Huffington Post

While it’s tempting to see the Huffington Post’s Pulitzer as a “big win for new media,” or something like that, the real story is that these organizations — the Huffington Post, the New York Times, the Washington Post — are becoming more like each other. Old media and new media are increasingly antiquated terms.

Quite simply, the plaintiffs offered a service and the defendants offered exposure in return, and the transaction occurred exactly as advertised. The defendants followed through on their end of the agreed-upon bargain. That the defendants ultimately profited more than the plaintiffs might have expected does not give the plaintiffs a right to change retroactively their clear, up-front agreement.