But even though Google has plenty of money, it’s not giving it away. That cash comes with strings.

Here’s the way one potential YouTube partner has described the company’s offer.

• YouTube will give the company $5 million to create a branded “channel” for the site, which it will feature prominently.
• YouTube will keep selling ads against the channel, and will keep all revenue up until it recoups its $5 million outlay. After that, YouTube and the channel partner will split ad revenue, roughly 50/50.
• Content on the channel will initially be exclusive to YouTube. But after the first year of a three-year deal, the channel partner can distribute their stuff wherever else they want.
• The channel creator will retain full ownership of all of their stuff.

For obvious reasons, I can’t name YouTube’s potential partner. It’s also not surprising that YouTube hasn’t responded to my request for comment on the deal points.

So I don’t know definitively that this is YouTube’s standard deal for its channel strategy, which is being championed by former Netflix executive Robert Kyncl.

That said, I wouldn’t be surprised if the rough outlines remain the same for all 20 channels the company is trying to put together.

And from the outside, the deal makes sense for both sides. The content guys don’t have to wait to get paid. And YouTube gets a steady stream of stuff that could be easier to sell than dogs on skateboards. Not that there’s anything wrong with dogs on skateboards.

Margo Georgiadis (pictured here), VP of Global Sales Operations at Google, will be COO of Groupon, Google confirmed.

She is currently located in Chicago, where the social buying site is headquartered.

A Google spokesman confirmed the move by Georgiadis, while Groupon–which specifically denied a query about her appointment that BoomTown made Tuesday–dithered.

In a statement, her boss, SVP and Chief Business Officer Nikesh Arora said:

“I’m grateful for all that Margo has done for our team over the past two years. We will miss her, but we’re also very excited that she’s joining a terrific company and a great partner for Google.”

Besides COO, I will officially bestow the title of “Chief Cat Wrangler” on Georgiadis, for the massive organizational job ahead for her at the notoriously chaotic start-up. (As evidenced by Google being the company confirming a major Groupon hire.)

Still, Groupon’s growth had been stunning. It now has thousands of employees and has already washed out one COO, former Yahoo exec Rob Solomon, whose departure was reported here.

It has also turned down a $6 billion acquisition offer from Google, raised a badillion dollars in venture funding from tech’s top investors and also is prepping an IPO valuing the company at upwards of $15 billion.

Phew!

Georgiadis must bring calm to this perfect storm.

Because of her solid resume (see below) and quiet demeanor, I had included her in a list of candidates several weeks ago and had queried the social buying company about her specifically this week.

In fact, when I asked for a comment if Georgiadis was hired on Tuesday, a Groupon spokeswoman said: “This would be news to me. Nothing to announce yet.”

At the time, Google had the class to simply say “no comment.”

(Lesson learned!)

Crain’s Chicago Business’ John Pletz first posted on Georgiadis’ hiring earlier today.

In any case, Georgiadis is just the kind of candidate that Groupon has been looking for–a competent and experienced sales and operations exec who would not overshadow its quirky CEO and co-founder Andrew Mason.

As I wrote two weeks ago:

Lastly, and perhaps most important, the Groupon COO candidate is going to have to accept that the role will not be a CEO-in-waiting, either before or after its inevitable IPO in the next year.

While I have received several tips that co-founder and CEO Andrew Mason might not stay its principal exec, extensive checking with sources inside and outside the company indicate that such a move is highly unlikely.

“Andrew is beloved to the board, by investors and, most of all, by employees,” said one source. “He’s not going anywhere.”

Indeed, Mason has a close working relationship with co-founder Brad Keywell, as well as Groupon co-founder and Chairman Eric Lefkofsky.

In fact, despite other business interests, Lefkofsky has been very involved in all key decisions with Mason.

That job, presumably, would fall to the new COO, which Groupon should be hiring sooner rather than later.

“Groupon needs a world-class COO, who can manage hyper-growth, but also who knows that a No. 2 stays in the background while doing it,” said another source. “That’s a tall order.”

Groupon has looked at a number of top execs, most specificially at former DoubleClick and Google exec David Rosenblatt. Sources said the high-profile exec did not want to play second fiddle to Mason or move to Chicago.

That’s moot now. Here is Georgiadis’ bio at the Silicon Valley search giant, which shows why Groupon picked her:

Georgiadis is responsible for driving Google’s sales operations and strategies across regions, channels and products as well as leading the sales technology teams which enable the successful commercialization of Google’s products (e.g., AdWords, AdSense, display and mobile ads) with advertisers and publishers.

She also leads the company’s local and commerce businesses, working to extend services like Checkout, Google Places and commerce search to small and large businesses alike.

Before joining Google, Margo was a principal in Synetro Capital LLC, a private investment firm based in Chicago. She also spent five years as the executive vice president of card products and chief marketing officer of Discover Financial Services where she led a radical turnaround of business performance and revitalized its rewards leadership with award-winning new products, customer experience and marketing. Prior to Discover, Margo was a partner at McKinsey and Company for 15 years in London and Chicago. She was a leader in the firm’s marketing and retail practices, and also co-founded and led the customer acquisition and management and retail marketing practices.

She has a bachelor’s degree in economics from Harvard College and an MBA from Harvard Business School.

Recently, Foursquare was selected for an “award,” as part of an advertising campaign for USA Networks, whose motto is “Characters Welcome.”

On its Web site, “USA Network’s Character Approved: Honoring 12 Cultural Trailblazers” is described as “innovators in their field who influence our opinions, our style, and our view of the world.”

Now, a commercial featuring co-founders Dennis Crowley and Naveen Selvadurai is in heavy rotation on the cable television channel–what can BoomTown say, except, “NCIS” rocks, and thus, I have had to endure the ad 67 times so far!

In fact, it’s actually kind of sweet and awkward, as the pair try to explain the social geo-location service to the masses.

Enjoy:

Pixelmator co-founder Aidas Dailide told me the company sold about 33,000 copies of the software at $29.99–a limited-time discount from its standard $59 price–to gross $1 million. And he said he had no problem paying Apple the 30 percent cut of sales it demands of App Store vendors, something critics have labeled “the Apple Toll.”

“The 30 percent cut is definitely worth it,” he said. “The increase in sales and exposure is worth much more than that. Especially in our case.” And just how much of a sales increase from the pre-App Store days did Pixelmator experience? Dailide wouldn’t say, though he did remark that “the jump in sales was dramatic.”

Which is a point worth noting, because earlier this month Pixelmator made the Mac App Store its exclusive sales channel.

The marketing of the Oprah Winfrey Network, set to debut January 1, 2011, is definitely ratcheting up.

OWN is being backed by Discovery Communications.

But what will be interesting to see is how much of a digital element there is on OWN, which is obviously heavy on the television shows for the new cable network.

Robert Tercek, who headed digital media for Winfrey-related online properties, left the company earlier this year. Under Tercek, there were several big live events for Oprah.com, as well as one of the biggest book downloads.

But, so far–besides the requisite Facebook and Twitter links–the digital parts on OWN seems to be limited to a lot of promotions for its content, asking the audience for its input about those various shows, casting calls and “Your OWN Channel.”

That would be “a destination to tell your stories and express your passion through video.” Apparently, according to one of the OWN videos, about 10,000 videos have been uploaded using its tools.

One video was titled, “Auntie Bernie’s Cinnamon Stick Fried Chicken,” while another posited, “There Is An Answer To Every Question, You Just Have To Find It.”

Indeed, although BoomTown thinks all answers are in cinnamon stick fried chicken.

Here is a sizzle reel for OWN, as well as another promotion for the cable channel.

Multicolored balloons and a whole lot of hope seem to be the big themes.

As well as a whole lot of Oprah, natch.

While the news has been be out there for a month, Miramax officially confirmed this morning that former News Corp. exec Mike Lang was named CEO of the Hollywood movie company.

What will be interesting about that for digital content players will be to see exactly what the man who was deeply involved in deals to buy the Myspace social networking site and also create the Hulu premium video service will do with Miramax’s rich trove of more than 700 award-winning films, including “Shakespeare in Love” and “Pulp Fiction,” in its movie library.

Lang left his post as EVP of business development and strategy at Fox Entertainment, including its film studio, broadcast network, sports and cable channel, earlier this year.

BoomTown spoke to him last night about his new job, which came after he advised the group that finally won Miramax–Filmyard Holdings.

“We are trying to take this company to the next level by exploring not only our traditional options, but our digital ones,” he said.

Miramax will not be aggressive in making new movies, but in taking advantage of the sequel rights it has to a number of hits, as well as the existing movies, which include four of the last 15 Best Picture Oscar winners.

“Our strategy is still emerging, but we want to exploit our assets in a variety of ways,” said Lang, who noted that could include everything from subscription deals with online video services, such as Netflix and Amazon, to digital content lockers in the cloud.

“We want people to be able to access our content across multiple medias,” he said. “We’ll take any payment, of course, but we also have to be smart about how we do these things.”

Lang, who has always had a foot in both worlds, said he thinks that digital media could develop similarly to the way traditional media has.

“There is no reason to think that digital will not emulate older media, with different windows in which subscribers watch content,” he said.

But, said Lang, he also thinks there is still life in physical media, such as Blu-ray players.

Since the deal just closed with former Miramax owner Disney, there are no employees yet for the Santa Monica, Calif.-based company.

But once he staffs up, Langs said he hopes to present a different picture of Hollywood to the digerati than the more typical wary hostility.

“Our goal really is we want to send a signal that we are a different company,” said Lang. “Not only about digital, but in being an innovative company.”

Here is the official press release about Lang:

MICHAEL LANG NAMED MIRAMAX CEO

SANTA MONICA, CA–December 8, 2010–Miramax today announced that Michael Lang has been appointed chief executive officer, effective immediately. Lang will be based at the new Miramax headquarters in Santa Monica and will oversee the renowned Miramax film library, which was acquired by Filmyard Holdings on December 3, 2010.

“I have known and worked closely with Mike for almost 20 years and have always respected his talents,” said Richard Nanula, chairman of Miramax and a principal at Colony Capital. “We are confident that he is the right person to lead Miramax in its next phase of growth.”

“I have always admired the Miramax library, which includes many respected titles and award-winning films,” said Lang. “Based on the quality of these assets, I believe bringing new life to this library–by working with traditional and new partners–will be an exciting and unprecedented story of growth and innovation. I am honored by this opportunity, and I look forward to working with my partners as we build a new kind of media company.”

Lang, 45, most recently served as a consultant to Filmyard in its acquisition of Miramax. Prior to that, he was EVP, Business Development and Strategy at Fox Entertainment, responsible for strategic initiatives across News Corp.’s entertainment assets, including Fox’s film studio, broadcast network, sports and cable channels. Lang played key roles in the acquisition of MySpace and the formation of the MySpace Music joint venture, and he led the creation of Hulu, with major broadcast partners. In addition, Lang was involved in Fox’s mobile, digital and video game initiatives. He joined Fox in 2004.

Prior to Fox, Lang served as a consultant on media-related investments. In the late ’90s, he was a founding executive of Z.com. Lang began his career at The Walt Disney Company in Strategic Planning. Lang earned his MBA with high distinction at Harvard Business School and he holds a Bachelor of Arts degree from Claremont McKenna College.

(Full disclosure: News Corp. owns Dow Jones, which owns this site.)

But don’t expect to use Netflix to watch shows that aired last night, or even in the last few weeks or months. In most cases, Netflix is adding shows that are a year old or more.

And in the case of the handful of shows that Netflix does run in the same season they appear on TV, it is increasing the “window” between their air date and the time they show up on the company’s streaming service.

Netflix previously had the ability to stream some Disney Channel shows, like “Wizards of Waverly Place,” the day after they aired. But now it will wait 15 days to run them, says Netflix content boss Ted Sarandos. The flip side: Netflix will get access to other Disney/ABC-owned shows that it hasn’t had in the past, like “Scrubs,” and in some cases it will get a deeper catalog, like more episodes of “Lost.”

Which makes this deal similar to other deals Netflix has cut in the past year with movie studios like Sony and Time Warner’s Warner Bros. for their offerings: Netflix writes a big check and agrees to wait longer to distribute some content, in exchange for the rights to more content, overall.

So what if you want to watch TV shows that ran last night? There are plenty of other places to get that, like Hulu, Apple’s iTunes or video-on-demand offerings from cable providers.

“Day-after broadcast is not core to our strategy. We’re not in that business, particularly,” Sarandos says. “I highly value completeness over freshness. For our customers, it’s much more about being able to watch the entire run of a show, as it is about being able to see time-shifted episodes.”

Translation: Hey Hollywood and TV executives! Don’t believe what you hear and read–we don’t want to blow up your existing distribution models. We just want to write you big checks for stuff after you’re done with it.

Earlier this fall, Netflix announced a similar deal with GE’s NBC, and Sarandos says he thinks his agreement with News Corp.’s Fox is fairly robust (News Corp. also owns this Web site).

Which means we should expect to see something from CBS down the pipe, too, right? “We’re constantly in talks” with other content owners, Sarandos says.

Translation: Hey Les Moonves! We’re no Google. How much do you want for “The Mentalist”?

The deal is the latest in a string of pacts that are fast transforming Netflix into a true Web-based movie channel. With streaming rights to films from Paramount, Lionsgate, Sony, Disney and MGM studios, and a new streaming-only service priced at $7.99 a month, the company is increasingly becoming more competitive with the cable incumbents.

MSN is launching a new health and fitness site called Fitbie today, in partnership with Rodale.

It’s yet another move into niche content sites by the Microsoft portal, similar to those being made by AOL, Yahoo and Demand Media in an effort to dominate key consumer categories.

In a press release, Microsoft said Fitbie was “similar to lifestyle sites Glo.com and Wonderwall.com,” which it created with Hollywood’s BermanBraun.

Fitbie will be powered by MSN, which will sell advertising for it. Rodale is providing both original content and also material from its magazines, such as Men’s Health.

“We think we can really bring our content to a much larger audience with this partnership,” said Steve Madden, VP of Creative Services & Digital Product Development at the New York-based publisher, in an interview yesterday.

Added MSN’s Scott Moore: “The premise is to bring best of breed content about fitness and content and our distribution together.”

Here is the official press release:

Rodale Introduces Fitbie With MSN on the MSN Network

New Health Channel to Provide Free Trials for Expert Fitness, Nutrition and Weight Loss Advice Within One Comprehensive Web Destination

NEW YORK, NY, December 1, 2010–Rodale Inc., the authoritative source for health, fitness and wellness content around the world, proudly launches Fitbie [fitbie.msn.com] on the MSN network today. The latest property from Rodale’s stable of award-winning brands, Fitbie is a new health channel that will deliver original groundbreaking fitness, nutrition and weight loss content via an interactive, multimedia experience. Available on MSN.com, Fitbie is the latest addition to the MSN Lifestyle portfolio and will fuse information, inspiration and innovation in one unique web destination.

“Working with MSN to launch Fitbie is a perfect fit for Rodale,” said Steve Madden, Vice President, Creative Services & Digital Product Development. “Our mission is to improve personal health, and teaming up with a digital pioneer as respected as MSN to introduce this new property puts us squarely at the forefront of the digital health revolution.”

Said Scott Moore, Regional Partner Executive Producer for MSN at Microsoft Corp., “MSN takes great pride in relationships with leading brands like Rodale to deliver expert lifestyle content to our vast audience in compelling and engaging ways. Rodale is the authority in the health space, and we’re excited to expand our lifestyle offerings with this unique online experience.”

The Fitbie collaboration is the most recent one for MSN with Rodale, who has served as a trusted content provider for the site since 2003. As the new online health powerhouse, Fitbie capitalizes on the massive MSN audience reach and the category expertise of Rodale to provide both exclusive premium content and content from the company’s expert brands, including Men’s Health, Women’s Health, Prevention, Runner’s World and Bicycling, for customers and advertisers.

Fitbie provides advertisers with the opportunity to engage with the diet and fitness-conscious MSN audience, offering prominent ad units and deep, rich content. Advertisers will be able to directly target their specific audience in addition to leveraging the larger opportunities on MSN Health.

Similar to lifestyle sites Glo.com and Wonderwall.com, Fitbie will be powered by MSN and is accessible at fitbie.msn.com, as well as on the MSN home page and editorial programs across the MSN network. Access to Fitbie can also be found across Rodale magazines and online properties.

Things have certainly quieted down in the swirl of mostly vapor plots about the future of Yahoo, although the pondering, machinating and such on the parts of a variety of players have most certainly continued.

And that includes the introduction of a new character into the drama: Former News Corp. President Peter Chernin.

Let’s be very clear–there is no active plan for Chernin to join Yahoo or its board, nor is he currently part of any possible takeover plan related to the Silicon Valley Internet giant.

But multiple sources from a variety of sides said that Chernin, a well-liked and deeply experienced media and entertainment exec, has been contacted by a number of private equity firms and other investors about his interest in becoming involved should any of the various and sundry scenarios around the Internet giant pan out.

And Chernin, many sources said, has expressed a definite interest in the situation, perhaps because he was deeply involved in a previous deal when running News Corp.

At the time, it involved combining the media giant’s Myspace social networking site with Yahoo and also Microsoft’s portal MSN and creating a new company, code-named “TrafficCo.”

“He is asking a lot of questions and is nosing around, but there is not a plan,” said one source. “Yahoo has always been an interesting opportunity to him.”

Indeed, especially since Chernin has had a longtime interest in being more involved in digital business after a long career in traditional media.

He currently has a Santa Monica, Calif.-based media company, called Chernin Entertainment, which has a lucrative first-look production film and television deal with News Corp.–as well as the Chernin Group, which “pursues strategic opportunities in media, technology, and entertainment.”

And, in recent weeks, Chernin (pictured here) has also unveiled a new media venture in Asia called CA Media, which will “focus on a broad range of opportunities in content creation (specifically, film and TV production), television networks, sports, education, advertising, and digital media.”

But so far, since he left News Corp. in early 2009, Chernin has done very little in the digital arena.

In contrast, at News Corp., he was a key exec behind its co-founding of the Hulu premium video site, for example, among other digital initiatives.

And when Microsoft was vying to acquire Yahoo several years ago, Chernin and News Corp. CEO and Chairman Rupert Murdoch were actively trying to forge some solution that involved the company.

One possibility floated by numerous sources was that Chernin could once again work with Microsoft on settling all the turmoil around Yahoo of late.

In a related matter, sources said he had been in very early talks with the company about doing a subscription original-content channel on its Xbox–a kind of digital-only HBO–aimed at young men. Those discussions have not resulted in any project.

And, in fact, Chernin was a guest speaker at a Microsoft board retreat just yesterday in the Seattle area, where the theme was “Three Screens.”

He reportedly addressed television, the other two screen being the computer and the mobile phone.

A tighter relationship between Chernin and Microsoft would be interesting and possibly helpful to both.

“Microsoft is very worried about making sure there is a stable Yahoo,” said a source close to the situation, who noted the software giant has been quietly eyeing the situation and considering options. “Involving a well-regarded executive like Chernin makes a lot of sense.”

That makes sense given the key online search and advertising partnership Microsoft and Yahoo are now in, which tightly ties their fates together.

Of course, much about the Yahoo situation and any scenario being thought of–from spinning off its Asian assets in China’s Alibaba Group and Yahoo Japan, to taking it private, to replacing its management and board–is, as BoomTown has frequently noted, a lot of shadows and dust at this point.

But–as a longtime admirer of Chernin’s curiosity about the digital realm, refreshingly minus the requisite horror over its growth that is so characteristic of much of Hollywood–his interest is a welcome one into the debate over what Yahoo needs to do to reinvigorate itself going forward.

Asking his thoughts might be a good question at the Web 2.0 Summit conference, where Chernin is being interviewed later today on the topic of content.

That’s the amount Netflix has committed to paying Hollywood studios for the rights to stream their movies and TV shows. And it’s up from $229 million three months ago, the company disclosed in an SEC filing yesterday.

Most of that leap comes from a five-year deal that Netflix previously announced with the Epix pay channel, which is thought to be in the $900 million to $1 billion range. But that number could jump again within the next year, when Netflix’s deal with the Starz pay channel expires.

The Starz deal gives Netflix access to Sony and Disney titles, so it’s crucial that Reed Hastings hangs on to it. And that will make a new Starz deal about as expensive as the Epix deal, says Barclays analyst Douglas Anmuth: He figures Netflix will have a total streaming commitment of $2 billion by the end of 2011.

The magic of the Netflix Web model, though, is that as people consume more on the Web, they cut back on discs –”You’re
replacing the postal cost with content cost,” in Hastings’s words.

For more details on Netlix’s streaming plans and costs, I highly recommend nerding out with this transcript from its Q3 earnings call (PDF). It’s a fascinating peek into a company on the leading edge of the digital transition.

The newest venture–a 24-hour live “behind the scenes” Webcast, produced in conjunction with Google’s YouTube (another recent Conan ally).

It kicks off at 1 pm ET today on O’Brien’s YouTube channel, and it’s pretty self-explanatory. But if you want to read about it, you can check out this YouTube blog post, or just watch this clip.

The online and mobile gaming sector has been a hotbed of deal activity over the the last year, from the sale of Playdom for $750 million and Tapulous to Disney, to the acquisition of Playfish by Electronic Arts for $400 million, to the multitude of small developers being bought up by Zynga.

Most recently, Ngmoco was sold to Japan’s DeNA for $400 million.

So what’s the next to go? Several sources said that U.K.-based Chillingo, arguably the hottest of the downloadable game publishers–mostly via apps for the Apple iPhone and iPad–is close to a sale to a bigger company.

The likely acquirer: EA.

The price estimates for Chillingo range from $80 million to close to $200 million.

[UPDATED] EA confirmed the deal to me, noting:

I can confirm EA’s purchase of Chillingo for an undisclosed price.

By acquiring Chillingo, EA Mobile is increasing its market leadership on the Apple Platform as well as reaffirming its position as the world’s leading wireless entertainment publisher.

This acquisition will combine Chillingo’s expertise in cultivating the ideas of independent developers with EA’s global mobile publishing reach.

Chillingo remains committed to its promise of providing the optimal gaming experience for consumers and diligently listening to all its audiences in order to enhance the titles we bring to market.

A source close to the situation said the price was under $20 million in cash, but there were other elements, most likely incentives and earnouts.

[Back to the original post] There are a number of other companies that could be interested in Chillingo, such as Intel, Gameloft, Activision Blizzard, DeNA and even Microsoft’s gaming unit.

But sources said EA is the one targeting Chillingo, which says of itself that it “works with a global network of independent development studios and leverages its network of marketing channels and publishing strength to promote and distribute games.”

Among Chillingo’s biggest hit titles is Angry Birds, which was published by its Clickgamer division and developed by Finland’s Rovio.

Chillingo was one of the first to publish on the iPhone platform and is planning upcoming glames to be released on Google’s Android mobile operating system.

More recently, it released Cut the Rope, which was developed by Russia’s ZeptoLab. It sold one million copies in less than 10 days and is the No. 1 paid app in the App Store.

And Chillingo recently announced a half-dozen new games for the Apple App Store.

The company also has Crystal, an open social gaming platform for the casual gaming community.

BoomTown has calls into Chillingo and EA for comment.

While some television networks and cable channels are doing a lot of coverage, the Chilean miner rescue is unfolding minute by agonizing minute on the Web.

And also on social networking sites, such as Twitter, which you can see below, along with live Web video from CBS (CBS) News on Ustream.

CBS has been doing the feed since early yesterday and presumably will continue until all the miners are out.

Truly, given how well it has turned out, enjoy:

That’s not much of a surprise, given the relentless marketing campaign by the makers of “The Social Network,” which opened wide last Friday. It has garnered terrific critical acclaim.

Still, BoomTown was quite surprised to see a mention of the film on one of my favorite celebrity sites, TMZ.com.

Of course, because it is gossip-saturated, TMZ featured it as one of its naughty regular features called “Who’d You Rather?”

As in…well, you get the point.

This time they pitted Facebook CEO and co-founder Mark Zuckerberg against the Winklevoss twins in a “Facebook Fight.”

“As part of the movie ‘The Social Network,’ twin brothers Tyler and Cameron Winklevoss claim their Harvard [University] classmate Mark Zuckerberg stole their idea and created what is now this little website called Facebook,” TMZ wrote.

Also surprising, as you can see from the screenshot above, given what hunks of dudeness the Winklevii clearly are, is that Zuckerberg seems to be attracting one-third of the votes compared with their two-thirds.

And since there are two of them, the billionaire social networking wunderkind could be considered tied with the brothers!

Sweet justice after the slamming the Winklevii have been giving Zuckerberg in the media of late, even though they had signed a confidentiality agreement after their first $65 million settlement with him?

The Winklevii are trying to have that overturned and are inexplicably going for more, of course, which should keep the themes of the movie resonating for a while.

That will also be true if “The Social Network” garners some award nominations, especially the Oscar.

Also interesting will be to see if the movie will perform well this weekend or will drop off. It’s so far proved popular in the big cities on the coasts and in Silicon Valley, but now it has to go wide to make some real dough.

But, for sure, it will be on television eventually. Today, the FX cable network said it had bought the broadcast premiere rights to the movie.

While the Silicon Valley digital giants are fighting on much bigger playing fields, BoomTown is enjoying the mini-battle brewing between Facebook Live and Google Beat.

What, pray tell, are those?

Well, Facebook Live launched about a month ago, and includes all kinds of insidery videos from the social networking giant.

Facebook Live notes on its Facebook page that it is an “official live video streaming channel, providing a deeper look into our features, partners & employees.”

That includes interviews by Facebook’s marketing exec Randi Zuckerberg, live event streaming and also a look-see at demos.

Google (GOOG) has been putting up a lot of videos on its official YouTube channel for a while now, such as executive talks, tips, product explainers, life-at-Google vignettes and even a Rubik’s Cubes Googley art wall competition.

Now, it seems to have upped the stakes with last week’s launch of Google Beat, which is–as a blog post described it–a video series that “highlights some of the hottest searches on Google in the U.S.”

This past week, searches centered on Glenn Beck’s “Restoring Honor” rally and hurricane information, which seems like a good fit.

Personally, I like both entries from Facebook and Google and want even more.

What about a look inside Facebook Mark Zuckerberg’s sock drawer? Or perhaps a gander at exactly what Google co-founders Larry Page and Sergey Brin searched for over Labor Day?

I say, the more, the merrier–or, in this case, the geekier, the nerdier!

Although here is something to ponder: While Twitter is likely minutes away from broadcasting “Twit Wit,” would Apple (AAPL) ever do something like this?

(Answer: Never ever ever.)

Here are two recent Facebook Live posts–one an interview of the Places team and the other a tech talk on Facebook infrastructure.

They are followed by the first two Google Beat episodes, starring Anne Espiritu, as well as the ever-changing colors of Google’s signature exercise ball.

Enjoy:

Showtime’s newest original series, “The Big C”–starring the superb Laura Linney, a tightly wound woman who reacts to a cancer diagnosis by living it up–premiered on the pay cable channel this week with almost 1.58 million viewers.

That makes it a hit for a program on cable television, but what’s interesting to BoomTown is that the first episode’s online version, which has been available for weeks to gin up interest, has grabbed about that many views, too.

In fact, that’s where I watched it–on YouTube, although it is available in several locations online–and where I am guessing many more than ever will too, if more shows get posted.

We’ll see about that, but until then here’s the video of the “The Big C” trailer, as well as the entire premiere show below it:

I pretty much don’t have to say any more than this: A mashup of a big shark and a giant octopus, which is also really pissed off.

Here’s the ridonkulous trailer for the upcoming movie, “Sharktopus,” a Roger Corman-produced movie that is coming out on the Syfy cable channel and stars scenery-chomping Eric Roberts.

And let me just say–do not miss the bungee jumping nightmare depicted below:

Blip doesn’t make Web video–almost none of the Web video companies that survived the last bubble do that. Instead, Blip helps distribute clips, generally made by small-time producers, and sells ads against them. It splits the proceeds with the producers.

And like many other Web video outfits, Blip still isn’t profitable, though I’m told that could change by the end of the year. But Blip has a modest burn rate and has been steadily ramping up its list of big brand advertisers. Which is why it has been able to get away with raising only $8 million prior to its newest round.

Here’s an interview I shot with CEO Mike Hudack yesterday, in which he explains how a Web video company can survive without the backing of Google (GOOG) or big media companies. And he sketches out his vision for Web video’s future: Lots of people spending very little to make interesting stuff, and making enough money to keep on doing it.

Following that, a clip of Nostalgia Critic, one of Blip’s most successful shows. I don’t get it, but plenty of people do.