On Twitter, the Oscars Were Huge — But Not Whitney Houston Huge

Big TV event + lots of people on Twitter = lots and lots of people Tweeting about the Big TV event. But not that many people.
oscars

Oscar Night Means a Torrent of Twittering. Trendrr Gets Ready to Tally It Up.

Like the Super Bowl and the Grammys, tonight’s Academy Awards will generate a flood of social media commentary — and lots of work for the start-ups trying to track all of that.
the artist

On Twitter, U R So Not My Valentine

As far as Twitter memes go, this one isn’t exactly going to topple a dictatorship. But it could cause some breakups.
candy_heart

HomeAway Hopes Golden Globes Ad Can Fix Super Bowl Blunder

The new campaign — set to the tune of “Let’s Stay Together,” by Al Green — is much more subtle than last year’s ad.
homeaway-hi-Fishing

News Byte

Apple Gets a Grammy (Sort Of)

A tiny bit of Grammy glow for Apple: Last night marked the first time something recorded exclusively for its iTunes store won an award. Train’s version of “Hey, Soul Sister,” which won the “Best Performance by a Duo or Group with Vocals” category, first appeared on the group’s “iTunes Session” EP last fall. (Though you can now buy the tune on Amazon, too, via a Grammy compilation).

Read All About It! But Don't Watch–The Grammys Tune Out Online

The Grammys generated a flurry of online interest last night, but the music industry’s biggest event of the year is AWOL this morning. Opportunity wasted.

Voices

Grammy Judges Vet Nominees Online

Grammy judges will be listening to the upcoming award nominees online, thanks to a partnership with Yangaroo, a Canadian media-distribution start-up. The company’s technology encrypts music files with a watermark and lets record labels share them securely with radio stations and other destinations. The watermark allows Yangaroo to identify each person who has downloaded a track, so if a song is leaked, it can trace its origin.

CBS Interactive/CNET Re-Org: The Complete Memo

CBS paid $1.8 billion for CNET last summer, and today it is dealing with the consequences: A re-org and layoffs. CBS execs won’t release a total for the number of people fired, so news will be coming out in piecemeal fashion for some time. In the meantime, here’s CBS Interactive’s new corporate structure, detailed in an internal memo distributed late today.