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	<title>AllThingsD &#187; Bill Watkins</title>
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		  <title>All Things Digital</title>
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		<title>Silicon-Based Light Bulbs a Big Step Closer, Startup Says</title>
		<link>http://allthingsd.com/20110309/silicon-based-light-bulbs-a-big-step-closer-startup-says/</link>
		<comments>http://allthingsd.com/20110309/silicon-based-light-bulbs-a-big-step-closer-startup-says/#comments</comments>
		<pubDate>Wed, 09 Mar 2011 08:00:43 +0000</pubDate>
		<dc:creator>Don Clark</dc:creator>
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		<category><![CDATA[Bridgelux]]></category>
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		<category><![CDATA[Digits]]></category>
		<category><![CDATA[Don Clark]]></category>
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		<category><![CDATA[hardware]]></category>
		<category><![CDATA[LEDs]]></category>
		<category><![CDATA[light bulbs]]></category>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=37412</guid>
		<description><![CDATA[Silicon has shaken up many industries. A startup called Bridgelux says the next big target will be light bulbs.

The Livermore, Calif., company on Tuesday claimed a breakthrough in using the material to fabricate light-emitting diodes, the new-wave components that are finding a place in many lighting applications because of their superior energy-efficiency and longevity.]]></description>
			<content:encoded><![CDATA[<p>Silicon has shaken up many industries. A startup called Bridgelux says the next big target will be light bulbs.</p>
<p>The Livermore, Calif., company on Tuesday claimed a breakthrough in using the material to fabricate light-emitting diodes, the new-wave components that are finding a place in many lighting applications because of their superior energy-efficiency and longevity. A key barrier to their wider use is high cost–$40 price tags aren’t uncommon for 60-watt equivalent bulbs–and that’s where silicon could come in.</p>
<p>Most LEDs are now fabricated on substrates of relatively costly materials such as sapphire or silicon carbide. Many companies are putting most of their efforts in trying to use larger substrates of the same materials to drive down costs, says Bill Watkins, Bridgelux’s CEO.</p>
<p>A more radical approach is to move to silicon, the foundation of computer chips. Besides the cost advantage of the material, the approach could theoretically make use of the many older semiconductor factories that are inexpensive to operate.</p>
<p><a href="http://blogs.wsj.com/digits/2011/03/08/silicon-based-light-bulbs-a-big-step-closer-startup-says/?mod=WSJBlog&#038;mod=">Read the rest of this post on the original site</a></p>
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		<title>Investor Jitters a Factor in Failed Seagate Deal</title>
		<link>http://allthingsd.com/20101202/investor-jitters-a-factor-in-failed-seagate-deal/</link>
		<comments>http://allthingsd.com/20101202/investor-jitters-a-factor-in-failed-seagate-deal/#comments</comments>
		<pubDate>Thu, 02 Dec 2010 21:22:34 +0000</pubDate>
		<dc:creator>Therese Poletti</dc:creator>
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		<category><![CDATA[Therese Poletti]]></category>

		<guid isPermaLink="false">http://voices.allthingsd.com/?p=33415</guid>
		<description><![CDATA[A few years ago, former Seagate Technology PLC Chief Executive Bill Watkins made an analogy comparing the hard-disk industry to Rodney Dangerfield.

“I think it’s unfair not to respect a commodity,” Watkins told Newsweek in 2007. “There’s a tremendous amount of technology in this commodity.”]]></description>
			<content:encoded><![CDATA[<p>A few years ago, former Seagate Technology PLC Chief Executive Bill Watkins made an analogy comparing the hard-disk industry to Rodney Dangerfield.</p>
<p>“I think it’s unfair not to respect a commodity,” Watkins told Newsweek in 2007. “There’s a tremendous amount of technology in this commodity.”</p>
<p>Yet for the most part, investors have given the hard-drive business, with its razor-thin profit margins, short shrift. A valuation debate, plus a nagging fear about the potential obsolescence of hard disks, may have been the two biggest factors in Seagate’s failure to reach a deal to go private.</p>
<p>Most analysts, however, believe that the deal collapsed purely over price.</p>
<p><a href="http://www.marketwatch.com/story/investor-jitters-a-factor-in-failed-seagate-deal-2010-12-02">Read the rest of this post on the original site</a></p>
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		<title>Seagate Defrags Workforce, Executive Team</title>
		<link>http://allthingsd.com/20090112/seagate-defrags-ceo/</link>
		<comments>http://allthingsd.com/20090112/seagate-defrags-ceo/#comments</comments>
		<pubDate>Mon, 12 Jan 2009 13:00:09 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Bill Watkins]]></category>
		<category><![CDATA[Consumer Electronics Show]]></category>
		<category><![CDATA[disk drive]]></category>
		<category><![CDATA[John Paczkowski]]></category>
		<category><![CDATA[layoffs]]></category>
		<category><![CDATA[restructuring]]></category>
		<category><![CDATA[Seagate]]></category>
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		<category><![CDATA[Stephen Luczo]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=11120</guid>
		<description><![CDATA["Terrible." That was Seagate CEO Bill Watkins's (at right, doing his Dr. Octopus impression) one-word description of the disk drive maker's December sales last week--and apparently one of his final public comments as Chief Executive as well. This morning Seagate said that Watkins is handing the CEO reins over to Chairman Stephen Luczo and that the two will confer over the next week to "determine what role, if any, Mr. Watkins will have at the company going forward."]]></description>
			<content:encoded><![CDATA[<p><a href="http://digitaldaily.allthingsd.com/files/2009/01/watkins.jpg"><img src="http://digitaldaily.allthingsd.com/files/2009/01/watkins.jpg" alt="" title="watkins" width="190" height="223" class="alignright size-full wp-image-11124" /></a><a href="http://blogs.barrons.com/techtraderdaily/2009/01/10/ces-seagate-ceo-watkins-says-december-was-terrible/">&#8220;Terrible.&#8221;</a> That was Seagate CEO Bill Watkins&#8217;s (at right, doing his Dr. Octopus impression) one-word description of the disk drive maker&#8217;s December sales last week&#8211;and apparently one of his final public comments as chief executive as well. This morning, Seagate (STX) said that Watkins is handing the CEO reins over to Chairman Stephen Luczo and that the two will confer over the next week to <a href="http://finance.yahoo.com/news/Seagate-Technology-Board-of-prnews-14027067.html">&#8220;determine what role, if any, Mr. Watkins will have at the company going forward.&#8221;</a></p>
<p>A surprising turn of events. Because as recently as Friday, it seemed very much business as usual for Watkins, who had the uniquely unpleasant task of announcing a forthcoming round of layoffs while at the Consumer Electronics Show last week. “We are going to announce another round, and we think we’ll do it in January,” <a href="http://www.bloomberg.com/apps/news?pid=20601087&amp;sid=a16lTjUqmzfU&amp;refer=home">he told Bloomberg on Jan. 9</a>. “There will be restructuring, and there will be some layoffs.”</p>
<p>And, indeed, it appears there have been. Not only has there been an abrupt change in leadership, but according to <a href="http://idea.sec.gov/Archives/edgar/data/1137789/000119312509004420/d8k.htm">a new filing with the SEC</a>, Seagate plans to sack about 10 percent of its U.S. workforce as part of a restructuring plan that &#8220;will impact a broad range of departments, including research and development.&#8221; It is, of course, &#8220;being done in response to the current economic environment.&#8221;</p>
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		<title>Seagate Shares Hit Post-IPO Low After Q4 Revenue Warning; CEO Watkins Says Some Rivals &quot;In Really Bad Shape&quot;</title>
		<link>http://allthingsd.com/20081022/seagate-shares-hit-post-ipo-low-after-q4-rev-warning-ceo-watkins-says-some-rivals-in-really-bad-shape/</link>
		<comments>http://allthingsd.com/20081022/seagate-shares-hit-post-ipo-low-after-q4-rev-warning-ceo-watkins-says-some-rivals-in-really-bad-shape/#comments</comments>
		<pubDate>Thu, 23 Oct 2008 00:41:48 +0000</pubDate>
		<dc:creator>Eric Savitz</dc:creator>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=5262</guid>
		<description><![CDATA[Seagate CEO Bill Watkins is feeling pretty good about the hard disk market. His Asian competitors--mostly Toshiba, Fujitsu and Samsung--are in bad shape, he says, and may have to work together in order to survive. External drive sales are doing well, but the solid-state drive market isn't gaining the traction that was predicted. Could end up being good news for Seagate.]]></description>
			<content:encoded><![CDATA[<p>Seagate (STX) CEO Bill Watkins says some of his Asian competitors in the hard disk-drive market are in &#8220;really bad shape&#8221; and could be forced to team up to stay in business. In particular, he thinks Toshiba, Fujitsu and Samsung are suffering large losses; he thinks Toshiba and Fujitsu make &#8220;try to get together.&#8221;</p>
<p>Watkins made his remarks in an interview this afternoon with Tech Trader Daily following the company&#8217;s announcement of third-quarter results. While the September quarter numbers weren&#8217;t bad, the December outlook fell short of Street expectations, and the stock is trading lower after hours.</p>
<p>Watkins says that &#8220;bizarre as it sounds,&#8221; he feels better about Seagate&#8217;s business now then he did in June, noting that the company has made improvements in inventory turns, trimmed operating expenses and sped up the introduction of some new products. He says that business in October &#8220;looks pretty good, to be honest,&#8221; but that no one knows how things will go for the rest of the December quarter. Watkins says the PC manufacturers are like &#8220;deer in the headlights,&#8221; after failing to see a back-to-school demand pickup, and aren&#8217;t sure what happens in terms of fourth-quarter sales.</p>
<p><a href="http://blogs.barrons.com/techtraderdaily/2008/10/22/seagate-shares-hit-post-ipo-low-after-q4-rev-warning-ceo-watkins-says-some-rivals-in-really-bad-shape/">Read the rest of this post</a></p>
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		<title>Suegate?</title>
		<link>http://allthingsd.com/20080415/ddv20080415/</link>
		<comments>http://allthingsd.com/20080415/ddv20080415/#comments</comments>
		<pubDate>Tue, 15 Apr 2008 18:00:29 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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		<description><![CDATA[[ See post to watch video ]]]></description>
			<content:encoded><![CDATA[<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1505985835}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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		<title>Seagate, Dept. of Hard-Drive Health Services, Announce SSD Awareness Program</title>
		<link>http://allthingsd.com/20080415/seagate/</link>
		<comments>http://allthingsd.com/20080415/seagate/#comments</comments>
		<pubDate>Tue, 15 Apr 2008 10:09:39 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Bill Watkins]]></category>
		<category><![CDATA[disk]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/20080415/seagate/</guid>
		<description><![CDATA[Hard-drive maker Seagate Technology has finally settled on a strategy for competing with its solid-state drive rivals. It will enter the SSD market this year. And to prepare the market for its arrival, it&#8217;s suing an SSD pioneer for patent infringement. Yesterday, Seagate (STX) filed a lawsuit in federal court accusing STEC Inc. (STEC), an [...]]]></description>
			<content:encoded><![CDATA[<p>Hard-drive maker Seagate Technology has finally settled on a strategy for competing with its solid-state drive rivals. It will enter the SSD market this year. And to prepare the market for its arrival, <a href="http://www.nytimes.com/2008/04/15/technology/15seagate.html">it&#8217;s suing an SSD pioneer for patent infringement</a>.</p>
<p>Yesterday, <a href="http://online.wsj.com/article/SB120821108792914215.html?mod=googlenews_wsj">Seagate (STX) filed a lawsuit in federal court</a> accusing STEC Inc. (STEC), an early SSD maker, of patent infringement. In the suit, Seagate argues that STEC’s solid-state drive products violate four Seagate patents covering the ways those products communicate with a computer. The company requested an injunction and unspecified damages, which it asks be tripled if STEC is found guilty of willful infringement.</p>
<p>&#8220;The public perception has been that solid-state will take over the world and run disk makers out of business, but you can&#8217;t bring that product to market without licensing disk-drive technology,&#8221; <a href="http://www.forbes.com/technology/enterprisetech/2008/04/15/seagate-suit-drives-tech-enter-cz_eb_0415seagate.html">said Seagate CEO Bill Watkins</a>. &#8220;STEC infringes on a number of Seagate&#8217;s patents which are important to the entire industry. We thought they would have to learn how to do storage differently to avoid our patents, but they decided to go ahead and violate them. &#8230; We have spent $7 billion over the last 10 years to optimize how our disks work. This is the first lawsuit brought by a hard-disk company against a solid-state company. We are protecting the entire industry.&#8221;</p>
<p>That&#8217;s an altruistic way of looking at litigation that <a href="http://bigtech.blogs.fortune.cnn.com/2008/03/17/flash-vs-hard-drive-battle-heats-up/">Watkins suggested in an interview in March was designed to protect Seagate&#8217;s own turf</a>.   After all, a Seagate victory in the suit could pave the way for cross-licensing agreements, not just with STEC, but with other SSD makers as well.</p>
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		<title>Some Lovely Videos From WSJ Online! eBay Earnings, Pregnant Googlers, Seagate&#039;s Watkins and Electric Roadsters!</title>
		<link>http://allthingsd.com/20071019/some-lovely-videos-from-wsj-online-ebay-earnings-pregnant-googlers-seagate-watkins-and-electric-roadsters/</link>
		<comments>http://allthingsd.com/20071019/some-lovely-videos-from-wsj-online-ebay-earnings-pregnant-googlers-seagate-watkins-and-electric-roadsters/#comments</comments>
		<pubDate>Fri, 19 Oct 2007 07:23:57 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Bill Watkins]]></category>
		<category><![CDATA[BoomTown]]></category>
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		<category><![CDATA[Martin Eberhard]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/20071019/some-lovely-videos-from-wsj-online-ebay-earnings-pregnant-googlers-seagate-watkins-and-electric-roadsters/</guid>
		<description><![CDATA[Some digital-iscious videos to peruse: Some are worried about eBay&#8217;s recent financial results and some are not: It&#8217;s good to be pregnant at Google (but maybe not so good to be old), including&#8211;no joke&#8211;&#8221;Expectant Mother Parking&#8221; spots: Seagate CEO Bill Watkins, who is a firecracker, talks about the drive-maker&#8217;s sharp earnings: Tesla Motors&#8217; Martin Eberhard [...]]]></description>
			<content:encoded><![CDATA[<p>Some digital-iscious videos to peruse:</p>
<p>Some are worried about eBay&#8217;s recent financial results and some are not:</p>
<p><embed src="http://services.brightcove.com/services/viewer/federated_f8/452319854" bgcolor="#FFFFFF" flashVars="videoId=1258038703&#038;playerId=452319854&#038;viewerSecureGatewayURL=https://services.brightcove.com/services/amfgateway&#038;servicesURL=http://services.brightcove.com/services&#038;cdnURL=http://admin.brightcove.com&#038;domain=embed&#038;autoStart=false&#038;" base="http://admin.brightcove.com" name="flashObj" width="380" height="313" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed></p>
<p>It&#8217;s good to be pregnant at Google (but maybe not so good to be old), including&#8211;no joke&#8211;&#8221;Expectant Mother Parking&#8221; spots:</p>
<p><embed src="http://services.brightcove.com/services/viewer/federated_f8/452319854" bgcolor="#FFFFFF" flashVars="videoId=1258038645&#038;playerId=452319854&#038;viewerSecureGatewayURL=https://services.brightcove.com/services/amfgateway&#038;servicesURL=http://services.brightcove.com/services&#038;cdnURL=http://admin.brightcove.com&#038;domain=embed&#038;autoStart=false&#038;" base="http://admin.brightcove.com" name="flashObj" width="380" height="313" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed></p>
<p>Seagate CEO Bill Watkins, who is a firecracker, talks about the drive-maker&#8217;s sharp earnings:</p>
<p><embed src="http://services.brightcove.com/services/viewer/federated_f8/452319854" bgcolor="#FFFFFF" flashVars="videoId=1254124024&#038;playerId=452319854&#038;viewerSecureGatewayURL=https://services.brightcove.com/services/amfgateway&#038;servicesURL=http://services.brightcove.com/services&#038;cdnURL=http://admin.brightcove.com&#038;domain=embed&#038;autoStart=false&#038;" base="http://admin.brightcove.com" name="flashObj" width="380" height="313" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed></p>
<p>Tesla Motors&#8217; Martin Eberhard (they love him in Silicon Valley) on the first electrical roadsters:</p>
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