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	<title>AllThingsD &#187; Ellen Siminoff</title>
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		<title>Group Looks to Team Tech Executives With Nonprofits</title>
		<link>http://allthingsd.com/20110330/group-looks-to-team-tech-executives-with-nonprofits/</link>
		<comments>http://allthingsd.com/20110330/group-looks-to-team-tech-executives-with-nonprofits/#comments</comments>
		<pubDate>Wed, 30 Mar 2011 21:47:46 +0000</pubDate>
		<dc:creator>Jennifer Valentino-DeVries</dc:creator>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=38348</guid>
		<description><![CDATA[Could the Silicon Valley management style help charitable organizations?

An organization called Palindrome Advisors thinks so, and it launched a program Wednesday that aims to match executives in technology and other industries with nonprofits that need their help.]]></description>
			<content:encoded><![CDATA[<p>Could the Silicon Valley management style help charitable organizations?</p>
<p>An organization called Palindrome Advisors thinks so, and it launched a program Wednesday that aims to match executives in technology and other industries with nonprofits that need their help.</p>
<p>“In technology terms, think of Palindrome as a &#8216;match.com&#8217; for industry leaders and the boards of nonprofits,” the group’s founder, Zaw Thet, told Digits in an email.</p>
<p>Palindrome has 100 executives signed up already&#8211;including Twitter’s president of global revenue, Adam Bain; Apple’s director of iPhone apps, Dag Kittlaus; and Ellen Siminoff, a founding executive and former senior vice president at Yahoo. The list of advisers is mostly from the tech world, but there are some outliers, including those in government, the energy business and even nightclubs.</p>
<p><a href="http://blogs.wsj.com/digits/2011/03/30/group-looks-to-team-tech-executives-with-nonprofits/?mod=WSJBlog&#038;mod=">Read the rest of this post on the original site</a></p>
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		<title>Ex-Yahoo Ad Exec Karnstedt to Efficient Frontier</title>
		<link>http://allthingsd.com/20090402/ex-yahoo-ad-exec-karnstedt-to-efficient-frontier/</link>
		<comments>http://allthingsd.com/20090402/ex-yahoo-ad-exec-karnstedt-to-efficient-frontier/#comments</comments>
		<pubDate>Thu, 02 Apr 2009 18:16:27 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=11671</guid>
		<description><![CDATA[Former top Yahoo advertising exec David Karnstedt, who has been parked at a Silicon Valley venture firm since he left the company, has been named president and CEO of Efficient Frontier.

Interestingly, another former Yahoo exec, Ellen Siminoff, has also been CEO at the Sunnyvale, Calif.-based search engine marketing firm. She is now chairman.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/04/david_karnstedt_thumb.jpg"><img src="http://kara.allthingsd.com/files/2009/04/david_karnstedt_thumb.jpg" alt="david_karnstedt_thumb" title="david_karnstedt_thumb" width="80" height="110" class="alignright size-full wp-image-11673" /></a></p>
<p>Former top Yahoo advertising exec David Karnstedt (pictured here), who has been parked at a Silicon Valley venture firm since he left the company, has been named president and CEO of Efficient Frontier.</p>
<p>Interestingly, another former Yahoo (YHOO) exec, Ellen Siminoff, has also been CEO at the Sunnyvale, Calif.-based search engine marketing firm. She is now chairman.</p>
<p>Karnstedt, <a href="http://kara.allthingsd.com/20080909/yahoo-brings-in-drum-roll-please-a-former-microsoft-exec-to-head-ad-sales/">who was SVP of of Yahoo’s North American sales until last fall</a>, replaces James Beriker.</p>
<p>He has most recently been an executive-in-residence at Redpoint Ventures, an investor in Efficient Frontier.</p>
<p>Here is an <a href="http://kara.allthingsd.com/20070806/a-brief-chat-with-new-yahoo-ad-guy-dave-karnstedt">interview I did with Karnstedt in 2007</a>, when he was at Yahoo.</p>
<p>And here is the full press release:</p>
<p><span id="more-11671"></span></p>
<blockquote class="memo"><p>Efficient Frontier Names David Karnstedt as President and CEO</p>
<p>Former Redpoint Ventures Executive-in-Residence and Senior Vice President of Yahoo!’s North American Sales Brings Extensive Experience to the Post</p>
<p>Sunnyvale, Calif. – April 2, 2009 &#8211; Efficient Frontier, the worldwide leader in Search Engine Marketing (SEM) technology and services, today announced that David Karnstedt has been named President and Chief Executive Officer of the company.</p>
<p>Karnstedt most recently was an Executive-in-Residence at Redpoint Ventures, an investor in Efficient Frontier. Prior to Redpoint, he served as Senior Vice President of Yahoo!’s North American Sales with responsibility for more than $3 billion in revenue. During his tenure at Yahoo!, he successfully led the integration of the Search and Display sales teams into one central unit and helped establish Yahoo! as a recognized leader in both display and search marketing.</p>
<p>“We feel incredibly fortunate to have someone of David’s caliber join Efficient Frontier at this point in the company’s life cycle,” said Ellen Siminoff, Chairwoman of Efficient Frontier’s Board of Directors. “David’s extensive experience in the Internet space – specifically search – will be a huge asset as he leads the company forward.”</p>
<p>Karnstedt’s experience includes several industry firsts.  Prior to Yahoo!, David led the Direct Sales team at Overture Services, the company that pioneered the paid search industry and was acquired by Yahoo! in 2003. He also served as Vice President and General Manager of Alta Vista, where he was responsible for the consumer business and helped shape product development and marketing strategies that leveraged the auctions-based search approach.  Prior to Alta Vista, David served as Western Advertising Director at Wired Digital where he helped to develop some of the first advertising models on the Web. He is also active in the industry, having served on both the Advertising Council and Interactive Advertising Association’s Boards of Directors.</p>
<p>“As the leading global Search Engine Marketing company, Efficient Frontier has built tremendous assets –<br />
including its technology platform, a global presence and a great team,” said David Karnstedt. “I plan to build on these key assets by expanding the company’s leadership in search, diversifying into complimentary product offerings and increasing its global presence. I am pleased to lead the company into its next phase of growth.”</p>
<p>Karnstedt is replacing James Beriker, who held executive positions at the company since April 2007 and was its President, CEO and a member of the Board of Directors from February 2008 until March 2009.  The company’s business expanded significantly while James was CEO.  We are appreciative of his efforts and contributions.</p></blockquote>
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