Ask: The Little Search Engine That Couldn't

With a 4.8 percent share of the search market, according to comScore, Ask has long been the inveterate fourth-place contestant in a sector overwhelmingly dominated by Google. And try as it might–with both redesigns and ad campaigns–the company just can’t seem to build any audience beyond that. So there’s little reason to believe that Ask’s latest redesign–its third in as many years and the 11th since it first launched–won’t be as ineffective as those that have gone before it.

Ask: The Little Search Engine That Couldn’t

With a 4.8 percent share of the search market, according to comScore, Ask has long been the inveterate fourth-place contestant in a sector overwhelmingly dominated by Google. And try as it might–with both redesigns and ad campaigns–the company just can’t seem to build any audience beyond that. So there’s little reason to believe that Ask’s latest redesign–its third in as many years and the 11th since it first launched–won’t be as ineffective as those that have gone before it.

TechCrunch40 Round Three: Community and Collaboration

Digital Daily’s John Paczkowski is blogging from TechCrunch40 in San Francisco. Technical difficulties at the conference site prevent him from live-blogging, so he summarized the third session on community and collaboration.

Charge It to Ballmer's Centurion Card–It's Got a $6 Billion Limit

Lest there be any doubt that there is a bubble in the online advertising business, consider Microsoft’s planned purchase of aQuantive. After losing DoubleClick to Google, Right Media to Yahoo and 24/7 Real Media to WPP, Microsoft offered a jaw-dropping $6 billion in cash for aQuantive. That’s $66.50 a share–an 85% premium over the previous [...]

Charge It to Ballmer’s Centurion Card–It’s Got a $6 Billion Limit

Lest there be any doubt that there is a bubble in the online advertising business, consider Microsoft’s planned purchase of aQuantive. After losing DoubleClick to Google, Right Media to Yahoo and 24/7 Real Media to WPP, Microsoft offered a jaw-dropping $6 billion in cash for aQuantive. That’s $66.50 a share–an 85% premium over the previous [...]