basketball

Nike’s New High-Tech Sneakers Will Tell You How Much Air You Got on That Dunk

Lauren Goode in News on February 22 at 9:00 am PT

Nike continues to push the idea of the “digitally connected” athlete. The latest? Basketball sneakers that measure your vertical.

More Free Web TV Disappears: Some March Madness Games Will Go Behind Paywall

Peter Kafka in Media on February 16 at 10:11 am PT

Last year you could even watch the games on an iPad app without paying a penny. That’s all over now.

Who Put Sports in My Twitter Again? The Jeremy Lin Explainer.

Peter Kafka in Media on February 10 at 10:44 pm PT

A sports story made for social media.

With Labor Issues Settled, NBA Strikes Deal With Sprint

Ina Fried in Mobile on December 14, 2011 at 11:38 am PT

Sprint is forking over millions to become the official wireless company of men’s professional basketball. In addition to bragging rights, Sprint will also offer up a host of hoops content to its subscribers.

Geek-tastic! Twitter Queen Kim Kardashian Reportedly to Wed at Eric Schmidt’s SoCal Estate (Or at Kleiner Partner’s Luxe Crib).

Kara Swisher in Media on August 17, 2011 at 1:43 pm PT

Here’s a delicious juxtaposition you don’t get often: Various reports indicate that reality show empress Kim Kardashian’s upcoming wedding to New Jersey Nets basketball player Kris Humphries will be held at either the Montecito estate of Google’s Executive Chairman and former CEO Eric Schmidt or that of a VC legend.

Start-Up Teams With NBA to Connect Fans on the Go

Ina Fried in Mobile on March 29, 2011 at 3:30 am PT

Start-up Cellfish Media is hoping to lob a variety of basketball-themed products into the hands of cell phone-toting NBA fans. Ringtones, wallpapers and photo-taking apps are among the products planned for this year.

March Madness Comes to the iPad, for Free

Peter Kafka in Media on March 2, 2011 at 1:20 pm PT

College basketball’s annual tournament is the most Web-friendly mega-event in sports. And now it’s embracing mobile, too. (Unless you’re using an Android phone or tablet.)

Exclusive: Andreessen Horowitz Invests $80 Million in Twitter

Kara Swisher in News on February 9, 2011 at 11:13 am PT

Andreessen Horowitz has invested more than $80 million in Twitter via purchasing stock in secondary markets. When called about it by BoomTown, a spokeswoman at the high-profile Silicon Valley venture firm confirmed the purchase. The move is an interesting one, since Andreessen Horowitz was not part of the recent $200 million round on venture funding at the San Francisco microblogging company, led by Kleiner Perkins and which valued it at $3.75 billion.

LeBron James Gets a Jump on the Season, With an Assist From the Internet

Peter Kafka in Media on October 25, 2010 at 3:18 pm PT

In the old days, advertisers had to pay media companies to run their ads. Now you just put it out on YouTube, and let everyone else spread the word, gratis.

Viral Video: John Mayer Channels LeBron James

Kara Swisher in News on July 12, 2010 at 12:15 am PT

Oh, that scamp John Mayer is such a jokester. Here’s a video the singer did in the wake of all the controversy around the basketball star choosing Miami to play for and leaving behind a dejected and angry Cleveland. Big surprise, given his promiscuous reputation: Mayer will play for everyone.