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Buddy Media 
43 posts and columns on Buddy Media
News Byte
Done Deal: 10 Weeks Later, Salesforce.com Owns Buddy Media
Ten weeks after announcing the deal, Salesforce.com has completed its $750 million acquisition of social marketing service Buddy Media, according to people familiar with the companies. The prospect of closing the transaction quickly helped Salesforce beat a rival bid from Google.
Google Gets Its Social Ad Start-Up by Buying Wildfire
Google tried to get into the Facebook ad business before, but it couldn’t land Buddy Media. So here’s option number two. What will Facebook say?
Twitter Adds a Bouncer for Booze Ads
A deal with Buddy Media lets advertisers screen would-be followers. The goal: Get more ad dollars from the alcohol guys.
The Social Marketing Shake-Up Continues: Syncapse Buys Clickable
This one isn’t a Buddy Media-sized deal, though.
It’s Time to See TechStars’ Newest Start-Up Crop. Pay Attention to Poptip.
Kelsey Falter has a simple idea that might end up being in the right time and right place. Her Poptip launches today.
Why Google Couldn’t Pal Up With Buddy Media
And what that means about other deals Mountain View might want.
More Money for Facebook Marketing: Shoutlet Raises $15 Million From FTV
It’s a good time to run a company that helps marketers use Facebook.
New Friends! Salesforce Confirms Buddy Media Deal.
Like we told you. The deal is supposed to close in October.
Salesforce Set to Snap Up Facebook Friend Buddy Media for More Than $800 Million
The new must-have for enterprise software companies: A social media arm. Last week, Oracle grabbed Vitrue. Now it’s Marc Benioff’s turn.
News Byte