Facebook Lands Former Bebo CEO (And ex-Googler) Joanna Shields

Facebook is beefing up its European sales team with a big name in social networking circles: It is adding former Bebo CEO Joanna Shields, who will runs sales and business development in Europe, the Middle East and Africa.

Former Bebo CEO and AOL Top Exec Shields and Shine's Murdoch to Form Interactive Content Start-Up

Former Bebo CEO Joanna Shields and Shine Group Chairman and CEO Elisabeth Murdoch have formed a content start-up to produce across media platforms, both online and offline, with a focus on social engagement, according to sources. The new venture, which does not have a name, is being financially backed by both Shine and Shields. Based in London, it will invest, develop and partner to create a variety of content offerings that also incorporate interactive and social networking elements.
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Don’t Touch That Dial: TwitterTV Coming to a Screen Near You (Maybe)

Must-Tweet TV? Maybe. Twitter is lending its name to a to-be-developed TV game show that “would harness Twitter to put players on the trail of celebrities in an interactive, competitive format.” That sounds… interesting, maybe. More important, but less sexy: Twitter continues to crank out deals with mobile carriers around the world.
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Murdoch Addresses the Troops After Chernin Leaves: Time to “Streamline”

What will News Corp.’s management structure look after Peter Chernin leaves? In the very short term, it will remain the same, except that the Fox units Chernin ran–the movie studio, network TV business, and Fox Interactive/MySpace group–will report directly to CEO Rupert Murdoch. But Chernin’s departure will also kick off a near-term reorg and management shuffle, which Murdoch referred to in an all-hands memo today.
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