5 posts and columns on E*Trade

Ameritrade to Discuss Pursuit of E*Trade

in News on July 25, 2011 at 12:00 am PT

TD Ameritrade Holding Corp.’s directors plan to discuss at a meeting Tuesday the possibility of trying to acquire rival online-brokerage firm E*Trade Financial Corp., according to people familiar with the situation.

Zynga Hires Former Cisco Exec to be Chief Information Officer

in Commerce on April 7, 2011 at 3:15 pm PT

Lots of new Zynga hires recently. In addition to Kara Swisher’s BoomTown report that Zynga has hired Taylor Barada, Yahoo’s recently appointed head of M&A, for an unspecified role, Zynga has now hired former Cisco exec Debra Chrapaty as CIO.

Super Bowl Ads Web 2.0 Roundup: Watch, Tweet and Widget

in News on January 31, 2009 at 9:21 pm PT

Super Bowl XLIII is nearly upon us with ads in tow, and since there’s never been as much video, connectivity or interactivity as there is right now, the whole thing is shaping up to be quite the Web 2.0 extravaganza. From YouTube to Twitter to Facebook and beyond, here’s your guide to all the digital venues available to view, vote on and even interact with this year’s lineup of ad campaigns.

Newest Unpleasant Ad Numbers: Mortgage Ads Down 62 Percent

in Media on December 2, 2008 at 9:18 am PT

It’s no surprise that financial advertising has slowed down in the first three quarters of 2008. The surprise is that it’s only been a 10 percent reduction, according to Nielsen. But next year will be worse, of course.

The Tech 10: YouTube Monetizes, iPhone Prepares for a European Tour and Google Sees Stars

in News on August 22, 2007 at 10:44 am PT

Note: John Paczkowski is on vacation and won’t be writing or posting videos until he returns Monday. To keep you abreast of tech news while he’s away, we’re compiling a daily digest of 10 must-read tech stories. We’re calling it the Tech 10 and it appears below.
  1. As inevitable as death and taxes: YouTube, the world’s No. 1 video site, will begin placing ads in its videos, All Things Digital’s Kara Swisher reports. The animated advertising will appear no earlier than 15 seconds into a video, overlaid on the bottom fifth of the screen. Citing viewer revulsion, a YouTube product manager told NewTeeVee the site will not use the dreaded preroll or postroll.
  2. Apple, leveraging its deal-brokering with AT&T stateside, has signed up European partners for iPhone sales and service. A report in the Financial Times notes that three telecoms–T-Mobile in Germany, Orange in France and O2 in the United Kingdom–will fork over 10% of the revenues made from iPhone calls and data transfers.