Liz Gannes in Social on December 22, 2010 at 5:00 am PT
Among the early adopter types I know in the tech industry, there’s a sense that casual gaming on Facebook serves an entirely different demographic from their own. The thinking is that games from Zynga and the like replace relatively mindless activities like soap opera watching.
But as someone who has just reorganized her virtual retail shops to be surrounded by virtual trees so as to accumulate more virtual bonus points, I see how social gaming–especially as it gets more social–might appeal to the desire for mindless diversions in all of us.