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News ByteNBC Olympics Live Extra” app, created by Adobe, should be available today; like NBC’s Web video, most of the app’s video will only be available to pay-TV customers.
News Bytekeeps most prime time shows off the Web for eight days except for Hulu Plus customers and certain pay TV subscribers. Also along for the ride, Mediacom, a small regional cable player. Disney’s ABC is expected to adopt a similar strategy. Fox is owned by News Corp., which also owns this Web site.