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		<title>Countertrend: H-P Says Please Print Often</title>
		<link>http://allthingsd.com/20090929/countertrend-h-p-says-please-print-often/</link>
		<comments>http://allthingsd.com/20090929/countertrend-h-p-says-please-print-often/#comments</comments>
		<pubDate>Tue, 29 Sep 2009 23:18:02 +0000</pubDate>
		<dc:creator>Katherine Boehret</dc:creator>
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		<guid isPermaLink="false">http://solution.allthingsd.com/20090929/countertrend-h-p-says-please-print-often/</guid>
		<description><![CDATA[Katherine Boehret reviews the HP Photosmart Premium All-in-One printer-scanner, with a touch screen to display Web apps that promote printing.]]></description>
			<content:encoded><![CDATA[<p>If your company makes printers but general trends are leaning toward using less paper and moving digital content to e-readers and smartphones, what can you do? Hewlett-Packard&#8217;s solution is to find new ways to get people to print more.</p>
<p>The $399 H-P Photosmart Premium All-in-One with Touch-Smart Web (<a href="http://hp.com/go/touchprinting">hp.com/go/touchprinting</a>) will print, copy, fax and scan like other all-in-ones. But it connects to the Internet using built-in Wi-Fi and displays customized Web applications on its 4.33-inch touch screen. These apps are designed to promote printing in any way possible, including photos from Snapfish, Sudoku puzzles, movie tickets from Fandango, coupons, maps from Google (GOOG) Maps, coloring-book pages and news articles—all without using a computer.</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=59613F9A-A881-4324-97E0-68AD486CA473&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={59613F9A-A881-4324-97E0-68AD486CA473}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>The print apps are part of the new H-P App Studio, H-P&#8217;s (HPQ) answer to the flurry of app stores—Apple&#8217;s (AAPL) App Store, RIM&#8217;s (RIMM) BlackBerry World, Android Marketplace, Palm&#8217;s (PALM) App Catalog and Microsoft&#8217;s (MSFT) Zune Marketplace—that ease the process of downloading onto mobile devices. A &#8220;Get More&#8221; icon on the printer&#8217;s touch screen presents descriptions of available apps. There are currently 15 available for download onto your printer, and more will be added in coming months.</p>
<div class="media-CENTER" style="width:360px;"><a href="http://online.wsj.com/public/resources/images/PJ-AR778_MOSSBE_G_20090929140039.jpg" rel="lightbox" title="MOSSBERG"><img src="http://online.wsj.com/public/resources/images/PJ-AR778_MOSSBE_G_20090929140039.jpg" width="360" height="240" style="float: none;" alt="MOSSBERG" /></a><br />
<br />
The Photosmart All-in-One connects to Web apps that promote printing of everything from photos to tickets.</div>
<p>This printer is designed to work with more than just the H-P App Studio. A downloadable tool called the H-P Photo Print Gadget installs on computers running Windows 7 or Vista (not Windows XP) so people can drag and drop photos to it for printing. PlayStation 3 owners can capture and print screen shots as evidence of their game success. And a long-available free app in Apple&#8217;s App Store called H-P iPrint Photo lets iPhone and iPod Touch owners send photos to this and other H-P printers.</p>
<p>The goal of this product is obviously to get people to print more, and in my case, it worked. I used more paper in a week of testing the Photosmart Premium All-in-One than I normally print out in three weeks at my office. The printer quickly churned out dual-sided pages with photos in rich colors.</p>
<p>But the concept of adding apps to a printer while also asking people to become more paper-reliant seems like one step forward, two steps back. I could see this concept working on a thin, stylish printer that could fit neatly on an entryway table, making it a cinch for people to grab maps, movie tickets and coupons on their way out the door. But this is a large, all-in-one machine that takes up some serious space.</p>
<p>And if this all-in-one is truly meant to work without a PC, it should do a better job of letting you interact with pages, like zooming in on a document to preview before printing. In the current document preview screen, the text is too small to read. Likewise, the Google Calendar app printed a nice one-page calendar month view, but I couldn&#8217;t zoom in on the print preview to see specific appointments. This forced me to print the page to see its contents, using more ink and more paper.</p>
<p>Other apps are shamelessly begging users to press Print. A Toys and Crafts app made by H-P itself includes paper dolls with cut-out clothes that can be snipped and folded to stay on the doll&#8217;s form. For the doll&#8217;s face, kids are encouraged to use a photo of themselves that–surprise, surprise—they can print using their all-in-one.</p>
<p><a href="HTTP://Coupons.com">Coupons.com</a> supplies two apps—one for coupons and one for recipes. I browsed through 87 product coupons in my ZIP Code and marked those that I wanted to print using a small check-box on the touch screen. Pressing &#8220;Print&#8221; compiled three coupons on one piece of paper. Recipes from Coupons.com printed with brightly colored photos of the end result; I&#8217;m looking forward to following one for Curried Chicken Salad.</p>
<p>For now, the Google Maps app isn&#8217;t ready for prime time: It prints only maps, not directions. H-P says it&#8217;s planning to add directions but wouldn&#8217;t say when. And a Nickelodeon app couldn&#8217;t load on my printer. Some apps took from 10 to 30 seconds to load—precious time when you&#8217;re running out the door.</p>
<p>One of the smartest apps, Tabbloid, lets people assemble a personalized tabloid-style print-out of news from a variety of sources like Daily Kos for politics and FanHouse for sports. But this assembling must be done on a computer, thus negating this printer&#8217;s no-PC approach. I chose from a list of 10 topics including automotive, celebrity, politics and sports and created a printable Tabbloid that, with one click, was sent wirelessly to the corresponding app on my printer. I printed it out to read during my commute. </p>
<p>I liked using the Photosmart Premium All-in-One&#8217;s generous screen for touch gestures like flicking left-to-right through a carousel of icons that represent apps. An on-screen keyboard appeared when I had to type in passwords for things like my Snapfish account.</p>
<p>H-P says it will introduce other products with TouchSmart Web capability and access to the HP App Studio, and one hopes these products will include low-end printers rather than expensive all-in-ones. The apps on the H-P Photosmart Premium All-in-One with TouchSmart Web are user-friendly, but I&#8217;m not convinced they&#8217;ll incite people to print more things more often.</p>
<p class="tagline">Edited by Walter S. Mossberg.</p>
<p><strong>Write to </strong>                Katherine Boehret at <a href="mailto:mossbergsolution@wsj.com">mossbergsolution@wsj.com</a></p>
]]></content:encoded>
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		<title>Super Bowl Ads Web 2.0 Roundup: Watch, Tweet and Widget</title>
		<link>http://allthingsd.com/20090131/super-bowl-ads-web-20-roundup-watch-tweet-and-widge-t/</link>
		<comments>http://allthingsd.com/20090131/super-bowl-ads-web-20-roundup-watch-tweet-and-widge-t/#comments</comments>
		<pubDate>Sun, 01 Feb 2009 05:21:20 +0000</pubDate>
		<dc:creator>Oliver J. Chiang</dc:creator>
				<category><![CDATA[News]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=12271</guid>
		<description><![CDATA[Super Bowl XLIII is nearly upon us with ads in tow, and since there's never been as much video, connectivity or interactivity as there is right now, the whole thing is shaping up to be quite the Web 2.0 extravaganza. From YouTube to Twitter to Facebook and beyond, here's your guide to all the digital venues available to view, vote on and even interact with this year's lineup of ad campaigns.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/01/super_bowl_xliii_logo.png" alt="" title="super_bowl_xliii_logo" width="300" height="197" class="alignright size-medium wp-image-12292" /></p>
<p>Super Bowl XLIII is nearly upon us, multimillion dollar ads in tow, and since there&#8217;s never been as much video, connectivity or interactivity as there is right now, the whole thing is shaping up to be quite the Web 2.0 extravaganza.</p>
<p>From YouTube to Twitter to Facebook and beyond, here&#8217;s your guide to all the digital venues available to view, vote on and even interact with in this year&#8217;s lineup of ad campaigns.</p>
<p>There is no shortage of sites on which to watch (and rewatch, again and again) the ads: <a href="http://www.nbc.com/super-bowl/">NBC</a>, the game&#8217;s official broadcaster, <a href="http://www.spike.com/superbowl">Spike</a>, <a href="http://www.youtube.com/superbowl">YouTube</a>, and <a href="http://www.hulu.com/superbowl">Hulu</a>, to name just a few (see below for a list). Many of these sites have already aggregated a number of previews and will allow you to vote for your favorite commercials or rank them.</p>
<p>Speaking of Hulu, the video site has created a <a href="http://www.hulu.com/superbowl">customizable Super Bowl ad widget</a> that will allow you to display and vote on the ads and can be embedded into Web sites or blogs. The Hulu folks have also been spreading some talk about how they will <a href="http://news.cnet.com/8301-13577_3-10150197-36.html">&#8220;reveal the secret behind Hulu&#8221;</a> during Super Bowl Sunday. Really, Hulu? We are sweating in anticipation (not).</p>
<p>Many of the companies whose ads will be featured during the game also have content on their corporate Web sites. Some&#8211;like the Orlando Sentinel&#8211;are playing coy, releasing only <a href="http://www.orlandosentinel.com/video/?autoStart=true&#038;topVideoCatNo=default&#038;clipId=3386107">teaser clips</a> about their actual ad&#8211;essentially creating a commercial about a commercial. It has something to do with a kid in a cape, accompanied by some very somber background piano music.</p>
<p>Others have already released full versions of their ads online. Internet domain company <a href="http://www.godaddy.com">Go Daddy</a> has put two titillating ads up on its site starring sexy race car driver Danica Patrick, fresh from her big debut last year. The company will also feature Internet-only ads with a more salacious spin on the made-for-TV ones.</p>
<p>Meanwhile, sites like <a href="http://www.spotbowl.com/">Spotbowl</a> and <a href="http://www.superbowl-ads.com/">Superbowl-Ads</a> have aggregated lots of information about the commercials. Spotbowl has collected industry rumors and reports and boasts a fairly detailed list of all of this year&#8217;s ad sponsors, noting the type of commercial(s) each will play and behind-the-scenes information on many of them.</p>
<p>Superbowl-Ads presents perhaps the most complete Web 2.0 package, which will not only feature the commercials online, but has established a Facebook and Twitter presence as well. <a href="http://www.facebook.com/pages/superbowl-adscom/29851893666">Its Facebook site</a> features much of the same content as the site, but also has a video viewer, news tracker apps and discussion board.</p>
<p>And you can even befriend the famous Etrade Baby, who will make another appearance this year. <a href="http://twitter.com/etradebaby">Find him on Twitter</a> under &#8220;etradebaby,&#8221; although he hasn&#8217;t had much to say so far. At the time of this writing, his most recent, and rather cryptic, message was, &#8220;I have very little time or patience for clowns.&#8221;</p>
<p>You can also follow Superbowl-Ads on Twitter under &#8220;superbowlad,&#8221; or search #superads09 and #sb43ads for a constant stream of relevant links, information and chatter leading up to and going into the big game.</p>
<p>Meanwhile, Forrester analyst <a href="http://www.web-strategist.com/blog/2008/02/02/hey-armchair-critics-rate-the-superbowl-ads-this-sunday-using-twitter/">Jeremiah Owyang will be conducting a &#8220;TwitterBowl&#8221; experiment</a> during the game whereby you can send in your votes to @superbowlads (with an &#8220;s&#8221; at the end), commenting on the ads and giving each a rating of up to five stars.</p>
<p>Even iTunes is in on the party this year, as you&#8217;ll be able to download original music from Pepsi&#8217;s SoBe Lifewater ad. Said commercial is one of the few that will be shown in 3-D, <a href="http://hdguru.com/tips-on-viewing-superbowl-xliii-in-hd/350/">provided that you&#8217;ve picked up your new 3-D glasses</a>, since the old red-and-blues won&#8217;t do the trick, apparently.</p>
<p>So digitally speaking, you&#8217;re all ready for the big game. That is, unless, you were looking for actual information about that big game, in which case you&#8217;d probably do better somewhere else.</p>
<p><em>Super Bowl ad watch sites:<br />
</em><br />
<a href="http://www.nbc.com/super-bowl/">NBC</a><br />
<a href="http://www.hulu.com/superbowl">Hulu</a><br />
<a href="http://www.spike.com/superbowl">Spike</a><br />
<a href="http://www.superbowl-ads.com/">Superbowl-ads</a><br />
<a href="http://www.spotbowl.com/">Spotbowl</a><br />
<a href="http://www.nfl.com/superbowl/43/videos">NFL</a><br />
<a href="http://superbowlads.fanhouse.com/">Fanhouse</a><br />
<a href="http://www.myspace.com/thebiggame">Myspace</a><br />
<a href="http://www.youtube.com/superbowl">Youtube</a><br />
<a href="http://www.adweek.com/aw/custom-reports/superbowl/video.html">Adweek</a></p>
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		<title>What the Combined Yahoo-AOL Might Look Like, as Talks Drag On&#8211;Oops&#8211;Heat Up!</title>
		<link>http://allthingsd.com/20081008/what-the-combined-yahoo-aol-might-look-like-as-talks-drag-on-oops-heat-up/</link>
		<comments>http://allthingsd.com/20081008/what-the-combined-yahoo-aol-might-look-like-as-talks-drag-on-oops-heat-up/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 07:40:18 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=4939</guid>
		<description><![CDATA[As has been copiously reported here and all over, Yahoo and AOL have been engaged in never-ending talks about a possible deal to merge their flagging Internet businesses.

Now, sources tell me, the circle of executives at both companies interfacing with each other has been widened, for purposes of due diligence.

That includes Yahoo CEO Jerry Yang, who is in New York this week--where AOL parent, Time Warner, is located--to meet once again with its CEO, Jeff Bewkes, to see if they can actually complete the merger.

Now, all this frantic activity does not mean a deal will necessarily be struck.

But it is just this kind of ramped-up blabbery that has many at both companies predicting that a deal will go through, sooner or later, as soon as Time Warner and Yahoo can agree on a price.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2008/10/yahaol.jpg"><img src="http://kara.allthingsd.com/files/2008/10/yahaol-300x300.jpg" alt="" title="yahaol" width="250" height="250" class="alignright size-medium wp-image-4949" /></a></p>
<p>As has been <a href="http://kara.allthingsd.com/20081007/will-yahoo-and-aol-ever-stop-talking-and-make-a-deal-in-related-news-generalissimo-francisco-franco-is-still-dead/">copiously reported here</a> and all over, Yahoo and AOL have been engaged in never-ending talks about a possible deal to merge their flagging Internet businesses.</p>
<p>Now, sources tell me, the circle of executives at both companies interfacing with each other has been widened, for purposes of due diligence.</p>
<p>That chit-chatting includes Yahoo CEO Jerry Yang, who has been in New York several times recently [UPDATE: But not yesterday, in a story I had previously linked to here]&#8211;where AOL parent, Time Warner, is located&#8211;to meet once with its CEO, Jeff Bewkes, and see if they can actually complete the merger.</p>
<p>Now, all this frantic activity does not mean a deal will necessarily be struck. In fact, in typical Yahoo style, it is going very slowly and that is never a good thing in dealmaking.</p>
<p>But it is this kind of ramped-up blabbery that has many at both companies predicting&#8211;hoping, really&#8211;that a deal will go through, sooner or later, as soon as Time Warner and Yahoo can agree on a price.</p>
<p>Or, more precisely, a <em>percentage</em>, since <a href="http://kara.allthingsd.com/20081002/yahoo-drops-to-1558-a-share-but-microsoft-still-uninterested/">Yahoo&#8217;s stock price has been falling like a particularly sharp knife</a> of late.</p>
<p>Sources said Yahoo does not want Time Warner (TWX) to have any more than 25 percent of the new company in a trade for AOL&#8217;s assets&#8211;although that figure would be slightly more if the media giant throws in some of that &#8220;Harry Potter&#8221;-generated cash into the deal kitty.</p>
<p>Yahoo (YHOO) management, sources said, also think its assets are of significantly better quality than AOL&#8217;s, and it still has that powerful&#8211;although declining&#8211;share in the lucrative search market.</p>
<p>Thus, it does not want to pay the $8 to $10 billion price Time Warner wants, and it should not either. (Here is a <a href="http://www.alleyinsider.com/2008/10/jerry-please-don-t-buy-aol-for-8-billion">good analysis on the price issue by Silicon Alley Insider&#8217;s Henry Blodget</a>.)</p>
<p>But Yahoo shares closed yesterday at a troubling $14.58, down 73 cents, or almost five percent.</p>
<p>That means its market valuation also declined by many billion dollars very quickly. It is now at $20.2 billion.</p>
<p>These profound stock drops, said several sources, could spur Yahoo to act before it gets even worse, which is why talks have been more frequent in recent weeks.</p>
<p>While not the best state of mind, panic is always a good motivator, and both companies are surely desperate to turbocharge themselves in the face of tough competition and avoidable management mishaps in recent years.</p>
<p>The hope? That together the pair can do better than they have separately&#8211;by combining their advertising, content and communications assets, which are among the largest in the world.</p>
<p>In addition, the &#8220;new&#8221; Yahoo would be able to make massive cost cuts, including layoffs, under the cover of integration and starting off with a clean slate.</p>
<p>So who would emerge more powerful in a new set-up&#8211;AOL or Yahoo?</p>
<p>Here&#8217;s a short cheat list:</p>
<p><strong>Content:</strong></p>
<p><a href="http://kara.allthingsd.com/files/2008/10/2003703178.jpg"><img src="http://kara.allthingsd.com/files/2008/10/2003703178.jpg" alt="" title="2003703178" width="100" height="150" class="alignleft size-medium wp-image-4951" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2008/10/billwilson100x150_000.jpg"><img src="http://kara.allthingsd.com/files/2008/10/billwilson100x150_000.jpg" alt="" title="billwilson100x150_000" width="100" height="150" class="alignleft size-medium wp-image-4952" /></a></p>
<p>AOL and Yahoo have a similar range of content assets, with big sites in all the classic categories, like news, financial, sports and lifestyles. Yahoo&#8217;s content head is Scott Moore, while AOL&#8217;s is Bill Wilson (both pictured here, left to right).</p>
<p>As I wrote yesterday, I expect that the more dominant Yahoo will rule, slashing and burning most of the AOL-branded properties, keeping only interesting newer brands like sports blog FanHouse, celeb blog TMZ and the Engadget, Tuaw and JoyStiq tech blogs.</p>
<p>And while former Microsoftie Moore is the likely head of this behemoth, don&#8217;t count on the very adept Wilson, who is known as a skilled corporate player at AOL, to stick around without a big role in this arena.</p>
<p><strong>Communications:</strong></p>
<p>Again, advantage Yahoo, which has bigger calendaring, email and instant messaging assets, an area once overwhelmingly dominated by AOL. That was then, of course.</p>
<p>Still, AOL&#8217;s communications tools are used by a huge audience worldwide and the pair together would be a powerhouse. So much so, in fact, that this might be the one major regulatory hurdle any deal would face.</p>
<p><strong>Advertising:</strong></p>
<p><a href="http://kara.allthingsd.com/files/2008/09/joanne_bradford.jpg"><img src="http://kara.allthingsd.com/files/2008/09/joanne_bradford.jpg" alt="" title="joanne_bradford" width="100" height="150" class="alignright size-medium wp-image-3515" /></a></p>
<p><a href="http://kara.allthingsd.com/files/2008/10/clarizio.jpg"><img src="http://kara.allthingsd.com/files/2008/10/clarizio.jpg" alt="" title="clarizio" width="150" height="100" class="alignright size-medium wp-image-4953" /></a></p>
<p>Again, Yahoo would probably dominate, having just hired well-known former Microsoft exec Joanne Bradford to head up U.S. advertising sales. AOL&#8217;s top ad exec is Lynda Clarizio, a former lawyer who is considered dogged but much less experienced than Bradford. (Both are pictured here, right to left.)</p>
<p>And, Yahoo does have its search ad business, however weakening, and a stronger graphical ad business, even if the sector will be most under siege in the current down economy.</p>
<p>Plus, AOL&#8217;s Advertising.com, while a major ad network, is more of a business subject to bruising competition and squeezed margins.</p>
<p><strong>Community:</strong></p>
<p><a href="http://kara.allthingsd.com/files/2008/09/tapanbhat.jpg"><img src="http://kara.allthingsd.com/files/2008/09/tapanbhat.jpg" alt="" title="tapanbhat" width="100" height="120" class="alignleft size-medium wp-image-3963" /></a></p>
<p>Tapan Bhat (pictured here) now rules community at Yahoo, as well as its homepage, having just inherited it from the departing Brad Garlinghouse.</p>
<p><a href="http://kara.allthingsd.com/files/2008/10/joanna_shields.jpg"><img src="http://kara.allthingsd.com/files/2008/10/joanna_shields-220x300.jpg" alt="" title="joanna_shields" width="110" height="150" class="alignright size-medium wp-image-4954" /></a></p>
<p>But AOL has a savvy and voluble exec in <a href="http://kara.allthingsd.com/20070802/kara-visits-bebo-in-london/">Joanna Shields, who came recently via its Bebo social-networking acquisition</a>. While AOL woefully overpaid for Bebo and got played into thinking that other bidders were more interested than they actually were, it was Shields (pictured here) who essentially did that playing.</p>
<p>Sign her up for a top exec role in the combined company pronto!</p>
<p>In all seriousness, there is room for both in the newco, as both AOL and Yahoo seriously <em>bite</em> in the social-networking space. They will surely need a lot more than Bhat and Shields if they want to become true players in Web 2.0&#8242;s hottest and probably most important trend.</p>
<p><strong>Engineering:</strong></p>
<p>Yahoo. I do not need to explain this, do I?</p>
<p>Okay: AOL has always been incompetent in the technical arena, since its beginning days, compared with Silicon Valley companies like Yahoo.</p>
<p>All yours, <a href="http://kara.allthingsd.com/20080625/yahoo-reorg-will-be-announced-thursday/">Ash Patel</a>!</p>
<p><strong>Management:</strong></p>
<p>Now, it is here that it gets interesting.</p>
<p>Most feel the push by Yang to do an AOL deal&#8211;and make no mistake, it is being pushed by him most of all&#8211;is due to increased pressure from his board, as well as major investors, who have had just about enough of his leadership.</p>
<p><a href="http://kara.allthingsd.com/files/2008/10/jerry_yang.jpg"><img src="http://kara.allthingsd.com/files/2008/10/jerry_yang-200x300.jpg" alt="" title="jerry_yang" width="100" height="150" class="alignleft size-medium wp-image-4956" /></a></p>
<p>&#8220;There is no way Jerry stays on as CEO in a newco,&#8221; said one source about Yang (pictured here). &#8220;He&#8217;ll be kicked upstairs as chairman, and I will think [President Sue] Decker will also have to go eventually, since there will be a lot of resistance if she is named CEO.&#8221;</p>
<p>But, said other sources, these major management changes will not happen immediately, if at all, as it is too distracting in the wake of a deal and ruins the positive &#8220;story&#8221; that both companies will surely want to spin.</p>
<p>And spin they will! (Go, Tricia! Go, Jill!)</p>
<p><a href="http://kara.allthingsd.com/files/2008/10/biopic-grant.jpg"><img src="http://kara.allthingsd.com/files/2008/10/biopic-grant-300x300.jpg" alt="" title="biopic-grant" width="150" height="150" class="alignright size-medium wp-image-4955" /></a></p>
<p>And while he has a reputation for sharkish political skills, especially compared to Yahoo&#8217;s very diplomatic U.S. head, Hilary Schneider, expect AOL President Ron Grant to be an important part of the transition, since he is good&#8211;almost too good&#8211;at cutting costs.</p>
<p>Most expect his boss, AOL CEO Randy Falco, not to be part of the new company, thereby separating him and Grant, who are nicknamed &#8220;Smithers and Burns&#8221; at AOL, after &#8220;The Simpsons&#8221; creepy duo.</p>
<p>Most likely, there will be a search for a top-level CEO to take over the combined company&#8211;someone of the stature of New Corp.&#8217;s No. 2 Peter Chernin or eBay&#8217;s former leader Meg Whitman (except now, she is apparently Sen. John McCain&#8217;s pick for Treasury Secretary, if the Republican Presidential candidate were to win the election).</p>
<p>&#8220;If this has any chance of working out, the board has to push restart on the leadership,&#8221; said one person close to the situation, who notes that this deal is Yang&#8217;s last chance to truly impact the future of the company he co-founded and preserve its legacy. &#8220;Everyone gets that, even Jerry.&#8221;</p>
<p>But I think the idea that Yang would leave if there were to be a merger of Yahoo with AOL is wishful thinking on the part of his critics.</p>
<p>He appears tome to be very committed to seeing his vision of turning around Yahoo through.</p>
<p>And those who have counted him out always seem to be the ones who have been typically wrong, such as Microsoft CEO Steve Ballmer and shareholder activist Carl Icahn.</p>
<p>Because, for all the turmoil at Yahoo, it&#8217;s Yang still calling the shots.</p>
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		<title>Will Yahoo and AOL Ever Stop Talking and Make a Deal? (In Related News, Generalissimo Francisco Franco Is Still Dead.)</title>
		<link>http://allthingsd.com/20081007/will-yahoo-and-aol-ever-stop-talking-and-make-a-deal-in-related-news-generalissimo-francisco-franco-is-still-dead/</link>
		<comments>http://allthingsd.com/20081007/will-yahoo-and-aol-ever-stop-talking-and-make-a-deal-in-related-news-generalissimo-francisco-franco-is-still-dead/#comments</comments>
		<pubDate>Tue, 07 Oct 2008 07:11:50 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Bebo]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Chevy Chase]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Engadget]]></category>
		<category><![CDATA[FanHouse]]></category>
		<category><![CDATA[Generalissimo Francisco Franco]]></category>
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		<category><![CDATA[Jeff Bewkes]]></category>
		<category><![CDATA[Jerry Yang]]></category>
		<category><![CDATA[JoyStiq]]></category>
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		<category><![CDATA[merger]]></category>
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		<description><![CDATA[Back in the first season of "Saturday Night Live," one running catchphrase uttered by Chevy Chase would always crack the then-12-year-old BoomTown right up: "This breaking news just in: Generalissimo Francisco Franco is still dead."

It's that same kind of extreme déjà vu I feel with the continuing drip-drip-drip of the news-less news that Time Warner's AOL and Yahoo are still talking about a merger.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2008/10/gff_1223.jpg"><img src="http://kara.allthingsd.com/files/2008/10/gff_1223-222x300.jpg" alt="" title="gff_1223" width="222" height="300" class="alignright size-medium wp-image-4885" /></a></p>
<p>Back in the first season of &#8220;Saturday Night Live,&#8221; one running catchphrase uttered by Chevy Chase would always crack the then-12-year-old BoomTown right up: &#8220;This breaking news just in: Generalissimo Francisco Franco is <em>still</em> dead.&#8221;</p>
<p>It&#8217;s that same kind of extreme déjà vu I feel with the continuing drip-drip-drip of the news-less news that Time Warner&#8217;s AOL and Yahoo are <em>still</em> talking about a merger.</p>
<p>Both <a href="http://www.alleyinsider.com/2008/9/aol-boss-randy-falco-begs-time-warner-to-put-him-out-of-his-misery-twx-">Silicon Alley Insider&#8217;s (and soon-to-be AllThingsD.com blogger) Peter Kafka</a> and I wrote extensively about the talks on in mid-September, noting that the discussions centered around merging AOL&#8217;s content, advertising and software assets with Yahoo (minus the access business).</p>
<p>There were the price issues&#8211;Yahoo wanted to pay between $6 and $8 billion, while Time Warner has long wanted $10 billion&#8211;as well as the worries about integration (East Coasties versus West Coasties) and email dominance monopoly problems.</p>
<p><a href="http://kara.allthingsd.com/20080922/reset-whats-next-for-yahoo-merging-with-aol-new-execs/">As I wrote on Sept. 23</a>, for example:</p>
<blockquote><p>That support will be especially important if Yahoo tries to buy AOL, which it is again strongly considering as a way to bolster its ad business, international portfolio and email and content offerings.</p>
<p>Several sources I have spoken to recently have said that Yahoo leadership is very interested in doing such a deal, although not at the $10 billion price tag that Time Warner wants. (Think half and add a little more.)</p>
<p>In addition, there are some daunting regulatory and integration issues&#8211;AOL and Yahoo email and messaging combo would be a giant in the space, and the HQs of the companies are on opposite coasts.</p>
<p>But, the deal would give Yahoo some more experienced executives it needs and make it more attractive to others who might not consider going to Yahoo in its present state.</p>
<p>Yang had been pinging a lot of execs over the last year and has had little uptake.</p>
<p>But a stronger and more flexible Yahoo&#8211;i.e., it knows it has to change dramatically&#8211;would surely be more enticing, especially in a down economy.&#8221;</p></blockquote>
<p>Now comes yet another <a href="http://www.techcrunch.com/2008/10/06/aol-yahoo-merger-details-emerge-deal-could-happen-this-month/">story yesterday from TechCrunch that the talks are&#8211;wait for it&#8211;<em>still</em> on</a>.</p>
<p>The story recounted similar details and added even older ideas from previously reported AOL-Yahoo talks (some multi-billion-dollar cash infusion from Time Warner, for example).</p>
<p>And, said TechCrunch, it could happen this month!</p>
<p>Good gracious&#8211;October is, like, a <em>really</em> long month. And, if not October, I guess November is good or maybe December. Hey, what about 2009?</p>
<p>Actually, what everyone really would like to know is what the heck is taking Time Warner (TWX) and Yahoo (YHOO) so long, hashing over the same issues (price mostly), especially if it is such a stellar idea?</p>
<p>And, with the economy crashing all around and Yahoo&#8217;s and Time Warner&#8217;s stock hitting five-year lows, one has to wonder what, exactly, the pair are waiting for?</p>
<p>A more fortuitous reading of the entrails? A sign from the heavens? Better winds?</p>
<p>Well, I hate to inform Time Warner CEO Jeff Bewkes and Yahoo CEO Jerry Yang, but  the tide is not turning anytime soon, and both their companies are getting weaker by the minute.</p>
<p><a href="http://kara.allthingsd.com/files/2008/10/drunks.gif"><img src="http://kara.allthingsd.com/files/2008/10/drunks-300x294.gif" alt="" title="drunks" width="250" height="250" class="alignleft size-medium wp-image-4887" /></a></p>
<p>I once called the pairing of AOL and Yahoo a little like leaning two drunks against each other to keep them from toppling over.</p>
<p>Looking back, I will admit that was a little harsh.</p>
<p>Given the stakes now, though&#8211;and especially if Yahoo has to abandon its controversial search ad outsourcing deal with Google (GOOG)&#8211;it makes sense to combine forces.</p>
<p>In the online ad space, for example, Yahoo and AOL mostly complement each other. The same is true in email and communications tools. And, while Bebo is not the prize Time Warner touted it as, despite paying a king&#8217;s ransom for it, Yahoo has no social-networking property.</p>
<p>The only area of true overlap is in content. Here, based on many sources, I would imagine if a deal is ever struck that Yahoo will slash and burn most of AOL-branded properties, keeping only interesting newer brands like sports blog FanHouse, celeb blog TMZ and the Engadget, Tuaw and JoyStiq tech blogs.</p>
<p>And, in fact, if the pair even gets its act together&#8211;this or next week would be great for us&#8211;it will give them the much-needed impetus to start making the massive cuts needed at both Web outfits for a long time now.</p>
<p>In that regard, look for an AOL exec like its President Ron Grant to be buttonholed to swing that particular ax.</p>
<p>Yahoo, with its less confrontational culture, has never been good at that kind of thing. For all its many flaws, it is a talent AOL will surely bring to the party.</p>
<p>If, of course, Yahoo and AOL ever manage to throw one before they become too much like Generalissimo Franco.</p>
<p>You know: Still dead.</p>
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