Daily deal industry tracking firm Yipit reports that the daily deal industry in North America experienced marginal growth in November, as the major sites were adversely affected by the Thanksgiving holiday.

The number of deals offered increased only 1 percent while total industry gross billings grew by 2 percent during the month.

The largest provider, Groupon, saw the biggest decline.

Groupon grew 6 percent in November, but experienced a double-digit decline during the Thanksgiving holiday week.

Yipit bases its estimates on the sales of vouchers, which it tracks closely. Although Groupon no longer reveals exact sales data on its site, Yipit maintains that it is still able to make fair predictions based on historical data and industry insights.

The daily-deal declines were in stark contrast to the Black Friday experience of online retailers, which saw sales increase to $816 million on the day after Thanksgiving. ComScore said it was the heaviest online spending day to date in 2011, representing a 26 percent increase over the same day in 2010.

The holiday declines occurred despite ambitious programs by both Groupon and LivingSocial, which tried to take advantage of the heavy retail season.

Groupon stepped up its marketing efforts through “Grouponicus,” a holiday shop selling local gifts, deals and travel getaways.

LivingSocial’s Black Friday efforts included offering deals for 20 national brands, including gift cards from Electronic Arts, OfficeMax, Verizon Wireless, Skype and BlueNile.com. LivingSocial even launched a national TV campaign and radio spots to promote the deals.

But Yipit says those efforts didn’t pay off.

For the seven-day period ended Nov. 28, LivingSocial’s gross billings were down 30 percent and 19 percent compared to the two previous periods. And, because of the lower-priced national deals, the average size of its deal price fell to $28 in November from $32 a month earlier.

Yipit did not try to explain why the drops occurred around the holidays, except that they are similar to other periods, such as the Fourth of July.

But the patterns could be compared to social gaming space, which saw its usage sink during the holidays because people were not at work.

A secondary factor may be that more traditional retailers are known for Black Friday offers for others, while daily deals have historically been looked at as items you buy for yourself, and are not necessarily thought of as gifts.

Finally, Yipit said following Groupon and LivingSocial, Travelzoo, AmazonLocal and Google Offers ranked as the third, fourth and fifth largest national providers in November.

No word yet on how daily deals performed in the lead-up to Christmas in December.

The list is based on my own taste, and in no particular order, so feel free to share the ones that made you snicker the most.

Admittedly, they are much more bearable to watch now that the holidays are over and they no longer serve as a reminder for all of the things you have left to do.

So, sit back and enjoy!

Wal-Mart makes fun of the ugly Christmas sweater:

Target gets you into shape for fighting the crowds in its Black Friday commercial:

Apple, which was one of the biggest retail winners this holiday, demonstrated how Santa would use Siri:

EBay showed how its mobile application could avoid awkward gifting:

Best Buy fueled people’s competitive spirit in a game of Mom versus Santa:

And, finally, Amazon says it’s better to receive than give:

Either way, consumers barely waited until Santa got back to the North Pole before hitting up the stores again.

ComScore reports that e-commerce spending for the first 48 days of the holiday season — ended Dec. 19 — reached $32 billion, jumping 15 percent over last year. In one week alone, at least four individual days surpassed the $1 billion mark.

And IBM, which analyzes mobile shopping trends using data from 500 retailers nationwide, said shoppers continued pulling out their credit cards on Christmas Day, as they shopped for themselves after shopping for others.

IBM found that on Dec. 25, online sales grew by 16.4 percent over Christmas Day 2010. (IBM’s results do not include Amazon.com, the Internet’s largest e-tailer.)

Many of the online sessions on a retailer’s site were initiated from a mobile device, accounting for 18.3 percent of traffic, up from 8.4 percent last year. Mobile sales grew to 14.4 percent versus 5.3 percent on Christmas last year.

As stated in a report that came out earlier this week, most mobile shopping was conducted on iOS devices. The iPad led all mobile-device traffic at 7 percent, followed by iPhone at 6.4 percent and Android at 5 percent, according to IBM.

Many of the days surrounding the holidays have acquired quirky nicknames, such as Cyber Monday (the Monday after Thanksgiving), Black Friday (the day after Thanksgiving) and Green Monday (the second Monday of December).

Perhaps this Christmas will qualify as Sofa Sunday.

The term was first introduced to me by Joaquin Ruiz, the co-founder and CEO of Padopolis, which makes a catalog app for the iPad. He was hoping the Sunday after Thanksgiving would see a spike in traffic after everyone hit the mall on Black Friday and then curled up on the couch with their iPad the following Sunday to recover.

This year, Christmas Sunday’s shopping spike continued into Monday, also known as Boxing Day. IBM said that online sales were up 10 percent by midday on Monday, over Dec. 26 last year, and that mobile sales were up 13.8 percent.

(Image courtesy of iStockphoto | mattjeacock)

The world’s largest electronics chain by revenue stepped up its discounts on Black Friday and offered free online shipping this holiday season in a bid to counter online rival Amazon.com Inc.

But it was apparently unprepared for the crush of customers that followed, which executives said was greater than anticipated as the Richfield, Minn., retailer reported its first sales increase in six quarters earlier this month at stores and websites open at least 14 months.

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That’s in spite of Zynga, the rising star of social gaming, garnering much of the media’s attention last week, when it raised $1 billion in its initial public offering.

In November, Nintendo’s portable handheld, the 3DS, had its biggest single month of sales, representing an increase of more than 215 percent over the previous month; it has now sold nearly 2.5 million units since launch.

The Wii had its biggest Black Friday ever, with more than 520,000 units sold — six years into the console’s life.

The Japanese company also set a software record. Super Mario 3D Land, which was released Nov. 11, is now the fastest-selling portable Super Mario title in U.S. history, and Mario Kart 7 was the fastest-selling Mario Kart game.

In an interview with AllThingsD at the company’s U.S. headquarters in Redmond, Wash., Nintendo’s North America President Reggie Fils-Aime explained what’s driving strong holiday U.S. sales this year, and what’s on the horizon for the maker of games and hardware.

He also left the door wide open for Nintendo to experiment with new business models, including free-to-play or subscription, although he questioned the long-term prospects of social gaming companies, like Zynga.

Here’s an abbreviated version of our chat:

AllThingsD: It seems videogame sales this holiday kicked off with a bang.

Reggie Fils-Aime: We had a strong Black Friday for both our Wii and 3DS business.

The time frame from mid-November until the end of the year is critically important to us, and is driven by a number of software and hardware initiatives.

For the 3DS, we launched Super Mario 3D Land in November. It had the fastest sell-through for a handheld Super Mario game. That gave us a lot of momentum going into Black Friday, and right after Black Friday, we launched Mario Kart 7, which ended up being the fastest-selling Mario Kart, as well.

Together, that propelled our 3DS business. We’ve sold through more 3DS’s in eight months time than the original DS sold in the first 12 months. Our handheld business has a lot of momentum right now.

But it took awhile to get there?

What’s interesting is that we had a very good launch. The first week sales [of the 3DS] were fantastic. The initial rush of sales was really strong. But what happened after that in the spring and early summer time frame is — that’s when sales slowed down a little bit.

It was driven by not having great first-party software, and we were late in bringing some of the online functionality to the 3DS, and that’s when sales began to fall.

That’s when we took drastic action to reduce the price, right after the launch of The Legend of Zelda: Ocarina of Time 3D. Our bet was to regain momentum and make the holidays strong. We are having a strong holiday.

A lot of retailers were concerned that we would see a Black Friday rush and then things would trail off after that. Is that what you are seeing?

We haven’t seen that. We have seen things accelerate as we’ve gotten closer to Christmas Day itself. We are anticipating this week, across all of our businesses, will be the strongest sell-through week of the year.

What about the Wii?

The Wii had a strong Black Friday, too, driven by strong retailer promotions. This was our sixth Black Friday, and it was the best Black Friday week we’ve seen to date, so we’ve had very positive results.

It’s driven by software, and in this case, a new Legend of Zelda: Skyward Sword. It’s a game that’s been recognized by the gaming press to be one of the best games of the year.

The momentum continues for our Wii business, and sales are right on objective.

How does it continue to break records six years in? That’s baffling.

It’s because, even today, the Wii provides a family experience that you can’t get anywhere else. I love the stories I hear of grandparents playing with parents and with the grandkids.

Those are experiences that you can’t get elsewhere. That’s why we continue to break records. Plus, this holiday is the first holiday that it’s available for $149 or below. It’s reaching a whole new demographic that’s wanted to buy in, but couldn’t do it before.

And for consumers, there’s over 1,000 games that have been published, so the breadth of the gaming experience is extremely wide. The Wii continues to be the fastest-selling home console ever in the history of the gaming industry in the U.S.

Does that change as we get closer to the next-generation console, the Wii U?

The market is going to continue to differentiate based on the types of experiences that consumers want. As an example, if I’m the head of a household of a family of four, and my disposable income is $50,000 to $60,000, I’m going to continue to look at the Wii because of the software, and it’s a great entertainment device. For consumers who want to have the latest gadgets and have a higher disposable income, that’s for the Wii U.

We haven’t announced pricing or availability or any other details, but given the current pricing of the Wii, it’s not going to be there.

We’ve been very clear, the market is going to decide how long these products will coexist side by side. Our goal is to launch the Wii U and drive it into the marketplace, but it will speak to a different consumer than the one that is buying the Wii today during the holidays.

What about the other consoles? Both Sony’s PlayStation and Microsoft’s Xbox are about the same age.

All of the competitors haven’t talked about what’s next for them, and given the investments they’ve made in their technologies, for them to move to new systems — at least on the same timing we want to move at — would probably be pretty challenging. But in terms of what they are going to do, when they are going to do it, you’ll have to talk to them.

What do you think of Microsoft’s move to make the Xbox the entertainment hub of the living room?

In the end, the consumer decides what equipment to have in the living room. The interesting thing we’ve found — because of the family entertainment we provide, and the inclusion of Netflix — the vast majority of Wiis are set up on the main TV in the living room.

Are you considering adding more content like live TV or movies?

If the consumer wants live TV, they can get it through the options they have today. We always ask the question, ‘What can we do that’s new and provocative?’ And we will continue to think of new and provocative experiences for the user.

I’ve spent the past week covering Zynga’s IPO. What’s your perspective on social gaming?

What’s the share price? It will be interesting when it breaks below $9 … I have a couple of thoughts on social gaming.

Consumers want to be entertained in a variety of ways, like watching TV or reading a book. The thing about entertainment — as consumers have a range of experiences — their desires for what’s new continues to be pushed out. So delivering the same experience all the time … consumers will move on.

So when I look at gaming experiences on social networks, there’s a variety of entertainment value. Some are strong, some are not. But in the end, how will they evolve? Doing the same thing over and over again is no longer fine.

Is that really fair when you have Mario Kart 7 coming out?

We continue to evolve the experience by providing a level of customization that’s new, or different ways to race with a sail and a propeller that allows you to drift under water. What we’ve done with Mario Kart 7, for some of the tracks, you can actually win when you go off the track, which never existed before. We’ve continued to make it more fun and add more enjoyment for the consumer.

You don’t see that innovation happening in social gaming?

The companies that will win in the social gaming space need to show an ability to provide the new and different experiences, and a way to monetize it. In the end, these are businesses that need to make money.

Is that your comment on the free-to-play model? Will you experiment with free-to-play?

I have two comments on that.

First, we make games for Nintendo devices, and that is a competitive advantage for us. You can only play Mario on a Nintendo device, so from that standpoint, I wouldn’t expect to see our franchises on other platforms, and I would argue Facebook is a platform.

My second point, on whether we will experiment with other forms of monetization?

Certainly.

How that comes about, or which ones we do first, that’s all experimentation that’s going on right now in our various studios.

So far, three days have eclipsed the $1 billion mark, representing three of the four heaviest days in U.S. history.

In all, shopping has already reached $18.7 billion for the month of November and first two days of December, representing a 15 percent increase over 2010, according to comScore.

The measurement firm had at least one explanation for the surge. It’s not because people were less naughty. Rather, it’s because of all the discounts being offered, with the prevailing method being free shipping.

Typically, the use of free shipping peaks around the Monday after Thanksgiving, comScore said, but this year, the incentive was used at record levels over an extended period of time.

Throughout the 2011 holiday season, more than half of all transactions have included free shipping, the research firm reports. In particular, during the week of Thanksgiving, the promotion was used the heaviest with nearly 65 percent of all shoppers not having to pay freight.

During the following week, which includes Cyber Monday, the percentage of free shipping stayed high at 63 percent.

Free shipping was not used as heavily during the online shopping season last year, peaking at only 55 percent the week of Thanksgiving.

The five most visited sites the day after Thanksgiving were Amazon, Wal-Mart, Best Buy, Target and Apple.

While retailers such as Amazon are known for offering free shipping if you meet a certain spending threshold, clearly others are jumping on the bandwagon. For instance, Apple is offering free shipping on all purchases from its Web site until Dec. 22.

Photo Credit: thisisbossi.

Experts Give the New Xbox Raves for Control, Creativity
(Dec. 6 2001)
Photo: Mario Tama/Getty Images

Microsoft sold more than 960,000 consoles last week, with a majority flying off the shelves within a single 24-hour period.

Nintendo also said the Wii had the biggest Black Friday ever, selling more than 500,000 units on the day after Thanksgiving.

At one point during the shopping madness, a shopper pepper sprayed a crowd at a Wal-Mart to get her mitts on an Xbox (although reports now say police are investigating the incident to determine the cause of the attack).

Sony declined to release sales figures for the PlayStation 3 last week, but it is likely benefiting from a recent $50 price cut.

Such strong sales are mind-blowing.

People are lining up for — and in some cases fighting over — hardware that is five to six years old. It’s difficult to imagine any other consumer hardware that could attract that kind of demand after such a long period of time.

All three are nearing the end of their life cycles. The Nintendo Wii and PlayStation 3 are both five years old, and the Xbox 360 is a year older.

Nintendo announced that it will release a new console, the Wii U, later next year. Microsoft and Sony have not said anything official, but they are both expected to follow with competing launches in the same time frame.

It has long been a pattern for all three rivals to release new hardware at the same time. A European PlayStation executive recently hinted that Sony’s plan was to continue that trend because it was “undesirable” to be significantly later than the competition, according to IndustryGamers.com.

Despite the odds, there are at least three reasons why sales continue to do well.

The lineup of games is as strong as it has ever been for the consoles; all three have tried sprucing up the hardware with accessories and adding downloadable content; and, finally, consumers don’t have a choice — the only alternative is to wait another year.

First, the games: This year, publishers waited until now to release some of the hottest titles of 2011; hardcore gamers in particular will have their choice of any number of blockbuster hits.

Activision’s Call of Duty game is already a runaway success, grossing $775 million in the first five days it was available, to shatter all entertainment records.

Also in the hardcore genre is Electronic Art’s Battlefield 3, Ubisoft’s Assassin’s Creed, PlayStation’s Uncharted 3 and Rocksteady’s Batman: Arkham City, which are all going head to head this holiday season.

But the consoles don’t just serve the hardcore genre anymore.

Last year, both Sony and Microsoft released motion-controlled gaming systems to rival the Wii’s technology, which has always been considered more family friendly and easy to use.

This holiday season, Sony and Microsoft are offering the most games ever for the Move and Kinect, respectively. Microsoft will have 75 new Kinect games available for the Xbox this holiday, four times last year’s number. Sony said the PlayStation Move is expected to launch 26 titles.

In addition to being used to play games, the consoles are turning into entertainment systems for the living room.

It started with the ability to use the Internet-connected boxes to stream Netflix to TV screens. Now the consoles are turning into media hubs, playing video, music and other content that is readily available over the Internet.

Microsoft and Sony have made entertainment a particular focus between their respective online networks, Xbox Live and PlayStation Network.

Microsoft will make a huge push on Dec. 6, when it rolls out a free update to Xbox Live. Users will be able to conduct a Bing search to find games, music and video across several providers. To make it even more family friendly, the Xbox Live user interface will be controlled with voice commands, rather than by the game controller.

By the end of the year, Microsoft expects that nearly 40 TV and entertainment providers — including Comcast, Netflix, Hulu, ESPN and HBO GO — will be available on its system.

All of these reasons added up could keep the pedal on the gas for what in any other segment would be considered ancient technology.

In an interview, John Koller, director of marketing for Sony’s PlayStation, argued that there’s a lot left in the current generation of consoles.

As an example, he said its predecessor, the PlayStation 2, is 12 years old, but continues to be used in homes around the U.S. as a game player and DVD player. Similarly, the PlayStation 3 substitutes as a Blu-ray player.

Overall, the PlayStation 2 ended up reaching nearly half of all U.S. households.

If that can be used as a guide, then the PlayStation 3 still has a very long way to go. In fact, the goal may be unattainable if new hardware is coming around the corner.

To date, Sony has sold 18.7 million PlayStation 3’s in the U.S. That makes up just a fraction — less than 17 percent — of the 112.6 million households, according to the most recent U.S. Census Bureau figures.

“We are nowhere near where we could be,” Koller admits.

Next year, the true testament will be how the hardware sells as we get closer to the release of Nintendo Wii U and consoles.

The electronics manufacturer placed behind Target, Best Buy, Wal-Mart and Amazon, according to a comScore report that analyzed online shopping trends the day after Thanksgiving.

“Apple has not historically been in the top five — in fact, this is the first time I can remember,” said Andrew Lipsman, an analyst at comScore, who added that Apple was “nipping at Target’s heels,” registering only a few percentage points lower in overall traffic.

The strong ranking backs up a report today by 9to5Mac that said Apple’s Black Friday sales were “off the charts.” According to its sources, Apple blew away forecasts by 7 pm, and broke records for its biggest sales day ever.

ComScore’s figures include both Apple’s site as well as iTunes, so any resulting sales would encompass both hardware and digital products, such as apps and videos.

Separately, Experian Hitwise ranked Apple as the 12th most-visited retail site on Black Friday. It said the company’s total visits jumped 42 percent compared to 2010.

In both of these circumstances, what’s notable is Apple’s apparent mind share among consumers.

Best Buy, like some other retailers, is trying hard this season to be the go-to source for Apple products, running new TV ads promoting the chain as a place to buy Macs, iPads and iPhones. But Apple was able to rival gigantic big-box retailers, which carry thousands of products, including their own.

That’s impressive, especially since its discounts are generally not.

Lipsman agreed: “Even though Apple does not provide the selection of products that you might find at a big box retailer, it is obviously top of mind when it comes to the most in-demand products, like the iPhone and iPad. Two of the biggest growth sectors right now are tablets and digital content downloads, and obviously Apple is extremely well positioned on both fronts.”

Piper Jaffray analyst Gene Munster surveyed a few Apple stores on Black Friday and found that iPad sales per hour were 68 percent higher than they were a year ago. On average, the stores Munster visited sold about 14.8 iPads per hour, up from 8.8 iPads per hour last year, more than enough to support the analyst’s projection of 13.5 million iPads sold in the December quarter.

iPad sell-through remains “strong,” said Munster.

Over at Deutsche Bank, analyst Chris Whitmore reached a similar conclusion after checking in with more than 100 Apple retail stores and another 100 or so carrier outlets and big-box retailers. “iPad demand continues to be robust, driven by significant consumer interest in the device,” Whitmore said in a research note to clients. “Our checks indicated the iPad was a popular item on many consumers’ shopping lists over the weekend.”

While demand for the iPad was high across all models, Whitmore found it to be highest for the 32GB version with 3G, which evidently hits the sweet spot storage-wise. Also in high demand, AT&T 3G models which, unlike their Verizon counterparts, can be used internationally.

Like Munster, Whitmore came away from his Black Friday checks convinced iPad sales are tracking roughly in line with his estimate: 14 million for the December quarter.

Seems those iPad concerns were a bit overblown.

For the first time ever, so-called Cyber Monday registered as the biggest online shopping day of the year despite years of procrastinators lifting other days higher as they waited until a few days before Christmas to do their online shopping.

The theory had always been that consumers who flocked to stores on Black Friday would return to their desks on Monday to continue buying deals online.

Last year, the plan panned out and more than $1 billion-worth in items were added to virtual shopping carts across the U.S. to make it the heaviest online shopping day of the year — and the first time ever that a single day eclipsed the billion-dollar mark.

Now, with November already off to a strong start with a 15 percent increase in sales compared to the same period last year, another strong Monday could be in the works, according to comScore, which tracks online holiday spending. The research firm tracks shopping from fixed Internet connections, meaning it doesn’t count items purchased on phones or tablets.

Black Friday — the day after Thanksgiving — alone saw online sales of $816 million, making it the heaviest online spending day to date in 2011 and representing a 26 percent increase over the same day in 2010, comScore reported.

ComScore Chairman Gian Fulgoni said, “We now turn our attention to Cyber Monday, a day that Shop.org says will see eight in ten retailers running special online promotions. Last year, Cyber Monday was the heaviest day of online spending ever, with sales exceeding $1 billion, and we fully expect to see another record set this year.”

Cyber Monday may finally be living up to its name.

Amazon is a prime example of a retailer working hard to pry open wallets today.

Last year, the largest e-commerce company said Cyber Monday was Amazon’s peak day with more than 13.7 million items ordered worldwide, setting a record for 158 items sold per second.

Today, it will be important to achieve that pace again.

On Sunday, it bought full-color circulars in newspapers around the country promoting its lineup of discounts in its special Cyber Monday store.

On the front page, it touted its full lineup of Kindle e-readers, and a couple of pages were also dedicated to sales supposedly so steep you had to go online to see the prices for electronics, cellphones and videogames.

The Cyber Monday store, however, appeared a little unorganized with random “lightning deals,” which ranged from gift baskets to knife sets, board games, power tools and inexpensive jewelry — but nothing that seemed like the hit item of the season.

Other leading retailers, including Wal-Mart, Best Buy and Target, will also be expected to offer special deals.

Surely, the theory goes, if enough marketing dollars are spent, and the discounts are substantial enough, it might get consumers to turn out again to break another record.

In a blog post, comScore analyst Andrew Lipsman explained that last year’s shopping bonanza on Cyber Monday — which was first named that six years ago — was finally successful thanks to consumer awareness.

Over the past few years, it’s been steadily climbing.

In 2009, it was the second-biggest shopping day; in 2008, it ranked third. Before that, it wasn’t even close to the top. In 2006, it ranked 12th and in 2007, it ranked ninth.

“Today the majority of consumers know what it is and the attractive types of deals they can anticipate. With increased awareness comes increased participation on the part of both retailers and consumers,” he wrote.

So, now we have to wait to see if the deals — and the shoppers — both turn out, or if Cyber Monday turns out to be just another big sales day.

(Image credit: iStockphoto.com/mbortolino)

How did I miss this fantastic holiday commercial for Macy’s, featuring teen heartthrob and singing sensation Justin Bieber?

Called “Screamers,” it’s a very sly take on the proclivity of people to emit high-pitched utterances around the Biebs.

But this time, it works.

Adorkable all around:

Come Friday, the company will offer discounts of $101 on the iMac, MacBook Air and MacBook Pro; $21-$41 on the iPod touch; and $11 on the iPod nano. Discounts on the iPad 2 will range from $41 for the basic WiFi-only models, to $61 for the higher-end version of the device with 3G support.

Most of Apple’s deals fall in the 5 to 10 percent off range, which isn’t exactly steep. That said, they’re probably more than enough to get Black Friday shoppers flocking to the company’s stores — those who weren’t headed there already. All told, Apple’s retail stores generated $3.6 billion in revenue last quarter.

With the holidays nearly upon us — and a stockpile of unsold PlayBooks sitting in inventory — Research In Motion is giving its struggling tablet its steepest price cut yet. Tomorrow, a number of Canadian retailers will slash $300 off the PlayBook’s list price across the entire line. That means $199 for the 16 gigagbyte model; $299 for 32GB, and $399 for 64GB. And, come Black Friday, Staples and others presumably will do the same in the U.S.

So, $199 — not bad for the tablet that was to be “a quantum leap over anything that’s out there.”

[Image credit: Staples]

But the strategy might backfire. Not only are employees upset that they’ll have to staff the stores instead of being able to stay with their families, the move could cannibalize the retailers’ own online and mobile efforts.

Historically, shoppers have lined up in the early hours on the day after Thanksgiving — which has come to be known as Black Friday — to race into stores and be the first to scoop up discounts ahead of the holidays.

This year, stores are jumping the gun by opening a day earlier. Wal-Mart will open at 10 pm, two hours ahead of last year’s opening; Toys “R” Us will open at 9 pm, an hour earlier than last season; and Target will open for four hours when the clock strikes midnight.

On behalf of employees, Change.org has kicked off a petition, “Tell Target to Save Thanksgiving,” which argues that night openings rob hourly and salary workers of time off with their families.

But there may also be an economic reason to maintain standard practices.

Most of these retailers have major online presences and multiple mobile applications, including on the iPad. If they are open 24 hours a day online, must they actually open the doors, too?

After all, Amazon.com is never considered closed.

To get a sense of the strategy, we talked to someone who works on mobile and online strategy at one of the major retailers that is opening early. He told AllThingsD that he was worried about the impact opening early will have on mobile traffic, since traditionally their peak traffic hits between 3 am and 5 am, before stores open on Black Friday.

If customers have the option of visiting the stores in person earlier, it’s unclear whether that pattern will continue — and whether people will do some extra shopping while killing time standing in line waiting for the doors to open.

Even though mobile is still a small contributor compared to online traffic or store traffic, the retailer in question has scaled its infrastructure to accommodate this early-morning surge.

In general, the 2011 holiday season is expected to drive record sales online and from mobile devices.

Chase Paymentech, which analyzes information from the Top 50 e-commerce retailers, reports that online sales are up 25 percent compared to last year. A separate study by IBM predicts that traffic to retail sites from mobile devices is expected to more than double this month from the last holiday season, reaching 15 percent of all visits to retail sites. Last year, on “Cyber Monday,” mobile visits totaled only 3.9 percent.

But Andrew Lipsman, VP of industry analysis at comScore, said he did not believe the impact of opening early would be very significant.

“Thanksgiving Day and Black Friday are not huge online spending days,” he said. “So, even if sales are relatively soft, it should not have a significant impact on the full season for online retailers. At the end of the day, it will likely be a rounding error — if anything.”

ComScore’s data excludes sales made on tablets or mobile phones, but it estimates that those devices account for a minor amount of e-commerce spending — roughly 3 percent.

Here are the key online shopping dates in 2010:

Target Photo Credit: djLicious.

The capital represents the company’s first round, led by Comcast Ventures. Participants in the company’s seed round, totaling $1.3 million, also chipped in, including BlackBerry Partners Fund and El Dorado Ventures.

Padopolis’ co-founder and CEO, Joaquín Ruiz, said the latest version of the application will come out next week, right in time for the holidays.

Improvements include realistic page turns and the ability to mark up content. ”People wanted it to feel like paper while retaining the vivid imagery,” he said. “The little things add up to a lot.”

The new release is not only timed with Black Friday — which is the day after Thanksgiving and is counted as one of the busiest shopping days of the year — but also with something he’s calling “Sofa Sunday.”

“I know when people shop. I know when they are looking. … After you are exhausted with your Black Friday experience, you’ll relax and regroup on Sofa Sunday,” he said.

Padopolis is currently registering millions of page views on the weekends, when the average consumer spends 30 minutes flipping through catalogs. The amount of time increases the farther the users are from stores. If they are more than 100 miles outside of a major city, for example, he says the average kicks up to an hour and 20 minutes per session.

For women between the ages of 25 and 55, he calls it entertainment and relaxation.

“This is not a search, find and buy experience. It’s more about shopping, engaging and discovering,” he said.

Since raising the seed round earlier this year, the company has grown from seven retailers to more than 100, and from three employees to more than a dozen. It has also leased official offices in Los Altos, Calif.

One downside is that it’s also attracted fierce competitors, all angling for a piece of the $100 billion annual business in the U.S. Last year, roughly 20 billion catalogs were mailed, jumping from 18 billion two years ago, and now they are all betting those will go digital.

The biggest name to throw its hat in the ring is Google. It entered the arena in August, leveraging partnerships it had with retailers from its search engine to build an iPad app. TheFind, a six-year-old online shopping comparison site, launched the Catalogue app in May, and Coffee Table updated its app this week with more than 30 catalogs.

“I’m flattered that there’s three to four or five that are mimicking us,” Ruiz said. “It would be more daunting if we were the only ones out there. By this time next year, there will be at most three of us in the space and most likely only two because we’ll have had so much content and aggregation.”

The new funding will be used for growing the marketing and engineering teams at the company. Recently, the company added Claudia Carpenter, VP of user experience, who was a founder of Writely (which was acquired by Google), and Lee Bieber, VP of engineering and operations, who previously was at Rackspace, Intuit and Sun Microsystems.

Best Buy Co. is joining the list of big store chains opening at midnight after Thanksgiving this year in hopes of getting a jump on the competition, following recent announcements by Target Corp., Macy’s Inc. and Kohl’s Corp.

Best Buy Chief Executive Brian Dunn, said he felt forced to “make a very difficult decision” and open at midnight because rival retailers were doing so, though the decision was controversial inside the company.

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The retail industry coined the phrase “Cyber Monday” to represent the Monday immediately following Black Friday (the day after Thanksgiving). Presumably everyone was returning to work and continuing their shopping online.

However, the term ended up a misnomer because there was always a day closer to Christmas that exceeded it in sales, as procrastinators waited until the last minute to shop online.

Well, that may change this year, says comScore, which measures such stuff.

“At this late juncture in the online holiday season, we have likely already witnessed the peak spending day of the year, which means that Cyber Monday should emerge as the season’s heaviest online spending day for the first time in history,” said comScore chairman Gian Fulgoni in a release.

That’s not to say other days didn’t come close.

Overall, online spending this year is up 12 percent, when looking at the 47 days between Nov. 1 and Dec. 17, and this past week’s numbers were even higher. Online shopping reached $5.15 billion in the week ended Dec. 17, jumping 14 percent compared to the same period a year ago.

Both Monday and Friday were abnormally strong, coming in at $943 million and $942 million, respectively.

But for the first time ever, neither of those day was able to outperform Cyber Monday, which hit an all-time record of $1.03 billion.

Historically, two days in the past week have particularly stood out. Monday is named “Green Monday” after the color of money, and Friday is called “Free Shipping Day,” because a number of physical and e-commerce retailers teamed up to promote online shopping by giving away free postage for a 24-hour period. Monday was up 12 percent over last year, and Friday was up 61 percent.

Based on historical patterns, comScore had reasoned that one or more days would exceed $1 billion in the past week. Now with Christmas six days away, it’s likely too late to see that kind of volume again. Although Amazon’s cutoff for fee shipping ends tonight, and Wal-Mart’s free shipping (with guaranteed arrival by Dec. 24) ends tomorrow night, and department stores like Macy’s is offering free shipping until Monday for items $99 or more.

In all, the shopping season to date stands at $27.46 billion.

Happy holidays, indeed.

Microsoft’s Kinect videogame motion sensor passed the one-million-sold milestone after just 10 days at market. And now, 15 days later, it’s passed another: 2.5 million sold in 25 days.

That’s 100,000 units sold per day.

Evidently, already strong demand for the device grew stronger still over the Black Friday weekend, so much so that there’s little doubt that Microsoft will hit the aggressive sales forecast it set for the device at launch. Said Don Mattrick, president of Microsoft’s Interactive Entertainment Business, “With sales already exceeding two and a half million units in just 25 days, we are on pace to reach our forecast of 5 million units sold to consumers this holiday.”

Below, video of Microsoft showing off Kinect at D8.

]]> http://allthingsd.com/20101130/kinect-score-2-5-million-down-2-5-million-to-go/feed/ 0 http://allthingsd.com/20101129/cyber-monday-to-be-followed-by-how-did-i-miss-that-19-9-percent-apr-tuesday/ http://allthingsd.com/20101129/cyber-monday-to-be-followed-by-how-did-i-miss-that-19-9-percent-apr-tuesday/#comments Mon, 29 Nov 2010 23:37:07 +0000 John Paczkowski http://digitaldaily.allthingsd.com/?p=53281 Often touted as the biggest online shopping day of the year, Cyber Monday has never managed to live up to the expectations of the retail association that created it back in 2005.

And it probably won’t this year, either.

Because Cyber Monday has never been the biggest online shopping day of the year. At best, it’s a close second to December 13, which typically lays claim to that title.

But it’s a big day for online retail sales just the same, and it seems to be growing into its hype, having started as the 12th biggest online shopping day. This year, Janney Montgomery Scott LLC thinks the day’s sales may top $1 billion for the first time. And early indications suggest that number may not be as far off as it sounds. According to comScore, consumers spent $648 million online on Black Friday (Nov. 26)–9 percent more than they did last year. And they’ve spent $11.6 billion online since November 2–a 13 percent increase year-over-year.

“The beginning of the online holiday shopping season has gotten off to an extremely positive start, outperforming our earlier expectations,” comScore Chairman Gian Fulgoni said in a statement. “While this early spending surge reflects, in part, heavy promotional activity on the part of retailers occurring earlier this season, it is nevertheless a very encouraging sign.”

]]> http://allthingsd.com/20101129/cyber-monday-to-be-followed-by-how-did-i-miss-that-19-9-percent-apr-tuesday/feed/ 0 http://allthingsd.com/20101128/a-bunch-of-you-clicked-the-buy-button-on-black-friday/ http://allthingsd.com/20101128/a-bunch-of-you-clicked-the-buy-button-on-black-friday/#comments Sun, 28 Nov 2010 21:38:00 +0000 Peter Kafka http://mediamemo.allthingsd.com/?p=26377 Officially, the holiday shopping e-commerce boom isn’t supposed to kick off until tomorrow, on “Cyber Monday”. But that’s silly and inaccurate: Americans have spent $11.6 billion online shopping since November 2, says Comscore. That’s a 13 percent bump over last year’s total. And on “Black Friday”, when shoppers are traditionally supposed to be storming brick-and-mortar stores, plenty of you headed to Amazon and other online outlets: E-commerce sales were up 9 percent, to $648 million.

]]> http://allthingsd.com/20101128/a-bunch-of-you-clicked-the-buy-button-on-black-friday/feed/ 0 http://allthingsd.com/20101127/black-friday-sales-rise-but-only-slightly/ http://allthingsd.com/20101127/black-friday-sales-rise-but-only-slightly/#comments Sat, 27 Nov 2010 22:23:29 +0000 Elizabeth Holmes http://voices.allthingsd.com/?p=33169 Black Friday sales rose only slightly from a year ago even though more shoppers visited stores, retail traffic monitor ShopperTrak said Saturday, setting the stage for another uncertain holiday season for retailers.

Sales increased 0.3% to $10.7 billion, according to ShopperTrak, which installs monitoring devices in stores to gauge traffic. Traffic rose by 2.2%, ShopperTrak said.

The smaller than expected increase is due in part to discounts offered earlier in November as well as online-only promotions.

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]]> http://allthingsd.com/20101127/black-friday-sales-rise-but-only-slightly/feed/ 0 http://allthingsd.com/20101126/target-buys-black-friday-from-twitter-but-wal-mart-gets-justin-bieber/ http://allthingsd.com/20101126/target-buys-black-friday-from-twitter-but-wal-mart-gets-justin-bieber/#comments Fri, 26 Nov 2010 21:52:02 +0000 Peter Kafka http://mediamemo.allthingsd.com/?p=26361 You don’t have to go near a big-box store or an e-commerce site today to watch a Black Friday brawl. Just head to Twitter.

Once you’re there, you’ll see that “Black Friday” is the day’s Promoted Trend. And if you click on the term, you’ll see that Target has purchased the phrase for the day. Which means that anyone who clicks through will see this ad/Tweet:

And then lots of other Twitter chatter about Target.

Don’t know what Target paid for the privilege, but it seems like a reasonably good way to deploy marketing money.

Except! Scan down the list of the day’s other top trends–the phrases that Twitter doesn’t sell, but are based on whatever Twitterers are Tweeting about–and you’ll see that Wal-Mart makes the list, too. How’d that happen?

Twitter PR tells me that “Walmart=organic.” Which is pretty funny to type, but not exactly true.

Because I’m pretty sure the reason that Wal-Mart is a trending topic today is that Justin Bieber, who has more than six million followers on Twitter, Tweeted about it:

So that’s not the same as “Wal-Mart” simply bubbling up because lots of Twitter users are talking about it without prompting.

There’s almost certainly a commercial relationship between Bieber (or, more likely, Universal Music Group, his label) and Wal-Mart. And that’s why Bieber (or, more likely, someone he pays to type out Tweets) is Tweeting about Wal-Mart instead of Target or Best Buy or… what other stores still sell music these days?

But since Twitter itself isn’t making money off  the transaction, the Twitter folks can count it as “organic.”

Question for another time: If Justin Bieber–or his label, or Wal-Mart–is going to use Twitter to advertise goods and services, why doesn’t Twitter make money from that?

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