Exclusive: Yahoo Nabs Microsoft Exec Brett Wayn to Help Local Efforts

After it struck its online advertising and search partnership with Yahoo, Microsoft tapped longtime Internet exec Brett Wayn to work with Greg Nelson durung the integration. Well, Wayn must have liked what he saw at the Silicon Valley Internet giant, since he is bouncing there from his job at the Redmond, Wash. software giant to run local efforts at Yahoo.

MSN Head Greg Nelson Moves to MicroHoo Integration Role (Yahoo Picks Morrissey)

Greg Nelson, who has had the thankless job of running MSN for Microsoft, has left that position and been given the even more thankless task of running the integration of the complex search and online advertising partnership struck by the software giant and Yahoo. Nelson’s counterpart at Yahoo, according to sources, will be Mark Morrissey, who is currently SVP of Products at the Internet giant. The pair–pictured above, with Morrissey on left, Nelson on right–will have their hands full in what will ultimately be a two-year effort. BoomTown’s title for the relationship: A Couple of White Geek Guys Sitting Around Arguing!
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