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	<title>AllThingsD &#187; fragrance</title>
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		<title>We&#039;re Naming It the Motorola STNKR, After Our Q1 Earnings &#8230;</title>
		<link>http://allthingsd.com/20070514/motorola-stnkr/</link>
		<comments>http://allthingsd.com/20070514/motorola-stnkr/#comments</comments>
		<pubDate>Mon, 14 May 2007 17:29:06 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Carl Icahn]]></category>
		<category><![CDATA[cellular]]></category>
		<category><![CDATA[fragrance]]></category>
		<category><![CDATA[Motorola]]></category>

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		<description><![CDATA[Carl Icahn was right. Motorola really is desperate for a new product. How else to explain a patent the company was awarded last month for a "communication device having a scent-release feature and method thereof."]]></description>
			<content:encoded><![CDATA[<p><img src='http://digitaldaily.allthingsd.com/files/2007/05/smellophone-723219.thumbnail.jpg' alt='smellophone-723219.jpg' /> Carl Icahn was right.  <a href="http://www.law.com/jsp/legaltechnology/pubArticleLTN.jsp?id=1178701485598&amp;rss=ltn">Motorola really is desperate for a new product</a>. How else to explain <a href="http://patft.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&amp;Sect2=HITOFF&amp;p=1&amp;u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&amp;r=1&amp;f=G&amp;l=50&amp;co1=AND&amp;d=PTXT&amp;s1=7200363.PN.&amp;OS=PN/7200363&amp;RS=PN/7200363">a patent</a> the company was awarded last month for a &#8220;communication device having a scent-release feature and method thereof.&#8221;  Outfitted with an aromatic gel packet, this <a href="http://www.informationweek.com/hardware/showArticle.jhtml?articleID=199501010&amp;cid=RSSfeed_TechWeb">smellophone</a> releases fragrance much like a plug-in air freshener. The question is, why? Motorola&#8217;s answer: &#8220;Some cellular telephone users are the same individuals who enjoy having plug-in scent units located around their homes, and may miss not having a nice-smelling fragrance while they are on the go. Therefore, a need exists for a communication device such as a cellular telephone that can address some of the above-mentioned problems.&#8221;</p>
<p>Now, admittedly, fragrance is a multibillion-dollar industry that&#8217;s expected to continue its <a href="http://us.acnielsen.com/pubs/2006_q3_ci_household.shtml">rapid growth</a> through 2007 and beyond.  But will that growth extend into the portable-electronics industry? Honestly, I have no idea what Motorola is thinking here. No wonder the company has <a href="http://www.examiner.com/a-715515~Motorola_Says_Icahn_Not_Elected_to_Board.html">lost about one-third of its market value since last October.</a></p>
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		<title>We're Naming It the Motorola STNKR, After Our Q1 Earnings &#8230;</title>
		<link>http://allthingsd.com/20070514/motorola-stnkr-2/</link>
		<comments>http://allthingsd.com/20070514/motorola-stnkr-2/#comments</comments>
		<pubDate>Mon, 14 May 2007 17:29:06 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Carl Icahn]]></category>
		<category><![CDATA[cellular]]></category>
		<category><![CDATA[fragrance]]></category>
		<category><![CDATA[Motorola]]></category>

		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/20070514/motorola-stnkr/</guid>
		<description><![CDATA[Carl Icahn was right. Motorola really is desperate for a new product. How else to explain a patent the company was awarded last month for a "communication device having a scent-release feature and method thereof."]]></description>
			<content:encoded><![CDATA[<p><img src='http://digitaldaily.allthingsd.com/files/2007/05/smellophone-723219.thumbnail.jpg' alt='smellophone-723219.jpg' /> Carl Icahn was right.  <a href="http://www.law.com/jsp/legaltechnology/pubArticleLTN.jsp?id=1178701485598&amp;rss=ltn">Motorola really is desperate for a new product</a>. How else to explain <a href="http://patft.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&amp;Sect2=HITOFF&amp;p=1&amp;u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&amp;r=1&amp;f=G&amp;l=50&amp;co1=AND&amp;d=PTXT&amp;s1=7200363.PN.&amp;OS=PN/7200363&amp;RS=PN/7200363">a patent</a> the company was awarded last month for a &#8220;communication device having a scent-release feature and method thereof.&#8221;  Outfitted with an aromatic gel packet, this <a href="http://www.informationweek.com/hardware/showArticle.jhtml?articleID=199501010&amp;cid=RSSfeed_TechWeb">smellophone</a> releases fragrance much like a plug-in air freshener. The question is, why? Motorola&#8217;s answer: &#8220;Some cellular telephone users are the same individuals who enjoy having plug-in scent units located around their homes, and may miss not having a nice-smelling fragrance while they are on the go. Therefore, a need exists for a communication device such as a cellular telephone that can address some of the above-mentioned problems.&#8221;</p>
<p>Now, admittedly, fragrance is a multibillion-dollar industry that&#8217;s expected to continue its <a href="http://us.acnielsen.com/pubs/2006_q3_ci_household.shtml">rapid growth</a> through 2007 and beyond.  But will that growth extend into the portable-electronics industry? Honestly, I have no idea what Motorola is thinking here. No wonder the company has <a href="http://www.examiner.com/a-715515~Motorola_Says_Icahn_Not_Elected_to_Board.html">lost about one-third of its market value since last October.</a></p>
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		<title>Introducing the &#039;Smellophone&#039;</title>
		<link>http://allthingsd.com/20070514/ddv20070514/</link>
		<comments>http://allthingsd.com/20070514/ddv20070514/#comments</comments>
		<pubDate>Mon, 14 May 2007 17:13:06 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Carl Icahn]]></category>
		<category><![CDATA[cellphone]]></category>
		<category><![CDATA[Digital Daily Live]]></category>
		<category><![CDATA[download]]></category>
		<category><![CDATA[fragrance]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Linux]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Motorola]]></category>
		<category><![CDATA[open source]]></category>
		<category><![CDATA[video]]></category>

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		<description><![CDATA[[ See post to watch video ]]]></description>
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		<title>Introducing the 'Smellophone'</title>
		<link>http://allthingsd.com/20070514/ddv20070514-2/</link>
		<comments>http://allthingsd.com/20070514/ddv20070514-2/#comments</comments>
		<pubDate>Mon, 14 May 2007 17:13:06 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Carl Icahn]]></category>
		<category><![CDATA[cellphone]]></category>
		<category><![CDATA[Digital Daily Live]]></category>
		<category><![CDATA[download]]></category>
		<category><![CDATA[fragrance]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[Linux]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Motorola]]></category>
		<category><![CDATA[open source]]></category>
		<category><![CDATA[video]]></category>

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		<description><![CDATA[[ See post to watch video ]]]></description>
			<content:encoded><![CDATA[<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={894536560}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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