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Social Analytics Start-Up Prosodic Launches With $1.4 Million in Seed Funding

Software platform and social analytics firm Prosodic announced Tuesday it had completed a $1.4 million round of seed funding at its official launch. Investors in the round include Ignition Partners and angels Gary Vaynerchuk and David Remer of Remer Inc. The company is a predictive analytics service, informing its corporate and media customers what content should be shared with targeted audiences and how often.

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Keas Uses Social Pressure and Teamwork to Improve Employee Health

Keas, a long-evolving online health site, now sells access to its Web-based social game to companies, including large concerns like Pfizer and Bechtel. Employees create Keas accounts where they form teams and compete to complete simple goals, like eating more vegetables and exercising more. Keas has now raised $6.5 million in Series B funding, led by Atlas Venture and Ignition Partners.

Social Search Start-Up Topsy Nabs Cisco Exec as CEO

The social search start-up has hired Duncan Greatwood, the founder who sold PostPath to Cisco Sytems in 2008.
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MasterCard Makes Its First Mobile Payments Investment in mFoundry

MasterCard has made a strategic investment in seven-year-old mobile banking start-up mFoundry.
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Cloudera Lands $40 Million From Ignition, Accel Launches $100 Million Big Data Fund

As Hadoop World gets underway in New York today, Cloudera, the start-up company that is putting on the event, has landed a big new investor.
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Seven Questions for Splunk CEO Godfrey Sullivan

Machines of every kind — from Web servers to thermostats — generate data that can be useful in ways that are hard to imagine until you start looking at it. Software start-up Splunk makes that process easy.
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API Marketplace Mashape Raises Funding

Mashape, an up-and-coming marketplace for APIs, has raised $1.5 million in seed funding — which, given some of the names backing it, seems like a pretty small amount.
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Security Start-Up Bromium Debuts With $9.2 Million in Funding

Founded by two Xensource veterans, security start-up Bromium aims to protect all those smartphones and tablets that people buy and expect to be able to use at the office. Investments from Andreessen Horowitz, Ignition Partners and Lightspeed Ventures suggest it may be on to something.
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Swype Grabs More Funding, Looks to Trace Path Into New Areas

Swype, best known for its fast means of entering text on a smartphone, is also proving adept at raising cash. The Seattle-based shop has landed $3.5 million from Ignition Partners and expects to sign several other deals in the coming weeks, CEO Mike McSherry told Mobilized.

Defying the Twitter Ecosystem Curse, Topsy Rakes in $15M More

Topsy Labs, the real-time search engine, has raised $15 million in Series C funding from BlueRun Ventures, Ignition Partners, Founders Fund, Scott Banister and Western Technology Investments. This brings the company to about $30 million in total funding since it was founded in 2006.