Former Myspace Music Head Holt Lands as COO at Maker (Plus Cool Video!)

As video on the Web evolves, Courtney Holt moves to the new-generation production company — which makes and distributes more professional original content to the Internet, mostly via YouTube.
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Spooking Flipboard: Yahoo’s Livestand — Followed by Google’s Propeller — Set to Launch Next Week

Memo to Flipboard, Pulse, CNN’s Zite and AOL’s Editions: You might want to make some room in the crowded news and social reader space — you’re about to get some bigfoot company.
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AOL’s Biz Dev SVP and Strategy Chief Heads to Spotify

Top AOL dude abandons ship to head to hot music start-up.
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Viral Video: Here’s the Trailer for the $60 Movie (For Free!)

It does look funny, but does it look $60 funny?
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Chegg Buys Zinch in Another Move Toward a “Social Education Platform”

The online textbook rental is on a hiring spree to expand its student-aimed business all year round. The latest move: Acquiring Zinch, which links high school students with college recruiters.
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Exclusive: Silicon Valley Entrepreneur Blake Krikorian Joins Amazon Board

Well-known Silicon Valley entrepreneur Blake Krikorian has joined the board of Amazon, according to several sources close to the situation. He is considered one of tech’s most savvy execs with regards to video and media distribution, an area the online retailer is aggressively entering.
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Flipboard and Condé Nast Partner in Brand Ads Deal on Social Reading App

Social reading app Flipboard has partnered with magazine giant Condé Nast to offer a slew of magazines with branded advertising from major marketers.
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What to Expect When You’re Expecting a Zynga IPO (Insider Selling, Natch!)

So exactly how fecund is “FarmVille”? If reports hold, we’ll all find out today what the yield is from the online gaming phenom Zynga, which will finally be filing its regulatory documents sometime today. Here’s what to watch out for.
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Exclusive: Zynga About to File for IPO

Zynga is poised to file for its initial public offering, according to sources close to the situation, as early as this week, or next week at the latest. The San Francisco-based online gaming company’s valuation in its last round of funding was $10 billion, but it is likely to price itself higher in an offering, given the recent series of strong IPOs for Internet companies.

Yahoo's (and Associated Content Founder) Luke Beatty Talks About Google's Content Farm Putsch

Yahoo’s Luke Beatty said he is not worried. “We welcome the change,” he insisted about Google taking aim last Friday at so-called “content farms,” producers of low-quality content that spam up the Web and the search giant’s results. “And we endorse what Google is doing 100 percent.” That’s ironic, given among those allegedly hit hardest by the tweaking of its famous algorithm–based on early, and perhaps questionable, surveys–is Yahoo’s Associated Content. Its founder talked to BoomTown about the impact.

One Down: Spotify Signs Sony to U.S. Deal