7 posts and columns on BlueLithium

Yahoo's Display Ad VP & GM Departs–Meanwhile, Hair-tastic U.S. Head Reorgs Unit

in News on January 5, 2011 at 4:35 pm PT

David Zinman, Yahoo’s VP and GM for display advertising–who came to the company via its acquisition of BlueLithium ad network–is leaving the company and will be replaced by the CEO of Dapper, another ad-related Yahoo purchase. The move in Yahoo’s most important revenue unit comes even as its new leader, Americas EVP Ross Levinsohn, reorgs his management team.

After Vote-Gate, Heads Must Roll on Yahoo's Board

in News on August 6, 2008 at 5:00 pm PT

To anyone who says that it’s inconsequential that Yahoo understated the level of shareholder dissatisfaction by more than half thanks to a “tabulation error” by its proxy counter, Broadridge, I say: You couldn’t be more wrong. This incident will have ramifications in the coming weeks for the composition of Yahoo’s board.

Yahoo CEO Discovers Shift Key

in News on February 14, 2008 at 12:54 am PT

The only difference between Yahoo CEO Jerry Yang’s letter to shareholders and his all-hands memos to employees is the capital letters. Besides that, it’s really just another restatement of the same “we have a lot to be excited about” arguments Yang’s restated thrice already to employees (see “Yahoo CEO to Employees: Thank You for Not [...]

Yahoo CEO to Employees: Thank You for Not Quitting

in News on February 11, 2008 at 8:03 am PT

Jerry Yang’s rallying the troops over at Yahoo again. In an all-hands memo this morning (see below, corrected for capitalization and punctuation), he explained Yahoo’s decision to reject Microsoft’s hostile bid for the company and thanked employees for all they do to “maintain and enhance Yahoo!’s leadership position in the online world.” Presumably, “leadership” in [...]

Bewkes Job No. 1: No More Stumble-Bumbling With AOL

in News on November 8, 2007 at 12:05 am PT

As expected, from a story we broke in BoomTown more than a week ago, AOL confirmed it has bought the Israeli content-targeting ad network Quigo. The sale price, said sources, was a lofty $300 million, around what Yahoo paid for data analytics ad network BlueLithium in September. Well, it’s probably a good thing for AOL [...]

Yahoo Buys Zimbra for $350 Million

in News on September 17, 2007 at 11:09 am PT

Yahoo is set to make yet another acquisition–this time of white-label open-source email provider Zimbra. Sources close to the deal said that the Internet portal will pay $350 million, considerably upward of its most recent valuation, for the email and calendar provider. Backed by Benchmark Partners, Redpoint Ventures and Accel Partners, San Mateo, Calif.-based Zimbra’s [...]

Day 50: Yahoo Takes a $300 Million Little Blue Pill That Could Make Consumers Even More Paranoid

in News on September 5, 2007 at 2:29 am PT

Yahoo is watching you! Now, as it turns out, more than ever after it forked over $300 million yesterday for an ad network that specializes in the hyper-trendy data analytics arena. The savvy purchase marks the 50th day of Yahoo CEO Jerry Yang’s 100-day trek to finding nirvana for the troubled Web company. This day, [...]