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Twitter Trusts, No Longer Verifies

Peter Kafka in Media on November 30, 2010 at 10:19 am PT

Want to prove that you’re the real deal on Twitter? Unless you’re really famous, and/or an Apple executive, you can’t do it with a “verified” badge anymore.

No Surprise: Real Estate Ads Shrink From the Web. Big Surprise: Real Estate Ads Are Still Growing.

Peter Kafka in Media on January 15, 2010 at 5:40 am PT

Wait a minute: Aren’t ad dollars supposed to move from every other venue to the Web? And aren’t battered industries the ones that are supposed to move the fastest, since they’re the ones that need the Web’s efficiency?

Here Comes the Google Ad Exchange

Peter Kafka in Media on September 15, 2009 at 3:00 am PT

Google is about to flip the switch on its long-awaited Ad Exchange. The search giant will reportedly open up its AdX service, which is supposed to bring together ad buyers and sellers the same way a stock market does, within the next two weeks. AdX isn’t a surprise, but it is a big deal.

Coming to a Web Site Near You: Bigger, More Obnoxious Ads

Peter Kafka in Media on March 10, 2009 at 3:00 am PT

Think Web ads are annoying now? An industry trade group says they’re not annoying enough. Get ready for the “XXL Box” and “the pushdown”–online ads that insist on your attention.