endorsement

Exclusive: Flipboard Confirms $50 Million Funding at $200 Million Valuation

Kara Swisher in News on April 14, 2011 at 1:23 pm PT

Late last month, BoomTown posted about a huge venture funding effort by the high-profile and even more highly designed social media reading app for the Apple iPad, Flipboard. Today, its co-founder and CEO Mike McCue confirmed a $50 million round at an eye-popping $200 million valuation, in a wide-ranging interview at the start-up’s Palo Alto, Calif., HQ.

News Corp.'s First "Daily" Ad Is Missing One Word, And It Begins With "I"

Peter Kafka in Media on February 6, 2011 at 7:03 pm PT

Rupert Murdoch and company worked very hard to get Apple on board for the Daily’s launch, and Murdoch says this year “belongs to the iPad.” So why not mention the tablet by name?

NBC Invests in Targeted TV Ads Business

Jessica E. Vascellaro, Reporter, The Wall Street Journal in News on October 5, 2010 at 5:00 am PT

A company that delivers targeted ads to television sets has scored another endorsement. NBC Universal plans to announce Tuesday an investment in Invidi Technologies Corp., according to the companies. Terms of the deal aren’t being disclosed. A NBC Universal spokeswoman called the investment “small.”