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Safari Reader: A Dislike Button for Online Ads

in News on June 9, 2010 at 2:45 pm PT

Sure, Apple’s new Safari Reader “removes annoying ads and other visual distractions from online articles.” But does that necessarily make it a threat to ad-supported online publishing or an effort to force advertisers to embrace Apple’s new iAd platform? Not really.

Another Web Ad That Wants to Eat Your Screen (With Your Permission)

in Media on May 11, 2010 at 5:00 am PT

FireFly Video wants to take over your monitor and show you lots of clips. If you’ll let it.

Twitter to Rival Ad Players: Tread Carefully

in Media on April 13, 2010 at 3:12 pm PT

Twitter has started showing ads to its users. But there’s a host of start-ups trying to do the same thing. They can all play together, says COO Dick Costolo, as long as they don’t cause “user confusion.” Careful…

Another iPhone Ad That Asks You to Shake It Up

in Media on March 17, 2010 at 7:21 am PT

Mobile advertising is growing fast, but it’s still a small business. Even if you use your smartphone a lot, you may not encounter a whole lot of ads. And even fewer interesting ones. So here’s one that just started running: A campaign for AMC’s “Breaking Bad” series that’s running on iPhone apps for CNN and NPR.

Is Apple Finally Worried About Amazon’s Music Store?

in Media on March 2, 2010 at 3:14 pm PT

Amazon’s MP3 store hasn’t done much to weaken Apple’s grip on the digital music business. But that doesn’t mean Apple isn’t paying attention. Translation: Good luck buying big new albums at a discount via Amazon’s “Daily Deal.”

Droid Has Landed All Right–Right on Google’s Homepage

in News on November 6, 2009 at 1:09 pm PT

Well, this is a first, I think: Google is promoting a consumer electronics device on its front page. Surf over to Google.com right now and you’ll find this pitch plugging Droid, Motorola’s new Android phone: “The Droid is on sale now. Learn more.”
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