5 posts and columns on business-to-business

SAP Names New Marketing VP, One With a History

in Enterprise on January 13 at 5:59 am PT

SAP’s new senior vice president for marketing was once the central figure in a full-blown ad-industry scandal.
julie-roehm_crop

Tide Shifts on Web Start-Ups

in News on November 22, 2011 at 11:44 am PT

After taking a back seat in recent years to consumer Internet companies like social websites and mobile-apps makers, technology start-ups that sell to businesses are hot again with Silicon Valley investors, helped by the growing popularity of online software.

Channelinsight, a Salesforce.com for B2B, Lands $10 Million From Rho Ventures

in Enterprise on April 20, 2011 at 6:30 am PT

The Denver-based company, which aims to do for indirect business-to-business sales what Salesforce.com did for direct sales, lands a Series C led by Rho Ventures.

IBM Buys Sterling Commerce From AT&T for $1.4 Billion

in News on May 24, 2010 at 8:24 am PT

AT&T didn’t get much of a return on its dotcom-era acquisition of Sterling Commerce. The carrier, whose predecessor, SBC Communications, bought Sterling for $3.9 billion in stock back in 2000, sold the business-to-business services provider to IBM today for about $1.4 billion in cash.

Two Yahoo Music Veterans Resurface with DashBox, a Service You’ll Never Use (Unless You’re a Music Pro)

in Media on October 28, 2009 at 10:21 am PT

Digital music entrepreneurs Dave Goldberg and Bob Roback, who built up Launch Media in the 1990s and ran Yahoo’s music group for much of this decade, are trying their hands at tunes again. This time, though, they’re not trying to convince consumers to pay for music or asking advertisers to subsidize it. Instead, they’re trying to act as a middleman between labels and publishers who own music and advertisers, Hollywood and other folks who want to use the tunes for commercial purposes.
dashbox