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Video Ads + App Ads = Vungle, a Freshly Minted Start-Up With a Big Pile of Cash

Peter Kafka in Media on May 2 at 8:00 am PT

A start-up that didn’t exist last fall now has a $2 million seed round.

Apple Grabs Yahoo Exec in Charge of Shine, Women’s Lifestyles and Health Content

Kara Swisher in Media on April 29 at 12:00 pm PT

Yahoo loses Jessica Jensen, who was in charge of its critical women’s audience.

Cloud Computing With a Chance of Mobile: Weather Channel Adds Former Quattro CEO to Board

Kara Swisher in News on March 8 at 7:03 am PT

The weather media giant picks a mobile expert as a director.

Not the iPad 3 or New TV — But Apple Planning Media-Related Event in the Big(ger) Apple This Month

Kara Swisher in Media on January 2 at 1:07 pm PT

Not the big one, but it’s an Apple event, so everyone will get excited anyway.

Exclusive: Apple’s Mobile Ad Head Andy Miller Departs for Highland Capital

Kara Swisher in News on August 17, 2011 at 8:00 am PT

Andy Miller, the high-profile VP of mobile advertising at Apple, is planning on leaving the company, according to sources close to the situation.

AT&T Subsidiary Creates AdMob Competitor That Is Local

Tricia Duryee in Commerce on July 11, 2011 at 6:00 am PT

A subsidiary of AT&T known best for its yellow-pages products is launching a mobile ad network that will go head to head against Apple’s iAd and Google’s AdMob.

Apple Cracks Down on App Cross-Selling

Liz Gannes in Social on April 19, 2011 at 10:06 am PT

Apple appears to have made multiple moves to crack down on the bustling industry of app developers buying downloads of their iOS apps.

An App for People Who Like Apple Ads

Peter Kafka in Media on April 5, 2011 at 3:20 pm PT

There are a lot of them! And Apple hopes many of them want to buy Apple ads, too.

Apple's Area 51: The Truth Is Out There

John Paczkowski in Mobile on March 23, 2011 at 4:50 am PT

Scheduled to go live sometime this spring, Apple’s 505,000-square-foot North Carolina data center is, according to COO Tim Cook, intended to support iTunes and MobileMe. But we don’t yet know in what capacity, and Cook’s remark, which is at once unambiguous and utterly cryptic, leaves plenty of room for speculation. And theories about the potential capabilities of this new facility abound.

Pair of iPhone Filmmakers Try Their Hand at Editing on an iPad 2

Ina Fried in Mobile on March 14, 2011 at 5:00 am PT

Filmmakers Michael Koerbel and Anna Elizabeth James have based their whole operation around Apple’s gear. They film their series on an iPhone and distribute it via iTunes. With the release of the iPad 2, the pair decided to see what role Apple’s new tablet might be able to play. Here are their initial thoughts.