Tricia Duryee in Commerce on May 22 at 5:00 am PT
American Express and Zynga are rolling out a rewards program today that will allow players to earn virtual currency when they spend money in the real world.
Tricia Duryee in Commerce on May 9 at 12:07 pm PT
FarmVille continues to be the company’s breadwinner, but other franchises, like Mafia Wars, have fallen off the charts.
Lauren Goode in Social on March 1 at 11:00 am PT
Zynga is taking its highly addictive games and putting them on its own social Web site, thank you very much. But you’ll still have to log in to Facebook to play.
Tricia Duryee in Commerce on January 11 at 12:41 pm PT
Google is launching a new social game today on Google+, and Electronic Arts rolled out a new title on Facebook that represents a follow-up to its big hit The Sims Social.
Tricia Duryee in Commerce on January 9 at 9:15 pm PT
Zynga’s shares continued a downward spiral for a third straight day, sinking more than nine percent to hit an all-time low.
Tricia Duryee in Commerce on December 16, 2011 at 1:52 pm PT
The FarmVille and CityVille maker fell a disappointing 5 percent during its first day as a public company.
Tricia Duryee in Commerce on December 13, 2011 at 11:43 am PT
Sterne Agee has initiated coverage of Zynga with an underperform rating before the San Francisco social games company even has a chance to go public.
Tricia Duryee in Commerce on December 9, 2011 at 2:03 pm PT
How about doubling the number of paying gamers? Done!