Sprint Product Exec: Launching LTE Devices Before Network Just Makes Sense

At CTIA in New Orleans, Sprint’s Fared Adib talks about several key changes in the company’s business, including its ongoing shift in 4G technologies.
Sprint WiMax Virgin Boost

Sprint’s Boost Mobile Enters Android Galaxy, Reveals Expanding Universe

The Samsung Galaxy Prevail is not the most powerful Android device ever, but it comes paired with an extremely attractive data plan. It’s just another way that Android phones are creeping into territory that was once the exclusive domain of feature phones.

So That's Where the Palm Pre Marketing Budget Went

The consolidation of the prepaid cellphone market has begun in earnest. This morning, Sprint Nextel said it will acquire Virgin Mobile USA in a $483 million stock deal that will give the company a clear lead in the prepaid arena, where low prices are becoming ever more popular with consumers beaten into submission by the continuing recession.
images3

So That’s Where the Palm Pre Marketing Budget Went

The consolidation of the prepaid cellphone market has begun in earnest. This morning, Sprint Nextel said it will acquire Virgin Mobile USA in a $483 million stock deal that will give the company a clear lead in the prepaid arena, where low prices are becoming ever more popular with consumers beaten into submission by the continuing recession.
images3

Voices

How Did the Prepaid Carriers Stack Up?

Prepaid wireless carriers have gotten a lot of attention in recent months because of the ailing economy, which has helped them as consumers seek out cheaper cellphone plans.

Voices

Boost Mobile Promises to Fix Text-Messaging Delays

The explosion of low-cost, prepaid wireless plans are raking in the customers during this recession, and Boost Mobile, a division of Sprint that boasts an estimated 4 million users, is no different.

How Advertisers Can Foil the Fast-Forward Button: Ads You Have to Watch

More than a third of all U.S. homes now have TiVo-like digital video recorders, and the majority of DVR users fast-forward through ads when they watch TV. One way to stop that: Make ads with bizarro visuals that demand your attention.
boost-ad