<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>AllThingsD &#187; baseball</title>
	<atom:link href="http://allthingsd.com/tag/baseball/feed/" rel="self" type="application/rss+xml" />
	<link>http://allthingsd.com</link>
	<description></description>
	<lastBuildDate>Wed, 22 May 2013 22:37:51 +0000</lastBuildDate>
	<language>en-US</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.5.1</generator>
<atom:link rel="hub" href="http://pubsubhubbub.appspot.com"/><image>
		  <url>http://allthingsd.com/theme/images/logo-rss.jpg</url>
		  <title>All Things Digital</title>
		  <link>http://allthingsd.com/</link>
		  <width>144</width>
		  <height>22</height>
	</image>		<item>
		<title>This Is Not a Joke.</title>
		<link>http://allthingsd.com/20130430/this-is-not-a-joke/</link>
		<comments>http://allthingsd.com/20130430/this-is-not-a-joke/#comments</comments>
		<pubDate>Wed, 01 May 2013 06:59:27 +0000</pubDate>
		<dc:creator>Voices</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Voices]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[comedian]]></category>
		<category><![CDATA[Dodgers]]></category>
		<category><![CDATA[National Anthem]]></category>
		<category><![CDATA[Red Sox]]></category>
		<category><![CDATA[Rob Delaney]]></category>
		<category><![CDATA[Splitsider]]></category>
		<category><![CDATA[Tumblr]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=317131</guid>
		<description><![CDATA[@Dodgers May I sing nat&#8217;l anthem at a game? I&#8217;ve done it 3x in years past but my contact left. I&#8217;ve done @RedSox 4x. This is not a joke. &#8211; Comedian Rob Delaney, explaining how he ended up singing the national anthem at a Dodgers game this past weekend: &#8220;I just asked the Dodgers&#8217; Twitter [...]]]></description>
				<content:encoded><![CDATA[<blockquote><p>@Dodgers May I sing nat&#8217;l anthem at a game? I&#8217;ve done it 3x in years past but my contact left. I&#8217;ve done @RedSox 4x. This is not a joke.</p></blockquote>
<p class="attribution">&#8211; Comedian <a href="http://robdelaney.tumblr.com/post/758436054/help-me-sing-the-national-anthem-for-the-dodgers-red">Rob Delaney</a>, explaining how he ended up singing the national anthem at a Dodgers game this past weekend: &#8220;I <a href="https://twitter.com/robdelaney/statuses/316219579632324609">just asked</a> the Dodgers&#8217; Twitter account if I could sing the anthem, and <a href="http://splitsider.com/2013/04/watch-rob-delaney-sing-the-national-anthem-at-a-dodgers-game/">they wrote back</a>, &#8216;Sure.&#8217;&#8221;</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20130430/this-is-not-a-joke/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Play Ball! Free MLB Streams On Twitter, Facebook (And AllThingsD).</title>
		<link>http://allthingsd.com/20130329/play-ball-free-mlb-streams-on-twitter-facebook-and-all-things-digital/</link>
		<comments>http://allthingsd.com/20130329/play-ball-free-mlb-streams-on-twitter-facebook-and-all-things-digital/#comments</comments>
		<pubDate>Fri, 29 Mar 2013 15:32:28 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Dive Into Mobile]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Product News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Bob Bowman]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Major League Baseball Advanced Media]]></category>
		<category><![CDATA[MLB.com]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[streaming video]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Vevo]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=307792</guid>
		<description><![CDATA[Smart.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2013/03/mlb-stream.png"><img class="alignright size-medium wp-image-307801" alt="mlb stream" src="http://allthingsd.com/files/2013/03/mlb-stream-380x208.png" width="380" height="208" /></a>MLB Advanced Media, pro baseball&#8217;s digital arm, continues to find interesting ways to promote its <a href="http://mlb.mlb.com/mediacenter/index.jsp?c_id=mlb&amp;partnerId=DC-9417994-19678969594-10132114">popular subscription service</a>. Here&#8217;s the latest: Free streaming across Facebook, Twitter and the Web. Even here!</p>
<p>You can watch today&#8217;s spring training game between the New York Yankees and the Washington Nationals for free just about anywhere you can point a browser, either on a desktop machine or an iPhone or Android. <a href="http://mlb.mlb.com/home">MLB.com</a> is handing out embed codes so people like us can stream the game from our pages, and you can also check it out live on <a href="http://www.Facebook.com/MLB">Facebook</a> or <a href="https://twitter.com/mlb">Twitter</a>.</p>
<p>Baseball has been playing with <a href="http://allthingsd.com/20110315/facebook-takes-another-swing-at-web-video-live-streaming-major-league-baseball/">free Facebook streams</a> for a couple years now; in the past, <a href="http://allthingsd.com/20110401/qa-mlb-com-boss-bob-bowman-on-android-owners-facebook-video-and-apples-subscription-rules/">MLB.com boss Bob Bowman</a> has said the idea has been &#8220;de minimus&#8221; as a conversion tool to his paid product, but he must think there&#8217;s some promotional benefit to doing stuff like this on a site with a billion users, because he keeps doing it.</p>
<p>Twitter is more interesting, simply because Twitter seems to be more and more interested in seeing what it can do as a video platform (for example: its upcoming music app, <a href="http://allthingsd.com/20130313/twitters-music-app-will-let-you-watch-too-with-help-from-vevo/">which will play music videos from Vevo</a>).</p>
<p>Two years ago MLB.com streamed a minor-league all-star game on Twitter, but I believe this is the first time the league has used Twitter to show a game with real pros. My hunch is we&#8217;ll see more of this stuff in the near future.</p>
<p>Oh yes: And starting around 2 pm ET, you should be able to see the game below. Meanwhile, if you want to see Bowman live, head to our <strong><a href="http://allthingsd.com/conferences/dive-into-mobile/about/">D: Dive into Mobile</a></strong> event next month in New York. Registration info <a href="http://allthingsd.com/conferences/dive-into-mobile/speakers/">here</a>.</p>
<p><iframe src="http://mlb.mlb.com/shared/video/embed/embed.html?content_id=25892245&amp;width=400&amp;height=224&amp;property=mlb" height="224" width="400" frameborder="0"></iframe></p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20130329/play-ball-free-mlb-streams-on-twitter-facebook-and-all-things-digital/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>With Baseball and Hockey Apps, BlackBerry 10 Looks to Score With Sports Nuts</title>
		<link>http://allthingsd.com/20130123/with-baseball-and-hockey-apps-blackberry-10-aims-to-appeal-to-sports-nuts/</link>
		<comments>http://allthingsd.com/20130123/with-baseball-and-hockey-apps-blackberry-10-aims-to-appeal-to-sports-nuts/#comments</comments>
		<pubDate>Wed, 23 Jan 2013 17:26:49 +0000</pubDate>
		<dc:creator>Ina Fried</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Product News]]></category>
		<category><![CDATA[AtBat]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[BB 10]]></category>
		<category><![CDATA[BlackBerry]]></category>
		<category><![CDATA[BlackBerry 10]]></category>
		<category><![CDATA[Gamecenter]]></category>
		<category><![CDATA[hockey]]></category>
		<category><![CDATA[Major League Baseball]]></category>
		<category><![CDATA[MLB]]></category>
		<category><![CDATA[NHL]]></category>
		<category><![CDATA[Research In Motion]]></category>
		<category><![CDATA[smartphones]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[wireless]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=287781</guid>
		<description><![CDATA[Major League Baseball said Wednesday that its At Bat app will arrive in time for the first pitch on Opening Day.]]></description>
				<content:encoded><![CDATA[<p>Major League Baseball said Wednesday that it will bring its <a href="http://mlb.mlb.com/mobile/atbat/">At Bat app</a> to RIM&#8217;s new BlackBerry 10 phones in time for the start of this season.</p>
<p><a href="http://allthingsd.com/files/2012/09/blackberry_10_screens.png"><img src="http://allthingsd.com/files/2012/09/blackberry_10_screens.png" alt="blackberry_10_screens" width="380" height="285" class="alignright size-full wp-image-254029" /></a></p>
<p>&#8220;BlackBerry has been an important platform for delivering content to baseball fans for many years, and we are excited to continue that relationship by developing At Bat for BlackBerry 10 in 2013,” MLB Advanced Media wireless exec Adam Ritter said in a statement.</p>
<p>The league isn&#8217;t quite ready to commit to just what features will be in the BlackBerry app, but said its developers are working to make the BB10 features &#8220;in line with what fans have come to expect from At Bat,&#8221; along with a user interface designed for BlackBerry 10.</p>
<p>Last week, the National Hockey League also said it was <a href="http://allthingsd.com/20130115/nhl-aims-to-win-back-disgruntled-hockey-fans-by-cutting-price-for-all-access-app/">bringing support for its GameCenter Live streaming video app to the new BlackBerry operating system</a>.</p>
<p>RIM has said that it isn&#8217;t going to try to be all things to all people, but it also wants the consumer apps that are key to its demographics. And, clearly, plenty of BlackBerry-toters are sports fans. As sports nuts ourselves (minus Kara), we at <strong>AllThingsD</strong> are still waiting to hear whether support for the NBA&#8217;s League Pass and NFL Mobile are also in the works.</p>
<p>The new BlackBerry devices will <a href="http://allthingsd.com/20121112/research-in-motion-sets-jan-30-date-for-blackberry-10-launch/">make their official debut at an event next week in New York</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20130123/with-baseball-and-hockey-apps-blackberry-10-aims-to-appeal-to-sports-nuts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Spogo App Lets You Bet on Live Sports (Sort Of)</title>
		<link>http://allthingsd.com/20121219/spogo-app-lets-you-bet-on-live-sports-sort-of/</link>
		<comments>http://allthingsd.com/20121219/spogo-app-lets-you-bet-on-live-sports-sort-of/#comments</comments>
		<pubDate>Wed, 19 Dec 2012 22:31:27 +0000</pubDate>
		<dc:creator>Eric Johnson</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Product News]]></category>
		<category><![CDATA[AMC]]></category>
		<category><![CDATA[Andrew Vassallo]]></category>
		<category><![CDATA[athletics]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[basketball]]></category>
		<category><![CDATA[Boston]]></category>
		<category><![CDATA[David Shack]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[hockey]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Netflix]]></category>
		<category><![CDATA[New England Patriots]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[San Francisco 49ers]]></category>
		<category><![CDATA[Spogo]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[Sports Bars]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=279044</guid>
		<description><![CDATA[But what are the odds that sports fans will go for it?]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/12/photo-2-1.png"><img src="http://allthingsd.com/files/2012/12/photo-2-1-270x480.png" alt="photo 2 (1)" width="270" height="480" class="alignright size-large wp-image-279115" /></a></p>
<p>Sometimes, it seems like sports are impervious to the Internet. </p>
<p>Long before anyone had heard of social media, sports &#8212; both in the stadium and on TV &#8212; has been a social experience. That holds true today, even when <a href="http://allthingsd.com/20120802/nbc-says-live-online-tape-delayed-olympics-are-a-ginormous-success/">&#8220;live&#8221; events</a> can be anything but.</p>
<p>Still, &#8220;second-screen&#8221; apps, which aim to supplement live television for smartphone and tablet users, could yet have value for sports. </p>
<p>Case in point: <a href="http://www.playspogo.com/">Spogo</a>.</p>
<p>The Boston start-up is awkwardly named, but clever in execution. Users download an app to their iPhones (Spogo plans to release an Android app after it finishes a round of seed funding) and use it to wager on what&#8217;s going to happen throughout the live game. But instead of betting money &#8212; a tricky affair in the U.S. &#8212; they bet points that can be exchanged for prizes.</p>
<p>Co-founder Andrew Vassallo said Spogo has a total of 50 prize-awarding partners in its two launch cities, New York and Boston. Most of those partners are sports bars, paying for both exposure through the app&#8217;s prizes (e.g. free beer or half-off a hamburger) and for data on the users who redeem those rewards. </p>
<p>It&#8217;s a simple gamification-lite twist that seems likely to get new people in the doors &#8230; if Spogo can attract an audience, of course.</p>
<p>To that end, Vassallo said he and his partner, David Shack, want to expand into other cities with the &#8220;big four&#8221; sports of football, basketball, baseball and hockey, starting on the East Coast and eventually moving west.</p>
<p>Right now, the app only covers football and offers rewards in those two Northeastern cities, so here in San Francisco, my betting on the 49ers-Pats game over the weekend didn&#8217;t do me much good.</p>
<p>On a broader scale, Vassallo and Shack also plan to branch out into betting on the outcomes of non-sports entertainment like the Oscars. And, of course, the prizes would be tailored for that decidedly different audience.</p>
<p>&#8220;Something like movie tickets through a partnership with AMC or a subscription to Netflix,&#8221; Vassallo said.</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20121219/spogo-app-lets-you-bet-on-live-sports-sort-of/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Playoff-Bound Baseball Gets Big Data Boost</title>
		<link>http://allthingsd.com/20121003/playoff-bound-baseball-gets-big-data-boost/</link>
		<comments>http://allthingsd.com/20121003/playoff-bound-baseball-gets-big-data-boost/#comments</comments>
		<pubDate>Wed, 03 Oct 2012 19:59:31 +0000</pubDate>
		<dc:creator>Rachael King</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Voices]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[big data]]></category>
		<category><![CDATA[FIELDf/x]]></category>
		<category><![CDATA[Major League Baseball]]></category>
		<category><![CDATA[MLB]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=256920</guid>
		<description><![CDATA[Baseball is one of the frontiers of big data innovation because there’s so much money involved in it.]]></description>
				<content:encoded><![CDATA[<p>Baseball is one of the frontiers of big data innovation because there’s so much money involved in it. Tuesday, Major League Baseball said it sold the broadcast rights to games through 2021 to News Corp. and Time Warner for $6.8 billion. But MLB’s foray into media goes beyond television and into online tracking and analysis. </p>
<p>Indeed, some of the most cutting-edge examples of Big Data can be found at five ballparks across the country. There, Major League Baseball is testing a system that tracks &#8212; in real time &#8212; every moving person or object on the field, including three base runners, nine fielders, the ball and the umpires. Called FIELDf/x, the system will generate defense statistics, including the difficulty of a catch and the probability that a particular fielder will make it.</p>
<p><a href="http://blogs.wsj.com/cio/2012/10/02/playoff-bound-baseball-gets-big-data-boost/">Read the rest of this post on the original site »</a></p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20121003/playoff-bound-baseball-gets-big-data-boost/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>RocketPlay Betting on Zynga to Bring Its Virtual Sports Casino to Facebook</title>
		<link>http://allthingsd.com/20120905/rocketplay-betting-on-zynga-to-bring-its-virtual-sports-casino-to-facebook/</link>
		<comments>http://allthingsd.com/20120905/rocketplay-betting-on-zynga-to-bring-its-virtual-sports-casino-to-facebook/#comments</comments>
		<pubDate>Wed, 05 Sep 2012 13:00:21 +0000</pubDate>
		<dc:creator>Tricia Duryee</dc:creator>
				<category><![CDATA[Commerce]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Product News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[888 Holdings]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[betting]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[Footbl.com]]></category>
		<category><![CDATA[Matthew Cullen]]></category>
		<category><![CDATA[Maytal Ginzburg Olsha]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[RocketPlay]]></category>
		<category><![CDATA[soccer]]></category>
		<category><![CDATA[Sports Casino]]></category>
		<category><![CDATA[sportsbook]]></category>
		<category><![CDATA[virtual casino]]></category>
		<category><![CDATA[Zynga]]></category>
		<category><![CDATA[Zynga Poker]]></category>
		<category><![CDATA[Zynga.com]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=247497</guid>
		<description><![CDATA[Through a publishing agreement, Zynga has agreed to distribute RocketPlay's virtual sports betting game on Facebook, and, in theory, direct thousands of its players to it.]]></description>
				<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-247504" title="Splash800x588" src="http://allthingsd.com/files/2012/09/Splash800x588-380x279.jpg" alt="" width="380" height="279" />RocketPlay has partnered with Zynga to bring its virtual sports betting game to Facebook.</p>
<p>The concept is similar to a sportsbook in Las Vegas, where fans drink beer, place bets and watch their favorite teams play on giant screens.</p>
<p>Now, instead of traveling all the way to Sin City, players can tune in to Facebook to check out the odds and place bets while watching the game from their living rooms. And, because sports betting is illegal in the U.S., the free-to-play game doesn&#8217;t require players to spend a dime, making it a much more innocent form of entertainment.</p>
<p>The game, called <a href="http://apps.facebook.com/sportscasino/">Sports Casino</a>, goes live today, just in time for the NFL&#8217;s season opener tonight between the Dallas Cowboys and the New York Giants.</p>
<p>In the game, players place their bets based on RocketPlay&#8217;s odds for a chance to beat the house. Initially, it will cover professional and college football, baseball and soccer games, with other sports, such as basketball, cricket and rugby, coming later.</p>
<p>RocketPlay, which has offices in both San Francisco and Tel Aviv, will be one of the first third-party developers to partner with Zynga. As part of that partnership, Zynga will publish the game on both the Facebook and Zynga.com platforms, and, in theory, direct thousands of players to use it. In return, RocketPlay will share the revenues with Zynga.</p>
<p>Matthew Cullen, president of RocketPlay, said the partnership with Zynga was attractive because of the 40 million users who play Zynga Poker every month, which makes it the second-most-popular game on the social network.</p>
<p>&#8220;Zynga Poker is an awesome game and it has a huge following &#8212; it hasn&#8217;t lost speed for them at all,&#8221; Cullen said. &#8220;We think sports betting is exactly the same thing, and that it&#8217;s going to complement them really well. We had a number of options for distribution, and partnering with Zynga made too much sense not to do.&#8221;</p>
<p><img class="alignleft size-medium wp-image-247500" title="Sportsbook800x588" src="http://allthingsd.com/files/2012/09/Sportsbook800x588-380x279.jpg" alt="" width="380" height="279" /></p>
<p>Third-party publishing is just one area where Zynga hopes to boost the company&#8217;s growth. The second is in real-money gaming, making Sports Casino a good match on two fronts. Last week, <a href="http://allthingsd.com/20120830/zynga-hires-a-new-executive-to-lead-online-gambling-ambitions/"><strong>AllThingsD</strong> reported</a> that Zynga hired Maytal Ginzburg as the company’s chief operating officer in charge of new markets, which includes gambling. Ginzburg was a high-level executive at 888 Holdings, which offers real-money games such as poker, bingo and sports betting online, where it is legal.</p>
<p>Cullen said RocketPlay was founded in 2008 as the developer behind Footbl.com, a social network for soccer fans, which managed real-money games based on fantasy teams. That is legal in the U.S. A little more than a year ago, it got serious about the opportunity on Facebook, given the popularity of virtual casino games, like slots, bingo and poker.</p>
<p>&#8220;We sat back and asked &#8216;why the hell hasn&#8217;t someone done sports betting?&#8217;&#8221; Cullen said, adding that sports betting is bigger than all the other kinds of gambling combined.</p>
<p>Cullen said that in addition to sports bets, Sports Casino will also incorporate other games you would normally find in a casino, like poker and slots, to keep people playing. Additionally, the Sports Casino offers &#8220;in-play betting,&#8221; which means that people will be able to place bets after a game begins on all kinds of propositions, such as which team will be the next to score, or what are the odds of a turnover.</p>
<p>Next, he said, the company will be bringing the game to mobile, and down the road, it will investigate the opportunity for real-money gaming, especially in Europe, where Facebook is already conducting experiments.</p>
<p>The company, which has 21 employees, is backed by $10 million in funding from Pitango, an Israeli-backed venture capital firm.</p>
<p>Here&#8217;s the press release:</p>
<blockquote class="memo" style="background:#faf5e5;font-style:normal;"><p><strong>RocketPlay Partners with Zynga to Bring Social Sports-Betting to Facebook and Zynga.com</strong></p>
<p>Sports Casino Delivers Engaging Second-Screen Sports Experience with Live In-Game Betting</p>
<p>SAN FRANCISCO &#8212; Sept. 5, 2012 &#8212; RocketPlay, creators of groundbreaking social sports-betting games, today announced that it has launched Sports Casino, a social sports-betting title on Facebook and Zynga.com. Along with the game’s release, RocketPlay also announced its partnership with Zynga (NASDAQ:ZNGA), the world’s leading provider of social game services, to bring Sports Casino to the 306 million monthly active players on Zynga’s network of games across Facebook and other platforms. Sports Casino is available to play at www.zynga.com and on Facebook at http://apps.facebook.com/sportscasino/.</p>
<p>“Sports Casino delivers an authentic virtual sports-betting experience to social gaming and sports fans,” said Mani Honigstein, CEO, RocketPlay. “We’re thrilled to launch with Zynga’s support, a company that has set the social gaming benchmark and will help us bring a great game to a wide range of players.”</p>
<p>Sports Casino players enjoy an authentic Las Vegas-style sportsbook experience, placing virtual bets on global sports with real-time odds, while enjoying integrated casino games such as video poker, slots, and blackjack. Players can enjoy in-game, real-time betting while competing with their friends – a perfect second-screen complement to watching live sports on television. Sports Casino arrives just in time for action-packed betting on professional and college football, baseball, and international soccer.</p>
<p>The game appeals to the highly sought-after male gamer demographic on Facebook, particularly as social betting games continue to grow in popularity. Though the game currently uses only virtual currency, RocketPlay has developed Sports Casino to take advantage of the rising importance of real-money gambling in the social space as opportunity arises and legal restrictions are eased.</p>
<p>The Zynga Platform is a social gaming platform designed to give players the most social and fun gaming experience wherever they play, while helping third-party developers of all sizes launch, promote, scale and grow their games and business.</p>
<p>Following the Sports Casino’s release, RocketPlay will continue to update the game with new features and sports, including hockey, basketball, and more.</p>
<p><strong>About RocketPlay</strong><br />
RocketPlay, formerly known as Gamingo, is a leading entertainment and gaming company, bringing sports and casino games to the Web, Facebook and Mobile. Developed by an experienced team comprised of social gaming and iGaming veterans from Betfair, Kabam, 888.com, and bwin.party, the company’s flagship product, Sports Casino, is the first of its kind on Facebook. RocketPlay is funded by Pitango Venture Capital and has offices in London, San Francisco and Tel Aviv.</p></blockquote>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20120905/rocketplay-betting-on-zynga-to-bring-its-virtual-sports-casino-to-facebook/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Prankster Commits Errors on MLB Facebook Pages</title>
		<link>http://allthingsd.com/20120802/prankster-commits-errors-on-mlb-facebook-pages/</link>
		<comments>http://allthingsd.com/20120802/prankster-commits-errors-on-mlb-facebook-pages/#comments</comments>
		<pubDate>Thu, 02 Aug 2012 23:50:45 +0000</pubDate>
		<dc:creator>Mike Isaac</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[hack]]></category>
		<category><![CDATA[hijack]]></category>
		<category><![CDATA[MLB]]></category>
		<category><![CDATA[prank]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=237443</guid>
		<description><![CDATA[Strange, offensive status updates are showing up all across the MLB teams' sites.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2012/08/mlb_facebook_fake.png"><img src="http://allthingsd.com/files/2012/08/mlb_facebook_fake.png" alt="" title="mlb_facebook_fake" width="379" height="285" class="alignright size-full wp-image-237460" /></a>A rogue prankster gained access to Major League Baseball&#8217;s main administrative Facebook account on Thursday, posting a series of lewd, sarcastic and false updates across the pages of multiple baseball teams. </p>
<p>The prank updates, first reported by <a href="http://deadspin.com/5931360/new-york-yankees-facebook-page-announces-derek-jeter-to-miss-rest-of-season-due-to-sex-change">Deadspin</a>, ranged from the comical (&#8220;FREE PITBULL NIGHT at Marlins Park&#8221;) to the nasty (&#8220;Just a note: Though the handicapped are allowed to enjoy Padres games at Petco Park their attendance is STRONGLY DISCOURAGED&#8221;). </p>
<p>It&#8217;s unclear as to whether the account was outright hacked, or if the hijacking involved someone who already had access to the administrator account. Facebook seems be tackling the problem, as security team spokesman Frederic Wolens told <strong>AllThingsD</strong>: </p>
<p>&#8220;Recently, several Pages made unauthorized posts as a result of actions from a single rogue administrator of these Pages. Our team responded quickly and worked with our partners to eliminate the spam caused by this attack. This was a unique, isolated incident and we are always working to improve our systems to better protect our users and their data.&#8221;</p>
<p>Though it may not be <em>completely</em> over &#8212; the Anaheim Angels&#8217; Facebook Page was altered as recently as 3:42 pm PT. </p>
<p>We&#8217;ll keep an eye on it and follow up with Facebook to see what&#8217;s behind the crazy updates.</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20120802/prankster-commits-errors-on-mlb-facebook-pages/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Yahoo CEO (And BoSox Fanboy) Scott Thompson Speaks: It's Still "Early Innings"</title>
		<link>http://allthingsd.com/20120104/new-yahoo-ceo-and-bosox-fanboy-scott-thompson-speaks-its-still-early-innings/</link>
		<comments>http://allthingsd.com/20120104/new-yahoo-ceo-and-bosox-fanboy-scott-thompson-speaks-its-still-early-innings/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 17:28:27 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Commerce]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Walt Mossberg]]></category>
		<category><![CDATA[advertiser]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[BoSox]]></category>
		<category><![CDATA[Boston]]></category>
		<category><![CDATA[Carlton Fisk]]></category>
		<category><![CDATA[consumer]]></category>
		<category><![CDATA[eBay]]></category>
		<category><![CDATA[fanboy]]></category>
		<category><![CDATA[game]]></category>
		<category><![CDATA[home run]]></category>
		<category><![CDATA[Industry Moves]]></category>
		<category><![CDATA[innings]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[job]]></category>
		<category><![CDATA[Massachusetts]]></category>
		<category><![CDATA[partner]]></category>
		<category><![CDATA[payments]]></category>
		<category><![CDATA[PayPal]]></category>
		<category><![CDATA[Red Sox]]></category>
		<category><![CDATA[Scott Thompson]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[The Commander]]></category>
		<category><![CDATA[unit]]></category>
		<category><![CDATA[World Series]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=159834</guid>
		<description><![CDATA[Meet the man who hopes to be the Carlton Fisk -- the baseball legend who was nicknamed "The Commander" -- of the troubled Internet giant.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120104/new-yahoo-ceo-and-bosox-fanboy-scott-thompson-speaks-its-still-early-innings/fisk1/" rel="attachment wp-att-159929"><img src="http://allthingsd.com/files/2012/01/fisk1-374x285.png" alt="" title="fisk1" width="374" height="285" class="alignright size-medium wp-image-159929" /></a></p>
<p>Yahoo actually let me talk with its new CEO Scott Thompson this morning, <a href="http://allthingsd.com/20120104/confirmed-yahoo-names-paypal-head-scoot-thompson-as-new-head/">after the company announced</a> it had hired him as its latest leader.</p>
<p>In an interview, the man who is leaving a job running eBay&#8217;s large and lucrative PayPal online payments unit was affable and &#8212; <em>dare I say it</em> &#8212; seemed very sweet, as well as gung ho on Yahoo&#8217;s prospects going forward.</p>
<p>Joking about how he took the job only because eBay and Yahoo are located close by each other in Silicon Valley and the commute was just as easy, Thompson opened by noting that those working at the online commerce giant have always had a &#8220;keen appreciation for what each other was doing.&#8221;</p>
<p>He said that when he was approached in November about the Yahoo job, although sources said it was just offered this week and took eBay by surprise.</p>
<p>Still, soon after being contacted by Yahoo&#8217;s exec recruiters, Thompson said he began &#8220;exploring in more detail what&#8217;s actually here.&#8221; As he did so, he added, he &#8220;became progressively more fascinated&#8221; that Yahoo had more promise than has been assumed in recent years.</p>
<p>&#8220;Its potential is still enormous, but the dialogue has not been about what the company is,&#8221; Thompson said. &#8220;I want to get this wonderful brand to where it could be again &#8230; so, as a starting point, this is a great starting point.&#8221;</p>
<p>Thompson&#8217;s premise is based on his belief that we are still in the early days of the Internet. And, because he is a Boston native &#8212; making him, of course, an ardent fan of its beloved Red Sox &#8212; he used baseball as a metaphor.</p>
<p>&#8220;It&#8217;s early innings, and there are the next eight innings in front of us,&#8221; he said, noting that he was in the stands with his father when catcher Carlton Fisk hit that famous game-winning home run in the 12th inning of the sixth game of the World Series in 1975.</p>
<p>Note to everyone who is not an obsessive fan like Thompson (and also, I might add, Walt Mossberg): It did take the Red Sox from 1918 to 2004 to actually finally win the Series again, so maybe Yahoo has a chance!</p>
<p>&#8220;This remains a great business, and I have no doubt its best days are ahead of Yahoo,&#8221; said Thompson, in that same hopeful spirit of this-year&#8217;s-gonna-be-the-one.</p>
<p>Thompson noted that he is fully cognizant of the major troubles at the company recently, and had a &#8220;real sense of urgency, but not by moving at breakneck speed, because you just do bad stuff faster.&#8221;</p>
<p>Instead, he said, he hopes to focus Yahoo the same way he did PayPal, by innovating, making commitments and keeping them, and overperforming.</p>
<p>None are easy tasks, and all have stymied Yahoo in the recent past. Thompson said that he thinks it might be because of not focusing equally on both consumers and Yahoo&#8217;s partners and advertisers.</p>
<p>He admitted that his lack of advertising experience was clear &#8212; it could be problematic, because it&#8217;s Yahoo&#8217;s biggest business &#8212; but said, &#8220;I readily admit what I don&#8217;t know, and am ready to learn and rely on Yahoo&#8217;s great team.&#8221;</p>
<p>While he would not go into deep specifics &#8212; Thompson does not start until next week &#8212; he said he planned to get some basic grounding, noting, &#8220;I have no preconceived notions.&#8221;</p>
<p>One thing is clear, said Thompson: &#8220;I can assure you I am going to be completely different.&#8221;</p>
<p>If that means doing what Fisk did, that would certainly be a home run for Yahoo.</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20120104/new-yahoo-ceo-and-bosox-fanboy-scott-thompson-speaks-its-still-early-innings/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>As Einhorn Exits Mets, Will He Refocus on Striking Out Microsoft's Ballmer?</title>
		<link>http://allthingsd.com/20110902/as-einhorn-exits-mets-will-he-refocus-on-striking-out-microsofts-ballmer/</link>
		<comments>http://allthingsd.com/20110902/as-einhorn-exits-mets-will-he-refocus-on-striking-out-microsofts-ballmer/#comments</comments>
		<pubDate>Fri, 02 Sep 2011 18:14:45 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Best Buy]]></category>
		<category><![CDATA[David Einhorn]]></category>
		<category><![CDATA[Financial Analyst Meeting]]></category>
		<category><![CDATA[Greenlight Capital]]></category>
		<category><![CDATA[hedge fund]]></category>
		<category><![CDATA[holding]]></category>
		<category><![CDATA[investor]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Mets]]></category>
		<category><![CDATA[ownership]]></category>
		<category><![CDATA[presentation]]></category>
		<category><![CDATA[Seagate]]></category>
		<category><![CDATA[shares]]></category>
		<category><![CDATA[stake]]></category>
		<category><![CDATA[Steve Ballmer]]></category>
		<category><![CDATA[stock]]></category>
		<category><![CDATA[Wall Street]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=116513</guid>
		<description><![CDATA[Now that famed hedge fund investor has dumped his bid for the Mets, will it give him more time to throw curve balls at Microsoft's Steve Ballmer?]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20110902/as-einhorn-exits-mets-will-he-refocus-on-striking-out-microsofts-ballmer/einhorn/" rel="attachment wp-att-116515"><img src="http://allthingsd.com/files/2011/09/einhorn.png" alt="" title="einhorn" width="190" height="242" class="alignright size-full wp-image-116515" /></a></p>
<p>Yesterday, David Einhorn of Greenlight Capital dumped his bid to buy the New York Mets.</p>
<p>&#8220;I am disappointed to announce that I will not be purchasing an ownership interest in the New York Mets baseball team at this time,&#8221; said the well-known Wall Street hedge fund manager in a statement. </p>
<p>Why does that matter to tech? Well, because Einhorn has been an active player in the sector of late, including <a href="http://allthingsd.com/20110708/yahoo-shares-dip-as-einhorn-sells-off-stake/">buying and then dumping a big chunk of stock in Yahoo</a> earlier this year.</p>
<p>He currently owns slugs of Seagate, Apple, Best Buy and, in his largest holding, almost 15 million shares of Microsoft.</p>
<p>Now, it will be interesting to see if he&#8217;ll put his proverbial eye back on the ball of attacking the company&#8217;s CEO Steve Ballmer, as he had been doing many months ago.</p>
<p>While also maintaining that the stock was undervalued by investors, for example, Einhorn said in May that the software giant had &#8220;Charlie Brown management&#8221; and that Ballmer&#8217;s &#8220;continued presence is the biggest overhang on Microsoft&#8217;s stock.&#8221;</p>
<p>That did not stop Greenlight from adding more Microsoft shares to its holdings, jumping to an ownership stake of 14.8 million shares as of June 30, compared to 9.1 million shares at the end of the previous quarter.</p>
<p>Now that he has more time on his hands post-Mets, will Einhorn renew his Ballmer criticism?</p>
<p>We&#8217;ll see soon enough, as well as what Microsoft&#8217;s own outlook is, at its annual <a href="http://www.microsoft.com/investor/Events/FAM/2011/default.aspx">Financial Analyst Meeting</a> later this month in Anaheim. </p>
<p>Ballmer, as well as a panoply of other Microsoft execs, will be making presentations there. </p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20110902/as-einhorn-exits-mets-will-he-refocus-on-striking-out-microsofts-ballmer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Mobile Media Mavens Like Funny Videos, Baseball</title>
		<link>http://allthingsd.com/20110817/mobile-media-mavens-like-funny-videos-baseball/</link>
		<comments>http://allthingsd.com/20110817/mobile-media-mavens-like-funny-videos-baseball/#comments</comments>
		<pubDate>Wed, 17 Aug 2011 13:28:37 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Break Media]]></category>
		<category><![CDATA[Break.com]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[MLB Advanced Media]]></category>
		<category><![CDATA[MLB.com]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=111071</guid>
		<description><![CDATA[The ad dollars may not be there yet, but the eyeballs are certainly arriving. Two mobile traffic data points from the guys at MLB.com and the dudes at Break Media.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/files/2011/08/break-mobile.png"><img class="alignright size-medium wp-image-111085" title="break mobile" src="http://allthingsd.com/files/2011/08/break-mobile-189x285.png" alt="" width="189" height="285" /></a>The ad dollars may not be there yet, but the eyeballs are certainly arriving. Here&#8217;s more evidence that mobile phone (and iPad) users are consuming lots of entertainment on their gadgets, via two media company data points/press releases:</p>
<ul>
<li><strong>Break Media</strong>, the dude-centric content/ad network that revolves around <a href="http://www.break.com/">Break.com</a>, says it is now generating 10 million monthly &#8220;mobile visits&#8221; and 100,000 visits from its mobile app every day. Break says video views on mobile devices and other gadgets now account for 12 percent* of its overall total; it also says users have downloaded its Apple iOS and Google Android apps 1.5 million times in the last 18 months.</li>
<li>Meanwhile, <strong>MLB Advanced Media</strong>, pro baseball&#8217;s digital arm, says that more than half of its traffic came via mobile apps and mobile Web sites last month. That&#8217;s the first time MLB.com has seen mobile beat out wired views.</li>
</ul>
<p>Important to remember that we&#8217;re also seeing evidence that <a href="http://allthingsd.com/20110726/for-vevos-music-video-viewers-mobile-might-mean-in-bed/">&#8220;mobile&#8221; doesn&#8217;t necessarily mean on the go</a> &#8212; lots of mobile views are <a href="http://allthingsd.com/20110801/why-watch-tv-at-home-when-you-have-a-perfectly-good-iphone-to-squint-at/">apparently being generated by devices people are using at home</a> or at the office.</p>
<p>[Note: An earlier version of Break's press release said the company was generating 22 percent of visits from mobile devices.]</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20110817/mobile-media-mavens-like-funny-videos-baseball/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Rupert Murdoch Expert Michael Wolff Knows Nothing About Baseball. Just Ask Him! (Video)</title>
		<link>http://allthingsd.com/20110714/rupert-murdoch-expert-michael-wolff-knows-nothing-about-baseball-just-ask-him-video/</link>
		<comments>http://allthingsd.com/20110714/rupert-murdoch-expert-michael-wolff-knows-nothing-about-baseball-just-ask-him-video/#comments</comments>
		<pubDate>Thu, 14 Jul 2011 15:54:51 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Adweek]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[BBC]]></category>
		<category><![CDATA[Ben Walker]]></category>
		<category><![CDATA[Guy Goma]]></category>
		<category><![CDATA[Michael Wolff]]></category>
		<category><![CDATA[News Corp.]]></category>
		<category><![CDATA[phonegate]]></category>
		<category><![CDATA[politics]]></category>
		<category><![CDATA[Rupert Murdoch]]></category>
		<category><![CDATA[scandal]]></category>
		<category><![CDATA[Sky News]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=98150</guid>
		<description><![CDATA[In which the BBC gets very, very confused, to great comic effect. Watch!]]></description>
				<content:encoded><![CDATA[<p>Michael Wolff wears many hats. Media bombthrower, Adweek editor, Rupert Murdoch biographer, etc.</p>
<p>The last one means Wolff is particularly in demand these days, which is why he showed up to the BBC&#8217;s satellite studio in New York today.</p>
<p>The Beeb had other (unintentional) plans. You must watch this clip:</p>
<p><object width="640" height="510" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/E2ibZQABXow?version=3&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed width="640" height="510" type="application/x-shockwave-flash" src="http://www.youtube.com/v/E2ibZQABXow?version=3&amp;hl=en_US" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>As <a href="http://news.sky.com/skynews/Home/Strange-News/BBC-World-News-Mistakes-Murdoch-Expert-Michael-Wolff-For-APs-Baseball-Writer-Ben-Walker/Article/201107216030183?lpos=Strange_News_First_Home_Page_Feature_Teaser_Region_0&amp;lid=ARTICLE_16030183_BBC_World_News_Mistakes_Murdoch_Expert_Michael_Wolff_For_APs_Baseball_Writer_Ben_Walker">Sky News</a> reminds us, this is not the first time the BBC has brought the wrong dude on camera. Here&#8217;s a clip of Guy Goma, who had shown up to a BBC studio for a job interview in 2006, and was instead put on air and asked about Apple.</p>
<p><object width="640" height="510" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/l5evS-ApSNQ?version=3&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed width="640" height="510" type="application/x-shockwave-flash" src="http://www.youtube.com/v/l5evS-ApSNQ?version=3&amp;hl=en_US" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>(Not terribly necessary disclosure in this case: Both Sky News and this Web site are owned by News Corp., the company at the center of the scandal that prompted Wolff to go on air today.)</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20110714/rupert-murdoch-expert-michael-wolff-knows-nothing-about-baseball-just-ask-him-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yes, That's Activision's Kotick in "Moneyball" Movie Trailer</title>
		<link>http://allthingsd.com/20110616/yes-thats-activisions-bobby-kotick-in-moneyball-movie-trailer/</link>
		<comments>http://allthingsd.com/20110616/yes-thats-activisions-bobby-kotick-in-moneyball-movie-trailer/#comments</comments>
		<pubDate>Fri, 17 Jun 2011 00:37:28 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Activision]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Billy Beane]]></category>
		<category><![CDATA[Bobby Kotick]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[Brad Pitt]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[manager]]></category>
		<category><![CDATA[Michael Lewis]]></category>
		<category><![CDATA[mogul]]></category>
		<category><![CDATA[Moneyball]]></category>
		<category><![CDATA[movie]]></category>
		<category><![CDATA[Myspace]]></category>
		<category><![CDATA[Oakland Athletics]]></category>
		<category><![CDATA[owner]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[trailer]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=87775</guid>
		<description><![CDATA[In a surprise cameo, Activision CEO Bobby Kotick has gone Hollywood, appearing in a new trailer for the movie, "Moneyball."

Based on the excellent Michael Lewis book about the Oakland Athletics baseball team and its quirky manager Billy Beane, Kotick is playing its owner.]]></description>
				<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20110616/yes-thats-activisions-bobby-kotick-in-moneyball-movie-trailer/kotick1/" rel="attachment wp-att-87776"><img src="http://allthingsd.com/files/2011/06/kotick1-380x274.jpg" alt="" title="kotick1" width="380" height="274" class="alignright size-medium wp-image-87776" /></a></p>
<p>In a surprise cameo, Activision CEO Bobby Kotick has gone Hollywood, appearing in a new trailer for the movie &#8220;Moneyball.&#8221;</p>
<p>Based on the excellent Michael Lewis book about the Oakland Athletics baseball team and its quirky general manager Billy Beane, who is played by Brad Pitt, Kotick is apparently playing its owner.</p>
<p>Kotick seems to do a pretty good job as a sports mogul, which is not much different than his one as a gaming mogul. And, if it works out as it seems it will, a social networking mogul as a possible <a href="http://allthingsd.com/20110609/exclusive-myspace-in-advanced-deal-talks-with-investor-group-possibly-including-activisions-kotick/">new owner of Myspace</a>.</p>
<p>Here&#8217;s the video of the trailer for the film, which comes out in September, with Kotick:</p>
<p><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" width="610" height="368" id="gorillaPlayer_ro002"><param name="swliveconnect" value="true"><param name="allowfullscreen" value="true"><param name="allowScriptAccess" value="always"><param name="movie" value="http://cdn.springboard.gorillanation.com/storage/xplayer/yo033.swf"><param name="flashvars" value="e=4bffc0037b3a3a49328d685cccfc7c21cc002973d57a44951a38fddf065f5c696a66be9b89ee2d2f0947d4e15d253124c7d296b9a2a5d695fdd446d15f64f11765e48a3f69f68734f3c0de0c0b967dbf383ccf85d3b0fcebe03d34a7&#038;width=610&#038;height=368&#038;pid=ro002&#038;autostart=false&#038;allowscriptaccess=always&#038;usefullscreen=true"><embed src="http://cdn.springboard.gorillanation.com/storage/xplayer/yo033.swf" type="application/x-shockwave-flash" name="gorillaPlayer_ro002" width="610" height="368" allowscriptaccess="always" swliveconnect="true" allowfullscreen="true"  flashvars="e=4bffc0037b3a3a49328d685cccfc7c21cc002973d57a44951a38fddf065f5c696a66be9b89ee2d2f0947d4e15d253124c7d296b9a2a5d695fdd446d15f64f11765e48a3f69f68734f3c0de0c0b967dbf383ccf85d3b0fcebe03d34a7&#038;width=610&#038;height=368&#038;pid=ro002&#038;autostart=false&#038;allowscriptaccess=always&#038;usefullscreen=true&#038;esnapshot=4bffc0037b3a3a493b90685cccfc7c21cc002973d57a44951a38fddf065f5c696a66be9b89ee2d2f094ccde2702233248cd3a6a8a3bcd188f7dd4b9d5964bb1172a6967b28a4d874aa9f9c481d8a7ca03e24c68489efab&#038;trueurl=http://www.ropeofsilicon.com/article/trailer-moneyball-starring-brad-pitt-jonah-hill"></embed></object></p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20110616/yes-thats-activisions-bobby-kotick-in-moneyball-movie-trailer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>27,000 Reasons Why Twitter Is Rolling Out Its Own Photo Service</title>
		<link>http://allthingsd.com/20110606/27000-reasons-why-twitter-is-rolling-out-its-own-photo-service/</link>
		<comments>http://allthingsd.com/20110606/27000-reasons-why-twitter-is-rolling-out-its-own-photo-service/#comments</comments>
		<pubDate>Mon, 06 Jun 2011 12:35:28 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Adam Bain]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Brewers]]></category>
		<category><![CDATA[Darren Rovell]]></category>
		<category><![CDATA[Federated Media]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Marlins]]></category>
		<category><![CDATA[MSNBC]]></category>
		<category><![CDATA[photos]]></category>
		<category><![CDATA[Promoted Suite]]></category>
		<category><![CDATA[promoted tweets]]></category>
		<category><![CDATA[Sara Livingston]]></category>
		<category><![CDATA[TwitPic]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[VideoEgg]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=82908</guid>
		<description><![CDATA[This photo of an almost-empty baseball game became a hit overnight on Twitter--and made money for Twitter photo-sharing service TwitPic. What if Twitter sold that ad inventory itself?]]></description>
				<content:encoded><![CDATA[<p>After a year of hints, nudges and winks, <a href="http://allthingsd.com/20110530/confirmed-twitter-plans-to-announce-photo-sharing-service-this-week/">Twitter is launching its own photo service</a>. The company has plenty of high-minded reasons for doing so, and <a href="http://allthingsd.com/20110601/twitter-ceo-dick-costolo-live-at-d9/">CEO Dick Costolo laid them out during his D9 interview</a> last week.</p>
<p>But it&#8217;s important to note that there are other benefits to owning your own photo-sharing service. For instance, Twitter could use its new service to run ads, just like many other photo-sharing services.</p>
<p>Here&#8217;s a nice reminder of how that works: A photo of Sunday&#8217;s barely-attended <a href="http://scores.espn.go.com/mlb/boxscore?gameId=310605128">Brewers-Marlins game</a>, posted by <a href="http://twitter.com/#!/saralivingston">Sara Livingston</a>, then retweeted yesterday afternoon by <a href="http://twitter.com/#!/darrenrovell/status/77440390621433856">MSNBC&#8217;s Darren Rovell</a>. It has since been viewed more than <a href="http://twitpic.com/57gqwo">27,000 times</a>.</p>
<p><img class="alignnone size-full wp-image-82911" title="sara livingston brewers marlins twitter" src="http://allthingsd.com/files/2011/06/sara-livingston-brewers-marlins-twitter.jpeg" alt="" width="600" height="450" /></p>
<p>Right now those views are generating dollars for Twitpic, which is running two ad units on the page, sold by middlemen like Google, Federated Media and VideoEgg. But there&#8217;s no reason Twitter couldn&#8217;t be running its own ads against that photo and keeping all of the revenue for itself.</p>
<p>Twitter ads on Twitter photos won&#8217;t be a magic revenue bullet for the company. And Twitter hasn&#8217;t said anything publicly about its ad plans for the service, anyway&#8211;my hunch is that if they do runs ads there, they&#8217;ll wait a while to do so. (Note that Facebook is only adding a light dusting of ads next to photos its users share, and Facebook is the Web&#8217;s biggest photo-sharing service).</p>
<p>Photo ads would be a nice option for Twitter&#8217;s sales team, though. Particularly because they don&#8217;t require the company to create an entirely new kind of advertising, like they&#8217;re trying to do with their &#8220;Promoted&#8221; suite of products.</p>
<p>Ad buyers are still trying to get their heads around ads like &#8220;Promoted Tweets&#8221; because they&#8217;re not sure what value they&#8217;re getting for their money, what kind of users are seeing them, and whether they can buy enough volume to make the thing worthwhile.</p>
<p>But ads on Web pages, next to photos people like to look at? That&#8217;s an easy sell. Doesn&#8217;t easy sound nice, <a href="http://twitter.com/#!/adambain">Adam Bain</a>?</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20110606/27000-reasons-why-twitter-is-rolling-out-its-own-photo-service/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Viral Video: Yankees Versus Red Sox, Celeb-Style!</title>
		<link>http://allthingsd.com/20110413/viral-video-yankees-versus-red-sox-celeb-style/</link>
		<comments>http://allthingsd.com/20110413/viral-video-yankees-versus-red-sox-celeb-style/#comments</comments>
		<pubDate>Wed, 13 Apr 2011 08:45:55 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Alec Baldwin]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[beard]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Boston Red Sox]]></category>
		<category><![CDATA[cap]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[fear]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[John Krasinski]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[New York Yankees]]></category>
		<category><![CDATA[San Francisco Giants]]></category>
		<category><![CDATA[season]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[viral]]></category>
		<category><![CDATA[World Series]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=42571</guid>
		<description><![CDATA[Here is a very funny ad for a baseball cap company with actors Alec Baldwin (he of the New York Yankees persuasion) and John Krasinski (a Boston Red Sox fanatic) getting us ready for the 2011 season.

(By the way, you must still Fear the Beard.)]]></description>
				<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2011/04/imgres8.jpeg"><img src="http://kara.allthingsd.com/files/2011/04/imgres8-275x145.jpg" alt="" title="imgres" width="150" height="90" class="alignright size-medium wp-image-42572" /></a></p>
<p>Here is a very funny ad for a baseball cap company with actors Alec Baldwin (he of the New York Yankees persuasion) and John Krasinski (a Boston Red Sox fanatic), getting us ready for the 2011 season.</p>
<p>By the way, Walt Mossberg loves the Sox, although BoomTown loves me some World Series-winning San Francisco Giants.</p>
<p>The beard is still <em>very</em> feared.</p>
<p>Enjoy:</p>
<p><object width="380" height="244"><param name="movie" value="http://www.youtube.com/v/9e57dlq7ZA4?fs=1&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/9e57dlq7ZA4?fs=1&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="380" height="244"></embed></object></p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20110413/viral-video-yankees-versus-red-sox-celeb-style/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Facebook Takes Another Swing At Web Video: Live Streaming Major League Baseball</title>
		<link>http://allthingsd.com/20110315/facebook-takes-another-swing-at-web-video-live-streaming-major-league-baseball/</link>
		<comments>http://allthingsd.com/20110315/facebook-takes-another-swing-at-web-video-live-streaming-major-league-baseball/#comments</comments>
		<pubDate>Tue, 15 Mar 2011 22:53:59 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Bob Bowman]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[entertainment feature]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Major League Baseball]]></category>
		<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[MLB TV]]></category>
		<category><![CDATA[MLB.com]]></category>
		<category><![CDATA[Netflix]]></category>
		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=30748</guid>
		<description><![CDATA[Last week, you could rent a movie on Facebook. Today -- and for the rest of the month -- you can watch a live pro baseball game on the site.

Still think Facebook can't be a big player in Web video?]]></description>
				<content:encoded><![CDATA[<p>Last week, you could rent a movie on Facebook. Today, you can watch a live pro baseball game on the site.</p>
<p>Still think Facebook can&#8217;t be a big player in Web video?</p>
<p>You can watch the game, a pre-season matchup between the Dodgers and the Rangers, right now, for free, via <a href="http://www.facebook.com/mlb?sk=wall">Major League Baseball&#8217;s page</a>, for a little while longer &#8212; it&#8217;s in the bottom of the 8th as I&#8217;m publishing this. The game isn&#8217;t a nail-biter &#8212; again, it&#8217;s a pre-season game &#8212; and you can&#8217;t expand the video beyond the smallish box in the newsfeed.</p>
<p><a rel="lightbox" href="http://mediamemo.allthingsd.com/files/2011/03/mlb-on-fb1.png"><img class="alignnone size-full wp-image-30752" title="mlb on fb" src="http://mediamemo.allthingsd.com/files/2011/03/mlb-on-fb1.png" alt="" width="380" height="429" /></a></p>
<p>If you click on the image, you&#8217;ll be directed off-site, where you can sign up for a (free) account and watch the game on a full screen. And maybe you&#8217;ll end up liking it so much you&#8217;ll end spending up to $120 for <a href="http://mlb.mlb.com/mlb/subscriptions/index.jsp?product=mlbtv&amp;affiliateId=MLBTVREDIRECT">a season-long subscription</a> to MLB.TV&#8217;s digital video package.</p>
<p>Which is really the point of this experiment, says Bob Bowman, CEO of MLB.com, pro baseball&#8217;s digital operation. Bowman says the free games on Facebook, which began yesterday and will run until opening day at the end of month, are merely supposed to test Facebook&#8217;s promotional power. (The folks behind <a href="http://www.facebook.com/UFC?sk=app_4949752878">Ultimate Fighting Championship</a> have been trying the same thing, by showing some of their preliminary matches for free and trying to upsell viewers on a pay-per-view buy offsite).</p>
<p>It&#8217;s possible that the league will keep running a single free game a day on Facebook during the regular season, too. MLB.com has tried that in the past on mobile phones, and will be doing it on its own Website this year as well.</p>
<p>But Bownman says there aren&#8217;t plans to give MLB.TV subscribers full access to games via Facebook, and doesn&#8217;t plan on selling individual games on the site, either.</p>
<p>&#8220;What we&#8217;re trying to do is figure out who these fans are, whether they like it, and whether they share it,&#8221; he says.</p>
<p>So in case you were planning on panic-selling some shares tomorrow: This move doesn&#8217;t threaten any established distribution business any more than <a href="http://mediamemo.allthingsd.com/20110308/youtube-netflix-hulu-meet-facebook/">Facebook&#8217;s one-off movie rental</a> threatens Netflix. For now.</p>
<p>Still, just because Bowman and company are starting with a toe-touch doesn&#8217;t mean they couldn&#8217;t take a deeper plunge later on. And live sports seems like something that lends itself quite nicely to Facebook&#8217;s platform &#8212; much more so, really, than watching movies like &#8220;The Dark Knight&#8221;.</p>
<p>And unlike the &#8220;The Dark Knight&#8221; experiment, there&#8217;s no e-commerce angle here for Facebook. Users don&#8217;t need to use Facebook Credits to watch the game, and if MLB.com generates some subscriptions, Facebook won&#8217;t get a lead-gen fee.</p>
<p>But again, it&#8217;s easy to imagine ways that Facebook could participate in this if they wanted to elbow their way in.</p>
<p>For now, though, the site seems content to let developers like Warner Bros, and MLB.com experiment with interesting ways to deliver video &#8212; and <a href="http://mediamemo.allthingsd.com/20110308/yes-facebook-could-compete-with-netflix-and-everyone-else-too/">potentially, all sorts of entertainment</a> &#8212; via their platform. Smart. And worth watching.</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20110315/facebook-takes-another-swing-at-web-video-live-streaming-major-league-baseball/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Bleacher Report&#039;s Brian Grey Talks About New Content Biz, as Patrick Keane Joins Board</title>
		<link>http://allthingsd.com/20101124/bleacher-reports-brian-grey-talks-about-new-content-biz-as-patrick-keane-joins-board/</link>
		<comments>http://allthingsd.com/20101124/bleacher-reports-brian-grey-talks-about-new-content-biz-as-patrick-keane-joins-board/#comments</comments>
		<pubDate>Wed, 24 Nov 2010 19:30:35 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[amateur]]></category>
		<category><![CDATA[angel]]></category>
		<category><![CDATA[Associated Content]]></category>
		<category><![CDATA[audience]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Bleacher Report]]></category>
		<category><![CDATA[board]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Brian Grey]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[College Humor]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[contributor]]></category>
		<category><![CDATA[deal]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Fear the Beard]]></category>
		<category><![CDATA[firm]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Gordon Crawford]]></category>
		<category><![CDATA[grassroots]]></category>
		<category><![CDATA[Hillsven Capital]]></category>
		<category><![CDATA[hobbyist]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[investor]]></category>
		<category><![CDATA[Jacob Lodwick]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Little League]]></category>
		<category><![CDATA[News Corp.]]></category>
		<category><![CDATA[newsletter]]></category>
		<category><![CDATA[newspaper]]></category>
		<category><![CDATA[Patrick Keane]]></category>
		<category><![CDATA[platform]]></category>
		<category><![CDATA[Professional]]></category>
		<category><![CDATA[San Francisco]]></category>
		<category><![CDATA[SB Nation]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[subscriber]]></category>
		<category><![CDATA[syndication]]></category>
		<category><![CDATA[venture]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Vimeo]]></category>
		<category><![CDATA[writer]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[Yardbarker]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=37654</guid>
		<description><![CDATA[Earlier this week, BoomTown went downtown to the San Francisco HQ of Bleacher Report, one of the many interesting efforts trying to change the way content is made and distributed.

Bleacher Report, no surprise, is focused on sports, and competes with sites such as Yardbarker and SB Nation.

All take different approaches, with Bleacher Report delivering a grassroots platform for both professional and hobbyist writers who want give their take on any topic about college and professional sports, from the latest draft to explaining what's the deal with "Fear the Beard."]]></description>
				<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2010/11/bleacherreport.png"><img src="http://kara.allthingsd.com/files/2010/11/bleacherreport-275x279.png" alt="" title="bleacherreport" width="225" height="225" class="alignright size-medium wp-image-37656" /></a></p>
<p>Earlier this week, BoomTown went downtown to the San Francisco HQ of Bleacher Report, one of the many interesting efforts trying to change the way content is made and distributed.</p>
<p>Bleacher Report, no surprise, is focused on sports, and competes with sites such as Yardbarker and <a href="http://kara.allthingsd.com/20101108/sb-nation-raises-10-5-million-in-khosla-ventures-led-series-c-round/">SB Nation</a>.</p>
<p>All take different approaches, with Bleacher Report delivering a grassroots platform for both professional and hobbyist writers who want give their take on any topic about college and professional sports, from the latest draft to explaining what&#8217;s the deal with &#8220;Fear the Beard.&#8221;</p>
<p>Bleacher Report vets these writers and does not pay most of them. There are 3,000 contributors, with 750 designated as featured, delivering 500 pieces of content a day.</p>
<p>Bleacher Report also has one million newsletter subscribers across 150 teams.</p>
<p>The writers are presumably attracted to the larger audience&#8211;8.8 million unique monthly visitors&#8211;they can reach via the site, as well as via newspaper syndication deals.</p>
<p>Think Huffington Post&#8211;Bleacher Report&#8217;s main business model is advertising too&#8211;and you have the right idea.</p>
<p>So far, Bleacher Report has raised $8 million from venture firms, such as Hillsven Capital, and angel investors like Gordon Crawford and Jakob Lodwick, founder of College Humor and Vimeo.</p>
<p>And it recently went out and drafted a pro for a CEO&#8211;former Yahoo and News Corp. exec Brian Grey, who focused on online sports content at both those companies.</p>
<p>In addition, it also just added Patrick Keane&#8211;former Googler and also former CEO of Associated Content, the social content site recently bought by Yahoo&#8211;to its board.</p>
<p>Here&#8217;s a video interview I did with Grey&#8211;who, full disclosure, was my elder son&#8217;s Little League coach for one season (so he does know about baseball, for sure!)&#8211;about how the media is morphing, as amateur and professional content is mixed and distributed in new ways:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=44B17921-1CC5-4088-977C-89132E759863&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={44B17921-1CC5-4088-977C-89132E759863}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20101124/bleacher-reports-brian-grey-talks-about-new-content-biz-as-patrick-keane-joins-board/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>News Corp. Puts Myspace on Double Secret Probation</title>
		<link>http://allthingsd.com/20101103/news-corp-earnings-in-line/</link>
		<comments>http://allthingsd.com/20101103/news-corp-earnings-in-line/#comments</comments>
		<pubDate>Wed, 03 Nov 2010 21:53:31 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[acquisitions]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[avatar]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Big 10]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[British]]></category>
		<category><![CDATA[broadcast]]></category>
		<category><![CDATA[cable]]></category>
		<category><![CDATA[Cablevision]]></category>
		<category><![CDATA[channels]]></category>
		<category><![CDATA[Chase Carey]]></category>
		<category><![CDATA[Dave DeVoe]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Dow Jones]]></category>
		<category><![CDATA[earnings]]></category>
		<category><![CDATA[Endemol]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[European]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[Fox]]></category>
		<category><![CDATA[Fox News]]></category>
		<category><![CDATA[Fox.com]]></category>
		<category><![CDATA[FX]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google TV]]></category>
		<category><![CDATA[How I Met Your Mother]]></category>
		<category><![CDATA[Hulu]]></category>
		<category><![CDATA[Ice Age]]></category>
		<category><![CDATA[IGN]]></category>
		<category><![CDATA[international]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Jim Cameron]]></category>
		<category><![CDATA[Jon Miller]]></category>
		<category><![CDATA[liveblog]]></category>
		<category><![CDATA[losses]]></category>
		<category><![CDATA[M&A]]></category>
		<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[Mike Jones]]></category>
		<category><![CDATA[movies]]></category>
		<category><![CDATA[Myspace]]></category>
		<category><![CDATA[Nascar]]></category>
		<category><![CDATA[Netflix]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[News Corp.]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[NFL]]></category>
		<category><![CDATA[pay wall]]></category>
		<category><![CDATA[pay walls]]></category>
		<category><![CDATA[paywalls]]></category>
		<category><![CDATA[politics]]></category>
		<category><![CDATA[press]]></category>
		<category><![CDATA[profitability]]></category>
		<category><![CDATA[programming]]></category>
		<category><![CDATA[property]]></category>
		<category><![CDATA[providers]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[relaunch]]></category>
		<category><![CDATA[revenue]]></category>
		<category><![CDATA[Rupert Murdoch]]></category>
		<category><![CDATA[satellite]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[sequel]]></category>
		<category><![CDATA[Sky]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[Steve Jobs]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[The Wall Street Journal]]></category>
		<category><![CDATA[Times of London]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Windows]]></category>
		<category><![CDATA[World Series]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=25478</guid>
		<description><![CDATA[That big Myspace relaunch we read about  last week? That's all fine and good.
But the troubled Web property is a...really troubled Web property, its News Corp. parent stressed today. And it needs to get its act together before it gets kicked off campus.]]></description>
				<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2010/11/double-secret-probation.jpg"><img class="alignright size-medium wp-image-25491" title="double secret probation" src="http://mediamemo.allthingsd.com/files/2010/11/double-secret-probation-275x242.jpg" alt="" width="200" height="176" /></a>That <a href="http://kara.allthingsd.com/20101027/saving-myspace-ceo-mike-jones-talks-about-rethink-relaunch-and-fingers-crossed-resurgence/">big Myspace relaunch</a> we read about  last week? That&#8217;s all fine and good.</p>
<p>But the troubled Web property is a&#8230;really troubled Web property, its News Corp. parent stressed today. And it needs to get its act together before it gets kicked off campus.</p>
<p>That&#8217;s the message that COO Chase Carey took pains to get across during his company&#8217;s earnings call this afternoon.</p>
<p>Revenue at Myspace was down $70 million compared to the same quarter a year ago, the company said, and &#8220;traffic numbers are still not going in the right direction, Carey said. Which means that its &#8220;current losses are not acceptable or sustainable.&#8221;</p>
<p>Okay. But Myspace has been in decline for some time, and Jon Miller and Mike Jones have been trying to fix it for more than a year. And last year at this time, we heard a similar assessment, only then Carey kept calling the site a &#8220;<a href="http://mediamemo.allthingsd.com/20091104/myspaces-work-in-progress-losing-money-traffic-blowing-google-guarantees/">work in progress</a>.&#8221; So how much more time do they have?</p>
<p>Carey: &#8220;We judge in quarters, not in years.&#8221;</p>
<p>My understanding is that when <a href="http://kara.allthingsd.com/20090327/jon-miller-to-news-corp-as-digital-head/">Miller took the job as News Corp.&#8217;s chief digital officer in the spring of 2009</a>, he believed he had a real shot at fixing the social network, which had already cooled from red-hot to not at all.</p>
<p>But sources in and out of News Corp. tell me that Miller and his team are now merely hoping to patch the service long enough to find a buyer. Perhaps no one has told Carey, who seems to be conducting an anti-sales pitch.</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-</p>
<p>EARLIER:</p>
<p>First look at Rupert Murdoch&#8217;s latest report card: News Corp. ended the September quarter with revenue of $7.4 billion and earnings of $0.27 a share (after factoring out a one-time tax gain). That&#8217;s almost exactly what the Street was looking for&#8211;expectations were $7.4 billion and $0.24 per share.</p>
<p>A quick run-through by unit:</p>
<ul>
<li>Cable: Up, because ad dollars are up and so are those affiliate fees that cable providers don&#8217;t want to pay but do.</li>
<li>Movies: Down, because last year the company had an &#8220;Ice Age&#8221; movie in its results, and this year it&#8217;s fairly hit-less. It is making money selling reruns of &#8220;How I Met Your Mother,&#8221; though.</li>
<li>Broadcast TV: Up, because local TV stations are doing better than last year, when they were still crippled by the recession.</li>
<li>Satellite: Down, because costs were up.</li>
<li>Publishing: Up, because newspapers are doing better than last year, when they were terrible. Ad revenue is up 13 percent worldwide. (This is where I note that News Corp. owns Dow Jones, which owns this site.)</li>
<li>Random other stuff: Down, in large part because of Myspace and the rest of News Corp.&#8217;s digital unit, which is still trying to turn around.</li>
</ul>
<p><a rel="lightbox" href="http://mediamemo.allthingsd.com/files/2010/11/news-corp-operating-income.png"><img class="alignnone size-large wp-image-25484" title="news corp operating income" src="http://mediamemo.allthingsd.com/files/2010/11/news-corp-operating-income-600x220.png" alt="" width="380" height="139" /></a></p>
<p>I&#8217;ll come back to liveblog the conference call at 4:30 eastern, in the hopes that Murdoch says something interesting about politics, pay walls, the economy, Myspace, Apple and/or Google. He usually does!</p>
<p>LIVEBLOG:</p>
<p>BIG bummer: No Rupert on call today&#8211;because he&#8217;s traveling. (Some place with no phones? What&#8217;s up with that?)</p>
<p>CFO Dave DeVoe running through segment performance.</p>
<p>Cable: Some boasting about Fox News, FX, Big 10 Network, etc.</p>
<p>Movies: Nothing new here.</p>
<p>TV: TV stations up, but broadcast network losses up big &#8220;from higher cancellation costs.&#8221;</p>
<p>Satellite: [Apologies, had to duck out for a second.]</p>
<p>Newspapers: Again, ads up in all big newspapers.</p>
<p>Other/Digital: $70 million lower search and ad revenue at Myspace y/y.</p>
<p>Guidance: Leaving unchanged (though DeVoe notes that Myspace is still under plan).</p>
<p>COO Chase Carey:</p>
<p>Lots of focus on our retrans deals, and they are &#8220;critical&#8221; to our future. &#8220;We will be taking this business to a whole new level of profitability.&#8221;</p>
<p>Lots of growth ahead in International pay TV market.</p>
<p>Walk through of &#8220;key initiatives&#8221; throughout the company.</p>
<p>[Still sulking over Rupert-less call.]</p>
<p>Fox Film hasn&#8217;t had breakout hits, but no stinkers &#8220;in an industry known for them.&#8221;</p>
<p>We&#8217;ve got Jim Cameron locked up for Avatar 2 and 3, you know. And Modern Family is going to make us a pile of money in syndication.</p>
<p>Wish the World Series wasn&#8217;t such a bummer, and a short one. But NFL on Fox doing great.</p>
<p>WSJ still growing. Building digital business that &#8220;will take time to emerge.&#8221; &#8220;We feel very good&#8221; about subscription business in U.K.</p>
<p>&#8220;We&#8217;ve been clear that Myspace has been a problem.&#8221;</p>
<p>But relaunching &#8220;and we feel really good about&#8221; it. &#8220;Current losses are not acceptable or sustainable&#8221; and current management knows it, even though it&#8217;s not their fault.</p>
<p>But we know that we have to work very hard in coming months to get this thing sustainable.</p>
<p>[This is some of the most negative commentary I've heard yet from News Corp. on Myspace. Hard to sell an asset when you're describing it this way.]</p>
<p>Q&amp;A:</p>
<p>Myspace: How much time do you give the relaunch to figure out if it&#8217;s successful. And what if it&#8217;s not?</p>
<p>Carey: We judge in quarters, not in years. Goal is to get to a place where top-line revenue is going in the right direction and &#8220;a clear path to profitability.&#8221;</p>
<p>We feel good about the relaunch. But &#8220;our traffic numbers are still not going in the right direction&#8221; and we have to stabilize that.</p>
<p>Fox TV content on digital platforms: It&#8217;s available on Hulu and Fox.com. How is that strategy going, and will you continue to be open?</p>
<p>Carey: Broadly: &#8220;This digital arena is still evolving.&#8221; We&#8217;re very focused on managing rights. Key issues: Windows, ad load, pricing. [Not answering at all, really.] &#8220;We think the digital arena is a very important one&#8221; particularly mobile, iPad, but &#8220;look, scarcity of our product is a real value.&#8221; But we&#8217;re learning as we go. &#8220;I do think it&#8217;s important that the digital platforms continue to develop dual revenue stream options.&#8221; That&#8217;s critical, and options are just beginning to evolve.</p>
<p>More on Myspace: There are a lot of operations in &#8220;other&#8221; besides Myspace: Mobile, Fox Audience Network, etc. What else could improve there?</p>
<p>Carey: Only two other businesses in there: Mobile, and outdoor networks, (and IGN). Not a lot of room for growth in those businesses.</p>
<p>So it&#8217;s really about Myspace?</p>
<p>Yes.</p>
<p>Avatar: What&#8217;s upside here?</p>
<p>Carey: Sequel to the most successful film ever? It should be pretty good! &#8220;Enormous events, without comparison or rival.&#8221;</p>
<p>[Please bring Rupert back!]</p>
<p>Please talk about terms of new Cameron deal?</p>
<p>Nope.</p>
<p>On retrans: Cablevision said they got better terms by holding out for a couple weeks. How do you react to that? If true, will we see more of these holdouts?</p>
<p>[Also a question about BSkyB I'm not that interested in.]</p>
<p>Carey: Mostly I saw Cablevision complaining that the government didn&#8217;t bail them out. But we feel pretty good about where we are. We didn&#8217;t think the government needed to get into it, and it would have been nice if the government would have been clear up front &#8220;it may not have gone off the air at all,&#8221; but whatever&#8211;&#8221;this was a matter to be dealt with between private parties.&#8221; [Ignore all those press releases we sent out!]</p>
<p>Can you talk about advertising trends and expectations?</p>
<p>DeVoe [I think]: They haven&#8217;t changed.</p>
<p>Cable margins: How long can you keep growing them?</p>
<p>Carey: We have room to drive a number of our channels, via more distribution, jacking up fees, advertising, etc.</p>
<p>What about getting more money from regional sports networks?</p>
<p>Carey: Won&#8217;t get into specifics.</p>
<p>[We want Rupe! We want Rupe!]</p>
<p>International channels seem to be doing well. Where is that growth coming from?</p>
<p>Carey: Part of it is the weak U.S. dollar. But overall, growth is &#8220;big and broad.&#8221;</p>
<p>Oh man. Even Chase Carey is yawning as he answers the question.</p>
<p>[Skipping accounting question.]</p>
<p>Back to network TV: Please talk about sports programming costs, etc. NFL, baseball, NASCAR. You spend a lot. Does retrans help support those costs? Or will you move some of that to cable?</p>
<p>Carey: I don&#8217;t think it makes sense to differentiate broadcast and cable much anymore. That&#8217;s the point of retrans&#8211;to make broadcast look like cable, with dual revenue stream.</p>
<p>On sports: It&#8217;s expensive, and draws big crowds. &#8220;It&#8217;s a unique strength in a world of DVRS&#8221; but &#8220;they come with big price tags.&#8221; We&#8217;d like to continue running it, but we have to do it at the right price.</p>
<p>Retrans does help, though&#8211;networks that are only ad-supported won&#8217;t be able to pay for these rights over time. Still, gotta be disciplined, etc.</p>
<p>Back to digital: What&#8217;s going on with Google TV? Are you thinking about different devices and different screens as a way to window, instead of calendar? I.e.: Make it available on PC but not on the big screen, etc.</p>
<p>Carey: I think within the house, the difference between screens won&#8217;t matter. I do think mobile is a discrete platform. [And some general chatter about tablets.]</p>
<p>But generally, &#8220;our content is incredibly valuable&#8221; and &#8220;we&#8217;re not going to throw it out there for everybody&#8221; unless we get compensated for it.</p>
<p>[Boring question about syndicated TV. Carey flipping through papers]</p>
<p>Hey, what about M&amp;A deals, like Yahoo?</p>
<p>&#8220;Things like Yahoo are because the press needs things to write about.&#8221; [Zing! Also, hey, Jon Miller!] &#8220;We don&#8217;t need to make any acquisitions. But if there&#8217;s something out there, we should consider it, but we&#8217;ll do it in a very disciplined way&#8221; like we have in the past. Generally, we&#8217;d rather build than buy. &#8220;But if we see something we can acquire at a very attractive price that fits, we&#8217;ll take a look at it.&#8221; We&#8217;re not shopping.</p>
<p>[Skipping another cable channel question.]</p>
<p>Time for press Q&amp;A:</p>
<p>How do you make broadcast look more like cable?</p>
<p>Carey: Retrans fees, like we&#8217;ve been talking about for the past couple years.</p>
<p>What about doing &#8220;premium video&#8221; (windowing movie release on TV?).</p>
<p>Carey: Looking at it.</p>
<p>What about further delaying movies to Netflix, Redbox beyond 28-day window (Warner talked about this today)?</p>
<p>Carey: We&#8217;re okay right now, but we&#8217;re looking at it. But as VOD grows, windows will change and evolve. But right now &#8220;we feel what windowing we&#8217;ve done has been good for us.&#8221;</p>
<p>Color on Apple TV 99-cent rental, please:</p>
<p>Carey: It&#8217;s pretty new. Only relevant for the past month or so. Too early to judge.</p>
<p>What&#8217;s your vision for European and British markets after you buy Sky? Will you buy Endemol?</p>
<p>Carey: Don&#8217;t really want to talk about it, too early.</p>
<p>Please talk about Times of London pay wall performance to date. Also, what are you thinking about your iPad newspaper in the U.S.?</p>
<p>Carey: Re U.K.: &#8220;We feel very good about it. Realistically, it&#8217;s very early&#8230;.This is not something that&#8217;s a one or two quarter game.&#8221;</p>
<p>Same thing with the &#8220;whole digital arena&#8221; evolving, etc.</p>
<p>Hah. Refuses to talk about iPad newspaper. Which is not a newspaper!</p>
<p>Call finished, mercifully.</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20101103/news-corp-earnings-in-line/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Viral Video: Fear the Beard, Kung-Fu Panda and How SF Didn&#039;t Stop Believing in the Giants!</title>
		<link>http://allthingsd.com/20101102/viral-video-fear-the-beard-kung-fu-panda-and-how-sf-didnt-stop-believing-in-the-giants/</link>
		<comments>http://allthingsd.com/20101102/viral-video-fear-the-beard-kung-fu-panda-and-how-sf-didnt-stop-believing-in-the-giants/#comments</comments>
		<pubDate>Tue, 02 Nov 2010 07:02:26 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[All Things Digital]]></category>
		<category><![CDATA[Ashkon]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Beware the Hair]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[champion]]></category>
		<category><![CDATA[City by the Bay]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Fear the Beard]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Kung Fu Panda]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[San Francisco Giants]]></category>
		<category><![CDATA[Texas]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[viral]]></category>
		<category><![CDATA[World Series]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=36587</guid>
		<description><![CDATA[Go Giants!

As in: The World Series Champions San Francisco Giants!

After BoomTown and the Swisher boys finished toilet-papering the intersection of Castro and 18th Streets (and my No. 1 son Louie sure has some arm on him), it was back to All Things Digital Global HQ to gloat all night about the baseball victory.

And watch this superb video.]]></description>
				<content:encoded><![CDATA[<p><img src="http://kara.allthingsd.com/files/2010/11/sfgiants-275x206.jpg" alt="" title="sfgiants" width="275" height="206" class="alignright size-medium wp-image-36588" /></p>
<p>Go Giants!</p>
<p>As in: <em>The World Series Champions San Francisco Giants!</em></p>
<p>After BoomTown and the Swisher boys finished toilet-papering the intersection of Castro and 18th Streets (and my No. 1 son Louie sure has some arm on him), it was back to <strong>All Things Digital</strong> Global HQ to gloat all night about the baseball triumph.</p>
<p>And also wallow in victory over those fans in Texas who did not think our lovely City by the Bay and its vegan-leaning, organic-loving, get-your-freak-on-living denizens could pull it off.</p>
<p>Yes, we are too politically correct, but it must be said, in any case: Fear the Beard! (Also, Beware the Hair!)</p>
<p>And Giants fans also know how to do great music video, such as this one by Ashkon, created a few weeks ago:</p>
<p><object width="380" height="313"><param name="movie" value="http://www.youtube.com/v/AyVdbfyvwso?fs=1&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/AyVdbfyvwso?fs=1&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="380" height="313"></embed></object></p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20101102/viral-video-fear-the-beard-kung-fu-panda-and-how-sf-didnt-stop-believing-in-the-giants/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Another Cable Company Shows You How to Live Without Cable</title>
		<link>http://allthingsd.com/20101028/another-cable-company-shows-you-how-to-live-without-cable/</link>
		<comments>http://allthingsd.com/20101028/another-cable-company-shows-you-how-to-live-without-cable/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 19:43:38 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[cable]]></category>
		<category><![CDATA[Cablevision]]></category>
		<category><![CDATA[cord cutters]]></category>
		<category><![CDATA[cord cutting]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[fees]]></category>
		<category><![CDATA[Fox]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Jim Dolan]]></category>
		<category><![CDATA[legal]]></category>
		<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[MLB.com]]></category>
		<category><![CDATA[News Corp.]]></category>
		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[programming]]></category>
		<category><![CDATA[RBC Capital Markets]]></category>
		<category><![CDATA[streams]]></category>
		<category><![CDATA[subscribers]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[World Series]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=25201</guid>
		<description><![CDATA[Cablevision would very much like its three million cable TV subscribers to keep subscribing. But while it fights with Fox over programming fees, it's going to show its customers how to live without cable. Today's lesson: How to get legal streams of the World Series over the Web.]]></description>
				<content:encoded><![CDATA[<p>Cablevision would very much like its three million cable TV subscribers to keep subscribing. But while it fights with News Corp.&#8217;s Fox over programming fees, it&#8217;s going to show its customers how to live without cable, if they must.</p>
<p>Here&#8217;s the <a href="http://ebm.optimumemail1.com/c/tag/hBMyJxZB734nGB8VZZGJpVxB7o1/doc.html?t_params=PASSWORD%3DB734nGJpVxB7BMyJxZFGAqX3DtIjBz">email</a> that Cablevision sent to its customer base last night, explaining how they can get legal streams of the World Series delivered to their homes on the Web, via MLB.com. It&#8217;s a fancier version of <a href="http://mediamemo.allthingsd.com/20101016/news-corp-vs-cablevision-another-installment-of-how-to-cut-your-cord/">the message I delivered two weeks ago</a>, except that this time Cablevision is promising to pick up the $10 fee, too:<br />
<a rel="lightbox" href="http://mediamemo.allthingsd.com/files/2010/10/cablevision-MLB.png"><img class="alignnone size-full wp-image-25203" title="cablevision MLB" src="http://mediamemo.allthingsd.com/files/2010/10/cablevision-MLB.png" alt="" width="380" height="248" /></a></p>
<p>Is anyone going to take Cablevision up on the offer? A note from RBC Capital Markets this morning guesses that perhaps 150,000 subscribers may go for it, which would generate a $1.5 million bill for Jim Dolan and company. I&#8217;ve asked Cablevision if it can provide any numbers for the offer, which kicked off last night before Game 1 of the Series. UPDATE: &#8220;Thousands&#8221; of customers have sent in receipts for reimbursement, says a Cablevision rep.</p>
<p>Of course, the real risk for Cablevision isn&#8217;t the one-time payout it may have to fork over. It&#8217;s that increasing numbers of consumers learn to live without cable and get their video fix over the Web.</p>
<p>But that&#8217;s a risk for Fox, too: Like all of the broadcast networks, it wants the cable guys to start paying it for its programming, and if <a href="http://mediamemo.allthingsd.com/20101027/comcast-says-its-disappearing-subscribers-arent-cord-cutters/">people start cord-cutting in real numbers</a>, then the cable guys won&#8217;t have much to hand over.</p>
<p>Which is why it&#8217;s surprising that this rights-fee fight has lasted as long as it has&#8211;there&#8217;s no ideological difference between the two sides here, only a money gap. But the longer it remains open, the more both sides have to lose. <span style="font-size: 13.3333px;">(Disclosure: News Corp. also owns Dow Jones, which owns this Web site).</span></p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20101028/another-cable-company-shows-you-how-to-live-without-cable/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Cablevision Complains (Very Quietly) About News Corp.&#039;s Web Blackout</title>
		<link>http://allthingsd.com/20101018/cablevision-complains-very-quietly-about-news-corp-s-web-blackout/</link>
		<comments>http://allthingsd.com/20101018/cablevision-complains-very-quietly-about-news-corp-s-web-blackout/#comments</comments>
		<pubDate>Mon, 18 Oct 2010 17:49:08 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[access]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[blackout]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[broadcasters]]></category>
		<category><![CDATA[browsers]]></category>
		<category><![CDATA[cable]]></category>
		<category><![CDATA[Cablevision]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[difficulty]]></category>
		<category><![CDATA[digerati]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[fees]]></category>
		<category><![CDATA[fight]]></category>
		<category><![CDATA[Fox]]></category>
		<category><![CDATA[Glee]]></category>
		<category><![CDATA[Hulu]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[message]]></category>
		<category><![CDATA[networks]]></category>
		<category><![CDATA[News Corp.]]></category>
		<category><![CDATA[NFL]]></category>
		<category><![CDATA[old media]]></category>
		<category><![CDATA[optics]]></category>
		<category><![CDATA[outlets]]></category>
		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[play-off]]></category>
		<category><![CDATA[politics]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[programming]]></category>
		<category><![CDATA[providers]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[shows]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[subscribers]]></category>
		<category><![CDATA[technical]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=24737</guid>
		<description><![CDATA[The move to shut down Fox.com and close off part of Hulu to the cable system's customers was "unprecedented and anti-consumer." So why not holler loudly?]]></description>
				<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2010/10/homer.jpg"><img class="alignright size-medium wp-image-24750" title="homer" src="http://mediamemo.allthingsd.com/files/2010/10/homer-275x263.jpg" alt="" width="250" height="239" /></a>Over the weekend, <a href="http://mediamemo.allthingsd.com/20101016/news-corp-shuts-off-hulu-access-to-cablevision-subs/">News Corp. briefly pulled down Fox shows from Cablevision customers&#8217; Web browsers</a>.</p>
<p>That&#8217;s an unprecedented move in the ongoing fight between cable providers, broadcasters and networks over programming fees. And the news was a big deal for the digerati and people contemplating the future of video.</p>
<p>But it doesn&#8217;t seem to have registered in the broader world, and you have to work hard to find any mention of the story in old-media news outlets. And even Cablevision, which uses any ammo it can in the PR fight against Fox and News Corp. (which also owns this site), hasn&#8217;t said much about it.</p>
<p>Here, for instance, is Cablevision&#8217;s newest message to its customers. If you fast forward to the 1:35 mark, you&#8217;ll find a two-sentence description of the Web blackout. But hard to believe many Cablevision customers will be sticking around to hear this one:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="380" height="304" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube-nocookie.com/v/vDIiv6uf12g?fs=1&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="380" height="304" src="http://www.youtube-nocookie.com/v/vDIiv6uf12g?fs=1&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>At the very least, blacking out part of the Web <em>sounds</em> scary. So why is Cablevision so (relatively) quiet on this?</p>
<p>Two theories, which are not mutually exclusive:</p>
<ul>
<li>It&#8217;s not worth complaining about because this stuff doesn&#8217;t really resonate with consumers&#8211;at least, not in the way that losing access to NFL games and play-off baseball does. No one spent Saturday evening or Sunday afternoon in a bar because they couldn&#8217;t watch &#8220;Glee&#8221; on Hulu.</li>
<li>It&#8217;s not worth complaining about because Cablevision and News Corp. are actually on the same ideological page when it comes to this stuff. Neither side is really that happy about free TV shows on the Web. The only real difference the two sides have is about money: News Corp. wants to get more of it for its programming, while Cablevision wants to pay less.</li>
</ul>
<p>On a related note: I still don&#8217;t understand why News Corp./Fox backed off so quickly on Saturday, once <a href="http://mediamemo.allthingsd.com/20101016/news-corp-shuts-off-hulu-access-to-cablevision-subs/">news of the blackout got out</a>.</p>
<p>There&#8217;s no official reason, but there were mutterings about the technical difficulty of cutting off access to Cablevision TV subscribers while leaving Cablevision&#8217;s Internet-only subs alone. But hard to believe that News Corp. didn&#8217;t think that one through in advance. Same goes for any &#8220;optics&#8221;-related reason&#8211;the whole point of a move like this was to generate publicity, right?</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20101018/cablevision-complains-very-quietly-about-news-corp-s-web-blackout/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Get a Grip: With Apple Telling Us How to Hold a Phone, Here Are Some Other Grip Tips!</title>
		<link>http://allthingsd.com/20100625/get-a-grip-with-apple-telling-us-how-to-hold-a-phone-heres-some-other-grip-tips/</link>
		<comments>http://allthingsd.com/20100625/get-a-grip-with-apple-telling-us-how-to-hold-a-phone-heres-some-other-grip-tips/#comments</comments>
		<pubDate>Fri, 25 Jun 2010 16:19:26 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[About.com]]></category>
		<category><![CDATA[antenna]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[car]]></category>
		<category><![CDATA[club]]></category>
		<category><![CDATA[CompletePitcher.com]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Doctor Octopus]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[four-seam fastball]]></category>
		<category><![CDATA[Golf]]></category>
		<category><![CDATA[Green Goblin]]></category>
		<category><![CDATA[grip]]></category>
		<category><![CDATA[hardware]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[iPhone 4]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[phone]]></category>
		<category><![CDATA[pitch]]></category>
		<category><![CDATA[quarterback]]></category>
		<category><![CDATA[Spiderman]]></category>
		<category><![CDATA[steering wheel]]></category>
		<category><![CDATA[swing]]></category>
		<category><![CDATA[telecom]]></category>
		<category><![CDATA[texting]]></category>
		<category><![CDATA[throw]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=29774</guid>
		<description><![CDATA[BoomTown had no idea about how to properly hold a mobile phone until Apple told us yesterday, in regard to solving the antenna issues related to its new iPhone 4.

Since I had often been using my feet to do so, I am so glad someone schooled me that I had been holding it all wrong for all of this time now!

Thanks, Steve Jobs!]]></description>
				<content:encoded><![CDATA[<p><img src="http://kara.allthingsd.com/files/2010/06/album-get-a-grip-275x278.jpg" alt="" title="album-get-a-grip" width="275" height="278" class="alignright size-medium wp-image-29779" /></p>
<p>BoomTown had no idea about how to properly hold a mobile phone until Apple (AAPL) told us yesterday, in regard to <a href="http://digitaldaily.allthingsd.com/20100624/apple-responds-to-iphone4-reception-issues/">solving the antenna issues related to its new iPhone 4</a>.</p>
<p>Since I had often been using my feet to do so, I am so glad someone schooled me that I had been holding it all wrong for all this time now!</p>
<p><em>Thanks, Steve Jobs!</em></p>
<p>So, in return and as a public service, here are some other important gripping techniques you might need to get you up to speed in a range of other arenas.</p>
<p><img src="http://kara.allthingsd.com/files/2010/06/3600502M-150x150.jpg" alt="" title="3600502M" width="150" height="150" class="alignleft size-thumbnail wp-image-29776" /></p>
<p><strong>Car Steering Wheel:</strong> While in driver&#8217;s education classes, the instructor always told us to put our hands at 10 o&#8217;clock and 2 o&#8217;clock, but experts say you should actually grip a steering wheel at 9 o&#8217;clock and 3 o&#8217;clock. And no texting on the iPhone while doing so!</p>
<p><img src="http://kara.allthingsd.com/files/2010/06/wallace_four_seamer-150x150.jpg" alt="" title="wallace_four_seamer" width="150" height="150" class="alignright size-thumbnail wp-image-29806" /></p>
<p><strong>Baseball Pitch:</strong> Well, there are lots of different grips for different throws, but here is an example of the four-seam fastball method.</p>
<p>According to the <a href="http://www.thecompletepitcher.com/pitching_grips.htm#q1">CompletePitcher.com</a>:</p>
<p>&#8220;To grip the four-seam fastball, place your index and middle fingertips directly on the perpendicular seam of the baseball. The &#8216;horseshoe seam&#8217; should face into your ring finger of your throwing hand.&#8221;</p>
<p><img src="http://kara.allthingsd.com/files/2010/06/grip2-150x150.jpg" alt="" title="grip2" width="150" height="150" class="alignleft size-thumbnail wp-image-29780" /></p>
<p><strong>Golf Swing:</strong> This is a very complex issue, as any golfer knows, and there are lots and lots of steps and ways to go wrong.</p>
<p>But fundamentally, according to About.com&#8217;s golf grip page:</p>
<p>&#8220;The grip is your only connection with the golf club. Placing your hands properly on the golf club helps you better control the position of the clubface at impact. During the swing your body turns to create power. Since the body is rotating, the golf club must rotate at the same rate. In other words, the body and the club must turn together as a team.&#8221;</p>
<p><img src="http://kara.allthingsd.com/files/2010/06/24234932-150x150.jpg" alt="" title="24234932" width="150" height="150" class="alignright size-thumbnail wp-image-29782" /></p>
<p><strong>Football Grip:</strong> Another dicey proposition! According to <a href="http://www.ehow.com/how_2120982_grip-football.html">eHow</a>, so much can go wrong, it is really stressful for quarterbacks.</p>
<p>And, so many rules: Don&#8217;t place your index finger on the nose of the ball! Grip the ball lightly! Watch for where you are holding the laces!</p>
<p>And, most of all, don&#8217;t forget the blind side!</p>
<p><img src="http://kara.allthingsd.com/files/2010/06/spiderman-movie-wallpaper-1-150x150.jpg" alt="" title="spiderman-movie-wallpaper-1" width="150" height="150" class="alignleft size-thumbnail wp-image-29783" /></p>
<p><strong>Spiderman Grip:</strong> Well, first off, you will need to get bitten during a school trip by a radioactive spider and turn into a superhero with sticky hands and feet.</p>
<p>Also, you&#8217;ll need a tight suit made of indestructible material. Cue the internal agony over your secret and public lives.</p>
<p>Then, of course, you&#8217;ll need an archenemy with a name like Doctor Octopus or Green Goblin.</p>
<p>Most of all, don&#8217;t look down!</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20100625/get-a-grip-with-apple-telling-us-how-to-hold-a-phone-heres-some-other-grip-tips/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Appolicious Signs Partnership to Integrate With Yahoo</title>
		<link>http://allthingsd.com/20100421/appolicious-signs-partnership-to-integrate-with-yahoo/</link>
		<comments>http://allthingsd.com/20100421/appolicious-signs-partnership-to-integrate-with-yahoo/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 10:23:56 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[aggregator]]></category>
		<category><![CDATA[Al Warms]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[App Library]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Appolicious]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[BlackBerry]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[business plan]]></category>
		<category><![CDATA[BuzzTracker]]></category>
		<category><![CDATA[celebrity]]></category>
		<category><![CDATA[consumer]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Feed]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[image]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[integrate]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Jimmy Pitaro]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Participate Media]]></category>
		<category><![CDATA[partnership]]></category>
		<category><![CDATA[platform]]></category>
		<category><![CDATA[popularity]]></category>
		<category><![CDATA[property]]></category>
		<category><![CDATA[ranking]]></category>
		<category><![CDATA[recommendation]]></category>
		<category><![CDATA[Research In Motion]]></category>
		<category><![CDATA[screenshot]]></category>
		<category><![CDATA[seed]]></category>
		<category><![CDATA[Smallbiz Feature]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[Start-up]]></category>
		<category><![CDATA[Store]]></category>
		<category><![CDATA[telecom]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[Yelp]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=27186</guid>
		<description><![CDATA[Although serial entrepreneur Al Warms sold his start-up to Yahoo and ultimately left the Internet giant to launch a new one, he is coming back a bit via an interesting partnership.

Warms's Appolicious is aimed at encouraging discovery and social networking in the mobile apps market.

Now it will carry Yahoo's brand at the top of its site and be surfaced throughout Yahoo's news, sports and other powerful media properties.]]></description>
				<content:encoded><![CDATA[<p><img src="http://kara.allthingsd.com/files/2010/04/appolicious-logo-web.png" alt="" title="appolicious-logo-web" width="200" height="64" class="alignright size-full wp-image-27387" /></p>
<p>Although serial entrepreneur Al Warms sold his start-up to Yahoo and ultimately left the Internet giant to launch a new one, he is coming back a bit via an interesting partnership.</p>
<p>Warms&#8217;s <a href="http://www.appolicious.com">Appolicious</a> is aimed at encouraging discovery and social networking in the mobile apps market.</p>
<p>Now Appolicious will carry Yahoo&#8217;s brand at the top of its site and be surfaced throughout Yahoo&#8217;s News, Sports and other powerful media properties.</p>
<p>Everything will be co-branded. The words, &#8220;In association with Yahoo,&#8221; for example, will appear on the Appolicious site.</p>
<p>&#8220;I think it is a pretty huge deal in what it means to where apps have gotten in such a short period of time,&#8221; said Warms in an interview with BoomTown. &#8220;We want to make these apps relevant for Yahoo users.&#8221;</p>
<p>Yahoo&#8217;s VP for Media, Jimmy Pitaro, said that the deal was struck to make the increasingly complex world of mobile apps simpler.</p>
<p>&#8220;We&#8217;re focused on making people&#8217;s online lives easier,&#8221; he said. &#8220;Apps are huge, but also confusing to many, so we want them to be in the relevant place they belong and in context for our users.&#8221;</p>
<p>A baseball story, for example, might surface various related baseball apps, while a celebrity post would offer very different ones.</p>
<p>The partnership will be a big boost for Warms and Appolicious, given the huge traffic generated by Yahoo&#8217;s content offerings.</p>
<p>Warms <a href="http://kara.allthingsd.com/20070914/day-59-yahoo-buys-buzztracker">sold his Participate Media</a>, along with its BuzzTracker content aggregator, to Yahoo in late 2007.</p>
<p>Warms left Yahoo (YHOO) in late 2008 and <a href="http://kara.allthingsd.com/20090901/serial-entrepreneur-al-warms-debuts-appolicious-hoping-iphone-apps-fans-will-find-it-delicious">started Appolicious</a> in May 2009 with about $500,000 in seed funding.</p>
<p>The start-up has since raised another $1.5 million.</p>
<p>Appolicious is kind of a combination of Twitter, Facebook and Yahoo, with some Yelp sprinkled in, but devoted solely to organizing and making sense of the exploding app galaxy in the universe of smartphones.</p>
<p>Right now, the innovative site focuses on iPhone and iPad apps, as well as other mobile platforms such as Android from Google (GOOG). Appolicious plans to add apps for the BlackBerry from Research in Motion (RIMM).</p>
<p>Using premium content, recommendations of friends and people like you&#8211;as well as a variety of lists, feeds, popularity rankings, images and videos&#8211;the idea is to do what the iTunes Store does not.</p>
<p>Namely, make sense of the plenitude of apps out there, most of which are on the iPhone.</p>
<p>To make that happen, users of the service also can list all the apps they have in an App Library, so others can see them.</p>
<p>Warms&#8217;s business plan is largely advertising, including a focus on attracting brands that want to be in front of apps consumers.</p>
<p>Here is a video interview I did with Warms when he launched Appolicious, as well as screenshots of the new Yahoo-branded site:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=16C4956A-4326-4827-A286-AB870DDA49C1&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={16C4956A-4326-4827-A286-AB870DDA49C1}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p><a href="http://kara.allthingsd.com/files/2010/04/home_comp-v2.jpeg"><img src="http://kara.allthingsd.com/files/2010/04/appolicious-home-300x170.jpg" alt="" title="Appolicious Home Comp" width="260" height="170" class="aligncenter size-medium wp-image-27410" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/04/article_comp1.jpg"><img src="http://kara.allthingsd.com/files/2010/04/appolicious-article-360x260.jpg" alt="" title="Appolicious Article Comp" width="360" height="260" class="aligncenter size-medium wp-image-27406" /></a></p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20100421/appolicious-signs-partnership-to-integrate-with-yahoo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yahoo Snags Citizen Sports</title>
		<link>http://allthingsd.com/20100317/yahoo-acquires-citizen-sports/</link>
		<comments>http://allthingsd.com/20100317/yahoo-acquires-citizen-sports/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 17:39:00 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[acquisition]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[aggregation]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[applications]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[audiences]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Bryan Lamkin]]></category>
		<category><![CDATA[Citizen Sports]]></category>
		<category><![CDATA[college]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[Cricket]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[fans]]></category>
		<category><![CDATA[financial terms]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[hardware]]></category>
		<category><![CDATA[hi5]]></category>
		<category><![CDATA[high school]]></category>
		<category><![CDATA[hockey]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Jeff Ma]]></category>
		<category><![CDATA[John Paczkowski]]></category>
		<category><![CDATA[Mike Kerns]]></category>
		<category><![CDATA[Myspace]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[price]]></category>
		<category><![CDATA[Professional]]></category>
		<category><![CDATA[racing]]></category>
		<category><![CDATA[rugby]]></category>
		<category><![CDATA[San Francisco]]></category>
		<category><![CDATA[scores]]></category>
		<category><![CDATA[site]]></category>
		<category><![CDATA[soccer]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[terms]]></category>
		<category><![CDATA[U.S.]]></category>
		<category><![CDATA[users]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=36617</guid>
		<description><![CDATA[BoomTown was right. Yahoo is indeed buying online sports site Citizen Sports, a developer of sports-related apps and games for Apple’s iPhone and for social networking sites like Facebook. Financial terms of the deal were not disclosed, but as BoomTown noted on Monday, estimates put Citizen’s selling price at about $40 to $50 million.]]></description>
				<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/12/acquisitions_phag_thumb1.jpg" alt="acquisitions_phag_thumb" width="150" height="93" class="alignright size-full wp-image-30916" /><a href="http://kara.allthingsd.com/20100315/yahoo-is-teed-up-to-buy-a-sports-site-boomtown-is-betting-on-citizen-sports-for-the-score/">BoomTown was right</a>: <a href="http://ycorpblog.com/2010/03/17/citizen-sports/">Yahoo is indeed buying online sports site Citizen Sports</a>, a developer of sports-related apps and games for Apple&#8217;s (AAPL) iPhone and for social networking sites like Facebook. Financial terms of the deal were not disclosed, but as BoomTown noted on Monday, estimates put Citizen&#8217;s selling price at about $40 to $50 million.</p>
<p>The acquisition is a savvy one for Yahoo (YHOO), which already has a strong sports content business and stands to benefit from the additional social networking and mobile integration that Citizen Sports offers.</p>
<p>Below, <a href="http://yhoo.client.shareholder.com/press/releasedetail.cfm?ReleaseID=452804">the official announcement</a>:</p>
<blockquote class="memo"><p>
<strong>Yahoo! to Acquire Citizen Sports</strong></p>
<p><em>Strengthens Social Strategy by Combining the Power of the No. 1 Online Sports Destination with the Web&#8217;s Most Popular Social Sports Company </em></p>
<p>SUNNYVALE, Calif., Mar 17, 2010 &#8211;As part of its ongoing commitment to be the center of people’s online lives, Yahoo Inc. (NASDAQ:YHOO) today announced it has signed a definitive agreement to acquire Citizen Sports (http://www.citizensports.com), a company that brings the world of sports to fans’ favorite social networking sites and mobile devices through innovative applications. This acquisition will strengthen Yahoo!‘s social strategy of enriching, aggregating and distributing social content from across the entire Web, and offering a highly customizable social experience.</p>
<p>&#8220;Yahoo! is in a unique position to combine our deep expertise in content and aggregation technology to offer a highly personalized social experience,&#8221; said Bryan Lamkin, senior vice president, Consumer Products Group, Yahoo!. &#8220;Sports has been among the earliest online categories to experience rapid social proliferation, and the combination of Citizen Sports leading products with our world-class sports experience on Yahoo! Sports is a win-win for sports fans globally.&#8221;</p>
<p>Millions of people across the globe use Citizen Sports’ array of social and mobile products to play fantasy sports, fill out brackets, check live scores and read up-to-the minute news on sports including football, hockey, soccer, baseball, racing, rugby, hockey and cricket. Yahoo! Sports’ content will be integrated into these products, creating a seamless experience for sports fans wherever they are. On Yahoo! Sports, users will be able to broadcast their allegiances, create or join a conversation with friends and fans and cheer for their teams through Citizen Sports’ applications. This integration will further transform Yahoo! into a more personally relevant experience, drive deeper user engagement and create opportunities for advertisers to interact with audiences in new environments.</p>
<p>As the #1 destination for online Sports with more than 39 million monthly unique users in the U.S.*, Yahoo! Sports provides people with the most timely, relevant and comprehensive sports news, information and programming. Citizen Sports’ network of popular applications for Facebook, MySpace (NYSE: NWS), hi5, iPhone and Android span professional, college and high school sports.</p>
<p>&#8220;Citizen Sports was founded with the intent to enable fans to access news, scores and fantasy games on the platform of their choice,&#8221; said Mike Kerns, founder and CEO of Citizen Sports. &#8220;We look forward to becoming a part of Yahoo! and bringing our social experiences to their 600 million users around the globe.&#8221;</p>
<p>Citizen Sports was founded by Mike Kerns and Jeff Ma in 2004. Since then the company has brought together millions of sports fans from around the world to enjoy sports and connect with their friends. Citizen Sports is based in San Francisco.</p>
<p>Yahoo! expects to complete this acquisition in the second quarter of 2010. Financial terms were not disclosed.</p></blockquote>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20100317/yahoo-acquires-citizen-sports/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The ABCs of Wii, Xbox and PlayStation 3</title>
		<link>http://allthingsd.com/20091208/the-abcs-of-wii-xbox-and-playstation-3/</link>
		<comments>http://allthingsd.com/20091208/the-abcs-of-wii-xbox-and-playstation-3/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 00:47:12 +0000</pubDate>
		<dc:creator>Katherine Boehret</dc:creator>
				<category><![CDATA[Katherine Boehret]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Product Reviews]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[The Digital Solution]]></category>
		<category><![CDATA[The Mossberg Solution]]></category>
		<category><![CDATA[adapter]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[applications]]></category>
		<category><![CDATA[Balance Board]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Blu-ray]]></category>
		<category><![CDATA[body movement]]></category>
		<category><![CDATA[bowling]]></category>
		<category><![CDATA[boxing]]></category>
		<category><![CDATA[browser]]></category>
		<category><![CDATA[buy]]></category>
		<category><![CDATA[Chat]]></category>
		<category><![CDATA[console]]></category>
		<category><![CDATA[controller]]></category>
		<category><![CDATA[cost]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[DVD]]></category>
		<category><![CDATA[Elite Holiday Bundle]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[entertainment feature]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[family settings]]></category>
		<category><![CDATA[Family Timer]]></category>
		<category><![CDATA[Fit Plus]]></category>
		<category><![CDATA[flash memory]]></category>
		<category><![CDATA[game]]></category>
		<category><![CDATA[Games on Demand]]></category>
		<category><![CDATA[Gold]]></category>
		<category><![CDATA[Golf]]></category>
		<category><![CDATA[Halo]]></category>
		<category><![CDATA[hard drive]]></category>
		<category><![CDATA[hardware]]></category>
		<category><![CDATA[headset]]></category>
		<category><![CDATA[Holiday Product Roundup]]></category>
		<category><![CDATA[holiday shopping]]></category>
		<category><![CDATA[home network]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[iPod]]></category>
		<category><![CDATA[Last.fm]]></category>
		<category><![CDATA[LEGO Batman: The Videogame]]></category>
		<category><![CDATA[library]]></category>
		<category><![CDATA[Live]]></category>
		<category><![CDATA[memory cards]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[motion sensing]]></category>
		<category><![CDATA[MotionPlus]]></category>
		<category><![CDATA[movies]]></category>
		<category><![CDATA[multiplayer]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Netflix]]></category>
		<category><![CDATA[Nintendo Points]]></category>
		<category><![CDATA[Nintendo Wii]]></category>
		<category><![CDATA[Nunchuk]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[Opera]]></category>
		<category><![CDATA[parental controls]]></category>
		<category><![CDATA[PC]]></category>
		<category><![CDATA[photo-sharing]]></category>
		<category><![CDATA[PlayStation 3]]></category>
		<category><![CDATA[PlayStation Portable]]></category>
		<category><![CDATA[Project Natal]]></category>
		<category><![CDATA[PS3]]></category>
		<category><![CDATA[Pure]]></category>
		<category><![CDATA[rating]]></category>
		<category><![CDATA[remote control]]></category>
		<category><![CDATA[rent]]></category>
		<category><![CDATA[SD cards]]></category>
		<category><![CDATA[SecureDigital]]></category>
		<category><![CDATA[Silver]]></category>
		<category><![CDATA[slideshow]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[streaming]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[tennis]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Virtual Console]]></category>
		<category><![CDATA[wake-boarding]]></category>
		<category><![CDATA[Wi-Fi]]></category>
		<category><![CDATA[Wii]]></category>
		<category><![CDATA[Wii Sports]]></category>
		<category><![CDATA[WiiWare]]></category>
		<category><![CDATA[wireless]]></category>
		<category><![CDATA[Xbox 360]]></category>
		<category><![CDATA[yoga]]></category>
		<category><![CDATA[Zune]]></category>

		<guid isPermaLink="false">http://solution.allthingsd.com/?p=953</guid>
		<description><![CDATA[Here's what shoppers need to know about the three most popular gaming systems, the Nintendo Wii, the Microsoft XBox 360 and the Sony Playstation 3.]]></description>
				<content:encoded><![CDATA[<p>With holiday shopping comes anxiety about getting the right gifts. Does Dad already own a copy of &#8220;Frank Sinatra&#8217;s Greatest Hits&#8221;? Was Mom expecting a new pepper mill, or was that Aunt Carol? It&#8217;s even worse for people shopping for the video gamers in their lives: Understanding the technical specifications of each console can seem as difficult as getting to the highest level in a game of Halo.</p>
<p><a href="http://solution.allthingsd.com/files/2009/12/PJ-AS716_MOSSBE_F_20091208224902.jpg"><img src="http://solution.allthingsd.com/files/2009/12/PJ-AS716_MOSSBE_F_20091208224902.jpg" alt="PJ-AS716_MOSSBE_F_20091208224902" title="PJ-AS716_MOSSBE_F_20091208224902" width="380" height="158" class="aligncenter wp-image-973" rel="lightbox" /></a></p>
<p>This week, I&#8217;ve done the dirty work for you: I&#8217;ve amassed a collection of vital details about the three most popular systems—Microsoft&#8217;s (MSFT) Xbox 360, Sony&#8217;s (SNE) PlayStation 3 and Nintendo&#8217;s Wii—so that you can get a handle on what each offers and what it will cost you.</p>
<h4 class="subhed">Nintendo Wii</h4>
<p>Nintendo recently dropped the Wii&#8217;s price, for the first time, to $200 from $250. The Wii Console comes with a controller, an additional controller called a Nunchuk, and the Wii Sports game, which includes baseball, tennis, golf, bowling and boxing. It holds 512 megabytes of flash memory, but you can increase this by inserting SecureDigital memory cards. It also accepts high-capacity SD cards, or SDHCs, of up to 32 gigabytes.</p>
<p>The couch-potato world of videogamers was shaken up when the Wii, with its motion-sensitive remote control, was introduced about three years ago. Users can play Wii Golf, for instance, by swinging the remote like a golf club. In September, Nintendo added to its lineup a $20 remote-control accessory called Wii MotionPlus that was designed to add more precision to game motions. I tested this snap-on piece and found that it did make the Wii&#8217;s motions feel more realistic. But it works only with Wii MotionPlus games—and there are only six of them; 10 more are planned for 2010.</p>
<p>Wii encourages users to move around in more ways than just waving a remote: Its Wii Balance Board, which comes with the Wii Fit Plus game in a $100 bundle, works like a digital exercise step. It records the body&#8217;s weight shifts and movements for activities from yoga to wake-boarding.</p>
<p>The Wii accesses the Internet and lets users compete online against others. About 655 packaged games are available for between $30 and $50. Also, you can use pre-purchased Nintendo Points to buy and download about 150 WiiWare games and over 325 titles from the older Virtual Console library. Each game costs between 300 and 1,500 points, or between about $3 and $15.</p>
<p>WiiConnect24 can send messages from one Wii to another over the Internet, as long the two users exchange &#8220;Wii numbers.&#8221; Users can also surf the Web with Wii&#8217;s Opera browser. But beyond this, no other Web features—like downloadable movies, social-networking applications or streaming music—will work on this system.</p>
<p>Parental controls can be set on the Wii to restrict kids from using the Web browser, playing games that have a certain rating or communicating online.</p>
<h4 class="subhed">Microsoft Xbox 360</h4>
<p>Microsoft recently stepped up its game by adding features to its $200 Xbox 360 that make it well-rounded rather than strictly geared toward serious gamers. People who buy the Xbox LIVE Gold membership, for $50 a year, get applications for Facebook, Twitter, the Last.fm music-streaming service, online multiplayer game play, video chat, Netflix (Netflix subscription required), photo sharing via the Xbox, and movie or photo &#8220;parties&#8221; that allow users to watch a movie simultaneously with seven other friends.</p>
<p>Xbox LIVE Silver membership is free and includes basic features like voice and text chat, as well as access to the Zune video library&#8217;s 20,000 TV shows and movies to buy or rent. The Xbox also allows media-streaming over a home network. To wirelessly connect to the Internet on your Xbox, you&#8217;ll need to buy a $100 Wi-Fi adapter. By contrast, the Wii and PlayStation 3 have built-in Wi-Fi.</p>
<p>Anyone who owns a Microsoft Zune media player can buy a TV show or movie and download it to an Xbox or PC as well as the Zune. Zunes can be plugged into the Xbox to play music, as can Apple (AAPL) iPods.</p>
<p>The base Xbox comes with a wireless controller and 512 megabytes of memory. For $100 more, the Elite Holiday Bundle includes a 120-gigabyte hard drive, headset, wireless controller, and two games: &#8220;LEGO Batman: The Videogame&#8221; and &#8220;Pure.&#8221; More than 1,200 games are available for the Xbox, mostly costing between $29 and $60. About 350 of the games can be downloaded from the Xbox LIVE Arcade (costing 400 to 1,600 points, or $5 to $20) or the Games on Demand library.</p>
<p>Microsoft confirmed plans to introduce Project Natal, a system that lets people operate games with gestures and body movements rather than remote controls. Natal will work with all Xbox 360 consoles. Microsoft won&#8217;t confirm a date.</p>
<p>Family settings let parents control whether their kids play games online and with whom they play, as well as the ratings of the games. A Family Timer regulates how long kids play.</p>
<h4 class="subhed">Sony PlayStation 3</h4>
<p>Sony&#8217;s PlayStation, like the Xbox 360, is designed with serious gamers in mind. Its base version costs $300 and includes a 120-gigabyte hard drive and a DualShock 3 wireless controller; $50 more buys a version with a 250-gigabyte hard drive. Both systems can be upgraded with any standard 2.5-inch hard drive. The PlayStation is also a Blu-ray disc player.</p>
<p>Like the Xbox, the PlayStation 3, or PS3, now offers extra features, but these features are all included in the PlayStation Network, which is free (not $50 yearly like Xbox LIVE Gold). These PlayStation Network extras include Netflix (NFLX) instant streaming, a Web browser, photo slide shows, the ability to stream media over a home network to the PS3, a Facebook application that shares game information with friends and the PlayStation Network video-delivery service, where users can purchase 2,400 high- and standard-definition movies and 15,000 TV episodes.</p>
<p>The PS3 and the PlayStation Portable, Sony&#8217;s portable gaming device, are married in many ways. A new feature called Blu-ray Portable Copy lets users make a free standard-definition copy of some Blu-ray movies for transfer to a PlayStation Portable. Remote Play lets people stream media files from the PS3 to the PlayStation Portable in Wi-Fi hot spots or remotely turn the PS3 on or off using the PlayStation Portable. Movies and TV shows from the PlayStation Network can be transferred to either system, so you can start a movie on a big-screen TV and finish it on the PlayStation Portable; the same can be done for games.</p>
<p>About 400 games are available on Blu-ray for the PS3; these cost between $30 and $60. More than 150 titles, costing between $3 and $40, can be downloaded directly to the PS3. Sony confirmed that it will release a motion-sensing controller, but it hasn&#8217;t set a date.</p>
<p>Parental restrictions for the PS3 include the ability to restrict games, DVDs and Blu-ray discs with certain ratings. Parents can also limit monthly spending or Web browsing.</p>
<hr />
<h4 class="subhed">Games: A Cheat Sheet</h4>
<p>Here are some of the key differences among three popular videogame systems.</p>
<table border="0" width="100%" cellspacing="0" cellpadding="0" class="chart">
<tr>
<td></td>
<td align="left"><strong>NINTENDO WII</strong></td>
<td align="left"><strong>XBOX 360</strong></td>
<td align="left"><strong>PLAYSTATION&nbsp;3</strong></td>
</tr>
<tr>
<td><strong>Price</strong></td>
<td align="left">$200</td>
<td align="left">200 or $300*</td>
<td align="left">$300, $350</td>
</tr>
<tr>
<td><strong>Includes</strong></td>
<td align="left">Wireless controller, Nunchuk, Wii Sports</td>
<td align="left">Wireless controller/ Wireless controller, headset, 2 games</td>
<td align="left">DualShock 3 wireless controller</td>
</tr>
<tr>
<td><strong>Additional remotes</strong></td>
<td align="left">$40 wireless; Nunchuk is $20</td>
<td align="left">$50 wireless, $40 wired, $20 headset</td>
<td align="left">$55 DualShock 3 wireless controller, $50 Bluetooth headset, $40 PlayStation Eye, $25 Blu-ray disc remote control, $50 wireless keypad</td>
</tr>
<tr>
<td><strong>Memory</strong></td>
<td align="left">512 MB, can be increased with SD cards</td>
<td align="left">512 MB, $300 Xbox comes with 120 GB</td>
<td align="left">120 GB or 250 GB</td>
</tr>
<tr>
<td><strong>Built-in Wi-Fi?</strong></td>
<td align="left">Yes</td>
<td align="left">No. $100 Wireless adapter sold separately</td>
<td align="left">Yes</td>
</tr>
<tr>
<td><strong>Games</strong></td>
<td align="left">1,100</td>
<td align="left">1,200</td>
<td align="left">550</td>
</tr>
<tr>
<td><strong>Cost of Games</strong></td>
<td align="left">30-$50; $3-$15 for downloads</td>
<td align="left">Most are $29-$60; $5-$20 for downloads</td>
<td align="left">$30-$60; $3-$40 for downloads</td>
</tr>
<tr>
<td><strong>Other features</strong></td>
<td align="left">Web browser, ability to message other Wii consoles</td>
<td align="left">Netflix, Last.fm, movie parties, MSN Messenger, Facebook, Twitter, photo sharing, online multiplayer gaming</td>
<td align="left">Netflix, Facebook integration, photo slide shows, PlayStation Network videos, online multiplayer gaming</td>
</tr>
<tr>
<td><strong>Extras</strong></td>
<td align="left">$100 Wii Balance Board and Wii FitPlus, $20 Wii MotionPlus</td>
<td align="left">Xbox LIVE Silver is free, Xbox LIVE Gold is $50/year</td>
<td align="left">Blu-ray disc playing, multiple tie-ins with Playstation Portable</td>
</tr>
<tr>
<td><strong>Family Settings</strong></td>
<td align="left">Restrict online browsing, communication, game ratings</td>
<td align="left">Restrict online play, with whom users can play, game ratings, time spent playing</td>
<td align="left">Restrict online play, games or movies with certain ratings, monthly expenses, Web browsing</td>
</tr>
<tr>
<td><strong>Relationship w/portable device</strong></td>
<td align="left">Wireless, free demo downloads from Wii Channel onto DS or DSi</td>
<td align="left">Play videos bought anywhere on Zune, PC or Xbox 360</td>
<td align="left">Blu-ray Portable Copy gives free copy of some movies for transferring to PlayStation Portable</td>
</tr>
<tr>
<td><strong>Media streamed to console over home network?</strong></td>
<td align="left">No</td>
<td align="left">Yes</td>
<td align="left">Yes</td>
</tr>
<tr>
<td colspan="3">* for Elite Holiday Bundle
<td>
  </tr>
</table>
<p class="tagline">Email: mossbergsolution@wsj.com</p>
<p><strong>Write to </strong>Katherine Boehret at <a href="mailto:mossbergsolution@wsj.com">mossbergsolution@wsj.com</a></p>
<h4 class="subhed">Corrections &#038; Amplifications</h4>
<p>Xbox LIVE Gold costs $50 a year. A previous version of this story incorrectly stated in the second reference to the price that it costs $50 monthly. Also, the Xbox 360 can be connected to the Internet via an ethernet cable for free, as well as via Wi-Fi. A previous version of this story incorrectly stated that connecting your Xbox to the Internet would require the purchase of a Wi-Fi adapter.</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20091208/the-abcs-of-wii-xbox-and-playstation-3/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Coming Soon to Your iPhone: Major League Baseball for a Dollar a Game</title>
		<link>http://allthingsd.com/20090828/coming-soon-to-your-iphone-major-league-baseball-for-a-dollar-a-game/</link>
		<comments>http://allthingsd.com/20090828/coming-soon-to-your-iphone-major-league-baseball-for-a-dollar-a-game/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 21:10:41 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[Bob Bowman]]></category>
		<category><![CDATA[Brooklyn]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Fox]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iTouch]]></category>
		<category><![CDATA[Major League Baseball]]></category>
		<category><![CDATA[Major Leave Baseball Advanced Media]]></category>
		<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[Minnesota Twins]]></category>
		<category><![CDATA[MLB.com]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[News Corp.]]></category>
		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Turner]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=10469</guid>
		<description><![CDATA[If you're out of town and on the move and still want to watch your favorite baseball team, Major League Baseball is about to make you a very interesting offer: The ability to watch a game streamed live to your iPhone, for 99 cents a pop. That will make baseball the first pro sports league to sell mobile access to live games on an on-demand, a la carte basis.]]></description>
				<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/08/mlb-iphone-app.png"><img class="alignright size-medium wp-image-10470" title="mlb-iphone-app" src="http://mediamemo.allthingsd.com/files/2009/08/mlb-iphone-app-250x188.png" alt="mlb-iphone-app" width="250" height="188" /></a>If you&#8217;re out of town and on the move and still want to watch your favorite baseball team, Major League Baseball is about to make you a very interesting offer: The ability to watch a game streamed live to your iPhone, for 99 cents a pop.</p>
<p>Bob Bowman, CEO of Major League Baseball Advanced Media&#8211;pro baseball&#8217;s standalone digital media company&#8211;tells me iPhone and iPod touch users will soon be able to buy individual games. The feature will be added to the company&#8217;s existing MLB.com app and will roll out as soon as Apple (AAPL) finishes approving the update, which Bowman expects to happen within the next few days.</p>
<p>As far as I know, that will make baseball the first pro sports league to sell mobile access to live games on an on-demand, a la carte basis.</p>
<p>The current version of the MLB.com app, which sells for $9.99, gives users the ability to watch a couple of live games each day, but MLB.com selects the games. And those who own both the app and subscribe to baseball&#8217;s MLB.TV&#8211;an all-you-can eat subscription service&#8211;can stream any live game they want to their phones. iPhone and iPod touch users have bought about 250,000 downloads of the app.</p>
<p>Bowman, not surprisingly, says he&#8217;d prefer to sell the app-plus-Web subscription together, but says he&#8217;s offering the games a la carte as an experiment to gauge demand. The test will run through the rest of the regular season, which ends Oct. 4.</p>
<p>News Corp.&#8217;s (NWS) Fox and Time Warner&#8217;s (TWX) Turner, the two networks that own the rights to the baseball playoffs and World Series, have a Web blackout for the TV broadcasts of those games. (Bowman says he is working with both networks to offer a compromise to iPhone app users&#8211;a &#8220;four screen&#8221; version with live, stationary feeds of the game&#8211;so that, for instance, you may be able to see the dugout, etc. Pricing, if any, still undetermined.)</p>
<p>There is one other restriction to the offer, and it&#8217;s the same one that exists with the Web subscription service: You can&#8217;t watch games that are broadcast in your home market. That is, I can watch the Minnesota Twins play on an iPhone if I&#8217;m in Brooklyn, but not in Minneapolis.</p>
]]></content:encoded>
			<wfw:commentRss>http://allthingsd.com/20090828/coming-soon-to-your-iphone-major-league-baseball-for-a-dollar-a-game/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>