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		<title>Twitter Courts Google&#039;s Sundar Pichai for Head of Product</title>
		<link>http://allthingsd.com/20110108/twitter-courts-googles-sundar-pichai-to-be-its-head-of-product/</link>
		<comments>http://allthingsd.com/20110108/twitter-courts-googles-sundar-pichai-to-be-its-head-of-product/#comments</comments>
		<pubDate>Sun, 09 Jan 2011 02:49:46 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
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		<guid isPermaLink="false">http://networkeffect.allthingsd.com/?p=2133</guid>
		<description><![CDATA[Sundar Pichai, the man in charge of Chrome and Chrome OS at Google, is being aggressively courted by Twitter to be its next head of product, according to sources.

But Google is apparently fighting back hard on this latest effort by high-profile Web 2.0 companies, including Twitter and Facebook, to raid its huge talent pool.]]></description>
			<content:encoded><![CDATA[<p>Sundar Pichai, the man in charge of Chrome and Chrome OS at Google, is being aggressively courted by Twitter to be its next head of product, according to sources with knowledge of the situation.</p>
<p><img class="alignright size-thumbnail wp-image-2135" title="SundarPichai" src="http://networkeffect.allthingsd.com/files/2011/01/SundarPichai-150x150.jpg" alt="" width="150" height="150" /></p>
<p>However, added sources, Google is fighting hard to counter the Twitter offer, so Pichai could easily stay with his current employer. At Google, which he joined in April 2004, Pichai is a VP of Product Management.</p>
<p>If successful, the hiring of Pichai would be a major raid for Twitter, and mark its place next to Facebook as an up-and-comer in the race to entice away top Google executives.</p>
<p>More importantly, Twitter could use the product help.</p>
<p>The San Francisco microblogging company, which <a href="http://kara.allthingsd.com/20101215/exclusive-twitter-raises-200-million-at-3-7-billion-valuation-adds-mccue-and-rosenblatt-to-board/">just raised a massive funding</a>, has done relatively little product development recently, in large part because its focus has been absorbed by overwhelming growth and infrastructure problems.</p>
<p>Pichai certainly fits the bill as a head of product for Twitter, given his job at Google. The well-regarded tech exec heads the Silicon Valley search giant&#8217;s high-profile Chrome browser and Chrome OS efforts.</p>
<p>Pichai was front and center at an <a href="http://digitaldaily.allthingsd.com/20091119/a-first-look-at-googles-chrome-os-on-thursday">unveiling of Chrome OS plans</a> in November, and touted the Chrome browser&#8217;s 40 million users only a year after its debut in 2009.</p>
<p>But not everyone is so sanguine. Paul Buchheit, founder of Gmail (and FriendFeed) predicted a very short life for Google’s still-in-beta Chrome OS, noting&#8211;<a href="http://mobilized.allthingsd.com/20101214/gmail-founder-says-chrome-is-doome/?mod=ATD_search">on Twitter</a> in December&#8211;that he thought the product would be axed or fused with Android in 2011.</p>
<p>As Mobilized&#8217;s Ina Fried wrote at the time:</p>
<blockquote class="memo"><p>Google originally hoped to have Chrome OS-based computers for sale this year, but has run into some delays. Last week, the company released a beta version of the software and <a href="http://digitaldaily.allthingsd.com/20101207/google-shows-off-chrome-web-store/">distributed to testers an unbranded laptop</a> running the operating system. However, it&#8217;s worth noting that in doing so, Google has hardly made the strongest hardware case for the operating system, using a relatively bulky netbook with a reliable, but hardly power-sipping Intel Atom processor.</p>
<p>The idea of merging the two operating systems has some merit. Doing so would pair a top-notch browser with an ecosystem that already has a lot of applications and developers.</p>
<p>For now, the operating systems are distinct, with Android running hundreds of thousands of applications and used largely on phones, along with a few tablets, such as Samsung&#8217;s Galaxy Tab. However, Google VP Andy Rubin confirmed after his <a href="http://mobilized.allthingsd.com/20101206/googles-andy-rubin-dives-into-android/">appearance at last week&#8217;s <strong>D: Dive Into Mobile</strong></a> that the company is working on a new version of Android, known as Honeycomb, that is <a href="http://mobilized.allthingsd.com/20101207/backstage-at-d-mobile-googles-andy-rubin-/?mod=ATD_search">geared exclusively to tablets</a>. (The <a href="http://kara.allthingsd.com/20101214/d-dive-into-mobile-the-full-interview-video-of-google-androids-andy-rubin/">full video of Rubin&#8217;s onstage appearance</a> was posted on our site earlier today.)</p>
<p>Acer and a couple of other hardware makers have<a href="http://mobilized.allthingsd.com/20101129/acer-ceo-on-why-hes-waiting-on-android-tablets/"> said they plan to do Chrome OS netbooks</a> next year once the software is ready.</p></blockquote>
<p>If hired, Pichai would fill an open spot left by the departure of longtime Twitter VP of Product Jason Goldman, who <a href="http://networkeffect.allthingsd.com/20101209/help-wanted-twitter-seeks-product-direction/">stepped down</a> at the beginning of December.</p>
<p>The attempt to bring on Pichai to lead product brings into question former CEO Evan Williams&#8217;s role at the company. When he <a href="http://mediamemo.allthingsd.com/20101004/breaking-twitter-replaces-ceo-ev-williams-with-deputy-dick-costolo/">stepped down as CEO</a>, Williams said it was in order to focus on product strategy, and when Goldman gave up his position, many assumed Williams was the natural substitute.</p>
<p><img class="alignleft size-full wp-image-2138" title="SundarPichaiTwitter" src="http://networkeffect.allthingsd.com/files/2011/01/SundarPichaiTwitter.png" alt="" width="260" height="116" /></p>
<p>While Pichai would be a strong choice for the job, he has not been an active user of the product.</p>
<p>Until recently, that is.</p>
<p><a href="http://twitter.com/#!/sundarpichai">Pichai&#8217;s own Twitter account</a> has a grand total of 118 tweets, with about a third of them posted in the last month.</p>
<p>Yesterday, in an <a href="http://mediamemo.allthingsd.com/20110107/live-twitter-ceo-dick-costolo-at-dces/">interview with BoomTown&#8217;s Kara Swisher at <strong>D@CES</strong></a>, Twitter CEO Dick Costolo said some product goals for Twitter included a better experience for passive users and a more &#8220;agnostic&#8221; experience across platforms.</p>
<p>Costolo also mentioned a new zero tolerance policy for infrastructure problems, and said that Twitter does not consider itself a &#8220;platform company,&#8221; but rather one that has APIs.</p>
<p>The Google-Twitter connection is strong, and not just on the we-want-to-buy-you front&#8211;Google has often cast its acquisitive eyes at Twitter and still does.</p>
<p>And many Twitter employees were formerly Googlers, although not all in the same era or area.</p>
<p>Costolo himself came to Twitter after being at Google, which had acquired his last start-up, FeedBurner.</p>
<p>Other former Googlers include many on Twitter&#8217;s product team, such as Othman Laraki and Elad Gil, who were product managers at Google Mobile Maps and Google Toolbar before joining Twitter through its <a href="http://kara.allthingsd.com/20091223/twitter-now-one-acquisition-closer-to-improved-stalking/">acquisition of their geo start-up Mixer Labs</a>.</p>
<p>In addition, last year, Twitter <a href="http://mediamemo.allthingsd.com/20090712/a-google-lawyer-waves-goodbye-lands-at-twitter/">nabbed</a> Google lawyer Alexander Macgillivray as its general counsel.</p>
<p>And, of course, Twitter co-founders Williams and Biz Stone had worked at Google after it bought Blogger. They created Twitter after they left the company.</p>
<p>It&#8217;s possible that Pichai leaving Google might have something to do with the company favoring the Android mobile operating system over Chrome OS, but seems more likely that the Twitter role would just be a compelling opportunity for him.</p>
<p>Twitter declined comment, and Google has not responded to an inquiry about Pichai.</p>
<p>Until this nail-biting talent raid has a resolution, here&#8217;s a <a href="http://www.youtube.com/watch?v=KS7-zg25C0Y">video</a> of Pichai talking at the Web 2.0 Summit in 2009:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="380" height="229" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/KS7-zg25C0Y?fs=1&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="380" height="229" src="http://www.youtube.com/v/KS7-zg25C0Y?fs=1&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
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		</item>
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		<title>Gmail Founder Says Chrome OS Is DOA</title>
		<link>http://allthingsd.com/20101214/gmail-founder-says-chrome-is-doome/</link>
		<comments>http://allthingsd.com/20101214/gmail-founder-says-chrome-is-doome/#comments</comments>
		<pubDate>Tue, 14 Dec 2010 17:42:32 +0000</pubDate>
		<dc:creator>Ina Fried</dc:creator>
				<category><![CDATA[Dive Into Mobile]]></category>
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		<guid isPermaLink="false">http://mobilized.allthingsd.com/?p=879</guid>
		<description><![CDATA[The founder of Gmail is taking a dim view of Google's Chrome OS, predicting that by next year the project will either have been killed or merged with Android. In a series of posts on FriendFeed, Paul Buchheit argues that the Web-based operating system brings little to the table that Android can't do better.]]></description>
			<content:encoded><![CDATA[<p>The founder of Gmail (and FriendFeed) is predicting a very short life for Google&#8217;s still-in-beta Chrome OS.</p>
<p>In posts on <a href="http://friendfeed.com/paul/1af77944/prediction-chromeos-will-be-killed-next-year-or">FriendFeed</a> and <a href="http://twitter.com/#!/paultoo/status/14631053989773313">Twitter</a>, Paul Buchheit said on Tuesday that he thinks Google will axe the product next year, either fusing it with Android or killing it outright.<br />
<img src="http://mobilized.allthingsd.com/files/2010/12/Screen-shot-2010-12-14-at-9.43.52-AM-275x78.png" alt="" title="Screen shot 2010-12-14 at 9.43.52 AM" width="200" height="56" class="alignright size-medium wp-image-883" /><br />
Chrome OS will meet that fate, Buchheit said on FriendFeed &#8220;because ChromeOS has no purpose that isn&#8217;t better served by Android (perhaps with a few mods to support a non-touch display).&#8221;</p>
<p>Buchheit is certainly not the first person to question Google&#8217;s dual-operating-system strategy. (<a href="http://d8.allthingsd.com/20100621/d8-video-steve-ballmer-and-ray-ozzie-full-interview/">Microsoft CEO Steve Ballmer notably did so</a> at last year&#8217;s <strong>D8</strong> conference, although the soon-to-be exiting Ray Ozzie followed up that he actually sees Android as a bet for the present state of mobile while Chrome OS is a bet on a cloud-based future.)</p>
<p>&#8220;Yeah, I was thinking, &#8216;Is this too obvious to even state?&#8217;, but then I see people taking ChromeOS seriously, and Google is even shipping devices for some reason,&#8221; Buchheit wrote on FriendFeed.</p>
<p>Google originally hoped to have Chrome OS-based computers for sale this year, but has run into some delays. Last week, the company released a beta version of the software and <a href="http://digitaldaily.allthingsd.com/20101207/google-shows-off-chrome-web-store/">distributed to testers an unbranded laptop</a> running the operating system. However, it&#8217;s worth noting that in doing so, Google has hardly made the strongest hardware case for the operating system, using a relatively bulky netbook with a reliable, but hardly power-sipping Intel Atom processor.</p>
<p>The idea of merging the two operating systems has some merit. Doing so would pair a top-notch browser with an ecosystem that already has a lot of applications and developers. </p>
<p>For now, the operating systems are distinct, with Android running hundreds of thousands of applications and used largely on phones, along with a few tablets, such as Samsung&#8217;s Galaxy Tab. However, Google VP Andy Rubin confirmed after his <a href="http://mobilized.allthingsd.com/20101206/googles-andy-rubin-dives-into-android/">appearance at last week&#8217;s <strong>D: Dive Into Mobile</strong></a> that the company is working on a new version of Android, known as Honeycomb, that is <a href="http://mobilized.allthingsd.com/20101207/backstage-at-d-mobile-googles-andy-rubin-/?mod=ATD_search">geared exclusively to tablets</a>. (The <a href="http://kara.allthingsd.com/20101214/d-dive-into-mobile-the-full-interview-video-of-google-androids-andy-rubin/">full video of Rubin&#8217;s onstage appearance</a> was posted on our site earlier today.)</p>
<p>Acer and a couple of other hardware makers have<a href="http://mobilized.allthingsd.com/20101129/acer-ceo-on-why-hes-waiting-on-android-tablets/"> said they plan to do Chrome OS netbooks</a> next year once the software is ready.</p>
]]></content:encoded>
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		<title>Facebook Acqhirees Make a Quick Mark on Its Products</title>
		<link>http://allthingsd.com/20101123/facebook-acqhirees-make-a-quick-mark-on-its-products/</link>
		<comments>http://allthingsd.com/20101123/facebook-acqhirees-make-a-quick-mark-on-its-products/#comments</comments>
		<pubDate>Tue, 23 Nov 2010 13:00:12 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
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		<guid isPermaLink="false">http://networkeffect.allthingsd.com/?p=672</guid>
		<description><![CDATA[Facebook has a well-defined M&#38;A strategy of bringing in talent from young, small companies and shutting down their products. But there's also a pattern emerging for what happens to that talent. Acqhired CEOs hold prominent roles on Facebook's product team; nearly every recent Facebook product launch seems to have been introduced by an acqhired employee.]]></description>
			<content:encoded><![CDATA[<p>Facebook has a well-defined M&amp;A strategy of bringing in talent from young, small companies*. The company has reeled in <a href="http://www.insidefacebook.com/2010/11/21/facebook-acquisitions-vaughan-smith/">10 acquisitions</a> this year, in most cases shutting down acquired services soon after a deal closes. The most it is known to have paid for a company is $50 million for FriendFeed. This has helped shape the epidemic of short-term thinking in today&#8217;s Web start-ups; sometimes, showing you are technically adept and have interesting ideas is all it takes for you to get a lucrative contract with Facebook and give your backers a mild return on their investment.</p>
<p><div id="attachment_680" class="wp-caption alignleft" style="width: 160px"><img class="size-thumbnail wp-image-680" title="BretTaylor" src="http://networkeffect.allthingsd.com/files/2010/11/BretTaylor-150x150.jpg" alt="" width="150" height="150" /><p class="wp-caption-text">Bret Taylor</p></div></p>
<p>But there&#8217;s also a pattern emerging for what happens to that talent once folks arrive at Facebook. Acqhired CEOs hold prominent roles on Facebook&#8217;s product team; nearly every recent Facebook product launch seems to have been led by an acqhired employee. Most recently, <a href="http://networkeffect.allthingsd.com/20101115/live-from-facebooks-email-launch/">Facebook Messages</a> was product-managed by Dan Hsiao, who joined the company with the FriendFeed acquisition. Hsiao had actually been a more junior member of the FriendFeed team, having started there as an intern in 2008. Now he is managing what Facebook called <a href="http://networkeffect.allthingsd.com/20101115/live-from-facebooks-email-launch/">the largest engineering team it has ever put together for a launch</a>.</p>
<p>Meanwhile, former FriendFeed CEO Bret Taylor is CTO of Facebook. Hot Potato CEO Justin Shaffer was product manager for Facebook Groups and is now product manager for the company&#8217;s Places and Events products (his company was only acquired in August). Divvyshot CEO Sam Odio is now product manager for Facebook Photos. Nextstop CEO Carl Sjogreen now holds the title &#8220;head of platform development,&#8221; according to a Facebook spokeperson.</p>
<p>And Gokul Rajaram, known for his seminal work as a product manager on Google AdSense, is now in charge of Facebook&#8217;s ad technology. Rajaram came to Facebook through the <a href="http://kara.allthingsd.com/20100815/exclusive-facebook-snaps-up-chai-labs/">acquisition of his company Chai Labs</a>, also last August. Multiple sources confirmed Rajaram&#8217;s role at Facebook, though Facebook declined to.</p>
<p><div id="attachment_681" class="wp-caption alignleft" style="width: 160px"><img class="size-thumbnail wp-image-681" title="gokulrajaram" src="http://networkeffect.allthingsd.com/files/2010/11/gokulrajaram-150x150.png" alt="" width="150" height="150" /><p class="wp-caption-text">Gokul Rajaram</p></div></p>
<p>Facebook has its reasons for keeping a big-name hire like Rajaram under the radar; for one, Google can&#8217;t be happy to have lost the opportunity to buy his start-up. The former Googler has been an adviser and director to multiple companies, including Canoe Ventures and Associated Content.</p>
<p>Elsewhere, Blake Ross and Joe Hewitt from Facebook&#8217;s first acquisition, Parakey, have had significant roles on products like Facebook Questions and the Facebook iPhone app. Ross&#8217;s title is Director of Product, though he is currently on sabbatical. Hewitt is working on undisclosed projects but &#8220;more on the engineering side,&#8221; said the spokesperson.</p>
<p>Facebook is not yet talking about where it will assign Sam Lessin, CEO of the just-acquired storage start-up Drop.io, and Cory Ondrejka and Bruce Rogers, founders of the just-acquired gaming start-up Walletin.</p>
<p>Facebook says it has about &#8220;two dozen PMs,&#8221; so the acqhired folks account for a significant but not dominant portion of that corps.</p>
<p>Facebook CEO Mark Zuckerberg <a href="http://gigaom.com/2010/10/07/zuckerberg-keep-the-talent-acquisitions-coming/">told me last month</a>:</p>
<blockquote class="memo"><p>We have a big footprint but we want to operate like a startup and take risks, and the best way to do that is to get people who self-select towards being entrepreneurs&#8230; The only real theme is that we haven’t bought any companies yet to get the company. It’s always been because we have a lot of respect for the people involved.</p></blockquote>
<p>This kind of track record may make Facebook an even more enticing acquirer for small start-ups. On the other hand, it&#8217;s probably disheartening for Facebook&#8217;s homegrown talent to see these opportunities handed to people who are brand-new and who, in many cases, have little experience working at the scale of hundreds of millions of users.</p>
<p>*<em>Facebook has also explored larger acquisitions of companies like <a href="http://kara.allthingsd.com/20081124/when-twitter-met-facebook-the-acquisition-deal-that-fail-whaled/">Twitter</a> and Foursquare (though <a href="http://kara.allthingsd.com/20100423/welcome-to-the-hotel-california-heres-whats-really-happening-in-the-foursquare-pig-pile/">Kara Swisher reported those talks were less serious than portrayed elsewhere</a>), but those deals were never consummated. </em></p>
<p><em>Please see the disclosure about Facebook in <a href="http://allthingsd.com/about/liz-gannes/">my ethics statement</a>. </em></p>
<p><em><a href="http://www.flickr.com/photos/briansolis/3708240616/">Bret Taylor photo (CC)</a> <a href="http://www.briansolis.com">Brian Solis</a></em>.</p>
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		<title>Memolane Makes Web Memories Last</title>
		<link>http://allthingsd.com/20101122/memolane-makes-web-memories-last-1000-invites-available/</link>
		<comments>http://allthingsd.com/20101122/memolane-makes-web-memories-last-1000-invites-available/#comments</comments>
		<pubDate>Mon, 22 Nov 2010 19:20:33 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[About.me]]></category>
		<category><![CDATA[AllofMe]]></category>
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		<category><![CDATA[August Capital]]></category>
		<category><![CDATA[Copenhagen]]></category>
		<category><![CDATA[Dipity]]></category>
		<category><![CDATA[Eric Lagier]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[FriendFeed]]></category>
		<category><![CDATA[Greplin]]></category>
		<category><![CDATA[Last.fm]]></category>
		<category><![CDATA[Memolane]]></category>
		<category><![CDATA[NetworkEffect]]></category>
		<category><![CDATA[OurStory]]></category>
		<category><![CDATA[scrapbooking]]></category>
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		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://networkeffect.allthingsd.com/?p=648</guid>
		<description><![CDATA[The best-designed site I've seen to help create digital scrapbooks is named Memolane, and it calls them "web time machines." If you want to try Memolane out, the Copenhagen-based company is doing its first public release of beta invites today.]]></description>
			<content:encoded><![CDATA[<p>Social media has a memory problem. Services like Facebook and Twitter exist primarily in the present. If I deleted my account on either site tomorrow, it would be a chafe to recreate all my connections, but I could start where I left off content-wise without feeling that I&#8217;d lost much. Though so many of our lives&#8217; moments now exist online, rarely do we sit back and reminisce.</p>
<p>Facebook now allows users to &#8220;Download Your Information&#8221; into a Zip file, and Twitter has gotten somewhat better at storing older tweets so you can scan and search through them (they used to seemingly drop off a cliff). But there&#8217;s still an opportunity to help people  enjoy the archive of their lives by making beautiful mashups and skins for these services.</p>
<p>The best-designed site I&#8217;ve seen to help create digital scrapbooks is named <a href="http://memolane.com/">Memolane</a>, and it calls them &#8220;web time machines.&#8221; If you want to try Memolane out, the Copenhagen-based company is doing its first public release of beta invites today.</p>
<p><img class="alignnone size-large wp-image-655" title="Memolane" src="http://networkeffect.allthingsd.com/files/2010/11/Memolane-600x317.png" alt="" width="336" height="178" /></p>
<p>Memolane&#8217;s interface is a horizontal timeline (partially pictured above). You plug in your social media accounts: Twitter, Facebook, Flickr, Foursquare, TripIt, Spotify, etc., and Memolane imports everything you&#8217;ve ever done on them and organizes it chronologically. Then use the arrow keys to scan through your life, or click on the expandable time line to see a specific day. You can keep your Memolane account completely private, make it public, or create a shared account where people can add items related to a specific group experience (say, all the pictures taken at a wedding).</p>
<p>Memolane is a lot like FriendFeed and other services that don&#8217;t make sense for people who don&#8217;t already express themselves in multiple places online. And there may not be a strong enough reason for some people to come back. This is basically a presentation layer for data that&#8217;s stored elsewhere, with no real interactions happening on Memolane itself (yet).</p>
<p>But I could see Memolane being useful in a number of different ways: in addition to personal scrapbooking, you might want to create a Memolane of your public-facing feeds and turn it into a personal splash page, something that&#8217;s more dynamic than alternatives like <a href="http://about.me/">About.me</a>. Or you might want to write a collaborative story of a major event in your life like the founding of a startup, as <a href="http://beta.memolane.com/stories/8a3d3bacd1eef863886c00023c5dc8ed">Memolane itself</a> has done.</p>
<p>The company has already built some neat integrations; for instance, if you plug in your history from Last.fm or Spotify and then scan to a day where you were listening to music, you can replay those tunes inline. Overall, the HTML5 interface is responsive though not terrifically customizable.</p>
<p>Memolane has raised $2 million from Atomico Ventures and August Capital (CEO Eric Lagier is connected with both firms from his work running mobile for Skype from 2005 to 2008). Lagier said like to move the company to the San Francisco Bay Area if he can; for now its official headquarters are an SF mailing address on Market Street.</p>
<p>In terms of competition for Memolane, there are some direct ones like OurStory and AllofMe but they are not nearly as well designed. <a href="http://www.dipity.com/">Dipity</a> is a nice service that helps people build interactive timelines on any topic. There&#8217;s also the angle of making your archive of data more interesting by making it searchable, which is what <a href="https://www.greplin.com/">Greplin</a> is doing. But I don&#8217;t even want to look up the market research for how much money was spent on scrapbooking in the last year.</p>
<p><iframe src="http://player.vimeo.com/video/16474788?title=0&amp;byline=0&amp;portrait=0" width="400" height="225" frameborder="0"></iframe>
<p><a href="http://vimeo.com/16474788">Memolane &#8211; Your time machine for the web</a> from <a href="http://vimeo.com/memolane">Memolane</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
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		<title>Gmail Creator Leaves Facebook for Y Combinator</title>
		<link>http://allthingsd.com/20101112/gmail-creator-leaves-facebook-for-y-combinator/</link>
		<comments>http://allthingsd.com/20101112/gmail-creator-leaves-facebook-for-y-combinator/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 18:59:46 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[acquired]]></category>
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		<category><![CDATA[Harjeet Taggar]]></category>
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		<category><![CDATA[Jessica Livingston]]></category>
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		<category><![CDATA[Paul Buchheit]]></category>
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		<guid isPermaLink="false">http://networkeffect.allthingsd.com/?p=307</guid>
		<description><![CDATA[Paul Buchheit, the well-respected developer and angel investor, is moving on from Facebook, which had acquired him along with FriendFeed, the start-up he co-founded and funded.]]></description>
			<content:encoded><![CDATA[<p>Paul Buchheit, the well-respected developer and angel investor, is moving on from Facebook, which had acquired him along with FriendFeed, the start-up he co-founded and funded.</p>
<p><div id="attachment_309" class="wp-caption alignleft" style="width: 160px"><img src="http://networkeffect.allthingsd.com/files/2010/11/paulbuchheit-150x150.jpg" alt="" title="paulbuchheit" width="150" height="150" class="size-thumbnail wp-image-309" /><p class="wp-caption-text">Paul Buchheit</p></div></p>
<p>Buchheit has <a href="http://ycombinator.posterous.com/y-combinator-announces-two-new-partners-paul">joined</a> Mountain View, Calif.-based <a href="http://ycombinator.com/">Y Combinator</a> as a partner, a move that wasn&#8217;t altogether unexpected as he had been closely affiliated with the start-up incubator program. As an angel investor, Buchheit is the all-time leader for total YC companies backed. By the time the last three-month YC session had ended with a public Demo Day presentation to potential investors, Buchheit had <a href="http://news.ycombinator.com/item?id=1647357">already funded</a> five of the 36 companies.</p>
<p>Buchheit is most famous for his work at Google, where he created Gmail, built the first prototype of AdSense and came up with the motto &#8220;Don&#8217;t be evil.&#8221;</p>
<p>Today is Buchheit&#8217;s last day at Facebook, where he had not held a particularly public-facing role. That&#8217;s in contrast to his FriendFeed co-founder Bret Taylor, who quickly rose through the ranks at Facebook and was named CTO in June. FriendFeed had been <a href="http://kara.allthingsd.com/20090810/facebook-acquires-not-twitter-oops-friendfeed-plus-the-full-press-release/">acquired</a> for $50 million in August 2009.</p>
<p>In a blog post announcing the move, Y Combinator partner Paul Graham said of Buchheit, &#8220;He&#8217;s a good friend as well as one of the world&#8217;s best hackers; for years we&#8217;ve considered him an honorary YC partner.&#8221; Within the Y Combinator community, Graham is known as &#8220;PG&#8221; and Buchheit as &#8220;PB.&#8221;</p>
<p><div id="attachment_310" class="wp-caption alignleft" style="width: 160px"><img src="http://networkeffect.allthingsd.com/files/2010/11/harjeettaggar-150x150.png" alt="" title="harjeettaggar" width="150" height="150" class="size-thumbnail wp-image-310" /><p class="wp-caption-text">Harjeet Taggar</p></div>Y Combinator also named Harjeet Taggar a partner today. This was an internal promotion for Taggar, who had <a href="http://ycombinator.posterous.com/welcome-harj">joined</a> the program in February to do business development. Previously, he had founded <a href="http://auctomatic.com/">Auctomatic</a>, which participated in the Y Combinator winter class in 2007, and was sold to Live Current Media in 2008 for $5 million.</p>
<p>Y Combinator partner Jessica Livingston said that the new expanded team of six partners should allow the program to invest in more companies. YC classes have grown significantly over time; the first session had only eight companies.</p>
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		<title>Facebook Exec Extols the Virtues of Setting Privacy to &quot;Everyone&quot;</title>
		<link>http://allthingsd.com/20100505/facebook-exec-extols-the-virtues-of-setting-privacy-to-everyone/</link>
		<comments>http://allthingsd.com/20100505/facebook-exec-extols-the-virtues-of-setting-privacy-to-everyone/#comments</comments>
		<pubDate>Wed, 05 May 2010 07:00:59 +0000</pubDate>
		<dc:creator>Geoffrey A. Fowler</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[Voices]]></category>
		<category><![CDATA[digital]]></category>
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		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[FriendFeed]]></category>
		<category><![CDATA[frontpage]]></category>
		<category><![CDATA[Geoffrey A. Fowler]]></category>
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		<category><![CDATA[Paul Buchheit]]></category>
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		<category><![CDATA[The Wall Street Journal]]></category>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=24658</guid>
		<description><![CDATA[Facebook is under a spotlight for new privacy settings that could lead users to unwittingly expose a lot more information about themselves. But in a keynote interview at the Web 2.0 Expo in San Francisco, Facebook executive Paul Buchheit laid out the argument for why he sets his privacy settings to the most open level--"everyone."]]></description>
			<content:encoded><![CDATA[<p>Facebook is under a spotlight for new privacy settings that could lead users to unwittingly expose a lot more information about themselves. But in a keynote interview at the Web 2.0 Expo in San Francisco, Facebook executive Paul Buchheit laid out the argument for why he sets his privacy settings to the most open level&#8211;&#8221;everyone.&#8221;</p>
<p>&#8220;I changed my privacy settings to be more public. I like the ability to share things with people more easily,&#8221; said Buchheit, whose company FriendFeed was acquired by Facebook. He sets all of his information to be open to everyone except his phone number and email, he said. He features a photo of himself with his wife, and even lists his birthday (although only the day, not the year).</p>
<p><a href="http://blogs.wsj.com/digits/2010/05/04/facebook-exec-extols-the-virtues-of-setting-privacy-to-%E2%80%98everyone%E2%80%99/?mod=rss_WSJBlog&#038;mod=">Read the rest of this post on the original site</a></p>
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		<title>Almost Famous Update: Now-Out-of-Beta Brizzly Hires Facebooker and Translates Tweets</title>
		<link>http://allthingsd.com/20091120/almost-famous-update-now-out-of-beta-brizzly-hires-facebooker-and-translates-tweets/</link>
		<comments>http://allthingsd.com/20091120/almost-famous-update-now-out-of-beta-brizzly-hires-facebooker-and-translates-tweets/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 16:00:55 +0000</pubDate>
		<dc:creator>Voices</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[Almost Famous]]></category>
		<category><![CDATA[Ben Darnell]]></category>
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		<category><![CDATA[Chris Wetherell]]></category>
		<category><![CDATA[digital]]></category>
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		<category><![CDATA[foreign]]></category>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=18164</guid>
		<description><![CDATA[Brizzly, the Web-based Twitter client from Thing Labs, covered in Almost Famous two weeks ago, begins public beta today.

In addition to opening its “expanded" Twitter interface to the world at large, the start-up  is offering an on-the-fly translation tool for foreign tweets. And it has hired former FriendFeeder and current Facebooker Ben Darnell.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.brizzly.com">Brizzly</a>, the Web-based twitter client from Thing Labs, <a href="http://voices.allthingsd.com/20091106/almost-famous-brizzlys-chris-wetherell">covered in <strong>Almost Famous</strong></a> two weeks ago, begins public beta today.</p>
<p>The company, which has been in invitation-only beta for months, riffs on the standard Twitter interface by automatically displaying tweeted images in line with the standard 140 characters and relengthens all those pesky shortened urls.</p>
<p><img src="http://voices.allthingsd.com/files//home/chroot/home/aking/public_html/wp-content/blogs.dir/5/files/2009/11/brizzly-logo.jpg" alt="brizzly-logo" title="brizzly-logo" width="240" height="90" class="alignright photo size-full wp-image-16739" /></p>
<p>In addition to opening its &#8220;expanded&#8221; Twitter interface to the world at large, Brizzly is offering an on-the-fly translation tool (based on Google Translate) for foreign tweets, which it says will help users discover new information and gain context.</p>
<p><strong>AllThingsD.com</strong> has learned that besides opening the front door to the public, the innovative start-up just grabbed former FriendFeeder and current Facebooker Ben Darnell for the team. Ben was an early Google (GOOG) employee and worked on the Google Reader team with Thing Labs founders Jason Shellen and Chris Wetherell.</p>
<p>Here are two screenshots&#8211;one off Brizzly&#8217;s new public beta offering and one of the translation feature:</p>
<p><a href="http://voices.allthingsd.com/files/2009/11/brizzly-public-beta-20091119-200457.png"><img src="http://voices.allthingsd.com/files/2009/11/brizzly-public-beta-20091119-200457.png" alt="brizzly-public-beta-20091119-200457" title="brizzly-public-beta-20091119-200457" width="350" height="296" class="aligncenter size-full wp-image-18169" /></a></p>
<p><a href="http://voices.allthingsd.com/files/2009/11/translated-tweet-brizzly-20091119-233007.png"><img src="http://voices.allthingsd.com/files/2009/11/translated-tweet-brizzly-20091119-233007.png" alt="translated-tweet-brizzly-20091119-233007" title="translated-tweet-brizzly-20091119-233007" width="350" height="300" class="aligncenter size-full wp-image-18205" /></a></p>
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		<title>Women Outnumber Men on Social-Networking Sites</title>
		<link>http://allthingsd.com/20091007/women-outnumber-men-on-social-networking-sites/</link>
		<comments>http://allthingsd.com/20091007/women-outnumber-men-on-social-networking-sites/#comments</comments>
		<pubDate>Wed, 07 Oct 2009 22:45:15 +0000</pubDate>
		<dc:creator>Marisa Taylor</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://voices.allthingsd.com/?p=16344</guid>
		<description><![CDATA[When it comes to social-networking sites, women are more plugged in than men, according to data analysis by Brian Solis, president of Silicon Valley public-relations firm Future Works.

Mr. Solis used Google Ad Planner to determine the gender breakdown of users signed up for the most popular social-networking sites and found that in most cases, women outnumbered men. “The point of interest that’s worth review and discussion is that in social media, women rule,” he wrote.]]></description>
			<content:encoded><![CDATA[<p>When it comes to social-networking sites, women are more plugged in than men, according to data analysis by Brian Solis, president of Silicon Valley public-relations firm Future Works.</p>
<p>Mr. Solis used Google (GOOG) Ad Planner to determine the gender breakdown of users signed up for the most popular social-networking sites and found that in most cases, women outnumbered men. &#8220;The point of interest that’s worth review and discussion is that in social media, women rule,&#8221; he wrote.</p>
<p>For example, the data show that on Facebook, 57 percent of users are women and 43 percent are men, with the same gender breakdown on Twitter and Yelp. On MySpace, it’s a whopping 64 percent female, and on the social-network-creation site Ning, 59 percent of users are women. There’s slightly more equitable gender distribution on YouTube, which is half women and half men, and professional-networking site LinkedIn has the same gender breakdown. On the photo-sharing site Flickr, women make up 55 percent of users, as they also do on FriendFeed.</p>
<p><a href="http://blogs.wsj.com/digits/2009/10/07/women-outnumber-men-on-social-networking-sites/">Read the rest of this post on the original site</a></p>
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		<title>Why Buy When You Can Hire? Time Warner Cable Gets a Joost Guy.</title>
		<link>http://allthingsd.com/20090904/why-buy-when-you-can-hire-time-warner-cable-gets-a-joost-guy/</link>
		<comments>http://allthingsd.com/20090904/why-buy-when-you-can-hire-time-warner-cable-gets-a-joost-guy/#comments</comments>
		<pubDate>Fri, 04 Sep 2009 16:40:49 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=10737</guid>
		<description><![CDATA[What happens to a start-up whose business never materializes? One option is to try to peddle the company based on the value of its human capital--aka the "acqhire." Or would-be employers can simply wait for the start-up to flame out, then pick up the people they want on an a-la-carte basis. Did that just happen with Time Warner Cable and former Joost CTO Jason Gaedtke?]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/09/jason-gaedtke.jpg"><img class="alignright size-full wp-image-10738" title="jason-gaedtke" src="http://mediamemo.allthingsd.com/files/2009/09/jason-gaedtke.jpg" alt="jason-gaedtke" width="125" height="167" /></a>What happens to a start-up whose business never materializes? One option is to try to peddle the company based on the value of its human capital&#8211;aka the &#8220;acqhire.&#8221;</p>
<p>We&#8217;re seeing lots of that as the last bubble shakes out (see: <a href="http://mediamemo.allthingsd.com/20090819/myspace-finishes-its-acqhire-of-ilike-dont-think-music-think-socialization-of-content-plus-the-internal-memo/">MySpace and iLike</a>, <a href="http://kara.allthingsd.com/20090810/facebook-acquires-not-twitter-oops-friendfeed-plus-the-full-press-release/">Facebook and FriendFeed</a>). But that strategy also raises plenty of eyebrows from other buyers, who figure that they&#8217;re happy to let a struggling company fold, then pick up the talent piece by piece.</p>
<p>Did that just happen with Joost and Time Warner Cable (TWC)? Looks like it.</p>
<p>The cable provider has snapped up former <a href="http://www.lightreading.com/document.asp?doc_id=181335&amp;site=cdn&amp;">Joost CTO Jason Gaedtke</a>. The company tells Cable Digital News that Gaedtke will report to <span class="showvisitedlinks">Mike Hayashi, the multiple system operator&#8217;s executive vice president of advanced engineering. </span></p>
<p><span class="showvisitedlinks">The assumption is that Gaedtke will be helping the company build out its own version of &#8220;TV Everywhere,&#8221; the Web-video-for-subscribers scheme that everyone from Comcast (CMCSA) to <a href="http://mediamemo.allthingsd.com/20090903/another-video-site-we-dont-need-att-entertainment/">AT&amp;T</a> (T) is trying out. </span></p>
<p><span class="showvisitedlinks">Not an earth-shattering hire, but I&#8217;m noting it here because prior to Joost&#8217;s decision to <a href="http://mediamemo.allthingsd.com/20090630/here-comes-the-video-shakeout-joost-scales-down-ceo-mike-volpi-steps-out/">all-but-pull-the-plug</a>, the start-up was trying to peddle itself to buyers like&#8230;Time Warner Cable. </span></p>
<p><span class="showvisitedlinks">The theory: The Web video company hadn&#8217;t been able to generate much business, but it had a lot of smart people who could help, say, a cable company build out its own Web video strategy.</span></p>
<p><span class="showvisitedlinks">So, given that the Web video industry is in the midst of a <a href="http://mediamemo.allthingsd.com/20090706/is-veoh-the-next-video-site-to-go/">long-awaited contraction</a>, is Gaedtke&#8217;s hire the kind of thing that could undermine other potential deals? We&#8217;ll see.<br />
</span></p>
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		<title>Google and Others Fish for Acquisitions: Here&#039;s What They Might Be Looking For</title>
		<link>http://allthingsd.com/20090902/google-and-others-fish-for-acquisitions-heres-what-they-might-be-looking-for/</link>
		<comments>http://allthingsd.com/20090902/google-and-others-fish-for-acquisitions-heres-what-they-might-be-looking-for/#comments</comments>
		<pubDate>Wed, 02 Sep 2009 17:33:13 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Commerce]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=18042</guid>
		<description><![CDATA[Google CEO Eric Schmidt gave what he just had to know would be a much quoted comment to the Nikkei today, explicitly saying that the company had "begun seriously looking into acquisitions again."

Music to the beleaguered mergers and acquisitions market, to be sure, especially after a recent uptick from other big companies pulling out their wallets again as the impact of the econalypse subsides.

According to sources, Google is working on at least a half-dozen acquisition deals, most of which are small start-ups in the online advertising and cloud-computing arenas.

That would be welcome news for many.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/09/big_fish.jpg"><img src="http://kara.allthingsd.com/files/2009/09/big_fish-250x180.jpg" alt="big_fish" title="big_fish" width="250" height="180" class="alignright size-medium wp-image-18046" /></a></p>
<p>Google CEO Eric Schmidt gave what he just had to know would be a much quoted comment to the Nikkei today, explicitly saying that the company had &#8220;begun seriously looking into acquisitions again.&#8221;</p>
<p>Music to the beleaguered mergers and acquisitions market, to be sure, especially after a recent uptick from other big companies pulling out their wallets again as the impact of the econalypse subsides.</p>
<p>According to sources, Google (GOOG) is working on at least a half-dozen acquisition deals, most of which are small start-ups in the online advertising and cloud computing arenas.</p>
<p>That would be welcome news for many.</p>
<p><a href="http://kara.allthingsd.com/files/2009/09/mi-ay570_bottom_ns_20090901185637.gif"><img src="http://kara.allthingsd.com/files/2009/09/mi-ay570_bottom_ns_20090901185637.gif" alt="mi-ay570_bottom_ns_20090901185637" title="mi-ay570_bottom_ns_20090901185637" width="184" height="274" class="alignright size-full wp-image-18041" /></a></p>
<p>That&#8217;s because, as The Wall Street Journal noted in a piece today, &#8220;August was shaping up to be the worst month for deal making since 1995, according to data provider Dealogic&#8221; (see the chart).</p>
<p>That was, until Disney (DIS) bought Marvel for $4 billion, in a deal announced Monday.</p>
<p>Then yesterday, eBay (EBAY) traded 65 percent of its Skype Internet telephony unit to a group of free-spending private investors, led by Silver Lake Partners, for $1.9 billion.</p>
<p>While eye-popping numbers like that make dealmakers smile, most think it is in the spate of smaller venture-backed companies that more of the action will happen, with big companies like Google, Microsoft (MSFT), Apple (AAPL) and even Yahoo (YHOO) as predators.</p>
<p>Many of these were funded in the Web 2.0 boom and have done well enough, but are figuring out that a link with a larger fish will likely make for a better outcome, along with filling in tech and product gaps at the giants.</p>
<p>Think about <a href="http://kara.allthingsd.com/20090810/facebook-acquires-not-twitter-oops-friendfeed-plus-the-full-press-release">Facebook&#8217;s $50 million acquisition of social networking site FriendFeed</a> recently and you have the right idea.</p>
<p>According to more than a half-dozen Silicon Valley VCs I have spoken to this week, this is the likeliest kind of exit for a large group of their portfolio companies.</p>
<p>Thus, they are putting on their finest and placing themselves on display in the store window, offering talent and innovation.</p>
<p>&#8220;We all realize that a lot of these companies are not going to be independent, so we&#8217;re all trying to figure out where they best fit in,&#8221; said one VC. &#8220;We essentially did business development for a lot of the large companies.&#8221;</p>
<p>Thus, here are some companies whose names have been bandied about of late by M&#038;A types who say they are more likely candidates for sale:</p>
<p>Veoh, the <a href="http://mediamemo.allthingsd.com/20090706/is-veoh-the-next-video-site-to-go/">Web video portal that MediaMemo wrote about</a> in July, has reportedly been searching for a home for a while now as it struggles in a costly space dominated by giants like YouTube and Hulu.</p>
<p>That goes for many other similar video efforts, such as Joost, Metacafe and Dailymotion, all of which have been trying to gain traction.</p>
<p>There is also likely to be a shakeout in the gaming and &#8220;guy&#8221; content space, which has also seen a lot of funding in the last several years and less monetary success.</p>
<p>Some possible names here include: Xfire, a gaming instant-messaging company Viacom (VIA) bought a couple years ago for $100 million; Giant Realm, a 20-something guy site funded by Comcast (CMCSA) and others; and UGO, Hearst&#8217;s version of a 20-something guy site.</p>
<p>Probably, given the need to focus on monetization, the most active M&#038;A space will be in online advertising.</p>
<p>Sources said Google, for example, has been interested in companies such as <a href="http://www.teracent.com/">Teracent</a>, a dynamic ad-serving and optimization start-up in San Mateo.</p>
<p>There are lots of names in this general arena to pick from, from Tumri to Quantcast to AdMob to the Rubicon Project, not all of which are for sale, but might be for the right price.</p>
<p>Lastly, there is the smart phone and telecom space, where there might be some of the bigger deals.</p>
<p>While Palm (PALM) has been trying mightily to gain traction with its Pre offering, many think that if it does not go as well as hoped, the company will be an acquisition target eventually for giant companies like Nokia (NOK).</p>
<p>While many think Microsoft could also be a buyer of Palm, given the lackluster performance of its Windows Mobile devices, it might be more attuned to a much bigger catch: Research in Motion (RIMM) and its business-oriented BlackBerry empire.</p>
<p>Such a massive acquisition&#8211;most of those I bounced that idea off agreed&#8211;would be an uphill battle, but it would be perhaps the best fish story ever.</p>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
]]></content:encoded>
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		<title>Huffington Post and Facebook Go &quot;Social News,&quot; With Connect on Steroids</title>
		<link>http://allthingsd.com/20090816/huffington-post-and-facebook-go-social-with-connect-on-steroids/</link>
		<comments>http://allthingsd.com/20090816/huffington-post-and-facebook-go-social-with-connect-on-steroids/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 06:00:21 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=17637</guid>
		<description><![CDATA[In an unusually robust collaboration using Facebook Connect, the Huffington Post is launching a feature on Monday called "HuffPost Social News," which lets readers create a personalized social networking-like news page on the Huffington Post itself.

While the Huffington Post had already been using Facebook Connect since January--which allows readers of the site to log in using their Facebook identity to interact, which is mostly used to leave comments--this essentially takes Facebook Connect and puts it on steroids.

While the use of "social news" will be seen by some as simply a clever PR term, it is an interesting development for both the popular online news site and for the social networking giant.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/08/hpslogo1.jpg"><img src="http://kara.allthingsd.com/files/2009/08/hpslogo1-250x38.jpg" alt="hpslogo1" title="hpslogo1" width="250" height="38" class="alignright size-medium wp-image-17643" /></a></p>
<p>In an unusually robust collaboration using Facebook Connect, the Huffington Post is launching a feature on Monday called &#8220;HuffPost Social News,&#8221; which lets readers create a personalized social networking-like news page on the Huffington Post itself.</p>
<p>While the Huffington Post had already been using Facebook Connect since January&#8211;which allows readers of the site to log in using their Facebook identity to interact, which is mostly used to leave comments&#8211;this use essentially takes Facebook Connect and puts it on steroids.</p>
<p>&#8220;We are looking at HuffPost Social News like a &#8216;digital water cooler,&#8217; because we see news going in that direction,&#8221; said Huffington Post Editor-in-Chief and co-founder Arianna Huffington, in an interview with me this weekend. &#8220;We did this because we are interested in real identities having real conversations about news.&#8221;</p>
<p>While the use of &#8220;social news&#8221; will be seen by some as simply a clever PR term, this kind of innovative deployment on the <a href="http://www.huffingtonpost.com">Huffington Post</a> is actually a very big step for the site, especially as an opportunity to bind its readers to it more closely, presumably increasing engagement and traffic.</p>
<p>&#8220;This is a natural way to expand into the Facebook community and give users who desire to engage and comment with friends more privacy,&#8221; said Huffington Post CEO Eric Hippeau, with whom I also spoke earlier today. &#8220;And, like a lot of other sites, we are trying to make our site more attractive to marketers who want to engage with engaged users.&#8221;</p>
<p>Hippeau said he hopes that will lead to more advertising spending, although the first focus is to get people using it.</p>
<p>Such a move is an interesting one for Facebook too, since it is getting unusual prominence and much deeper integration on a popular news Web site, well beyond how other sites are using Facebook Connect.</p>
<p>If it works, HuffPost Social News will give it even more content flowing into its service, a direction that was also underscored by <a href="http://kara.allthingsd.com/20090810/facebook-acquires-not-twitter-oops-friendfeed-plus-the-full-press-release">Facebook&#8217;s recent $50 million purchase of FriendFeed</a>, the online content-sharing site.</p>
<p>Goosing interactivity and engagement is a big aim for Facebook and also lots of news sites, such as the Huffington Post.</p>
<p>While there are about 1.7 million comments on the site monthly, for example, if users sign up for HuffPost Social News at large rates, that could expand a lot.</p>
<p>This will be done via the special page, as well as a large module on every Huffington Post page you visit showing what your Facebook friends who also sign up for HuffPost Social News are posting, what&#8217;s most popular in your network and on the site itself.</p>
<p>As is usually the case with Facebook Connect, you can decide what is sent back to Facebook and can also hide your movements from HuffPost Social News by going into a &#8220;stealth&#8221; mode.</p>
<p>If left turned on, though, it captures your every click on the site, including what you are reading&#8211;which means my social site should constantly be filled with news of Britney and LiLo.</p>
<p>&#8220;HuffPost Social News finds your Facebook friends who are also reading HuffPost and links you together on our site so you can dive deeper into the stories you like best,&#8221; wrote Huffington in a blog post to readers of her site, which you can read in its entirely below. &#8220;The explosive growth of online social networking has fundamentally changed our relationship with news. It’s no longer something we passively take in.&#8221;</p>
<p>You can see that in action below on a page I created and also my module (click on the images to make them larger):</p>
<p><strong>Main Personalized Page</strong></p>
<p><a href="http://kara.allthingsd.com/files/2009/08/huffpostsocial1.jpg"><img src="http://kara.allthingsd.com/files/2009/08/huffpostsocial1.jpg" alt="huffpostsocial1" title="huffpostsocial1" width="323" height="301" class="aligncenter size-full wp-image-17641" /></a></p>
<p><strong>Module</strong></p>
<p><a href="http://kara.allthingsd.com/files/2009/08/hpsmodule.jpg"><img src="http://kara.allthingsd.com/files/2009/08/hpsmodule.jpg" alt="hpsmodule" title="hpsmodule" width="314" height="699" class="aligncenter size-full wp-image-17642" /></a></p>
<p>And here&#8217;s the official press release from the Huffington Post, as well as two blog posts on the subject by Arianna Huffington, one for her site and one for Facebook:</p>
<blockquote class="memo"><p><strong>THE HUFFINGTON POST LAUNCHES NEW COLLABORATION WITH FACEBOOK&#8211;HUFFPOST SOCIAL NEWS</p>
<p>SOCIAL NEWS PLATFORM COMBINES POWER OF FACEBOOK WITH HUFFPOST CONTENT AND COMMUNITY</strong></p>
<p>Aug 17, 2009&#8211;(New York, NY)&#8211;The Huffington Post (&#8220;HuffPost&#8221;) announced today the launch of HuffPost Social News, a collaboration between HuffPost and Facebook® that connects HuffPost users with their Facebook friends, the news they are reading and the stories they are commenting on. Through its integration of Facebook Connect, HuffPost Social News seamlessly combines the news and opinion of HuffPost with  Facebook&#8217;s user experience and power to connect people.</p>
<p>&#8220;I&#8217;m excited to announce the launch of HuffPost Social News,&#8221; said Arianna Huffington, co-founder and editor-in-chief of The Huffington Post. &#8220;This new platform lets our community of engaged users easily share stories and post comments for friends to see&#8211;it&#8217;s HuffPost&#8217;s version of a digital water cooler, enriching and deepening conversations around the day&#8217;s news. Social media has fundamentally changed our relationship to news. It&#8217;s no longer something we passively take in. We now engage with news, share news, react to news&#8211;news has become something around which we gather, connect, and converse. HuffPost Social News makes this more dynamic than ever.&#8221;</p>
<p>Said Eric Hippeau, CEO of The Huffington Post: &#8220;Our goal is to make HuffPost Social News the go-to place for Facebook users to share news&#8211;both the stories they love and the stories they hate&#8211;with friends.  It should also appeal to marketers interested in reaching passionate, savvy readers who care about the news and who want to share their interests with friends.&#8221;</p>
<p>Said Sheryl Sandberg, COO of Facebook: &#8220;The Huffington Post has led a revolution in how people discover and consume news. With the integration of Facebook Connect, HuffPost Social News is now leading the way to make news even more of a social experience, giving people new ways to share and filter news and current events through their networks of friends on Facebook.&#8221;</p>
<p>HuffPost Social News allows users to increase their presence on The Huffington Post by automatically creating personalized profile pages that keep track of all their HuffPost Social News friends. At the same time, users retain complete control over what stories and comments are shared with their Social News friends, as well as what is posted to their Facebook Wall, and into their Facebook stream. Users can also see how their friends are voting on HuffPost polls and their contributions to &#8220;Eyes &#038; Ears,&#8221; Huffpost&#8217;s citizen journalism platform.</p>
<p>Said Paul Berry, Chief Technology Officer of The Huffington Post: &#8220;From the first brainstorming session in Facebook&#8217;s office to the integration of Facebook Connect, it has been truly exciting to collaborate in building this product. The future of news is social, and I&#8217;m tremendously proud that HuffPost has been so early in reaching this important milestone in how news is shared online.&#8221;</p></blockquote>
<blockquote class="memo"><p><strong>Your HuffPost Experience Is About to Get a Lot More Social!</strong></p>
<p>I&#8217;m excited to announce the launch of HuffPost Social News&#8211;a collaboration with Facebook that connects HuffPost users to their Facebook friends, the news they are reading, and the stories they are commenting on.</p>
<p>When you sign up for it&#8211;and I hope you will right now&#8211;HuffPost Social News finds your Facebook friends who are also reading HuffPost and links you together on our site so you can dive deeper into the stories you like best. (But don&#8217;t worry, you&#8217;ll still have complete control over what stories and comments are shared with your friends, as well as what goes on your Facebook wall, and into your friends&#8217; news feeds.)</p>
<p>The explosive growth of online social networking has fundamentally changed our relationship with news. It&#8217;s no longer something we passively take in. We now engage with news, react to news, and share news. News has become an important element of community&#8211;something around which we gather, connect, and converse. And we can all become part of the evolution of a story now&#8211;expanding it with comments and links to relevant information, adding facts and differing points of views.</p>
<p>HuffPost Social News makes this easier and more dynamic than ever. It takes social news to a whole new level. It will turbo-charge your online conversations and connections, and allow you to build and develop a community that follows what you read and care about.</p>
<p>Thanks to your passion and commitment, HuffPost has an incredibly active and vibrant community. You posted over 1.7 million comments on the site last month alone&#8211;with many stories attracting more than 10,000 comments. The one drawback: it&#8217;s sometimes hard to keep up with it all.</p>
<p>With HuffPost Social News, you can be sure that your comments won’t get lost in the mix&#8211;and that the people you care most about will see what you have to say about the stories you love or are angered by, delivered in real time.  And you&#8217;ll be able to easily and immediately see who is replying to any of your comments. Of course, your comments will still appear on the full thread, so anyone reading HuffPost will be able to see them.</p>
<p>HuffPost Social News also taps into the other coming big trend in news: personalization. People connecting to each other using their real identities and having real conversations.</p>
<p>HuffPost Social News allows you to have a greater presence on our site by automatically creating personalized profile pages that keep track of all your HuffPost Social News friends&#8211;collecting all the comments you have made and the stories you have read, as well as the comments made and stories read by your friends. Think of it as HuffPost&#8217;s new digital water cooler.</p>
<p>HuffPost Social News is just one early piece of the social transformation of the news industry. We will be adding more social features and personalization in the coming months. The news is simply more interesting and engaging when we experience it with friends.  It is an exciting change and we are thrilled to be part of it.</p>
<p>Sign up here to get started. And let us know what you think. HuffPost Social News is your Huffington Post.</p></blockquote>
<blockquote class="memo"><p><strong>The Future of News Will Be Social</p>
<p>Arianna Huffington is the co-founder and editor-in-chief of The Huffington Post, a nationally syndicated columnist, and author of 12 books. With HuffPost launching a new social news feature today using Facebook Connect, we asked her to share her perspective on the ways social media is shaping the future of news.</strong></p>
<p>Despite all the current hand-wringing about the dire state of newspapers, we are actually in the midst of a Golden Age for news consumers. We can surf the net, use search engines, access the best stories from around the world, and interact by commenting and forming communities.</p>
<p>The days of publishing pooh-bahs dictating to us what&#8217;s important and what&#8217;s not are over. We now can get the news we want, when we want it, how we want it and where we want it. The Web has given us control over the news we consume. Now the explosive growth of online social networking is fundamentally changing our relationship with news as well. It&#8217;s no longer something we passively take in.</p>
<p>We now engage with news, react to news and share news. News has become an important element of community&#8211;something around which we gather, connect and converse. We all are part of the evolution of a story now&#8211;expanding it with comments and links to relevant information, adding facts and differing points of views. In short, the news has become social.</p>
<p>And it will become even more community-powered: stories will be collaboratively produced by editors and the community, and conversations, opinion, and reader reactions will be seamlessly integrated into the news experience.</p>
<p>I&#8217;ve always been obsessed with news. As the daughter of a newspaperman, I grew up with the smell of newsprint and the buzz of breaking news. I&#8217;ve also always enjoyed bringing people together from different parts of my life and facilitating interesting conversations.</p>
<p>In the past, these have taken place around dinner tables, on group hikes or at book parties. Now, via cyberspace, those conversations have gone global. And they are happening in real time.</p>
<p>One of the reasons we launched The Huffington Post was to enhance and facilitate those conversations. While our goal was to create a one-stop spot for news and opinion with an attitude, community has always been a key element of the site. The launch of HuffPost Social News today brings together my two loves:nonstop news and the passionate discussion of the news with my friends.</p>
<p>Using Facebook Connect, HuffPost Social News weaves the news and opinion of HuffPost with the social capabilities of Facebook. It connects HuffPost users to their Facebook friends, the news they are reading, and the stories they are commenting on.</p>
<p>Want to know what your friends are reading? Check out their Facebook-powered stream on HuffPost and the personalized Social News widget that appears as you navigate the site. Want to see your friends&#8217; comments above the thousands of strangers commenting on a story? Log in to HuffPost Social News using Facebook Connect and that happens automatically.</p>
<p>HuffPost Social News also taps into another big trend I see emerging in news: personalization.  People connect to each other using their real identities and have real conversations. HuffPost Social News is just one early piece of the social transformation of the news industry. We will be adding more social features and personalization in the coming months, and I expect to see news organizations around the world doing the same.</p>
<p>The news is simply more interesting and engaging when we experience it with friends.</p></blockquote>
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		<title>Now That There&#039;s FaceFeed, Does That Make Twoogle More Inevitable?</title>
		<link>http://allthingsd.com/20090810/now-that-theres-facefeed-does-that-make-twoogle-more-inevitable/</link>
		<comments>http://allthingsd.com/20090810/now-that-theres-facefeed-does-that-make-twoogle-more-inevitable/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 22:59:43 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=17321</guid>
		<description><![CDATA[MicroHoo. Check! FaceFeed. Check!

And Twoogle? Let's check!

Yahoo and Microsoft have finally partnered. Microsoft is already a big investor in Facebook. And today, the huge social networking site just picked up online content-sharing site FriendFeed, which is chock-a-block full of ex-Google execs.

Now, one has to wonder if wouldn't it be easier if Google finally ponied up and bought the most recent star of Web 2.0?

That would be, of course, Twitter.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/08/twoogle.gif"><img src="http://kara.allthingsd.com/files/2009/08/twoogle-250x80.gif" alt="twoogle" title="twoogle" width="250" height="80" class="alignright size-medium wp-image-17328" /></a></p>
<p>MicroHoo. Check! FaceFeed. Check!</p>
<p>And Twoogle? Let&#8217;s check!</p>
<p>Yahoo (YHOO) and Microsoft (MSFT) <a href="http://kara.allthingsd.com/20090729/complete-coverage-yahoo-microsoft-deal/">have finally partnered</a>. <a href="http://digitaldaily.allthingsd.com/20071024/facebook-microsoft">Microsoft is already a big investor in Facebook</a>. And today, <a href="http://kara.allthingsd.com/20090810/facebook-acquires-not-twitter-oops-friendfeed-plus-the-full-press-release/">the huge social networking site just picked up online content-sharing site FriendFeed</a>, which is chock-a-block full of ex-Google execs.</p>
<p>Now, one has to wonder if it wouldn&#8217;t be easier if Google (GOOG), the cash machine of a search giant, finally ponied up and bought the most recent star of Web 2.0?</p>
<p>That would be, of course, Twitter.</p>
<p>While <a href="http://kara.allthingsd.com/20090403/sorry-to-get-you-all-a-twitter-but-google-is-not-in-late-stage-talks-to-acquire-the-hot-microblogging-service/">previous rumors in the early spring that Google was imminently poised to acquire Twitter proved premature</a>, the investors of the fast-growing microblogging service and Google execs have got to be thinking the same thing right about now:</p>
<p>Do we need each other to make some real-time noise?</p>
<p>It&#8217;s true that a lot of the hubbub around the idea of Twitter selling out has been mostly hype.</p>
<p>In addition, there are a lot of good arguments to be made that the San Francisco start-up is likely to be fine on its own and will soon find some very lucrative revenue streams.</p>
<p>Still, it is probably very disconcerting for Twitter to be holding onto the tail of the tiger of its own phenom and hope that it will not turn out to be a bad decision to imagine it will always be thus.</p>
<p>Linking up Twitter and Google is certainly a big idea, giving Google de facto ownership of real-time search, a big lift in the status-update game and yet another major and innovative Internet name brand.</p>
<p>It would also likely ensure that Twitter will dominate its sector for a very long time.</p>
<p>In other words: Gentlemen&#8211;and, since this is Silicon Valley, I do mean pretty much all <em>gentlemen</em>&#8211;start your engines.</p>
<p>Because whatever happens, it certainly will be fun to watch from the sidelines as MicroHoo, FaceFeed, Twoogle and more crash into one other and make the Internet as thrilling a place as it has ever been.</p>
<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
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		<title>Take That, Twitter! Facebook&#039;s Cox and FriendFeed&#039;s Taylor Talk About the Deal (But Not BoomTown&#039;s $50 Million Guess on the Price)</title>
		<link>http://allthingsd.com/20090810/take-that-twitter-facebooks-cox-and-friendfeeds-taylor-talk-about-the-acquisition-but-not-the-price-at-which-boomtown-makes-a-guess/</link>
		<comments>http://allthingsd.com/20090810/take-that-twitter-facebooks-cox-and-friendfeeds-taylor-talk-about-the-acquisition-but-not-the-price-at-which-boomtown-makes-a-guess/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 20:42:14 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=17258</guid>
		<description><![CDATA[After Facebook announced today that it had acquired online content-sharing site FriendFeed, BoomTown had a chit-chat with Facebook's Director of Product, Chris Cox, and FriendFeed co-founder Bret Taylor.

Although neither budged on telling me the purchase price, which various Silicon Valley venture capitalists I spoke to estimated to be about $50 million in cash and stock, the pair came together after several months of casual conversation, probably sometime after Twitter spurned Facebook's $500 million offer last year.

But, as in failed love affairs, moving on is the next best thing to do!

No word on who got to break the news to No. 1 FriendFeed Fanboy Robert Scoble.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/08/lmad.jpg"><img src="http://kara.allthingsd.com/files/2009/08/lmad-250x160.jpg" alt="lmad" title="lmad" width="250" height="160" class="alignright size-medium wp-image-17284" /></a></p>
<p>After <a href="http://kara.allthingsd.com/20090810/facebook-acquires-not-twitter-oops-friendfeed-plus-the-full-press-release/">Facebook announced today that it had acquired online content-sharing site FriendFeed</a>, BoomTown had a short chit-chat with Facebook&#8217;s Director of Product, Chris Cox, and FriendFeed co-founder Bret Taylor.</p>
<p>Although neither budged on telling me about the purchase price, which various Silicon Valley venture capitalists I spoke to estimated to be about $50 million in cash and stock, they both talked about how copacetic the two companies were.</p>
<p>Benchmark Capital and angel investors had put about $5 million into the start-up, which&#8211;while innovative&#8211;has failed to garner the red-hot growth of either Twitter or Facebook since it was founded in 2007.</p>
<p>(I mean, even if No. 1 <a href="http://scobleizer.com/2009/07/09/facebook-up-10-twitter-up-16-friendfeed-flat/">FriendFeed Fanboy Robert Scoble said that too</a>, it must be so!)</p>
<p>Cox and Taylor said the companies came together after several months of casual conversations, probably sometime after <a href="http://kara.allthingsd.com/20081124/when-twitter-met-facebook-the-acquisition-deal-that-fail-whaled">Twitter spurned Facebook&#8217;s $500 million stock-and-cash offer last year</a>.</p>
<p>But, as in failed love affairs, moving on is the next best thing to do!</p>
<p>&#8220;At its core, we have the same vision for these types of products around real-time sharing and discovery,&#8221; said Taylor. &#8220;The ideas we have and view from Facebook were converging, so this made sense.&#8221;</p>
<p>He also noted that Facebook&#8217;s huge user base of upward of 250 million people&#8211;especially compared to FriendFeed&#8217;s one million monthly unique visitors&#8211;&#8221;was an offer we could not pass up.&#8221;</p>
<p>While in a previous interview with me Taylor and one of his other co-founders, Paul Buchheit, said they wanted to remain independent, the former Googler said &#8220;this was right thing for our company.&#8221;</p>
<p>And how, since Facebook was working on a lot of the content- and update-sharing features that FriendFeed had been pioneering so well, and Twitter had pulled so far ahead in the horse race.</p>
<p>Taylor agreed, referring to Facebook. &#8220;When such a large successful company is working on solving that problem too, we realized we could work more effectively in their organization,&#8221; he said.</p>
<p>Facebook&#8217;s Cox agreed that one-plus-one equaled Twitter-killer. (Well, he did not say that&#8211;I did!)</p>
<p>&#8220;We have watched [FriendFeed's] products from the beginning and the people themselves are just amazing,&#8221; he said, making the purchase sound a lot more like a talent acquisition than anything else.</p>
<p>Cox noted that time was a-wasting too in the real-time and sharing arena.</p>
<p>&#8220;I think all this stuff is evolving very quickly and and at the speed of light and there are not many that understand it at a deep level,&#8221; said Cox. &#8220;We just feel it&#8217;s important to have those people in the room and in the building, and not just on Facebook.com, but everywhere in the world.&#8221;</p>
<p>While it is unclear what kinds of products would evolve, both said a &#8220;culture match&#8221; would facilitate good things.</p>
<p>Not that it will be easy, said Cox: &#8220;Facebook operates at such a scale that we approach this with a high degree of humility.&#8221;</p>
<p>Neither would comment about my question of which side would have to now reign in <a href="http://friendfeed.com/scobleizer">FriendFeed fanatic Scoble</a>, who loves the service the way a tween girl loves Robert Pattinson of &#8220;Twilight.&#8221;</p>
<p>Here is my video interview with Taylor and Buchheit last December, as well as a tour of FriendFeed&#8217;s Mountain View, Calif., HQ:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=F030C31D-893E-4711-96A6-17CDAC80359B&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={F030C31D-893E-4711-96A6-17CDAC80359B}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<title>VMware Forks Over $420 Million for SpringSource (Plus the Press Release, Etc.)</title>
		<link>http://allthingsd.com/20090810/vmware-forks-over-420-million-for-springsource/</link>
		<comments>http://allthingsd.com/20090810/vmware-forks-over-420-million-for-springsource/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 20:22:54 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Enterprise]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=17271</guid>
		<description><![CDATA[It's certainly acquisition fever in Silicon Valley today. After it was announced that Facebook had bought FriendFeed, now comes the news that VMware has purchased SpringSource, a privately held enterprise and Web application development and management cloud computing start-up.

The price? That would be $420 million in cash and stock.

With the purchase of Spring Source, Palo Alto-based VMware--which is a top player in the virtualization space--is adding to its cloud-computing application-management strength and also its ties to the open-source community.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/08/springsource.png"><img src="http://kara.allthingsd.com/files/2009/08/springsource.png" alt="springsource" title="springsource" width="224" height="92" class="alignright size-full wp-image-17348" /></a></p>
<p>It&#8217;s certainly acquisition fever in Silicon Valley today.</p>
<p>After it was announced that that social networking giant Facebook had bought online content sharing start-up FriendFeed, now comes the news that VMware has purchased SpringSource, a privately held enterprise and Web application development and management cloud computing start-up.</p>
<p>The price? That would be $420 million in cash and stock.</p>
<p>While the blogosphere&#8211;including BoomTown&#8211;will inevitably find the FaceFeed deal more riveting, this one is obviously more important.</p>
<p>With the purchase of San Mateo, Ca.-based SpringSource, Palo Alto, Calif.-based,  VMware (VMW)&#8211;which is a top player in the virtualization space&#8211;is adding to its cloud-computing application-management strength and its ties to the open-source community.</p>
<p><img src="http://allthingsd.com/files/2009/08/vmware_logo.png" alt="" title="vmware_logo" width="200" height="30" class="alignleft size-full wp-image-84346" />Said VMware in a press release about the five-year-old SpringSource buy:</p>
<p>&#8220;VMware will acquire SpringSource for approximately $362 million in cash and equity plus the assumption of approximately $58 million of unvested stock and options. The acquisition has been approved by SpringSource&#8217;s stockholders and is expected to close in the third quarter of 2009, subject to customary closing conditions.&#8221;</p>
<p>Here&#8217;s the full press release from VMware (plus, here is a <a href="http://blog.springsource.com/2009/08/10/springsource-chapter-two/">link to a blog post by SpringSource CEO Rod Johnson</a>:</p>
<blockquote class="memo"><p><strong>VMware to Acquire SpringSource</p>
<p>Company Adds Modern Application Platform to Cloud Infrastructure Strategy</strong></p>
<p>PALO ALTO, Calif., August 10, 2009&#8211;VMware, Inc., (NYSE: VMW), the global leader in virtualization solutions from the desktop through the datacenter and to the cloud, today announced a major step forward in its journey to help simplify IT by entering into a definitive agreement to acquire privately held SpringSource, a leader in enterprise and web application development and management. VMware and SpringSource plan to deliver compelling new solutions that enable companies to more efficiently build, run and manage applications within both internal and external cloud architectures.</p>
<p>&#8220;Today&#8217;s modern computing environments are moving to an application and data-centric world powered by state of the art virtualized and cloud computing platforms,&#8221; said Paul Maritz, president and chief executive officer, VMware. &#8220;The combination of SpringSource and VMware capitalizes on this shift and places us right at the intersection of the most important forces in the software market today&#8211;virtualization, modern application frameworks and cloud computing.&#8221;</p>
<p>VMware will acquire SpringSource for approximately $362 million in cash and equity plus the assumption of approximately $58 million of unvested stock and options. The acquisition has been approved by SpringSource&#8217;s stockholders and is expected to close in the third quarter of 2009, subject to customary closing conditions.</p>
<p>SpringSource is the innovator and driving force behind some of the most popular and fastest growing open source developer communities, application frameworks, runtimes, and management tools. In just five years, SpringSource has established a presence in a majority of the Global 2000 companies, and is rapidly delivering a new generation of commercial products and services. VMware plans to continue to support the principles that have made SpringSource solutions popular: the interoperability of SpringSource software with a wide variety of middleware software, and the open source model that is important to the developer community.</p>
<p>Together, VMware and SpringSource plan to further innovate and develop integrated Platform as a Service (PaaS) solutions that can be hosted at customer datacenters or at cloud service providers. These solutions will allow customers to rapidly build new enterprise and web applications and run and manage these applications in the same dynamic, scalable and cost-efficient vSphere-based internal or external clouds that can also host and manage their existing applications, providing an evolutionary path to the future. Forrester Research expects the emerging and rapidly growing PaaS market to expand to $15B by 2016. (Platform-As-A-Service Market Sizing, July 13, 2009)</p>
<p> &#8220;VMware has led the modernization of datacenter infrastructures through innovative virtualization and cloud architectures, providing customers with cost savings, agility and choice,&#8221; said Rod Johnson, chief executive officer, SpringSource. &#8220;The SpringSource team and community are committed to revolutionizing the way companies build, run and manage applications. By combining forces, I&#8217;m confident that we’ll be able to deliver a set of truly remarkable solutions that dramatically simplify enterprise IT.&#8221;</p>
<p><strong>Background on SpringSource</strong></p>
<p>SpringSource is at the forefront of &#8220;lean software,&#8221; a concept that is being rapidly adopted by enterprises focused on dramatically cutting cost and complexity, increasing productivity, and accelerating the delivery of high-quality, business-critical applications. SpringSource’s offerings and their underlying open-source technologies are uniquely able to address a wide range of corporate, web and commercial applications through a dynamic, yet consistent architecture. SpringSource counts a majority of the Global 2000 as current customers, and has a rapidly growing business delivering support, training and commercial software based on the well-known open source technologies and communities led by SpringSource:</p>
<p>The Spring Framework is the leading enterprise Java programming model; currently supporting half of all enterprise Java projects and used by approximately two million developers worldwide. The Spring Framework provides a high productivity, lightweight programming environment that makes applications portable across open source and commercial application server environments from IBM, Oracle and others.</p>
<p>Apache Tomcat is the world&#8217;s most widely used Java application server, deployed at more than 60% of all organizations running Java server applications. SpringSource is the key contributor to and maintainer of Tomcat and is responsible for more than 95% of the bug fixes over the past two years.</p>
<p>SpringSource leads Groovy and Grails, a rapidly growing dynamic language and Web application framework, each with more than 70,000 downloads per month. Together, Groovy and Grails deliver the rapid application productivity of Ruby on Rails for web applications, while maintaining skill-set and infrastructure compatibility with Java Virtual Machine (JVM) environments.</p>
<p>With more than 3,500 deployments worldwide, SpringSource&#8217;s Hyperic application monitoring and management tools are recognized as among the leading open source offerings in the space. In March, SpringSource/Hyperic was named one of Gartner’s &#8220;Cool Vendors in Cloud Computing Management and Professional Services.&#8221;</p></blockquote>
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		<title>Facebook Acquires Not-Twitter, Oops, FriendFeed (Plus the Full Press Release and More)</title>
		<link>http://allthingsd.com/20090810/facebook-acquires-not-twitter-oops-friendfeed-plus-the-full-press-release/</link>
		<comments>http://allthingsd.com/20090810/facebook-acquires-not-twitter-oops-friendfeed-plus-the-full-press-release/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 19:26:16 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=17251</guid>
		<description><![CDATA[Facebook said today it is acquiring FriendFeed, the online content sharing site.

It is a logical fit for the social networking site, which has lagged behind microblogging kingpin, Twitter, in the real-time search and status game of perception in Silicon Valley. FriendFeed has also trailed well behind Twitter.

Terms were not disclosed, but it is likely be well under the $500 million Facebook once offered Twitter. In fact, sources estimate to me that the price was about $50 million in cash and stock.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/08/friendfeed-facebook.png"><img src="http://kara.allthingsd.com/files/2009/08/friendfeed-facebook-249x96.png" alt="friendfeed-facebook" title="friendfeed-facebook" width="249" height="96" class="alignright size-medium wp-image-17268" /></a></p>
<p>Facebook said today it is acquiring FriendFeed, the online content-sharing site.</p>
<p>It is a logical fit for the huge social networking site, which has lagged behind microblogging kingpin Twitter in the real-time news, search and status game of perception in Silicon Valley.</p>
<p>Mountain View, Calif.-based FriendFeed has also trailed well behind Twitter, despite its top-notch pedigree of ex-Google (GOOG) staffers, such as Paul Buchheit and Bret Taylor. The other ex-Google co-founders of FriendFeed are Jim Norris and Sanjeev Singh.</p>
<p>Benchmark Capital and angel investors had put about $5 million into the start-up, which had been a darling among the digerati.</p>
<p>Despite that, the start-up only broke one million unique visitors recently, according to several reports, while San Francisco-based Twitter was reported to have upward of 44 million in June.</p>
<p>But FriendFeed will surely get a turbocharge from its Facebook ownership, especially as its technology is fed to its 250 million users.</p>
<p>While Facebook&#8211;which is based in Palo Alto, Calif.&#8211;has added some of the same functionality that FriendFeed has innovated into its famous News Feed, it will surely get its own boost from adding FriendFeed&#8217;s dozen employees, 11 of whom are engineers.</p>
<p>Terms were not disclosed, but the purchase price is likely well under the <a href="http://kara.allthingsd.com/20081124/when-twitter-met-facebook-the-acquisition-deal-that-fail-whaled">$500 million Facebook offered Twitter last fall</a>.</p>
<p>In fact, sources estimate to me that the price was about $50 million in cash and stock for the company, which was founded in 2007.</p>
<p>It is also unclear what will happen to the standalone FriendFeed service in the long run, although Taylor said in an uber-cute blog post (see below) that it would remain intact for now.</p>
<p>This move, although prominently unmentioned by Facebook in its full press release below, is most certainly a shot across Twitter&#8217;s bow.</p>
<p>Here&#8217;s the <a href="http://www.facebook.com/press/releases.php?p=116581">official word from Facebook</a>, as well as that <a href="http://blog.friendfeed.com/2009/08/friendfeed-accepts-facebook-friend.html">blog post by FriendFeed&#8217;s Taylor</a> about the acquisition:</p>
<blockquote class="memo"><p><strong>Facebook Agrees to Acquire Sharing Service FriendFeed</strong></p>
<p>PALO ALTO, CALIF.&#8211;August 10, 2009&#8211;Facebook today announced that it has agreed to acquire FriendFeed, the innovative service for sharing online. As part of the agreement, all FriendFeed employees will join Facebook and FriendFeed’s four founders will hold senior roles on Facebook&#8217;s engineering and product teams.</p>
<p>&#8220;Facebook and FriendFeed share a common vision of giving people tools to share and connect with their friends,&#8221; said Bret Taylor, a FriendFeed co-founder and, previously, the group product manager who launched Google Maps. &#8220;We can&#8217;t wait to join the team and bring many of the innovations we&#8217;ve developed at FriendFeed to Facebook’s 250 million users around the world.&#8221;</p>
<p>&#8220;As we spent time with Mark and his leadership team, we were impressed by the open, creative culture they&#8217;ve built and their desire to have us contribute to it,&#8221; said Paul Buchheit, another FriendFeed co-founder. Buchheit, the Google engineer behind Gmail and the originator of Google&#8217;s &#8220;Don’t be evil&#8221; motto, added, &#8220;It was immediately obvious to us how passionate Facebook’s engineers are about creating simple, ground-breaking ways for people to share, and we are extremely excited to join such a like-minded group.&#8221;</p>
<p>Taylor and Buchheit founded FriendFeed along with Jim Norris and Sanjeev Singh in October 2007 after all four played key roles at Google for products like Gmail and Google Maps. At FriendFeed, they&#8217;ve brought together a world-class team of engineers and designers.</p>
<p>&#8220;Since I first tried FriendFeed, I&#8217;ve admired their team for creating such a simple and elegant service for people to share information,&#8221; said Mark Zuckerberg, Facebook founder and CEO.  &#8220;As this shows, our culture continues to make Facebook a place where the best engineers come to build things quickly that lots of people will use.&#8221;</p>
<p>FriendFeed is based in Mountain View, Calif. and has 12 employees.  FriendFeed.com will continue to operate normally for the time being as the teams determine the longer term plans for the product.</p>
<p>Financial terms of the acquisition were not released.&#8221;</p></blockquote>
<blockquote class="memo"><p><strong>FriendFeed accepts Facebook friend request</strong></p>
<p>We are happy to announce that Facebook has acquired FriendFeed. As my mom explained to me, when two companies love each other very much, they form a structured investment vehicle&#8230;</p>
<p>The FriendFeed team is extremely excited to become a part of the talented Facebook team. We&#8217;ve always been great admirers of Facebook, and our companies share a common vision. Now we have the opportunity to bring many of the innovations we&#8217;ve developed at FriendFeed to Facebook&#8217;s 250 million users around the world and to work alongside Facebook&#8217;s passionate engineers to create even more ways for you to easily share with your friends online.</p>
<p><strong>What does this mean for my FriendFeed account?</strong></p>
<p>FriendFeed.com will continue to operate normally for the time being. We&#8217;re still figuring out our longer-term plans for the product with the Facebook team. As usual, we will communicate openly about our plans as they develop&#8211;keep an eye on the FriendFeed News group for updates.</p>
<p><strong>What about the FriendFeed API?</strong></p>
<p>The FriendFeed API will also continue to operate normally. As above, we will let you know as we settle on our plan to more fully integrate with Facebook.</p>
<p>Check out the official press release for more information.</p></blockquote>
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		<title>Software That Makes Twitter So Much Tweeter</title>
		<link>http://allthingsd.com/20090714/software-that-makes-twitter-so-much-tweeter/</link>
		<comments>http://allthingsd.com/20090714/software-that-makes-twitter-so-much-tweeter/#comments</comments>
		<pubDate>Wed, 15 Jul 2009 01:02:03 +0000</pubDate>
		<dc:creator>Katherine Boehret</dc:creator>
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		<guid isPermaLink="false">http://solution.allthingsd.com/20090714/software-that-makes-twitter-so-much-tweeter/</guid>
		<description><![CDATA[Twitter messaging can be improved by employing software programs that customize it and require little work on the part of the user, Katherine Boehret writes in The Mossberg Solution.]]></description>
			<content:encoded><![CDATA[<p>Most people who aren&#8217;t familiar with Twitter are eager to list the reasons why they don&#8217;t use this social-networking service. It&#8217;s for narcissists. It&#8217;s for teenagers. It&#8217;s for people who have nothing better to do. It&#8217;s a forum for oversharing. While all of these things may be true in some cases, I find Twitter&#8217;s 140-character messaging network to be an incredibly useful tool in my everyday life.</p>
<p>I use Twitter as my personalized news feed by following people who &#8220;tweet&#8221; (write updates) about things that interest me. In one glance I can read White House correspondent Mark Knoller&#8217;s tweets about President Obama&#8217;s activities, a recipe tweeted by Martha Stewart and WSJ.com tweets with links to news stories. </p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=9EFC78D1-32E5-48B0-B73F-EB55E9468BA6&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={9EFC78D1-32E5-48B0-B73F-EB55E9468BA6}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
<p>But Twitter works best with a little help from its friends, namely those programs that are designed to make it more customized and useful with minimal work on the user&#8217;s behalf. Here&#8217;s a rundown of just some of these helpers. I&#8217;m focusing only on ones that run on your computer, either in Web browsers or as stand-alone programs. There is also a plethora of Twitter applications that work on mobile devices like the iPhone and BlackBerry, too many to go into here. A few Twitter programs let you lurk and read tweets without a Twitter account, but in most cases these programs require a Twitter user name and password so they can better organize tweets of the people whom you follow.</p>
<div class="media-CENTER" style="width:262px;"><img src="http://online.wsj.com/public/resources/images/PJ-AQ501_MOSSBE_DV_20090714204233.jpg" width="262" height="262" alt="" />
</div>
<p>To get a Twitter account in the first place, you will need to sign up with a user name and password at <a href="http://Twitter.com">Twitter.com</a> and start following people—or subscribing to read someone&#8217;s updates. These may be friends or people you simply find interesting, like journalists whose work you read (my Twitter user name is kabster728). You can see whom one person follows, and then opt also to follow those same people and the people those people follow and so on. Though it&#8217;s possible to lock your account so it&#8217;s private, very few people do so because Twitter encourages open communication throughout the Web.</p>
<p>That said, you can always choose to block someone from following you or stop following someone&#8217;s Twitter feed. You can comment on a tweet by sending the person who wrote it an &#8220;at reply,&#8221; named because the reply starts with the &#8220;@&#8221; sign followed by the user name of the person to whom you are replying. You can also send direct messages to another Twitter user as long as he or she is following you.</p>
<h5 class="subhed">All-Purpose Programs</h5>
<p>TweetDeck and Seesmic are two programs that do a good job of filtering others&#8217; tweets and aiding the process of writing tweets. Both use Adobe Air, a tool that lets the program work in the background while continuously refreshing its content. This increases productivity because the programs can be set to display pop-up notifications whenever certain tweets appear. </p>
<p>TweetDeck (a free download at <a href="http://TweetDeck.com">TweetDeck.com</a>) organizes tweets into columns that you designate, such as a column of all tweets that mention your name, your company&#8217;s name or the word &#8220;Wimbledon.&#8221; It eases the process of writing tweets by building in ways to shorten Web links, post photos or translate a tweet into one of 35 languages. TweetDeck also integrates with Facebook so that one TweetDeck column displays your Facebook friends&#8217; latest status updates.</p>
<p>The most recent version of TweetDeck enables synchronization of accounts with an email and password. This means that you can download TweetDeck on several computers, log into your account and see the same columns and settings on all platforms. The new version also includes fun extras like search within each column and the option to show how many followers a user has by displaying that number below his or her tweets.</p>
<p>Seesmic (a free download at <a href="http://seesmic.com">seesmic.com</a>) is another all-purpose Twitter program. It works much like TweetDeck, but has a few differences. Seesmic also integrates with Facebook, but does so in a more robust way, showing when Facebook friends share photos or Web links and letting you comment on or &#8220;like&#8221; someone&#8217;s status; TweetDeck only shows Facebook status updates.</p>
<p>Seesmic lets you drag photos into a small window for sharing via Twitter. But its overall look isn&#8217;t as visually appealing as TweetDeck&#8217;s and it lacks some of TweetDeck&#8217;s extra features.</p>
<p>Twhirl (<a href="http://twhirl.org">twhirl.org</a>) also runs on Adobe Air, working in the background as you use your computer for other activities. Like the aforementioned programs, it also enables easier tweeting with built-in tools for photo uploading and URL shrinking. Unlike TweetDeck and Seesmic, which focus on Twitter and Facebook, Twhirl enables logging into four types of accounts: Twitter, FriendFeed, Laconi.ca and Identica. But Twhirl shows only one category at a time, like a screen of replies, rather than showing all of these categories at a glance like TweetDeck and Seesmic.</p>
<h5 class="subhed">Browser Power</h5>
<p>Some Twitter programs run in browsers, not as stand-alone programs. This saves you from downloading a program on multiple computers because you can simply log into your account on any computer using its Web browser. But these programs won&#8217;t use the helpful pop-up notifications of Adobe Air; instead, you will need to look in your browser to see new information—like opening Twitter.com.</p>
<p>One such browser-based program is HootSuite (<a href="http://HootSuite.com">HootSuite.com</a>), which uses an owl as its mascot. HootSuite&#8217;s unique features include its ability to set tweets to send at a later time or date, giving your followers the illusion that you are tweeting when you&#8217;re actually not, and a built-in statistic-tracker to measure how many people opened a link you posted using its ow.ly URL shortener. Like Twhirl, HootSuite shows only certain categories at a time rather than one overall glance at many categories of tweets.</p>
<p>Twitter.com is getting better, though it&#8217;s still weak compared with these other programs. I&#8217;ve used add-ons in my Firefox browser to enhance Twitter, and one called Power Twitter is like steroids for Twitter.com, adding photo uploading and link shortening right into the Web site. It also makes friends&#8217; tweets richer by displaying details about any Web links that they share. </p>
<h5 class="subhed">No Sign-Up Necessary</h5>
<p>If you&#8217;re just curious about Twitter and want to see what people are talking about without signing up, try sites that are open to everyone. <a href="http://Twitterfall.com">Twitterfall.com</a>, for example, displays tweets about trending Twitter topics and custom search results in a waterfall-like visual with new tweets spilling over the top every half second. <a href="http://TwitterVision.com">TwitterVision.com</a> cleverly displays tweets around the world on a global map as they are posted, showing where the tweets are from, geographically. </p>
<p>Twitter isn&#8217;t limited to Twitter.com, and I wouldn&#8217;t likely use it as much were it not for programs like the ones I&#8217;ve mentioned and others. So give them a try and find out what makes Twitter useful for you. </p>
<p class="tagline">Edited by Walter S. Mossberg.</p>
<p><strong>Write to </strong> Katherine Boehret at <a href="mailto:mossbergsolution@wsj.com">mossbergsolution@wsj.com</a></p>
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		<title>Why Robert Scoble Is Wronger About &quot;2010 Web&quot;: A BoomTown Translation!</title>
		<link>http://allthingsd.com/20090602/why-robert-scoble-is-wronger-about-2010-web-a-boomtown-translation/</link>
		<comments>http://allthingsd.com/20090602/why-robert-scoble-is-wronger-about-2010-web-a-boomtown-translation/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 19:37:14 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<description><![CDATA[Oh, Scooby-Don't...

You could not be more wrong in your post last week--titled, "Why Kara Swisher and Walt Mossberg are wrong about naming Web 3.0 'Web 3.0'"--about Walt and I being wrong about naming Web 3.0 "Web 3.0" in an essay we posted at the start of our D: All Things Digital conference, which took place last week.

I know writing "Kara Swisher," "Walt Mossberg" and "Wrong" is well-nigh irresistible, but your solution of calling the digital era we are in the "2010 Web" is equally confusing and incorrect.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/06/scooby-doo.jpeg"><img src="http://kara.allthingsd.com/files/2009/06/scooby-doo-213x300.jpg" alt="scooby-doo" title="scooby-doo" width="213" height="300" class="alignright size-medium wp-image-14066" /></a></p>
<p><em>Oh, Scooby-Don&#8217;t&#8230;</em></p>
<p>You could not be more wrong in your post last week&#8211;titled, <a href="http://scobleizer.com/2009/05/29/kara-is-wrong-about-2010web/">&#8220;Why Kara Swisher and Walt Mossberg are wrong about naming Web 3.0 &#8216;Web 3.0&#8242;&#8221;</a>&#8211;about Walt and I being wrong about naming Web 3.0 &#8220;Web 3.0&#8243; in an essay we posted at the start of our <strong>D: All Things Digital</strong> conference, which took place last week.</p>
<p>I know writing &#8220;Kara Swisher,&#8221; &#8220;Walt Mossberg&#8221; and &#8220;Wrong&#8221; is well-nigh irresistible, but your solution of calling the digital era we are in the &#8220;2010 Web&#8221; is equally confusing and incorrect.</p>
<p>So, since you know I love to do translations, let me try to take apart your entire piece paragraph by paragraph:</p>
<p><strong>What Scooby-Don&#8217;t wrote:</strong> <em> Can we just head this trend off at the pass? It seems that Kara Swisher and Walt Mossberg, at their “All Things D” conference announced the beginning of the Web 3.0 era.</p>
<p>That’s ridiculous.</p>
<p>And I’m not the only one to think so.</em></p>
<p><strong>BoomTown response:</strong> Walt and I simply wrote an essay in which we said we thought mobile and smart phones were super important as the next platform and represented what we thought Web 3.0 innovations, such as social networking (which we also think is important, by the way) would pivot around.</p>
<p>We didn&#8217;t &#8220;announce&#8221; anything, although that does sound awfully grand.</p>
<p>But so what if we did, because it happens quite a lot?</p>
<p><a href="http://dangillmor.typepad.com/dan_gillmor_on_grassroots/2005/04/web_20_try_30.html">Dan Gillmor</a>, for goodness sake, declared it Web 3.0 in 2005. His take was different:</p>
<p>&#8220;The emerging web is one in which the machines talk as much to each other as humans talk to machines or other humans. As the net is the rough equivalent of a computer operating system, we’re learning how to program the web itself.&#8221;</p>
<p>And in 2007, <a href="http://radar.oreilly.com/archives/2007/10/web-30-semantic-web-web-20.html">Tim O&#8217;Reilly weighed in on it</a>, responding to Web 3.0 theses by Jason Calacanis and Nova Spivack, and also noting Stowe Boyd&#8217;s thoughts on the subject.</p>
<p><a href="http://kara.allthingsd.com/files/2009/06/terminator_robotjpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/06/terminator_robotjpg-250x209.jpg" alt="terminator_robotjpg" title="terminator_robotjpg" width="250" height="209" class="alignleft size-medium wp-image-14082" /></a></p>
<p>You get my point, Bobby? Lots of folks have opinions about what is Web 3.0, much as they will when we start arguing over what Web 4.0 is.</p>
<p>At Web 5.0, of course, a self-aware Google (GOOG) will have begun its inevitable war with the human race, sending back a cyborg to terminate you before you wrote that post, thereby making this rebuttal moot.</p>
<p>But, I digress!</p>
<p><strong>Scooby-Don&#8217;t wrote:</strong> <em>Short aside: It’s interesting that neither Kara nor Walt show up very often on friendfeed, which is the best example of the 2010 Web right now. Kara Swisher has made a total of five comments there. Walt is even worse, doesn’t bring any items in there, and only has six comments. How can you know what the 2010 Web is, if you don’t use it and don’t participate in it?</em></p>
<p><strong>BoomTown response:</strong> The fact of the matter is that neither Walt nor I like to use FriendFeed as much as you do. I daresay that no one likes to use FriendFeed as much as you do.</p>
<p>Thus, hinging a larger point to this, just because we don&#8217;t play in a particular sandbox you like to play in, feels a little too much in the digital weeds to me.</p>
<p>Just because you have chosen to be the unofficial spokesmodel for the very laudable service&#8211;about which I have done a very <a href="http://kara.allthingsd.com/20081208/kara-visits-friendfeed-now-in-six-new-languages">lovely reported post on complete with video</a>&#8211;I am not clear why you need to accuse Walt Mossberg and I of not being social because we don&#8217;t use it as much.</p>
<p>We both just happen to prefer Twitter and blogging as our social outlets.</p>
<p>I have done 3,255 updates on Twitter since I started last year, for example, which is certainly not as much as your 21,224. But&#8211;and I think we can all agree&#8211;as blabby as I am, I am simply not as blabby as you.</p>
<p><a href="http://kara.allthingsd.com/files/2008/12/friendfeed_logo.jpg"><img src="http://kara.allthingsd.com/files/2008/12/friendfeed_logo.jpg" alt="" title="friendfeed_logo" width="272" height="76" class="alignright size-medium wp-image-7416" /></a></p>
<p>So, let&#8217;s try to make this as clear as possible.</p>
<p><em>We. Don&#8217;t. Use. FriendFeed. Regularly.</em></p>
<p>As I said, we use Twitter, we use Facebook, we use SMS, we use blogging and we use a whole lot more. In fact, between us, we try out pretty much everything.</p>
<p>While I appreciate that FriendFeed seems to be your home planet of the moment, it is not the only place to realize your term, 2010 Web, and it feels very Web 1.0 to say so.</p>
<p><strong>Scooby-Don&#8217;t wrote:</strong> <em>The Web does NOT have version numbers. Naming what was going on in the last eight years &#8220;Web 2.0&#8243; did us all a large disservice (Tim O’Reilly did that, mostly to get people to see that there was something different about the Web that was being built in 2000-2003 than what had come before).</p>
<p>But by naming it a number, I believe it caused a lot of people and businesses to avoid what was going on and “poo poo” it as the rantings of the new MySpace generation (which was just getting hot back then).</em></p>
<p><strong>BoomTown response:</strong> Let me see if I can get this straight. You can call it 2010 Web, but we cannot use version numbers, such as Web 3.0?</p>
<p><a href="http://kara.allthingsd.com/files/2009/06/britney-spears-bald-400a030207jpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/06/britney-spears-bald-400a030207jpg-250x250.jpg" alt="britney-spears-bald-400a030207jpg" title="britney-spears-bald-400a030207jpg" width="250" height="250" class="alignleft size-medium wp-image-14083" /></a></p>
<p>Hey, we&#8217;ll call it Britney Spears if we want!</p>
<p>Actually, I like naming the next era of the Web after the always volatile entertainer. She&#8217;s mobile, ever-changing, ubiquitous and always entertaining! Also, there are several eras of Britney: Sweet, Timberlake Lady, Federline Lady, Young Mom, Nuts, Nuttier, Nuttiest, Hospitalized, Medicated.</p>
<p>My main point remains: Who died and made you Boss of Pointless Internet Catchphrases?</p>
<p><strong>Scooby-Don&#8217;t wrote:</strong> <em>See, the Web changes EVERY DAY and a version number just doesn’t do it justice. Think about today, we saw Microsoft (MSFT) announce a major new update to its search engine, named “Bing,” that turns on next week and is already getting TONS of kudos. Seriously, in the rental car shuttle today a guy I met said the demo he saw at Kara and Walt’s conference was “awesome.”</p>
<p>Also today was Google’s Wave, which caught everyone by surprise and which sucked the oxygen out of Microsoft’s search announcements. Check out all the reports that I liked from around the world this morning.</em></p>
<p><strong>BoomTown response:</strong> The Web changes <em>EVERY DAY</em>? You&#8217;re kidding! We had no idea! Thanks for <em>that</em> critical morsel of info!</p>
<p>Earth to Robert: Walt has spent a large part of his life writing about the panoply of new devices that have come out in an unceasing flow and I have written at least 10,000 news stories and two books about the Web since the early 1990s.</p>
<p>Pretty much all we write about is how the Web changes every day. Actually, every second.</p>
<p><strong>Scooby-Don&#8217;t wrote:</strong> <em>But, back to the theme of this post. There IS something going on here. I covered it a few weeks ago.</p>
<p>The things that are happening are NOT just Twitter and search. Here, let me recount again what is making up the 2010 Web:</p>
<p><a href="http://kara.allthingsd.com/files/2009/06/hokusai_wave_1jpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/06/hokusai_wave_1jpg-250x167.jpg" alt="hokusai_wave_1jpg" title="hokusai_wave_1jpg" width="250" height="167" class="alignright size-medium wp-image-14084" /></a></p>
<p>1. Real Time. Google caught the Wave of that trend today BIG TIME.</p>
<p>2. Mobile. Google, again, caught that wave big time Wednesday when it handed Android phones to everyone at its IO conference.</p>
<p>3. Decentralized. Does Microsoft or Twitter demonstrate that trend? Not really well.</p>
<p>4. Pre-made blocks. I call this “copy-and-paste” programming. Google nailed it with its Web Elements (I’ll add a few of those next week).</p>
<p>5. Social. Oh, have you noticed how much more social the web is? The next two days I’m hanging out on an aircraft carrier with a few people who do social media for the Navy.</p>
<p>6. Smart. Wolfram Alpha opened a lot of people’s eyes to what is possible in new smart displays of information.</p>
<p>7. Hybrid infrastructure. At the Twitter Conference this week lots of people were talking about how they were using both traditional servers along with cloud-based approaches from Amazon (AMZN) and Rackspace (RAX) to store, study, and process the sizeable datasets that are coming through Twitter, Facebook, and friendfeed.</em></p>
<p><strong>BoomTown Response:</strong> We had folks on stage at our <strong>D7</strong> conference discussing all this last week. In fact, we covered a whole lot more than that, which <a href="http://d7.allthingsd.com/">you can read about if you click on through</a>.</p>
<p>While I think all yours are also interesting ideas, I am still not clear why you need to get your knickers in a knot, since we happened to think mobile platforms and smart phones are more important trends at this juncture.</p>
<p>Also, could please explain how Google &#8220;caught that wave big time Wednesday when it handed Android phones to everyone at its IO conference.&#8221; Google is innovative because they give free swag to folks?</p>
<p>We gave free swag to folks this week at <strong>D7</strong>, so I guess that makes Walt and I 2010-Web-worthy!</p>
<p><strong>Scooby-Don&#8217;t wrote:</strong> <em>So, why doesn’t a version number work for these changes? Because they don’t come at us all at once. A lot of these things have been cooking for years. The Internet makes iteration possible. Tomorrow will be better on the Internet than today. In the old world of software you’d have to wait for the compilers, then you’d need to distribute tons of CDs or disks. That no longer needs to be done.</p>
<p>The idea that we have a version for the Web is just plain ridiculous. It makes the innovations we’re implementing too easily dismissed. How many times have you heard that “Twitter is lame?” I lost count 897 days ago.</p>
<p>Now, is using a year number, like what I’m doing, better? Yes. It gets us out of the version lock. And it makes it clear to businesses that if you are still driving around a 1994 Web site that it’s starting to look as old and crusty as a 1994 car is about now. Executives understand this. It’s a rare executive who drives an old car around. Most like to have the latest expensive car to get to work in.</p>
<p>Same with the Web. Calling it the “2010 Web” puts an urgency into what’s happening. If your business isn’t considering the latest stuff it risks looking lame or, worse, leaving money on the table. Just like driving a 1994 car risks looking lame or, worse, breaking down a lot more often than a newer car.</em></p>
<p><a href="http://kara.allthingsd.com/files/2009/06/300_373752jpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/06/300_373752jpg-160x300.jpg" alt="300_373752jpg" title="300_373752jpg" width="160" height="300" class="alignleft size-medium wp-image-14085" /></a></p>
<p><strong>BoomTown response:</strong> Actually, I would have to say that your year numbering system is deeply confusing and I am not sure we can treat Internet development like some auto or, even, say, fine wine.</p>
<p>Ah, that 1995 Web was saucy with a smooth Netscape IPO finish, while 2001 had a disappointing popped-bubble tone, due to the excessive tannins of Pets.com. Now, the 2009 is still very young, but it has a frothy Twittery taste, which goes surprisingly well with brie.</p>
<p><strong>Scooby-Don&#8217;t wrote:</strong> <em>Is the year metaphor perfect? No, I’m sure there are a few things wrong with it. For one, if you want to host a conference based on the “trend” you’ll have to change your conference name every year. That costs money, which is why conference companies like to have more stable trends that they can exploit for a few years, at least.</em></p>
<p><strong>BoomTown response:</strong> <strong>D1, D2, D3, D4, D5, D6, D7.</strong> So far, changing the number has worked out well for us that we&#8217;re going to go for <strong>D8</strong>!</p>
<p><strong>Scooby-Don&#8217;t wrote:</strong> <em>Also, there are some clear &#8220;eras&#8221; in the Web, so I could see wanting to suggest that we’re in the third era of the Web, but I’ve been studying this for the past eight years and calling the second era &#8220;Web 2&#8242; actually held us back because mainstream users didn’t think anything was happening in the past few years and Web 2.0 became a useless phrase anyway.</em></p>
<p><strong>BoomTown response:</strong> You must know that mainstream users don&#8217;t pay one bit of attention to any and all of the dumb terms Silicon Valley comes up with.</p>
<p>And, with all the obviously massive change that has happened in the past few years in tech and the Internet (iPhone, Kindle, Facebook, Twitter to name a few), it seems odd to say that anything has been held back.</p>
<p>Frankly, it would be nice if tech innovation took a breather once in a while.</p>
<p><strong>Scooby Don&#8217;t wrote:</strong> <em>Anyway, can we use year numbers to describe the Web now? It’ll make it easier to evangelize the modern world to businesses. We’re entering the 2010 Web, that’s what I’m exploring. Calling the Web a version number is for people who don’t really understand, or participate in, what’s going on here. Kara and Walt, you gotta do better here.</em></p>
<p><a href="http://kara.allthingsd.com/files/2009/06/128296997102501250ifailztoseejpg.jpeg"><img src="http://kara.allthingsd.com/files/2009/06/128296997102501250ifailztoseejpg-250x166.jpg" alt="128296997102501250ifailztoseejpg" title="128296997102501250ifailztoseejpg" width="250" height="166" class="alignleft size-medium wp-image-14087" /></a></p>
<p><strong>BoomTown wrote:</strong> What&#8217;s in a name?</p>
<p>Well, it&#8217;s dang easy to attack, of course, instead of actually discussing the actual premise that we were outlining in our essay, titled &#8220;Welcome to Web 3.0.&#8221;</p>
<p>As we wrote:</p>
<p>&#8220;So what’s the seminal development that’s ushering in the era of Web 3.0? It’s the real arrival, after years of false predictions, of the thin client, running clean, simple software, against cloud-based data and services. The poster children for this new era have been the Apple (AAPL) iPhone and iPod Touch, which have sold 37 million units in less than two years and attracted 35,000 apps and one billion app downloads in just nine months.&#8221;</p>
<p>So, if you want to just focus on the name, then you gotta do better here.</p>
<p>Until then, you say 2010 Web, we say Web 3.0 and let&#8217;s call the whole thing off.</p>
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		<title>Buyer&#039;s Remorse or Not&#8211;AOL Is Not Considering Selling Bebo</title>
		<link>http://allthingsd.com/20090128/buyers-remorse-or-not-aol-is-not-considering-selling-bebo/</link>
		<comments>http://allthingsd.com/20090128/buyers-remorse-or-not-aol-is-not-considering-selling-bebo/#comments</comments>
		<pubDate>Wed, 28 Jan 2009 13:30:52 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=9040</guid>
		<description><![CDATA[Yesterday, TechCrunch's U.K. blogger Mike Butcher spun the tale of buyer's remorse run amok with a report that Time Warner online unit AOL was "seriously considering selling Bebo, the social network it acquired for $850 million only a year ago," citing poor performance and a bad advertising market.

Later, AOL went on the record saying "there is no truth to this rumor," although Butcher insisted otherwise from his sources.

Well, actually, no. While Time Warner was crazy to pay that much for Bebo, it is not quite that nuts to sell it for bupkis.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2008/12/bebo2.jpg"><img src="http://kara.allthingsd.com/files/2008/12/bebo2.jpg" alt="" title="bebo2" width="162" height="143" class="alignright size-medium wp-image-7530" /></a></p>
<p>Yesterday, <a href="http://www.techcrunch.com/2009/01/27/a-year-later-aol-is-contemplating-a-bebo-sale/">TechCrunch&#8217;s U.K. blogger Mike Butcher</a> spun the tale of buyer&#8217;s remorse run amok with a report that Time Warner online unit AOL was &#8220;seriously considering selling Bebo, the social network it acquired for $850 million only a year ago,&#8221; citing poor performance and a bad advertising market.</p>
<p>Later, AOL went on the record saying &#8220;there is no truth to this rumor,&#8221; although Butcher&#8211;in a third update to his piece&#8211;insisted otherwise from his sources.</p>
<p>In my favorite hedge ever, Butcher noted: &#8220;I&#8217;m not saying Bebo is formally on the block, but I am saying that a sale is something under consideration.&#8221;</p>
<p>Well, actually, no.</p>
<p>What is true, which Butcher did do an excellent job outlining, is that AOL most certainly overestimated the prospects for Bebo as an advertising and growth vehicle, hoping that Bebo&#8217;s interesting new media offerings&#8211;like its &#8220;KateModern&#8221; online series&#8211;combined with a social network, were the magic bullet.</p>
<p>It did not hurt that Bebo was then being sold to advertisers by its very deft top exec Joanna Shields, who is now head of AOL&#8217;s People Networks.</p>
<p>Thus, AOL woefully overpaid for it, especially if you look back from the current dire economic environment and also now realize that social-networking advertising is a little bit harder to get going than promised (a <em>shock</em>, I know).</p>
<p>No inside sources you talk to at AOL or Time Warner (TWX) will deny any of this today, and Time Warner CEO <a href="http://digitaldaily.allthingsd.com/20080918/bewkes-on-bebo-well-that-was-850-million-well-spent-maybe/">Jeff Bewkes has even said so publicly</a>.</p>
<p>This was not exactly a secret then either. As <a href="http://kara.allthingsd.com/20080313/bebo-by-the-not-so-big-numbers/">I wrote right after the sale last March</a>:</p>
<blockquote><p>What&#8217;s AOL getting for its $850 million in cash to purchase social-networking site, Bebo?</p>
<p>A very attractive social-networking service and a very experienced exec who has been running it.</p>
<p>But, perhaps more importantly for those who focus on pesky numbers, not a whole lot of revenue and negligible profits, judging financial information I got a gander at, courtesy of sources at several companies that looked at funding or buying Bebo.</p>
<p>And the rest of the overall outlook for Bebo? A small but growing business, with nice user engagement with strong page views and minutes spent per session, but little traction beyond Britain and Ireland, and too small a presence in the critical U.S. market.</p>
<p>(Bebo is also strong in New Zealand, but BoomTown does not have to point out that that country is not exactly the kind of game-changer that AOL CEO Randy Falco mentioned in his email to the troops about the purchase.)&#8221;</p></blockquote>
<p>And <a href="http://kara.allthingsd.com/20080314/aolbebomore-rich-web-entrepreneurs/">in another post I did at the time</a>:</p>
<blockquote><p>Thus, I am still trying to figure out why AOL&#8211;which was built on the pillars of community, communications and connectivity&#8211;has consistently not been able to leverage its still-valuable assets.</p>
<p>I suppose it is sexier to do a big, splashy deal, of course, which takes focus away&#8211;for a while at least&#8211;of the essential need to take hits, while doing the slow block-and-tackle work it will require to really build a strong ad and social network.</p>
<p>Buying Bebo, the third-ranked social network, for so much and trying to turbocharge it is a very lofty goal, of course, but the real problem with the acquisition is that it feels like an answer in search of a question.</p>
<p>While Bebo President Joanna Shields&#8211;who will enter the AOL exec team as part of the deal&#8211;and the Birches have clearly built a very interesting property, the weight of Falco&#8217;s calling it a &#8220;game-changer&#8221; on which AOL&#8217;s future rides could turn out to be much too much for Bebo to carry.</p>
<p>That is, especially with that heavy bag of Time Warner cash it is also shouldering.&#8221;</p></blockquote>
<p>That&#8217;s why it takes about two seconds these days to uncover much residual anger within both AOL and Time Warner about the huge slug of cash that the company handed over to get Bebo, which mostly went to its quirky founders (who, many sources told BoomTown, thought they were <em>underpaid</em>!).</p>
<p>But, even so, that does not mean Time Warner is going to pull yet another stupid Internet trick&#8211;remember this was the company that sold itself to AOL for a song back in 2000, in what is now considered one of the worst merger deals ever&#8211;and sell Bebo for bupkis.</p>
<p>In fact, spending even more effort, it has been trying to use <a href="http://kara.allthingsd.com/20081210/aol-gets-more-social-with-renovation-of-bebo-but-theres-much-more-to-come/">Bebo as the main vehicle to renovate all its communications assets</a>, including its unsung AIM and ICQ instant messaging properties.</p>
<p>The <a href="http://kara.allthingsd.com/20080519/long-live-aols-people-networks-or-better-red-than-dead/">center of the People Networks</a>, run by Shields, Bebo is the third leg of the &#8220;new&#8221; AOL, as it has been recently touted, with its Platform-A ad unit and <a href="http://kara.allthingsd.com/20090112/mediaglow-aol-glow-heres-the-entire-press-release-too/">new niche content studio called MediaGlow</a> as the other parts of the stool.</p>
<p>Will it all work? Will Time Warner change its mind? Will Shields give up? Will even the AOL brand continue?</p>
<p>&#8220;Who knows?&#8221; is the right answer, of course. With Facebook, MySpace, Yahoo (YHOO), Microsoft (MSFT) and Google (GOOG), as well as Twitter and FriendFeed, all vying to be the consumer&#8217;s dashboard to the Web, no one actually does.</p>
<p>And, if Time Warner is truly interested in selling off AOL whole, as it has been trying to do mightily, you might wonder if it would suddenly change course and dismember it now, causing even more confusion, when it is already facing so many other more pressing complications&#8211;all for a lousy price in the current weak economic landscape?</p>
<p>I called it &#8220;insane&#8221; when AOL bought Bebo for so much last year. I&#8217;d be dubious if it would get crazier still.</p>
<p>But if you want to see Shields in action&#8211;be careful, as she apparently so persuasive she could probably sell a big bailout to a Republican&#8211;take a look at this video I did a while back before the AOL acquisition:</p>
<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1126074534}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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		<title>Twitter: Where Nobody Knows Your Name&#8211;The Sequel</title>
		<link>http://allthingsd.com/20081229/twitter-where-nobody-knows-your-name-the-sequel/</link>
		<comments>http://allthingsd.com/20081229/twitter-where-nobody-knows-your-name-the-sequel/#comments</comments>
		<pubDate>Mon, 29 Dec 2008 14:00:08 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[blogosphere]]></category>
		<category><![CDATA[BoomTown]]></category>
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		<category><![CDATA[FriendFeed]]></category>
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		<category><![CDATA[tweet]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[widget]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=7956</guid>
		<description><![CDATA[BoomTown's been just one week gone and yet another goofy, traffic-generating debate "erupts" in the blogosphere involving the usual suspects and the favored hyped Silicon Valley company of the moment, Twitter. The new bone being gnawed on is something I can hardly grasp the point of--some drivel argument about what constitutes the authority of a tweet. While tweet status would seem only important to, say, a Warner Bros. cartoon character like Sylvester, all I can think is: Who cares? That's because the fact remains that Twitter is simply an unknown to most average people in a way other tech trends have not been.]]></description>
			<content:encoded><![CDATA[<p>BoomTown&#8217;s been just one week gone and yet another goofy, traffic-generating debate &#8220;erupts&#8221; in the blogosphere, involving the usual suspects.</p>
<p>(Hey, it&#8217;s Loïc Le Meur and Michael Arrington <em>again</em>, fresh from their equally meaningful Are-French-folks-lazy-or-what? debate!)</p>
<p><a href="http://kara.allthingsd.com/files/2008/12/tweety.jpg"><img src="http://kara.allthingsd.com/files/2008/12/tweety-197x300.jpg" alt="" title="tweety" width="197" height="300" class="alignright size-medium wp-image-7958" /></a></p>
<p>This time, while the Mideast burns and the economy continues its meltdown, they and many others are going at it about the favored hyped Silicon Valley company of the moment, Twitter.</p>
<p>The new bone being gnawed on is something I can hardly grasp the point of&#8211;some drivel argument about what constitutes the authority of a tweet.</p>
<p>While tweet status would seem only important to, say, a Warner Bros. cartoon character like Sylvester, all I can think is: Who cares?</p>
<p>While I know I seem to say this a lot these days, I guess I am not really clear why people can&#8217;t use these various Web tools in any way they like, without a bunch of tech pundits pushing their self-aggrandizing agendas.</p>
<p>You want to rank tweets? Fine&#8211;knock yourself out! You want to use tweets to tell your family about your trip to Buffalo? Maybe not so much, but what the heck!</p>
<p>I think, though, the real story is the endless echo chamber of Silicon Valley that seems to persist in overestimating the meaning of Twitter, especially compared to so much more that is going on in the tech industry.</p>
<p>With only about six million registered users (with a much lower number of active ones), Twitter gets written about as if it were a mover and shaker extraordinaire, instead of just being what it is: An interesting status-alert start-up that makes zero revenues and <a href="http://kara.allthingsd.com/20081124/when-twitter-met-facebook-the-acquisition-deal-that-fail-whaled/">turned down a very large buyout offer</a> from another once-too-overhyped start-up (Facebook).</p>
<p>Well, after yet another week in the real world, I am here to tell you, precious few people still have any clue what Twitter is or how it works.</p>
<p>This is not to say Twitter is not useful or cool or that its growth is not impressive. All that is true about the service.</p>
<p>But the fact remains that Twitter is simply an unknown to most average people in a way other tech trends have not been.</p>
<p>The last time I did a <a href="http://kara.allthingsd.com/20080428/twitter-where-nobody-know-your-name/">What-the-Heck-Is-Twitter? experiment was in April</a> and it went as follows:</p>
<blockquote><p>So I was in Washington, D.C., this past weekend for a lovely wedding, traveling back to a city where I started my career and worked for 15 years after college.</p>
<p>And I conducted a little experiment among the more than 100 folks gathered for the wedding, all of whom were quite intelligent, armed with all kinds of the latest devices (many, many people had iPhones, for example) and not sluggish about technology.</p>
<p>They were also made up of a wide range of ages and genders, from kids to seniors.</p>
<p>And so I asked a large group of people–about 30–and here is the grand total who knew what Twitter was: 0</p>
<p>FriendFeed: 0</p>
<p>Widget: 1 (but she thought it was one of the units used in a business class study).</p>
<p>Facebook: Everyone I asked knew about it and about half had an account, although different people used it differently.&#8221;</p></blockquote>
<p>This time, I asked yet another group of about 40 folks, in New York, Scranton and Buffalo, many of whom were young people and all of whom used the Internet regularly.</p>
<p><a href="http://kara.allthingsd.com/files/2008/11/twitterlogo.png"><img src="http://kara.allthingsd.com/files/2008/11/twitterlogo.png" alt="" title="twitterlogo" width="210" height="49" class="alignleft size-medium wp-image-6902" /></a></p>
<p>Those who knew what Twitter was: 3 (two only because they&#8217;d read about it being used in the Mumbai terror attacks).</p>
<p>Those who could actually explain how it worked and had used it: 1 (a journalist, natch!).</p>
<p>Friendfeed: 0 (even my family had not bothered to look at my <a href="http://kara.allthingsd.com/20081208/kara-visits-friendfeed-now-in-six-new-languages/">recent post on the cool start-up</a>).</p>
<p>Widget: 25, except most people now call them apps and are talking about using them in an Apple (AAPL) iPhone or an iPod Touch. Everyone was surprisingly knowledgeable, especially younger people, about apps for smartphones.</p>
<p>Facebook: 40&#8211;a perfect score, and almost everyone I talked to had a Facebook profile, which accounts for its huge growth to more than 140 million users worldwide.</p>
<p>You get the idea&#8211;while the digerati have moved away from Facebook as an important trendsetter, I am thinking that perhaps its time has just started.</p>
<p>Not that I have the <em>tweet</em> authority to say so or anything.</p>
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		<title>Kara Visits FriendFeed (Now in Six New Languages)!</title>
		<link>http://allthingsd.com/20081208/kara-visits-friendfeed-now-in-six-new-languages/</link>
		<comments>http://allthingsd.com/20081208/kara-visits-friendfeed-now-in-six-new-languages/#comments</comments>
		<pubDate>Mon, 08 Dec 2008 14:00:59 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Benchmark Capital]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[Bret Taylor]]></category>
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		<category><![CDATA[digital]]></category>
		<category><![CDATA[Evan Williams]]></category>
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		<category><![CDATA[Feed]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[French]]></category>
		<category><![CDATA[FriendFeed]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=7389</guid>
		<description><![CDATA[This morning, FriendFeed, which is a kind of content delivery version of Twitter, went international, launching in six new languages--German, French, Spanish, Japanese, Russian and simplified Chinese. Now live, the move is a natural extension for the Mountain View, Calif.-based start-up--founded earlier this year by a small gang of ex-Googlers, who joined together to create a service for super-aggregating updates of all kinds for social-networking and news items in an ongoing feed. Here's a video interview I did last week with Taylor and Buchheit about a range of topics, including--my favorite--monetization, or lack thereof, of a lot of terrific services like FriendFeed and Twitter.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2008/12/friendfeed_logo.jpg"><img src="http://kara.allthingsd.com/files/2008/12/friendfeed_logo.jpg" alt="" title="friendfeed_logo" width="272" height="76" class="alignright size-medium wp-image-7416" /></a></p>
<p>This morning, FriendFeed, which is a kind of content delivery version of Twitter, went international, launching in six new languages&#8211;German, French, Spanish, Japanese, Russian and simplified Chinese.</p>
<p>Now live, the move is a natural extension for the Mountain View, Calif.-based start-up&#8211;which was founded earlier this year by a small gang of ex-Googlers: Bret Taylor, Paul Buchheit, Jim Norris and Sanjeev Singh. The company says that one-third of users already use <a href="http://www.friendfeed.com">FriendFeed</a> in languages other than English.</p>
<p>More languages are planned, said the company, which specializes in super-aggregating updates of all kinds for social-networking and news items in an ongoing feed from places like Facebook, YouTube, Digg, Twitter and Flickr.</p>
<p>Given all the dissipated ways people communicate on the Web, FriendFeed lets users collect all these links, some of them in rich media and some just text messages, to share publicly or privately.</p>
<p>I find the service very useful and compelling, so I paid a visit to its HQ last week to chat up Taylor and Buchheit.</p>
<p>We talked about a range of topics, including&#8211;my favorite&#8211;monetization, or lack thereof, of a lot of terrific Web 2.0 services like FriendFeed and Twitter.</p>
<p>The pair, in a less overt manner than Twitter&#8217;s CEO Evan Williams, did acknowledge the focus on growth over revenue, although they did seem intent on figuring out a true business plan sooner than later.</p>
<p>FriendFeed certainly has time to do so&#8211;it is a small and inexpensive start-up with a dozen employees, funded with only $4 million from Buchheit and Singh and $1 million from Benchmark Capital.</p>
<p>Here&#8217;s the video (excuse my gruff-cold-and-cough voice):</p>
<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={4195712001}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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		<title>Cull Web Content With Alerts</title>
		<link>http://allthingsd.com/20080930/cull-web-content-with-alerts/</link>
		<comments>http://allthingsd.com/20080930/cull-web-content-with-alerts/#comments</comments>
		<pubDate>Wed, 01 Oct 2008 00:28:02 +0000</pubDate>
		<dc:creator>Katherine Boehret</dc:creator>
				<category><![CDATA[Katherine Boehret]]></category>
		<category><![CDATA[Product Reviews]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[The Digital Solution]]></category>
		<category><![CDATA[The Mossberg Solution]]></category>
		<category><![CDATA[Alerts.com]]></category>
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		<category><![CDATA[blog]]></category>
		<category><![CDATA[cellphone]]></category>
		<category><![CDATA[computer-generated alert]]></category>
		<category><![CDATA[Craigslist]]></category>
		<category><![CDATA[desktop]]></category>
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		<category><![CDATA[football scores]]></category>
		<category><![CDATA[FriendFeed]]></category>
		<category><![CDATA[Google Alerts]]></category>
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		<category><![CDATA[Yotify.com]]></category>

		<guid isPermaLink="false">http://solution.allthingsd.com/20080930/cull-web-content-with-alerts/</guid>
		<description><![CDATA[It can be hard to find just what you want in the 24-hour news cycle that constantly churns content out online. One way to find the information you want is by setting up computer-generated alerts. These electronic notifications are relatively simple to use and offer a range of helpful services, from a virtual heads-up when [...]]]></description>
			<content:encoded><![CDATA[<p>It can be hard to find just what you want in the 24-hour news cycle that constantly churns content out online.</p>
<p>One way to find the information you want is by setting up computer-generated alerts. These electronic notifications are relatively simple to use and offer a range of helpful services, from a virtual heads-up when your name is mentioned online to messages about a product&#8217;s price suddenly dropping.</p>
<p>For years, I&#8217;ve used Google Alerts as a way of keeping track of myself online. If my name is mentioned in a blog or if this column appears on the Web, such as on the site of a newspaper that syndicates it, a Google Alert sends me an email about it. Google Alerts can work for you to find a variety of things, such as telling you if a video of a favorite band popped up online or that a blogger posted something about last night&#8217;s episode of &#8220;Mad Men.&#8221;</p>
<p>In about a month, <a href='http://online.wsj.com/quotes/main.html?type=djn&#038;symbol=goog'>Google</a> will begin delivering these alerts to users via feeds, as well as emails. Google (GOOG) certainly isn&#8217;t alone in the alerts arena, as Yahoo (YHOO), Microsoft (MSFT) and AOL (TWX) are also players. This week I tried two small companies that recently joined the mission to help users find the Web content using alerts.</p>
<h5 class="subhed">Pinpointing Searches</h5>
<p>I tried Alerts.com and Yotify.com, and found worthwhile features in both. While Google Alerts does a good job of finding search terms in news, blogs and videos, Alerts.com and Yotify use forms that are a cinch to fill out and let you pinpoint your searches.</p>
<p>Alerts.com offers to notify users via email, SMS text messages or even voice calls to a cellphone or landline. The site organizes your alerts on a personalized Web page and uses a desktop application called Elertz to tell you when an alert has generated results. I liked this site&#8217;s flexibility: It not only gave me different ways to receive notifications, but also enabled a variety of options for time-specific deliveries of alerts.</p>
<p>But Yotify has advantages of its own, including the ability to integrate with FriendFeed and Facebook so friends can offer their recommendations or opinions. It also lets users search for event tickets or items auctioned on eBay (EBAY). And a smart preview panel gives you an idea of the type of results your search will return before you submit the request for an alert.</p>
<h5 class="subhed">Viewing Results</h5>
<p>For now, Google Alerts and Yotify will send alert notifications only via email, though all three services will let you view your alert results online. All three are free, but SMS alerts sent to a cellphone via Alerts.com may not be, depending on your plan.</p>
<p>All in all, I found there were certain things each service was good at doing. For example, Alerts.com lets me know college football scores when I want them: only after the final score; at the end of each quarter and after the final score; or at the end of each quarter, after the final score and after each time a team scores points. Yotify gave me detailed options in a Craigslist search for furniture, including showing only listings with photos or just those that included the word &#8220;sofa&#8221; in a title; it will even hunt for a specific price range.</p>
<p>For the person who wants to spend minimal time creating basic alerts, Google Alerts will do the trick. These can be narrowed down to show results that fall into the News, Web, Blogs, Video or Groups categories, or you can perform more-blanketed searches using a Comprehensive category.</p>
<p>Alerts.com offers plenty of simple alerts that require only a bit of scheduling to set up. Each alert appears as a widget that can be expanded, edited or deleted with a simple click, and this page has a clean look with attractive, cohesive graphics.</p>
<p>I didn&#8217;t care much for Elertz, the desktop component of Alerts.com, because once installed, it notified me of new Alerts data using an irksome star that glowed red until I checked my notifications. Elertz didn&#8217;t work properly on my Windows XP machine until Alerts.com fixed a bug.</p>
<p>But Alerts.com&#8217;s price watch and price protection alerts are incredibly useful. Price watch looks to see if an item&#8217;s price drops into a lower price range, at which point users are notified. Price protection watches to see if products you bought are now on sale so you can get a refund. I tried both, and I&#8217;m hoping I&#8217;ll hear soon that a specific pair of Anthropologie boots is on sale.</p>
<p>Yotify uses the idea of virtual scouts that scour the Web for specific information. Scout findings can be condensed or expanded in one click, and results can be filtered for more specific findings or shared with friends via Facebook or FriendFeed.</p>
<h5 class="subhed">Scout Work</h5>
<p>But some scouts took too much work to set up. When I tried to set up a scout for college football scores, I didn&#8217;t see a sports category (Alerts.com had a colorful NCAA icon right on its home page). Instead, I had to choose News, then select ESPN, then NCAAF and finally enter &#8220;Penn State&#8221; in a key word box for my scout. And after all that, the scout offered results only daily or hourly via email.</p>
<p>I would also prefer if I could better organize my scout lists. As it was, all of my results appeared in one list: The NCAA scout was right above the scout that found Obama mentions on Huffington Post, and below that were results for YouTube&#8217;s most-watched videos. Yotify says it will add ways to more neatly arrange data in the next month or so.</p>
<p>On average, Yotify returned more results instantly, such as 10 instant Craigslist sofa results compared with Alerts.com&#8217;s two in the first few hours.</p>
<p>Overall, these sites are worth trying so you can find which alert system works best for you and stop wasting time searching the Web the old-fashioned way.</p>
<p>&#8211; <em>Edited by Walter S. Mossberg</em></p>
<ul>
<li>Email us at <a href="mailto:mossbergsolution@wsj.com" rel="external">mossbergsolution@wsj.com</a>. Find this and other columns and videos online free at the All Things Digital Web site: <a href="http://walt.allthingsd.com" rel="external">http://walt.allthingsd.com</a></li>
</ul>
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		<title>Debating the &quot;Real-Time&quot; Web at Stanford University</title>
		<link>http://allthingsd.com/20080917/debating-the-real-time-web-at-stanford-university/</link>
		<comments>http://allthingsd.com/20080917/debating-the-real-time-web-at-stanford-university/#comments</comments>
		<pubDate>Wed, 17 Sep 2008 15:15:46 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Bret Taylor]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[FriendFeed]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[Jeff Clavier]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Leah Culver]]></category>
		<category><![CDATA[lifestreaming]]></category>
		<category><![CDATA[Loïc Le Meur]]></category>
		<category><![CDATA[MIT/Stanford Venture Lab]]></category>
		<category><![CDATA[panel]]></category>
		<category><![CDATA[Pownce]]></category>
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		<category><![CDATA[SoftTechVC]]></category>
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		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/?p=3882</guid>
		<description><![CDATA[Last night, BoomTown was invited to moderate a panel for MIT/Stanford Venture Lab at Stanford University's Business School on the topic of lifecasting.

In other words, the digital version of TMI (too much information!).

Called "Lifestreaming: The Real-time Web," it was aimed at debating the trend toward "sharing our lives with others as they happen," with three entrepreneurs and a venture capitalist in the space.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2008/09/ultimate-life-casting-dvd.jpg"><img src="http://kara.allthingsd.com/files/2008/09/ultimate-life-casting-dvd-250x300.jpg" alt="" title="ultimate-life-casting-dvd" width="250" height="300" class="alignright size-medium wp-image-3893" /></a></p>
<p>Last night, BoomTown was invited to moderate a panel for MIT/Stanford Venture Lab at Stanford University&#8217;s Business School on the topic of lifecasting.</p>
<p>In other words, the digital version of TMI (too much information!).</p>
<p>Called <a href="http://www.vlab.org/article.html?aid=221">&#8220;Lifestreaming: The Real-time Web,&#8221;</a> it was aimed at debating the trend toward &#8220;sharing our lives with others as they happen,&#8221; with three entrepreneurs and a venture capitalist in the space.</p>
<p>The panel included Bret Taylor, Co-Founder of FriendFeed; Seesmic Founder Loic Le Meur; Pownce Co-Founder Leah Culver; and SoftTechVC&#8217;s Jeff Clavier.</p>
<p>It was a lively discussion, which was also focused on monetization&#8211;or lack thereof&#8211;issues in the instant Internet space, in which users share every detail of their lives with friends and family in a digital millisecond.</p>
<p>Like I said, MTMI (much too much information!!).</p>
<p>In any case, here&#8217;s a video I did of the event, including snippets of the company presentations, as well as interviews with all the panelists:</p>
<p><div class="video-wsj"><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={1785309598}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="320" height="240" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></p>
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		<title>Twitter: Where Nobody Knows Your Name</title>
		<link>http://allthingsd.com/20080428/twitter-where-nobody-know-your-name/</link>
		<comments>http://allthingsd.com/20080428/twitter-where-nobody-know-your-name/#comments</comments>
		<pubDate>Mon, 28 Apr 2008 08:38:54 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[BoomTown]]></category>
		<category><![CDATA[D.C.]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[FriendFeed]]></category>
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		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Washington]]></category>
		<category><![CDATA[wedding]]></category>
		<category><![CDATA[widget]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/20080428/twitter-where-nobody-know-your-name/</guid>
		<description><![CDATA[So I was in Washington, D.C., this past weekend for a lovely wedding, traveling back to a city where I started my career and worked for 15 years after college. And I conducted a little experiment among the more than 100 folks gathered for the wedding, all of whom were quite intelligent, armed with all [...]]]></description>
			<content:encoded><![CDATA[<p><img src='http://kara.allthingsd.com/files/2008/04/463029516_060287ecb4_m.jpg' alt='twitter' /></p>
<p>So I was in Washington, D.C., this past weekend for a lovely wedding, traveling back to a city where I started my career and worked for 15 years after college.</p>
<p>And I conducted a little experiment among the more than 100 folks gathered for the wedding, all of whom were quite intelligent, armed with all kinds of the latest devices (many, many people had iPhones, for example) and not sluggish about technology.</p>
<p>They were also made up of a wide range of ages and genders, from kids to seniors.</p>
<p>And so I asked a large group of people&#8211;about 30&#8211;and here is the grand total who knew what Twitter was: 0</p>
<p>FriendFeed: 0</p>
<p>Widget: 1 (but she thought it was one of the units used in a business class study).</p>
<p>Facebook: Everyone I asked knew about it and about half had an account, although different people used it differently.</p>
<p>In other words, confirming for me what I wrote last week about the <a href="http://kara.allthingsd.com/20080422/twitter-down-scobles-knickers-in-knots/">intense obsession with the hottest new services</a> like Twitter and FriendFeed, in the echo chamber of Silicon Valley, and how no one else cares yet.</p>
<p>I wrote:</p>
<blockquote><p>You don&#8217;t know?</p>
<p>Neither does most of the human race, in truth, which is just getting around to noticing Facebook and maybe, just maybe, figuring out how to properly use a SuperPoke (my advice: never ever!).&#8221;</p></blockquote>
<p>While I really do like all these services, and use Twitter daily (and it is apparently getting more venture money), it is interesting to wonder when the delta is reached when early adopter interest meets mainstream attention.</p>
<p>Predictions?</p>
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		<title>Twitter Down! Scoble&#039;s Knickers in Knots!</title>
		<link>http://allthingsd.com/20080422/twitter-down-scobles-knickers-in-knots/</link>
		<comments>http://allthingsd.com/20080422/twitter-down-scobles-knickers-in-knots/#comments</comments>
		<pubDate>Tue, 22 Apr 2008 07:42:00 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[CNN]]></category>
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		<category><![CDATA[Gary Arlen]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[outage]]></category>
		<category><![CDATA[Robert Scoble]]></category>
		<category><![CDATA[Sarah Lacy]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Steve Case]]></category>
		<category><![CDATA[superpoke]]></category>
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		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/20080422/twitter-down-scobles-knickers-in-knots/</guid>
		<description><![CDATA[OK, I like Twitter a lot, but what is up with all this tech news coverage of its outages? With the Twitter service being glitchy all weekend, for example, the jump-to-the-next-big-thing champ Robert Scoble wrote another piece yesterday smacking his old amour and praising his new love: FriendFeed. You know, the new pretty young thing [...]]]></description>
			<content:encoded><![CDATA[<p><img src='http://kara.allthingsd.com/files/2008/04/messagelg.jpg' width='350' height='290' alt='aoloutage' class='centered'/></p>
<p>OK, I like Twitter a lot, but what is <em>up</em> with all this tech news coverage of its outages?</p>
<p>With the Twitter service being glitchy all weekend, for example, the jump-to-the-next-big-thing champ <a href="http://scobleizer.com/2008/04/21/twitter-grabbing-defeat-from-the-jaws-of-success/">Robert Scoble wrote another piece yesterday smacking his old amour</a> and praising his new love: FriendFeed.</p>
<p>You know, the new pretty young thing in Silicon Valley (ex-Googlers involved make it hotter still!).</p>
<p>You <em>don&#8217;t</em> know?</p>
<p>Neither does most of the human race, in truth, which is just getting around to noticing Facebook and maybe, just maybe, figuring out how to properly use a SuperPoke (my advice: never ever!).</p>
<p>And, while Twitter is amazing in many ways, its tech glitches don&#8217;t deserve this level of emergency alarms.</p>
<p>But that has not stopped the echo chamber of Silicon Valley from making a lot of really noisy noise about the indignity of it all.</p>
<p>Isn&#8217;t there a recent Sarah Lacy interview with some random Web 2.0 player <a href="http://kara.allthingsd.com/20080311/free-sarah-lacy/">they could egregiously overreact to</a> instead?</p>
<p>In a weird way, though, this reminds me of the outrage when AOL (TWX) went down for 19 hours in August of 1996. (To date myself, I was actually at AOL HQ in Virginia at that very time with CEO Steve Case, working on my first book.)</p>
<p>At the time, AOL&#8217;s 6.3 million users had their first collective digital nervous breakdown and the outage resulted in national headlines&#8211;as well as later governmental investigations&#8211;across the nation.</p>
<p>&#8220;If this (outage) is a sign that AOL can&#8217;t handle its growth, that&#8217;s a very bad message for the professionals that use it,&#8221; Gary Arlen, president of Arlen Communications, said ominously to CNN at the time.</p>
<p>Now, 6.3 million users over a decade ago in today&#8217;s terms is a lot more in comparison to Twitter&#8217;s current users.</p>
<p>But the difference: Today, one single person like Scoble can tweet louder than millions can complain and it sounds like it is exactly the same thing.</p>
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		<title>Web 2.0 and the Enterprise: Duller Than Tweets, but More Important</title>
		<link>http://allthingsd.com/20080421/web-20-and-the-enterprise-duller-than-tweets-but-more-important/</link>
		<comments>http://allthingsd.com/20080421/web-20-and-the-enterprise-duller-than-tweets-but-more-important/#comments</comments>
		<pubDate>Mon, 21 Apr 2008 07:29:27 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Enterprise]]></category>
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		<category><![CDATA[Kara Swisher]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[ReadWriteWeb]]></category>
		<category><![CDATA[Rohit Bhargava]]></category>
		<category><![CDATA[RSS]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[tweet]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[widget]]></category>

		<guid isPermaLink="false">http://kara.allthingsd.com/20080421/web-20-and-the-enterprise-duller-than-tweets-but-more-important/</guid>
		<description><![CDATA[While the tech blogosphere fiddles away on navel-gazing stories&#8211;Who are the top tech bloggers? Do they Twitter to get to the top? Or do they FriendFeed? Do they feed friends while tweeting? More importantly, will there be chicken wings?&#8211;I&#8217;d advise anyone interested in the much more serious issue of making some money from Web 2.0 [...]]]></description>
			<content:encoded><![CDATA[<p>While the tech blogosphere fiddles away on navel-gazing stories&#8211;Who are the top tech bloggers? Do they Twitter to get to the top? Or do they FriendFeed? Do they feed friends while tweeting? More importantly, will there be <em>chicken wings</em>?&#8211;I&#8217;d advise anyone interested in the much more serious issue of making some money from Web 2.0 to take a gander at <a href="http://readwriteweb.com/archives/enterprise_20_to_become_a_46_billion_industry.php">ReadWriteWeb&#8217;s piece yesterday on enterprise spending</a> in the arena.</p>
<p>According to a new report from Forrester Research (FORR) the site references in the post, enterprises will spend much more in the coming years on social networking, RSS, blogs, widgets and such, making it a $4.6 billion market by 2013.</p>
<p>Here is an interesting data table from the ReadWriteWeb post (click on the image to make it larger):</p>
<p><a href='http://kara.allthingsd.com/files/2008/04/web20spending.png' title='web20spending'><img src='http://kara.allthingsd.com/files/2008/04/web20spending.png' width='380' height='350' class='centered' alt='web20spending' /></a></p>
<p>Of course, that doesn&#8217;t mean that Twitter&#8217;s creators should be jumping up and down now that an actual business plan might be surfacing.</p>
<p>In fact, a lot of popular consumer products might not port over to the business market, even if the concept does.</p>
<p>And, naturally, the old grumps in the IT departments loom large over what gets into corporations and what does not, the ReadWriteWeb piece notes, although other enterprise departments like marketing are already enamored with Web 2.0 tools.</p>
<p>Still security and scaling issues remain paramount, and start-ups that have pioneered these apps in the consumer space might lose business to big copycats like IBM (IBM) and Microsoft (MSFT).</p>
<p>I saw real evidence of the shift at an event in Silicon Valley last week, related to <a href="http://www.amazon.com/Personality-Not-Included-Companies-Authenticity/dp/0071545212">Rohit Bhargava&#8217;s new book</a> &#8220;Personality Not Included: Why Companies Lose Their Authenticity and How Great Brands Get It Back.&#8221;</p>
<p>And, although I expected much more of a corporate love fest, since the affable Bhargava is an SVP of digital strategy and marketing at Ogilvy Public Relations, it turned out to be a very interesting discussion of ways companies could embrace Web 2.0.</p>
<p>I was particularly struck with the very sharp questions from the Silicon Valley-heavy corporate audience too, who were savvy but still curious about the potential pitfalls and benefits of such tools.</p>
<p>Such discussions will be even more interesting, as they percolate across the country to places where most people are just hearing the word widget.</p>
<p>You know, pretty much everywhere except here.</p>
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