CRM

Voices

The Data-Driven Enterprise Marketing Revolution

Russell Glass, CEO, Bizo in Voices on April 30 at 11:32 am PT

Big vendors are duking it out for ownership of consumer data.

AppMesh, a Mobile-First Customer-Tracking App, Launches

Arik Hesseldahl in News on April 8 at 2:01 pm PT

CRM, without all the typing.

Voices

Understanding the New Boom in Subscriptions

Dan Burkhart, CEO and Co-Founder, Recurly, Inc. in Voices on March 27 at 2:08 pm PT

Businesses optimize for efficiency. Customers optimize for happiness.

Handshakez, Measuring Customer Engagement, Lands $3.6M Series A

Arik Hesseldahl in News on March 6 at 7:58 am PT

How warm is your relationship with that customer, really?

Microsoft Teams Up With Parature to Enhance Customer Service in Dynamics

Arik Hesseldahl in News on January 29 at 11:00 am PT

Customer service moves to the cloud.

Seven More Questions for SAP’s Co-CEO Bill McDermott

Arik Hesseldahl in News on January 14 at 6:32 am PT

Looking ahead after a big year of change at SAP.

Salesforce Unveils New Ways to Motivate

Arik Hesseldahl in News on December 17, 2012 at 9:22 pm PT

Research shows that coaching and recognition make sales reps close more deals.

Voices

The Renaissance of Enterprise Computing

Peter Levine, Partner, Andreessen Horowitz in Voices on December 5, 2012 at 11:02 am PT

There was a time when enterprise computing was almost exclusively dominated by Microsoft, Oracle and Cisco.

News Byte

Google Ventures-Backed Start-Up TrueLens Nabs $1.2 Million

Mike Isaac in Social on December 3, 2012 at 5:00 am PT

Social analytics start-up TrueLens announced Monday that it closed a $1.2 million round of funding led by Google Ventures. Other participants in the round include Charles River Ventures, Common Angels, 500 Startups and Boston Seed, as well as a handful of other angel investors. After compiling and analyzing data from multiple social networks, TrueLens offers more granular customer information to brands for marketing campaigns.

News Byte

Former Twitter Product VP Takes Spredfast Board Seat

Mike Isaac in Social on October 2, 2012 at 6:05 am PT

Satya Patel has joined the board of directors at Spredfast, an enterprise-level social media management software company, the company announced Tuesday. Patel was vice president of product at Twitter until he left the company in June, has held product manager positions at Google and DoubleClick, and was a partner at Battery Ventures. Patel will hold an advisory role in Spredfast, joining the company’s four existing board members.