demographics

Most Likely iPad Buyer Is a Male, Pet-Owning Gamer (Who May Be a Scientist)

Ina Fried in News on November 17, 2011 at 12:22 pm PT

The folks at BlueKai have put together a chart of who is most likely to buy an iPad, and it appears those with both time and money on their hands top the list.

SB Nation Sacks AOL in Raid of Former Engadget Team for Competing New Tech Site, As AOL Zeroes in on New EiC

Kara Swisher in News on April 3, 2011 at 7:34 pm PT

Jim Bankoff, the fomer AOL exec responsible for buying Engadget for the Internet portal, has grabbed eight staffers who had recently left the huge tech site amid tensions, in order to start a new gadget property for his SB Nation sports and news platform. The site–which is still unnamed and will be run by outgoing Engadget Editor-in-Chief Josh Topolsky–will debut sometime in the fall. Meanwhile, AOL has zeroed in on a new leader to replace Topolsky.

The Maniacally Offline Business of Coupon-Cutting Sees Digital Growth

Tricia Duryee in Commerce on February 8, 2011 at 10:02 am PT

There are some things that you just never think will go online, like the art of clipping, saving and redeeming coupons. But after 13 years of trying to bring the Depression-era business into the 21st century, Coupons.com CEO Steven Boal says it’s actually happening.

How Lockerz Is Making Shopping a Lot More Fun for the 19 & Under Crowd

Tricia Duryee in Commerce on February 3, 2011 at 5:30 am PT

Seattle-based Lockerz is trying to build an all-new e-commerce experience for Generation Z. Here’s how it plans to do that using techniques from FarmVille and Facebook.

Microsoft Eyes Wider Net as Xbox Turns to Entertainment

Tricia Duryee in Commerce on December 20, 2010 at 5:30 am PT

The Kinect has been an early hit for Microsoft, but an even bigger moment to celebrate will be if the new gaming accessory can help move the Xbox beyond the hard-core gaming-crowd demographic to appeal to a mass audience for general living-room entertainment.

Twitter Is So Mainstream Now: Eight Percent of Online Americans Use It

Liz Gannes in Social on December 9, 2010 at 12:20 am PT

Young, urban, minority, women, well-educated. What do these demographic factors spell out? The categories of American Internet users who are most likely to use Twitter. That’s according to a new survey by the Pew Research Center’s Internet & American Life Project.

Race Is On to "Fingerprint" Phones, PCs

Julia Angwin and Jennifer Valentino-DeVries, Reporters, The Wall Street Journal in News on December 1, 2010 at 4:40 am PT

David Norris wants to collect the digital equivalent of fingerprints from every computer, cellphone and TV set-top box in the world. He’s off to a good start. So far, Mr. Norris’s start-up company, BlueCava Inc., has identified 200 million devices. By the end of next year, BlueCava says it expects to have cataloged one billion of the world’s estimated 10 billion devices.

Apple in Extreme Mapover?

John Paczkowski in News on October 1, 2009 at 9:18 am PT

The deal went unnoticed until this week, but Apple evidently bought mapping outfit Placebase this past July in an acquisition that may have undermined its relationship with Google, which provides mapping technology for the iPhone.

Insert Lame "New Moto Phone CLIQs With Investors" Pun Here

John Paczkowski in Social on September 11, 2009 at 10:32 am PT

Motorola is getting a bit of long lost love from Wall Street today, now that it has unveiled the CLIQ–the Android-powered handset with which it hopes to regain market share in the intensely competitive cellphone business. Shares in the company spiked more than seven percent after the CLIQ announcement Thursday, and today they’re up well over six percent.