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	<title>AllThingsD &#187; brain</title>
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		<title>When Gaming Is Good for You</title>
		<link>http://allthingsd.com/20120306/when-gaming-is-good-for-you/</link>
		<comments>http://allthingsd.com/20120306/when-gaming-is-good-for-you/#comments</comments>
		<pubDate>Tue, 06 Mar 2012 16:00:21 +0000</pubDate>
		<dc:creator>Robert Lee Hotz</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[News]]></category>
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		<category><![CDATA[videogames]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=180845</guid>
		<description><![CDATA[Videogames can change a person's brain and, as researchers are finding, often that change is for the better.]]></description>
			<content:encoded><![CDATA[<p>Videogames can change a person&#8217;s brain and, as researchers are finding, often that change is for the better.</p>
<p>A growing body of university research suggests that gaming improves creativity, decision-making and perception. The specific benefits are wide ranging, from improved hand-eye coordination in surgeons to vision changes that boost night driving ability.</p>
<p><a href="http://online.wsj.com/article/SB10001424052970203458604577263273943183932.html">Read the rest of this post on the original site »</a></p>
]]></content:encoded>
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		<title>Get Your Zombie-Eaten Brain Ready for Some Big-Think Tech Books</title>
		<link>http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/</link>
		<comments>http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/#comments</comments>
		<pubDate>Wed, 28 Dec 2011 15:18:04 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Adam Lashinsky]]></category>
		<category><![CDATA[and Rescuing the Free Market]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Ben Casnocha]]></category>
		<category><![CDATA[Blueprint]]></category>
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		<category><![CDATA[chess]]></category>
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		<category><![CDATA[Donut]]></category>
		<category><![CDATA[DRI]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[fortune]]></category>
		<category><![CDATA[Garry Kasparov]]></category>
		<category><![CDATA[Inside Apple: How America's Most Admired -- and Secretive -- Company Really Works]]></category>
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		<category><![CDATA[internal combustion engine]]></category>
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		<category><![CDATA[Max Levchin]]></category>
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		<category><![CDATA[Rediscovering Risk]]></category>
		<category><![CDATA[Reid Hoffman]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Start-up]]></category>
		<category><![CDATA[Start-up Whisperer]]></category>
		<category><![CDATA[Steve Jobs]]></category>
		<category><![CDATA[The Blueprint: Reviving Innovation]]></category>
		<category><![CDATA[The Blueprint: Reviving Innovation Rediscovering Risk and Rescuing the Free Market.]]></category>
		<category><![CDATA[The Start-up of You: Adapt to the Future Invest in Yourself and Transform Your Career]]></category>
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		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=157560</guid>
		<description><![CDATA[Time for some reading beyond 140 characters!]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/250px-quill_psf/" rel="attachment wp-att-157562"><img src="http://allthingsd.com/files/2011/12/250px-Quill_PSF.png" alt="" title="250px-Quill_(PSF)" width="250" height="212" class="alignright size-full wp-image-157562" /></a></p>
<p>First off: I can reassure all my readers that I will not be coming out with an opus on Yahoo&#8217;s turmoil in 2012. Nor rounding out a trilogy of books on AOL in 2013, for that matter, full of lessons learned and bridges burned.</p>
<p>But that&#8217;s not true for other players in Silicon Valley, including three sure-to-be prominent books coming out in the next three months.</p>
<p><a href="http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/refdp_image_0-1/" rel="attachment wp-att-157565"><img src="http://allthingsd.com/files/2011/12/refdp_image_0-1-285x285.png" alt="" title="ref=dp_image_0-1" width="285" height="285" class="alignleft size-medium wp-image-157565" /></a></p>
<p>First off, on Jan. 25, will be the work of Fortune magazine writer Adam Lashinsky, who turned his cover story on the inside workings of Apple into a book called &#8230; &#8220;Inside Apple.&#8221;</p>
<p>The subtitle, &#8220;How America&#8217;s Most Admired &#8212; and Secretive &#8212; Company Really Works,&#8221; promises the &#8220;secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.&#8221;</p>
<p>Apparently, we&#8217;re all about to find out about concepts like the &#8220;DRI&#8221; &#8212; or assigning a Directly Responsible Individual to every task (which I call DYS, or Do Your Story, here at <strong>AllThingsD</strong>); and the Top 100, &#8220;an annual ritual in which 100 up-and-coming executives are tapped a la Skull &#038; Bones for a secret retreat with company founder Steve Jobs.&#8221;</p>
<p>Sadly, not anymore on that retreat, but I am still looking forward to reading more about the management techniques of the late tech visionary.</p>
<p><a href="http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/refdp_image_0-2/" rel="attachment wp-att-157566"><img src="http://allthingsd.com/files/2011/12/refdp_image_0-285x285.png" alt="" title="ref=dp_image_0" width="285" height="285" class="alignright size-medium wp-image-157566" /></a></p>
<p>On Valentines Day, well-known VC, entrepreneur and Start-Up Whisperer Reid Hoffman&#8217;s book with co-author Ben Casnocha also comes out, touting lessons from Silicon Valley.</p>
<p>Titled &#8220;The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career,&#8221; it is described as a &#8220;blueprint for thriving in your job and career in today&#8217;s challenging world of work by applying the lessons of Silicon Valley&#8217;s most innovative entrepreneurs.&#8221;</p>
<p>Let&#8217;s hope it&#8217;s not the dudes from Color handing out the advice!</p>
<p>According to the authors, &#8220;the key is to manage your career as if it were a start-up business: a living, breathing, growing start-up of you.&#8221;</p>
<p>If I were a start-up, I would sell virtual doughnuts. Hey Reid, gimme a badillion dollars!</p>
<p><a href="http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/refdp_image_z_0-3/" rel="attachment wp-att-157567"><img src="http://allthingsd.com/files/2011/12/refdp_image_z_0-285x285.png" alt="" title="ref=dp_image_z_0" width="285" height="285" class="alignleft size-medium wp-image-157567" /></a></p>
<p>Finally, on March 12, the grumpy investor Peter Thiel teams with entrepreneur Max Levchin and chess grandmaster Garry Kasparov for &#8220;The Blueprint: Reviving Innovation, Rediscovering Risk, and Rescuing the Free Market.&#8221;</p>
<p>It&#8217;s funny that they, and also Hoffman, are using the hopelessly analog term &#8220;blueprint,&#8221; but I like the retro feel.</p>
<p>No surprise, Thiel&#8217;s posse is unhappy with the pace of innovation, presumably underwhelmed by &#8220;Plants vs. Zombies&#8221; compared to the internal combustion engine.</p>
<p>&#8220;Challenging the notion that we are living in an age of technological progress, three of the world&#8217;s most original thinkers demonstrate that we have become a risk-averse society, hobbled by tort laws and government regulations, short-term financial thinking, and mind-numbing complacency,&#8221; the book&#8217;s description reads. &#8220;Eager to end &#8216;paper entrepreneurialism&#8217; and avoid another financial meltdown, they propose that we expand research and development in breakthrough &#8216;disruptive technologies,&#8217; create millions of jobs through science-based engineering and genuine innovation, shore up our crumbling infrastructure, stop squandering money on misspent &#8216;horizontal education,&#8217; and restore financial discipline.&#8221;</p>
<p><em>Phew!</em> And here I was very pleased that I can Instagram filtered pictures of my dinner last night around the world.</p>
<p>In any case, before the zombies arrive to steal them, get your brains ready to think big thoughts.</p>
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		<title>Viral Video: Apple Innovation, Sparkly Vampires and My Stroke in TEDx Speech</title>
		<link>http://allthingsd.com/20111214/viral-video-apple-innovation-sparkly-vampires-and-my-stroke-in-tedx-speech/</link>
		<comments>http://allthingsd.com/20111214/viral-video-apple-innovation-sparkly-vampires-and-my-stroke-in-tedx-speech/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 18:02:48 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
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		<category><![CDATA[Apple]]></category>
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		<category><![CDATA[China]]></category>
		<category><![CDATA[deck]]></category>
		<category><![CDATA[featured post]]></category>
		<category><![CDATA[graffiti]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[Hong Kong]]></category>
		<category><![CDATA[sparkly vampire]]></category>
		<category><![CDATA[speech]]></category>
		<category><![CDATA[Talk]]></category>
		<category><![CDATA[TEDx BayArea Global Women Entrepreneurs]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[viral]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=153664</guid>
		<description><![CDATA[Here's a video in which I talk about doing "More" and not less, no matter what.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111214/viral-video-apple-innovation-sparkly-vampires-and-my-stroke-in-tedx-speech/edward_sparkling-1/" rel="attachment wp-att-153678"><img src="http://allthingsd.com/files/2011/12/Edward_sparkling-1-257x285.png" alt="" title="Edward_sparkling-1" width="257" height="285" class="alignright size-medium wp-image-153678" /></a></p>
<p>Here&#8217;s a recent speech I gave at the TEDx BayArea Global Women Entrepreneurs event, in which I somehow compared my recent <a href="http://allthingsd.com/20111019/what-not-to-do-in-hong-kong-trust-me-on-this-one/">stroke in Hong Kong</a> with innovation at Apple, weird street graffiti, women in tech and, <em>um</em>, sparkly vampires.</p>
<p>You might not agree with my contention that life-changing health events engender the feeling that one has to work even harder, but that&#8217;s my little lesson from my recent brain scare. </p>
<p>Thus, it&#8217;s titled &#8220;More,&#8221; and here&#8217;s the video of the speech, as well as the deck I was referencing in the talk, so you can follow along:</p>
<p><iframe width="640" height="360" src="http://www.youtube.com/embed/f1k7X2otQhE?rel=0" frameborder="0" allowfullscreen></iframe></p>
<p><a title="View Presentation 1 on Scribd" href="http://www.scribd.com/doc/75668506/Presentation-1" style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;">Presentation 1</a><iframe class="scribd_iframe_embed" src="http://www.scribd.com/embeds/75668506/content?start_page=1&#038;view_mode=list&#038;access_key=key-22mrzikzog48u3crfqui" data-auto-height="false" data-aspect-ratio="1.2938689217759" scrolling="no" id="doc_65758" width="640" height="555" frameborder="0"></iframe></p>
]]></content:encoded>
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		<title>IBM Announces Move Toward "Cognitive" Computing</title>
		<link>http://allthingsd.com/20110818/ibm-announces-move-toward-cognitive-computing/</link>
		<comments>http://allthingsd.com/20110818/ibm-announces-move-toward-cognitive-computing/#comments</comments>
		<pubDate>Thu, 18 Aug 2011 14:00:07 +0000</pubDate>
		<dc:creator>Don Clark</dc:creator>
				<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Voices]]></category>
		<category><![CDATA[brain]]></category>
		<category><![CDATA[chips]]></category>
		<category><![CDATA[cognitive computing]]></category>
		<category><![CDATA[computers]]></category>
		<category><![CDATA[IBM]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=111508</guid>
		<description><![CDATA[Computers are often called electronic brains, though they are different from the human variety in fundamental ways. IBM believes it is bridging the gap.]]></description>
			<content:encoded><![CDATA[<p>Computers are often called electronic brains, though they are different from the human variety in fundamental ways. IBM believes it is bridging the gap.</p>
<p>Big Blue on Thursday is announcing two experimental chips that are structured more like the brain, and could become building blocks for what IBM is calling cognitive computing. The eventual goal is to make machines that can more closely emulate the way humans perceive, learn and take action &#8212; using much less space and energy than powerful conventional computers.</p>
<p><a href="http://blogs.wsj.com/digits/2011/08/18/ibm-announces-move-toward-cognitive-computing/">Read the rest of this post on the original site »</a></p>
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		<title>Taking Software For Older Drivers On a Quick Spin</title>
		<link>http://allthingsd.com/20090812/taking-software-for-older-drivers-on-a-quick-spin/</link>
		<comments>http://allthingsd.com/20090812/taking-software-for-older-drivers-on-a-quick-spin/#comments</comments>
		<pubDate>Thu, 13 Aug 2009 01:02:03 +0000</pubDate>
		<dc:creator>Walter S. Mossberg</dc:creator>
				<category><![CDATA[Personal Technology]]></category>
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		<category><![CDATA[brain training]]></category>
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		<category><![CDATA[crash risk]]></category>
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		<category><![CDATA[DriveSharp]]></category>
		<category><![CDATA[driving]]></category>
		<category><![CDATA[field of view]]></category>
		<category><![CDATA[Jewel Diver]]></category>
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		<category><![CDATA[Posit Science]]></category>
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		<guid isPermaLink="false">http://ptech.allthingsd.com/20090812/taking-software-for-older-drivers-on-a-quick-spin/</guid>
		<description><![CDATA[Walt Mossberg, in his Personal Technology column, reviews DriveSharp, software that aims to train the brain to think faster on the road.]]></description>
			<content:encoded><![CDATA[<p>If your driving is getting a bit worse as you grow older, it may be because of a natural decline in the brain&#8217;s ability to process visual information.</p>
<p>Some scientists believe that, as people age, their capability to rapidly grasp and act on what their eyes see can degrade. And one of the activities most affected is driving, a task that demands you simultaneously track multiple moving objects, often at the edge of your field of vision.</p>
<p>The decline of this capability may be one of the reasons the elderly have to stop driving. But this problem doesn&#8217;t affect only the oldest people. Some experts say that the speed and accuracy of the brain&#8217;s visual processing can begin to gradually decline in middle age or even earlier.</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=EB5A6351-A531-45C8-90D3-3E6AC17B3096&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={EB5A6351-A531-45C8-90D3-3E6AC17B3096}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>Now there&#8217;s a software program, for both PCs and Macs, that claims it can &#8220;train the brain to think and react faster on the road&#8221; by putting a user through brief, repetitive exercises aimed at bolstering his or her visual-processing prowess. It&#8217;s called DriveSharp, and is from a San Francisco-based company called Posit Science (<a href="http://www.positscience.com">positscience.com</a>), which also produces other brain-training programs.</p>
<p>DriveSharp isn&#8217;t a driving simulator, but a pair of simple-looking visual memory games, plus assessment tests, that Posit Science says are based on published scientific research. The company says it purchased a training technique that researchers have proven to be effective at improving visual processing.</p>
<p>Posit Science makes some strong claims for DriveSharp. It asserts that people who use the program as directed (at least three times a week for 20 minutes at a time) can cut their &#8220;crash risk&#8221; by 50% and stop their cars 22 feet sooner at 55 miles per hour. It says these users can expand by 200% their &#8220;useful field of view,&#8221; the area within which you can take in details with a single glance.</p>
<p>And the company adds that, if you use DriveSharp as instructed for a total of 10 hours, its positive effects can last for several years. To back up these claims, Posit Science cites a number of scientific studies and articles published in well-known journals.</p>
<p>I&#8217;ve been testing the DriveSharp software, which costs $139 at the company&#8217;s Web site, or $99 from participating AAA Clubs. (The AAA Foundation for Traffic Safety has endorsed the product.) </p>
<p>My verdict is that it was easy to use, and it did indeed work on my ability to rapidly recall the color and position of multiple moving objects and of objects on the periphery of my vision. It intelligently adjusted to my performance, and gradually presented me with tougher tasks.</p>
<p>However, two major caveats are in order. First, I am neither a scientist nor a doctor, so I can&#8217;t vouch for the company&#8217;s claims about DriveSharp&#8217;s benefits or even the underlying problem it aims to alleviate. Secondly, I wasn&#8217;t able to test DriveSharp long enough to know if it actually made me a better driver.</p>
<p>When you first install the product, you are required to set up an account so your progress can be tracked. The software checks your computer&#8217;s video capability, suggests a distance you should sit back from the screen, and changes your screen resolution to one it deems optimal for the training. It then plays an introductory video explaining how it works.</p>
<p>Your first step for each of the two exercises is to take a tough assessment test to establish a baseline from which your progress is measured. DriveSharp doesn&#8217;t tell you how you&#8217;re progressing after every session, only after you take another assessment, which isn&#8217;t recommended until you&#8217;ve put in a few hours of work with the software.</p>
<p>The first of the two exercises in DriveSharp is called Jewel Diver. This game aims to train you to divide your attention so you can track multiple moving objects at once. Your goal is to locate colored &#8220;jewels&#8221; that have been covered by identical opaque objects and surrounded by decoys, all of which then move around. Over time, you have to find more jewels, and they move faster, for longer periods and over larger areas.</p>
<p>The second exercise is called Road Tour and is designed to expand your useful field of view. The exercise involves correctly recalling a car displayed in the middle of a circle and also a particular road sign, among many, near the edge of that same circle. These objects flash in front of you very quickly and are then hidden. Again, the test gets harder over time.</p>
<p>Both exercises are sensitive to your progress. If you&#8217;re doing well, they get tougher faster. If you&#8217;re struggling, they revert to simpler challenges for a while. I saw both of these behaviors in my tests.</p>
<p>I did encounter a few annoyances. For instance, a bug fix required me to re-install the entire program, not just a patch. And the company automatically emails you &#8220;newsletters&#8221; once you establish your account.</p>
<p>But, even though I am not endorsing Posit Science&#8217;s claims, I can say that DriveSharp was fun and challenging, and that it makes sense to this layman that it could help you notice and track things you see more accurately.</p>
<p class="tagline">Find all of Walt Mossberg&#8217;s columns and videos online, free, at the All Things Digital Web site, <a href="http://walt.allthingsd.com">walt.allthingsd.com</a>. Email him at <a href="mailto:mossberg@wsj.com">mossberg@wsj.com</a>.</p>
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		<title>Weekend Update, 4.19.09</title>
		<link>http://allthingsd.com/20090419/weekend-update-41909/</link>
		<comments>http://allthingsd.com/20090419/weekend-update-41909/#comments</comments>
		<pubDate>Sun, 19 Apr 2009 08:39:47 +0000</pubDate>
		<dc:creator>Beth Callaghan</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=16380</guid>
		<description><![CDATA[A look back at the week during which approximately 40 percent of the posts were about Twitter. Or at least it seemed that way.

BoomTown got the ball rolling by making a visit to Twitter HQ bearing pies. During a video tour of the premises, Biz Stone discussed rock stars and booze, and spilled the secret of the strange green deer.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/04/boyle.jpg" alt="boyle" title="boyle" width="349" height="210" class="aligncenter size-full wp-image-16381" />A look back at the week during which approximately 40 percent of the posts were about Twitter. Or at least it seemed that way.</p>
<p>BoomTown got the ball rolling by making a <a href="http://kara.allthingsd.com/20090414/kara-visits-twitters-san-frantwittco-hq/">visit to Twitter HQ</a> bearing pies. During a video tour of the premises, Biz Stone discussed rock stars and booze, and spilled the secret of the strange green deer. Later, <a href="http://kara.allthingsd.com/20090414/twitters-co-founders-evan-williams-and-biz-stone-speak/">co-founders Stone and Evan Williams</a> were customarily nonspecific in a conversation about their revenue plans, and BoomTown was a <a href="http://kara.allthingsd.com/20090416/i-cant-believe-i-am-now-following-ashton-kutcher-on-twitter-because-cnn-just-cannot-win/">little bit horrified</a> to have become one of Ashton Kutcher&#8217;s million-plus followers&#8211;maybe even the one that put him over the top in his race with CNN to hit the seven-figure mark. Still on the celebrity tip (but off the Twitter one), BoomTown took a moment to appreciate the self-deprecatory stylings of <a href="http://kara.allthingsd.com/20090415/finally-a-reason-to-bring-a-little-more-lindsanity-to-boomtown/">Lindsay Lohan&#8217;s eHarmony spoof</a> and to embed the video on <strong>AllThingsD.com</strong>. Finally, was there anyone this week who missed <a href="http://kara.allthingsd.com/20090416/good-luck-trying-to-share-the-angelic-voice-of-susan-boyle/">Susan Boyle&#8217;s virtually instant stardom</a> on &#8220;Britain&#8217;s Got Talent&#8221; via Google&#8217;s (GOOG) YouTube? BT took a look at the journey the story has taken <a href="http://kara.allthingsd.com/20090417/boylemania-part-ii-tv-to-internet-to-tv-to-internet/">from television to Internet, back to television and back to Internet again</a>.</p>
<p>Back to Twitter, MediaMemo took a look at its amazing growth as a service and as a phenomenon&#8211;the <a href="http://mediamemo.allthingsd.com/20090415/twitters-astonishing-hockey-stick/">&#8220;hockey stick,&#8221;</a> as one early investor describes the company&#8217;s trajectory so far. MM also looked at <a href="http://mediamemo.allthingsd.com/20090414/study-your-brain-isnt-built-for-twitter/">a study from the USC neuroscience group</a> that says despite all the hype&#8211;or maybe even because of it&#8211;the human brain just isn&#8217;t built to digest information at Twitter&#8217;s pace. In the world of cable this week, just as folks were wondering whether Congress will <a href="http://mediamemo.allthingsd.com/20090414/will-congress-stop-the-cable-guys-from-charging-by-the-byte/">stop the cable companies from charging by the byte</a>, Time Warner Cable (TWX), one of the key players in the drama, <a href="http://mediamemo.allthingsd.com/20090416/time-warner-cable-backs-off-pay-per-byte-broadband-billing/">backed away from its plans to do so</a>. MediaMemo followed that story as well.</p>
<p>In this week&#8217;s Personal Technology column, Walt Mossberg took a look at the latest version of Apple&#8217;s (AAPL) <a href="http://ptech.allthingsd.com/20090415/latest-mobileme-takes-out-glitches-and-eases-syncing/">MobileMe</a>, and while he found it to be a big improvement over the product launch from last summer, it&#8217;s not without limitations. In Mossberg&#8217;s Mailbox, Walt answered questions from readers about <a href="http://mailbox.allthingsd.com/20090415/displaying-contacts-without-a-code/">displaying emergency contact numbers</a> on a locked cellphone and the security of running Windows software on the Mac. And in Mossberg Solution, Katie Boehret took a look at <a href="http://solution.allthingsd.com/20090414/mining-email-for-contacts/">Gwabbit</a>, a program built to mine emails for contact info.</p>
<p>More next week.</p>
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		<title>Study: Your Brain Isn't Built for Twitter</title>
		<link>http://allthingsd.com/20090414/study-your-brain-isnt-built-for-twitter/</link>
		<comments>http://allthingsd.com/20090414/study-your-brain-isnt-built-for-twitter/#comments</comments>
		<pubDate>Tue, 14 Apr 2009 16:55:02 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=6279</guid>
		<description><![CDATA[Ever worry that the ever-increasing barrage of status updates from Facebook, Twitter and every other real-time, hey-look-what-I'm-doing and look-what-happened-just-this-very-second service may be outstripping your brain's capacity to process them? You're probably right, says a new study from a University of Southern California neuroscience group.]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-6281" title="clockwork-orange" src="http://mediamemo.allthingsd.com/files/2009/04/clockwork-orange-250x190.gif" alt="clockwork-orange" width="250" height="190" /></p>
<p>Ever worry that the ever-increasing barrage of status updates from Facebook, Twitter and every other real-time, <em>hey-look-what-I&#8217;m-doing</em> and <em>look-what-happened-just-this-very-second</em> service may be outstripping your brain&#8217;s capacity to process them?</p>
<p>You&#8217;re probably right, says a new study from a University of Southern California neuroscience group. <a href="http://www.physorg.com/news158864256.html">Physorg.com</a>:</p>
<blockquote><p>&#8220;&#8216;For some kinds of thought, especially moral decision-making about other people&#8217;s social and psychological situations, we need to allow for adequate time and reflection,&#8217; said first author Mary Helen Immordino-Yang.</p>
<p>&#8216;Humans can sort information very quickly and can respond in fractions of seconds to signs of physical pain in others.</p>
<p>Admiration and compassion&#8211;two of the social emotions that define humanity&#8211;take much longer&#8230;.&#8217;&#8221;</p></blockquote>
<p>Too many words? Want to cut to the chase? OK:</p>
<blockquote><p>&#8220;The study raises questions about the emotional cost&#8211;particularly for the developing brain&#8211;of heavy reliance on a rapid stream of news snippets obtained through television, online feeds or social networks such as Twitter.</p>
<p>&#8216;If things are happening too fast, you may not ever fully experience emotions about other people&#8217;s psychological states and that would have implications for your morality,&#8217; Immordino-Yang said.&#8221;</p></blockquote>
<p>Blah blah blah. I&#8217;d write more, but I just caught wind (heh) of this story about a chair that <a href="http://i.gizmodo.com/5211135/man-builds-chair-that-tweets-his-farts-single+handedly-justifies-twitters-existence">Tweets its user&#8217;s flatulence</a>. Gotta go!</p>
<p><object width="350" height="283" data="http://www.youtube.com/v/nl5gBJGnaXs&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/nl5gBJGnaXs&amp;hl=en&amp;fs=1" /><param name="allowfullscreen" value="true" /></object></p>
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		<title>Oxford Scientist: Facebook Might Ruin Minds</title>
		<link>http://allthingsd.com/20090225/oxford-scientist-facebook-might-ruin-minds/</link>
		<comments>http://allthingsd.com/20090225/oxford-scientist-facebook-might-ruin-minds/#comments</comments>
		<pubDate>Wed, 25 Feb 2009 21:34:08 +0000</pubDate>
		<dc:creator>Geoffrey A. Fowler</dc:creator>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=8838</guid>
		<description><![CDATA[The perennial debate about whether fun technology is actually terrible for us has gotten a new spin in the U.K. In an interview with the Daily Mail, Oxford University neuroscientist Susan Greenfield warns that repeated exposure to blips of information from fast-paced TV shows, videogames--and now also social-networking sites such as Facebook--might essentially “rewire” the brain.]]></description>
			<content:encoded><![CDATA[<p>The perennial debate about whether fun technology is actually terrible for us has gotten a new spin in the U.K. In an interview with the Daily Mail, Oxford University neuroscientist Susan Greenfield warns that repeated exposure to blips of information from fast-paced TV shows, videogames&#8211;and now also social-networking sites such as Facebook&#8211;might essentially “rewire” the brain.</p>
<p>According to the Daily Mail, she said: “We know how small babies need constant reassurance that they exist&#8230;.My fear is that these technologies are infantilising the brain into the state of small children who are attracted by buzzing noises and bright lights, who have a small attention span and who live for the moment.”</p>
<p>On Feb. 12, Ms. Greenfield&#8211;a member of Britain’s House of Lords who holds the title of Baroness&#8211;said that social-networking sites like Facebook might create short attention spans.</p>
<p><a href="http://blogs.wsj.com/digits/2009/02/25/oxford-scientist-facebook-might-ruin-minds/">Read the rest of this post</a></p>
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		<title>YouTube and Mike Homer</title>
		<link>http://allthingsd.com/20080616/youtube-and-mike-homer/</link>
		<comments>http://allthingsd.com/20080616/youtube-and-mike-homer/#comments</comments>
		<pubDate>Mon, 16 Jun 2008 11:10:14 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=2145</guid>
		<description><![CDATA[Today, Mike Homer, as well as many others suffering from incurable degenerative brain disease and dementias, will get a new video-sharing channel on YouTube, along with a Web site and an interactive widget.

Unfortunately, Homer continues to suffer from Creutzfeldt-Jakob Disease (CJD), for which he is under treatment at the University of California at San Francisco.]]></description>
			<content:encoded><![CDATA[<p>Today, Mike Homer, as well as many others suffering from incurable degenerative brain disease and dementias, will get a new <a href="http://www.youtube.com/UCSFMemoryandAging">video-sharing channel on YouTube</a> (GOOG), along with a <a href="http://memory.ucsf.edu/cjd">Web site</a> and an <a href="http://www.clearspring.com/widgets/4845b6ad5d5f1484">interactive widget</a>.</p>
<p><img src='http://kara.allthingsd.com/files/2007/06/images7.jpeg' alt='homer' /></p>
<p>Last year, BoomTown <a href="http://kara.allthingsd.com/20070615/the-fight-for-mike/">wrote about the struggle of Homer</a>, the longtime Silicon Valley entrepreneur (pictured here; I met him in the mid-1990s, when he was an exec at Netscape).</p>
<p>Unfortunately, Homer continues to suffer from Creutzfeldt-Jakob Disease (CJD), for which he is under treatment at the University of California at San Francisco.</p>
<p>&#8220;The Fight for Mike&#8221; has raised $7 million for CJD at UCSF, where Dr. Stanley B. Prusiner&#8211;who was awarded the Nobel Prize in 1997 for discovering the prion protein that causes CJD&#8211;is working on a major project aimed at defeating neurodegenerative diseases.</p>
<p>Now comes a unique collaboration between YouTube and the UCSF Memory and Aging Center, organized by two well-known Silicon Valley entrepreneurs, Ron Conway and Bill Campbell, with the help of YouTube Co-Founder Chad Hurley.</p>
<p>Conway and Campbell, along with the Homer family, have led the efforts to help find a cure for Homer.</p>
<p>Naturally, given Homer&#8217;s background, a digital initiative was inevitable.</p>
<p>Thus, the new project is the kick-off of the Memory and Aging Center&#8217;s &#8220;Defeat Dementia&#8221; campaign at UCSF, which is trying to use the Web and other digital technologies to help find new ways to get information out about public health issues.</p>
<p>Along with CJD, the YouTube effort will also focus on Frontotemporal Dementia (FTD), Parkinson&#8217;s, ALS and Alzheimer&#8217;s and try to engage the public and the medical community in a search for the causes and cures of these debilitating neurodegenerative conditions.</p>
<p>On the channel: videos of clinical-researchers and physicians discussing characteristics of the diseases; personal stories of patients and family members; and videos featuring advice and coping strategies from health-care professionals.</p>
<p>There is also now a <a href="http://www.facebook.com/group.php?gid=15060128066">Defeat Dementia Facebook group</a> on the topic, and UCSF also has a <a href="http://www.veodia.com/site/index.php">partnership with Veodia</a>.</p>
<p>Here is a video I did with Conway this week about the effort:</p>
<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1608852296}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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