And then there was Schiller and Gore.

That would be Apple’s SVP of worldwide product marketing Phil Schiller and former Vice President Al Gore, who round out the stellar list of speakers at our upcoming AsiaD conference.

Taking place from Oct. 19 to 21 in Hong Kong, the lineup is already impressive, with a mix of speakers from China, Japan, Korea and Taiwan, as well as Silicon Valley and elsewhere.

The previously announced speakers include: Alibaba Group’s Jack Ma; Google Android head Andy Rubin; Twitter inventor and product guru, as well as Square co-founder and CEO, Jack Dorsey; Nvidia founder and CEO Jen-Hsun Huang; Asus Chairman Jonney Shih; Sony president and second-in-command Kazuo “Kaz” Hirai; Google+ guru Bradley Horowitz; Hollywood big shot Peter Chernin; Huawei’s North American R&D head John Roese; Microsoft’s Windows Phone head Andy Lees; and a panel of Silicon Valley start-up stars — Joyus’ Sukhinder Singh Cassidy, SurveyMonkey’s Dave Goldberg and Airbnb’s Brian Chesky; Yahoo co-founder Jerry Yang and Asia head Rose Tsou; LivingSocial’s Tim O’Shaughnessy, along with founders of two of its Asian units, Daniel Shin and Paul Srivorakul; Samsung mobile head Dr. Won-Pyo Hong; HTC CEO Peter Chou, who replaces Chairwoman Cher Wang.

Schiller, who reports to Apple’s CEO Tim Cook (and before that, Steve Jobs) is a member of the executive team of the tech icon, where he has worked for 17 years. He is responsible for a swath of Apple’s outward-facing businesses, including product marketing, developer relations and business marketing.

Today, in fact, he was onstage at Apple’s iPhone event, outlining some of its new product offerings. In addition, Apple just opened its first retail store in Hong Kong.

Gore, who had a memorable interview at the fourth D: All Things Digital conference in 2006, needs little introduction. The former VP and Nobel Peace Prize winner is now chairman of Current TV and also continues as a prominent environmental activist.

Gore is on the board of Apple, while also being a senior adviser to Google, which is a neat trick. At the same time, he is a partner in the famed Silicon Valley venture capital firm, Kleiner Perkins, and co-founder and chairman of Generation Investment Management, a partnership that is focused on sustainable investing.

And, as most people know, he knows a thing or two about the Internet.

Walt Mossberg and I could not think of two better people to add to the lineup we have for AsiaD, which has very few seats left.

See you in China in two weeks!

So is this a good time to be in media? Or a terrifying one? Both? Yes!

AllThingsD covers the media business and the way it responds to technology, every day. But in January we’re going to go really deep into this stuff, at our first D: Dive Into Media event, where we’ll focus on the people who create, finance and distribute what we listen to, read and watch. (Facebook is on to something!)

We’ll gather the most powerful, interesting and innovative leaders from a wide range of media and entertainment companies, and sit down with them for one-on-one interviews.

And just like our flagship D: All Things Digital event, we’ll also be able to give you peeks at the future, by focusing on new voices and new technology you’ll be hearing from in the months and years to come. You won’t see panel discussions with middling players here: Just deep, smart talks with the people who matter.

We’ll be announcing our speakers throughout the fall, but here’s a starter list to give you a sense of what we’ve got planned:

Philippe Dauman is CEO of Viacom, which runs one of the world’s dominant cable networks. We’ll talk to him about what that means in a universe where cord-cutting could become a reality — if it’s not already. We’ll also pick his brain about the future of his Paramount studio, and Hollywood in general.

New Yorker editor David Remnick runs one of the world’s best, most storied magazines. Coincidentally or not, it also happens to be a rarity in the iPad world — a successful magazine app. We’ll talk to the Pulitzer Prize winner about the challenge of making long, immersive content in a fast-twitch world.

Edgar Bronfman Jr. ran Warner Music Group from 2004 until earlier this summer; he’s now the company’s chairman at a pivotal time in its history. Since his resume also includes a stint running what’s now called NBCUniversal, he’ll also be able to give us an interesting perspective on the evolution of the TV and movie business.

News Corp. COO Chase Carey can talk to us about his company’s take on the movie business, the TV business, the cable business, the newspaper business and the Internet. News Corp. also owns this Web site, but that won’t prevent us from having a frank discussion about the company’s challenges and opportunities.

D: Dive Into Media will be held at the stunning Ritz-Carlton in Laguna Niguel, a little more than an hour south of Los Angeles. On behalf of Walt Mossberg, Kara Swisher and the rest of the AllThingsD staff, I’d like to invite you to join us Jan. 30 and 31.

Former eBay CEO Meg Whitman is being considered by Hewlett-Packard directors as a possible candidate for CEO, in a move that would replace its current leader Léo Apotheker, according to several sources close to the situation.

The appointment of Whitman — a longtime and experienced Silicon Valley exec, who joined the board of Hewlett-Packard in January — to the top job at HP is by no means a done deal, sources said.

But a significant contingent on the board is keen to remove Apotheker after what some directors consider a series of management mishaps.

If it occurs, it would be the second major CEO ouster in a short time — Yahoo recently fired its CEO Carol Bartz due to lackluster performance.

[UPDATE: Wall Street seems to like the Apotheker-gone idea, with HP shares spiking almost eight percent on our news, as well as a simultaneous Bloomberg report. The rise has added almost $3 billion to HP's market valuation.]

In addition, sources said Whitman has been contemplating taking another big exec job, after a 10-year stint at eBay, which was followed by an unsuccessful run as the Republican nominee for governor of California last year. Since then, she has been a part-time consultant at top venture firm Kleiner Perkins.

Her role there — which has largely been seen as a temporary one — has included acting as a strategic adviser to start-ups and evaluating investment opportunities.

Sources said Whitman — who has also been active with her family foundation — has shown some interest in talking about taking the HP job.

Turning to Whitman would not be a surprise, given there are few execs in tech experienced enough to run such a large and complex organization as HP.

Still, her expertise has mostly been in the consumer space and she has never run what is largely a hardware company and one with major enterprise clients.

So, if appointed, Whitman would need a lot of help, especially to fix one with as many troubles as HP has seen of late.

That is why the board has been meeting by phone and in person this week to talk about a range of issues, focused in part on how to spin the company out of its current cycle of bad news and what to do about the situation.

Its most recent spate of trouble was the announcement of layoffs of hundreds of employees in its Palm division.

This inevitable move to jettison Palm employees came after HP’s sudden news in August that it was shuttering its webOS hardware business.

Add to that a proposed class action lawsuit, filed Sept. 13 in the U.S. District Court for Central California, along with another handful of law firms that are launching their own investigations of HP over the move.

In the suit, according to a report by Arik Hesseldahl, an “HP shareholder named Richard Gammel alleged that comments by CEO Léo Apotheker — concerning the company’s earnings expectations, the importance of its personal computer business and plans to move ahead with devices running the webOS operating system — gave a vastly different indication of actions HP took on Aug. 18, when it killed the webOS hardware business and announced plans to spin off the PC business and spend $10 billion to acquire Autonomy.”

In other words, lots to discuss for HP’s directors, who have been under siege, essentially, ever since the former CEO Mark Hurd resigned under pressure more than a year ago over a variety of allegations about expense reports related to a sexual harassment inquiry. The board found no evidence to support the sexual harassment claim.

In the wake of that scandal, HP appointed Apotheker to take over for Hurd.

It has been a bumpy ride, as HP’s stock has plummeted almost 43 percent in a year’s time. By comparison, rival Oracle’s shares are up more than three percent in the same period, and Apple stock has risen more than 50 percent.

That share decline, given a series of major moves and just as many gaffes, has put Apotheker — who has been trying to reposition HP largely as an enterprise company — in the hot seat.

An HP spokeswoman declined to comment. I have several calls in to reach Whitman and have not yet heard back.

More to come, obviously. But, until there is more news, here is the video of the full interview with Apotheker at the ninth D: All Things Digital conference this summer.

At D9, the former SAP chief declared that he would not ship the now-doomed TouchPad until it was perfect. Ooops!

Enjoy:

]]> http://allthingsd.com/20110921/former-ebay-ceo-meg-whitman-being-considered-for-hp-ceo-job-to-replace-apotheker/feed/ 0 http://allthingsd.com/20110826/steve-jobs-through-the-years-highlights-from-the-d-conference/ http://allthingsd.com/20110826/steve-jobs-through-the-years-highlights-from-the-d-conference/#comments Fri, 26 Aug 2011 13:30:25 +0000 Beth Callaghan and Drake Martinet http://allthingsd.com/?p=113843 Since the inception of the D: All Things Digital conference in 2003, Steve Jobs was a frequent guest onstage, and his appearances have always made for some of our most popular videos. Here are some favorites:

D1: Steve Jobs Onstage in 2003, on the Tablet

A day after Bill Gates took the stage, enthusiastic about the future of the tablet computer, Jobs dismissed the idea as a niche product for rich guys. “We looked at the tablet, and we think it’s gonna fail.”

View the full session video of Steve Jobs at D1.

D2: Apple CEO Steve Jobs in 2004, on Not Doing a PDA

Specifically referring to ongoing speculation about Apple’s development of a PDA, Jobs said “I’m as proud of the products that we have not done as I am of the products we have done.”

View the full session video of Steve Jobs at D2.

D3: Steve Jobs Onstage at D3 in 2005

As Kara pushed for info about an “iPod phone,” Jobs laid out the challenges of creating such a product, though he didn’t make any outright denials that Apple was doing so.

View the full session video of Steve Jobs at D3.

D5: Steve Jobs Flashes the iPhone

In the first of two appearances at 2007′s D5 conference, Jobs joked with Walt about Apple’s “three businesses and a hobby” and gave attendees an oh-so-quick peek at the forthcoming iPhone.

D5: Steve Jobs and Bill Gates look back

In their first joint appearance in 20 years, Gates and Jobs reminisce about competition between their two companies and the state of the graphic user interface in the mid-nineties.

D5: Steve Jobs and Bill Gates look ahead

Jobs and Gates discuss the future of the industry and the roles of Apple and Microsoft as entertainment delivery systems.

View the highlight reel of Steve Jobs and Bill Gates together at D5.
View the full session video of Steve Jobs and Bill Gates together at D5.
View the full session video of Steve Jobs at D5.

D8: Steve Jobs on the iPhone’s Origin

In 2010, Jobs told Walt and Kara how the iPhone actually grew out of a multitouch display Apple was developing for a tablet. The OS was so promising that Jobs put the tablet on the back burner and used the OS for the iPhone instead.

D8: Steve Jobs on Apple’s Relationship With Google

“Just because we’re competing with somebody doesn’t mean we have to be rude.”

D8: Steve Jobs on Foxconn

Apple has a better understanding than most companies in the tech industry of the working conditions in its supply chain, Jobs told Walt and Kara in 2010, but it’s still working to understand the suicide rate at its Foxconn plant in China.

D8: Steve Jobs on iAds Restrictions

Here’s a hint for iOS developers: Don’t put third-party analytics software in your apps, especially not if the analytics firm involved is going to publish personal data about your users and their devices without asking them first. It really pisses Steve off.

D8: Steve Jobs on Television

The reason that Apple TV remains a hobby, Jobs explained at D8, is a balkanized television market that makes it impossible for the company to innovate across the board.

D8: Steve Jobs on AT&T

With the Verizon iPhone deal still on the horizon, Jobs was unable to offer any concrete hope to the Houston-based iPhone user in the D8 audience, whose only real problem with the phone was its inability to make any calls.

D8: Apple CEO Steve Jobs Talks About Flash

At D8, Jobs discussed his still-fresh “Thoughts on Flash” memo with Walt and Kara.

View the full session video of Steve Jobs at D8.

Related posts

• Steve Jobs Resigns as CEO of Apple; Cook Takes Reins
• Steve Jobs’s Resignation Letter: “I Have Made Some of the Best Friends of My Life at Apple.”
• Apple Stock Falls After Jobs Announcement
• Steve Jobs Live on Stage in 2010 (Video)
• Tim Cook as Apple CEO: A Tested and Steady Hand
• Essay: Jobs’s Departure as CEO of Apple Is the End of an Extraordinary Era
• What Happens Next at Apple?
• Mossberg on Jobs (Video)
• Analysts Confident in Apple’s Prospects
• Apple Shares Bounce Back
• Tim Cook: Apple Will Continue to Make the Best Products in the World
• Does Tim Cook Need His Own Tim Cook?

]]> http://allthingsd.com/20110826/steve-jobs-through-the-years-highlights-from-the-d-conference/feed/ 6 http://allthingsd.com/20110819/roger-and-pre-those-were-the-days-mcnamee-he-thought-palm-would-always-be/ http://allthingsd.com/20110819/roger-and-pre-those-were-the-days-mcnamee-he-thought-palm-would-always-be/#comments Sat, 20 Aug 2011 02:30:26 +0000 Kara Swisher http://allthingsd.com/?p=112381

Given all that has happened to the once promising Palm mobile platform this week, via the strategery machinating of its current owner Hewlett-Packard, it is long past time for a good laugh.

Ergo, Silicon Valley venture capitalist and pundit Roger McNamee, who always provides.

(He’s shown in the above photo pointing out the most excellent lady feature — a mirror, cuz us gals like to take a gander at our lipstick now and again — of the Palm Pre).

Mirror notwithstanding, here is the spoof video done by McNamee and former Palm CEO Jon Rubinstein, which was shown before their introduction to the stage at the seventh D: All Things Digital conference in 2009.

In it, they are trying to figure out the right marketing message for the new Palm Pre, hindered only by McNamee’s penchant for telling tall tales about technology.

It is very, very funny and but a wee taste of a time of hope for the innovative mobile operating system. As everyone knows now, HP kicked Palm’s webOS to the curb earlier this week.

Along with the mock commercial — which remains better than Palm ever did seriously — is the full video of the interview the pair gave at D7 and also Rubinstein’s solo stage appearance at D@CES in early 2010, in which he talks about not using an Apple iPhone.

Enjoy (really):

]]> http://allthingsd.com/20110819/roger-and-pre-those-were-the-days-mcnamee-he-thought-palm-would-always-be/feed/ 0 http://allthingsd.com/20110725/googles-horowitz-joins-board-of-wordnik-as-online-dictionary-site-garners-8m-more-in-funding-video/ http://allthingsd.com/20110725/googles-horowitz-joins-board-of-wordnik-as-online-dictionary-site-garners-8m-more-in-funding-video/#comments Mon, 25 Jul 2011 13:14:34 +0000 Kara Swisher http://allthingsd.com/?p=102068

Google+ kingpin Bradley Horowitz has joined the board of Wordnik, which has also just raised another round of funding of $8 million.

It’s the first board seat ever for Horowitz, who has been a bit busy of late launching the search giant’s first successful social networking product.

Wordnik, which claims to have the word’s most complete map of the language you are currently reading, was founded by Erin McKean, the former editor in chief of the New Oxford American Dictionary.

On its Web site, Wordnik notes it has “billions of words, 965,125,300 example sentences, 6,690,770 unique words, 223,693 comments, 168,573 tags, 121,180 pronunciations, 61,144 favorites and 936,294 words in 30,038 lists created by 70,054 Wordniks.”

Its grand aim is to be the company that powers definitions and context for publishers of all kinds around the Web — from blogs to articles to even tweets — much as a mapping company might render navigational information.

The aim of owning the world’s largest word graph is ambitious and innovative, although the effort to create a viable business out of it all will be its next job. Wordnik now has 18 employees at its San Mateo, Calif., HQ.

McKean gave a demo of its Smartwords feature at the eighth D: All Things Digital conference in 2010, after it had earlier raised $4.8 million from a number of venture firms and other angel investors.

Here’s an interview I did with McKean, Horowitz and Wordnik CEO Joe Hyrkin, who came on board in March, this weekend outside Buck’s in Woodside, as well as the video of the D8 demo of Wordnik:

And here is the official press release about the new funding and Horowitz appointment:

BRADLEY HOROWITZ NAMED TO WORDNIK BOARD;
WORDNIK RAISES $8 MILLION IN SERIES C FUNDING

Horowitz Accepts First Board Appointment; New and Existing Investors Support Wordnik as it Takes Innovative Word/Context Discovery Capability to the Marketplace

SAN MATEO, Calif. – July 25, 2011 – Wordnik, maker of the most innovative word navigation system, today announced that Bradley Horowitz, Vice President of Product Management for Google and longtime Silicon Valley executive, would join its board of directors. This is Horowitz’s first board appointment.

In addition, Wordnik has raised $8 million in its third round of venture capital funding, led by new investor Lucas Venture Group. Mohr Davidow Ventures, FLOODGATE, Baseline Ventures, Roger McNamee and additional private investors also participated in this round, which is earmarked to fund strategic growth as Wordnik builds out a range of new product and service offerings. This Series C investment brings Wordnik’s total funding to $12.8 million.

One of the most highly respected executives in the high-tech industry, Bradley Horowitz oversees product design for Google’s social and communications efforts including Gmail, Blogger, Picasa, and the recently launched Google+ Project. Before joining Google, Horowitz led Yahoo’s advanced development division, which developed new products such as Yahoo! Pipes, and drove the acquisition of products such as Flickr and MyBlogLog. Previously, he was Co-Founder and CTO of Virage, where he oversaw the technical direction of the company from its founding through its IPO and eventual acquisition by Autonomy.

“I’ve devoted my career to finding and working on innovative technologies,” said Horowitz. “In accepting my first Board appointment, I now have the opportunity to help guide Wordnik, a company that started with an incredibly innovative word navigation system, as it continues to offer deeper access to discovery and meaning across digital text. I know it will be a very rewarding experience.”

“Wordnik has changed the way consumers discover and interact with words by providing the most relevant context and meaning available anywhere,” said Joe Hyrkin, CEO of Wordnik. “With this investment from our longtime VC partners and strengthened by the addition of Bradley Horowitz to our board, we enter an exciting new phase for the company, building out our core technology and creating new leveraged offerings for a wide variety of content and commerce partners. Bradley brings us both great product insight and industry expertise, and will work with our founders, Erin McKean and Tony Tam, on future innovation.”

Wordnik was launched in 2008 with the mission to help people unlock the value of words and phrases and to discover what information is most personally meaningful. Wordnik’s technology provides additional access to content and context from a wide range of sources including the world’s most respected dictionaries, Wordnik users, and from unexpected places like Twitter and Flickr.

“Wordnik.com has offered consumers an easy way to gain more meaning and deeper context around words – kind of like a ‘GPS for words,’” said Jon Feiber of Mohr Davidow Ventures. “The next frontier for Wordnik is to bring the power of Wordnik to a wide range of publishers and other content providers by providing the most relevant discovery experience for their users. We think Wordnik will quickly establish itself as a valuable asset to its business partners, in addition to its continuing as an exceptional consumer site.”

]]> http://allthingsd.com/20110725/googles-horowitz-joins-board-of-wordnik-as-online-dictionary-site-garners-8m-more-in-funding-video/feed/ 0 http://allthingsd.com/20110705/yes-that-is-a-cat-on-the-head-of-a-soon-to-be-public-company-ceo-and-of-course-its-groupons-andrew-mason/ http://allthingsd.com/20110705/yes-that-is-a-cat-on-the-head-of-a-soon-to-be-public-company-ceo-and-of-course-its-groupons-andrew-mason/#comments Tue, 05 Jul 2011 23:11:04 +0000 Kara Swisher http://allthingsd.com/?p=94668

Do you think Zynga’s Mark Pincus would put a cat on his head for a national magazine shoot? Or LinkedIn’s Jeff Weiner? Or, perish the thought, Mark Zuckerberg of Facebook?

But the wacky stylings of Groupon CEO and co-founder Andrew Mason seem to demand it.

Thus, straight-faced, he appears in a very long article, titled “Letter From Chicago: Groupon Therapy,” in this month’s Vanity Fair magazine with a very fat tabby cat clawing onto his noggin.

There’s also a shot of Mason in the equally kooky “Michael’s Room” at Groupon HQ and the expected plethora of ironic hipster anecdotes, such as the opening one about Mason almost giving a spotted pony to New York City Mayor Michael Bloomberg on a visit.

According to the piece:

“He had originally planned to give the mayor a puppy, but decided that a pony would be even more memorable. ‘I mean, it’s such a heavy thing to gift someone,’ he said, laughing. ‘I thought it would be funny to give it to somebody as busy as the mayor.’”

Buuuuurnnn!

Otherwise, it runs through all the whistlestops of the basic Groupon story — about its aggressively non-corporate nature, the pros and cons of using the social buying service, the insidious copycat competitors, the famously rejected $6 billion Google acquisition offer and, finally, the splashy upcoming IPO.

Also, as usual, the fretful worries about Groupon’s staying power, as evidenced by the Emma Stone-tastic cover tagline:

“Is Groupon This Year’s Facebook? (or Next Year’s Pets.com?)”

How about let’s be a little more creative and say neither.

Moving along, of course, plenty about the lovable Yogi Bear of a CEO, Mason, who apparently plays the accordion (who knew?), but who one close friend insisted was also highly disciplined and serious.

Of course he is, but not for lack of trying to seem not so much that way.

As he is quoted in Vanity Fair telling a group of new Groupon employees at an orientation session: “As we get bigger, instead of being like most companies, conforming and becoming more normal, we want to become weirder.”

With that cat on his head, this month at least: Mission accomplished, Andrew!

You can also check out more Mason funster times in this video of a very entertaining interview I did with him at the ninth D: All Things Digital conference recently:

(Photo credit: Martin Schoeller, exclusively for Vanity Fair.)

]]> http://allthingsd.com/20110705/yes-that-is-a-cat-on-the-head-of-a-soon-to-be-public-company-ceo-and-of-course-its-groupons-andrew-mason/feed/ 0 http://allthingsd.com/20110705/the-james-franco-of-the-internet-%e2%80%94-jack-dorsey-of-twitter-and-square-the-full-d9-interview-video/ http://allthingsd.com/20110705/the-james-franco-of-the-internet-%e2%80%94-jack-dorsey-of-twitter-and-square-the-full-d9-interview-video/#comments Tue, 05 Jul 2011 13:43:57 +0000 Kara Swisher http://allthingsd.com/?p=94321

Jack Dorsey has certainly had a multifaceted career, from plotting bike messenger routes to inventing microblogging giant Twitter to his newest payment start-up, Square.

He talked about all this and more in this interview with me at the ninth D: All Things Digital conference, in a serious and thoughtful manner that revealed a young man in a hurry to change the world.

And if you can’t get enough Dorsey, here’s an earlier interview I did with him in late May at the Commonwealth Club:

]]> http://allthingsd.com/20110705/the-james-franco-of-the-internet-%e2%80%94-jack-dorsey-of-twitter-and-square-the-full-d9-interview-video/feed/ 0 http://allthingsd.com/20110704/adobe-ceo-shantanu-narayen-not-a-flash-in-the-pan-the-full-d9-interview-video/ http://allthingsd.com/20110704/adobe-ceo-shantanu-narayen-not-a-flash-in-the-pan-the-full-d9-interview-video/#comments Mon, 04 Jul 2011 13:17:24 +0000 Kara Swisher http://allthingsd.com/?p=94225

Adobe Shantanu Narayen did a very funny video for the ninth D: All Things Digital conference about how he needed to become a flashier speaker.

Get it? For those who did not, Flash is the name of one of the software company’s highest profile offerings and the one most under siege by fast-changing trends, especially the explosion of mobile devices.

Narayen talked about that and more in a bracing interview with Walt Mossberg, which also covered Google’s Android, HTML5 and, of course, Adobe’s battle with Apple.

]]> http://allthingsd.com/20110704/adobe-ceo-shantanu-narayen-not-a-flash-in-the-pan-the-full-d9-interview-video/feed/ 0 http://allthingsd.com/20110703/hps-touchpad-teardown-its-deepest-secrets-revealed/ http://allthingsd.com/20110703/hps-touchpad-teardown-its-deepest-secrets-revealed/#comments Sun, 03 Jul 2011 21:26:41 +0000 Arik Hesseldahl http://allthingsd.com/?p=94147

What would the release of a headline-grabbing new consumer electronics device be without a handful of people buying them only to take them apart to see what’s going on inside?

So it goes with Hewlett-Packard’s TouchPad, the webOS-based answer to the king of tablet computing, Apple’s iPad. The teardown team at market research firm IHS iSuppli picked one up only to skulk around its insides. The picture at right (which you can click to make bigger) is the exploded view of the device.

ISuppli isn’t the only place that does these teardown reports, but it’s one of the few that also estimates the combined cost of the parts and materials used to build the device. These bills of materials, or “BOM” estimates, as they’re called in industry parlance, are important indicators of the kind of profit margin a company can expect to see on a device on a per-unit basis. The BOM doesn’t take into account other costs that are impossible to estimate, such as software development, licensing of any intellectual property, distribution or marketing.

So what does the TouchPad cost to build? The teardown by iSuppli pegs the cost of the components used in the 16 gigabyte version, which sells for $499 at retail, at $306.65. Meanwhile, the 32GB version, which sells for $599, costs $328.65 to build. (The difference, obviously, is memory.) HP didn’t immediately comment on iSuppli’s findings.

As is often the case with tablets and notebooks, the display is the most expensive component in the device. In this case, HP went with a proven winner. It selected a 9.7-inch display from LG Electronics that is thought to be either identical or very similar to the LG-made display Apple used in the first-generation iPad. Andrew Rassweiler, iSuppli’s senior director for teardowns, pegged the cost at $69.

Internally speaking, the similarities to the iPad end there, Rassweiler told me. The components connected to the display that enable the touch-sensitive interface are different from those on the iPad. Where Apple has favored chips from Broadcom and Texas Instruments, HP has gone with a set of six chips from Cypress Semiconductor to control the touchscreen. It costs $11.75, which makes it one of the more expensive touchscreen driver products on the market, Rassweiler said. Additionally, materials used to build the capacitive glass assembly that overlays the LCD display cost another $63.50. All in, components related to the display come to a subtotal of $144.25, iSuppli estimates.

The next most expensive set of components is the memory. For the NAND-flash memory used for storing data, HP selected SanDisk’s iNAND chips. The iSuppli teardown reckons that HP paid $23 for 16GB, and $45 for 32GB. Samsung provided 8GB worth of system memory (DRAM) for both models, at an estimated cost of $26.

he TouchPad’s main application processor is interesting both for who made it — Qualcomm — and for what it isn’t: A full-fledged member of its Snapdragon chip family. “This appears to be a Snapdragon derivative without the baseband functions that would normally be seen on a Snapdragon,” Rassweiler told me. The chip costs $20, iSuppli estimates. Chances are a fully enabled Snapdragon chip will be used in a future model, he said.

For now, as The Wall Street Journal’s Walt Mossberg noted in his review of the TouchPad last week, the device is Wi-Fi only, but a model with the ability to connect to cellular networks is planned.

It’s also clear from the teardown, Rassweiler said, that there’s room for the addition of other components in the future. And other things are missing.

“We noticed there’s a gyroscope chip and an accelerometer, but we couldn’t find any GPS chips,” he said. “Plus, when we looked at the design we noticed there seems to be a lot of breathing room inside to add additional parts without having to change the design.” More stuff to expect from a future 3G-ready TouchPad.

Qualcomm supplied several other chips. Its newly acquired Atheros subsidiary provided the Wi-Fi chips, at a cost of $2.60, and two power management chips that cost another $5 combined. Texas Instruments supplied four chips — three related to power management and one display interface chip — that added $4.50 to the cost.

Of course, the TouchPad is not only intended to be a successful device on its own for HP, but represents a new strategic opportunity. As in, HP wants to license the webOS on the TouchPad to other manufacturers.

That makes it something of a showcase for the software’s capabilities. HP CEO Léo Apotheker discussed this possibility in his appearance last month at the ninth D: All Things Digital conference.

You can see his comments on the subject from the highlight clip below. And you can see the full interview here:

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