belly

Groupon’s Low-Key Rewards Program Now Available Nationwide

Tricia Duryee in Commerce on May 10 at 6:01 am PT

Groupon is rolling out a program nationwide today that lets merchants reward loyal customers without the hassle of punch cards or other mobile applications.

Four Reasons Why Andreessen Horowitz Is Investing $10 Million in Belly

Tricia Duryee in Commerce on May 8 at 4:30 am PT

Andreessen Horowitz has invested $10 million in Belly, a Chicago-based company that is building a loyalty network for retailers that will replace punch cards with mobile rewards.

Exclusive: Yahoo Working on Major Brand Overhaul (Pretty Please, No More Yodeling!)

Kara Swisher in News on June 24, 2009 at 7:39 pm PT

In what many sources at the company said is a major push, Yahoo is working on a massive plan to overhaul its brand in order to repair a damaged public image and focus consumers on what defines Yahoo. The effort is being spearheaded by newly installed Chief Marketing Officer Elisa Steele, who has hired well-known brand consulting firm Landor Associates, as well as an outside consultant named Penny Baldwin, who was a former top exec at brand and ad giant Young & Rubicam.