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	<title>AllThingsD &#187; America Online</title>
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		  <title>All Things Digital</title>
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		<title>Patent Trolls vs. Progress</title>
		<link>http://allthingsd.com/20120413/patent-trolls-vs-progress/</link>
		<comments>http://allthingsd.com/20120413/patent-trolls-vs-progress/#comments</comments>
		<pubDate>Fri, 13 Apr 2012 10:30:42 +0000</pubDate>
		<dc:creator>Andy Kessler</dc:creator>
				<category><![CDATA[News]]></category>
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		<guid isPermaLink="false">http://allthingsd.com/?p=196240</guid>
		<description><![CDATA[Microsoft announced this week that it's paying America Online $1.1 billion in cash for 800 of its patents. This comes just nine months after Apple, Microsoft and others beat out Google and Intel for control of Nortel Networks' 6,000 patents, paying a then astounding $4.5 billion in cash. And in August of last year, Google announced a deal for Motorola Mobility along with their 24,000 patents for $12.5 billion. What's going on here?]]></description>
			<content:encoded><![CDATA[<p>Microsoft announced this week that it&#8217;s paying America Online $1.1 billion in cash for 800 of its patents. This comes just nine months after Apple, Microsoft and others beat out Google and Intel for control of Nortel Networks&#8217; 6,000 patents, paying a then astounding $4.5 billion in cash. And in August of last year, Google announced a deal for Motorola Mobility along with their 24,000 patents for $12.5 billion. What&#8217;s going on here?</p>
<p>It goes back to March 2006, when BlackBerry phone maker RIM agreed to pay a whopping $612.5 million to settle a mobile email patent infringement case with patent-holding company NTP. This comes to $6 for each BlackBerry ever sold. So-called patent trolls, those that own patents but don&#8217;t sell products or services, are a pain in the side of those that do.</p>
<p><a href="http://online.wsj.com/article/SB10001424052702303772904577336483746932506.html">Read the rest of this post on the original site »</a></p>
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		<title>Revolution CEO Steve Case at D8: The Full, Uncut Video</title>
		<link>http://allthingsd.com/20100702/revolution-ceo-steve-case-at-d8-the-full-uncut-video/</link>
		<comments>http://allthingsd.com/20100702/revolution-ceo-steve-case-at-d8-the-full-uncut-video/#comments</comments>
		<pubDate>Fri, 02 Jul 2010 21:33:19 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Conferences]]></category>
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		<guid isPermaLink="false">http://d8.allthingsd.com/?p=2470</guid>
		<description><![CDATA[Kara Swisher and Steve Case meet again onstage at the D8 Conference. They talk about the 25th anniversary of AOL and much more in this full session video.]]></description>
			<content:encoded><![CDATA[<p>Today, please enjoy this interview I did with former AOL (AOL) kingpin <a href="http://d8.allthingsd.com/speakers/steve-case/">Steve Case</a>, who is still an active investor in the digital space, especially in the healthcare arena.</p>
<p>Of course, he is most famous for building the Internet’s first mega-company and for merging it with Time Warner (TWX), which became the worst corporate marriage in recent history.</p>
<p>Case did not shy away from talking about AOL–which had its 25th anniversary this year–and much more in this interview at <strong>D8</strong>.</p>
<p>Here’s the full video of the session:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=2B7724EE-756E-4975-893A-BBA244AFD4B3&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={2B7724EE-756E-4975-893A-BBA244AFD4B3}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>Want to see it bigger? <a href="http://d8.allthingsd.com/speakers/steve-case/full-session-video/">Click here</a>.</p>
]]></content:encoded>
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		<title>Revolution CEO Steve Case at D8: AOL Could Come Back&#8211;Look What Happened to Apple</title>
		<link>http://allthingsd.com/20100602/steve-case-session/</link>
		<comments>http://allthingsd.com/20100602/steve-case-session/#comments</comments>
		<pubDate>Wed, 02 Jun 2010 20:56:16 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://d8.allthingsd.com/?p=472</guid>
		<description><![CDATA[Steve Case is most famous for building America Online, which became the Internet's first mega-company, and for merging it with Time Warner, which became the worst corporate marriage in recent history. 

But AOL is 25 years old, and the AOL-Time Warner deal is a decade old. What has Steve Case been doing since then? 

Investing, in a lot of different stuff. Time to talk about old deals and new ones.]]></description>
			<content:encoded><![CDATA[<p><img class="alignright photo" src="http://allthingsd.com/files/2010/06/887780517_wQ9oa-M-150x150.jpg" alt="Steve Case" width="150" height="150" /></p>
<p>Steve Case is most famous for building America Online, which became the Internet&#8217;s first mega-company, and for merging it with Time Warner (TWX), which became the worst corporate marriage in recent history.</p>
<p>But AOL (AOL) is 25 years old, and the AOL-Time Warner deal is a decade old. What has <a href="http://d8.allthingsd.com/speakers/steve-case/">Steve Case</a> been doing since then?</p>
<p>Investing, in a lot of different stuff. His <a href="http://www.revolution.com/our-companies/default.aspx">Revolution holding company</a> has stakes in everything from <a href="http://www.revolutionhealth.com/">Revolution Health</a>, a wellness/fitness/medical advice Web site, to <a href="http://www.caciquecostarica.com/">Cacique</a>, a Costa Rican resort, to <a href="http://www.clearspring.com/">Clearspring</a>, a Web widget company. Late last year, <a href="http://digitaldaily.allthingsd.com/20091118/amex-to-buy-cases-revolution-money/">Case sold Revolution Money to American Express</a> (AXP) for $300 million. And Zipcar, another portfolio company, has just filed for a <a href="http://www.businessweek.com/ap/financialnews/D9G2GPIG0.htm">$75 million IPO</a>.</p>
<h4 class="subhed">Liveblog</h4>
<p>&#8220;We meet again,&#8221; sighs Kara. &#8220;I just can&#8217;t quit you.&#8221; &#8220;We&#8217;re off to a good start,&#8221; says Steve.</p>
<p><strong>1:58 pm</strong>: Kara&#8211;Let&#8217;s go back 25 years. Talk about the beginning of AOL.</p>
<p><strong>1:59 pm</strong>: Case&#8211;Well, Zuckerberg was one year old.</p>
<p>I got into this when I was in college, reading Alvin Toffler&#8217;s &#8220;The Third Wave.&#8221; It was riveting.</p>
<p>We started in 1985, in partnership with Commodore. It was a total bet on community. We believed the killer app was community. Chat rooms, bulletin boards, etc.</p>
<p>On the road show, no one believed us. Which was fair, because we didn&#8217;t have many customers seven, eight years into it. Needed lots of technology to catch up a bit. And needed people to catch up, too.</p>
<p><span id="more-5795"></span></p>
<p><strong>2:01 pm</strong>: Kara&#8211;What put you over the top? All of those discs?</p>
<p><strong>2:02 pm</strong>: Case&#8211;It wasn&#8217;t the discs. It was the content. By 1992, ’93, many more people had computers in their homes, connectivity was better. The Internet was evolving&#8211;it wasn&#8217;t legal for us to connect to the Internet until 1991.</p>
<p>It took a while before we were considered an Internet company. Even when we went public, we were an interactive company, or online services. Had to morph as market evolved.</p>
<p><strong>2:04 pm</strong>: And at some point News Corp. (NWS) sued you?</p>
<p><strong>2:04 pm</strong>: Yeah, in 1998. they were upset about an online game they thought we were excluding. There was a lot of antitrust chatter then. Those were the good old days.</p>
<p>Kara: Well, you proved them wrong, the idea that you were too powerful.</p>
<p>Case: &#8220;I&#8217;m not going to comment on that.&#8221;</p>
<p><strong>2:05 pm</strong>: On the Time Warner deal: Made sense for us and our shareholders at the time. It made strategic sense. But as Thomas Edison said, vision without execution is hallucination.</p>
<p>I&#8217;m recalling, by the way, that one of our strategies was to buy Apple (AAPL), hire Steve Jobs and put him in charge. It was an idea that was floated.</p>
<p>Big point is that with the right leadership, which my group, including me, couldn&#8217;t provide, we were set up to succeed. Look at stuff like iTunes, YouTube, etc.&#8211;all of that could have come from that company.</p>
<p><strong>2:07 pm</strong>: I stepped down after the merger. After a couple of years, I started making one-off investments. Then created Revolution as a holding company. Runs through portfolio, which you can see on his site.</p>
<p><strong>2:09 pm</strong>: Kara&#8211;You were early on a lot of important trends. Oh, and tell me about your favorite device that isn&#8217;t the iPad (thanks, Kara!).</p>
<p><strong>2:10 pm</strong>: I&#8217;m interested in the social media side, and there&#8217;s some stuff bubbling there that reminds me of the early days. Also, mobile and location-based stuff, really. But really, how the Internet can be a platform to change the world. Even companies like Zipcar and our resorts properties only work because of the Internet.</p>
<p>Kara: What&#8217;s the relevance of the Internet to a company that helps rich people travel?</p>
<p>Case: Booking tickets on the Web [hmm]. Health care is the one that can really benefit from the Web. Runs through Revolution Health portfolio.</p>
<p><strong>2:13 pm</strong>: Case&#8211;Turns out I&#8217;m much more interested in businesses that touch consumers. Like Steve Jobs said, I like that better than enterprise.</p>
<p>And health care is really a wellness push. Because health care as we define it is really sick care.</p>
<p><img class="aligncenter photo" src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-140131-05638/887775513_r2duH-S.jpg" alt="Steve Case." width="300" height="200" /></p>
<p><strong>2:14 pm</strong>: Kara&#8211;Talk about Twitter and Sarah Silverman.</p>
<p>Case starts to answer, but Kara interrupts and steers him somewhere else.</p>
<p>Case: I really didn&#8217;t want to do a blog in the last 10 years, because that seemed like work. But Twitter made sense. I signed up early, like three years ago, but like a lot of people, it didn&#8217;t make sense to me. About a year and a half ago it made sense. Less about what you&#8217;re doing than what you&#8217;re interested in.</p>
<p><strong>2:15 pm</strong>: I&#8217;ve always liked that interaction part. I wish we&#8217;d thought of Twitter&#8211;we were headed in that direction with buddy lists, etc.</p>
<p><strong>2:16 pm</strong>: Kara&#8211;Tease out the different big Web businesses: Facebook, Twitter, Foursquare.</p>
<p>Case: Facebook&#8217;s obviously a real company with real revenue. Twitter and Foursquare are much earlier, but they could be on the cusp of a real business with real revenue.</p>
<p>Kara: If you were a 19-year-old college student, what would you be looking at?</p>
<p>Case: I&#8217;m hoping that the Internet just becomes everyday life. You don&#8217;t call it email, it&#8217;s just mail. Etc.</p>
<p><strong>2:18 pm</strong>: Big opportunity for Web integration in health: Wi-Fi pedometers, Internet-connected scales, etc. In most cases, remote diagnostics would be able to help you solve and correct problems.</p>
<p>And I think letting people know about healthier choices can solve a lot of problems, and the Web can help with that.</p>
<p><img class="aligncenter photo" src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-140216-05704/887780517_wQ9oa-S.jpg" alt="Steve Case." width="200" height="300" /></p>
<p><strong>2:19 pm</strong>: Kara&#8211;Make some predictions. You&#8217;re a visionary!</p>
<p>On Yahoo (YHOO): Case pauses. &#8220;I don&#8217;t know.&#8221; This industry changes a lot. I don&#8217;t feel like I&#8217;m in a good place to make a judgment. Do remember that iconic brands, with large audiences: You should never give up for dead. Remember what happened to Apple.</p>
<p>On AOL: Obviously it&#8217;s not what it was 10 years ago, which is disappointing to see. But still a lot of revenue, cash flow, visitors. A lot of assets for somebody to take forward.</p>
<p>On Apple: Nobody would have imagined this 13 years ago, when Steve came back. Remember that it was worth $1 billion and left for dead. By the way, I&#8217;ve told Steve this&#8211;I&#8217;d love to see Apple focus on health care.</p>
<p><strong>2:22 pm</strong>: On Facebook, social networking: Really big. Not going away. That kind of communicating is fundamental to human behavior.</p>
<p>On Hollywood: I do think it&#8217;s puzzling. We had a hard time getting VC money into the Internet, but Time Warner would spend $1 billion a year betting on movies. They were very comfortable with that, and so many fail.</p>
<p><strong>2:24 pm</strong>: Kara&#8211;How do you want to be remembered?</p>
<p>Case: &#8220;That sounds kind of like a gravestone question.&#8221;</p>
<p>Kara: &#8220;Okay.&#8221;</p>
<p>Case: I want to be remembered, and my team to be remembered, as mostly a force for good, able to get tens of millions of people to take the Internet seriously and integrate it into their everyday lives. We helped get America online.</p>
<p><strong>2:26 pm:</strong> A question from analyst Mary Meeker: Please remind us of the market value of AOL when you went public. And please talk about challenges you had when you were growing (&#8220;America offline,&#8221; etc.)</p>
<p>Case: We raised $10 million or $15 million, had about $30 million in revenue and were valued at $70 million.</p>
<p>As to the challenges&#8211;all of them were double-edged swords. For instance, regarding downtime, it took a better part of a decade to get people to take us seriously, and we let them down. Then again, the fact that people cared about our service problems made it clear that they took what we offered them seriously. It took us a year or so to work through that.</p>
<p><strong>2:29 pm</strong>: We had a lot of ups and down. Mostly downs. It was a decade of building. One of my worries now, is that there are so many companies that are built to flip. I wish people took a longer view, and I wish VCs did as well.</p>
<p><strong>2:30 pm</strong>: Case: I went to school in Hawaii with Obama.</p>
<p>Kara: How was he?</p>
<p>Case: I don&#8217;t know. I was a senior and he was a freshman.</p>
<p><em><strong>A note about our coverage:</strong> This liveblog is not an official transcript of the conversation that occurred onstage. Rather, it is a compilation of quotes, paraphrased statements and ad-lib observations written and posted to the Web as quickly as possible. It is not intended as a transcript and should not be interpreted as one.</em></p>
<p><ul style="list-style:none;"><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-140131-05638/887775513_r2duH-L.jpg" class="alignnone" width="620" height="414" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-140031-05636/887775533_ahSaN-XL.jpg" class="alignnone" width="413" height="620" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-135814-05684/887780535_KE7VH-L.jpg" class="alignnone" width="620" height="414" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-140216-05704/887780517_wQ9oa-XL.jpg" class="alignnone" width="413" height="620" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-140156-05641/887780527_rL8gP-L.jpg" class="alignnone" width="620" height="414" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-141826-05806/887828752_eQpHB-L.jpg" class="alignnone" width="620" height="414" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-140637-05744/887820841_iCq8F-L.jpg" class="alignnone" width="620" height="414" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-140741-05748/887820832_oe4hg-L.jpg" class="alignnone" width="620" height="414" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-141751-05803/887828773_XEtSo-XL.jpg" class="alignnone" width="413" height="620" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-142719-05858/887828732_VeY5Y-XL.jpg" class="alignnone" width="413" height="620" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-141147-05784/887820814_DAtiw-L.jpg" class="alignnone" width="620" height="414" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-141454-05794/887820806_P8aLx-L.jpg" class="alignnone" width="620" height="414" alt="" /></li><li><img src="http://photos.allthingsd.com/D8/speakers/steve-case/d8-20100602-142616-05848/887828747_buzXS-L.jpg" class="alignnone" width="620" height="414" alt="" /></li></ul> </p>
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		<title>Why Will Google TV Be Any Different From WebTV? Or AOL TV? Or MSNTV? Or&#8230;</title>
		<link>http://allthingsd.com/20100521/why-will-google-tv-be-any-different-from-webtv-or-aol-tv-or-msntv-or/</link>
		<comments>http://allthingsd.com/20100521/why-will-google-tv-be-any-different-from-webtv-or-aol-tv-or-msntv-or/#comments</comments>
		<pubDate>Fri, 21 May 2010 16:12:43 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=41174</guid>
		<description><![CDATA[At its I/O developer conference Thursday in San Francisco, Google predicted it would “change the future of television” with GoogleTV, an effort to marry broadcast TV with the Web. And in comments about the announcement, the company’s executives hawked the new software and hardware bundle with similarly aggrandizing pronouncements.]]></description>
			<content:encoded><![CDATA[<p><a href="http://digitaldaily.allthingsd.com/files/2010/05/timecover.jpeg"><img src="http://digitaldaily.allthingsd.com/files/2010/05/timecover-227x300.jpg" alt="" title="timecover" width="227" height="300" class="alignright size-medium wp-image-41180" /></a>At its I/O developer conference Thursday in San Francisco, Google, predicted it would &#8220;change the future of television&#8221; with <a href="http://digitaldaily.allthingsd.com/20100520/google-announces-google-tv/">GoogleTV</a>, an effort to marry broadcast TV with the Web. And in comments about the announcement, the company’s executives hawked the new software and hardware bundle with similarly aggrandizing pronouncements. </p>
<p>There was this from Google Senior Product Manager Rishi Chandra: &#8220;We’re going to have the same impact on the TV experience that the smartphone had on the phone experience.&#8221;</p>
<p>And then <a href="http://video.foxbusiness.com/v/4205486/">this from Google CEO Eric Schmidt</a>: &#8220;TV has not been reinvented in any significant way since color television was brought in in the mid-1960s.&#8221;</p>
<p>With Google TV, Google clearly believes it is ushering in the rebirth of television. But, to Schmidt’s point, sure, TV hasn’t been reinvented in 50 years, but not for lack of trying. </p>
<p>The evolutionary path of the device is littered with failed Internet-TV initiatives. As the Time Magazine cover from <i>Apr. 12, 1993</i> suggests, this is not a new idea. Nor has it been a successful one, at least not in implementations to date. </p>
<p>Steve Perlman’s WebTV, one the earliest products to bring the Internet to television, failed to gain significant market traction and didn’t do much better after it was acquired by Microsoft (MSFT) and turned it into MSNTV.  </p>
<p>AOL TV, America Online’s (AOL) effort to extend its dominance from the PC to the television with a Web-TV hybrid, was scuttled in 2003, three years after it launched. </p>
<p>Brought to market with the help of some impressive hardware partners, like Hewlett-Packard (HPQ), <a href="http://www.microsoft.com/presspass/press/2007/sep07/09-05CEDIAExtendersPR.mspx?rss_fdn=Press%20Releases">Microsoft’s Media Center Extenders</a> never really caught on. </p>
<p>Launched more recently, <a href="http://kara.allthingsd.com/20090109/jerry-yang-and-sue-decker-talk-about-yahoos-connected-tv-at-ces/">Yahoo’s (YHOO) Connected TV initiative</a> hasn’t garnered much notice. Then there’s Kodak’s (EK) Theater HD Player, which doesn’t seem to be doing that well either. </p>
<p>So what makes Google (GOOG) think it’s going to succeed where so many have failed? Particularly with a platform that, frankly, looks a lot like TiVo (TIVO) with a Web browser?</p>
<p>Aside from arrogance, that is?</p>
<p>Well, there’s an impressive list of partners. Certainly, adoption of Google TV stands to benefit quite a bit from Sony (SNE), Logitech (LOGI) and Dish Network (DISH) baking it into television sets, Blu-ray players and set-top boxes. And sources tell me other electronics manufacturers will soon join them. Content partnerships with Netflix (NFLX) and Amazon (AMZN) will also help.</p>
<p>But the partnerships that matter most with an effort like this&#8211;cable company partnerships&#8211;are entirely absent. The simple fact is that  cable companies like Comcast (CMCSA) and Time Warner (TWX) not only distribute the majority of the set-top boxes in the U.S, they also have a strong hold over content providers. Unless Google can convince them that their current business model is in need of something like Google TV, pushing the platform into the mainstream is likely to prove quite difficult.</p>
<p>[<i>Image Credit: <a href="http://www.time.com/time/covers/0,16641,19930412,00.html">Time Magazine</a></i>] </p>
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		<title>Diller on AOL: No Thanks</title>
		<link>http://allthingsd.com/20090916/diller-on-aol-no-thanks/</link>
		<comments>http://allthingsd.com/20090916/diller-on-aol-no-thanks/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 22:23:23 +0000</pubDate>
		<dc:creator>Nat Worden</dc:creator>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=15515</guid>
		<description><![CDATA[Barry Diller, IAC’s chief executive, said Wednesday that he’s not interested in acquiring AOL after the Internet business is spun off from its parent company, Time Warner.

"I have no interest in purchasing AOL, but there are kinds of alliances that are possible for us," Diller said at an investor conference in New York. "Those maybe will happen, or maybe they won’t happen."]]></description>
			<content:encoded><![CDATA[<p>Barry Diller, IAC’s (IACI) chief executive, said Wednesday that he’s not interested in acquiring AOL after the Internet business is spun off from its parent company, Time Warner (TWX).</p>
<p>&#8220;I have no interest in purchasing AOL, but there are kinds of alliances that are possible for us,&#8221; Diller said at an investor conference in New York. &#8220;Those maybe will happen, or maybe they won’t happen.&#8221;</p>
<p>Time Warner&#8211;unable to sell AOL on favorable terms&#8211;is planning to spin it off as an independent public company, though it remains a source of acquisition speculation in media circles.</p>
<p>With its $1.6-billion cash pile, IAC is a potential buyer with a stable of Internet businesses that have clear overlap with AOL.</p>
<p><a href="http://blogs.wsj.com/digits/2009/09/16/diller-on-aol-no-thanks/">Read the rest of this post on the original site</a></p>
]]></content:encoded>
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		<title>Dear Tim: Here&#039;s a Tour of the It-Takes-a-Licking-but-Keeps-on-Ticking AOL Brand</title>
		<link>http://allthingsd.com/20090728/dear-tim-heres-a-tour-of-the-it-takes-a-licking-and-keeps-on-ticking-aol-brand/</link>
		<comments>http://allthingsd.com/20090728/dear-tim-heres-a-tour-of-the-it-takes-a-licking-and-keeps-on-ticking-aol-brand/#comments</comments>
		<pubDate>Tue, 28 Jul 2009 07:02:42 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=16492</guid>
		<description><![CDATA[What's next for AOL?

Reviving the "You've Got Mail!" motto?

Or: "The Future. Now Available."--set to music from "The Jetsons"?

What about: "So easy to use, no wonder it's #1!"

Or maybe, it should just use a nice loooooooong busy signal as its calling card again?

Well, it could happen, now that new CEO Tim Armstrong has fallen prey to the siren call of the AOL brand name, after years of seeing the company wander in the anything-but-the-AOL wilderness.

Thus, he's decided to try to welcome the prodigal brand back home, even as he prepares to spin it off in November from Time Warner.

Uh-oh.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/07/youve-got-mailjpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/07/youve-got-mailjpg-218x300.jpg" alt="youve-got-mailjpg" title="youve-got-mailjpg" width="218" height="300" class="alignright size-medium wp-image-16511" /></a></p>
<p>What&#8217;s next for AOL?</p>
<p>Reviving the &#8220;You&#8217;ve Got Mail!&#8221; motto?</p>
<p>Or: &#8220;The Future. Now Available.&#8221;&#8211;set to music from &#8220;The Jetsons&#8221;?</p>
<p>What about: &#8220;So easy to use, no wonder it&#8217;s #1!&#8221;</p>
<p>Or maybe, it should just use a nice <em>loooooooong</em> busy signal as its calling card again?</p>
<p>Well, it could happen, now that new CEO Tim Armstrong has fallen prey to the siren call of the AOL moniker, as have many&#8211;way too many&#8211;before him.</p>
<p>After years of seeing the company wander in the anything-but-the-AOL wilderness, Armstrong has decided to try to welcome the prodigal brand back home, even as he prepares to spin it off in November from Time Warner (TWX), trading on the New York Stock Exchange once again under the AOL stock ticker.</p>
<p>Thus, he has renamed the Platform A advertising unit AOL Advertising; changed its <a href="http://kara.allthingsd.com/20080519/long-live-aols-people-networks-or-better-red-than-dead">unfortunately named People Networks</a>&#8211;which is made up of the communications and community properties&#8211;to AOL Communications; and done the same for its <a href="http://kara.allthingsd.com/20090112/mediaglow-aol-glow-heres-the-entire-press-release-too">MediaGlow</a>, which is now under AOL Media.</p>
<p>There is also in the new AOL-centric universe: <a href="http://kara.allthingsd.com/20090611/back-to-the-future-aol-adds-local-with-two-acquisitions-including-ceos-start-up/">AOL Local &#038; Mapping</a> and <a href="http://kara.allthingsd.com/20090717/exclusive-patch-media-ceo-brod-now-heading-aols-venture-unit">AOL Ventures</a>, where all the bad acquisitions&#8211;like the Bebo social networking service&#8211;go to die.</p>
<p><a href="http://kara.allthingsd.com/files/2009/07/christine-dvd-coverjpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/07/christine-dvd-coverjpg-210x300.jpg" alt="christine-dvd-coverjpg" title="christine-dvd-coverjpg" width="210" height="300" class="alignleft size-medium wp-image-16514" /></a></p>
<p>While BoomTown admires Armstrong&#8217;s moxie, there is some dicey past history related to the AOL brand&#8211;which I lovingly call the &#8220;Christine&#8221; of the Internet industry&#8211;that he might want to be aware of:</p>
<p>* The start-up from which AOL first sprung was named Control Video Corp., which was founded to create a device that would allow users of the Atari 2600 videogame machine to download games over telephone lines.</p>
<p>* After it tanked, CVC was reborn in 1985 as Quantum Computer Services, which had offerings with names like Q-Link for Commodore computers and AppleLink for Apple (AAPL) Macintosh computers.</p>
<p>* In October 1989, the-AOL CEO, Steve Case, announced a company contest: What should Quantum rename its main online service?</p>
<p>The suggestions that came in—Crossroads, Explore and Infinity—sounded like drug treatment programs or new car brands.</p>
<p>Dismissing them all, Case offered a bland creation of his own: America Online, with a second option of Online America.</p>
<p>Other staffers understandably derided it as hokey, but Case essentially stuffed the ballot box and voted his suggestion the winner anyway.</p>
<p>Later, he would change it to just its initials, AOL.</p>
<p>* Case also hit on the idea of attaching voice files to the software with cheery little sound bites that would make the service feel homey.</p>
<p>The team settled on four phrases: &#8220;Welcome,&#8221; &#8220;You&#8217;ve got mail,&#8221; &#8220;File&#8217;s done,&#8221; and &#8220;Goodbye.&#8221;</p>
<p>A customer service representative named Karen Edwards had mentioned that her husband, Elwood, was a professional broadcaster, so for testing purposes, Case asked if Elwood might read those four phrases into a cassette tape.</p>
<p>The test tape was put into use, and Elwood Edwards, quite by chance, ended up having one of the most listened-to voices on the planet.</p>
<p><a href="http://kara.allthingsd.com/files/2009/07/aol_s397m4_diskjpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/07/aol_s397m4_diskjpg-250x265.jpg" alt="aol_s397m4_diskjpg" title="aol_s397m4_diskjpg" width="250" height="265" class="alignright size-medium wp-image-16515" /></a></p>
<p>* In July 1993, AOL marketing chief Jan Brandt supersized the AOL brand by asking Case for permission to spend $250,000 on a direct-mail campaign.</p>
<p>She recalls him telling her it wouldn’t work. He told me in an interview he did no such thing.</p>
<p>Whatever the case, she got permission, and thus began the very low-tech marketing blitz of hundreds of millions of disks that would make AOL a household name—and annoyance.</p>
<p>There were even AOL disks flash-frozen in Omaha Steaks.</p>
<p>* In a 1993 meeting between Case and then-Microsoft (MSFT) CEO Bill Gates, annoyed by the innovative start-up, Gates famously told Case, &#8220;I can buy 20 percent of you or I can buy all of you. Or I can go into business myself and bury you.&#8221;</p>
<p>None of those ever came to pass, which is a reason to cheer the AOL brand. But&#8211;given Microsoft&#8217;s weak record in the online business&#8211;this is also not saying much.</p>
<p>* AOL&#8217;s brand has gone through a lot of name-calling, some of it quite deserved. Here are some: &#8220;The Online K-mart,&#8221; &#8220;America On Hold,&#8221; &#8220;The Giant Sucking Sound.&#8221;</p>
<p>But this one from its earliest days is my favorite: &#8220;The Cockroach of Cyberspace.&#8221;</p>
<p>* AOL did a lot of television commercials to hype the service, some of which you can see below. In one especially weird one, AOL hired Adam West of the goofy &#8220;Batman&#8221; television series.</p>
<p>* When AOL and Time Warner announced their merger on January 10, 2000, and renamed the company AOL Time Warner, AOL owned 55 percent and the combined market valuation was thought to be in the hundreds of billions.</p>
<p>Today, with Google (GOOG) <a href="http://digitaldaily.allthingsd.com/20090727/google-got-fail/">selling back its five percent stake in AOL</a>, AOL&#8217;s value has plummeted to about $6 billion. Time Warner is currently worth just over $33 billion.</p>
<p><a href="http://kara.allthingsd.com/files/2009/07/towtruckcarsjpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/07/towtruckcarsjpg-250x176.jpg" alt="towtruckcarsjpg" title="towtruckcarsjpg" width="250" height="176" class="alignleft size-medium wp-image-16516" /></a></p>
<p>* When Jon Miller&#8211;now digital head at News Corp. (NWS)  took over at AOL in mid-2002, after said merger failed miserably and the brand was taken off the corporate name, he spent some time visiting the company’s other divisions, and related an anecdote to me that he’d told them, to try to help move the relationships forward.</p>
<p>“Have you ever had your car towed in New York?” he said he’d ask executives in other divisions. “When your car gets towed, there’s a sign at the place where you go to pick it up that says, ‘The person behind this window did not tow your car. If you cooperate with them, you will get your car back quicker.’”</p>
<p>Tim, Time Warner is still waiting for Christine to be returned, so good luck with that rebranding!</p>
<p>And, while we await the turnaround, here is a little video I did for Tim about my (lack of) AOL branding expertise with my assistant Ed, and also some of the better AOL television commercials:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=DFA2B43F-D6ED-4877-B266-1DD7A809FD19&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={DFA2B43F-D6ED-4877-B266-1DD7A809FD19}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p><object width="320" height="265"><param name="movie" value="http://www.youtube.com/v/xItCBJhKYwE&#038;hl=en&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/xItCBJhKYwE&#038;hl=en&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></p>
<p><object width="320" height="265"><param name="movie" value="http://www.youtube.com/v/XFb6Uwkdgzw&#038;hl=en&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/XFb6Uwkdgzw&#038;hl=en&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></p>
<p><object width="320" height="265"><param name="movie" value="http://www.youtube.com/v/_SVXqvrFtOM&#038;hl=en&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/_SVXqvrFtOM&#038;hl=en&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></p>
<p><object width="320" height="265"><param name="movie" value="http://www.youtube.com/v/ccirHBOavaE&#038;hl=en&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/ccirHBOavaE&#038;hl=en&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></p>
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		<title>Walt Mossberg Interview on C-SPAN</title>
		<link>http://allthingsd.com/20090724/walt-mossberg-interview-on-c-span/</link>
		<comments>http://allthingsd.com/20090724/walt-mossberg-interview-on-c-span/#comments</comments>
		<pubDate>Sat, 25 Jul 2009 00:02:03 +0000</pubDate>
		<dc:creator>Walt Mossberg</dc:creator>
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		<guid isPermaLink="false">http://mossblog.allthingsd.com/?p=334</guid>
		<description><![CDATA[Walt Mossberg discusses his Personal Technology column for The Wall Street Journal with C-SPAN's Brian Lamb on Sunday, July 19, 2009.]]></description>
			<content:encoded><![CDATA[<p>Walt Mossberg <a href="http://www.youtube.com/watch?v=fN2lgka3zLU&#038;feature=player_embedded">discusses his Personal Technology column </a>for The Wall Street Journal with C-SPAN&#8217;s Brian Lamb on Sunday, July 19, 2009.</p>
<p><object width="380" height="308"><param name="movie" value="http://www.youtube.com/v/fN2lgka3zLU&#038;hl=en&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/fN2lgka3zLU&#038;hl=en&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="380" height="308"></embed></object></p>
]]></content:encoded>
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		<title>When GeoCities Grabbed the Web&#039;s Golden Ticket&#8211;A Trip Down Silicon-Valley-Has-No-Memory Lane</title>
		<link>http://allthingsd.com/20090424/when-geocities-grabbed-the-webs-golden-ticket-a-trip-down-silicon-valley-has-no-memory-lane/</link>
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		<pubDate>Fri, 24 Apr 2009 07:13:39 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=12816</guid>
		<description><![CDATA[In Web years, BoomTown is now officially 143 years old.

Why? Well, I was the one who got to write the big Page One piece in The Wall Street Journal after GeoCities was sold to Yahoo in January of 1999 for $5 billion in stock.

GeoCities was, in its way, the Facebook of its time. But, instead of "friends," its users were "homesteaders."

As Cher so eloquently sings: Those were the days my friend, we thought they'd never end.

Except they did. Yahoo announced yesterday that it was closing the GeoCities unit down, part of new CEO Carol Bartz's war against useless assets at the troubled company.

But let's take a stroll down memory lane, shall we?]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/04/geocities-logo.gif"><img src="http://kara.allthingsd.com/files/2009/04/geocities-logo.gif" alt="geocities-logo" title="geocities-logo" width="110" height="100" class="alignright size-full wp-image-12817" /></a></p>
<p>In Web years, BoomTown is now officially 143 years old.</p>
<p>Why? Well, I was the one who got to write the big Page One piece in The Wall Street Journal after GeoCities was sold to Yahoo in January of 1999 for $5 billion in stock.</p>
<p>GeoCities was, in its way, the Facebook of its time.</p>
<p>But instead of &#8220;friends,&#8221; its users were &#8220;homesteaders,&#8221; since the Web then was a place to be pioneered and settled.</p>
<p>As Cher so eloquently sings: Those were the days my friend, we thought they&#8217;d never end.</p>
<p>Except they did. Yahoo (YHOO) announced yesterday that it was closing the GeoCities unit down, part of new CEO Carol Bartz&#8217;s war against useless assets at the troubled company.</p>
<p>But a full decade ago, the Yahoo-GeoCities transaction was a big, big deal, struck at the peak of the Web 1.0 bubble.</p>
<p>The move shook up the then-Internet landscape, in which Yahoo was the undisputed king.</p>
<p>The sector then had begun to rapidly consolidate, as stronger players snapped up weaker ones in a race for market share.</p>
<p>The Yahoo-GeoCities deal closely followed another deal in which At Home, a high-speed Internet access service, bought search and directory service Excite for stock valued at $6.7 billion. In another key deal at the time, then-independent America Online agreed to buy Netscape Communications for stock then worth $4.2 billion.</p>
<p>Of those then-dominant Web companies, only Yahoo and AOL&#8211;now a troubled unit of Time Warner (TWX)&#8211;survive relatively intact.</p>
<p>And, what exactly did Yahoo get for its giant payment back then? A money-losing, low-revenue company with a whole lot of users.</p>
<p>At the time of the purchase, the publicly-traded Marina Del Rey, Calif., company had reported that fourth-quarter sales increased to $7.5 million from $1.7 million a year earlier. But the company&#8217;s loss had also swelled, to $8.4 million from $3 million, in the year-earlier period.</p>
<p>Sound familiar to some current Web 2.0 stories? I thought so.</p>
<p>Another weird irony: One of GeoCities major investors was a venture firm called Flatiron Partners, whose principal, Jerry Colonna, was on the board.</p>
<p>And who was Colonna&#8217;s parter? Well, <a href="http://www.avc.com">Fred Wilson</a>, who has a different firm now called Union Square Ventures and is&#8211;<em>wait for it</em>&#8211;one the the major investors in the 2009 hotsy-totsy start-up, Twitter.</p>
<p>(You can read Wilson&#8217;s terrific take from the <a href="http://www.avc.com/a_vc/2009/04/geocities.html">VC perspective of the GeoCities experience here</a>.)</p>
<p>In other words, the more things change&#8230; Well, actually, they don&#8217;t change.</p>
<p>So, if you want to take an instructive trip down memory lane, here is my piece below, which <a href="http://online.wsj.com/article/SB917500597920877000.html?mod=googlewsj">appeared in The Wall Street Journal on Jan. 29, 1999</a>:</p>
<blockquote class="memo"><p><strong>Those Who Tied Fortune to GeoCities Yell Yahoo! All the Way to the Bank</strong></p>
<p>By KARA SWISHER | Staff Reporter of THE WALL STREET JOURNAL</p>
<p>Last spring, Thomas R. Evans was nervous about leaving his longtime job at the top of a powerful Manhattan media company for an Internet start-up near the beaches of Southern California. So he talked to his boss, real-estate and publishing tycoon Mort Zuckerman.</p>
<p>&#8220;I was wondering if this whole Internet thing was real and sustainable,&#8221; says Mr. Evans, then publisher of the Atlantic Monthly and U.S. News &#038; World Report. &#8220;I wanted his blessing in a way.&#8221;</p>
<p><strong>Virtual Payoff</strong></p>
<p>Mr. Evans got Mr. Zuckerman&#8217;s nod&#8211;and a lot more. You know the drill by now (though it may not be getting any easier to hear). He became chief executive officer of GeoCities , an electronic casbah of about 3.5 million Web sites, and helped lead its initial public offering last summer. Then Thursday, Yahoo! Inc. agreed to buy the young company for about $5 billion in stock. It means the value of Mr. Evans&#8217;s stock options soared by 65% Thursday to a dizzying $200 million.</p>
<p><strong>Yahoo! Agrees to Buy GeoCities in $5 Billion Stock Transaction</strong></p>
<p>That&#8217;s some kind of money for nine months&#8217; work. After you&#8217;re done banging your head on a wall, consider that members of the new financial elite in Silicon Valley are being created in less time than it takes for a kid to finish his first-grade year. That puts oil, real estate and finance magnates to shame. Mr. Zuckerman, for example, spent a lifetime building his $1 billion financial empire.</p>
<p>Asked how he was doing Thursday, Mr. Zuckerman says: &#8220;Not as good as Tom Evans.&#8221;</p>
<p>Mr. Evans, who commutes between GeoCities&#8217; Marina Del Rey, Calif., headquarters and his home in New Canaan, Conn., is quick to point out the ephemeral nature of his wealth. He must wait six years for his options to be fully vested. And his net worth could evaporate if Yahoo&#8217;s highflying stock sinks.</p>
<p>&#8220;It does not seem real, because it is not real, because this is based on the long term and is dependent on where this whole industry is going,&#8221; says Mr. Evans, 44 years old. &#8220;Anyone coming into this industry assumes a certain amount of risk because no one really knows how it is all going to turn out.&#8221;</p>
<p><strong>Litany of Lucre</strong></p>
<p>It has turned out well so far for the new moguls at GeoCities. According to public filings the company made last summer, the biggest individual winner is co-founder and Chairman David Bohnett, 42, who owns about three million shares outright, now worth $367 million, based on Yahoo&#8217;s closing price Thursday. Mr. Bohnett insists he is overlooking that bit of extra money. &#8220;I do not see this as a financial event,&#8221; he says. &#8220;And we did not start this company with money in mind.&#8221;</p>
<p>Chief Technical Officer John Rezner, 35, who worked nine years for aerospace company McDonnell Douglas Corp. before co-founding GeoCities, holds 827,000 shares worth $103 million.</p>
<p>The management team that came in with Mr. Evans last year&#8211;taking over from Mr. Bohnett to help with the IPO&#8211;is also well-situated. Chief Financial Officer Stephen Hansen, 42, who formerly held the same position at Universal Studios Hollywood, has options for about 600,000 shares of stock, which would be worth $74.7 million at current prices. Michael Barrett, 36, advertising vice president and former online executive with Walt Disney Co., has options for 280,000 shares, worth about $34.9 million.</p>
<p>There are, of course, all kinds of gnashing of teeth over whether the Internet entrepreneurs deserve such riches. But obtaining great wealth through luck or artful maneuvering is nothing new in American business history. Take the stock manipulators of the 1890s and the leveraged-buyout artists of the 1980s. It may be some consolation that GeoCities&#8217; founders can claim that they developed something that is used by many people. In its December Web-traffic report, research firm Media Metrix says the &#8220;GeoCities.com&#8221; Web site ranked third, behind America Online Inc. and Yahoo, with nearly 19 million different visitors.</p>
<p>Mr. Bohnett says the company was born from a &#8220;passion for giving people a chance to speak up.&#8221; Founded in 1994, GeoCities was one of the first Web-based communities, where users post individualized sites to express themselves.</p>
<p>Dubbed &#8220;homesteaders,&#8221; these customers create the bulk of the content on GeoCities. Their Web pages are organized into &#8220;neighborhoods&#8221; of personal interests and hobbies, such as personal finance or motorcycles, and monitored by a network of volunteers.</p>
<p>&#8220;My goal was to stake out a broader territory and create a community of interests, just in the same way Yahoo was helping people find their way around the Web,&#8221; says Mr. Bohnett, who led the company in a variety of top jobs, including chief financial officer, CEO and president. &#8220;Then we were going to monetize that base of users as the business model emerged.&#8221;</p>
<p>That model for profitability hasn&#8217;t yet arrived, in part because the company spends heavily to increase its market share. Thursday, it announced a net loss for last year of $18.2 million on revenue of $18.4 million.</p>
<p>Mr. Evans, a dark-haired man with a preppy demeanor and razor wit, has plenty of experience building businesses. He worked his way up in Mr. Zuckerman&#8217;s organization from sales and advertising jobs, and eventually served as president and publisher of several magazines.</p>
<p>After being approached several times about new-media positions, Mr. Evans says he decided to jump to GeoCities when the importance of the Internet became clear to him. &#8220;I think that by the time I really took a look at it, the whole sector had matured and gotten really interesting for those of us in the traditional media companies,&#8221; he says.</p>
<p>While Mr. Evans is loath to discuss the valuations of Internet companies, his former boss Mr. Zuckerman doesn&#8217;t dodge the opportunity to be philosophical about Web mania.</p>
<p>&#8220;It&#8217;s like they said in high school: &#8216;Boys will be boys and girls will be girls,&#8217;&#8221; Mr. Zuckerman says. &#8220;I don&#8217;t want to change anything, I just want to get in on it.&#8221;</p></blockquote>
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		<title>True/Slant Tests Another Model Of Web Journalism</title>
		<link>http://allthingsd.com/20090408/trueslant-tests-another-model-of-web-journalism/</link>
		<comments>http://allthingsd.com/20090408/trueslant-tests-another-model-of-web-journalism/#comments</comments>
		<pubDate>Thu, 09 Apr 2009 01:08:03 +0000</pubDate>
		<dc:creator>Walter S. Mossberg</dc:creator>
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		<guid isPermaLink="false">http://ptech.allthingsd.com/20090408/trueslant-tests-another-model-of-web-journalism/</guid>
		<description><![CDATA[True/Slant takes a novel approach to Web journalism with new forms of advertising and an effort to blend journalism and social networking.]]></description>
			<content:encoded><![CDATA[<p>As newspapers, magazines and TV stations face dire economic challenges, and journalism moves increasingly online, debates are raging about how best to preserve quality news and commentary while still making money.</p>
<p>There&#8217;s lots of experimentation with different approaches. Many journalists, old and new, are operating as stand-alone bloggers, but finding it hard to make a living. Web advertising has weakened with the economy, and often can&#8217;t cover the costs of expensive reporting. A couple of respected traditional publications have successfully attracted large numbers of paid subscribers online, but many others who have tried have failed.</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=A9FB8A75-4608-4865-B1A1-8459B80075C6&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={A9FB8A75-4608-4865-B1A1-8459B80075C6}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>Meanwhile, advertisers also are scrambling to figure out the best way to sell their products online, in a manner that both attracts potential customers and blends in well with the content and style of news sites. And publishers are trying to capture the conversation and sense of community that permeate services like Facebook and Twitter.</p>
<p>This week, a new Web news site is entering the fray, with a novel approach to journalistic entrepreneurship, new forms of advertising, and an effort to blend journalism and social networking.</p>
<p>The site, called True/Slant, at <a href="http://trueslant.com" rel="external">trueslant.com</a>, is opening its doors via an odd preliminary status it calls an &#8220;open alpha.&#8221; This means it&#8217;s rough around the edges, and not yet taking in revenue, but hopes to attract enough participation to hone its design and operation.</p>
<p>True/Slant is run by a former news executive at America Online who worked at a variety of publications, including The Wall Street Journal. It covers a wide range of topics, such as politics, culture, sports, business, health, science and food.</p>
<p>It is launching with 65 journalists, or &#8220;knowledge experts,&#8221; assigned to specific topics. Each of these contributors gets a page to house their journalism and, it is hoped, an active social network of followers who will regularly discuss the articles they read there. Each page also will feature headlines of stories elsewhere on the Web selected by the contributors. These &#8220;headline grabs&#8221; link back to the originating outside site.</p>
<p>The initial group of contributors includes current or former writers for publications such as the Financial Times, Rolling Stone, the New York Times, Time magazine and the Boston Globe.</p>
<p>Readers can go directly to the page of their favorite contributor, but the site&#8217;s home page will knit together popular content and contributors, and each reader will be able to track multiple topics and contributors through a streaming feed called &#8220;I&#8217;m following.&#8221;</p>
<p>True/Slant will run regular Web ads throughout. But, in a highly unusual move, the site plans to offer advertisers their own entire pages where they can run blogs and try to attract a network of followers. These will have the same design and features of the journalists&#8217; pages, but will be labeled as ad content.</p>
<p>The journalists are paid a small amount, but the plan is to turn them into minipublishers under the True/Slant umbrella. They will be offered a share of the advertising and sponsorship revenues their individual pages generate and, in some cases, equity in True/Slant, which is backed by venture capital.</p>
<p>These contributors are allowed to keep writing elsewhere, either online or in traditional media, and even to promote these outside efforts on True/Slant. But they are expected to post original commentary and analysis to True/Slant. They also are allowed to arrange for their own advertising or sponsorships, in addition to what True/Slant can sell, and even, in some cases, to add other authors to their pages.</p>
<p>In another unusual move, the contributors also are required to actively engage with readers on the site. They must post a minimum number of comments in reader discussions about their articles and curate the comments, giving prominence to the most interesting. They are even expected to comment on each other&#8217;s posts.</p>
<p>This required engagement is an attempt to capture some of the excitement of a social network, and it ties in directly with a contributor&#8217;s success. On the home page, and elsewhere throughout the site, True/Slant promotes not only the most popular contributors, but also the most active ones. High rankings in these categories can lead to higher traffic on each contributor&#8217;s page, and, indirectly, to higher income.</p>
<p>Readers who are active commenters can also gain prominence on the site, especially if those comments are popular or called out for special attention. A front-page panel will highlight the most active commenters, and the most called-out comments.</p>
<p>The layout of the site is clean and handsome, a decent effort to meld a news site and a social network. One layout flaw the company hopes to fix: There&#8217;s no easy way to find a list of all topics, only those it considers hot at any moment.</p>
<p>It&#8217;s way too early to know if True/Slant will succeed. For one thing, it is still dependent on advertising, not subscriptions. And ethical questions could arise, because the site&#8217;s operators don&#8217;t edit or preapprove the content, and the model of blended journalism and advertising could prove problematic.</p>
<p>But it&#8217;s another example of how the Web is changing traditional media, and might be worth a look.</p>
<p><em>Find all of Walt Mossberg&#8217;s columns and videos online, free, at the All Things Digital Web site, <a href="http://www.walt.allthingsd.com" rel="external">walt.allthingsd.com</a>. Email him at <a href="mailto:mossberg@wsj.com" rel="external">mossberg@wsj.com</a>.</em></p>
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		<title>Farewell to Mike Homer</title>
		<link>http://allthingsd.com/20090201/farewell-to-mike-homer/</link>
		<comments>http://allthingsd.com/20090201/farewell-to-mike-homer/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 00:12:42 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<description><![CDATA[We all liked Mike. In fact, we all loved the pugnacious, energetic and restlessly entrepreneurial Silicon Valley exec.

Sadly for those who knew him, Mike Homer died today at his home surrounded by family and friends, after a long battle with a severe illness. He was 50.

Homer is survived by his wife and three young children: James, Jack and Lucy.

His funeral is at Saint Raymond's Catholic Church in Menlo Park on Thursday.]]></description>
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<p>We all liked Mike. In fact, we all <em>loved</em> the pugnacious, energetic and restlessly entrepreneurial Silicon Valley exec.</p>
<p>Sadly for those who knew him, Mike Homer died today at his home surrounded by family and friends, after a long battle with a severe illness. He was 50.</p>
<p>Homer is survived by his wife, Kristina, and three young children: James, Jack and Lucy.</p>
<p>His funeral is at Saint Raymond&#8217;s Catholic Church in Menlo Park on Thursday.</p>
<p>In 2007, <a href="http://kara.allthingsd.com/20070615/the-fight-for-mike/">Homer was diagnosed </a> with Creutzfeldt-Jakob disease.</p>
<p>A rare, neurodegenerative &#8220;prion&#8221; disease, which in Homer&#8217;s case has occurred sporadically rather than via infection (the well-known variant that occurs in animals is called mad cow disease), CJD&#8217;s incidence is one case in a million annually, and few survive beyond a year after exhibiting symptoms.</p>
<p>His illness inspired his family and many friends to find treatments and a cure for the cruel disease, and include the man&#8211;Dr. Stanley Prusiner&#8211;who won the Nobel Prize in 1997 for discovering prions, infectious agents that are at the heart of CJD.</p>
<p>In late 2006, Homer began suffering from memory problems. Another close friend, Netscape co-founder Marc Andreessen, aided Homer in getting to the right doctors at Stanford University Hospital, where he was diagnosed.</p>
<p>Quickly, via angel investor and close Homer friend Ron Conway, who serves on the board of the University of California, San Francisco, Medical Foundation, Homer&#8217;s case was moved to UCSF. The hospital there is the only place in this country that has a major laboratory doing both research and clinical trials on CJD.</p>
<p>Still, there is no known cure for CJD, and treatments have been few. That might change, given the push that Homer, his family and friends had been making to accelerate the pace of discovery for treatments and a cure by raising many millions of dollars for the cause and pushing for even more aggressive development.</p>
<p>At an event in Palo Alto in 2007 for those interested in helping beat CJD&#8211;organized by Conway and well-known Silicon Valley exec and Homer mentor Bill Campbell, with Homer in attendance&#8211;he was in fine form, greeting well-wishers with a laugh and sassy attitude, especially given the dire situation and obvious difficulties with speech and movement.</p>
<p>As I wrote then:</p>
<blockquote><p>Such fighting spirit was typical of Homer, whom I met when I was doing my first book on the rise of America Online more than a decade ago, when he was an executive at the then-high-flying Netscape.</p>
<p>He had also, like many, put in time at Apple and was known throughout the industry for his hard-charging and straightforward style. He needed it in the later days of Netscape, when he arduously tried to shift the company&#8217;s focus from a browser-software business besieged by Microsoft to a portal business.</p>
<p>Despite his sometimes tough demeanor, Homer was always willing&#8211;unlike so many others&#8211;to debate his business in an all-out-on-the-table manner I found refreshing compared to the sometimes earnest and smooth spin of most dot-com entrepreneurs.</p>
<p>Most of all, even when you disagreed over an issue, he always left such arguments at work and was ready with his quick laugh or a razor-sharp quip no matter what.</p>
<p>Recently, before his illness, Homer had been investing in and mentoring a series of start-ups. But he had also been focusing a lot on philanthropy and, most of all, his family and, especially, his three small children.&#8221;</p></blockquote>
<p>My deep condolences go out to them and, really, everyone who had the privilege of knowing Mike.</p>
<p>More about his career and memories of Mike to come. But until then, here&#8217;s the video that was shot at the 2007 Palo Alto event called &#8220;The Fight for Mike,&#8221; which is introduced by Campbell:</p>
<p><object width="380" height="313"><param name="movie" value="http://www.youtube.com/v/RF35OUSXdRI&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/RF35OUSXdRI&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="380" height="313"></embed></object></p>
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		<title>The $125 Million-Sweet DailyCandy Revenge of Bob &quot;Pitchman&quot;</title>
		<link>http://allthingsd.com/20080806/the-125-million-sweet-dailycandy-revenge-of-bob-pitchman/</link>
		<comments>http://allthingsd.com/20080806/the-125-million-sweet-dailycandy-revenge-of-bob-pitchman/#comments</comments>
		<pubDate>Wed, 06 Aug 2008 13:55:09 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=2514</guid>
		<description><![CDATA[Oh, there had to be much, much gnashing of teeth in the corporate offices at the Time Warner Center in New York yesterday with news of the sale of DailyCandy to Comcast for $125 million.

Why?

Maybe because that tasty payment is going right into the hands of Bob Pittman's Pilot Group Ventures, which bought the fashion and shopping newsletter business for $3 million in 2003.

This is certainly different from the situation almost exactly six years ago when Pittman--nicknamed "Pitchman" for his smooth business stylings--was driven out of then-AOL Time Warner on the proverbial rail.

If you want a taste of those once-grim times for Pittman, here is an excerpt from my book, "There Must Be a Pony in Here Somewhere: The AOL Time Warner Debacle and the Quest for a Digital Future."]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2008/08/logo-regular.gif"><img src="http://kara.allthingsd.com/files/2008/08/logo-regular.gif" alt="" title="logo-regular" width="200" height="40" class="alignright size-medium wp-image-2517" /></a></p>
<p>Oh, there had to be much, <em>much</em> gnashing of teeth in the corporate offices of the Time Warner Center in New York yesterday with news of the <a href="http://www.alleyinsider.com/2008/8/comcast-buys-dailycandy-for-125-million-beats-out-viacom-for-newsletter-business">sale of DailyCandy to Comcast for $125 million.</a></p>
<p>Why?</p>
<p>Maybe because that tasty payment is going right into the hands of Bob Pittman&#8217;s Pilot Group Ventures, which bought the fashion and shopping newsletter business for $3 million in 2003.</p>
<p>Longtime media exec Pittman was the former star AOLer, whose nickname was Bob &#8220;Pitchman&#8221; for his smooth-as-silk selling and even more marked spinning skills.</p>
<p>But the Web 1.0 supernova fell quickly to earth, after the online service merged with Time Warner (TWX) in early 2001, in what is now considered one of the more significant world-class corporate disasters.</p>
<p><a href="http://kara.allthingsd.com/files/2008/08/bob_pittman_lo.jpg"><img src="http://kara.allthingsd.com/files/2008/08/bob_pittman_lo.jpg" alt="" title="bob_pittman_lo" width="168" height="243" class="alignleft size-medium wp-image-2516" /></a></p>
<p>After being tossed out of AOL Time Warner in mid-2002, Pittman (pictured here), along with AOL head Steve Case, was blamed for the stock decline and other woes at the media giant by the Time Warner side, whose deep bitterness toward him has never really faded away.</p>
<p>Now, with Time Warner trying to make a deal to sell the AOL unit for up to $10 billion to Yahoo or Microsoft&#8211;despite it being valued at $20 billion only a few years ago&#8211;Pittman&#8217;s small but impressive score has got to grate.</p>
<p>&#8220;I have been associated with the start-up, turnaround or acceleration of many companies and major brands, and rarely have I seen the kind of creativity, commitment and passion I&#8217;ve seen day in and day out at DailyCandy,&#8221; said Pittman in a letter to DailyCandy staff yesterday about the sale. &#8220;And the results speak for themselves: Since we made our investment in 2003, subscriptions have grown from just over 200,000 to over 2.5 million.&#8221;</p>
<p>In the letter, Pittman said the company&#8217;s EBITDA was over $10 million this year on revenues of $25 million.</p>
<p><a href="http://kara.allthingsd.com/files/2008/08/1400049636.jpg"><img src="http://kara.allthingsd.com/files/2008/08/1400049636.jpg" alt="" title="1400049636" width="140" height="212" class="alignright size-medium wp-image-2515" /></a></p>
<p>This is certainly different from the situation almost exactly six years ago when Pittman was driven out of the then-named AOL Time Warner on the proverbial rail.</p>
<p>If you want a taste of those once-grim times for Pittman, here is an excerpt from my book, &#8220;<a href="http://www.amazon.com/There-Must-Pony-Here-Somewhere/dp/1400049636">There Must Be a Pony in Here Somewhere: The AOL Time Warner Debacle and the Quest for a Digital Future</a>,&#8221; which was published in 2003.</p>
<p>The section comes from Chapter Six, &#8220;Way, Way After the Goldrush,&#8221; as the deal imploded:</p>
<p><span id="more-68728"></span></p>
<p><em><strong>THERE&#8217;S NO BUSINESS LIKE NO BUSINESS</strong></p>
<p>Despite the troubles, Pittman, Case and [former AOL Time Warner CEO Dick] Parsons grinned out from the June 2002 cover of AOL Time Warner&#8217;s internal magazine, called Keywords, under the headline &#8220;Lift Off!&#8221; Actually, &#8220;Grounded!&#8221; would have been a more accurate headline, given the problems that would mount over the summer.</p>
<p>That was especially true at AOL, where Pittman found that just about everything&#8211;from morale to ad sales to subscriber numbers&#8211;was trending downward at an accelerating pace.</p>
<p>He had grown weary of infighting at the company, exhausted from the traveling and worn down by the prospect that turning around AOL would take more work than he had ever imagined.</p>
<p>For three months, he&#8217;d been trying to revive AOL while still working as COO of the combined company. Pittman was stretched about as thin as he could go, and AOL was still sputtering.</p>
<p>&#8220;He had been getting a pounding and he did not see a way to turn it around,&#8221; said AOL marketing whiz Jan Brandt, whom Pittman had brought back into the top echelons of the company upon his return. &#8220;And there was no end in sight.&#8221;</p>
<p>Indeed, for Pittman, there was no end in sight for the time it might take to fix AOL, especially because of how badly he and his team had alienated the entire Time Warner management.</p>
<p>The New York Post even began running a regular &#8220;Pittman Meter,&#8221; an obnoxious graphic that offered assessments ranging from whether he was &#8220;toast&#8221; to &#8220;safe&#8221; on any given day.</p>
<p>Mostly, Pittman was burnt to a crisp.</p>
<p>With increasingly skepticism that he could fix the problems at AOL, Pittman went to Parsons before the July 4th holiday weekend and told him he wanted out.</p>
<p>&#8220;I can&#8217;t do this anymore,&#8221; said Pittman to Parsons, who urged him to think things through over the weekend.</p>
<p>But the weekend put him over the edge, when the New York Times&#8211;whose reporter, David Kirkpatrick, had become a favored outlet for disgruntled Time Warner executives to vent—ran a scathing piece detailing Pittman&#8217;s failure to turn things around at AOL and suggesting there was a target on his back.</p>
<p>&#8220;Executives and shareholders are united in more or less open revolt,&#8221; wrote Kirkpatrick. While the story referred to discomfort with the departed Levin too, it singled out Pittman explicitly.</p>
<p>&#8220;Most of all, Time Warner executives have turned their ire specifically at one man&#8211;Mr. Pittman, a former America Online executive who became chief operating officer after the merger,&#8221; it read. &#8220;He angered many Time Warner executives with what they called his brusque manner … he developed a reputation for brashness, ruthlessness and success at America Online, and he applied the same tactics at Time Warner on his return.&#8221;</p>
<p>As if channeling the Time Warner side&#8217;s anger, Kirkpatrick summed up their message: &#8220;Now many executives from the former Time Warner wish the merger would go away, and, barring that, they wish that Mr. Pittman would.&#8221;</p>
<p>In the article, Parsons was quoted offering a rather tepid defense of Pittman: &#8220;People get angry and that anger has to be attached to something or someone,&#8221; he was quoted as saying. &#8220;Some of it has been attached to Bob and I am not sure if it is entirely fair.&#8221;</p>
<p>Well, <em>not entirely</em>, Parsons&#8217;s quote seemed to indicate to me&#8211;but maybe it&#8217;s a little fair! This deft response definitely did not look good for Pittman.</p>
<p>And with Parsons firmly ensconced in the CEO position and no place higher up on the ladder for Pittman to go, what sense did it make for him to keep fighting what was, for the foreseeable future, a losing battle in which he would probably end up getting tossed out anyway?</p>
<p>With the executive ranks blaming him and the board losing faith that he could turn AOL around, Pittman had no chance of regaining any credibility as COO.</p>
<p>&#8220;Pittman left on own steam, but he knew what was coming,&#8221; said one board member, who actually admired Pittman.</p>
<p>Pittman wanted to announce he was leaving, but Parsons asked him to delay the news until the board could approve a new management structure in mid-July.</p>
<p>His plan was to promote Time Inc.&#8217;s Don Logan and HBO&#8217;s Jeff Bewkes to the top of the AOL Time Warner structure, effectively splitting Pittman&#8217;s duties into two positions, both of which would report directly to Parsons.</p>
<p>Logan would head the Media and Communications Group, the subscription and ad businesses that would include Time Inc., Time Warner Cable, the Interactive Video Unit, Time Warner Books and AOL.</p>
<p>And Bewkes would run the Entertainment and Networks Group, made up of HBO, New Line Cinema, The WB, Turner Networks, Warner Bros. and Warner Music.</p>
<p>Getting the pair interested in the arrangement would be difficult, given the recalcitrance both had felt toward the merger in the first place.</p>
<p>But it was critical for Parsons to pull this off, since Logan and Bewkes were considered the best and most successful operators in the company, though they were vastly different in personality and style.</p>
<p>Logan, who had been the CEO of Time Inc. since 1994, was one of the most admired managers in the company, especially within his division, where he was openly revered for turning around the fortunes of the magazine publishing house.</p>
<p>An Alabama native, he was the son of a housewife and a welder for the state highway department. Logan went to Auburn University as a math major, and worked his way through school as a computer programmer for NASA in Huntsville. He continued his studies&#8211;specializing in abstract math&#8211;at Clemson University, and went on to pursue a doctorate part-time the University of Houston.</p>
<p>While in Texas, he worked for Shell Oil, creating research tools in the search for oil, but he found big-company life too slow.</p>
<p>Answering an ad for a Birmingham, Ala., publishing company called Progressive Farmer, later renamed Southern Progress, Logan worked first in data processing and fulfillment and later in direct marketing.</p>
<p>Time Inc. bought Southern Progress in 1985, and Logan was running it by 1986.</p>
<p>Admiring Logan&#8217;s reputation for consistent results, [former Time Warner CEO Jerry] Levin brought him to New York in 1992 as Time Inc.&#8217;s president and COO. Logan got the CEO spot two years later.</p>
<p>Logan fulfilled Levin&#8217;s expectations by goosing the magazine division&#8217;s results dramatically, turning in 41 consecutive quarters of earnings growth and tripling its cash flow.</p>
<p>Logan managed all this while affecting a folksy Southern image as a good old boy who just loved to go fishing. (He had even appeared on the cover of Field &#038; Stream in a feature about jungle fish.)</p>
<p>Pretty much everyone I asked about Logan felt the need to mention his fishing, as if it were mysterious and complex part of his nature&#8211;imagine that, a fishing math major!</p>
<p>In the company newsletter, Logan was quoted as noting that business was a lot like fishing, in that they both require &#8220;persistence and patience.&#8221;</p>
<p>The burly Logan might have had true &#8220;down home&#8221; bona fides, but he was as smooth as any city slicker in leading the potentially divisive troops at Time Inc.</p>
<p>His greatest strength appeared to be in leaving people alone, yet demanding performance as a price for that independence.</p>
<p>&#8220;He was a straight talker in a culture of bullshit and platitudes,&#8221; said former Pathfinder executive Linda McCutcheon. &#8220;And he believed you grew incrementally to greatness.&#8221;</p>
<p>The very qualities that were so admired at Time Warner were derided by AOL&#8217;s top brass, who considered Logan a typical Time Warner corporate timeserver and not much of a risk taker.</p>
<p>&#8220;He thought growing at five percent a year was a great accomplishment,&#8221; said the voluble [AOL ad exec] Myer Berlow. &#8220;He was not exactly the kind of person who welcomed us.&#8221;</p>
<p>The AOLers expected more rapport with Jeff Bewkes, the glib and good-looking head of HBO.</p>
<p>Much as everyone mentioned Logan&#8217;s interest in fishing, the word Time Warner people invariably used to describe Bewkes was &#8220;handsome.&#8221;</p>
<p>And he is indeed a handsome man, slim and tall with a curious mix of Hollywood glamour and vague preppiness that suited the more conservative elements of the company.</p>
<p>&#8220;Golden boy&#8221; had long been a defining image for Bewkes, who was a graduate of Yale University and Stanford Business School (again, that heady mix of traditional East Coast and trendy California).</p>
<p>The impact he made was a strong one&#8211;an executive comfortable with both Hollywood talent and deal makers alike.</p>
<p>Bewkes came to HBO many years previously, and worked in the finance and marketing departments. He was considered a winner even in his earliest days.</p>
<p>&#8220;We all used to assume he would eventually be the boss,&#8221; said a former AOL executive Mark Walsh, who worked with Bewkes at HBO. &#8220;He had this air of the inevitable about him that was very appealing.&#8221;</p>
<p>His star rose quickly and he eventually became the chairman and CEO of HBO, building a close-knit team around him that was responsible for burnishing the somewhat dull image of the pay-cable channel to an edgy sheen with such huge hits as &#8220;The Sopranos&#8221; and &#8220;Sex and the City.&#8221;</p>
<p>This conspicuous success quickly attracted AOLers, who identified with Bewkes&#8217;s more outgoing style and considered his passionate, entrepreneurial nature akin to their own.</p>
<p>They could not have been more wrong about his regard for AOL, though&#8211;Bewkes was one of the first executives to complain internally and loudly about the idiocy of the merger deal.</p>
<p>He wasn&#8217;t shy about challenging Steve Case&#8217;s dreamy ideas of convergence in company meetings, and he could pull it off because his HBO success gave him such credibility.</p>
<p>Bewkes&#8217;s ability to move with comfort through all parts of the company made everyone assume that he was headed for bigger things.</p>
<p>That included AOL, which Bewkes was asked to fix in early 2002. It was a position he&#8217;d quite smartly turned down, obviously aware that grabbing onto that sticky situation would hurt him.</p>
<p>Pittman really had no choice in being the one to take on AOL&#8211;although I joked to him when he went back to Dulles that he&#8217;d just been handed a tar baby that he&#8217;d have a hard time pulling away from without damage.</p>
<p>That was finally clear when the company announced his departure&#8211;which had been widely leaked in newspapers&#8211;on July 18.</p>
<p>As usual, his public statement had an odd mixture of spin and truth to it.</p>
<p>&#8220;I&#8217;ve decided that after a new CEO is in place at AOL, I won&#8217;t return to AOL Time Warner as chief operating officer,&#8221; he said. &#8220;Having worked so hard to build the AOL service and brand, and after then going through the merger and the last 18 months, it&#8217;s time to take a break.&#8221;</p>
<p>Managers and staff at other company divisions greeted the news of Pittman&#8217;s departure and the ascension of Logan and Bewkes with joy.</p>
<p>&#8220;The Taliban have been routed,&#8221; joked irrepressible Time Inc. Editorial Director John Huey, in what was a common sentiment.</p>
<p>Finally, Time Warner had taken back the company from the horrible invaders. The gloating ran rampant.</p>
<p>Media pundit and New York columnist Michael Wolff, who had worked with Time Warner on its various failed Internet efforts, took a dim view of the glee in his &#8220;This Media Life&#8221; column.</p>
<p>Wolff correctly asked: What had Time Warner really won by purging Pittman&#8211;who walked away with a fortune&#8211;and where would that leave the company?</p>
<p>&#8220;Of course, taking it out on the guy who outsmarted you does not, in turn, make you smart,&#8221; he wrote in his slap-down style. &#8220;[Pittman] doesn&#8217;t hang around a disaster area. This is show business. If the show flops, you close it. Onward and upward.&#8221;</p>
<p>AOL&#8217;s early CEO Jim Kimsey, who had long been enjoying his retirement, was even more direct, dialing Pittman up on the phone.</p>
<p>&#8220;Is this the unemployed Mr. Pittman? Because this is the unemployed Mr. Kimsey,&#8221; he greeted Pittman. &#8220;Congratulations&#8211;you moved Osama Bin Laden off the front page!&#8221;</p>
<p>But while Time Warnerites rejoiced in their hope that the merger turmoil was finally over, the company&#8217;s troubles wouldn&#8217;t leave the front pages for a long time to come.</em></p>
<p>We&#8217;ll see if that has changed at all, after <a href="http://ir.timewarner.com/results.cfm">Time Warner announces its second quarter earnings</a> later today.</p>
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		<title>AOL: When I Was Born the Doctor Slapped My Mother</title>
		<link>http://allthingsd.com/20080804/aol-2/</link>
		<comments>http://allthingsd.com/20080804/aol-2/#comments</comments>
		<pubDate>Mon, 04 Aug 2008 14:50:01 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[America Online]]></category>
		<category><![CDATA[AOL]]></category>
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		<category><![CDATA[digital]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Jeff Bewkes]]></category>
		<category><![CDATA[online]]></category>
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		<category><![CDATA[Steve Case]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/20080206/tw-splits-aol/</guid>
		<description><![CDATA[America Online acquired Time Warner for roughly $106 billion in stock and debt back in 2001. "I don’t think this is too much to say: This really is a historic merger, a time when we’ve transformed the landscape of media and the Internet," former AOL chairman and CEO Steve Case said at the time. "Time Warner will offer an incomparable portfolio of global brands that encompass the full spectrum of media and content."]]></description>
			<content:encoded><![CDATA[<blockquote><p>AOL is the Rodney Dangerfield of the Web. It don&#8217;t get no respect.&#8221;</p>
<p>&#8211; <a href="http://d6.allthingsd.com/20080528/bewkes/">Time Warner CEO Jeff Bewkes</a></p></blockquote>
<p><img src="http://digitaldaily.allthingsd.com/files/2008/08/album_no_respect.jpg" alt="" title="album_no_respect" width="200" height="200" class="alignright size-medium wp-image-2947" />America Online acquired Time Warner for roughly $106 billion in stock and debt back in 2001. &#8220;I don’t think this is too much to say: This really is a historic merger, a time when we’ve transformed the landscape of media and the Internet,&#8221; former AOL chairman and CEO Steve Case said at the time. &#8220;Time Warner will offer an incomparable portfolio of global brands that encompass the full spectrum of media and content.&#8221;</p>
<p>And it did. Problem was, AOL didn&#8217;t turn out to be one of them. And now, Time Warner (TWX), which struggled for years to turn AOL into the &#8220;digital media powerhouse&#8221; it was supposed to be, is planning to divest it. When the company reports second-quarter earnings Wednesday, <a href="http://online.wsj.com/article/SB121779084359008083.html">it is expected to reveal that it&#8217;s separated AOL’s declining Internet access and advertising businesses</a>.  And that&#8217;s the first step in unloading one or both of them.</p>
<p>But who will buy the Rodney Dangerfield of the Web? Well, Time Warner has been and continues to be in informal talks with both Microsoft (MSFT) and Yahoo (YHOO) regarding AOL. Earthlink (ELNK) too is a possibility here. In an interview with The Wall Street Journal last week, CEO Rolla Huff said a merger of AOL&#8217;s dial-up business with EarthLink&#8217;s would be a wise move. &#8220;We think it&#8217;s worth aggressively pursuing,&#8221; <a href="http://online.wsj.com/article/SB121736759842294717.html">he said of such a deal</a>. &#8220;We believe we&#8217;re best-positioned to be the consolidator in this industry. When an industry reaches a point of maturation and growth stops, it simply makes good economic sense to consolidate onto one cost platform.&#8221;</p>
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		<title>SnagFilms Finds  Virtual Theaters  for Documentaries</title>
		<link>http://allthingsd.com/20080716/snagfilms-finds-virtual-theaters-for-documentaries/</link>
		<comments>http://allthingsd.com/20080716/snagfilms-finds-virtual-theaters-for-documentaries/#comments</comments>
		<pubDate>Thu, 17 Jul 2008 01:02:02 +0000</pubDate>
		<dc:creator>Walter S. Mossberg</dc:creator>
				<category><![CDATA[Personal Technology]]></category>
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		<category><![CDATA[documentary films]]></category>
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		<guid isPermaLink="false">http://ptech.allthingsd.com/20080716/snagfilms-finds-virtual-theaters-for-documentaries/</guid>
		<description><![CDATA[SnagFilms is a great idea for getting documentary films in front of more people, writes Walt Mossberg. It's a new service that allows anyone with a blog, a Web site, or even a page on a social-networking site, to open a virtual movie theater and show these documentaries, free.]]></description>
			<content:encoded><![CDATA[<p>Thousands of feature-length documentary films are produced every year, but almost nobody gets a chance to see them. A few dozen are shown to small audiences at major film festivals, and a handful make it into theaters. For every blockbuster like &#8220;An Inconvenient Truth,&#8221; there are hundreds of documentaries that never find an audience.</p>
<p>Starting Thursday, however, there will be a new online service that aims to change all that. The service, called SnagFilms, allows anyone with a blog, a Web site, or even a page on a social-networking site, to open a virtual movie theater and show these documentaries, free. The virtual theater is a small widget that contains the film, and that can be embedded easily and quickly in a wide variety of popular social-networking services and blog platforms. No technical knowledge is needed.</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=C1EEFF09-588E-4C75-A40E-F706AEF8AADC&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={C1EEFF09-588E-4C75-A40E-F706AEF8AADC}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>Once a site or page owner &#8220;snags&#8221; a film in this way, visitors to the site can view it in a larger window that pops out from the widget. This window plays the film, displays some ads and provides links to charities or organizations related to the topic of the movie. The films can even be played in full-screen mode. Many also include links for buying a DVD of the film. All that&#8217;s missing is the popcorn.</p>
<p>These aren&#8217;t homemade, three-minute YouTube (GOOG) clips. Nearly all are feature-length, professionally produced documentaries, from both small independent filmmakers and well-known sources such as PBS and National Geographic.</p>
<p>The owner of the site or blog gets no direct revenue from posting the films. He or she is, in effect, donating space to support the film or the cause it highlights, a decision SnagFilms calls &#8220;filmanthropy.&#8221; But the filmmaker and SnagFilms do make money &#8212; splitting advertising revenue equally. And the charity or organization can make money, too, if viewers opt to donate. The filmmaker also can make money from DVD sales, paying SnagFilms an 8.5% commission.</p>
<p>I have been testing a prerelease version of the SnagFilms service and have posted SnagFilms widgets with no problems to Facebook, MySpace (News Corp), iGoogle, Netvibes, Blogger, Windows Live Spaces (MSFT) and Vox. Many more Web sites can house these widgets, including the vast number of blogs built on the popular WordPress and TypePad platforms.</p>
<p>Here&#8217;s how it works. You just go to the SnagFilms Web site at <a href="http://www.snagfilms.com" rel="external">www.snagfilms.com</a>, select one or more of the 250 or so films available at launch and click the snag button. A menu pops up that lists numerous popular networking services and platforms. Clicking one will automatically post the SnagFilms widget of your choice on your page or site at one of these services. You can also simply view the films at the SnagFilms site.</p>
<div class="center" style="margin-bottom: 5px;"><object type="application/x-shockwave-flash" data="http://widgets.clearspring.com/o/4837b4759c19ccae/487e188d90c3839b/487d71047a5fbc00/d5dacea8" id="W4837b4759c19ccae487e188d90c3839b" height="250" width="300"><param value="http://widgets.clearspring.com/o/4837b4759c19ccae/487e188d90c3839b/487d71047a5fbc00/d5dacea8" name="movie" /><param value="transparent" name="wmode"/><param value="all" name="allowNetworking" /><param value="always" name="allowScriptAccess" /></object></div>
<p>Each widget includes an &#8220;info&#8221; button that takes you to a page on the SnagFilms site giving the details and background on the film. You can also leave comments here, rate the film, order the DVD and see recommendations for related films.</p>
<p>The system is viral, so you don&#8217;t have to start at the SnagFilms site. A Web surfer who sees a SnagFilms movie anywhere on the Web can spread it around just by clicking the snag button on every widget. The snag button allows the viewer to either host the film or to email a link to the film that will bring friends to the SnagFilms site to view or snag it.</p>
<p>SnagFilms is the brainchild of Ted Leonsis, a former top executive at America Online (TWS), who in recent years has become a documentary-film producer. He became frustrated with the distribution bottleneck for such films and arranged to take over AOL&#8217;s documentary site, TrueStories, and turn it into SnagFilms. He also is chairman of the board of a company, Clearspring, which created the film widgets.</p>
<p>At launch, the SnagFilms catalog includes well-known documentaries like &#8220;Super Size Me,&#8221; but also lesser-known films on a wide variety of topics, including college football, AIDS in Africa, politics, profiles of average people and tales of the New York Fire Department. One of my favorites was &#8220;Paper Clips,&#8221; the story of how a school in Tennessee learned about the Holocaust.</p>
<p>Filmmakers can submit movies to the site by sending an email to: <a href="mailto:submissions@snagfilms.com" rel="external">submissions@snagfilms.com</a>. SnagFilms says it doesn&#8217;t censor or edit the films, but won&#8217;t accept pornography or films deemed to encourage hate. It does have a selection process, so not all films submitted will make it onto the site. The company hopes to add more films soon.</p>
<p>I had only two gripes about SnagFilms. First, the films should be able to play inside the widget itself, with an option inside to play at larger sizes. Having to open a separate browser window is a pain. The company says it&#8217;s working on this.</p>
<p>Second, the initial catalog is light on documentaries from a conservative or probusiness perspective. But the company says it is &#8220;actively seeking to offer differing viewpoints&#8221; and will soon add &#8220;a number of films that are quite conservative in philosophy.&#8221;</p>
<p>SnagFilms is a great idea for getting documentary films in front of more people. It&#8217;s another example of how the Web is changing media distribution for the better.</p>
<ul>
<li>Find all of Walt Mossberg&#8217;s columns and videos online, free, at the All Things Digital Web site, <a href="http://walt.allthingsd.com" rel="external">walt.allthingsd.com</a>. Email him at <a href="mailto:mossberg@wsj.com" rel="external">mossberg@wsj.com</a>.</li>
</ul>
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		<title>Newer, Faster, Cheaper iPhone 3G</title>
		<link>http://allthingsd.com/20080708/newer-faster-cheaper-iphone-3g/</link>
		<comments>http://allthingsd.com/20080708/newer-faster-cheaper-iphone-3g/#comments</comments>
		<pubDate>Wed, 09 Jul 2008 01:10:34 +0000</pubDate>
		<dc:creator>Walter S. Mossberg</dc:creator>
				<category><![CDATA[Personal Technology]]></category>
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		<category><![CDATA[battery life]]></category>
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		<guid isPermaLink="false">http://ptech.allthingsd.com/20080708/newer-faster-cheaper-iphone-3g/</guid>
		<description><![CDATA[Smart-phone shoppers who have been waiting for a cheaper iPhone that runs on faster cell networks might want to take the plunge on the iconic device's latest iteration, but service costs have risen and battery life has dropped.]]></description>
			<content:encoded><![CDATA[<p><a href='http://online.wsj.com/quotes/main.html?type=djn&#038;symbol=aapl'>Apple</a> Inc.&#8217;s iPhone has been the world&#8217;s most influential smart phone since its debut a year ago, widely hailed for its beauty and functionality. It was a true hand-held computer that raised the bar for all its competitors. But that first iPhone had two big drawbacks: It was expensive, and it couldn&#8217;t access the fastest cellular-phone networks.</p>
<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1655783605}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
<p>On Friday, Apple (AAPL) is launching a second-generation iPhone, called the iPhone 3G, which addresses both of those problems, while retaining the look and feel of the first model&#8217;s hardware and software.</p>
<p>The base version of the new iPhone costs $199 &#8212; half the $399 price of its predecessor; the higher-capacity version is now $299, down from $499. Yet, this new iPhone is much, much faster at fetching data over cellphone networks because it uses a speedy cellular technology called 3G. And it now sports a GPS chip for better location sensing.</p>
<p>The company also is rolling out the second generation of its iPhone operating system, with some nice new features, including wireless synchronization with corporate email, calendars and address books. And there&#8217;s a new online store for third-party iPhone programs that Apple hopes will make the device usable for a wider variety of tasks, including gaming and productivity applications. This new software and store will also be available on older iPhones, through a free upgrade.</p>
<p>I&#8217;ve been testing the iPhone 3G for a couple of weeks, and have found that it mostly keeps its promises. In particular, I found that doing email and surfing the Internet typically was between three and five times as fast using AT&amp;T&#8217;s 3G network as it was with the older AT&amp;T network to which the first iPhone was limited.</p>
<div class="media-LEFT" style="width: 200px;"><img src="http://online.wsj.com/public/resources/images/PJ-AM731_pjPTEC_20080708215947.jpg" alt="iPhone 3G" height="223" width="200" /><br />Apple&#8217;s new iPhone operating system includes an &#8216;App store,&#8217; where you can browse for, and download, third-party software.</div>
<p>The iPhone 3G is hardly the first phone to run on 3G networks, and it still costs more than some of its competitors. But overall, I found it to be a more capable version of an already excellent device. And now that it&#8217;s open to third-party programs, the iPhone has a chance to become a true computing platform with wide versatility.</p>
<p>There are two big hidden costs to the new iPhone&#8217;s faster speed and lower price tag. First, in my tests, the iPhone 3G&#8217;s battery was drained much more quickly in a typical day of use than the battery on the original iPhone, due to the higher power demands of 3G networks. This is an especially significant problem because, unlike most other smart phones, the iPhone has a sealed battery that can&#8217;t be replaced with a spare.</p>
<p>Second, Apple&#8217;s exclusive carrier in the U.S., <a href='http://online.wsj.com/quotes/main.html?type=djn&#038;symbol=t'>AT&amp;T</a> Inc. (T), has effectively negated the iPhone&#8217;s up-front price cut by jacking up its monthly fee for unlimited data use by $10. Over the course of the two-year contract you must sign to get the lower hardware prices, that adds $240, overwhelming the $200 savings on the phone itself. If you want text messaging, the cost rises further. With the first iPhone, 200 text messages a month came free. Now, 200 messages will cost $5 a month, or another $120 over the two-year contract.</p>
<p>The iPhone 3G still has a couple of features that made the first version unpalatable to some potential buyers. It uses a virtual on-screen keyboard instead of a physical one. While I find the virtual keyboard easy and accurate, not everyone does. Also, in the U.S. and in many other countries, the iPhone is still tied to a single exclusive carrier, whose coverage or rate plans may be unacceptable to some.</p>
<p>Here is a rundown of the changes in the new model.</p>
<p><strong>Design:</strong> The new iPhone looks almost exactly like the old one. It is the same length and width, has the same big, vivid screen, and has the same number and layout of buttons. The main difference is the back, which is now plastic instead of mostly metal and curved instead of flat. It&#8217;s very slightly thicker in the middle, with tapered edges, and weighs a tiny bit less.</p>
<div class="media-CENTER" style="width: 300px;"><img src="http://online.wsj.com/public/resources/images/OB-BU420_Pj_pte_20080708195002.jpg" alt="photo" height="232" width="300" /><br />The new iPhone 3G (left) delivers much higher Internet download speeds over cellular networks than the original iPhone (right).</div>
<p>Like its predecessor, the iPhone 3G comes in two models distinguished only by storage capacity: 8 gigabytes and 16 gigabytes. The top model is available in black or white.</p>
<p>Apple has greatly improved the audio on the new iPhone. I found the speaker was much louder, for music and for the speakerphone. But the new phone produced an echo when used with the built-in Bluetooth system in my car. Also, the headphone jack is now flush with the case instead of recessed as on the first model, so it can accept any standard stereo earphones.</p>
<p>The camera, however, is still bare-bones. It can&#8217;t record video and has a resolution of just two megapixels. The power adapter is now tiny, at least in the U.S., but Apple no longer includes a dock for charging, just a cable.</p>
<p><strong>Software:</strong> The basic software is similar. The biggest addition for some users will be full compatibility with Microsoft&#8217;s (MSFT) widely used Exchange ActiveSync service, which many corporations use. In my tests, I was able to connect the iPhone 3G to my company&#8217;s Exchange servers in a few minutes, and my corporate email, calendar and contacts were replicated on the phone. Any changes I made on the iPhone were reflected almost instantly in Microsoft Outlook on my company PC, and vice versa. Email was pushed to the phone as soon as it was received on the company&#8217;s servers.</p>
<p><strong>One drawback:</strong> While you can have both personal and Exchange email accounts on the new iPhone, if you synchronize with Exchange calendars and contacts, your personal calendar and contacts are erased.</p>
<p>The new iPhone and upgraded older iPhones also will be able to use a new Apple consumer service, MobileMe, which offers synchronized push email, calendars, photos and contacts.</p>
<p>There are other improvements. You can now delete multiple emails at once, set parental controls and search your contacts. You can also save photos in emails or from Web sites. You can also now open Microsoft PowerPoint files sent as attachments, though I found in my tests that opening larger PowerPoint files crashed the phone.</p>
<p>Some software features missing from the first iPhone are still AWOL on the new one. There&#8217;s no copy and paste function, no universal search, no instant messaging and no MMS for sending photos quickly between phones.</p>
<p><strong>Network:</strong> Like the old iPhone, the new one can perform Internet tasks using either Wi-Fi wireless networking or the cellphone networks. But the addition of 3G cellular capability makes the new model more useful for Web surfing, email and other data tasks when you&#8217;re not in Wi-Fi range. In my tests, in Washington and New York, I got data speeds mostly ranging between 200 and 500 kilobits per second. By comparison, the original iPhone, tested in the same spots at the same time, mostly got cellular data speeds between 70 and 150 kbps on AT&amp;T&#8217;s old EDGE network. The new iPhone typically was between three and five times as fast as the old one.</p>
<p>While AT&amp;T now has 3G networks in 280 U.S. cities, and aims to be in 350 by year end, it is converting its cellphone towers gradually, so not all areas of included cities have 3G coverage. The new iPhone falls back to EDGE speeds when 3G isn&#8217;t present.</p>
<p>One side benefit to 3G is that in some areas, voice coverage improves. At my neighborhood shopping center, where the first iPhone got little or no AT&amp;T service, the iPhone 3G registered strong coverage. But I still found that calls regularly broke up on some major streets. In New York City, riding in a taxi along the Hudson, one important call was dropped three times on the new iPhone. Finally, I borrowed a cheap Verizon (VZ) phone and got perfect reception.</p>
<p><strong>Battery life:</strong> Apple claims that over 3G, the new iPhone can get five hours of talk time, or five hours of Internet use. Talk time is twice as long on the older EDGE network, and Internet time is an hour better with Wi-Fi.</p>
<p>I ran my own battery tests using the phone&#8217;s 3G capability. Although I left the Wi-Fi function on, I didn&#8217;t connect it to a network, so the phone had to rely on 3G. In my test of voice calling, I got 4 hours and 27 minutes, short of Apple&#8217;s maximum claim and nearly three hours less than what I recorded in the same test last year on the original iPhone. In my test of Internet use over 3G, I got 5 hours and 49 minutes, better than Apple&#8217;s claim, but far short of the nine hours I got using Wi-Fi in last year&#8217;s tests.</p>
<p>More important, in daily use, I found the battery indicator on the new 3G model slipping below 20% by early afternoon or midafternoon on some days, and it entirely ran out of juice on one day. I overcame this problem by learning to use Wi-Fi instead of 3G whenever possible, turning down the screen brightness and even turning off 3G altogether, which the phone permits.</p>
<p>The iPhone 3G&#8217;s battery life is comparable to, or better than, that of some other 3G competitors. But they have replaceable batteries. The iPhone doesn&#8217;t.</p>
<p><strong>Third-party software:</strong> If things go as Apple hopes, third-party software could be the biggest attraction to the new iPhone 3G, and to upgraded older iPhones. By some estimates, there will be hundreds of these programs, some free and some paid, almost immediately.</p>
<p>Apple didn&#8217;t supply me with programs for testing, but I managed to try several on older devices upgraded to the new operating system. I tested a game that used the phone&#8217;s motion sensors to control the action, and I tested several programs from America Online (TWX), including AOL Instant Messenger; AOL Radio, which streams music from the Internet; and AOL&#8217;s Truveo video search engine. All worked very well.</p>
<p>Among the programs Apple has publicly previewed were a sales automation program from Salesforce.com, a game called Super Monkey Ball from Sega and a program for bidding on eBay (EBAY). Also made public were a news reader from the Associated Press, a program for following live games from Major League Baseball and several programs for doctors, including the Epocrates drug reference.</p>
<p><strong>Bottom line:</strong> If you&#8217;ve been waiting to buy an iPhone until it dropped in price, or ran on faster cell networks, you might want to take the plunge, if you can live with the higher service costs and the weaker battery life. The same goes for those with existing iPhones who love the device but crave faster cellular data speeds. But if you already own an iPhone, and can usually use Wi-Fi for data, you probably should hold off and get the free software upgrade before deciding whether it&#8217;s worth getting the new hardware.</p>
<p><em>Find all of Walt Mossberg&#8217;s columns and videos online, free, at the All Things Digital Web site, <a href="http://walt.allthingsd.com" rel="external">walt.allthingsd.com</a>. Email him at <a href="mailto:mossberg@wsj.com" rel="external">mossberg@wsj.com</a>.</em></p>
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		<title>How to Find Low-Cost DSL Service</title>
		<link>http://allthingsd.com/20051222/find-low-cost-dsl/</link>
		<comments>http://allthingsd.com/20051222/find-low-cost-dsl/#comments</comments>
		<pubDate>Thu, 22 Dec 2005 00:01:00 +0000</pubDate>
		<dc:creator>Walter S. Mossberg</dc:creator>
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		<guid isPermaLink="false">http://mailbox.allthingsd.com/20051222/how-to-find-low-cost-dsl-service/</guid>
		<description><![CDATA[Walt Mossberg answers readers' questions about finding low-cost DSL service, choosing video-editing software and transferring files from a Windows PC to a Mac.]]></description>
			<content:encoded><![CDATA[<p>There&#8217;s no other major item most of us own that is as confusing, unpredictable and unreliable as our personal computers. Everybody has questions about them, and we aim to help.</p>
<p>Here are a few questions about computers I&#8217;ve received recently from people like you, and my answers. I have edited and restated the questions a bit, for readability. This week my mailbox contained questions about finding low-cost DSL service, choosing video-editing software and transferring files from a Windows PC to a Mac.</p>
<p>If you have a question, send it to me at <a href="mailto:mossberg@wsj.com" rel="external">mossberg@wsj.com</a>, and I may select it to be answered here in Mossberg&#8217;s Mailbox.</p>
<hr />
<p class="question"> <em>Last week, you mentioned that DSL Internet service is available in the U.S. for $15 a month. I can&#8217;t find anything nearly that low. Can you elaborate?</em></p>
<p class="answer"> Verizon, which is an Internet service provider operating in 28 states plus the District of Columbia and Puerto Rico, has an entry-level DSL plan for $14.95 a month. According to the Verizon Web site, this plan requires a one-year agreement, but it isn&#8217;t a teaser price that lasts for only a few months. You also get the first month free and they throw in the DSL modem. For this price, you get a DSL line that operates at speeds up to 768 kilobits per second for downloads and 128 kilobits per second for uploads. That&#8217;s more than 13 times the maximum download speed of a dial-up connection.</p>
<p>More info is at: <a href="http://www22.verizon.com/forhomedsl/channels/dsl/packages/" rel="external">www22.verizon.com/forhomedsl/channels/dsl/packages/</a>.</p>
<p>I realize that this plan, or any Verizon plan, isn&#8217;t available in the other 22 states. And, I realize that, even where it is available, it may not be possible to get it at your house because of the technical limitations of DSL, which works well only within a certain distance from a phone company office. I also know that such service, at any price, is often unavailable in rural areas.</p>
<p>But, for tens of millions of people, this is a very inexpensive way to get broadband. It&#8217;s less than America Online charges for dial-up service.</p>
<p class="question"> <em>A friend of mine is looking for some video-editing software to be used on a PC running Windows. What software would you recommend for this application?</em></p>
<p class="answer"> I haven&#8217;t tested this category of software in a while, but any of the leading software packages should do. They include Pinnacle Studio Plus, Adobe Premiere Elements and Roxio Easy Media Creator. The first two are video-editing programs. The last includes a video-editing program, but it is a suite that also handles things like music and photos. Of the two video-only programs, Pinnacle&#8217;s is probably best for a novice user. It costs about $90.</p>
<p class="question"> <em>I know the Macintosh can handle most common types of files used on Windows computers. But my question is more basic: if I switch to a Mac from Windows, how do I physically transfer my files?</em></p>
<p class="answer"> If you buy your new Mac at an Apple store, Apple will do this job, or part of it, free. According to the Apple Web site, you can just bring the two computers to the store, and a &#8220;Genius&#8221; &#8212; Apple&#8217;s name for a tech support person in its stores &#8212; will move all the files in any folder you choose on your Windows machine onto your new Mac. Presumably, this would include the My Documents folder, which contains most of the data files on most Windows PCs. The &#8220;Genius&#8221; will also do this for $50 for people who bought their Macs elsewhere. There is some fine print to this deal. For details, see: <a href="http://www.apple.com/switch/howto/genius.html" rel="external">www.apple.com/switch/howto/genius.html</a>.</p>
<p>There are also numerous ways to do this yourself, depending on the capabilities of your Windows machine. You can copy the files from the old computer onto an external hard disk, or a USB thumb drive. You can burn them onto CDs or DVDs. You can copy them to the hard disk of an iPod, if you haven&#8217;t filled it up with music, and if you configure it for use as a disk drive.</p>
<p>Because the Mac can read Windows-formatted disk drives, you should be able to plug any of these devices into your new Mac, or insert the CDs or DVDs, and they should show up on the Mac&#8217;s desktop. Then, you can simply copy the files to folders of your choice on the Mac&#8217;s hard disk. You can also email files to yourself, or transfer them over a local network.</p>
<p style="text-align: center;"><em>*&nbsp;*&nbsp;*</em></p>
<p><em>Because of the volume of e-mail I receive, I can&#8217;t routinely answer individual questions by e-mail, or consult on individual problems or purchasing decisions. I read all questions I receive and select three each week to answer in the column.</em></p>
<p><strong>Write to</strong> Walter S. Mossberg at <a href="mailto:mossberg@wsj.com" rel="external">mossberg@wsj.com</a></p>
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		<title>Microsoft Offers Range Of Programs That Run Off Web, Not Hard Disk</title>
		<link>http://allthingsd.com/20051215/microsoft-web-programs/</link>
		<comments>http://allthingsd.com/20051215/microsoft-web-programs/#comments</comments>
		<pubDate>Thu, 15 Dec 2005 00:01:00 +0000</pubDate>
		<dc:creator>Walter S. Mossberg</dc:creator>
				<category><![CDATA[Personal Technology]]></category>
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		<guid isPermaLink="false">http://ptech.allthingsd.com/20051215/microsoft-offers-programs-that-run-on-web/</guid>
		<description><![CDATA[Walt Mossberg takes an early look at three programs that are part of Windows Live, a major Microsoft initiative to produce applications that are run over the Web rather than a hard disk.]]></description>
			<content:encoded><![CDATA[<p>The software business is making a slow transition from programs that are installed on a computer&#8217;s hard disk to programs that live wholly, or partly, on external servers. These new-style programs, called Web applications, are meant to be launched and run over the Internet, from a Web browser, or from some other small piece of software on your PC.</p>
<p>Like all other trends in technology, this one, sometimes called &#8220;Web 2.0,&#8221; is overhyped. It&#8217;s been happening quietly for years, but it&#8217;s a long way from replacing all the software you use.</p>
<p>Still, the biggest software company of all, Microsoft, has recently launched a major initiative to produce this kind of remote software. Its project, called Windows Live, is hardly unique. Google, Yahoo, America Online and many others are also offering new Web applications. But Microsoft&#8217;s Windows Live may be the biggest of these efforts.</p>
<div class="media-LEFT" style="width: 259px;"><img src="http://online.wsj.com/public/resources/images/MK-AF471_PTECH_20051214202408.jpg" alt="Google Earth and Microsoft" height="413" width="259" /><br />Google Earth image of building housing Journal&#8217;s Washington bureau, top; the Microsoft image, below.</div>
<p>Why would Microsoft, or its rivals, want to make this switch? Well, theoretically at least, it allows them to write one program that can be used on multiple platforms &#8212; say, both Windows and Macintosh computers, or even cellphones. And it may allow them to sell subscriptions to their software, or to sell ads that could run inside the software. It will also make it easier to update programs, and to construct programs that can synchronize data among multiple PCs or users.</p>
<p>Some of this stuff would clearly benefit consumers. You could fire up your favorite program from any Internet-connected device, just as you can log onto Web-based email now from any PC. And you wouldn&#8217;t have to download or install updates.</p>
<p>But other features of this new world, like ads in software, may be annoying to many consumers. In the world of Web 2.0, people without fast, costly broadband connections would be able to do less and less with their computers.</p>
<p>To get an early look at this new approach, I&#8217;ve been poking around in Windows Live, which is a grab bag of mostly free programs. Some, like Windows Live Messenger and Windows Live Mail, are renamed and revamped parts of the company&#8217;s MSN online service. Others, like the OneCare Live security service, are new ideas.</p>
<p>All of these programs are in the testing phase, and this column isn&#8217;t intended to be a full review of any of them. But here&#8217;s a quick, early look at three components of Windows Live.</p>
<p><strong>Windows Live Local:</strong> This is a local search and mapping service, complete with aerial photos of cities and towns. Built on an earlier Microsoft project called Virtual Earth, it&#8217;s intended to compete with the local search and mapping features of Google and Yahoo. It&#8217;s also a competitor to Google Earth, a satellite mapping service that requires an installed program to use. By contrast, Windows Live Local works entirely from a Web browser, and it runs in both Internet Explorer and Firefox, and on both Windows and Macs.</p>
<p>The most startling feature of Windows Live Local is that it can display real 3D aerial images of buildings and houses in many U.S. cities and suburbs. These pictures don&#8217;t merely display the roofs of buildings, as Google&#8217;s do, but their sides. The difference is enormous. Instead of puzzling over roof shapes, you can easily identify buildings and get a much better feel for neighborhoods.</p>
<p>In its current form, however, Live Local has limitations. For large swaths of the country, 3D photos, which Microsoft calls &#8220;Bird&#8217;s Eye&#8221; views, aren&#8217;t available. In Bird&#8217;s Eye mode, panning and zooming are clumsy and limited, street names aren&#8217;t overlaid on the images, and there&#8217;s no easy way to save them. But it&#8217;s still a huge step forward. It&#8217;s at <a href="http://local.live.com" rel="external">local.live.com</a>.</p>
<p><strong>Windows Live Mail:</strong> This is a massive upgrade of Microsoft&#8217;s popular free Hotmail email service. It is simultaneously much cleaner looking and more sophisticated. There&#8217;s now a preview pane to the right of the message list, just as in Outlook. Messages can be dragged into folders. When you right click on something, useful email options appear instead of just browser commands.</p>
<p>The new mail program auto-completes addresses and saves sent messages. There are various new security and editing features. Overall, it works much more like Outlook or Outlook Express, though currently many features don&#8217;t work on the Mac or Firefox. It will also offer two gigabytes of free storage. People with current Hotmail addresses will be able to keep them, but new addresses will look like &#8220;johndoe@livemail.com.&#8221; It will be available at <a href="http://mail.live.com" rel="external">mail.live.com</a> soon.</p>
<p><strong>Windows Live OneCare:</strong> This is a complete, managed security service, for Windows only, that will be available by paid subscription. The goal is to keep a computer constantly protected and updated with little or no intervention from the user. It does require locally installed software, but it&#8217;s managed remotely by Microsoft, the same way a corporate IT department remotely manages the security of all the computers at a company.</p>
<p>OneCare, which I will review in full later, also has features to keep a computer tuned up and backed up. As of now, it lacks a crucial feature: antispyware capability. But that is planned. It&#8217;s at <a href="http://onecare.com" rel="external">onecare.com</a>.</p>
<ul>
<li><strong>Email me</strong> at <a href="mailto://mossberg@wsj.com" rel="external">mossberg@wsj.com</a>.</li>
</ul>
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		<title>With Its New Version, Skype Phone Service May Enter Mainstream</title>
		<link>http://allthingsd.com/20051201/skype-mainstream/</link>
		<comments>http://allthingsd.com/20051201/skype-mainstream/#comments</comments>
		<pubDate>Thu, 01 Dec 2005 00:01:00 +0000</pubDate>
		<dc:creator>Walter S. Mossberg</dc:creator>
				<category><![CDATA[Personal Technology]]></category>
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		<guid isPermaLink="false">http://ptech.allthingsd.com/20051201/skype-may-be-set-to-enter-mainstream/</guid>
		<description><![CDATA[Internet phone network Skype is set to release a major software update and is introducing a new breed of compatible telephone handsets. This combination of hardware and software could propel the service into the mainstream.]]></description>
			<content:encoded><![CDATA[<p>One of the cult hits of the Internet has been a service called Skype, based in Luxembourg, that allows its registered users to make free computer-to-computer phone calls to each other anywhere in the world. Millions of people world-wide use it, and the company was recently snapped up by eBay, the e-commerce giant.</p>
<p>Still, for all its success, Skype has been a niche product, little used by mainstream, non-techie consumers. Much less popular in the U.S. than in Europe, it has mainly appealed here to budget-conscious folks like students and recent immigrants, who often want to make lots of international phone calls.</p>
<p>There are two big reasons for Skype&#8217;s niche status. First, many computers aren&#8217;t equipped with microphones. Most modern laptops come with built-in mikes, but the vast majority of PCs are still desktops, which typically lack mikes. Second, even when computers have mikes, they make clumsy telephones when compared with real phones, which are specifically designed for voice communication.</p>
<p>In addition, free Skype calls can be made only to other Skype users. If you want to call nonmembers who use real phones, you have to sign up for a prepaid service called SkypeOut, although, at two cents a minute, the calls are cheap.</p>
<p>Now, however, Skype is putting those hurdles behind it. Today, the company plans to release a major new version of its phone-calling software, Skype 2.0, with added features &#8212; including video calling &#8212; and a cleaner interface. It is taking steps to make computer microphones cheap and easy to obtain. More importantly, it is moving its service off the computer to a new breed of Internet-based telephone handsets.</p>
<p>I&#8217;ve been testing Skype 2.0, along with the new, cheap, Skype-branded microphones and a new Skype-compatible phone that frees users from sitting in front of a computer while talking. Despite some flaws, this new combination of hardware and software generally worked well, and I believe it stands a chance of propelling Skype into the mainstream.</p>
<p>There&#8217;s nothing new about using a computer as a phone. And free computer-to-computer phone calls, among fellow users of a service, are also common now. America Online, Yahoo, Microsoft, Apple Computer, Google and others have offered this service for a while. Most also already offer free video calls &#8212; something Skype is just now adding &#8212; for users with Web cameras.</p>
<p>But Skype is the company most identified with free Internet phone calls, and it is trying hard to keep that status. The new Skype 2.0, available at Skype.com, is ready now for Windows and will soon be released for the Macintosh and other platforms.</p>
<p>In my tests of Skype 2.0, I used two different Windows computers to place voice calls to Skype users in California, New York and Berlin, Germany. I also made a couple of SkypeOut calls to phones in the Washington, D.C., area.</p>
<p>The new Skype software was easy to use. It searches for people you know to see if they are registered members, and it lets you add them to your contact list with one click.</p>
<p>All my test calls were very clear, though in most cases there was a slight problem in the first few seconds, when callers couldn&#8217;t hear me. In a couple of cases, the sound dropped out briefly during a call. And Skype disconnected my call to Berlin in the middle, forcing me to redial. Still, as a tradeoff for free calls, the glitches were tolerable.</p>
<p>I used a variety of microphones, built-in and added-on, cheap and expensive. In general, the built-in and costlier add-on mikes worked best. Skype&#8217;s new cheap mike, which comes with an earbud as part of a $4.99 Skype &#8220;starter pack&#8221; available at RadioShack stores, was a little muffled unless I held it close to my mouth.</p>
<p>I also made a few video calls, using a Logitech Web camera. These worked fine, though they displayed the graininess that marks most Web video calling. An audio conference call also worked well, though you can&#8217;t use video if you&#8217;re calling more than one person. Skype also offers a conventional text-based chat system and a feature for transferring files. I tested both, and they worked fine.</p>
<p>But I was most impressed with the new Skype phone I tested, the $100 Linksys CIT200. It looks and works like a regular cordless phone. But it links wirelessly to a little base station that connects to your computer. And it has a big Skype button that connects you to the Skype service via the PC. The phone displays your Skype contacts, and you call them with the press of a button. You can also make calls to non-Skype phones, via SkypeOut.</p>
<p>I tested the phone by calling both Skype users and non-Skype users, and it worked great everywhere in and around my home &#8212; upstairs, downstairs, even outside in the yard.</p>
<p>There are other phones that can now use Skype, ranging from a $16 handset that connects to the PC with a cable to a $100 cellphone-style wireless headset and a $140 cordless phone that can use both Skype and your regular phone service to place calls. All of them liberate Skype users from the PC.</p>
<p>Skype has escaped from its niche and is heading for the mainstream. You might want to give it a try.</p>
<p><strong>Write to</strong> Walter S. Mossberg at <a href="mailto:mossberg@wsj.com" rel="external">mossberg@wsj.com</a>.</p>
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