6 posts and columns on Honda

Ferris Bueller Is Back, and He’s Driving a Honda Mom-Wagon (Video)

in News on January 30 at 8:27 am PT

After a blog ruins Honda’s Super Bowl surprise, the car maker puts the ad up early on YouTube.
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Social Media Warfare by Nissan as Also-Ran Looks to Win

in News on August 24, 2011 at 5:00 am PT

Nissan Motor Co. has long been the also-ran of the J3 here in the U.S., an image that it is trying furiously to dislodge. Indeed, they have said a driving motivation behind the introduction of the Nissan Leaf electric car was to take the lead in something.

Mission Motors Closes a Round of Funding (And Swears It Won’t Blow It All on Awesome Electric Motorcycles)

in News on August 19, 2011 at 9:31 am PT

Mission Motors just landed more than $9 million in Series B funding to not build electric motorcycles. Instead, it is trying to attract other companies that might drool over record-setting mini-electric drive systems.
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Millions of Honda Owners Victims of Yet Another Data Breach

in Enterprise on December 29, 2010 at 10:25 am PT

If you drive a Honda, be wary of emails asking personal questions. The carmaker says a list containing names, email addresses and vehicle identification numbers has been stolen.

Brands Friending Social Gaming Amid New Web Craze

in News on August 9, 2010 at 5:00 am PT

Honda Motors Co. and McDonald’s Corp. are making a push into social gaming to promote their brands, as Madison Avenue begins to take notice of the latest Web craze that is drawing growing numbers of people to games on social networks.

Losing Your Media Job? Blame the Car Companies and Their Shrinking Ad Budgets

in Media on November 20, 2008 at 5:23 am PT

Looking for a place to focus your frustration after getting pink-slipped from your media job? Try blaming the car companies, which cut their ad spending by 10 percent in the first half of the year. That number will get much worse by the time 2008 is over.