Those Contextual Ads on the Windshield Will Get Dismal Clickthrough Rates

One of the core things that people do on their screens in the car is GPS navigation and the ability to see which of your friends are nearby is something we think will be really interesting for people.

– Facebook Vice President of Partnerships and Platform Marketing Dan Rose, referring to the Mercedes version of Facebook

Even as It Makes Credits Mandatory for Games, Facebook Downplays Its Payment Ambitions

Facebook will today announce it is adding support for 32 additional currencies to Credits, including the Brazilian real, the Korean won, the Malaysian ringgit and the Russian ruble. That brings Facebook to 47 currencies supported.
facebook_credits

Facebook to Big Media: We Like You. We Really, Really Like You.

Facebook has 550 million friends, but it’s working extra hard to woo a very specific group: Heavyweight media companies. It might be working! See: A proposed linkup between the social network, Time Warner’s cable channels and Verizon’s FiOS TV.

Myspace: A Place for Facebook Friends

Myspace and Facebook are announcing a partnership today via GoToMeeting webinar. As I wrote last night, it’s become quite obvious that the partnership will include integration of Facebook Connect into Myspace.

Looks Like Facebook Connect Is Coming to Myspace Tomorrow

Myspace and Facebook have just invited the press to a joint GoToMeeting webinar (how very not social media!) tomorrow at noon PT. The announcement comes on the heels of a report from the Telegraph on Wednesday that Myspace plans to integrate Facebook Connect “imminently.”

Liveblogging the Bing-Facebook Bromance: "Underdog" Search With a Little Help From Your Friends

BoomTown motored on down to the Microsoft campus in Silicon Valley on a fabulously sunny day to liveblog the latest Bing event. The software giant is updating its search service, announcing deep integration–part of a deal announced last year–with Facebook. The theme, according to Microsoft SVP Yusuf Mehdi, quoting the Beatles, search with "a little help from your friends."

Mark Zuckerberg Talks Twitter With John Battelle (When He Was Talking to Twitter About Buying It)

Here’s the video of Web 2.0 Summit host John Battelle interviewing Facebook CEO Mark Zuckerberg a few weeks ago, in which Battelle floated a rumor that the social-networking site might be interested in buying Twitter. If you want to see the exchange, it starts at 22:15 minutes, when Battelle asks: “Is Twitter just a feature of Facebook?” Awkwardness ensues from there until 23:07 minutes, with no direct question about an actual acquisition effort asked–getting Zuckerberg out of fibbing, since talks between the pair were then going on.

When Twitter Met Facebook: The Acquisition Deal That Fail-Whaled

About three weeks ago, Facebook and Twitter ended several weeks of serious talks, in which Facebook was offering to acquire Twitter for $500 million of its stock, which also included a cash component. While rumors of Facebook’s interest were brought up in an interview with Facebook CEO Mark Zuckerberg at the Web 2.0 Summit a few weeks ago, some shot down the idea as silly. Quite incorrectly, as it turns out, since top execs at both Facebook and Twitter were right then at the tail end of discussions, which were initiated by the privately held Facebook in mid-October, about bringing the two together. Those talks, sources on both sides said, are now over. So why did the deal break down?

The Sheryl Sandberg PR Tour Rolls Into Town!

Mark Zuckerberg? Who’s that? Now, at Facebook, it’s apparently the Season of Sandberg! Ah, the appeal of a fresh face is just irresistible to the press–OK, including BoomTown, except we posted more than a month ago!–with two major pieces, in Fortune and The Wall Street Journal, rolling out this week alone, with everything you wanted [...]