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	<title>AllThingsD &#187; exhibitor</title>
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		<title>Meet &quot;Kevin the Sad PR Guy,&quot; Our 2009 Booth Babe</title>
		<link>http://allthingsd.com/20081231/ces-2009-sad-guys-on-trade-show-floors/</link>
		<comments>http://allthingsd.com/20081231/ces-2009-sad-guys-on-trade-show-floors/#comments</comments>
		<pubDate>Wed, 31 Dec 2008 20:41:42 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[association]]></category>
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		<category><![CDATA[CES]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=10409</guid>
		<description><![CDATA[The International Consumer Electronics Show will kick off next week shrouded in a nimbus of recessionary gloom. Show attendance is expected to be down eight percent this year, according to Gary Shapiro, CEO of the Consumer Electronics Association, who expects 130,000 attendees to flood the convention this year--11,000 fewer than last year.]]></description>
			<content:encoded><![CDATA[<p><a href="http://digitaldaily.allthingsd.com/files/2008/12/cescomparison.jpg"><img src="http://digitaldaily.allthingsd.com/files/2008/12/cescomparison-300x150.jpg" alt="" title="cescomparison" width="300" height="150" class="aligncenter size-medium wp-image-10410" /></a></p>
<blockquote><p>Our industry is the one that this going to get the economy through this recession.</p>
<p>&#8211; <a href="http://blogs.wsj.com/digits/2008/12/31/gadget-impresario-says-trade-show-remains-healthy-innovation-will-spur-recovery/">Gary Shapiro</a>, president and CEO of the Consumer Electronics Association</p></blockquote>
<p>The International Consumer Electronics Show will kick off next week shrouded in a nimbus of recessionary gloom. <a href="http://venturebeat.com/2008/12/29/ces-preview-what-to-expect-at-the-big-not-so-gloomy-tech-trade-show/">Show attendance is expected to be down eight percent this year</a>, according to Gary Shapiro, CEO of the Consumer Electronics Association, who expects 130,000 attendees to flood the convention&#8211;11,000 fewer than last year. The show floor itself will be slightly diminished as well. CES exhibitor booths required 1.8 million square feet in 2008. In 2009, they&#8217;ll take up 1.7 million, presumably  thanks to the absence of Seagate (STX), Logitech (LOGI), Cisco (CSCO), Philips (PHG), Yahoo (YHOO) and Sanyo&#8211;all of which have <a href="http://digitaldaily.allthingsd.com/20081205/ces-2009-three-booths-and-a-clapping-toy-monkey/">abandoned plans to exhibit on the show floor</a>. That said, the overall number of exhibitors will remain the same as last year, at about 2,700.</p>
<p>So the show will be a bit smaller and a bit less clamorous than in years past. Likely a bit more sober as well, given <a href="http://digitaldaily.allthingsd.com/20081230/best-holiday-season-ever-actually-worst-holiday-season-ever/">this rough retail year</a>. Quite a change from the extravagance of years past, but not without a certain upside. “This is the bleakest CES in 30 years going in,” said <a href="http://homemediamagazine.com/news/blues-and-blu-ces-14211">Envisioneering Group analyst Richard Doherty</a>. “[Some exhibitors] will be spending more of their time off the show floor. We may now be able to get between the Venetian and the convention in less than an hour.”</p>
]]></content:encoded>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Meet "Kevin the Sad PR Guy," Our 2009 Booth Babe</title>
		<link>http://allthingsd.com/20081231/ces-2009-sad-guys-on-trade-show-floors-2/</link>
		<comments>http://allthingsd.com/20081231/ces-2009-sad-guys-on-trade-show-floors-2/#comments</comments>
		<pubDate>Wed, 31 Dec 2008 20:41:42 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[association]]></category>
		<category><![CDATA[attendance]]></category>
		<category><![CDATA[CES]]></category>
		<category><![CDATA[Cisco]]></category>
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		<category><![CDATA[Consumer Electronics Show]]></category>
		<category><![CDATA[convention]]></category>
		<category><![CDATA[electronics]]></category>
		<category><![CDATA[Envisioneering Group]]></category>
		<category><![CDATA[exhibitor]]></category>
		<category><![CDATA[floor]]></category>
		<category><![CDATA[Gary Shapiro]]></category>
		<category><![CDATA[International Consumer Electronics Show]]></category>
		<category><![CDATA[John Paczkowski]]></category>
		<category><![CDATA[Logitech]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=10409</guid>
		<description><![CDATA[The International Consumer Electronics Show will kick off next week shrouded in a nimbus of recessionary gloom. Show attendance is expected to be down eight percent this year, according to Gary Shapiro, CEO of the Consumer Electronics Association, who expects 130,000 attendees to flood the convention this year--11,000 fewer than last year.]]></description>
			<content:encoded><![CDATA[<p><a href="http://digitaldaily.allthingsd.com/files/2008/12/cescomparison.jpg"><img src="http://digitaldaily.allthingsd.com/files/2008/12/cescomparison-300x150.jpg" alt="" title="cescomparison" width="300" height="150" class="aligncenter size-medium wp-image-10410" /></a></p>
<blockquote><p>Our industry is the one that this going to get the economy through this recession. </p>
<p>&#8211; <a href="http://blogs.wsj.com/digits/2008/12/31/gadget-impresario-says-trade-show-remains-healthy-innovation-will-spur-recovery/">Gary Shapiro</a>, president and CEO of the Consumer Electronics Association</p></blockquote>
<p>The International Consumer Electronics Show will kick off next week shrouded in a nimbus of recessionary gloom. <a href="http://venturebeat.com/2008/12/29/ces-preview-what-to-expect-at-the-big-not-so-gloomy-tech-trade-show/">Show attendance is expected to be down eight percent this year</a>, according to Gary Shapiro, CEO of the Consumer Electronics Association, who expects 130,000 attendees to flood the convention&#8211;11,000 fewer than last year. The show floor itself will be slightly diminished as well. CES exhibitor booths required 1.8 million square feet in 2008. In 2009, they&#8217;ll take up 1.7 million, presumably  thanks to the absence of Seagate (STX), Logitech (LOGI), Cisco (CSCO), Philips (PHG), Yahoo (YHOO) and Sanyo&#8211;all of which have <a href="http://digitaldaily.allthingsd.com/20081205/ces-2009-three-booths-and-a-clapping-toy-monkey/">abandoned plans to exhibit on the show floor</a>. That said, the overall number of exhibitors will remain the same as last year, at about 2,700.</p>
<p>So the show will be a bit smaller and a bit less clamorous than in years past. Likely a bit more sober as well, given <a href="http://digitaldaily.allthingsd.com/20081230/best-holiday-season-ever-actually-worst-holiday-season-ever/">this rough retail year</a>. Quite a change from the extravagance of years past, but not without a certain upside. “This is the bleakest CES in 30 years going in,” said <a href="http://homemediamagazine.com/news/blues-and-blu-ces-14211">Envisioneering Group analyst Richard Doherty</a>. “[Some exhibitors] will be spending more of their time off the show floor. We may now be able to get between the Venetian and the convention in less than an hour.”</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Macworld Announces Unexpected Jobs Loss</title>
		<link>http://allthingsd.com/20081217/macworld-announces-unexpected-jobs-loss/</link>
		<comments>http://allthingsd.com/20081217/macworld-announces-unexpected-jobs-loss/#comments</comments>
		<pubDate>Wed, 17 Dec 2008 19:00:12 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=9888</guid>
		<description><![CDATA[[ See post to watch video ]]]></description>
			<content:encoded><![CDATA[<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={5105921001}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
]]></content:encoded>
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		</item>
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		<title>Bailing on Big Tech Trade Shows</title>
		<link>http://allthingsd.com/20081205/bailing-on-big-tech-trade-shows/</link>
		<comments>http://allthingsd.com/20081205/bailing-on-big-tech-trade-shows/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 19:00:43 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[Adobe]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=9260</guid>
		<description><![CDATA[[ See post to watch video ]]]></description>
			<content:encoded><![CDATA[<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={4046256001}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
]]></content:encoded>
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		<title>If Belkin&#039;s Not Exhibiting at Macworld, Who Is?</title>
		<link>http://allthingsd.com/20081205/belkin-no-booth-at-macworld/</link>
		<comments>http://allthingsd.com/20081205/belkin-no-booth-at-macworld/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 18:23:12 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[Apple]]></category>
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		<category><![CDATA[econalypse]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=9200</guid>
		<description><![CDATA[Next month’s Macworld Conference &#38; Expo show floor will be quite a bit easier to navigate than in years past. With registration down by 20 percent over last year, there are likely to be far fewer attendees, and with a growing list of companies pulling out of the show, there’ll be fewer booths for them to crowd. Earlier this week, Adobe said it had decided against exhibiting on the show floor. A coterie of other companies is joining it, top among them, Belkin, which has also pulled out of exhibiting at CES. What's next--a Super Bowl boycott?]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2008/12/belkinmacworld.jpg" alt="" title="belkinmacworld" width="350" height="251" class="aligncenter size-full wp-image-9218" />Next month&#8217;s Macworld Conference &#038; Expo show floor will be quite a bit easier to navigate than in years past. With registration down by 20 percent over last year, there are likely to be far fewer attendees at the annual marquee Apple (AAPL) event, and with a growing list of companies pulling out of the show, there&#8217;ll be fewer booths for them to crowd. Earlier this week, Adobe (ADBE) said <a href="http://www.macworld.com/article/137244/2008/12/adobeexpo.html">it had decided against exhibiting on the show floor</a>. And now <a href="http://www.appleinsider.com/articles/08/12/04/more_big_names_downsizing_pulling_out_of_macworld_expo.html">a coterie of other companies is joining it</a>, top among them, Belkin, long one of Macworld&#8217;s largest exhibitors.</p>
<p>Belkin has confirmed that it&#8217;s pulling its booth from the show floor as well. The company has opted instead to hold private meetings with its channel partners. It insists that this isn&#8217;t so much a financial decision, as a strategic one&#8211;&#8221;we&#8217;re reallocating show floor funds to hold private product meetings,&#8221; a spokesperson told me&#8211;but it&#8217;s hard not to view it that way, given the continued deterioration of the economy. Interesting to note, though, that sources tell AppleInsider that the company had already paid for its 2009 booth space.</p>
<p>Show organizer IDG must be offering Econalypse refunds&#8230;.</p>
<p><strong>UPDATE:</strong> Belkin won&#8217;t be exhibiting at the Consumer Electronics Show, either. &#8220;No booth at CES&#8211;and it&#8217;s for the same reasons why we&#8217;re not exhibiting at MacWorld,&#8221; a spokesperson tells me. &#8220;We learned that a smaller group of our channel partners will be attending CES, and those who are attending are focusing on driving incremental value in 2009. We believe that private meetings in hotel suites are more conducive for this type of discussion, as they are more intimate. So, we are redistributing our resources and funds to help support sell-thru for our retail partners and drive traffic into their stores. Examples: more holiday promotions and programs.&#8221;</p>
<p>As of this morning, no participants&#8211;potential or otherwise&#8211;have pulled out of Super Bowl XLIII, but the trend is looking grim for seasonal blockbusters. We&#8217;ll keep you posted.</p>
]]></content:encoded>
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		<item>
		<title>If Belkin's Not Exhibiting at Macworld, Who Is?</title>
		<link>http://allthingsd.com/20081205/belkin-no-booth-at-macworld-2/</link>
		<comments>http://allthingsd.com/20081205/belkin-no-booth-at-macworld-2/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 18:23:12 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=9200</guid>
		<description><![CDATA[Next month’s Macworld Conference &#38; Expo show floor will be quite a bit easier to navigate than in years past. With registration down by 20 percent over last year, there are likely to be far fewer attendees, and with a growing list of companies pulling out of the show, there’ll be fewer booths for them to crowd. Earlier this week, Adobe said it had decided against exhibiting on the show floor. A coterie of other companies is joining it, top among them, Belkin, which has also pulled out of exhibiting at CES. What's next--a Super Bowl boycott?]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2008/12/belkinmacworld.jpg" alt="" title="belkinmacworld" width="350" height="251" class="aligncenter size-full wp-image-9218" />Next month&#8217;s Macworld Conference &#038; Expo show floor will be quite a bit easier to navigate than in years past. With registration down by 20 percent over last year, there are likely to be far fewer attendees at the annual marquee Apple (AAPL) event, and with a growing list of companies pulling out of the show, there&#8217;ll be fewer booths for them to crowd. Earlier this week, Adobe (ADBE) said <a href="http://www.macworld.com/article/137244/2008/12/adobeexpo.html">it had decided against exhibiting on the show floor</a>. And now <a href="http://www.appleinsider.com/articles/08/12/04/more_big_names_downsizing_pulling_out_of_macworld_expo.html">a coterie of other companies is joining it</a>, top among them, Belkin, long one of Macworld&#8217;s largest exhibitors.</p>
<p>Belkin has confirmed that it&#8217;s pulling its booth from the show floor as well. The company has opted instead to hold private meetings with its channel partners. It insists that this isn&#8217;t so much a financial decision, as a strategic one&#8211;&#8221;we&#8217;re reallocating show floor funds to hold private product meetings,&#8221; a spokesperson told me&#8211;but it&#8217;s hard not to view it that way, given the continued deterioration of the economy. Interesting to note, though, that sources tell AppleInsider that the company had already paid for its 2009 booth space.</p>
<p>Show organizer IDG must be offering Econalypse refunds&#8230;.</p>
<p><strong>UPDATE:</strong> Belkin won&#8217;t be exhibiting at the Consumer Electronics Show, either. &#8220;No booth at CES&#8211;and it&#8217;s for the same reasons why we&#8217;re not exhibiting at MacWorld,&#8221; a spokesperson tells me. &#8220;We learned that a smaller group of our channel partners will be attending CES, and those who are attending are focusing on driving incremental value in 2009. We believe that private meetings in hotel suites are more conducive for this type of discussion, as they are more intimate. So, we are redistributing our resources and funds to help support sell-thru for our retail partners and drive traffic into their stores. Examples: more holiday promotions and programs.&#8221;</p>
<p>As of this morning, no participants&#8211;potential or otherwise&#8211;have pulled out of Super Bowl XLIII, but the trend is looking grim for seasonal blockbusters. We&#8217;ll keep you posted.</p>
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