CFI Group

Windows Mobile 6.5 Slightly Less Unmemorable Than Predecessor

John Paczkowski in News on October 6, 2009 at 8:50 am PT

The majority of Windows Mobile users have no idea what operating system is running on their phones, a recent survey from the CFI Group found. Microsoft is hoping to change that with the release of Windows Mobile 6.5 and the opening of Windows Mobile Marketplace, its long-awaited answer to Apple’s iTunes App Store.

Windows Mobile: "Unloved, Unappreciated, and Unlikely to Encourage Any Devotion"

John Paczkowski in News on October 1, 2009 at 12:01 am PT

No wonder Microsoft CEO Steve Ballmer is so dismayed by the company’s Windows Mobile division: Most Windows Mobile users aren’t even aware their phones run it. In fact, according to the CFI Group, WinMo has such poor brand recognition that it was forced to group it in the “Other” category in its Smartphone Satisfaction Survey.

Windows Mobile: “Unloved, Unappreciated, and Unlikely to Encourage Any Devotion”

John Paczkowski in News on October 1, 2009 at 12:01 am PT

No wonder Microsoft CEO Steve Ballmer is so dismayed by the company’s Windows Mobile division: Most Windows Mobile users aren’t even aware their phones run it. In fact, according to the CFI Group, WinMo has such poor brand recognition that it was forced to group it in the “Other” category in its Smartphone Satisfaction Survey.