1 posts and columns on ancillar products

How to Make Money With Web Video: Books and DVDs

in Media on September 17, 2009 at 6:28 am PT

Eric Spiegelman has a Web video hit on his hands. “Old Jews Telling Jokes,” a series of short clips featuring exactly what the name suggests, is popular, viral, and cheap to make. But he still can’t cover his costs with Internet advertising. Enter the ancillary products, like a new book deal.
old jews telling jokes