The company today announced plans to reduce its newsroom staff by eight percent by the end of 2009. Cuts will be made by buyout, but the company will resort to layoffs should its hand be forced.

“As before, if we do not reach 100 positions through buyouts, we will be forced to go to layoffs,” New York Times Executive Editor Bill Keller wrote in a note to employees. I hope that won’t happen, but it might. I won’t pretend that these staff cuts will not add to the burdens of journalists whose responsibilities have grown faster than their compensation. Like you, I yearn for the day when we can do our jobs without looking over our shoulders for economic thunderstorms.”

Sad, sad news for a storied newspaper and an imperiled industry.

Keller’s memo in full, below:

Colleagues,

I had planned to invite you to the newsroom and break this news in person today, but I’ve been hit by something that seems to be the flu. Though I strongly believe in delivering bad news in person, I don’t want to add insult to injury by spreading infection.

Let me cut to the chase: We have been told to reduce the newsroom by 100 positions between now and the end of the year.

We hope to accomplish this by offering voluntary buyouts. On Thursday, the Company will be sending buyout offers to everyone in the newsroom. Getting a buyout package does NOT mean we want you to leave. It is simply easier to send the envelopes to everyone. If you think a buyout may be right for you, you have up to 45 days to decide whether you will accept it or not.

As before, if we do not reach 100 positions through buyouts, we will be forced to go to layoffs. I hope that won’t happen, but it might.

Our colleagues in editorial and op-ed, and on the business side, also face another round of budget cuts.

In recent years, we’ve managed to avoid the disabling cutbacks that have hit other newsrooms. The Company has chosen to protect the journalism by cutting production and other business-side costs, and the newsroom itself has managed its resources frugally. These latest cuts will still leave us with the largest, strongest and most ambitious editorial staff of any newsroom in the country, if not the world.

I won’t pretend that these staff cuts will not add to the burdens of journalists whose responsibilities have grown faster than their compensation. But we’ve been looking hard at ways to minimize the impact–in part, by re-engineering some of our copy flow. I won’t promise this will be easy or painless, but I believe we can weather these cuts without seriously compromising our commitment to coverage of the region, the country and the world. We will remain the single best news organization on earth.

I doubt that anyone is shocked by the fact of this, but it is happening sooner than anyone anticipated. When we took our 5 percent pay cuts, it was in the hope that this would fend off the need for more staff cuts this year. But I accept that if it’s going to happen, it should be done quickly. We will get through this and move on.

In my absence, Bill Schmidt and John and Jill have volunteered to take your questions this afternoon. Feel free to bring additional questions to me as soon as I’m back, or check with Bill Schmidt or John or Jill privately, or save them for the next Throw Stuff at Bill session, which is in a couple of weeks.

We often–and rightly–voice our gratitude that we work for a company and a family that prize quality journalism above all. I hope you know that the company and the family, and I, feel an equal debt of gratitude to all of you whose sacrifice and loyalty have kept us strong.

Like you, I yearn for the day when we can do our jobs without looking over our shoulders for economic thunderstorms.

Bill

In advance of its shareholder meeting today, Google is holding a press event at its Mountain View, Calif., campus with CEO Eric Schmidt presiding. Also on hand: Dave Drummond, senior vice president of corporate development; Susan Wojcicki, vice president for product management, Kent Walker, general counsel, and Marissa Mayer, vice president, search products and user experience.

Hot topics of the day: Google’s and Apple’s interlocking boards, YouTube and the company’s thoughts on the econalypse, AOL and netbooks.

This liveblog paraphrases most questions and answers. It is not, in other words, a verbatim transcript of the event.

A theme of the meeting is the just-opened inquiry by the Federal Trade Commission into Apple’s and Google’s interlocking boards. Schmidt gets right into the topic with a joke: Looks like we’re at a legal deposition. He adds that he doesn’t believe Google (GOOG) views Apple (AAPL) as a primary competitor. If there are issues that are competitive during a board meeting, he will recuse himself, he says, just as he has regarding the iPhone.

Would Schmidt consider resigning from the Apple board?

Schmidt: “Hasn’t crossed my mind.” Ken Walker adds: “The law is clear that there is safe harbor for companies that don’t have overlapping revenues, and we’re comfortable with that position.”

Regarding the recession, are there any signs that we’re at the bottom?

Schmidt: “We don’t yet see a change.”

As Google gets bigger and faces more antitrust scrutiny, does this change how the company approaches partnerships?

Schmidt: Information is incredibly important, and we should expect governments around the world to pay attention to what we do and hold us to the principles we’ve articulated. Internally we tell our employees to pay attention, there are consequences to mistakes they make.

In the last few years, we’ve worked harder to anticipate the concerns of people affected by the power of the Internet. In my biased judgment, we’re getting better at anticipating those concerns.

We are more careful about when and how we do things that are raising the concerns of any party, but that care doesn’t stop us from doing those things.

Is there anything you haven’t done because of that?

Schmidt: I can’t think of a specific.

What do you think of the long-time monetization potential of social networks?

Susan Wojcicki: “We’ve been learning a lot about monetizing social inventory. And we believe there are ways to monetizie it over time, but those ways are different from search.”

Why did Google decide to sell its stake in AOL?

Schmidt: “We love AOL….We also like money… and look, we sent our best guy over there to run it,” he says referring to Tim Armstrong who recently left Google for AOL.

When will YouTube be profitable?

Schmidt: YouTube will eventually be a successful product and business. We don’t know how long that will take. But YouTube is a huge traffic phenomenon. (Wojicki jumps in to note that that traffic is attracting a lot of advertiser interest, so there is monetization going on. She adds that Google is adding new ad formats to the site, prerolls and click-to-buy ads on music videos.)

How does Google continue innovating given the cost-cutting measures it recently implemented?

Schmidt Innovation is a cultural value at Google, so this hasn’t really been an issue. Cutbacks were more efficiency-related, a move to stay lean but nimble in the midst of a recession.

What’s your take on the balance between Android being an open platform and the trade-offs the company needs to make with handset makers?

Schmidt: “On the one hand, you benefit by having free access; on the other hand there is some sacrifice of stability. We are doing our best to achieve stability without exercising too much control.”

What about China?

Dave Drummond: It’s an “ongoing challenge” to operate there. YouTube is blocked. There is a government preference for local business that makes things very difficult. That said, “we think we’re doing well there.”

Schmidt: “We will continue to do business in China….We would like YouTube unblocked.”

How do you respond to critics who argue that Google is the new Microsoft (MSFT)?

Schmidt: “They obviously don’t remember the old Microsoft.”

In recent public forums you’ve been asked about acquisitions and you’ve said the price isn’t right right now. Has there been any change in that opinion?

Schmidt: No change. There’s simply just not a lot of activity out there now.

What are your thoughts on netbooks?

Schmidt: “The netbook phenomenon looks very real. It looks like it will be a significant element of growth in the PC industry over the next few years.” Schmidt further notes that Google is obviously interested in the market given its business. “Watch the space,” he concludes.

The solar analysts at Merrill Lynch think so. In a piece authored by analysts Lu Yeung, Vincent Chow, Matthew Yates and Steve Millunovich, Merrill this morning asserts that “improving second derivative trends” suggest the industry is headed for a cyclical bottom.

The Merrill analysts assert that, while there is not likely to be a recovery in demand until early 2010, Q4 2008 and Q1 2009 “will mark the shipment bottom,” with modest sequential increases in subsequent quarters. “Our research suggests that some Asian vendors may forecast flat-to-rising shipments, suggesting inventory is peaking and depletion is underway, thanks to swift production cutbacks, signs of easing in solar project financing and solar ASP declines,” they write.

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For a start, MediaMemo notes that even though estimates for people viewing President Barack Obama’s inauguration speech hit record highs–70 million on the Web and 37.8 million on television–a Web view can’t be equated with a television viewer, so those numbers remain just estimates. One way viewership can be visualized, though, is a graph published by Google (GOOG) that shows a huge dip in searches performed while people were viewing the ceremony live. The Inauguration had a profound effect on YouTube as well. Though it was perhaps the only big Web site that didn’t offer a live stream during the events, its users made up for this by uploading videos afterward at the incredible rate of 3.52 videos per minute. To put that in context, when Tina Fey’s Sarah Palin skits were the hottest thing on the Web, users uploaded videos at the rate of 9.9 per hour. BoomTown notes that even though he might have to give up his beloved BlackBerry, the gadget-loving President did get a completely tricked out new Cadillac limo–nicknamed the “Beast”–for his day-to-day ride.

During his speech, when he was speaking of building a healthy American economy, Obama said “it will not come easy or happen overnight, and it is altogether likely that things may get worse before they get better.” This is basically the theme for the first week of earnings. As BoomTown points out, this crisis started in the financial sector, but it has ended up affecting everything, including seemingly healthy companies in the digital sector. The list gets longer every day. For the first time in 14 years, Sony (SNE) expects to report an annual loss–a staggering $1.65 billion–forcing CEO Sir Howard Stringer to plan for more drastic cutbacks than anticipated. He plans to cut 16,000 jobs and close six plants. And Ericsson? Despite reporting better-than-ever fourth-quarter financials, CEO Carl-Henric Svanberg will cut some 5,000 jobs, just in case, to maintain the company’s competitive edge. Digg plans to cut 10 percent of its workforce, but still says it’ll be profitable in 2009. BoomTown liveblogged Microsoft’s (MSFT) second-quarter earnings call and reported the fallout–for the first time in the company’s 34-year history, Microsoft will lay off a significant number–5,000 workers–the most drastic headcount reduction it’s ever seen. BoomTown also published Steve Ballmer’s full memo to the Microsoft troops about the company’s weak financial results and the layoffs to come.

Maybe the only good news in the tech market this week was about Palm, which has been resurrected by its long-anticipated new hand-held, the Pre. Palm (PALM) shares were up 157 percent this past week–to put that in context, the S&P was down 5.9 percent during the same period.

Good news for Windows PC owners, too–and it’s about time. In Personal Technology, Walt Mossberg previews Windows 7 and said that even in beta it blows Vista out of the water. In its finished form, it might even turn out to be a worthy competitor to Apple’s (AAPL) OSX Leopard. In Mossberg’s Mailbox, he answers a parent’s question about monitoring a teen’s Facebook activity. And in the Mossberg Solution, Katherine Boehret looks at some options for avoiding slow boot-up times on your computer.

More next week, when, hopefully, the atmosphere will be a little bit more upbeat.

The evidence suggest that people’s views on devices such as televisions, notebook computers and mobile phones are changing, says Shawn DuBravac, economist for the Consumer Electronics Association. Through November of 2008, 17.22 percent of total durable good purchases were tech goods, the highest share in 50 years, he says.

“While these are typically discretionary purchases, consumers are treating them like nondiscretionary purchases,” says Mr. DuBravac.

That doesn’t mean that consumers aren’t making cutbacks. In fact, in many categories, consumers seem to be gravitating toward lower-priced items for varying reasons. For example, coming out of the 2007 holiday season, nearly 50 percent of all flat panel sales were over 40 inches. Today, Mr. DuBravac says, that numbers stands closer to 35 percent.

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