EBay Hires Ex-Yahoo Exec Don Bradford to Head Up Social

Ebay has hired Don Bradford to fill a new position at the company in charge of leading its social commerce efforts.

News Byte

Verizon Wireless Hopes Virginia Can Hear It Now

Verizon Wireless customers in Virginia enjoyed some unexpected quiet time on Monday as the carrier experienced a significant data and voice outage in the Old Dominion state. In a message on its official Twitter page, Verizon said that things should be back up and running. “Network should be full speed as of 3:50 pm ET in affected Virginia communities: Williamsburg, Newport News, Norfolk, VA Beach,” the company said, asking customers: “You good?”

Web Commerce Isn't Really Social…Yet

Social and e-commerce seem like they could be an explosive combination, but current darlings Groupon and Gilt Groupe are only scratching the surface.

No Massive Reorg at Yahoo, But More Exec Departures (Plus the Schneider Goodbye Letter)

Sorry, folks, but–despite reports–Yahoo will not be unveiling another new organizational structure this week. In actuality, the beleaguered Internet giant is just cleaning up from last week’s shake-up–in which it announced that a chunk of its top media and sales leadership was leaving–as well as settling in new hires made in recent months by its relatively new product head, Blake Irving. In fact, those changes in Irving’s unit have resulted in the departure of two more execs. That would be former SVP of Media Products and Solutions Jeff Kinder and SVP for Cloud Computing Shelton Shugar, who are on their way out.

Another Former Microsoft Exec to Yahoo, Joining Other Ex-Softies

Is it just BoomTown, or is it odd that the new leaders of Yahoo are suddenly all the old Microsoft guys whom once high-flying Yahoo execs bested soundly back in the day? I love digital irony! In any case, Yahoo just hired yet another former Microsoft exec–this time, John Matheny, whose last job at the software giant was as the GM of its Windows Phone App Studio. He is now SVP of Yahoo’s communications products and communities unit.

Yahoo Is Trying to Connect to the Social Boom Without Stepping in It Like Google Buzz

Is there more than one way to skin a social graph? Yesterday, Yahoo took another step in its efforts to play fast catch-up in the social networking arena, by dramatically expanding its relationship with Twitter and integrating the microblogging service broadly throughout its Web site, in much the same way it did recently with Facebook. Some think outsourcing the job to more capable companies is yet another monument to Yahoo’s failure at its own much touted plans to socialize itself. And while this is true to a large extent, BoomTown is not so sure it’s a bad idea, especially compared with the flailing experienced by Google recently from its own attempts to compete with Facebook and Twitter via the rollout of Google Buzz.

Google to AT&T: "Noisome Trumpeter"? Takes One to Know One.

Google is violating the Net neutrality principles it so strongly advocates–according to AT&T, anyway. In a letter to the head of the Federal Communications Commission’s Wireline Competition Bureau Friday, the telephone company described Google as “one of the most noisome trumpeters of so-called net-neutrality” and asked the FCC to order it to “play by the same rules as its competitors.”
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Google to AT&T: “Noisome Trumpeter”? Takes One to Know One.

Google is violating the Net neutrality principles it so strongly advocates–according to AT&T, anyway. In a letter to the head of the Federal Communications Commission’s Wireline Competition Bureau Friday, the telephone company described Google as “one of the most noisome trumpeters of so-called net-neutrality” and asked the FCC to order it to “play by the same rules as its competitors.”
rockem-sockem

Yahoo Hires Adobe Vet Lamkin to Run Communications and Communities Unit as Dietzen Moves to Strategy Post

More musical chairs at Yahoo, which BoomTown predicted recently, as top execs at the company move in and out of jobs, and new ones from the outside move in. Perhaps the most important change to occur is the replacement this week of SVP Scott Dietzen–who had been in charge of all communications and communities products at Yahoo–by former Adobe Systems exec Bryan Lamkin, several sources said. And there’s even more…
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