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		<title>In the Race to Win Social Video, Is One App Gaming the System Too Much?</title>
		<link>http://allthingsd.com/20120516/socialcam-facebook-viddy/</link>
		<comments>http://allthingsd.com/20120516/socialcam-facebook-viddy/#comments</comments>
		<pubDate>Wed, 16 May 2012 10:30:44 +0000</pubDate>
		<dc:creator>Mike Isaac</dc:creator>
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		<category><![CDATA[featured post]]></category>
		<category><![CDATA[Klip]]></category>
		<category><![CDATA[Michael Siebel]]></category>
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		<guid isPermaLink="false">http://allthingsd.com/?p=206887</guid>
		<description><![CDATA[As mobile social video apps skyrocket toward the top of the app store, some are going for the gold by any means necessary.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120516/socialcam-facebook-viddy/6990118382_a54580b2be_z/" rel="attachment wp-att-207242"><img src="http://allthingsd.com/files/2012/05/6990118382_a54580b2be_z.jpg" alt="" title="6990118382_a54580b2be_z" width="640" height="497" class="alignright size-full wp-image-207242" /></a></p>
<p>There&#8217;s a popular maxim in Silicon Valley: Find your user base and the revenues will come later. </p>
<p>For a while, it seemed to be the easiest way for a founder to explain his or her way out of a proper business model. But with Facebook&#8217;s <a href="http://allthingsd.com/20120409/breaking-facebook-to-acquire-instagram-for-1-billion/">$1 billion acquisition</a> of the entirely revenue-free Instagram, that adage now carries more weight than ever.</p>
<p>Enter Viddy and Socialcam, two of the hottest start-up apps, both of which have the buzz of being the &#8220;Instagram for video.&#8221; The pair have exploded in popularity over the past few months, with each garnering user bases in the tens of millions seemingly overnight.</p>
<p>But the growth of one of these apps is not like the other.</p>
<p>Using a combination of fortunate timing, Facebook&#8217;s Open Graph influence and a new way of playing the system, Socialcam has effectively gamed Facebook, YouTube and the App Store to keep a strong grip on that ever-so-valuable user base. In the short term, at least, the three-man Socialcam start-up team has discovered a method to beat the 20-plus person outfit that is Viddy.</p>
<p>The method is so effective that Socialcam skyrocketed from around 1.4 million monthly active Facebook users to a whopping 40 million in a span of little more than two weeks. Socialcam surpassed Viddy in the Facebook app rankings last week, and currently sits fat atop Apple&#8217;s powerful App Store as one of the most downloaded free applications.</p>
<p>Some have started picking up on Socialcam&#8217;s tactics. Threads arose on <a href="http://www.quora.com/Socialcam/Why-do-some-videos-on-Socialcam-appear-to-be-embedded-YouTube-videos">Quora</a> and <a href="http://news.ycombinator.com/item?id=3920322">Hacker News</a> questioning the validity of the app&#8217;s growth, and TheNextWeb <a href="http://thenextweb.com/insider/2012/05/10/socialcam-is-pumping-popular-youtube-videos-into-its-app-to-drive-usage-smart-or-seedy/">picked some of this apart</a> on Thursday.</p>
<p>But there&#8217;s far more to it.</p>
<h2>History</h2>
<p>The concept of social video has been simmering for some time. Viddy was founded in December of 2010, while competitors like Mobli, Klip and Socialcam came along at various points during 2011.</p>
<p>But it was only over the past few months that the mobile social video concept began to boil. Socialcam hit the <a href="http://blog.socialcam.com/socialcam-hits-3m-downloads">three million user mark</a> in December. The <a href="http://allthingsd.com/20120409/breaking-facebook-to-acquire-instagram-for-1-billion/">Instagram acquisition</a> announcement hit the web on April 9th. Two days later, Viddy hit <a href="http://blog.viddy.com/post/20904819576/its-our-birthday">4 million users</a>.</p>
<p>At some point on April 24, social video apps exploded, and it suddenly became clearer that Viddy and Socialcam were leaving all of their competitors behind.</p>
<p><a href="http://allthingsd.com/20120516/socialcam-facebook-viddy/viddybumps/" rel="attachment wp-att-207555"><img src="http://allthingsd.com/files/2012/05/viddybumps.png" alt="" title="viddybumps" width="525" height="325" class="aligncenter size-full wp-image-207555" /></a></p>
<p>Web view traffic to Socialcam through Facebook skyrocketed from around 10 million monthly active users to an astounding 40 million MAUs over a period of two weeks. Viddy jumped from around eight million MAUs to upwards of 36 million over that same period.</p>
<p><a href="http://allthingsd.com/20120516/socialcam-facebook-viddy/socialcamappdata/" rel="attachment wp-att-207011"><img src="http://allthingsd.com/files/2012/05/socialcamappdata.png" alt="" title="socialcamappdata" width="552" height="332" class="aligncenter size-full wp-image-207011" /></a></p>
<p>It was as if someone had flipped on the awesome traffic switch.</p>
<p><strong>What Happened That Fateful Day in April?</strong></p>
<p>What isn&#8217;t clear is just <em>who or what</em> flipped that switch. But I&#8217;m hearing many different theories. </p>
<p>Theory No. 1: Socialcam received its Facebook Open Graph integration <a href="http://blog.socialcam.com/socialcam-42-play-in-feed">around this time</a>, thus increasing the app&#8217;s visibility in users&#8217; Timelines. But Viddy&#8217;s Open Graph integration had already occurred on March 12, more than a month previously, at South by Southwest, and both apps received immense boosts in traffic during that same time period. </p>
<p>It&#8217;s possible that Socialcam&#8217;s Open Graph jumpstart fueled Viddy&#8217;s growth by mere virtue of being another social video app. Or perhaps it was the announcement that Twitter co-founder <a href="http://bits.blogs.nytimes.com/2012/04/23/viddy-a-video-sharing-app-attracts-biz-stone-and-shakira-as-investors/">Biz Stone, Shakira and Jay-Z</a> would back Viddy financially, the news of which occurred two days before Socialcam&#8217;s Open Graph integration.</p>
<p>Theory No. 2: A more conspiracy-like theory in which Facebook <em>itself</em> made changes to its News Feed in favor of the &#8220;Watch&#8221; action for social videos on the whole. </p>
<p><a href="http://allthingsd.com/20120516/socialcam-facebook-viddy/klipbump/" rel="attachment wp-att-207499"><img src="http://allthingsd.com/files/2012/05/KlipBump.png" alt="" title="KlipBump" width="552" height="348" class="aligncenter size-full wp-image-207499" /></a></p>
<p>Consider this: When the once-popular Facebook social reading apps like the Guardian and Washington Post Social Reader recently started tanking in their monthly active user ratings, Ryan Kellett, a Washington Post employee, confirmed to TechCrunch that it was indeed <a href="http://techcrunch.com/2012/05/07/decline-of-facebook-news-readers/">changes in Facebook&#8217;s News Feed</a> that led to Social Reader&#8217;s decline. It&#8217;s feasible, then, to think that Facebook could tweak things in the <em>other</em> direction, in order to favor video apps.</p>
<p>And, indeed, SocialCam, Klip, YouTube, Viddy and DailyMotion <em>all</em> saw spikes in Facebook traffic on April 24 &#8212; some more than others &#8212; with Mobli&#8217;s traffic following suit shortly thereafter. </p>
<p><a href="http://allthingsd.com/20120516/socialcam-facebook-viddy/youtubebump/" rel="attachment wp-att-207500"><img src="http://allthingsd.com/files/2012/05/YouTubeBump.png" alt="" title="YouTubeBump" width="522" height="331" class="aligncenter size-full wp-image-207500" /></a></p>
<p>Facebook declined to comment to <strong>AllThingsD</strong> on the near instantaneous rise on April 24, although it did shrug off the date in question to the New York Times: &#8220;The popularity of videos and other user-generated content on Facebook is not new, so it&#8217;s no surprise that social video apps are growing as friends share with each other and as more developers experiment with this type of content on Facebook.&#8221;</p>
<p>In a tweet on Saturday, TechCrunch writer Josh Constine noted that the sudden burst of growth on April 24 was <a href="https://twitter.com/#!/JoshConstine/status/201849767758794754">due to a reporting error</a> from Facebook to third-party app tracking site AppData. That also seems reasonable, although doesn&#8217;t fully explain the sudden traffic explosion that occurred over that two- to three-week period.</p>
<p>Whatever actually happened, Socialcam saw the chance to seize its moment.</p>
<h2>Gaming Facebook</h2>
<p>After receiving the boost, Socialcam&#8217;s founders discovered the perfect way of keeping that veritable fire hose of Facebook Web traffic pouring in. </p>
<p>According to multiple sources, it was around this time Socialcam began <a href="http://en.wikipedia.org/wiki/Web_scraping">scraping</a> video content from Vevo and YouTube to add to its own network of users, which essentially amounts to ripping content directly from other services.</p>
<p>As you might imagine, it&#8217;s not a welcome practice. </p>
<p>Then, sources said, Socialcam uploaded that video content to its own servers, where it began distributing it via different dummy accounts on the Socialcam network. There&#8217;s a slew of &#8220;<a href="http://socialcam.com/u/qzzxIDz5">YouTube Popular</a>&#8221; accounts doing much of the distribution, along with others. </p>
<p><a href="http://allthingsd.com/20120516/socialcam-facebook-viddy/youtubepopular/" rel="attachment wp-att-207039"><img src="http://allthingsd.com/files/2012/05/youtubepopular-640x397.png" alt="" title="youtubepopular" width="640" height="397" class="aligncenter size-large wp-image-207039" /></a></p>
<p>So, in effect, when a Socialcam user on a mobile device clicked on what he thought was a Socialcam video, he was taken into SocialCam&#8217;s Custom player, where the ripped <em>YouTube</em> video was played from Socialcam&#8217;s servers.</p>
<p>Herein lies the cleverness of the plan: Scraping and ripping stripped each video of its YouTube wrapping, or in the case of Vevo, its pre-roll advertising. So initially, users weren&#8217;t even aware they were watching YouTube videos. Socialcam systematically targeted a number of the most viral videos uploaded YouTube in the past four to five years, said sources, aiming to harness that viral success and bolster Socialcam&#8217;s network. </p>
<p>Why go to this trouble, especially since it&#8217;s against the terms of service to rip off the YouTube APIs? That risks sullying a relationship with a large and powerful online content powerhouse. Embedding the YouTube code within a Socialcam video instead of ripping YouTube&#8217;s content would comply with YouTube&#8217;s ToS. It&#8217;s also potential fodder to get its app booted from Facebook&#8217;s platform. </p>
<p>When asked if Socialcam was ripping YouTube videos, YouTube was cagey, only telling me this:</p>
<p>&#8220;While we don&#8217;t comment on individual cases, however, we take any violation of our open API&#8217;s Terms of Service seriously and take action against known abusers,&#8221; a spokesperson for YouTube told me.</p>
<p>A Facebook spokesperson concurred: &#8220;If it comes to our attention that an app is violating our policies, we will take action. We have no further details to share at this time.&#8221;</p>
<p>Vevo declined my request for comment. </p>
<p>Socialcam CEO Michael Seibel responded: &#8220;Socialcam has weekly and often daily interaction with the developer relations teams at both Facebook and Youtube. To the best of our knowledge, we are not violating the terms of service of either company.&#8221;</p>
<p>But what apparently happened, said sources, was that Socialcam got caught scraping and was told to knock it off. So to continue with its plan but stay compliant with Facebook and YouTube Terms of Service policies, Socialcam then began embedding the YouTube videos into Socialcam posts, effectively doing the same thing as before, only with the YouTube branding in place.  </p>
<p>As of last week, nearly every top trending video on Socialcam&#8217;s site was a YouTube video.</p>
<p><a href="http://allthingsd.com/20120516/socialcam-facebook-viddy/socialcamtopvideos/" rel="attachment wp-att-207051"><img src="http://allthingsd.com/files/2012/05/socialcamtopvideos-640x352.png" alt="" title="socialcamtopvideos" width="640" height="352" class="aligncenter size-large wp-image-207051" /></a></p>
<p>Combine the viral nature of those YouTube videos with Facebook&#8217;s traffic-driving Open Graph, and you&#8217;ve got a recipe for success. If an app is integrated into Open Graph like Socialcam and Viddy are, using those apps publishes activity to three sections of Facebook: Timeline, Ticker and the News Feed. With every click, each user would broadcast the videos they had just watched, and that traffic fed on itself.</p>
<p>Despite the fact that social video on the whole received early initial traffic boosts by some yet-to-be-pinpointed variable, Socialcam was able to retain that traffic through proliferating YouTube videos throughout Facebook. </p>
<p>In a way, the guys behind Socialcam are brilliant, cracking a method of using YouTube and Facebook together to extend the app&#8217;s reach in a matter of weeks. </p>
<p>And it worked: The app still sits atop the App Store, using its Facebook viral success to boost download numbers immensely. It has soared beyond Viddy and other similar apps, most of which have been around much longer than Socialcam has.</p>
<p><a href="http://allthingsd.com/20120516/socialcam-facebook-viddy/boeing-b-52f/" rel="attachment wp-att-207596"><img src="http://allthingsd.com/files/2012/05/BombsAway.jpg" alt="" title="Boeing B-52F" width="640" height="462" class="aligncenter size-full wp-image-207596" /></a></p>
<p><strong>Is All Fair in Apps and War?</strong></p>
<p>And here&#8217;s the thing: Aside from the alleged initial screen-scraping, doing what Socialcam is currently doing isn&#8217;t breaking any rules.</p>
<p>Sure, its largest competitor, Viddy, is definitely not a fan of the practice. The company spent the past 18 months building its subscriber base out with user-generated content, not to mention <a href="http://allthingsd.com/20120511/viddy-raises-30-million-in-series-b-financing-round/">raising tens of millions of dollars in venture funding</a> in order to do so. </p>
<p>And Viddy CEO and co-founder Brett O&#8217;Brien is making no bones about his discontent.</p>
<p>&#8220;Viddy is built on 100 percent community-generated original content, which we feel is the only way to build a true social community as Facebook, Instagram and others have done,&#8221; O&#8217;Brien told me in an interview, a thinly veiled slight at Socialcam&#8217;s YouTube video poaching. &#8220;Our active community of over 27 million Viddyographers is passionate about Viddy and is actively growing the community through sharing. Viddy is clearly filling a consumer need to easily create, beautify and share original video content.&#8221;</p>
<p>The problem for Viddy is, others are catching on. Of the top 10 fastest growing Facebook apps from the past week, half of them are social video apps. Most recently, <a href="http://www.appdata.com/apps/facebook/187663324592154-chill">Chill gained more than eight million users</a> in as little as two weeks. All but Viddy use a mix of content, both user-generated and user-curated &#8212; although Socialcam still remains the most adept at working the larger ecosystem. </p>
<p>It seems, however, that in light of the recent negative press Socialcam has received, the company decided to tweak its app on Tuesday afternoon, incorporating a handful of subtle changes. YouTube videos are now labeled much more explicitly. A bug which kept users auto-sharing their videos to their feeds &#8212; whether they turned the option on or off &#8212; has been fixed. And now Socialcam&#8217;s &#8220;Trending Bar&#8221; &#8212; the one replete with YouTube videos &#8212; is gone from the site. </p>
<p>Still, as the social apps using these methods proliferate, it&#8217;ll only get harder for non-viral videos to rise to the top. According to one source, Facebook&#8217;s News Feed only allows for a certain percentage of its inventory devoted to video. The algorithm that determines which videos make it into that inventory is based on click-through rate, as well as the number of comments, likes and shares it received. Still, click-through rate weighs heavy on that scale. </p>
<p>In that case, it&#8217;s obvious that when Socialcam &#8212; and apps like it &#8212; seed Facebook with the most viral YouTube apps of all time, click-through rates and shares will skyrocket, and those apps will take a much larger portion of the video News Feed pie.</p>
<p>The question, then, becomes a philosophical one: Is it fair? Since Socialcam essentially cracked the video sharing code, does it not deserve its seat at the top of the charts? </p>
<p>That point remains contentious. As Socialcam CEO Michael Seibel told me, the company&#8217;s &#8220;simple goal is to allow users to create amazing videos and watch videos shared by their friends.&#8221; And as Seibel explained on Bloomberg West last week, &#8220;people want to see the videos that their friends are watching.&#8221; </p>
<p>But, if all that is being watched are the most viral videos Socialcam has seeded, are users not just watching what Socialcam directs them to?</p>
<p>The war isn&#8217;t over. Perhaps Facebook will tweak its algorithm to compensate for the types of videos. Or perhaps Socialcam and others like it will ride to the top on YouTube videos, then see an influx of user-generated content after reaching a critical mass of subscribers.</p>
<p>And again, like that old Valley adage goes &#8212; it&#8217;s all about the user base, right? </p>
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		<slash:comments>6</slash:comments>
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		<title>Color's Plan C (Or Is It B.5?): Becoming Verizon's Live Mobile Video Partner</title>
		<link>http://allthingsd.com/20120507/colors-plan-c-or-is-it-b-5-becoming-verizons-live-mobile-video-partner/</link>
		<comments>http://allthingsd.com/20120507/colors-plan-c-or-is-it-b-5-becoming-verizons-live-mobile-video-partner/#comments</comments>
		<pubDate>Mon, 07 May 2012 15:15:18 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
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		<category><![CDATA[Android]]></category>
		<category><![CDATA[Bill Nguyen]]></category>
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		<category><![CDATA[mobile video]]></category>
		<category><![CDATA[Verizon Wireless]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=204448</guid>
		<description><![CDATA[Color, the famously overfunded social app shop, is still looking for its first big hit.]]></description>
			<content:encoded><![CDATA[<p>Color, the <a href="http://allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/">famously overfunded social app shop</a>, is <a href="http://allthingsd.com/20111222/what-color-has-actually-done-right/">still looking for its first big hit</a>. But the company has found a way to get some help, via a deal with Verizon Wireless to preinstall Color on some of its Android smartphones.</p>
<p>This will be an extension of Color&#8217;s current app, which gives users a way to publish live, 30-second silent video clips to Facebook.</p>
<p><a href="http://allthingsd.com/files/2012/05/Colorbroadcast.jpg"><img class="alignright size-medium wp-image-204470" title="Colorbroadcast" src="http://allthingsd.com/files/2012/05/Colorbroadcast-335x285.jpg" alt="" width="335" height="285" /></a>Color CEO Bill Nguyen says his company is working to &#8220;ratchet up the quality&#8221; to enable live high-definition video broadcasting from phones. Color will be able to do this better than existing mobile social video apps, because the company is customizing its app for each Verizon phone, he said.</p>
<p>While there have been many attempts at live-broadcasting video apps, today&#8217;s leading mobile video apps like Socialcam and Viddy do recorded video. Color will offer ways to upload both live and recorded video, as well as still photos from within a video, according to Nguyen.</p>
<p>&#8220;The problem [with other apps] is that the technology they&#8217;re built upon is on the OS level. That&#8217;s not efficient enough to make this work,&#8221; Nguyen argued. &#8220;We can&#8217;t write to the OS anymore &#8212; we literally have to write to the chipset.&#8221;</p>
<p>Today, Color is not available in high definition at all &#8212; but it is doubling its current frame rate with new versions of its iPhone and Android apps today, and allowing Verizon users to include audio in their videos (which was the weirdest restriction ever, by the way). The videos are still limited to 30 seconds, for the time being.</p>
<p>What Verizon gets out of the partnership is to draw attention to the upstream video potential of its 4G LTE network. It is supposed to start preinstalling Color on some phones later this year.</p>
<p>Color, meanwhile, has staffed up on video experts &#8212; the Palo Alto, Calif.-based team now has more than 50 people, up from 30 last year.</p>
]]></content:encoded>
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		<title>L.A. Stories: Mike Jones and Peter Pham Talk About the Science of Tech Studios (Video)</title>
		<link>http://allthingsd.com/20120404/l-a-stories-mike-jones-and-peter-pham-talk-about-the-science-of-tech-studios/</link>
		<comments>http://allthingsd.com/20120404/l-a-stories-mike-jones-and-peter-pham-talk-about-the-science-of-tech-studios/#comments</comments>
		<pubDate>Wed, 04 Apr 2012 20:27:00 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=193100</guid>
		<description><![CDATA[Down in SoCal, there is some serious start-up experimentation going on.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20120404/l-a-stories-mike-jones-and-peter-pham-talk-about-the-science-of-tech-studios/science-inc/" rel="attachment wp-att-193191"><img src="http://allthingsd.com/files/2012/04/science-inc-380x190.gif" alt="" title="science-inc" width="380" height="190" class="alignright size-medium wp-image-193191" /></a></p>
<p>While swanning about Los Angeles last week, I paid a visit to a number of interesting techies, including Mike Jones and Peter Pham, who recently founded <a href="http://allthingsd.com/20111121/former-color-co-founder-peter-pham-heads-to-former-myspace-ceos-l-a-tech-studio/">Science</a>. </p>
<p>While there are a lot of incubators and accelerators out there fiddling with start-ups, the pair of well-known entrepreneurs are calling this venture a &#8220;technology studio.&#8221;</p>
<p>By that, they mean that <a href="http://science-inc.com/">Science</a> will do a lot more, from coming up with in-house ideas to investing some of their $10 million in backing to advising on how Silicon Valley should look at investments in Southern California to even taking on restructuring of larger entities.</p>
<p>Science investors include Rustic Canyon, White Star Capital, the Social+Capital Partnership and Google Executive Chairman Eric Schmidt&#8217;s Tomorrow Ventures, and it also has relationships with private equity firms for the bigger stuff.</p>
<p>The focus of Science, as the pair discusses below in a video interview, will be in three arenas: The intersection of content and commerce, social and mobile, and location.</p>
<p>As longtime entrepreneurs and Internet execs, Jones and Pham know those arenas, both the pluses and the minuses.</p>
<p>Jones tried his best (and, like others, failed) with the <a href="http://allthingsd.com/20100210/that-was-fast-owen-van-natta-out-at-myspace/">Myspace revival</a> and also founded and sold <a href="http://allthingsd.com/20110629/exclusive-myspace-to-be-sold-to-specific-media-at-35-million/">Specific Media</a>, Userplane and Tsavo Media.</p>
<p>Pham was recently <a href="http://allthingsd.com/20110614/confirmed-co-founder-peter-pham-leaves-color/">helming the high-profile and controversial Color photo-sharing start-up</a> in Silicon Valley and did stints at both <a href="http://allthingsd.com/20090520/billshrinks-pham-speaks-about-the-t-mobile-deal-the-econalypse-and-more/">BillShrink</a> and <a href="http://allthingsd.com/20070507/myspace-photobucket/">Photobucket</a> (a former News Corp. property, as was Myspace. News Corp. owns this Web site.).</p>
<p>Here&#8217;s my chat with them about their sun-dappled dreams of SoCal tech hegemony via their Santa Monica, Calif., HQ</a>:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=E1555B04-0E24-4575-B5A1-BD7CCA8D9212&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={E1555B04-0E24-4575-B5A1-BD7CCA8D9212}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<title>Get Your Zombie-Eaten Brain Ready for Some Big-Think Tech Books</title>
		<link>http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/</link>
		<comments>http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/#comments</comments>
		<pubDate>Wed, 28 Dec 2011 15:18:04 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Adam Lashinsky]]></category>
		<category><![CDATA[and Rescuing the Free Market]]></category>
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		<category><![CDATA[Inside Apple: How America's Most Admired -- and Secretive -- Company Really Works]]></category>
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		<category><![CDATA[The Blueprint: Reviving Innovation Rediscovering Risk and Rescuing the Free Market.]]></category>
		<category><![CDATA[The Start-up of You: Adapt to the Future Invest in Yourself and Transform Your Career]]></category>
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		<guid isPermaLink="false">http://allthingsd.com/?p=157560</guid>
		<description><![CDATA[Time for some reading beyond 140 characters!]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/250px-quill_psf/" rel="attachment wp-att-157562"><img src="http://allthingsd.com/files/2011/12/250px-Quill_PSF.png" alt="" title="250px-Quill_(PSF)" width="250" height="212" class="alignright size-full wp-image-157562" /></a></p>
<p>First off: I can reassure all my readers that I will not be coming out with an opus on Yahoo&#8217;s turmoil in 2012. Nor rounding out a trilogy of books on AOL in 2013, for that matter, full of lessons learned and bridges burned.</p>
<p>But that&#8217;s not true for other players in Silicon Valley, including three sure-to-be prominent books coming out in the next three months.</p>
<p><a href="http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/refdp_image_0-1/" rel="attachment wp-att-157565"><img src="http://allthingsd.com/files/2011/12/refdp_image_0-1-285x285.png" alt="" title="ref=dp_image_0-1" width="285" height="285" class="alignleft size-medium wp-image-157565" /></a></p>
<p>First off, on Jan. 25, will be the work of Fortune magazine writer Adam Lashinsky, who turned his cover story on the inside workings of Apple into a book called &#8230; &#8220;Inside Apple.&#8221;</p>
<p>The subtitle, &#8220;How America&#8217;s Most Admired &#8212; and Secretive &#8212; Company Really Works,&#8221; promises the &#8220;secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.&#8221;</p>
<p>Apparently, we&#8217;re all about to find out about concepts like the &#8220;DRI&#8221; &#8212; or assigning a Directly Responsible Individual to every task (which I call DYS, or Do Your Story, here at <strong>AllThingsD</strong>); and the Top 100, &#8220;an annual ritual in which 100 up-and-coming executives are tapped a la Skull &#038; Bones for a secret retreat with company founder Steve Jobs.&#8221;</p>
<p>Sadly, not anymore on that retreat, but I am still looking forward to reading more about the management techniques of the late tech visionary.</p>
<p><a href="http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/refdp_image_0-2/" rel="attachment wp-att-157566"><img src="http://allthingsd.com/files/2011/12/refdp_image_0-285x285.png" alt="" title="ref=dp_image_0" width="285" height="285" class="alignright size-medium wp-image-157566" /></a></p>
<p>On Valentines Day, well-known VC, entrepreneur and Start-Up Whisperer Reid Hoffman&#8217;s book with co-author Ben Casnocha also comes out, touting lessons from Silicon Valley.</p>
<p>Titled &#8220;The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career,&#8221; it is described as a &#8220;blueprint for thriving in your job and career in today&#8217;s challenging world of work by applying the lessons of Silicon Valley&#8217;s most innovative entrepreneurs.&#8221;</p>
<p>Let&#8217;s hope it&#8217;s not the dudes from Color handing out the advice!</p>
<p>According to the authors, &#8220;the key is to manage your career as if it were a start-up business: a living, breathing, growing start-up of you.&#8221;</p>
<p>If I were a start-up, I would sell virtual doughnuts. Hey Reid, gimme a badillion dollars!</p>
<p><a href="http://allthingsd.com/20111228/get-your-zombie-eaten-brain-ready-for-some-big-think-tech-books/refdp_image_z_0-3/" rel="attachment wp-att-157567"><img src="http://allthingsd.com/files/2011/12/refdp_image_z_0-285x285.png" alt="" title="ref=dp_image_z_0" width="285" height="285" class="alignleft size-medium wp-image-157567" /></a></p>
<p>Finally, on March 12, the grumpy investor Peter Thiel teams with entrepreneur Max Levchin and chess grandmaster Garry Kasparov for &#8220;The Blueprint: Reviving Innovation, Rediscovering Risk, and Rescuing the Free Market.&#8221;</p>
<p>It&#8217;s funny that they, and also Hoffman, are using the hopelessly analog term &#8220;blueprint,&#8221; but I like the retro feel.</p>
<p>No surprise, Thiel&#8217;s posse is unhappy with the pace of innovation, presumably underwhelmed by &#8220;Plants vs. Zombies&#8221; compared to the internal combustion engine.</p>
<p>&#8220;Challenging the notion that we are living in an age of technological progress, three of the world&#8217;s most original thinkers demonstrate that we have become a risk-averse society, hobbled by tort laws and government regulations, short-term financial thinking, and mind-numbing complacency,&#8221; the book&#8217;s description reads. &#8220;Eager to end &#8216;paper entrepreneurialism&#8217; and avoid another financial meltdown, they propose that we expand research and development in breakthrough &#8216;disruptive technologies,&#8217; create millions of jobs through science-based engineering and genuine innovation, shore up our crumbling infrastructure, stop squandering money on misspent &#8216;horizontal education,&#8217; and restore financial discipline.&#8221;</p>
<p><em>Phew!</em> And here I was very pleased that I can Instagram filtered pictures of my dinner last night around the world.</p>
<p>In any case, before the zombies arrive to steal them, get your brains ready to think big thoughts.</p>
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		<title>What Color Has Actually Done Right</title>
		<link>http://allthingsd.com/20111222/what-color-has-actually-done-right/</link>
		<comments>http://allthingsd.com/20111222/what-color-has-actually-done-right/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 15:30:26 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Batch]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[Facebook]]></category>
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		<category><![CDATA[Path]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=149885</guid>
		<description><![CDATA[Not to be mean, but "hapless" might be the best word to describe mobile social start-up Color. Still, Color's not all bad.]]></description>
			<content:encoded><![CDATA[<p>Not to be mean, but &#8220;hapless&#8221; might be the best word to describe mobile social start-up <a href="http://www.color.com/">Color</a>. People are never going to give that company the benefit of the doubt after they raised $41 million and launched a much-hyped and half-baked app.</p>
<p><div id="attachment_156173" class="wp-caption alignright" style="width: 277px"><a href="http://allthingsd.com/files/2011/12/Colormultilens.png"><img class="size-full wp-image-156173   " title="Colormultilens" src="http://allthingsd.com/files/2011/12/Colormultilens.png" alt="" width="267" height="442" /></a><p class="wp-caption-text">Old Color</p></div></p>
<p>But while half-baking might be inedible, there&#8217;s still something there. And since Color recently <a href="http://techcrunch.com/2011/12/01/with-facebook-at-its-core-color-will-relaunch-as-champion-of-the-video-status-update/">launched its latest pivot</a> &#8212; <a href="http://bits.blogs.nytimes.com/2011/09/22/color-recasts-itself-as-a-facebook-photo-and-video-app/">silent live mobile videos on Facebook</a> &#8212; I feel like it&#8217;s worth separating what Color has done that&#8217;s interesting versus what didn&#8217;t work then, and what&#8217;s unlikely to work now. Because Color&#8217;s not all bad.</p>
<p>Let&#8217;s start with the <strong>old Color</strong>, a <a href="http://allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/">proximity-based social network</a> that used implicit connections between people rather than traditional friend relationships.</p>
<p>GOOD:</p>
<ul>
<li>The idea of connecting people based on common events and locations rather than static friend relationships is totally interesting, and <a href="http://allthingsd.com/20110830/how-big-is-the-social-discovery-opportunity/">still an up-for-grabs opportunity</a>. I continue to hear about promising new and upcoming apps that connect user photos and activities around a place.</li>
<li>Trying to create a new social network from scratch is ballsy, and stupidly hard, but that doesn&#8217;t mean people shouldn&#8217;t do it. Especially people with $41 million to spend. (Google will spend a heck of a lot more on Google+!)</li>
<li>Color&#8217;s timing earlier this year was actually pretty good to launch a &#8220;mobile-first&#8221; social network, as smartphone app usage is ballooning, and others are starting to find early success.</li>
</ul>
<p>BAD:</p>
<ul>
<li>The whole launch strategy. Color drummed up a bunch of press without having a working beta that the press or anyone outside the company was using. Its insane funding-to-product ratio became the narrative.</li>
<li>The company didn&#8217;t seem to understand what its app did. Using a proximity-based app where nobody&#8217;s nearby doesn&#8217;t work.</li>
<li>Oh, and the app itself was bad. The interface was puzzling, and it barely worked on Android. And now it&#8217;s completely unavailable &#8212; Color scrapped it to build the next release.</li>
</ul>
<p><div id="attachment_156172" class="wp-caption alignright" style="width: 268px"><a href="http://allthingsd.com/files/2011/12/NewColor.png"><img class="size-full wp-image-156172 " title="NewColor" src="http://allthingsd.com/files/2011/12/NewColor.png" alt="" width="258" height="385" /></a><p class="wp-caption-text">New Color</p></div></p>
<p>Okay, and now for the <strong>new Color</strong>, an app for iPhone and Android (for real this time) that posts live 30-second clips to users&#8217; Facebook walls, which became broadly available earlier this month.</p>
<p>GOOD:</p>
<ul>
<li>The new Color is all about immediacy. When you receive a notification that one of your friends is broadcasting (on the iPhone, the Color notification comes with a distinctive doorbell sound), you only have half a minute to click over and view it live. That sense of experiencing personal sharing in the moment is <a href="http://allthingsd.com/20111130/brian-pokorny-why-pick-just-one-photo-when-you-can-share-batches-video/">something that other apps, like Batch, are also going after</a>.</li>
<li>Videos taken with the new Color app play in-line directly on Facebook. For now, uploading native Facebook content is a rare strategy for content creation apps &#8212; though <a href="http://allthingsd.com/20111129/path-tries-again-now-as-a-mobile-journal-app/">Path also does it</a> &#8212; with others like Instagram requiring a click-through to view content on their own domain and/or app so they can control that experience. Photos and videos hosted on Facebook often seem to get more &#8220;Likes&#8221; and comments than content syndicated from elsewhere, so this could be a good bet.</li>
<li>Also, much as I hate to say it, there&#8217;s something about video with no sound that&#8217;s kind of nice. It takes the pressure off both the sender and receiver. No need to search for headphones or pause your music to watch a video.</li>
</ul>
<p>BAD:</p>
<ul>
<li>The video quality is crappy, and the app interface is still confusing. (One tab of the app imports all your friends&#8217; recent Facebook photos. Random.)</li>
<li>There&#8217;s no trace of the interesting ideas Color was working on before; this feels like an orphan product and a smaller idea.</li>
<li>Eh, it&#8217;s hard to get excited about the potential of crippled video with no sound.</li>
</ul>
<p>On the whole, I&#8217;d say the first Color was a more interesting idea than the second. And even if they are totally different, both versions have been on top of mobile social app trends and added a sprinkling of novel ideas. But, yeah, they&#8217;re not ideas that seem worth tens of millions of dollars. The new Color has just <a href="http://www.appdata.com/apps/facebook/200067376723055-color">4,000 daily active users</a>, according to AppData, so Color 3.0 probably won&#8217;t be too far away.</p>
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		<title>Hipstamatic Goes Social With Communal Photo Albums</title>
		<link>http://allthingsd.com/20111213/hipstamatic-goes-social-with-communal-photo-albums/</link>
		<comments>http://allthingsd.com/20111213/hipstamatic-goes-social-with-communal-photo-albums/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 03:12:31 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[Mobile]]></category>
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		<category><![CDATA[analog]]></category>
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		<category><![CDATA[disposable camera]]></category>
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		<guid isPermaLink="false">http://allthingsd.com/?p=153517</guid>
		<description><![CDATA[Hipstamatic is now trying for some social pixie dust, through a cute idea to bring back the feeling of a shared disposable camera.]]></description>
			<content:encoded><![CDATA[<p><a href="http://hipstamatic.com/">Hipstamatic</a> &#8212; which kick-started the artsy filtered photo craze with its iPhone app a couple years ago, but got upstaged by Instagram and its social network* &#8212; is now trying for some social pixie dust of its own, through a cute idea to bring back the feeling of a shared disposable camera.</p>
<p>Tonight, Hipstamatic announced a new app called <a href="http://disposable.hipstamatic.com/">D-Series</a> (to be released on Thursday), which helps groups of users create communal photo albums.</p>
<p>The idea is modeled on the disposable cameras that partygoers might pass around at a wedding or other event. Only after the &#8220;roll&#8221; is completed do all the images get downloaded to participants&#8217; phones.</p>
<p><a href="http://allthingsd.com/files/2011/12/HipstamaticDSeries.png"><img class="aligncenter size-Hero wp-image-153531" title="HipstamaticDSeries" src="http://allthingsd.com/files/2011/12/HipstamaticDSeries-640x640.png" alt="" width="640" height="640" /></a></p>
<p>The new app, which, unlike Hipstamatic, is free, is not just like every other mobile photo-sharing app. Friends who have iOS devices and download the app can connect to each other to shoot up to one roll of 24 photos together. Users can then share the communal album to Facebook, Twitter and email.</p>
<p>D-Series is separate from the main Hipstamatic app, but uses the same signature theme cameras available to users through 99 cent in-app purchases.</p>
<p>D-Series fits in a similar vein with other group-photo-sharing apps, like Color (which pivoted to something different) and Divvyshot (which was bought by Facebook and shut down). But it has those signature Hipstamatic filters and flair, which the company attributes to the inspiration of analog.</p>
<p>*For reference, Hipstamatic has 4.5 million users; Instagram has 15 million.</p>
<p>Here&#8217;s a video pitch for D-Series:</p>
<p><iframe src="http://player.vimeo.com/video/33587502?title=0&amp;byline=0&amp;portrait=0" frameborder="0" width="400" height="225"></iframe></p>
<p><a href="http://vimeo.com/33587502">Hipstamatic Disposable</a> from <a href="http://vimeo.com/heysynthetic">Synthetic</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
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		<title>Former Color Co-Founder Peter Pham Heads to Former Myspace CEO's L.A. Tech Studio (Video)</title>
		<link>http://allthingsd.com/20111121/former-color-co-founder-peter-pham-heads-to-former-myspace-ceos-l-a-tech-studio/</link>
		<comments>http://allthingsd.com/20111121/former-color-co-founder-peter-pham-heads-to-former-myspace-ceos-l-a-tech-studio/#comments</comments>
		<pubDate>Mon, 21 Nov 2011 16:00:54 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://allthingsd.com/?p=146141</guid>
		<description><![CDATA[The well-known Silicon Valley entrepreneur joins Mike Jones at Science.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111121/former-color-co-founder-peter-pham-heads-to-former-myspace-ceos-l-a-tech-studio/peter-pham-headshot/" rel="attachment wp-att-146157"><img src="http://allthingsd.com/files/2011/11/Peter-Pham-headshot-321x285.png" alt="" title="Peter Pham headshot" width="321" height="285" class="alignright size-medium wp-image-146157" /></a></p>
<p>Well-known tech entrepreneur Peter Pham will be joining the Los Angeles-based start-ups lab that <a href="http://allthingsd.com/20111116/former-myspace-ceo-mike-jones-brings-the-science-of-start-ups-to-los-angeles/">was just launched</a> by former Myspace CEO Mike Jones.</p>
<p>Pham, who was recently <a href="http://allthingsd.com/20110614/confirmed-co-founder-peter-pham-leaves-color/">helming the high-profile and controversial Color photo-sharing start-up</a> in Silicon Valley, will be moving south again to join Jones at the Santa Monica, Calif.-based &#8220;technology studio,&#8221; called <a href="http://science-inc.com/">Science</a>.</p>
<p>As Liz Gannes reported last week, the goal &#8212; with $10 million in funding and private equity partners at the ready for more &#8212; is to &#8220;incubate ideas in-house, invest in other people&#8217;s start-ups, advise Silicon Valley companies on breaking into Hollywood, and maybe even look into reworking later-stage Internet companies like Yahoo.&#8221;</p>
<p>Pham and Jones will aim at three verticals: The intersection of content and commerce, social systems, and mobile and location.</p>
<p>That&#8217;s an area that Pham knows well, with stints at both BillShrink and Photobucket (also a former News Corp. property, as was MySpace), as well as active angel investing. </p>
<p>In an interview yesterday, Pham said he hopes to bridge the Silicon Valley-L.A. delta more, since there is an increasing amount of promising tech taking place there, too. </p>
<p>&#8220;There is a lot going on in L.A., and a lot of tech talent that still sometimes get less attention up in Silicon Valley,&#8221; said Pham. &#8220;I hope to be part of bringing the communities a little closer together.&#8221;</p>
<p>In addition, he said that the focus of Science would not necessarily be on online entertainment start-ups, as might be expected, given the proximity to Hollywood.</p>
<p>&#8220;We really want to shine a light on the innovation taking place in Los Angeles beyond the obvious,&#8221; said Pham.</p>
<p>It&#8217;s a good idea, given how navel-gazing Northern California geeks can be.</p>
<p>Also in the L.A. start-up scene of late is a new accelerator called <a href="http://www.startengine.com/">Start Engine</a>, which debuted recently with a focus on mentorship on 120 start-ups per year.</p>
<p>You can see Pham featured in this video that Gannes did about Color:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=E492511C-7C93-4F67-A1E8-14AC575CCB89&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={E492511C-7C93-4F67-A1E8-14AC575CCB89}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>And here&#8217;s the official press release about Pham joining Science:</p>
<p><font size="2"><a href="http://www.docstoc.com/docs/104475678/Peter-Pham-press-releaseFINAL11-21-11">Peter Pham press release.FINAL11-21-11</a></font><br/><object id="_ds_104475678" name="_ds_104475678" width="630" height="550" type="application/x-shockwave-flash" data="http://viewer.docstoc.com/"><param name="FlashVars" value="doc_id=104475678&#038;mem_id=1512683&#038;doc_type=docx&#038;fullscreen=0&#038;allowdownload=1" /><param name="movie" value="http://viewer.docstoc.com/"/><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /></object><script type="text/javascript">var docstoc_docid="104475678";var docstoc_title="Peter Pham press release.FINAL11-21-11";var docstoc_urltitle="Peter Pham press release.FINAL11-21-11";</script><script type="text/javascript" src="http://i.docstoccdn.com/js/check-flash.js"></script></p>
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		<title>Jawbone Debuts UP, Which Tracks, Well, You (Video)</title>
		<link>http://allthingsd.com/20111102/jawbone-debuts-up-which-tracks-well-you-video/</link>
		<comments>http://allthingsd.com/20111102/jawbone-debuts-up-which-tracks-well-you-video/#comments</comments>
		<pubDate>Thu, 03 Nov 2011 04:01:08 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[activity]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[application]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[consumer]]></category>
		<category><![CDATA[daily]]></category>
		<category><![CDATA[eating]]></category>
		<category><![CDATA[electronics]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[global]]></category>
		<category><![CDATA[habit]]></category>
		<category><![CDATA[headset]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[Hosain Rahman]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Jawbone]]></category>
		<category><![CDATA[Jeremiah Robison]]></category>
		<category><![CDATA[motion sensor]]></category>
		<category><![CDATA[Office]]></category>
		<category><![CDATA[pattern]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[San Francisco]]></category>
		<category><![CDATA[sector]]></category>
		<category><![CDATA[size]]></category>
		<category><![CDATA[sleep]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[speaker]]></category>
		<category><![CDATA[up]]></category>
		<category><![CDATA[user]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wireless]]></category>
		<category><![CDATA[wristband]]></category>
		<category><![CDATA[Yves Behar]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=139846</guid>
		<description><![CDATA[It's UP to you to get in better shape.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111102/jawbone-debuts-up-which-tracks-well-you-video/up1/" rel="attachment wp-att-139857"><img src="http://allthingsd.com/files/2011/11/up1-352x285.png" alt="" title="up1" width="352" height="285" class="alignright size-medium wp-image-139857" /></a></p>
<p>Jawbone, the San Francisco mobile products company famous for its Jawbone mobile headsets and Jambox wireless speakers, today introduced its latest offering, called UP.</p>
<p>The company had <a href="http://allthingsd.com/20110713/jawbones-newest-product-health-tracking-wristband-called-up/">previously shown off</a> the small $99 wristband and its accompanying Apple iPhone application, which track a user&#8217;s daily activity, sleep patterns and eating habits. Incorporating motion sensors and social elements, UP will be available to consumers on Nov. 6.</p>
<p>Jawbone said it is making the move into the sector because &#8220;global health is on a disturbing and rapid decline.&#8221; Hence, UP, which is aimed at making people aware of how they move through the world (or <em>not</em>).</p>
<p>The consumer electronics company had raised another <a href="http://allthingsd.com/20110712/jawbone-nabs-70-million-in-a-jammed-box-of-funding/">$70 million in funding</a> earlier this year.</p>
<p>The wristband was designed, as usual for Jawbone, by Yves Behar, and comes in three sizes and numerous colors.</p>
<p>Here is a video about UP that I did last week at Jawbone offices with founder and CEO Hosain Rahman and the company&#8217;s software head, Jeremiah Robison:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=154E3487-D5A0-44F7-902A-F899CC9DFE3B&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={154E3487-D5A0-44F7-902A-F899CC9DFE3B}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<title>Hipster App Gives Digital Postcards a Spot on the Map</title>
		<link>http://allthingsd.com/20111005/hipster-app-gives-digital-postcards-a-spot-on-the-map/</link>
		<comments>http://allthingsd.com/20111005/hipster-app-gives-digital-postcards-a-spot-on-the-map/#comments</comments>
		<pubDate>Wed, 05 Oct 2011 22:18:17 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[Doug Ludlow]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[hipster]]></category>
		<category><![CDATA[postcards]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=129141</guid>
		<description><![CDATA[A new app called Hipster helps users post geo-tagged digital picture postcards from their iPhones.]]></description>
			<content:encoded><![CDATA[<p>Remember Color, the strange app that <a href="http://allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/">promised to help people share photos around locations</a>? It was kind of a cool idea, though the much-maligned company has moved on to the even wackier prospect of <a href="http://www.color.com/">sharing real-time silent videos through Facebook</a>.</p>
<p><a href="http://allthingsd.com/files/2011/10/photo-5.png"><img class="alignright size-large wp-image-129149" title="photo (5)" src="http://allthingsd.com/files/2011/10/photo-5-320x480.png" alt="" width="320" height="480" /></a>But that doesn&#8217;t mean that Color&#8217;s first premise was bad; perhaps it just needed tweaking. Today comes another such app, <a href="http://www.hipster.com/">Hipster</a>, which helps users post geo-tagged digital picture postcards from their iPhones.</p>
<p>Hipster says it will help people explore a place by glancing through other people&#8217;s pictures taken nearby and topped with pretty photo filters and frames.</p>
<p>Hipster is twee and design-y and a bit confusing to get the hang of. So far, the mobile feed of &#8220;wish you were here&#8221; photos feels very similar to Instagram.</p>
<p>What&#8217;s different is that Hipster is less about people and more about places, said CEO Doug Ludlow today. All Hipster content is public by default, so each upload is contributing to a network-wide repository of pictures from a location.</p>
<p>San Francisco-based Hipster, which has <a href="http://techcrunch.com/2011/01/17/hipster-2/">worked to cultivate hype around what it&#8217;s doing</a>, employs six people and has raised $1 million in funding from investors including Google Ventures, Lightbank, Mitch Kapor, 500 Startups and Charles River Ventures.</p>
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		<title>How Big Is the "Social Discovery" Opportunity?</title>
		<link>http://allthingsd.com/20110830/how-big-is-the-social-discovery-opportunity/</link>
		<comments>http://allthingsd.com/20110830/how-big-is-the-social-discovery-opportunity/#comments</comments>
		<pubDate>Tue, 30 Aug 2011 12:00:46 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Badoo]]></category>
		<category><![CDATA[BuzzMob]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Grubwithus]]></category>
		<category><![CDATA[LAL]]></category>
		<category><![CDATA[LikeALittle]]></category>
		<category><![CDATA[meeting networks]]></category>
		<category><![CDATA[myYearbook]]></category>
		<category><![CDATA[Quepasa]]></category>
		<category><![CDATA[social discovery]]></category>
		<category><![CDATA[Sonar.me]]></category>
		<category><![CDATA[tagged]]></category>
		<category><![CDATA[Yobongo]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=107631</guid>
		<description><![CDATA[Want to meet someone new with whom you share common interests or perhaps a location? Web services for that stuff are, oddly, kind of rare. But here are some companies that are trying.]]></description>
			<content:encoded><![CDATA[<p>Want to keep up with family, friends and high-school acquaintances? Want to find the love of your life? Or maybe just someone to hook up with? There are lots of Web sites for that.</p>
<p>But what if you want to meet someone new, with whom you might share common interests or perhaps a location? Web services for that stuff are &#8212; oddly &#8212; sort of rare.</p>
<p><a href="http://www.flickr.com/photos/hubspot/3206462547/"><img class="size-full wp-image-115067 alignright" title="MakingFriends" src="http://allthingsd.com/files/2011/08/MakingFriends.gif" alt="" width="354" height="284" /></a>But they do exist. There&#8217;s a category of Web sites and mobile apps that describe themselves as &#8220;social discovery&#8221; services, aiming to connect us with new people without the assumption that we may want to be in a serious relationship with them.</p>
<p>These include quite a few &#8220;pivoted&#8221; social networks, such as <a href="http://www.tagged.com/">Tagged</a> and <a href="http://www.myyearbook.com/">MyYearbook</a>, which tried to compete with Facebook and Myspace and moved to a different niche, as well as sites with more of a flirting orientation, like <a href="http://badoo.com/">Badoo</a>. They also include mobile-first experiences like the new <a href="http://lal.com/home">LAL People</a>, <a href="http://buzzmob.com/">BuzzMob</a> and <a href="http://yobongo.com/">Yobongo</a>, which aim to connect users with people nearby.</p>
<p>Some of these sites are already quite popular. Tagged counts 10 million monthly active users and five billion monthly page views, and was profitable with $33 million in revenue last year. MyYearbook, which is in the process of merging with the similarly sized <a href="http://www.quepasa.com/">Quepasa</a> in a <a href="http://allthingsd.com/20110720/here-to-make-friends-why-quepasa-is-paying-100m-for-myyearbook/">deal worth $100 million</a>, has four million monthly active users.</p>
<p>However, at least to my eye, many of the existing sites seem a bit cutesy and cheap-looking &#8212; not necessarily as clean and well-lit as alternatives like Facebook and Google+. Also, if you sign up for them, expect to receive an excessive number of emailed alerts and promotions aiming to get you to return on a daily basis.</p>
<p><img class="size-medium wp-image-115064 alignleft" title="myYearbook" src="http://allthingsd.com/files/2011/08/myYearbook-380x82.png" alt="" width="380" height="82" />The sites do have different demographics from each other. Tagged says its average user&#8217;s age is in the 30s; Badoo says 33 percent of its 51 million users are over 35 and its biggest market is Brazil; MyYearbook is the No. 1 site in ComScore&#8217;s teens category, while <a href="http://www.quepasa.com/">Quepasa</a> is specifically focused on Latinos.</p>
<p>What unites social discovery sites is they are free and they have an underlying open social network. That&#8217;s in contrast to many dating sites that are more transactional in nature and wall off interactions so they can charge for them.</p>
<p>But the various sites and apps are different in many respects; for instance, the way they treat real names and identities. LAL/LikeALittle has a bent toward anonymity &#8212; and the troubled <a href="http://www.color.com/">Color</a> app even more so. Many of the sites offer more stringent Facebook logins as a registration option.</p>
<p><img class="alignright size-full wp-image-115063" title="GregTseng" src="http://allthingsd.com/files/2011/08/GregTseng.png" alt="" width="160" height="187" /></p>
<p>Meanwhile, some new sites, like <a href="http://www.grubwithus.com/">Grubwithus</a>, are specifically oriented toward <a href="http://allthingsd.com/20110302/the-next-web-frontier-finding-new-offline-friends/">organizing offline meetups</a>. <a href="http://www.sonar.me/">Sonar</a> attempts to fill in the gaps between people who have things in common and happen to be nearby one another.</p>
<p>Many of the services have an overtone or an undertone that encourages flirting and casual hookups; though some &#8212; like Tagged and MyYearbook &#8212; give their users social games so they have something to do besides make small talk.</p>
<p>Tagged CEO Greg Tseng (pictured) said in a recent interview that he thinks the holy grail of his business will be discovering and employing the sociological predictors of friendship. Tseng said he and his competitors&#8217; current efforts to help people find friends based on interests and locations are rudimentary at best. &#8220;We&#8217;re at 2004-2005 of social networks in social discovery,&#8221; he said.</p>
<p>But the friending algorithm is a problem more difficult than Netflix&#8217;s famous recommendation engine. As Tseng put it: &#8220;The movie doesn&#8217;t have to like you back.&#8221;</p>
<p>Meanwhile, Yobongo CEO Caleb Elston says the solution is more about product design. &#8220;Collectively we have spent just shy of a decade working to help people connect with the people they already know using the Internet,&#8221; Elston wrote in a recent email. &#8220;It is now feasible to help people make new connections. This is not a pure technology problem, it is much more about creating a place where people feel safe and comfortable making these new connections.&#8221;</p>
<p><a href="http://allthingsd.com/files/2011/08/Badoo.png"><img class="size-medium wp-image-115066 alignleft" title="Badoo" src="http://allthingsd.com/files/2011/08/Badoo-380x264.png" alt="" width="304" height="211" /></a>Badoo&#8217;s director of marketing, Lloyd Price, quibbled with the term &#8220;social discovery&#8221; in a recent phone interview.</p>
<p>&#8220;I think that&#8217;s probably a very U.S., North American phrase,&#8221; he said. Instead, Badoo calls itself a &#8220;meeting network.&#8221;</p>
<p>But before we get too business analyst-y here &#8212; excited that there&#8217;s an underserved quadrant of opportunity in our social Web diagram! &#8212; it&#8217;s worth saying that social discovery may not be something many users need or want.</p>
<p>The Web is already full of niche communities for every hobby, pastime and location, and they use tools like forums and message boards. And it&#8217;s also quite possible to find new and interesting people on a more generic site like Twitter or Tumblr.</p>
<p>But just in case there&#8217;s a broader social discovery opportunity to be found, lots of people would like to offer it.</p>
<p><em>Cartoon via <a href="http://www.flickr.com/photos/hubspot/3206462547/">HubSpot</a>. </em></p>
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		<title>BuzzMob Launches Social Events App to Bring People Together</title>
		<link>http://allthingsd.com/20110823/buzzmob-launches-social-events-app-to-bring-people-together/</link>
		<comments>http://allthingsd.com/20110823/buzzmob-launches-social-events-app-to-bring-people-together/#comments</comments>
		<pubDate>Tue, 23 Aug 2011 07:00:26 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[BuzzMob]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[Foursquare]]></category>
		<category><![CDATA[LAL]]></category>
		<category><![CDATA[Yobongo]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=112855</guid>
		<description><![CDATA[It's not a novel idea, but it may be a well-timed one: A start-up called BuzzMob is launching an app to help users meet and interact with people around them.]]></description>
			<content:encoded><![CDATA[<p>Going to an event like a baseball game or a concert these days means being surrounded by other people peering into their smartphones. So it may be worth using the phones themselves to help break the ice between people who obviously have something in common, if only their location.</p>
<p><a href="http://allthingsd.com/files/2011/08/BuzzMob.png"><img src="http://allthingsd.com/files/2011/08/BuzzMob-190x285.png" alt="" title="BuzzMob" width="190" height="285" class="alignright size-medium wp-image-112860" /></a>That&#8217;s not a novel idea, but it may be a well-timed one: A new start-up called <a href="http://buzzmob.com/">BuzzMob</a> today is launching <a href="http://itunes.apple.com/us/app/buzzmob/id455241178?mt=8&#038;ign-mpt=uo%3D2">an iPhone app</a> to help users meet and interact with people around them.</p>
<p>Irvine, Calif.-based BuzzMob&#8217;s approach is this: Users create &#8220;Rings&#8221; around geographical areas &#8212; from a single building to a three-mile-wide area. That place gets a virtual wall that includes a live stream of posts, tips and pictures from users who are in the location (as validated by GPS) and join the Ring. Rings can be public or password-protected.</p>
<p>There&#8217;s no notion of a check-in like with Foursquare, which <a href="http://blog.foursquare.com/2011/08/18/foursquare_events/">launched its own events feature last week</a>, but rather a series of ongoing conversations around a place or experience.</p>
<p>BuzzMob doesn&#8217;t require real names, and in order to avoid the loneliness problem of similar products like Color, it allows users to view, but not participate in, Rings in other locations. </p>
<p>The eventual goal is that venues and event promoters will create their own Rings &#8212; though BuzzMob hasn&#8217;t scored any of those deals yet. The self-funded company&#8217;s app is also a little bit rough around the edges compared to competitors like <a href="http://yobongo.com/">Yobongo</a>, <a href="http://lal.com/home">LAL</a> and Hot Potato (which was <a href="http://allthingsd.com/20100820/hot-potato-finds-a-place-at-facebook/">bought by Facebook</a> and subsequently shut down).</p>
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		<title>Flixlab Tackles the Last Thing an iPhone Does Slowly: Export Video</title>
		<link>http://allthingsd.com/20110723/flixlab-tackles-the-last-thing-an-iphone-does-slowly-export-video/</link>
		<comments>http://allthingsd.com/20110723/flixlab-tackles-the-last-thing-an-iphone-does-slowly-export-video/#comments</comments>
		<pubDate>Sat, 23 Jul 2011 19:48:36 +0000</pubDate>
		<dc:creator>Drake Martinet</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[David Slater]]></category>
		<category><![CDATA[Flixlab]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[OnLive]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=101624</guid>
		<description><![CDATA[The iPhone user experience is pretty snappy -- unless, that is, you are trying to export a video. Flixlab is trying to change that by moving the hard part to the cloud.]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-101631" title="Flixlab logo" src="http://allthingsd.com/files/2011/07/Logo247x943.gif" alt="" width="247" height="94" /></p>
<p>The Apple iPhone user experience is pretty snappy. Web browsing, picture taking, trivia-disagreement solving &#8212; it all happens at the speed of a tap.</p>
<p>Unless, that is, you try to edit and export a video. That&#8217;s because speedy video editing is a very hard problem to solve.</p>
<p>One of the first app makers to take a serious whack is <a href="http://www.flixlab.com/">Flixlab</a>, with its app offering of the same name.</p>
<p>Flixlab was started three years and a few patents ago, in the hopes of &#8220;letting people do something with the videos they shoot on their devices,&#8221; said CEO David Slater.</p>
<p>The company markets the app as a social video creation tool. In this case, that means enabling users to create videos, share them on Facebook and then remix other videos that their friends have made through Flixlab.</p>
<p>So, basically, it&#8217;s a less creepy video version of what has been attempted by beleaguered and overfunded app-maker <a href="http://allthingsd.com/tag/color/">Color</a>.</p>
<p>In addition, there are lots of big players trying to optimize video for social sharing, such as Google and Facebook.</p>
<p>Saving time for users is what Flixlab is touting as its real differentiating feature, which is important for video editing on mobile.</p>
<p><img class="alignleft size-large wp-image-101628" title="Flixlab Screen" src="http://allthingsd.com/files/2011/07/photo-319x480.png" alt="" width="319" height="480" /></p>
<p>Here&#8217;s where it gets a little technical:</p>
<p>After editing a movie on Apple&#8217;s own iMovie for the iPhone app, the user chooses an export size, which is when the heavy processing begins.</p>
<p>Just like professional editing software, the iMovie app chews through the video frame by frame and creates the finished product at the selected resolution.</p>
<p>It is analogous to the process an animator would have gone through back in the days of Bugs Bunny, drawing the cartoon one frame at a time.</p>
<p>This process, called &#8220;rendering&#8221; by video nerds, gobbles memory and battery and is probably the most intensive thing an iPhone is asked to do in a normal operation.</p>
<p>Even on Apple&#8217;s iMovie app, it can take up to two minutes of rendering and exporting time for every minute of video created &#8212; a lot more if the video is being uploaded. And those two minutes must be spent with iMovie running in the foreground, so that calling, texting and cat-video watching has to be put on hold.</p>
<p>In the iPhone user experience universe, minutes might as well be millennia.</p>
<p>Flixlab solves the problem by doing all the video processing in its cloud.</p>
<p>&#8220;The user&#8217;s video gets uploaded to our servers and gets processed by a really fast computer,&#8221; said Slater. &#8220;Playback happens in near real time.&#8221;</p>
<p>This is essentially the same value proposition that cloud gaming start-up <a href="http://allthingsd.com/20101207/dive-tech-onlive-now-more-than-just-a-game/">OnLive</a> offers: Do stuff on your mobile device at speeds typically reached only by beefy, graphics-enhanced desktop computers.</p>
<p>It&#8217;s unclear why iMovie isn&#8217;t yet offering the same cloud-based editing, but Slater thinks Flixlab &#8220;probably has about 18 months in the market where [it] is the only [company] doing this &#8212; because it&#8217;s a hard problem and we own patents around it.&#8221;</p>
<p>Cloud-based mobile solutions are harder than just making an app, and Flixlab does have an edge solving the most expensive part of it.</p>
<p>But the company&#8217;s bigger bet is on whether or not users want to co-create video, as well as share.</p>
<p>Slater is betting that the future is one where &#8220;we have to deliver creation and consumption experiences that are as integrated.&#8221;</p>
<p>Color bet on the same idea and the jury is still out there. So, if Flixlab can&#8217;t make it work either, the tech community may need a new working theory about what &#8220;the future of social media&#8221; means.</p>
<p>Here&#8217;s a video interview I did with Slater, in which he talks about all of this:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=3DB45C07-78BB-4E60-8857-346B310C65B1&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={3DB45C07-78BB-4E60-8857-346B310C65B1}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<title>iPhone Video App Collabracam Makes a Case for Co-Creation</title>
		<link>http://allthingsd.com/20110616/iphone-video-app-collabracam-makes-a-case-for-co-creation/</link>
		<comments>http://allthingsd.com/20110616/iphone-video-app-collabracam-makes-a-case-for-co-creation/#comments</comments>
		<pubDate>Fri, 17 Jun 2011 03:38:34 +0000</pubDate>
		<dc:creator>Drake Martinet</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Bain Capital Partners]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[Collabracam]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Kyle Hilla]]></category>
		<category><![CDATA[recording]]></category>
		<category><![CDATA[Sequoia Capital]]></category>
		<category><![CDATA[Silicon Valley Bank]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=87708</guid>
		<description><![CDATA[The only thing newly social about media right now is the ability to share it instantly.

Now, the iPhone app Collabracam allows a team of users to collaborate on creating live video the way TV studios do it. Will it be opening the door to a new kind of really social media?]]></description>
			<content:encoded><![CDATA[<p><img src="http://allthingsd.com/files/2011/06/Screen-shot-2011-06-16-at-5.08.22-PM-380x216.png" alt="" title="Screen shot 2011-06-16 at 5.08.22 PM" width="380" height="216" class="alignright size-medium wp-image-87758" /></p>
<p>If social media today means sharing, what is media co-creation? </p>
<p><em>Really</em> social media?</p>
<p>That&#8217;s the premise behind Collabracam, an app for Apple iOS that is attempting to offer a new way to create video collaboratively, in real time by using the iPhone as both the directing and recording platform.  </p>
<p>To understand how Collabracam works, it&#8217;s useful to think of the traditional television production experience the app tries to recreate. </p>
<p>In a TV studio, a director stares at a bank of screens in one room, while talking through headsets to multiple camera operators in the studio. The director then gives orders to the camera operators, such as &#8220;pan right&#8221; or &#8220;zoom in,&#8221; and finally cuts between the various cameras. </p>
<p>Similarly, using Collabracam, up to five people sharing a WiFi connection can use their iPhones to become director and camera-persons for an instant video studio.  </p>
<p>One iPhone in the group is designated &#8220;director&#8221; and the others are &#8220;cameras.&#8221; The cameras stream live video to the director, who makes the  decisions about camera switching and shot selection.</p>
<p>The app then spits out a single movie file on the director&#8217;s iPhone with the cuts that were selected during filming.</p>
<p>The idea man behind Collabracam is Kyle Hilla, a designer based in Grand Rapids, Michigan. He&#8217;s the sole employee of Apptopus Inc., the company that officially makes the app.  </p>
<p><img src="http://allthingsd.com/files/2011/06/Screen-shot-2011-06-16-at-3.59.21-PM-380x213.png" alt="" title="Screen shot 2011-06-16 at 3.59.21 PM" width="380" height="213" class="alignleft size-medium wp-image-87757" /></p>
<p>The inspiration for the app came from Hilla&#8217;s previous work at a community TV station.</p>
<p>&#8220;I was hauling around hundreds of feet of big, heavy cables,&#8221; he said. &#8220;I knew there had to be a better way.&#8221;</p>
<p>This kind of synchronous, multi-camera collaboration isn&#8217;t yet common in the app store. </p>
<p>But Hilla sees more on the horizon: &#8220;Bringing people together for social media creation is going to be the next big thing.&#8221; </p>
<p>And Hilla isn&#8217;t alone in his thinking.   </p>
<p>Venture firms Sequoia Capital, Bain Capital and Silicon Valley Bank funded beleaguered app maker Color to the tune of $41 million, in an attempt to tackle similar questions.</p>
<p>And while Color has spent the last few months stabbing in the dark spaces of multi-user media and storytelling as well, Hilla explained that Collabracam is designed to be different.</p>
<p>&#8220;Collabracam is for deliberate creation &#8212; it&#8217;s not passive,&#8221; he said. </p>
<p>The team aspect of Collabracam&#8217;s user experience may hold part of the key to cracking the group-media creation nut. </p>
<p>But Collabracam has its barriers to adoption. </p>
<p>The app is useless without a group of users, of course. And users have to be able to think about recording video in parts and they have to work as a team.</p>
<p>Still, Hilla said some interesting use cases have popped up, giving some Brazilian videographers who used it as a pre-production tool to make a video storyboard before moving on to making the real thing with HD cameras as a good example.</p>
<p>That&#8217;s an outlying consumer audience, of course, but Hilla thinks it&#8217;s a good start &#8212; he chatted about this and more via Skype video from Michigan:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=970F4454-7B91-4400-8251-E743FD98F03D&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={970F4454-7B91-4400-8251-E743FD98F03D}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<title>Confirmed: Co-founder Peter Pham Leaves Color</title>
		<link>http://allthingsd.com/20110614/confirmed-co-founder-peter-pham-leaves-color/</link>
		<comments>http://allthingsd.com/20110614/confirmed-co-founder-peter-pham-leaves-color/#comments</comments>
		<pubDate>Wed, 15 Jun 2011 02:57:05 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Bill Nguyen]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[Peter Pham]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=86816</guid>
		<description><![CDATA[Peter Pham, co-founder and president at the social networking start-up Color, has left the company, both he and Color CEO Bill Nguyen confirmed.]]></description>
			<content:encoded><![CDATA[<p>Peter Pham, co-founder and president at the social networking start-up <a href="http://www.color.com/">Color</a>, has left the company, as was <a href="http://techcrunch.com/2011/06/14/troubled-startup-color-loses-cofounder-peter-pham/">first reported by TechCrunch</a>.</p>
<p><a href="http://allthingsd.com/files/2011/06/Colorfounders.png"><img class="alignright size-full wp-image-86825" title="Colorfounders" src="http://allthingsd.com/files/2011/06/Colorfounders.png" alt="" width="294" height="224" /></a>Pham confirmed his departure in an email but declined to comment further.</p>
<p>Color co-founder and CEO Bill Nguyen said of Pham, &#8220;I wish him the absolute best. He&#8217;s really good at deals. For a company that&#8217;s on the verge of being able to use distribution to scale he&#8217;s going to be amazing.&#8221;</p>
<p>Nguyen said Pham and Color had parted ways more than a month ago.</p>
<p>Color counted seven founders when it <a href="http://allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/">launched in March</a>, with Nguyen and Pham the most prominently featured (see our <a href="http://allthingsd.com/video/?video_id=E492511C-7C93-4F67-A1E8-14AC575CCB89">video</a> below; in the screenshot above, Nguyen is on the left and Pham on the right).</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=E492511C-7C93-4F67-A1E8-14AC575CCB89&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={E492511C-7C93-4F67-A1E8-14AC575CCB89}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>The launch was widely seen as a bust, in part due to the Color app&#8217;s inscrutable interface and problematic lack of content when used in isolation. Negative perceptions were especially compounded by the fact that Color had raised $41 million before even releasing a product.</p>
<p>Tonight, Nguyen downplayed any broader problems, and said Color has continued to hire and has new launches on the horizon.</p>
]]></content:encoded>
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		<title>More Than Friending: How Can the Social Web Go Beyond Facebook?</title>
		<link>http://allthingsd.com/20110531/more-than-friending-how-can-the-social-web-go-beyond-facebook/</link>
		<comments>http://allthingsd.com/20110531/more-than-friending-how-can-the-social-web-go-beyond-facebook/#comments</comments>
		<pubDate>Tue, 31 May 2011 12:00:11 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[altly]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Facebook Connect]]></category>
		<category><![CDATA[Fridge]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[GroupMe]]></category>
		<category><![CDATA[LAL]]></category>
		<category><![CDATA[Pulse]]></category>
		<category><![CDATA[SecretSocial]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://networkeffect.allthingsd.com/?p=6914</guid>
		<description><![CDATA[When people talk about making the Web more "social," what they really seem to mean is making it more tightly integrated with Facebook. But is that all there is?]]></description>
			<content:encoded><![CDATA[<p>When people talk about making the Web more &#8220;social,&#8221; what they really seem to mean is making it more tightly integrated with Facebook.</p>
<p>But is that all there is?</p>
<p>With only a smattering of deliberate exceptions, new sites and apps launch with Facebook Connect to get the network effects of tying into its powerful social graph and potent spamming tools. Instead of attempting to create their own social network, they piggyback on top of Facebook&#8217;s.</p>
<p><a rel="attachment wp-att-76452" href="http://allthingsd.com/20110531/more-than-friending-how-can-the-social-web-go-beyond-facebook/facebookworldmap/"><img class="alignright size-medium wp-image-76452" title="Facebookworldmap" src="http://allthingsd.com/files/2011/05/Facebookworldmap-380x189.png" alt="" width="380" height="189" /></a></p>
<p>In fact, one former Google product manager <a href="http://allthingsd.com/20110518/young-ex-googlers-explain-why-they-left-to-do-a-social-start-up/">told <strong>AllThingsD</strong></a> recently that one of the biggest reasons he left the company to work on a social start-up was so he could use Facebook Connect, something Google discourages.</p>
<p>But while Facebook might be the hottest game in town, it&#8217;s still a pretty warped and inaccurate picture of what it means to have friends.</p>
<p>And it all makes me wonder, what are other models of &#8220;social&#8221; besides Facebook&#8217;s current product? Could someone who does social better than Facebook mount a significant competitor to the site? And, most importantly, could they succeed?</p>
<p><strong>Friending Is Broken</strong></p>
<p>One of Facebook&#8217;s most fundamental flaws is its notion of friending. Relationships on Facebook don&#8217;t naturally expire as they do in the real world. To unfriend is drastic, used only in the direst of circumstances&#8211;like a bad breakup.</p>
<p>And the fact that people from so many parts of our lives are on Facebook elicits bland communication. You often don&#8217;t really know who you&#8217;re talking to, so you stop talking.</p>
<p>Akshay Kothari, CEO of the news app <a href="http://www.alphonsolabs.com/">Pulse</a>, only recently started a new Facebook profile. He friended just 15 people: His family, closest friends, and Pulse co-workers. It turned out great, he said&#8211;his newsfeed was full of relevant and important information.</p>
<p><a rel="attachment wp-att-76415" href="http://allthingsd.com/20110531/more-than-friending-how-can-the-social-web-go-beyond-facebook/phonebooks/"><img class="alignleft size-medium wp-image-76415" title="phonebooks" src="http://allthingsd.com/files/2011/05/phonebooks-380x285.jpg" alt="" width="304" height="228" /></a></p>
<p>But after about two months, Kothari started logging back into the old profile. &#8220;It was like a telephone book that I had lost,&#8221; he said. Plus, he&#8217;d missed out on parties, because he hadn&#8217;t seen the event invitations.</p>
<p>You might think that some of these complaints have to do with life in the hyper-connected tech industry&#8211;where talking to someone for five minutes at a conference often results in a friend request&#8211;and they often do.</p>
<p>But meanwhile, a family member of mine joined Facebook this past year when she started high school. She already has 500 friends. Just imagine how many she&#8217;ll have in five years.</p>
<p>Friend overload was part of Facebook&#8217;s rationale behind Facebook Groups, <a href="http://allthingsd.com/20110425/facebook-pushes-private-sharing-with-new-send-button/">50 million</a> of which have been created in the past six months. Start-ups such as <a href="http://groupme.com/">GroupMe</a> and <a href="http://frid.ge/">Fridge</a> are focused on groups as well.</p>
<p>But while explicitly designated groups might make great sense for co-workers, or a family, or even a neighborhood, not every relationship fits neatly into a group.</p>
<p><strong>Proximity</strong></p>
<p>One alternative to Facebook&#8217;s static friending is dynamically created relationships based on common experiences. The start-up <a href="http://www.color.com/">Color</a>, despite its many flaws, is certainly onto something here.</p>
<p>The idea behind Color is to create a <a href="http://allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/">collaborative record of a place and time where people were together</a>. The company&#8217;s app aggregates users&#8217; photos by location, using factors like GPS as well as sound and light detection.</p>
<p>As compared to Facebook, proximity-based approaches from companies like Color could potentially do a better job of integrating the offline world, and be better at helping us find and meet people we do not already know.</p>
<p>Color, with its big funding and smart team, should have had better intuition about helping people understand and find value from its app.</p>
<p>Even so, it might not have been able to solve the extremely hard problems it is posing.</p>
<p>For instance, how do you get new users to see the value of a social product without connecting to people they already know? How do you do social without the notions of friending or privacy?</p>
<p>Interestingly, Color CEO Bill Nguyen has said <a href="http://allthingsd.com/20110414/how-quickly-our-social-web-conventions-stick/">Color may add Facebook Connect</a>, as well as tell new users who are not within a reasonable distance of other people to come back later.</p>
<p><a rel="attachment wp-att-76417" href="http://allthingsd.com/20110531/more-than-friending-how-can-the-social-web-go-beyond-facebook/likealittleiphone/"><img class="size-medium wp-image-76417 alignright" title="LikeALittleiphone" src="http://allthingsd.com/files/2011/05/LikeALittleiphone-190x285.png" alt="" width="190" height="285" /></a></p>
<p>Other companies are working around this approach too. The college flirting service <a href="http://likealittle.com/home">LikeALittle</a>, aka LAL, recently released an <a href="http://itunes.apple.com/us/app/likealittle-on-campus/id418685023?mt=8">iPhone app</a> that creates an on-the-fly chat room for any location. Users can see who else is currently present and scroll through a historical stream of photos and statuses posted from that place.</p>
<p>If you&#8217;ve <a href="http://allthingsd.com/20110302/the-next-web-frontier-finding-new-offline-friends/">checked out</a> <a href="http://yobongo.com/">Yobongo</a>, the pleasantly designed but often empty iPhone chat room app, the LAL app feels kind of like a hybrid of Color and Yobongo. But there&#8217;s a difference: LAL already has millions of users at 450 colleges, so it doesn&#8217;t have quite the loneliness problem of the other two apps.</p>
<p>LAL, which is public and anonymous by default, says it&#8217;s only for colleges, but when I logged into the app recently I could see active streams for Bay to Breakers, LAL headquarters, and Las Vegas.</p>
<p><strong>Beyond Real Names</strong></p>
<p>But Facebook is not just about friending. The service has become the identity provider for much of the Web&#8211;a powerful asset that&#8217;s increasingly hard for competitors to challenge.</p>
<p>This real name system has been a core tenet of Facebook since it started, and in many online situations entering a Facebook-approved real name is tantamount to swiping a card that verifies you&#8217;re a real person.</p>
<p>But a name, password and profile picture are a two-dimensional version of a person. You could better ensure that someone is who they say they are by adding fingerprint scans, VPN dongles and, perhaps someday, X-ray vision.</p>
<p>Or you could try users&#8217; mobile phones, which are always with them. You could use something like a Google Voice account that rings all their numbers: Home, work and cell. You could incorporate their presence from instant messaging to better indicate availability.</p>
<p><a rel="attachment wp-att-76423" href="http://allthingsd.com/20110531/more-than-friending-how-can-the-social-web-go-beyond-facebook/googlevoice/"><img class="alignleft size-medium wp-image-76423" title="GoogleVoice" src="http://allthingsd.com/files/2011/05/GoogleVoice-142x285.png" alt="" width="142" height="285" /></a></p>
<p>If you think about it, there has to be some sort of virtual unified identity system that&#8217;s better than just a real name.</p>
<p>Incidentally, this could be an awfully good way for Google to compete with Facebook.</p>
<p><strong>The Interest Graph</strong></p>
<p>Another meaningful alternate to Facebook&#8217;s social graph is the so-called &#8220;interest graph,&#8221; as best demonstrated by <a href="https://twitter.com/">Twitter</a>.</p>
<p>On Twitter and other sites like <a href="http://www.quora.com/">Quora</a>, people you&#8217;re interested in are commingled with topics you&#8217;re interested in. Once you follow a critical mass of Twitter accounts, you get a non-stop flow of personalized content.</p>
<p>A weather update combined with a friend&#8217;s post about winning a soccer game combined with a breaking news alert plus three heaping servings of self-promotional tweets does get a bit chaotic sometimes, but it&#8217;s all stuff you&#8217;ve explicitly said you want to hear about.</p>
<p>Twitter may not be a full competitor to Facebook, but it obviously fills a simple and accessible publishing function better than Facebook. And because Twitter is almost completely public, and because it&#8217;s designed around one-way relationships, the notion of un-following is less dramatic than un-friending.</p>
<p>But that begs the question: Are public, one-way relationships really all that social?</p>
<p><strong>Distributed Networks</strong></p>
<p>Another approach might be to go the other direction, one toward more privacy. Facebook&#8217;s Achilles&#8217; heel is privacy, so one way to defeat the company might be to conceive of a social network that gives more power to users.</p>
<p>Altly is a <a href="http://allthingsd.com/20110526/ex-myspace-exec-to-launch-facebook-alternative-with-funding-from-dfj/">newly launched company</a> that promises it is building an alternative to Facebook that will be more respectful of users&#8217; information.</p>
<p>Altly CEO Dmitry Shapiro, who was most recently a Myspace executive, wrote a <a href="http://blog.altly.com/2011/05/the-need-for-an-alternative-to-facebook/">manifesto</a> about his company&#8217;s premise:</p>
<blockquote><p>For every Coke there is a Pepsi, for every Ford there is a Chevy, for every PC there is a Mac and for every Facebook there is…. a void!</p></blockquote>
<p>Shapiro isn&#8217;t the first person with this idea. Last year, <a href="http://joindiaspora.com/">Diaspora</a>, which has yet to deliver on its <a href="http://www.kickstarter.com/projects/196017994/diaspora-the-personally-controlled-do-it-all-distr">promise</a> of a distributed open source social network, attracted more than 6,000 donations before it even got started. The founders recently promised &#8220;we&#8217;re still here, and we&#8217;re going strong,&#8221; although their network is still invite-only.</p>
<p>Another fresh new company called <a href="https://shh.sh/">SecretSocial</a> (which operates out of the cute URL <a href="https://shh.sh/">https://shh.sh/</a>) allows users to create chat rooms that expire, leaving no data behind, after a user-designated time period of 15 minutes to one week. Organizers can invite participants via SMS, Twitter or phone and then converse without logging in.</p>
<p><a rel="attachment wp-att-76409" href="http://allthingsd.com/20110531/more-than-friending-how-can-the-social-web-go-beyond-facebook/secretsocial/"><img class="size-medium wp-image-76409 alignright" title="SecretSocial" src="http://allthingsd.com/files/2011/05/SecretSocial-380x285.png" alt="" width="380" height="285" /></a></p>
<p>Or there&#8217;s <a href="http://path.com/">Path</a>, which uses a one-way relationship model that&#8217;s the opposite of Twitter: Users choose whom to share with, instead of whom to follow. Path limits users to sharing their pictures and video with 50 people to encourage them to pick carefully.</p>
<p>A more private social Web site will grow more slowly as it loses the benefit of network effects that Facebook and others so effectively enjoy. Users are probably more likely to choose a site because their friends use it than because it promises to keep them safe.</p>
<p>It&#8217;s clear that existing social networks value publicness, for advertising purposes and others. Attempts to regulate privacy could significantly change the social networking dynamic.</p>
<p>Facebook and other companies including Google, Twitter and Zynga are <a href="http://allthingsd.com/20110529/social-networking-privacy-bill-stalls-in-ca-senate/">this week</a> <a href="http://allthingsd.com/20110516/take-your-paws-off-our-privacy-laws-facebook-google-twitter-zynga-formally-oppose-california-social-networking-bill/">aggressively fighting a proposed California law</a> that would make social networks more private by requiring their users to choose privacy settings up front and defaulting all options to private.</p>
<p><strong>Mobile</strong></p>
<p>When you ask tech start-up folks who or what could best compete with Facebook, as I have repeatedly, the most common answer you get is &#8220;mobile.&#8221;</p>
<p>Said one social start-up CEO:</p>
<p>&#8220;The way people use web is very different than the way people view and interact on mobile devices. One company can&#8217;t focus on and win on both platforms at the same time since they are so different. There is definitely a chance for companies to compete with Facebook by focusing on mobile.&#8221;</p>
<p>The reasoning goes like this: Using a phone is an intimate and personal experience in ways that a Web browser isn&#8217;t. It&#8217;s also much more connected to the offline real world. Your phone is always with you and knows where you are, and you&#8217;re probably the only one who uses it. It has your text and calling contacts.</p>
<p>Plus, competing with a company that has a seven-year, 700 million-member advantage requires ingenuity. Facebook became a viable competitor to Google not by improving search (in fact, Facebook search is awful), but by changing the Web paradigm to include social.</p>
<p>That said, it seems like a cop out to say the best way to compete with Facebook&#8217;s version of social is not social, but mobile. But perhaps it&#8217;s true.</p>
<p>(Please see the disclosure about Facebook in <a href="http://allthingsd.com/author/lizg/#lizg-ethics">my ethics statement</a>.)</p>
<p><em>Phone book photo credit: <a href="http://www.flickr.com/photos/bondidwhat/410935146/">Flickr user bondidwhat</a></em></p>
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		<title>Bezos Says Stay Tuned for That Amazon Tablet We All Know Is Coming</title>
		<link>http://allthingsd.com/20110512/bezos-says-stay-tuned-for-that-amazon-tablet-we-all-know-is-coming/</link>
		<comments>http://allthingsd.com/20110512/bezos-says-stay-tuned-for-that-amazon-tablet-we-all-know-is-coming/#comments</comments>
		<pubDate>Thu, 12 May 2011 23:10:49 +0000</pubDate>
		<dc:creator>Ina Fried</dc:creator>
				<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[Consumer Reports]]></category>
		<category><![CDATA[Honeycomb]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Jeff Bezos]]></category>
		<category><![CDATA[Kindle]]></category>
		<category><![CDATA[Nook]]></category>
		<category><![CDATA[Nook Color]]></category>
		<category><![CDATA[tablet]]></category>

		<guid isPermaLink="false">http://mobilized.allthingsd.com/?p=7699</guid>
		<description><![CDATA[Amazon's chief executive tells Consumer Reports that people should "stay tuned" for word on a tablet computer from the online retailer. It's the latest--and most official--hint that such a product is not far off.]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s always hard to identify the worst kept secret in technology, since there are so many poorly guarded ones, but Amazon&#8217;s Android tablet is certainly creeping up the ranks.<br />
<img src="http://mobilized.allthingsd.com/files/2011/05/bezos-at-D.jpg" alt="" title="bezos at D" width="200" height="133" class="alignright size-full wp-image-7703" /><br />
It climbed another notch this week as <a href="http://news.consumerreports.org/electronics/2011/05/will-amazon-make-a-tablet-stay-tuned-says-jeff-bezos.html">Amazon CEO Jeff Bezos told Consumer Reports to &#8220;stay tuned&#8221;</a> for word on the company&#8217;s tablet.</p>
<p>&#8220;We will always be very mindful that we will want a dedicated reading device,” Bezos told the magazine. “In terms of any other product introductions, I shouldn’t answer.”</p>
<p>His comments suggest that any tablet would be kept distinct from the company&#8217;s Kindle e-reader, which uses a grayscale E Ink screen well suited to reading but not so hot for things such as video and advanced gaming.</p>
<p>Although this was Amazon&#8217;s most official comment yet on the long-rumored tablet, there has been no shortage of signs that the company is headed that way. In addition to reports of manufacturing plans, there are the steps Amazon has taken to pave the way for such a product, including <a href="http://emoney.allthingsd.com/20110322/now-open-amazon-appstore-launches-with-3800-apps-for-android/">the launch of its Android App Store</a> as well as a tablet version of Kindle Reader (though admittedly Amazon has apps for nearly every mobile platform out there).</p>
<p>Rival Barnes &#038; Noble has been inching toward all-purpose tablet status itself, though with a different approach. The company&#8217;s Nook Color has always been Android-based. However, it has been getting additional tablet features over time. Last month, the Nook Color gained an email program as well as <a href="http://mobilized.allthingsd.com/20110425/with-update-barnes-nobles-nook-color-gets-more-tablet-like/">access to a Barnes &#038; Noble-curated store of approved apps</a>.</p>
<p>Meanwhile, dedicated e-readers have come under fierce competition from general purpose tablets like the iPad that have e-book apps, including Amazon&#8217;s Kindle and Barnes &#038; Noble&#8217;s Nook, but can also do everything from play movies to surf the Web and do 3-D gaming.</p>
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		<title>How Quickly Our Social Web Conventions Stick</title>
		<link>http://allthingsd.com/20110414/how-quickly-our-social-web-conventions-stick/</link>
		<comments>http://allthingsd.com/20110414/how-quickly-our-social-web-conventions-stick/#comments</comments>
		<pubDate>Thu, 14 Apr 2011 18:11:49 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Bill Nguyen]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Facebook Connect]]></category>
		<category><![CDATA[featured post]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[NetworkEffect]]></category>
		<category><![CDATA[Path]]></category>
		<category><![CDATA[Sign In With Twitter]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://networkeffect.allthingsd.com/?p=5516</guid>
		<description><![CDATA[As of today, I have given 106 different apps authorized access to my Facebook account, offering them personal information like my profile picture, friend lists, my favorite content and even my friends' favorite content.]]></description>
			<content:encoded><![CDATA[<p>As of today, I have given 106 different apps authorized access to my Facebook account, offering them personal information like my profile picture, friend lists, my favorite content and even my friends&#8217; favorite content.</p>
<p>I use Facebook Connect to integrate with these services when I use them for the first time because it&#8217;s easier to click one button than retyping all that personal information, and because these services are better if I&#8217;m not trying them all alone or with only strangers. Plus, when I connect I can share content back with my non-early adopting friends on larger services.</p>
<p><img src="http://networkeffect.allthingsd.com/files/2011/04/FacebookConnect-380x118.png" alt="" title="FacebookConnect" width="380" height="118" class="aligncenter size-Medium380 wp-image-5520" />But I use way fewer than 106 apps on a daily basis. Facebook&#8217;s stats show me that I&#8217;ve exchanged data with only a little more than half of them in the last six months.</p>
<p>Meanwhile, I have connected 47 applications to my Twitter account, 15 applications to my Google account, and six applications to my LinkedIn account.</p>
<p>I&#8217;m sure other busy bee app lovers pollinate far more widely than I have. You can go see your own stats by visiting these pages: <a href="http://www.facebook.com/settings/?tab=applications">Facebook</a>, <a href="http://twitter.com/settings/connections">Twitter</a>, <a href="https://www.google.com/accounts/b/0/IssuedAuthSubTokens">Google</a>,  and <a href="https://www.linkedin.com/secure/settings?userAgree=">LinkedIn</a>.</p>
<p>It would be sacrilege to launch a social Web service today without connecting to one or more of these services. To not use Facebook Connect or an equivalent abandons immense potential for a service to grow naturally using network effects.</p>
<p><img src="http://networkeffect.allthingsd.com/files/2011/04/SigninwithTwitter-275x188.png" alt="" title="SigninwithTwitter" width="275" height="188" class="alignleft size-medium wp-image-5521" />Multiple social apps have tried to strike out on their own and not be dependent on larger networks, but they seem to give up after a few months of being out in the wilderness.</p>
<p><a href="http://www.path.com/">Path</a>, for instance, <a href="http://networkeffect.allthingsd.com/20101114/path-the-social-app-thats-not-viral-by-design/">launched</a> its more intimate photo-sharing service without the ability to post photos to Facebook; that was <a href="http://blog.path.com/post/3786446317/path-1-5-getting-more-personal">quickly rectified</a>.</p>
<p>New heavily funded photo-sharing app <a href="http://color.com/">Color</a>, in its attempt to <a href="http://networkeffect.allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/">shake up the world of social networks</a>, only asked users to register with a first name and no other tie to their preexisting online identity.</p>
<p>But that radical departure meant that many people logged onto the proximity-based service and found nobody to share pictures with in their vicinity. And there&#8217;s nothing more lonely and confusing than using a social service with nobody else on it.</p>
<p>Even Color is coming around, CEO Bill Nguyen told me. The company plans to add Facebook Connect in a coming version of its apps. &#8220;We&#8217;re not going to give up but we&#8217;ll start making Color more familiar,&#8221; he said.</p>
<p>What&#8217;s perhaps most crazy about all this to me is that Facebook Connect has only been around less than three years. After beta testing throughout 2008, the service <a href="http://www.facebook.com/press/releases.php?p=69602">launched</a> to all Web sites in December of that year.</p>
<p>Now, it is just the way things are done.</p>
<p>Please see the disclosure about Facebook in <a href="http://allthingsd.com/about/liz-gannes/ethics/">my ethics statement</a>.</p>
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		<title>Zapd Aims for the Big Leagues With Web Publishing Mobile App (Plus Video)</title>
		<link>http://allthingsd.com/20110407/zapd-aims-for-the-big-leagues-with-web-publishing-mobile-app-plus-video/</link>
		<comments>http://allthingsd.com/20110407/zapd-aims-for-the-big-leagues-with-web-publishing-mobile-app-plus-video/#comments</comments>
		<pubDate>Thu, 07 Apr 2011 12:00:22 +0000</pubDate>
		<dc:creator>Tricia Duryee</dc:creator>
				<category><![CDATA[Commerce]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Atom Films]]></category>
		<category><![CDATA[Barcelona]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[eMoney]]></category>
		<category><![CDATA[Erik Bla]]></category>
		<category><![CDATA[Inkd.com]]></category>
		<category><![CDATA[Instagram]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[John Cunningham]]></category>
		<category><![CDATA[Kelly Smith]]></category>
		<category><![CDATA[Mika Salmi]]></category>
		<category><![CDATA[Mike Slade]]></category>
		<category><![CDATA[Nick Hanauer]]></category>
		<category><![CDATA[Pete Higgins]]></category>
		<category><![CDATA[phone]]></category>
		<category><![CDATA[Posterous]]></category>
		<category><![CDATA[PressPlane]]></category>
		<category><![CDATA[Rich Barton]]></category>
		<category><![CDATA[Seattle]]></category>
		<category><![CDATA[Tricia Duryee]]></category>
		<category><![CDATA[Tumblr]]></category>
		<category><![CDATA[venture capital]]></category>
		<category><![CDATA[Zapd]]></category>

		<guid isPermaLink="false">http://emoney.allthingsd.com/?p=4251</guid>
		<description><![CDATA[Pressplane has launched its latest creation, called Zapd, an iPhone application that allows you to build a Web site from the phone in 60 seconds. Here's the story of two very enthusiastic entrepreneurs who believe they've stumbled upon something great.]]></description>
			<content:encoded><![CDATA[<p>Seattle-based <a href="http://www.pressplane.com">Pressplane</a> has launched its latest creation, called <a href="http://itunes.apple.com/us/app/zapd/id426955081?mt=8&amp;ls=1">Zapd</a>, an iPhone application that allows you to build a Web site from the phone in 60 seconds.</p>
<p><img class="alignright size-medium wp-image-4256" title="zapd_iphone" src="http://emoney.allthingsd.com/files/2011/04/zapd_iphone-135x300.png" alt="" width="135" height="300" />Earlier this week, I had the rare opportunity of sitting down with both the CEO Kelly Smith and Chairman Mika Salmi, who were in Seattle before heading to Silicon Valley&#8217;s Sand Hill Road in search of fresh capital. Smith works out of the company&#8217;s Seattle office and lives in Seattle, but Salmi lives in Barcelona.</p>
<p>On Monday, the two were absolutely buzzing about the application&#8217;s initial reception&#8211;which included 50,000 downloads&#8211;and that their application has already been featured by Apple since launching last week. &#8220;We are super pleased. It&#8217;s an obvious application, and we are really happy,&#8221; Smith said.</p>
<p>Zapd expects to make building Web sites exceedingly easy from the mobile phone, which is increasingly becoming people&#8217;s way to communicate. Subjects for Zapd&#8217;s already include such things as <a href="http://mqr.zapd.co/">a dog that needs adopting</a>; <a href="http://p9y.zapd.co/">a man who went a whole day without shoes</a>; <a href="http://byv.zapd.co/">and a wedding journal</a>.</p>
<p><img class="alignleft size-medium wp-image-4255" title="zapd_weddingday-sitepreview" src="http://emoney.allthingsd.com/files/2011/04/zapd_weddingday-sitepreview-180x300.png" alt="" width="180" height="300" />To make a site, users pick from one of the 21 background themes provided, and then upload photos and text. Zapd auto-generates a URL using the domain at Zapd.co, and the Web site is ready to go. The site is automatically viewable from a mobile phone, an iPad and a PC.</p>
<p>Salmi, who is the former CEO of Atom Films, and Smith, both believe they have come up with a better alternative to other applications, such as Path, Tumblr, Instagram, Posterous, or even the well-funded startup <a href="http://networkeffect.allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/?mod=ATD_search">Color</a>.</p>
<p>What&#8217;s especially advantageous is that the company <a href="http://emoney.allthingsd.com/tag/mika-salmi/?mod=ATD_search">has raised $410,000</a>, unlike Color, which is in a similar vein, but has secured a jaw-dropping $41 million, but so far has had a questionable launch. Investors in Zapd include the who’s who of angel investing in Seattle, including Mike Slade, Nick Hanauer, Pete Higgins, Rich Barton, Erik Blachford, John Cunningham and others.</p>
<p>Smith said next up for the four-employee company is adding new features, such as the ability to comment on sites and creating an Android application.</p>
<p>Smith also envisions adding the ability to create group sites, where a Web site can be built around a specific event, like a sport. Fans from the stands would be able to upload pictures and make comments from multiple perspectives.</p>
<p>Smith&#8217;s company Pressplane also is operating other entrepreneurial ventures, such as <a href="http://www.Inkd.com">Inkd.com</a>, which is a marketplace for graphic design. Although Inkd is profitable, now that Zapd has taken off so quickly, they are thinking about selling that business and swinging for the fences.</p>
<p>The application is definitely not proven, and it&#8217;s in its early days, but the enthusiasm is undeniable.</p>
<p><strong>Here&#8217;s a video of the two very animated entrepreneurs:</strong></p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=491B0D1F-F69D-40AD-B368-430026C3333B&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={491B0D1F-F69D-40AD-B368-430026C3333B}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<title>Aha! So This Is What You&#039;re Supposed to Do With Color!</title>
		<link>http://allthingsd.com/20110325/aha-so-this-is-what-youre-supposed-to-do-with-color/</link>
		<comments>http://allthingsd.com/20110325/aha-so-this-is-what-youre-supposed-to-do-with-color/#comments</comments>
		<pubDate>Fri, 25 Mar 2011 21:13:27 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[color]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[Eric Eldon]]></category>
		<category><![CDATA[featured post]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kevin Marks]]></category>
		<category><![CDATA[Liz Gannes]]></category>
		<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[Onion]]></category>
		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[photo-sharing]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[The Onion]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=31179</guid>
		<description><![CDATA[You could spend the day reading every link on Techmeme. Or you could watch a prescient Onion clip from 2009. Your call.]]></description>
			<content:encoded><![CDATA[<p><a href="http://networkeffect.allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/">Liz Gannes</a>&#8211;along with <a href="http://www.techmeme.com/110325/p8#a110325p8">many other people</a>&#8211;has tried to explain what you&#8217;re supposed to do with Color, the photo-sharing app that&#8217;s much more than a photo-sharing app but in a hard-to-explain yet extremely well-funded way.</p>
<p>But it didn&#8217;t really click for me until just now, when I saw this <a href="http://twitter.com/kevinmarks/status/51380429571358720">tweet</a> from <a href="http://www.linkedin.com/in/epeus">Kevin Marks</a> (via <a href="http://twitter.com/eldon">Eric Eldon</a>).</p>
<p><a rel="lightbox" href="http://mediamemo.allthingsd.com/files/2011/03/kevin-marks-tweet.png"><img class="alignnone size-large wp-image-31181" title="kevin marks tweet" src="http://mediamemo.allthingsd.com/files/2011/03/kevin-marks-tweet-600x221.png" alt="" width="380" height="139" /></a></p>
<p><em>Now</em> I get it. Cool!</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="380" height="308" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/SeaSJ3FNJX4?fs=1&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="380" height="308" src="http://www.youtube.com/v/SeaSJ3FNJX4?fs=1&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>Video: With $41M in Hand, Color Offers New Proximity-Based Social Network</title>
		<link>http://allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/</link>
		<comments>http://allthingsd.com/20110323/with-41m-in-hand-color-deploys-new-proximity-based-social-network/#comments</comments>
		<pubDate>Thu, 24 Mar 2011 00:00:17 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
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		<guid isPermaLink="false">http://networkeffect.allthingsd.com/?p=4692</guid>
		<description><![CDATA[Bill Nguyen, the serial entrepreneur who most recently sold Lala to Apple for around $80 million, is today launching Color, a proximity-based social network with no privacy settings.]]></description>
			<content:encoded><![CDATA[<p>I can hear the haters already: ANOTHER photo-sharing app? ANOTHER social network?</p>
<p><em>Yes.</em></p>
<p>Bill Nguyen, the serial entrepreneur who most recently <a href="http://mediamemo.allthingsd.com/20091207/lalas-fire-sale-that-wasnt-what-apple-really-paid/">sold Lala to Apple for around $80 million</a>, is today launching <a href="http://www.color.com/">Color</a>, a proximity-based social network with no privacy settings.</p>
<p><a href="http://networkeffect.allthingsd.com/files/2011/03/Colormultilens.jpg"><img class="alignright size-medium wp-image-4696" title="Colormultilens" src="http://networkeffect.allthingsd.com/files/2011/03/Colormultilens-180x300.jpg" alt="" width="180" height="300" /></a>The effulgent Nguyen has already gotten Sequoia Capital, Bain Capital and Silicon Valley Bank to buy into his next act, raising $41 million in seed and Series A rounds in the eight months since he left Apple last year.</p>
<p>Color launches today on <a href="http://itunes.apple.com/us/app/color/id427763573?mt=8&#038;ls=1">iPhone</a> and Android (BlackBerry and Windows Phone are said to be coming soon). It is primarily a photo-sharing app, though text and video are also supported.</p>
<p>Rather than friending or following each other, Color&#8217;s users simply post pictures. Then, other users open the app and see pictures that Color has determined are relevant to them.</p>
<p>Users see pictures posted recently and nearby to their current location, as well as pictures posted by other members they&#8217;ve expressed an interest in by looking at, liking or commenting on their content.</p>
<p>This concept seems fitting for events&#8211;say, a sports game or a wedding&#8211;where lots of people who don&#8217;t necessarily know each other are taking photos of the same thing.</p>
<p>Everything posted on Color is public, and Color owns the rights to all content on the service (though users can delete their own uploads.)</p>
<p>What&#8217;s different about Color is relationships are implicit rather than explicit. This tweak may well resonate with people who feel their Facebook and Twitter friend lists are random, outdated and overwhelming.</p>
<p>Color hired away LinkedIn Chief Scientist DJ Patil to lead a team that dynamically determines what pictures and users are relevant.</p>
<p>So, for instance, to augment a location signal from GPS, Color will use clues like lighting and ambient noise to understand that two photos were taken in the same place. It will also try to understand which people users are interested in, and how that changes over time&#8211;so if a user hasn&#8217;t interacted with someone&#8217;s pictures for the while, that person&#8217;s icon will appear further out and darker in the user&#8217;s list of relevant people (Color calls this the &#8220;elastic network&#8221;).</p>
<p>Color hopes that the public nature of its service combined with the personal nature of a single user&#8217;s smartphone photos will ensure that people keep it decent. Its business model is to be location-based advertising.</p>
<p>Color also counts Peter Pham, formerly of BillShrink and Photobucket, as co-founder and president. (There are seven total with the co-founder title.) Pham and Nguyen showed off the product and described the company vision and business model in a video interview at the company&#8217;s expansive downtown Palo Alto offices earlier this week, which seem mostly empty despite Color&#8217;s team of 30 employees.</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=E492511C-7C93-4F67-A1E8-14AC575CCB89&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={E492511C-7C93-4F67-A1E8-14AC575CCB89}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>The real test, of course, will be not how many employees it can hire and how much money it can raise, but how many people actually find the product useful.</p>
<p>Will people see the value in contributing their experiences to Color&#8217;s massive repository? Will they understand how the app works, with its ample use of coinages like &#8220;bulletins&#8221; (proximity-based view), &#8220;visual diary&#8221; (chronological diary view) and &#8220;multilens&#8221; (albums of multiple people&#8217;s photos of the same thing)? We&#8217;ll have to see.</p>
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		<title>New Nook Brings a Little Color to E-Reading</title>
		<link>http://allthingsd.com/20101116/new-nook-brings-a-little-color-to-e-reading/</link>
		<comments>http://allthingsd.com/20101116/new-nook-brings-a-little-color-to-e-reading/#comments</comments>
		<pubDate>Tue, 16 Nov 2010 22:44:47 +0000</pubDate>
		<dc:creator>Katherine Boehret</dc:creator>
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		<guid isPermaLink="false">http://solution.allthingsd.com/?p=1511</guid>
		<description><![CDATA[If you love reading and want smart ways to share your books with friends or reading updates with social networks, the Nook Color has you covered.]]></description>
			<content:encoded><![CDATA[<p>Book lovers nowadays fall into one of two camps: They either eschew e-readers altogether, preferring the look and feel of print books; or they dive wholeheartedly into e-books, instantly downloading and racing through more titles by the handfuls. If you count yourself in the latter category, you&#8217;re in luck. </p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=D0D05E7D-01F1-4A10-B92F-AE14A024D76A&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={D0D05E7D-01F1-4A10-B92F-AE14A024D76A}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>Starting this week, Barnes &#038; Noble will ship its $249 Nook Color (<a href="http://nookcolor.com">nookcolor.com</a>), a luxury model in the e-reader world currently dominated by the $139 monochrome Amazon.com Kindle. While the original Nook offered a gray-scale reading screen and a thin, color touch strip for browsing the bookstore, this model is one big color touch screen. It connects to the Web using only Wi-Fi and costs $100 more than last year&#8217;s comparable Wi-Fi Nook, but a Barnes &#038; Noble spokeswoman said that preorders online and in stores are far exceeding company expectations, with over twice as many as for last year&#8217;s Nook. </p>
<p>I&#8217;ve been testing the Nook Color over the past week and I like its book-size build and stylish design. Its user interface is inviting and its digital bookstore is redesigned to make shopping for books enjoyable. Nook Color is aimed at people who are primarily focused on reading but crave the iPad&#8217;s color and some of its versatility. </p>
<p>Like the Kindle, the Nook Color has a Web browser and some apps but no dedicated email program or way to access an app store. A spokeswoman for Barnes &#038; Noble says a full email program and app store are expected early next year. </p>
<p>The Nook Color is unapologetically focused on reading. It accesses Barnes &#038; Noble&#8217;s library of two million downloadable books and over 100 magazines and newspapers (fewer were available during my pre-release testing). The reader has a feature called ArticleView that displays magazine articles in a clear, readable format. You can highlight passages from books and then share them with friends through Facebook, Twitter or a limited, in-book email system. A LendMe feature gives users an easy way to digitally lend their books to friends for 14 days. And for kids, there&#8217;s a feature where popular stories are read aloud by people rather than a computer voice.</p>
<p>The Nook Color is more than just a bright, color screen: It&#8217;s built on the Android 2.1 operating system—the same mobile OS used to run many smartphones. This gives the device access to a full Web browser for tasks like reading favorite sites or checking Facebook, which I did easily. Early next year Nook Color will upgrade to Android 2.2, allowing it to play Flash videos. </p>
<div class="media-CENTER" style="width:262px;"><img src="http://online.wsj.com/public/resources/images/PJ-AX976A_nook1_DV_20101116193743.jpg" width="262" height="394" alt="nook1" /><br />
<br />
The Nook Color</div>
<p>Eight apps found in a section called Extras come loaded on the device including apps for Pandora Internet Radio, chess and Sudoku. I logged into my Pandora account, quickly retrieved my saved list of stations and played a QuickMix of music. I was able to work on a crossword puzzle or read a book or magazine on the Nook Color while still listening to Rihanna on the music app. Quickoffice software for Word, Excel and PowerPoint comes built into the Nook Color so users can view—but not edit—documents in these programs if they&#8217;re loaded onto the device with a MicroSD card. Until the Nook Color&#8217;s app store launches early next year, there&#8217;s no way to download free or paid apps. </p>
<p>Navigating around the Nook Color is a cinch. A tiny &#8220;n&#8221; just below the screen returns you to the home screen, which can be customized with photos loaded via a MicroSD card. The Daily Shelf is a dedicated horizontal section at the bottom of the home screen that updates whenever possible with new versions of newspapers (daily), magazines (weekly or monthly, if you subscribe) or books lent to you by friends. Anything on the Daily Shelf can be dragged out onto the home screen, placed anywhere and resized by pinching two fingers out or together. A Quick Nav button displays the Nook Color&#8217;s six sections: Library, Shop, Search, Extras, Web and Settings. A helpful &#8220;Keep Reading&#8221; prompt at the top of the home screen shows the last thing you were reading; selecting it sends you to right where you left off. </p>
<p>Nook Color weighs just under a pound, or twice as much as the  Kindle but still a half-pound lighter than Apple&#8217;s larger iPad. It felt a bit heavy in my hands as I read from it for a long period of time, but I solved that by leaning it against a desk or pillow.</p>
<p>While reading Stacy Schiff&#8217;s &#8220;Cleopatra: A Life,&#8221; I found a particularly interesting tidbit about first-century B.C. marriage contracts requiring wives to vow not to add love potions to their husbands&#8217; food or drink. I highlighted this passage by tapping once on the screen and dragging highlighter handles around it, and then sent it to friends via email with a built-in shortcut for sharing through email, Facebook or Twitter. I selected another passage and posted it on my Facebook wall for friends to read. All these posts had links to buy books from Barnes &#038; Noble.</p>
<p>I really enjoyed reading magazines on the Nook Color because these appeared much as they do in print. Brightly colored pages appeared one at a time when I held the device vertically, or two pages at a time in horizontal view. Magazines can be bought per issue or via subscriptions; a single current issue of House Beautiful was $4.50 or $1.99 with a subscription. The Quick Nav button works in magazines, too, so you can flick a finger right or left to skip ahead to specific sections or articles. </p>
<p>If you love reading and want to share your books with friends or reading updates with social networks, the Nook Color has you covered. It will also give you a taste of  tablet computing with functions like browsing the Web, using some apps and eventually, full emailing. Just remember that Nook Color is laser-focused on e-reading. </p>
<p><em>A correction was made to this column on 11/17/2010 to reflect that Quickoffice is not owned by Microsoft.</em></p>
<p class="tagline">Edited by Walter S. Mossberg</p>
<p class="tagline">Email <a href="mailto:mossbergsolution@wsj.com">mossbergsolution@wsj.com</a></p>
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		<title>Samsung's Galaxy Tab Is iPad's First Real Rival</title>
		<link>http://allthingsd.com/20101110/samsung-galaxy-tab-tablet-review/</link>
		<comments>http://allthingsd.com/20101110/samsung-galaxy-tab-tablet-review/#comments</comments>
		<pubDate>Thu, 11 Nov 2010 02:02:56 +0000</pubDate>
		<dc:creator>Walter S. Mossberg</dc:creator>
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		<guid isPermaLink="false">http://ptech.allthingsd.com/?p=1610</guid>
		<description><![CDATA[The Galaxy Tab is a serious alternative to the iPad and one that will be preferred by some folks who want a camera and the ability to run Web videos and applications written in Adobe's Flash software, writes Walt.]]></description>
			<content:encoded><![CDATA[<p>After seven months of unchallenged prominence, Apple&#8217;s hot-selling iPad now has its first credible competitor in the nascent market for multitouch consumer tablet computers: the Samsung Galaxy Tab.</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=53EFDE8D-0824-4135-8F9A-95F72D59DB0C&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={53EFDE8D-0824-4135-8F9A-95F72D59DB0C}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>The Tab is being introduced over the next week by three major U.S. wireless phone carriers at $400 with a cellular data contract, or at $600 with cellular capability but no contract. The iPad starts at $499 for a Wi-Fi model with no cellular-data capability or contract, and is $629 for the least expensive model with cellular data capability but no contract.</p>
<p>Like the iPad, the Tab, which uses Google&#8217;s Android operating system, is a good-looking slate with a vivid color screen that can handle many of the tasks typically performed on a laptop. These include email, social networking, Web browsing, photo viewing, and music and video playback. It also can run a wide variety of third-party apps. But it has major differences, most notably in size. </p>
<div class="media-CENTER" style="width:360px;"><a href="http://online.wsj.com/public/resources/images/PJ-AX905_ptechJ_G_20101110145657.jpg" rel="lightbox" title="ptechJ"><img src="http://online.wsj.com/public/resources/images/PJ-AX905_ptechJ_G_20101110145657.jpg" width="360" height="240" style="float: none;" alt="ptechJ" /></a><br />
<br />
The Samsung Galaxy Tab has less than half the screen real estate than that of the iPad.</div>
<p>The Tab has a 7-inch screen versus the 9.7-inch display on the iPad. That may seem like a small difference, but the numbers are deceptive, because screen sizes are always described using diagonal measurements. In fact, the actual screen real estate on the Tab is less than half of the iPad&#8217;s. That&#8217;s a disadvantage, but it allows the overall unit to be much smaller and lighter, and thus more easily used in one hand, something some users will welcome.</p>
<p>The new tablet will be introduced in coming days by Sprint, T-Mobile and Verizon, with a variety of cellular data plans. AT&#038;T also will carry the Tab during the holiday season but hasn&#8217;t announced its timing or data-plan pricing. Although it is being sold by cellular carriers, the Tab, like the iPad (which offers optional month-to-month cellular data through AT&#038;T) can&#8217;t make cellular voice calls.</p>
<p>I&#8217;ve been testing the Tab for a couple of weeks and I like it. It&#8217;s a serious alternative to the iPad and one that will be preferred by some folks. It includes the three most-requested features missing in the iPad: a camera (two in fact); the ability to run Web videos and applications written in Adobe&#8217;s Flash software; and multitasking, though, to be fair, the latter feature is coming to the iPad imminently via a software update. Another strong point is that like Apple, Samsung has rewritten some of the standard apps, such as the email and calendar programs, to make them look more like PC programs and less like smartphone apps.</p>
<p>On balance, however, I still prefer the iPad. For one thing, I like getting twice the screen size for a little more money up front—as little as $29 for the no-contract model with cellular capability. For another, the iPad has vastly more apps specifically designed for a tablet versus a smartphone—about 40,000 according to Apple, compared with just a handful for the Tab. And it can run about triple the apps overall, if you count smartphone apps that aren&#8217;t optimized for tablets.</p>
<p>Also, in my tests, the iPad&#8217;s battery life was about five hours better than the Tab&#8217;s, its maximum storage capacity is higher, and its aluminum body is more rugged than the Tab&#8217;s plastic casing. Finally, the iPad can be bought in a Wi-Fi-only model that frees you from any entanglement with cellphone carriers. The Tab also has Wi-Fi, but, so far, no Wi-Fi-only version, though Samsung is promising one next year. </p>
<p>Still, the Tab is a very attractive product and I enjoyed using it. For buyers who want to spend less up front, don&#8217;t mind the smaller screen, prefer the more compact dimensions and one-handed usability, and place high value on the cameras and on Flash, it may well be a better choice.</p>
<h5 class="subhed">Hardware</h5>
<p>The Tab is a rectangular slate about two inches shorter and three inches narrower than the iPad. It is also a tad thinner. It weighs less than a pound, compared with 1.5 pounds for the iPad. While its screen is smaller, it has almost the same resolution as the iPad, so almost as much material can be displayed on it. </p>
<p>The screen is sharp and generally responsive to touch, though, in my tests, a bit slower than the iPad&#8217;s screen. The Tab comes with 16 gigabytes of flash storage, the same as the base iPad. But with some carriers, this storage is internal and in others, it&#8217;s on a removable memory card. The card slot comes on all models and can hold up to 32 gigabytes at extra cost. The iPad, also at extra cost, comes in versions that go up to 64 gigabytes, all internal.</p>
<p>With its lighter weight and smaller size, I found the Tab easy to use while standing and moving. It easily fit in one hand, though for many tasks you&#8217;ll still need two hands.</p>
<h5 class="subhed">Battery Life</h5>
<p>Samsung and its partners make wildly varying battery claims for the Tab. The former says it can last up to 13 hours on a single charge, while T-Mobile claims just eight hours. I gave the Tab the same test I used for my iPad review: I put the screen on nearly full brightness, left the Wi-Fi on to collect email and played back-to-back videos until the unit died. My test Tab lasted six hours, 50 minutes, though at six hours, 10 minutes the screen dimmed irrevocably to a darkness level that made it useless. In the same test last spring, the iPad logged 11 hours, 28 minutes.</p>
<h5 class="subhed">Cameras</h5>
<p>The Tab has a 3-megapixel rear camera with flash and a 1.3-megapixel front camera mainly for video calls. Still-photographs and videos I took were of average quality, but videos taken with the front camera were fuzzy.</p>
<p>I tested video calling using a pre-release, tablet-optimized version of Qik, the software being preinstalled for this purpose on the Tab. Results were mixed. It will work over either cellular or Wi-Fi connections, but the version I tried wasn&#8217;t tuned for cellular, so we used Wi-Fi. In my conversation with a Qik executive, the call at first failed to go through. When it did go through, it worked fine for awhile, and then failed when I tried a feature designed to hide my image. Later, the audio dropped altogether. Qik says it is fixing the problems.</p>
<h5 class="subhed">Software</h5>
<p>The Tab uses the latest version of Android, and it generally worked very smoothly, even though Google has warned that Android isn&#8217;t yet ready for tablets. I was especially impressed with Samsung&#8217;s attractive and usable rewrites of the calendar, email and contacts apps, which, like their iPad cousins, use multiple panels to make them more computer-like, while still remaining touch-friendly.</p>
<p>I found the Web browser to be a bit jerky in zooming into text and scrolling through long pages. I tested several Adobe Flash videos and websites written in Flash. Sometimes they played and sometimes they didn&#8217;t. In all cases, they slowed the browser down. On one site written in Flash, I got a warning saying I might want to &#8220;abort&#8221; lest the computer become &#8220;unresponsive.&#8221; In another case, the Tab crashed. So I conclude that while the Tab does play Flash, it needs work on that score.</p>
<p>I downloaded a few third-party apps. I couldn&#8217;t find any that were rewritten with extra features for tablets, nor any way to discover these in the Android Market. Some of my downloaded apps scaled fine to tablet size. Others were surrounded by large black bars.</p>
<h5 class="subhed">Cellular pricing</h5>
<p>On an iPad, if you opt for cellular-data service, there is no contract and only two monthly prices—$14.99 for 250 megabytes and $25 for 2 gigabytes. On the Tab, it&#8217;s much more complicated. Verizon, which is selling only the $600 no-contract model, says its pricing will start at $20 a month for 1 gigabyte of data. Sprint charges $29.99 monthly for 2 gigabytes and $59.99 for 5 gigabytes. T-Mobile has different prices for no-contract and contract models, and different rates for new and existing customers. Just two examples: a new customer under contract on a Tab can pay $30 monthly for 200 megabytes or $50 for 5 gigabytes. </p>
<p>So, I urge Tab buyers to do the math carefully on the overall cost of the device under various carriers and plans.</p>
<h5 class="subhed">Bottom Line</h5>
<p>The Tab is attractive, versatile and competitively priced, though monthly cell fees can add up. It&#8217;s different enough from the iPad, yet good enough, to give consumers a real choice.</p>
<p class="tagline">Find all his columns and videos at <a href="http://walt.allthingsd.com">walt.allthingsd.com</a> Email him at <a href="mailto:mossberg@wsj.com">mossberg@wsj.com</a>.</p>
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		<title>E Ink Will Sell Color Screens</title>
		<link>http://allthingsd.com/20101109/e-ink-will-sell-color-screens/</link>
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		<pubDate>Tue, 09 Nov 2010 21:45:28 +0000</pubDate>
		<dc:creator>Beth Callaghan</dc:creator>
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		<description><![CDATA[Your e-reader may be about to enter the wonderful world of color. E Ink, the company that makes the grayscale display for Amazon's Kindle, has announced E Ink Triton, a new technology that displays 16 shades of gray and thousands of colors. Amazon hasn't commented on whether a color Kindle is imminent, though. Chinese manufacturer Hanvon will be the first to ship an e-reader with the new E Ink screen.]]></description>
			<content:encoded><![CDATA[<p>Your e-reader may be about to enter the wonderful world of color. E Ink, the company that makes the grayscale display for Amazon&#8217;s Kindle, <a href="http://news.yahoo.com/s/ap/20101109/ap_on_hi_te/us_tec_e_ink_color_displays;_ylt=AqvBmCZdbFrfNGwW6mW7mlQjtBAF;_ylu=X3oDMTJzYWNkNWdqBGFzc2V0A2FwLzIwMTAxMTA5L3VzX3RlY19lX2lua19jb2xvcl9kaXNwbGF5cwRjcG9zAzEEcG9zAzEEc2VjA3luX3RvcF9zdG9yeQRzbGsDZWlua21ha2Vyb2Zr">has announced E Ink Triton</a>, a new technology that displays 16 shades of gray and thousands of colors. Amazon hasn&#8217;t commented on whether a color Kindle is imminent, though. Chinese manufacturer Hanvon will be the first to ship an e-reader with the new E Ink screen.</p>
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		<title>The My-Fill-In-the-Space Reset Is Here, as Struggling Social Network Morphs Into Entertainment Hub</title>
		<link>http://allthingsd.com/20101026/the-my-fill-in-the-space-reset-is-here-as-social-network-morphs-into-entertainment-hub/</link>
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		<pubDate>Wed, 27 Oct 2010 05:56:52 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=36209</guid>
		<description><![CDATA[Empty bracket or no empty bracket: Will it work?

That's pretty much the big question at News Corp. tonight, as its much beleaguered social networking site, Myspace, rolls out a new beta version aimed at shifting its fortunes.

And how will it do that? By moving dramatically away from its roots as a social networking site--and far, far away from powerhouse Facebook--and becoming a "social entertainment" hub aimed directly at the Gen Y audience.]]></description>
			<content:encoded><![CDATA[<p><img src="http://kara.allthingsd.com/files/2010/10/Myspace-logo-275x57.jpg" alt="" title="Myspace logo" width="275" height="57" class="aligncenter size-medium wp-image-36256" /></p>
<p><img src="http://kara.allthingsd.com/files/2010/10/myspace-logo-Bracket-275x57.jpg" alt="" title="myspace logo-Bracket" width="275" height="57" class="aligncenter size-medium wp-image-36257" /></p>
<p>Empty bracket or no empty bracket: Will it work?</p>
<p>That&#8217;s pretty much the big question at News Corp. tonight, as its much beleaguered social networking site, Myspace, rolls out a new beta version aimed at shifting its fortunes.</p>
<p>And how will it do that? By moving dramatically away from its roots as a social networking site&#8211;and far, far away from powerhouse Facebook&#8211;and becoming a &#8220;social entertainment&#8221; hub aimed directly at the Gen Y audience.</p>
<p>That means heavy emphasis on the sharing and discovery of music, television, movies, games, videos and photos from within Myspace and without. There is also an upcoming new mobile site and better apps for smartphones and tablets.</p>
<p>And it also includes a new logo that features &#8220;my&#8221; with an actual fill-in-the-space bracket after it.</p>
<p>By the way, it&#8217;s now &#8220;Myspace&#8221;&#8211;dropped second cap&#8211;rather than the old &#8220;MySpace,&#8221; and the new color palette is black, not blue.</p>
<p>It is a bold, if risky, move, which could result in a dramatic decline of users or&#8211;despite the grim reality of second acts on the Internet&#8211;reset Myspace to begin a new cycle of growth.</p>
<p>For sure, as you can see from the screenshots below, it is a cleaner, hipper and much more attractive offering, with a tile format, ridding Myspace of its longtime cheap and noisy feel.</p>
<p>You can still toggle to a list or video view of the homepage.</p>
<p>Still, Myspace continues with the irksome moving parts, such as continually updating live notifications and real-time rolling number tickers that move constantly as people share various content.</p>
<p>It sort of reminds me of that national-debt clock in Times Square in Manhattan, but not as riveting.</p>
<p>Amid the better ability for bands and artists to more easily attract fans and promote themselves on Myspace, regular users can also become social arbiters&#8211;called &#8220;curators&#8221;&#8211;by active and useful sharing of their tastes.</p>
<p>And, perhaps most important of all, you can bring in a lot of outside sources, broadcast out to Facebook and have a two-way feed with Twitter.</p>
<p>Behind the scenes, Myspace has also done a major overhaul of its tech structure, which has been much maligned. In fact, it was once described to me as being made of &#8220;bubblegum and baling wire.&#8221;</p>
<p>Here&#8217;s an appalling stat, for example: There have been 117 different Myspace logos created for the service.</p>
<p>We&#8217;ll see how it goes, but here are videos Myspace did about the launch, including a logo-ganza:</p>
<div>
<div style="text-align: left; color: #595653; font-size: 11px; font-family: Verdana, sans-serif; padding-top: 10px; padding-right: 5px;"></div>
<p><object width="380" height="300"><param name="movie" value="http://s3.amazonaws.com/stlth/static/production/swf/videoPlayer.swf"></param><param name="wmode" value="opaque"></param><param name="flashvars" value="mediaPath=http://drop.io/download/public/4dmdq2uvag9fethtkw6s/ca3358b4eb14c123b5aaaa42494933b7163aaa11/Asset/49774463/v3/web_preview&#038;autoplay=false&#038;mediaTitle=Intro to the New Myspace.mov"></param><embed src="http://s3.amazonaws.com/stlth/static/production/swf/videoPlayer.swf" type="application/x-shockwave-flash" wmode="opaque" width="380" height="300" flashvars="mediaPath=http://drop.io/download/public/4dmdq2uvag9fethtkw6s/ca3358b4eb14c123b5aaaa42494933b7163aaa11/Asset/49774463/v3/web_preview&#038;autoplay=false&#038;mediaTitle=Intro to the New Myspace.mov"></embed></object></div>
<div>
<div style="text-align: left; color: #595653; font-size: 11px; font-family: Verdana, sans-serif; padding-top: 10px; padding-right: 5px;"></div>
<p><object width="380" height="300"><param name="movie" value="http://s3.amazonaws.com/stlth/static/production/swf/videoPlayer.swf"></param><param name="wmode" value="opaque"></param><param name="flashvars" value="mediaPath=http://drop.io/download/public/4dmdq2uvag9fethtkw6s/a097d9890472d0e6325fea9ceedd4a18987f8f92/Asset/49563823/v3/web_preview&#038;autoplay=false&#038;mediaTitle=MYSPACE_SITE_DEMO_BROLL_V3-DVCPRO HD 720p24.mov"></param><embed src="http://s3.amazonaws.com/stlth/static/production/swf/videoPlayer.swf" type="application/x-shockwave-flash" wmode="opaque" width="380" height="300" flashvars="mediaPath=http://drop.io/download/public/4dmdq2uvag9fethtkw6s/a097d9890472d0e6325fea9ceedd4a18987f8f92/Asset/49563823/v3/web_preview&#038;autoplay=false&#038;mediaTitle=MYSPACE_SITE_DEMO_BROLL_V3-DVCPRO HD 720p24.mov"></embed></object></div>
<div>
<div style="text-align: left; color: #595653; font-size: 11px; font-family: Verdana, sans-serif; padding-top: 10px; padding-right: 5px;"></div>
<p><object width="380" height="300"><param name="movie" value="http://s3.amazonaws.com/stlth/static/production/swf/videoPlayer.swf"></param><param name="wmode" value="opaque"></param><param name="flashvars" value="mediaPath=http://drop.io/download/public/4dmdq2uvag9fethtkw6s/03ae06e90d6c2319e47abb45cfbd75222972eb43/Asset/49758136/v3/web_preview&#038;autoplay=false&#038;mediaTitle=myspace_logo_101410.mov"></param><embed src="http://s3.amazonaws.com/stlth/static/production/swf/videoPlayer.swf" type="application/x-shockwave-flash" wmode="opaque" width="380" height="300" flashvars="mediaPath=http://drop.io/download/public/4dmdq2uvag9fethtkw6s/03ae06e90d6c2319e47abb45cfbd75222972eb43/Asset/49758136/v3/web_preview&#038;autoplay=false&#038;mediaTitle=myspace_logo_101410.mov"></embed></object></div>
<p>And here are more screenshots than you ever would want (click on the images to make them larger):</p>
<p><a href="http://kara.allthingsd.com/files/2010/10/Splash.jpg"><img src="http://drop.io/download/public/4dmdq2uvag9fethtkw6s/3955472e3faa4f8f557994d8bd89200930228f12/Asset/49691960/v3/large_thumbnail" width="345" height="480" class="aligncenter" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/10/TopicGlee.jpg"><img src="http://drop.io/download/public/4dmdq2uvag9fethtkw6s/30cca3b6629aeb2048adedcec07e316874f07e5f/Asset/49692418/v3/large_thumbnail" width="307" height="480" class="aligncenter" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/10/CelebHub.jpg"><img src="http://drop.io/download/public/4dmdq2uvag9fethtkw6s/efba8641ef6ecc3a8c0d948708f148eeb1c68cb2/Asset/49692597/v3/large_thumbnail" width="307" height="480" class="aligncenter" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/10/UHP_Grid.jpg"><img src="http://drop.io/download/public/4dmdq2uvag9fethtkw6s/383a5e81e6465839a272f7fe59220130feae56de/Asset/49692677/v3/large_thumbnail" width="274" height="480" class="aligncenter" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/10/UHP_List.jpg"><img src="http://drop.io/download/public/4dmdq2uvag9fethtkw6s/4f3b5599000321584e2ff966feccefac08a3f34a/Asset/49692761/v3/large_thumbnail" width="199" height="480" class="aligncenter" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/10/Profile.jpg"><img src="http://drop.io/download/public/4dmdq2uvag9fethtkw6s/9bff765acdcdabfe39564600a8dc9cc92dafb4da/Asset/49692780/v3/large_thumbnail" width="309" height="480" class="aligncenter" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/10/Picture-11.jpg"><img src="http://kara.allthingsd.com/files/2010/10/Picture-11-275x154.jpg" alt="" title="Picture 11" width="275" height="154" class="aligncenter size-medium wp-image-36258" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/10/Picture-12.jpg"><img src="http://kara.allthingsd.com/files/2010/10/Picture-12-275x154.jpg" alt="" title="Picture 12" width="275" height="154" class="aligncenter size-medium wp-image-36259" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2010/10/Picture-13.jpg"><img src="http://kara.allthingsd.com/files/2010/10/Picture-13-275x153.jpg" alt="" title="Picture 13" width="275" height="153" class="aligncenter size-medium wp-image-36260" /></a></p>
<p>Finally, here is the official press release:</p>
<blockquote class="memo"><p><strong>MEET THE NEW MYSPACE</p>
<p>Myspace Debuts New Brand, Beta Website and Suite of Products That Focus on Social Entertainment for Gen Y</strong></p>
<p>Beverly Hills, October 27, 2010 &#8211; Today Myspace announced a new brand, beta website and a suite of products that together redefine the company as a social entertainment destination for Gen Y. Myspace is creating a rich, highly personalized experience for people to discover content and connect with other fans who share similar interests. The entertainment experience will span music, celebrities, movies, television and games and will be available through multiple platforms, including online, mobile devices and offline events.</p>
<p>&#8220;This marks the beginning of an exciting turning point for Myspace. Our new strategy expands on Myspace’s existing strengths&#8211;a deep understanding of social, a wealth of entertainment content and the ability to surface emerging cultural trends in real time through our users,&#8221; said Mike Jones, CEO of Myspace. &#8220;Myspace is unique in that it is powered by the passions of our users, who program the site by expressing interests, sharing tastes and knowledge around particular topics, and scouting out up-and-coming subcultures. This is the just the first step and there will be many more features, programs and improvements to come.:</p>
<p>Specifically, Myspace will provide people with the ability to:</p>
<ul>
<li>Discover and engage with Myspace&#8217;s broad array of programming, including originals, exclusives and content from around the Web.</li>
<li>Express, collect, and display their creations and interests on their profiles and through sharing tools.</li>
<li>Connect to other fans with similar tastes.</li>
</ul>
<p>Myspace will also focus on promoting curators&#8211;a subset of its audience whose reputation and knowledge around particular entertainment topics and emerging cultural trends make them uniquely influential&#8211;by supporting them with the resources, tools and a platform to expand their reach within the Myspace community.</p>
<ul><strong>Newly Designed Beta Site</strong></ul>
<p>Myspace has completely rebuilt its website, with a new visual identity and product features that put content center stage. From the color palette to the way the site is organized to the improved navigation, everything has been redesigned to help people easily find relevant content.</p>
<p>The redesigned Myspace welcome page showcases fresh content as it bubbles up across the beta site in real time. Additionally, once a user logs in to Myspace, the page will instantly populate with content based on the individual&#8217;s interests, creating a unique, contextually relevant discovery experience.</p>
<p>Registered users can now also toggle between three different views of the homepage, each specifically designed to display their stream in the way that resonates most. These include:</p>
<ul>
<li>List view: Traditional view</li>
<li>Grid view: A magazine-like format</li>
<li>Play view: A video format that allows users to watch, forward and resize their updates to full screen</li>
</ul>
<p>To complement the online experience, Myspace will soon release a mobile version of the beta site, accessible on any mobile browser. A new Myspace app for iPhone and Android devices will follow later this year.</p>
<p><strong>New Products</strong></p>
<p>Myspace has released a suite of initial features that empower people to discover, collect and display entertainment content, while also offering tailored recommendations. These features include:</p>
<p><strong>Topics</strong>&#8211;Myspace features more than 20,000 entertainment-focused, dynamic pages organized around topics. These pages provide a centralized location to view aggregated information about specific subject matter from a wide variety of news sites and blogs including MTV, Los Angeles Times, Access Hollywood, New York Times, Village Voice and Just Jared.</p>
<p><strong>Content Hubs</strong>&#8211;These comprehensive entertainment destinations are specifically dedicated to movies, television and celebrities. The pages combine programmed editorial with trending articles that feature news, videos and photos from various content partners. Additionally, each individual article within the hubs recommends related content and topics. Hubs focused on games, comedy, sports and fashion will be revealed in the coming months.</p>
<p><strong>Personalized Stream</strong>&#8211;The new stream automatically learns what to feature based on a user’s preferences and habits, so they see more of what they love and less of what they don&#8217;t.</p>
<p><strong>Recommendations</strong>&#8211;This feature recommends relevant topics and other fans based on algorithms that learn the type of content a user views, listens to or watches and from whom or where they discovered it.</p>
<p>&#8216;Right now on Myspace&#8217;&#8211;This feature shows trending content in real time on Myspace, helps fans find recently added music and videos, and lets them listen or watch right from the interactive chart. Myspace uses these trends to inform recommendations that promote discovery and engagement.</p>
<p><strong>Discovery Tab</strong>&#8211;This always accessible tab combines videos that friends are watching with what&#8217;s trending in real time on Myspace. Scroll to the top of any page and the new Discovery Tab drops down as a horizontal film strip.</p>
<p><strong>My Stuff Tab</strong>My Stuff is an easy way to see all that’s personal to a user – their profile, photos, videos and uploaded content, structured as a drop-down menu with different content areas.</p>
<p><strong>Badges</strong>&#8211;This feature recognizes and rewards curators and fans for their social activity around entertainment topics on the beta site and promotes them with badges – graphic icons that appear in a user&#8217;s stream.</p>
<p><strong>New Brand Identity</strong></p>
<p>Myspace has also introduced a new logo that captures its revamped brand identity and values. The bracket in the logo represents a space where people can express themselves, enabling users to personalize the logo and make it their own&#8211;just as they can throughout Myspace.</p>
<p>The newly-designed Myspace begins rolling out today in beta and will be available to all users worldwide by the end of November. New users will have immediate access to the beta site. For more information, please visit www.myspace.com/newmyspace</p></blockquote>
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		<title>Viral Video: Facebook Live vs. Google Beat</title>
		<link>http://allthingsd.com/20100907/viral-video-facebook-live-versus-google-beat/</link>
		<comments>http://allthingsd.com/20100907/viral-video-facebook-live-versus-google-beat/#comments</comments>
		<pubDate>Tue, 07 Sep 2010 07:15:03 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=33415</guid>
		<description><![CDATA[While the Silicon Valley digital giants are fighting on much bigger playing fields, BoomTown is enjoying the mini-battle brewing between Facebook Live and Google Beat.

What, pray tell, are those?]]></description>
			<content:encoded><![CDATA[<p><img src="http://kara.allthingsd.com/files/2010/09/rockem_sockem_robots_game_68896-HAS-275x275.jpg" alt="" title="rockem_sockem_robots_game_68896-HAS" width="275" height="275" class="alignright size-medium wp-image-33418" /></p>
<p>While the Silicon Valley digital giants are fighting on much bigger playing fields, BoomTown is enjoying the mini-battle brewing between Facebook Live and Google Beat.</p>
<p>What, pray tell, are those?</p>
<p>Well, <a href="http://apps.facebook.com/facebooklive/">Facebook Live</a> launched about a month ago, and includes all kinds of insidery videos from the social networking giant.</p>
<p>Facebook Live notes on its <a href="http://www.facebook.com/FacebookLive">Facebook page</a> that it is an &#8220;official live video streaming channel, providing a deeper look into our features, partners &#038; employees.&#8221;</p>
<p>That includes interviews by Facebook&#8217;s marketing exec Randi Zuckerberg, live event streaming and also a look-see at demos.</p>
<p>Google (GOOG) has been putting up a lot of videos on its <a href="http://www.youtube.com/user/Google">official YouTube channel</a> for a while now, such as executive talks, tips, product explainers, life-at-Google vignettes and even a Rubik&#8217;s Cubes Googley art wall competition.</p>
<p>Now, it seems to have upped the stakes with last week&#8217;s launch of Google Beat, which is&#8211;as a <a href="http://googleblog.blogspot.com/2010/08/find-out-whats-hot-on-search-with.html">blog post described it</a>&#8211;a video series that &#8220;highlights some of the hottest searches on Google in the U.S.&#8221;</p>
<p>This past week, searches centered on Glenn Beck&#8217;s &#8220;Restoring Honor&#8221; rally and hurricane information, which seems like a good fit.</p>
<p>Personally, I like both entries from Facebook and Google and want even more.</p>
<p>What about a look inside Facebook Mark Zuckerberg&#8217;s sock drawer? Or perhaps a gander at exactly what Google co-founders Larry Page and Sergey Brin searched for over Labor Day?</p>
<p>I say, the more, the merrier&#8211;or, in this case, the geekier, the nerdier!</p>
<p>Although here is something to ponder: While Twitter is likely minutes away from broadcasting &#8220;Twit Wit,&#8221; would Apple (AAPL) ever do something like this?</p>
<p>(Answer: Never ever <em>ever</em>.)</p>
<p>Here are two recent Facebook Live posts&#8211;one an interview of the Places team and the other a tech talk on Facebook infrastructure.</p>
<p>They are followed by the first two Google Beat episodes, starring Anne Espiritu, as well as the ever-changing colors of Google&#8217;s signature exercise ball.</p>
<p>Enjoy:</p>
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