BlogTalkRadio

Voices

Obama's BlogTalkRadio Appearance Attracts Thousands

Andrew LaVallee, Reporter, The Wall Street Journal in News on August 20, 2009 at 3:25 pm PT

President Barack Obama took to the online airwaves Wednesday evening, discussing health-care reform with religious leaders on BlogTalkRadio, a Web radio platform. The talk, called “40 Minutes for Health Reform,” attracted 140,000 live listeners and more than 153,000 downloads as of 12:45 p.m. EST Thursday, a BlogTalkRadio spokesman said. He said the total audience could be as big as 500,000 in the coming days.

Why Is Pepsi Paying for Web Radio, Twitter and Facebook?

Peter Kafka in Media on March 15, 2009 at 10:10 am PT

Hard to see how Twitter accounts and Web radio sponsorships are going to sell more soda. But Pepsi is trying this stuff out anyway. Here’s what it’s thinking.