And, why? It’s simple. There’s a great ad filter on Super Bowl Sunday called “really expensive media time,” which ensures that only the best ads get airtime. I have to hand it to the car guys–Kia, Chrysler and Audi… and the Moto Tablet had me thinking Apple showed up too. And who hasn’t tried to get that email back like the Bridgestone guy running all over town?

The Super Bowl is proof that Americans actually want ads one day of the year, but what about all the other days? That’s the job of AdKeeper: to be Advertising’s Super Bowl the other 364 days. With AdKeeper consumers can gather just the ads of interest and bring them together in one place. Keep the best, toss the rest.

People actually like the ads they want, that are delivered when they want, when they have the time and when they’re in the market for specific goods or services. And why wouldn’t they?

People use ads, every day. Ads save us money, help us research products, explore what to see, do or where to go. They keep us connected with our favorite brands and the best ones entertain us.

The problem with online ads is that they try to interrupt when we’re busy doing something else. Content is our primary purpose for visiting sites; the ads are secondary. So, AdKeeper is designed to help people who want to engage with advertising as a primary activity–later, when they have time.

Ok, we like ads, but why Keep?

• I’m busy; I came online to read or find something, and while the ad messaging is appealing, I just have to keep doing what I’m doing. I’ll Keep that ad for later.
• I’m in the market for something and want to compare all the options side-by-side when I have time. Keep for later.
• The ad is personal in nature (and they all are, right? Medical, job hunting – even shopping for a car) and I want to dive in when no one’s looking over my shoulder. Keep for later.
• I want to share the ad with someone else. Keep to share.

OK, we like ads, Keeping seems to make sense, but can it be easy enough?

The trick was getting all the friction out for the consumer. AdKeeper lets users Keep ads anytime they see the K. No pre-registration, no set-up, no software, no downloads, no browser extensions, no plug-ins – nothing. Click. Kept. Period. Click the K and they continue whatever they were doing. Do it over and over. Then, whenever they’re ready to engage with their Kept ads, they just click through any K, on any ad, anywhere and they’re delivered to their personal, private Keeper.

The truth about human nature.

People save the ads they want.

We have drawers filled with coupons and wallets and handbags filled with useful ads we’ve torn out. We have ads sprinkled into our stacks of paper. Hairstyles, resorts, the latest fashions, the newest vehicle features…. we’re busy so we grab these ads and keep on going.

And, we love the ads on niche Web sites and buy special interest magazines like Field and Stream, Ski and Vogue as much for the ads as for the content.

The fact is, 90 percent of people have torn an ad from a magazine. Over three billion coupons were redeemed last year, just for packaged goods.

People do it now. People want it online.

Most of us want to Keep ads. Not everyone, but most.

Multiple focus groups had consumers literally jumping out of their seats asking when this tool could be theirs to use. 56 percent of Internet users intend to use the service based on two different Nielsen studies.

Of the 56 percent who said they intended to use AdKeeper 71 percent intend to use it two times a week and 27 percent, more than five times a week.

Consumers also said they like AdKeeper for all these reasons: It’s easy – 87 percent; Saving for later – 87 percent; It’s secure – 86 percent; Sharing – 78 percent; Top ads showcased – 77 percent; Value – 76 percent; Organization – 75 percent; Money saving – 72 percent. And 69 percent were surprised that this has never been done before.

This behavior simply hasn’t yet migrated from offline to online since there wasn’t a mechanism to make it possible.

The fundamental construct of Internet advertising is backwards

We moved from linear TV to the interactive Internet but didn’t move from interruptive to invitational advertising. Advertising has historically relied on being interruptive, often annoyingly so.

That’s over. Users are in control on the Internet, like never before. Simply: interruptive advertising in a dynamic medium is illogical. What’s crazy is that it took us 15 years to create Keeping. IMPRESSIONS and CLICKS are fine, but KEEPS are a big deal.

We don’t dislike individual ads when they’re properly targeted, at the right time in the right place, with respectful presentation. When we get what we want, we can organize it, sift it, make it useful and control it – advertising is awesome.

Online advertising is broken, but not beyond repair.

After 15 years of phony input fields, punching monkeys, and every annoying trick in the book, you’d think that we’ve destroyed the medium, that we’ve created 100 percent banner blindness. Luckily, it’s not true.

While banner blindness gets worse by the day, the good news is there is still time to fix it. In fact, the best online ads are able to rise above the noise. The Online Publishers Association released a fascinating eye tracking study last November that showed 96 percent of people noticed OPA ad units while naturally surfing and 67 percent looked back before leaving the page. Imagine, instead of just looking back, now you could hold onto the ad and engage on your terms.

That said, the industry needs more clicks–and today, clicks on ads may be the most pitiful thing to happen in the history of the Internet. .09 percent are clicking, less than one in 1000. I don’t know whether to laugh or cry. And, with 28 percent of consumers’ media time spent online, but only 13 percent of the ad spend, Internet ad models need some serious fixing.

Respect for consumers and putting them in control is long overdue, and the pent up demand from our advertising partners shows that we’re not alone in craving this change. There’s a reason more, bigger and better brands have signed on with AdKeeper than any new media effort, ever.

The industry’s role in Keeping

AdKeeper is good for everyone in the ad ecosystem. We’re out to create extra impressions and deeper engagement – more clicks, actions, sharing, printing, likes, fans, tweets, conversions and enhanced CRM. This is good for advertisers, publishers and most importantly, consumers.

The more ads with Keep Buttons, the more people will see them, understand them and want to use them. We know for a fact that people want to Keep ads that make a difference in their lives. Now we – all of us – need to help make it happen.

The Internet is the greatest medium of all time. Super Bowl Sunday proves that people like ads that can make an impact. AdKeeper makes it Super Bowl Sunday for advertising, every day.

Ford (F) recently released SYNC, a voice-activation package on some models that integrates the content and functionality of mobile devices with the car itself. SYNC also adds apps to the car, though it’s not clear what these features will mean for the future of American automakers.

Liveblog

Mullaly appears onstage wearing a very bright red vest. Vibrant!

At Walt’s request, Mulally shows off a piece of paper with handwritten notes that purport to explain Ford’s interest in all things digital. Lots of computers are involved in the creation of your Taurus.

12:30 pm: Kara wants to know why cars have been basically digitally ignorant for a long time. Walt: You open the door to you car and it’s 1957 again. Why is that?

For the record, Mulally doesn’t think you should text and drive.

He also wants you to keep your hands on the wheels and eyes on the road. So there’s lots of digital stuff being built into dashboard and console. Like the SYNC iPod/phone, etc., manager.

Ford is playing around with features like allowing drivers to have their text messages read to them. But safety is paramount. All of our data says your safest operation is when you have your hands on the wheel and eyes on the road. But right now, we feel that listening to email and text is a good first step. But we don’t want you sending email and text via voice, at least for now.

12:35 pm: Kara–Why is this taking so long? [i.e., "where is my jetpack?"]

Walt: Yeah! Even fancy German and Japanese cars don’t do it well. It’s pathetic!

Mulally: Don’t blame me! I just got here. Part of the problem is that car development is much slower than consumer electronics R&D cycle. For instance, a lot of competitors have embedded a phone in the car. We’re avoiding that and focusing on interface, so as consumers exchange and swap devices, they can do that.

12:38 pm: A pitch for “My Ford Touch,” which seems to have lots of bells and whistles, but sounds confusing to this frequent walker and subway-taker.

12:39 pm: Walt tries explaining it. “The instrument cluster, which has been on steering wheels forever, is now going to be a on a screen.”

Mulally: Right. We want to make it intuitive. Etc.

12:40 pm: Still trying to explain it. Screen goes on steering wheel and allows customizable controls for operating car, as well as extras.

12:41 pm: Kara–what is that people want to do, anyway?

Mulally: Good question. We watch what people do in cars and try to help them do it, because they’re going to do it anyway. For instance, we’re building in Pandora to our cars. You’ll get the music via the Web, from your cellphone, but you’ll operate it on our panel. Also Stitcher, Open Beak, etc.

A lot of people here are using apps. You’ll get to use them in the car.

12:43 pm: Walt–Will you need a special Ford version of these apps?

Mulally: Yep. You use our API

12:44 pm: Kara wants better navigation services. She doesn’t want to hear a mean German lady giving her directions though.

Walt: Yeah! All of your GPS systems are lousy! The ones on phones are better!

Mulally: We’re with you. That’s why we want to rely on developers to build the good stuff, via our API.

12:47 pm: Let’s talk about the car industry, period. You just got here. You were in aerospace, before. Also, the whole oil spill thing does change the way we look at cars, right?

Mulally: Before I left Boeing (BA), I thought about where the car industry was going. What I decided was that the industry is the soul of Manufacturing–“big M”–all around the world. Lots of stuff goes into this, no matter what country or region. It’s also part of the solution to economic growth, energy independence and environmental sustainability.

On that note: Clearly, the internal combustion engine is going to be around for a while. But we can make them operate more efficiently, etc. Take a v6 and make it run like a v8m, etc. Meanwhile hybrids are tough because you have two different systems: Batteries and internal combustion. Then in the future, we need to move to all-electric. We have a great road map for all of this. First all-electric cars launch this year. Hydrogen is farther out, don’t have the tech for it yet.

12:52 pm: Mulally describes challenges of electric car–need to figure out how and where to get the juice to cars.

12:53 pm: Kara–What about health of business?

Mulally: I like being here much better than testifying in front of Congress.

Kara: How did you get here?

Mulally: I flew! That’s why we have airplanes. For long-distance travel.

12:53 pm: A Zuckerberg hoodie joke.

12:54 pm: Mulally–Time goes fast. Last year, I was testifying on behalf my competitors, who were bankrupt. Now I’m a capitalist. But if GM and Chrysler went away, they’d take the supply base along with them, and they’d probably have put the U.S. into a bona fide depression.

I was asking for temporary help. I didn’t think all of us would end up owning our competitors.

12:57 pm: Mulally–Recovery is coming, by the way. We’ll have 3.5 percent expansion of GDP this year. And Ford is doing well. We’ll have market-share increases.

Kara: What kind of car do you drive?

Mulally: A different one every night.

Q&A

[I hope someone asks about the New York Times series that said that anything you do in your car besides driving is a safety risk. Anyone?]

Q: Please talk about the Mercury situation.

A: We had too many brands. Ford, Mercury and Lincoln. Mercury was supposed to be a gap-bridger between Ford and Lincoln. But the Ford line expanded, so we didn’t need Mercury. “Everybody’s got great options in Ford.” It’s also good news for Lincoln–because we don’t have other premium brands anymore, we’ll refocus on Lincoln for luxury.

Q: Proud Tesla owner Jason Calacanis wants to know why electric isn’t everywhere already.

A: We can make electric cars, but as you know, we can improve them, like battery life.

Calacanis: No. It’s not a problem. Batteries are great at Tesla.

Mulally: Nope. Most of them are too big, too heavy. There’s a lot of room to improve the batteries.

Other point is that the infrastructure has to get there. You need charging stations for people in apartments, in rural areas, etc. When we get there, Ford will be there.

Kara, and Walt want Jason to tell us how much his Tesla cost. Astonishingly, he goes mute.

Q: Did you really say you don’t intend to get a revenue stream from connectivity of cars to data? You don’t want a piece of money made by Yelp, Garmin, etc.?

A: You heard me correctly. We’re laser-focused on safe and efficient transportation. So there’s no conflict of interest.

Q: Walt wants to if these electronics actually sell cars.

A: I demoed this stuff for you, and you’re a tough critic, and you said “whoa!” This technology is absolutely a differentiator.

Q: You’re talking about innovation in cars. Does dealer network have to change too?

A: Absolutely. We’ve been right-sizing the dealer network to match demand for five years. Once you do that, throughput goes up, profitability goes up, interest in improving facilities goes up, etc. Then we can improve consumer experience.

Walt: Because it’s terrible right now.

Mulally agrees without saying so.

Q: China is pushing hard for electric cars. What does that mean for you?

A: I think China is going to continue to take a real leadership position on this. Big population, and they have a chance to really make a difference and maybe leapfrog the past.

Q: There’s that great Ford quote about not listening to his customers, because if he did he’d be in the horse business. So how you do innovate?

A: Stay closet to innovation. And have a point of view about how the industry is going to progress.

Q: Ah! Someone asked about focusing while you drive.

A: Eighty percent of accidents involve taking your eyes off the road. So we’re convinced that the mind has the cognitive ability to do other things while driving as long as you continue to watch the road. So we minimize anything that’s a distraction: Keyboard, certain confusing apps, etc. We are definitely going to be a gatekeeper with regard to apps, because it’s crucial that you not be distracted.

We’re done! Thanks for sticking around. See you in a year!

A note about our coverage: This liveblog is not an official transcript of the conversation that occurred onstage. Rather, it is a compilation of quotes, paraphrased statements and ad-lib observations written and posted to the Web as quickly as possible. It is not intended as a transcript and should not be interpreted as one.

Mr. York, a former finance chief for Chrysler Corp. and International Business Machines Corp., headed the Apple board’s audit committee for more than 12 years. He died from a brain aneurysm at the age of 71.

Apple’s time frame for finding a new board member, and even whether it will seek one, is unclear. Apple directors haven’t hired a search firm to recruit a new director, but the Cupertino, Calif., company typically prefers to tap its own network and conduct its own search, industry recruiters said. An Apple spokesman declined to comment.

Read the rest of this post on the original site

Absent from the new Sirius app are a number of the broadcaster’s more popular channels, among them Howard Stern’s, which Sirius often claims are responsible for driving more subscriptions than any other. Also missing: MLB Play-by-Play, NFL Play-by-Play and Sirius NASCAR Radio.

That the company calls this app “Sirius XM Premium Online” when it fails to include much of the broadcaster’s more popular content is ironic. That it expects subscribers to pay an additional $2.99/month to access it after a week-long free trial is silly (Note: If you are already a Sirius XM Internet subscriber or subscribe to the company’s Premium Online service, Sirius waives that fee). Without Stern and those other channels, there’s really no reason to. There are far too many other ways to listen free music on the iPhone that don’t require a monthly subscription fee–Pandora, for example. Or Last.fm. And NormSoft’s Pocket Tunes app has been streaming Stern for months now.

Surely, Sirius knows this. So why not include Stern et al? Did a rights issue prevent Sirius from doing so? Did it convince itself that Jimmy Buffett’s Radio Margaritaville and Oprah Radio were compelling enough reasons to download the app? Or perhaps the company is planning a standalone Stern app for which it will charge separately. Or maybe Stern is working on that himself.

And seriously, doesn’t Sirius XM pay Stern too much not to include him?

In any event, the app is an enormous disappointment. Which is too bad. Because Sirius really could have used the few additional subscribers Sirius XM Premium Online might have attracted. With the souring economy weighing heavily on the auto industry–-a mainstay of Sirius’s business–-and partner Chrysler navigating bankruptcy, the struggling company is bracing itself for nasty subscriber losses this year.

If this is all that Sirius XM has to offer on the iPhone, it would have been wiser to do what Netflix (NFLX) did with its Watch It Now online streaming service–provide it gratis to active subscribers as a loyalty bonus. Without Sirius XM’s top-tier content, there’s little to differentiate its iPhone app from Pandora and Last.fm. And Pandora and Last.fm are free.

UPDATE: A quick review of the Sirius Internet Radio FAQ reveals that it is indeed licensing restrictions that prevent Sirius XM from offering NFL, MLB and NASCAR via the Internet and presumably via the iPhone as well. Those same restrictions, however, do not seem to apply to Howard Stern’s channels, which all appear in the Sirius Internet Radio lineup.

UPDATE: Sirius XM has declined comment on the Stern issue beyond what was already said in this morning’s press release.

“Chrysler’s bankruptcy and announced factory shut-down will impact second quarter numbers by reducing the number of prepaid bundled subscriptions associated with the production and shipment of new cars,” Jim Meyer, Sirius’s President of Operations and Sales, said during a conference call last week. “There will be a noticeable hit to subscribers in the second quarter, as a result of these production halts.”

A noticeable hit. What does that mean? Sirius didn’t say at the time, but a filing the company made with the SEC today gives us a clearer picture–and it’s not a pretty one. Chrysler sent quite a bit of new business Sirius’s way. From the Risk Factors item in the company’s 10-Q filing:

We do not expect to generate a significant number of new subscribers from Chrysler while its plants are closed. During the year ended December 31, 2008, Chrysler produced approximately 900,000 vehicles which included a satellite radio and a prepaid subscription to our service. These subscribers represented approximately 16% of our gross subscriber additions in 2008.”

 
Now, there’s no telling how long the Chrysler factory shutdown will last, so it’s impossible to know how much of an impact it will have on Sirius. That said, if the company’s bankruptcy proceedings drag on for any length of time, it obviously does not bode well for Sirius, especially since XM is potentially facing a similar scenario with General Motors (GM). Again, from the Sirius 10-Q:

There is also significant uncertainty surrounding General Motors’ future and potential filing for bankruptcy protection. A bankruptcy filing by General Motors could have similar effects on our subsidiary, XM.

And that would be grim news indeed. Because while Sirius has stopped counting on its auto partnerships to drive sales, it hasn’t yet established other means of driving subscriptions.

More than you think, argues the New York Post’s Keith Kelly. If you’re interested in either publishing or Washington’s attempt to save the auto business, you should read the entire piece.

But here’s the important part: Quadrangle Group, the big media investment group run by Steve Rattner, borrowed $125 million from Cerebus Capital Management to buy Maxim and other high-concept, big-print titles from founder Felix Dennis. Those magazines are in disarray (yesterday, Quadrangle shuttered music title Blender) and Quadrangle defaulted on those loans last year.

Still there? OK. Now Rattner has left Quadrangle for Washington, where he’ll advise the Obama administration on how to deal with companies that include Chrysler, which is owned by… Cerebus.

Which should make for an entertaining conversation or two, at the very least.

Car companies cut their ad spending by 10 percent, to $6.1 billion, through the first half of the year, according to Nielsen’s ad tracking service. That confirms anecdotal evidence media companies have been offering up throughout the year, and it means that the numbers for the second half of the year–when the economy really collapsed–are going to be brutal.

Which goes a long way toward explaining why everyone–from Time Warner’s Time Inc. (TWX) to GE’s (GE) NBC to every Web start-up you can think of–is looking at dwindling ad revenue for the foreseeable future.

And yes, you can point your finger most accusingly at Detroit, if that makes you feel better: While some imports, like Toyota (TM) and Honda (HMC), actually kept spending steady or increased it, the formerly Big 3 all made big cuts. General Motors (GM), the country’s biggest auto ad buyer, dropped spending six percent; Ford (F) and Chrysler dropped 22 percent each.

MediaPost has the full gory details.

[Image Credit: Hauke Sandhaus]

Now, Wi-Fi is making its way into your car. A small California company, Autonet Mobile, has teamed up with Chrysler and others to sell a service that floods any brand or model of car or truck with Wi-Fi Internet connectivity that can be used by multiple passengers and devices simultaneously. It’s a dealer-installed option on Chrysler vehicles, but Chrysler dealers, and some independent auto electronic shops, will install it on any brand of car for a fee.

The system works via a special wireless router, mounted in the trunk or rear cargo area, that draws Internet connectivity from cellphone towers and then converts it into an in-car Wi-Fi signal with a range of 100 feet. This router looks like a military device, because it is ruggedized to survive jolts and vibrations, and is shielded to avoid interference with the car’s electronics or with cellphone calls.

As long as they have built-in Wi-Fi, the laptops and smart phones used in the car don’t need any add-on hardware or software to use Autonet. To them, it looks like any other Wi-Fi signal. And no special car antenna is needed; the router uses its own large antennas.

I’ve been testing Autonet Mobile in a rented Saturn Vue SUV in Washington, D.C., and its suburbs, and found it worked well for most basic Internet tasks like email and Web surfing. The router turns on when the car does, and the Wi-Fi signal shows up about 30 seconds later. However, Autonet is relatively pokey. It’s too slow to be reliable for streaming video longer than brief YouTube clips, or for smooth video chatting.

Perhaps the biggest downside of in-car Wi-Fi is that it provides one more potential distraction for drivers. The company says the service is only for passengers, not drivers, but there’s no technical barrier to a driver using it.

The Autonet Mobile router

Of course, drivers already can court danger this way by using cellphone wireless connectivity on a laptop, iPhone, BlackBerry or other connected device. And that raises another question: Since you can already connect to the Internet from a car with a smart phone or a cellular data card for a laptop, why would you want Autonet?

There are three reasons. First, cellular Internet access is typically tied to a single device at a time. But Autonet’s Wi-Fi service works just like Wi-Fi in your house: Multiple people with multiple devices can use it at the same time. In fact, the company envisions that the service’s primary use will be to allow children in the back seat to use laptops for social networking, online games or homework; and multiple adult passengers to conduct online business or research routes and destinations.

Second, the monthly fees can be lower, at least for laptops. A typical cellular data card for a single laptop costs $60 a month. But Autonet’s service starts at $29 a month for the entire car, regardless of how many devices are being used. A premium plan costs $59. The plans differ by how much data you are allowed to consume monthly. And Autonet requires no special laptop cards or software.

Lastly, the company claims that it has invented a technology that keeps the connection steadier while moving than the typical direct cellular connection. Although some videos froze on me, I never lost Autonet’s Internet connection, whether moving slowly through downtown D.C. or moving faster on suburban highways and streets.

In my tests, with a laptop and an iPhone, Autonet’s speeds ranged from around 100 kilobits per second to around 500 kbps — far slower than a typical cable Internet service in a home. My average speed was between 400 kbps and 450 kbps.

There are some other drawbacks. First, the router costs $499, though that will soon drop to $399 in a holiday price promotion. Second, you have to sign at least a one-year contract, even if you pay monthly. Third, your Internet usage is limited. The $29 plan gets you just 1 gigabyte of data a month, while the $59 plan gets you 5 gigabytes. That should be plenty for most typical users, but not for those with large appetites for data.

These service fees are all-inclusive. You don’t have to pay anything to any cellphone carrier. But there is also a $35 “activation fee,” whose justification is murky, and installation costs are estimated at $50 to $75.

For security, you can set Autonet up with a password, but it doesn’t yet use the most advanced version of Wi-Fi security. The company says that, while it can track and manage your Internet connection, it cannot determine the content of what you are doing online.

Finally, because the router is hard-mounted, you can’t remove it for use in, say, a hotel room or second car.

If you’re willing to invest in the router and can tolerate the slow speeds, Autonet might be what you want — as long as you can resist using it while driving.

Find all of Walt Mossberg’s columns and videos online, free, at the All Things Digital Web site, walt.allthingsd.com. Email him at mossberg@wsj.com.

]]> http://allthingsd.com/20081112/wi-fi-on-wheels-is-steady-but-has-a-speed-bump/feed/ 0 http://allthingsd.com/20081111/shhhhhh-media-tech-moguls-meeting-today-dont-tell-anyone/ http://allthingsd.com/20081111/shhhhhh-media-tech-moguls-meeting-today-dont-tell-anyone/#comments Tue, 11 Nov 2008 16:08:24 +0000 Peter Kafka http://mediamemo.allthingsd.com/?p=918 Under normal circumstances, if the CEOs of big public companies–like, say, Cisco (CSCO), Microsoft (MSFT) and Comcast (CMCSA)–speak in front of an audience of bigwigs, it’s news.

And who knows? Maybe John Chambers, Steve Ballmer and Brian Roberts will indeed say something important today and tomorrow at Quadrangle’s Foursquare conference. Chrysler’s Robert Nardelli is speaking too. He might have something newsworthy to say.

But you are unlikely to read about it.

That’s because there’s no press allowed at the private equity shop’s annual conference, which starts this afternoon at New York’s Plaza Hotel.

Or rather, there’s some press at the event. But they’ll be on stage. And they won’t be telling their readers and listeners what they saw and heard.

CNBC’s David Faber, Becky Quick and Maria Bartiromo, for instance, will be moderating panels over the next few days. So will the New York Times’ Andrew Ross Sorkin. And network TV news bigshots Katie Couric, George Stephanopoulos and Brian Williams will answer questions themselves (Portfolio’s Matt Cooper will be moderating that one).

Am I crabby because I asked (nicely) and couldn’t get in myself? Nah. It’s Quadrangle’s event, and they can run it any way they want. But it does look like a pretty good gathering of worthies. Maybe I’ll park myself in the Plaza’s lobby and see if I can bump into some of them.

Want to join me? Here’s the agenda for next two days:

Tuesday 11/11
2:00 PM WELCOME
Joshua L. Steiner (Quadrangle)

ONE ON ONE WITH JOHN CHAMBERS (Cisco)
Moderated by Jim Citrin (Spencer Stuart)

WHO DO YOU TRUST: INFORMATION AND NEWS IN AN  OPEN WORLD
Tom Glocer (Thomson Reuters), Nancy McKinstry (Wolters Kluwer) and Sheryl Sandberg (Facebook)
Moderated by David Faber (CNBC)

ALL ABOUT WIRELESS
Jean-Bernard Lévy (Vivendi), Naguib Sawiris (Orascom Telecom) and Ben Wolff (Clearwire)
Moderated by Steven Rattner

4:15 PM BREAK

GOING IT ALONE IN AN INTERCONNECTED WORLD
Philippe Dauman (Viacom), Charlie Ergen (EchoStar) and Robert Kotick (Activision)
Moderated by Becky Quick (CNBC)

GLOBAL E-COMMERCE: $500 BILLION AND GROWING
Barry Diller (IAC) and Hiroshi Mikitani (Rakuten)
Moderated by Steve Hasker (McKinsey)

6:15 PM COCKTAIL RECEPTION
Grand Ballroom Foyer
The Plaza

Wednesday 11/12
8:30 AM WELCOME
ONE ON ONE WITH STEVE BALLMER (Microsoft)
Moderated by Ken Auletta (The New Yorker)

INNOVATION AND THE NEXT BIG IDEA
Jean-François Decaux (JC Decaux) Robert Stephens (Geek Squad founder?) and Jim Wiatt (William Morris)
Moderated by Andrew Ross Sorkin (New York Times)

A CONVERSATION WITH SAM ZELL (Equity Group, Tribune Co.)
Moderated by Joanne Lipman (Portfolio)

10:00 AM BREAK

COOP-ER-TITION: A CONVERSATION WITH PETER CHERNIN (News Corp.) AND BRIAN ROBERTS (Comcast)
Moderated by Ken Auletta

REBUILDING A BRAND FROM THE TOP DOWN
Dan Hesse (Sprint) and Robert Nardelli (Chrysler)
Moderated by Maria Bartiromo

NOON Concluding Luncheon
CAMPAIGN 2008: IN FRONT OF THE CAMERA AND BEHIND THE SCENES
Katie Couric (CBS), George Stephanopoulos (ABC) and Brian Williams (NBC)
Moderated by Matt Cooper (Portfolio)

[Image Credit: PinkMoose]

]]> http://allthingsd.com/20081111/shhhhhh-media-tech-moguls-meeting-today-dont-tell-anyone/feed/ 0 http://allthingsd.com/20081017/tesla-foiled/ http://allthingsd.com/20081017/tesla-foiled/#comments Fri, 17 Oct 2008 11:42:04 +0000 John Paczkowski http://digitaldaily.allthingsd.com/?p=6942 While $25 billion in low-cost federal loans keeps General Motors (GM), Ford (F) and Chrysler churning out SUVs through the econalypse, the wheels are coming off cleantech car company Tesla Motors. Without access to the same sorts of loans given its Detroit colleagues, the country’s leading electric car maker is delaying production of its Model S sedan, sacking an unspecified number of employees and shuttering two offices. “These are extraordinary times,” Tesla CEO Elon Musk wrote in post to the company blog. “The global financial system has gone through the worst crisis since the Great Depression, and the effects are only beginning to wind their way through every facet of the economy. It’s not an understatement to say that nearly every business will be impacted by what has unfolded in the past weeks, and this is true for Silicon Valley as well.”

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