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	<title>AllThingsD &#187; in-flight</title>
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		<title>Wi-Fi as an Ad Unit: Google Pushes Chrome for the Holidays</title>
		<link>http://allthingsd.com/20101108/wi-fi-as-an-ad-unit-google-pushes-chrome-for-the-holidays/</link>
		<comments>http://allthingsd.com/20101108/wi-fi-as-an-ad-unit-google-pushes-chrome-for-the-holidays/#comments</comments>
		<pubDate>Mon, 08 Nov 2010 17:33:18 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[News]]></category>
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		<category><![CDATA[advertising]]></category>
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		<category><![CDATA[in-flight]]></category>
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		<guid isPermaLink="false">http://networkeffect.allthingsd.com/?p=67</guid>
		<description><![CDATA[For the second year Google is sponsoring in-flight Wi-Fi from mid-November to mid-January as a sort of benevolent gift for holiday travelers. This year, Google's not just getting passengers to feel warm and fuzzy about its brand at 30,000 feet, it's using the opportunity to promote a single product: The Chrome browser.]]></description>
			<content:encoded><![CDATA[<p>For the second year Google is sponsoring in-flight Wi-Fi from mid-November to mid-January as a sort of benevolent gift for holiday travelers. Last year Google&#8217;s free Wi-Fi was offered on Virgin America flights and <a href="http://news.cnet.com/8301-30685_3-10394192-264.html">in a bunch of airports</a>. This year, Google&#8217;s not just getting passengers to feel warm and fuzzy about its brand at 30,000 feet, it&#8217;s using the opportunity to promote a single product: The Chrome browser.</p>
<p><a href="http://networkeffect.allthingsd.com/files/2010/11/astronautlaptop.jpg"><img src="http://networkeffect.allthingsd.com/files/2010/11/astronautlaptop-275x206.jpg" alt="" title="astronautlaptop" width="275" height="206" class="alignright size-medium wp-image-72" /></a>The crafty little advertising move comes at a time when Chrome needs a boost to take on the Web browser competition. Currently Chrome has 8.5 percent of global users, <a href="http://marketshare.hitslink.com/firefox-market-share.aspx?qprid=0&#038;sample=28">according to NetMarketShare,</a> compared to 59 percent for Internet Explorer, 23 percent for Mozilla Firefox and 5.4 percent for Apple&#8217;s Safari. Yesterday, the new social browser <a href="http://kara.allthingsd.com/20101108/heres-a-better-name-for-rockmelt-the-facebrowser-plus-boomtowns-two-dude-video/">RockMelt</a> launched, and while the only people using it so far are avid followers of tech blogs, the company will obviously need to figure out a way to use some of its $10 million in funding and its investors&#8217; experience building browsers to gain market share. (Interestingly, NetMarketShare <a href="http://www.netmarketshare.com/report.aspx?qprid=61&#038;sample=37">says</a> mobile browsing is only 2.8 percent of the market. Room to grow.)</p>
<p>Google&#8217;s in-flight Wi-Fi will be on domestic AirTran, Delta and Virgin America flights (which use Aircell&#8217;s Gogo service) from Nov. 20 to Jan. 2 (which is sadly 23 days shorter than last year&#8217;s promotion).</p>
<p><em>Image courtesy <a href="http://images.jsc.nasa.gov/luceneweb/caption.jsp?photoId=STS057-34-029">NASA</a>.</em></p>
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		<title>Skype on a Plane? Please Don't.</title>
		<link>http://allthingsd.com/20100311/skype-on-a-plane-please-dont/</link>
		<comments>http://allthingsd.com/20100311/skype-on-a-plane-please-dont/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 21:46:41 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Media]]></category>
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		<category><![CDATA[John Battelle]]></category>
		<category><![CDATA[Katie J. Stanton]]></category>
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		<category><![CDATA[security]]></category>
		<category><![CDATA[Skype]]></category>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=17300</guid>
		<description><![CDATA[More and more airlines are adding wireless, which means you can now turn your seat into a flying videoconference room. But you shouldn't.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2010/03/snakes-on-a-plane.jpg"><img class="alignright size-medium wp-image-17308" title="snakes-on-a-plane" src="http://mediamemo.allthingsd.com/files/2010/03/snakes-on-a-plane-275x183.jpg" alt="" width="250" height="166" /></a>More and more airlines are adding in-flight wireless, which means you can now Twitter from 30,000 feet. Go ahead and <a href="http://www.google.com/search?q=tweet+from+30%2C000+feet&amp;ie=utf-8&amp;oe=utf-8&amp;aq=t&amp;rls=org.mozilla:en-US:official&amp;client=firefox-a">tell your friends</a>&#8211;<a href="http://twitter.com/danyay/status/8872760209">over</a> <a href="http://twitter.com/brycegalbraith/status/7878998503">and</a> <a href="http://twitter.com/Kiptyn/status/8087445432">over</a> <a href="http://twitter.com/garethwatts/status/9201982569">and</a> <a href="http://twitter.com/tomcwolf/status/6201523881">over</a>.</p>
<p>But while it&#8217;s technically possible to use that same technology to Skype with your friends or families or whomever, airlines won&#8217;t let you do it.</p>
<p>The reason should be self-evident, but not to Federated Media&#8217;s John Battelle. Who apparently does this all the time.</p>
<p>Except on a flight this week, when a <a href="http://battellemedia.com/archives/2010/03/video_chat_on_the_plane_illegal_ok_legal_gray_area">United Airlines attendant</a> told him that using Skype in flight is a security violation.</p>
<p>That&#8217;s not true. But with the help of the Web&#8211;and, apparently, <a href="http://twitter.com/KateAtState/status/10303978792">State Department employee Katie J. Stanton</a>&#8211;Battelle pieces it together: Airlines ban in-flight video chat <em>because it&#8217;s incredibly annoying</em> for everyone who&#8217;s not chatting.</p>
<p>Or in <a href="http://www.faa.gov/news/fact_sheets/news_story.cfm?newsId=6275">Federal Aviation Administration-speak</a>, the airlines are &#8220;simply responding to the overwhelming majority of their customers, who prefer silent communications to the public nature of Voice-over-Internet-Protocol (VoIP) calls.&#8221;</p>
<p>Battelle insists his Skype chats provoke nothing but &#8220;amusement&#8221; from his seatmates. But my hunch is that it&#8217;s only dumb luck that has kept him from getting pummeled by a fellow passenger to date. That United attendant did him a real favor.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="283" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/Y_GJkKMPHxw&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="283" src="http://www.youtube.com/v/Y_GJkKMPHxw&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>Insert Bad &quot;Wi-Fli&quot; Pun Here&#8230;</title>
		<link>http://allthingsd.com/20090331/insert-bad-wi-fli-pun-here/</link>
		<comments>http://allthingsd.com/20090331/insert-bad-wi-fli-pun-here/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 18:39:46 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=15741</guid>
		<description><![CDATA[American Airlines domestic passenger jets are fast becoming a fleet of airborne Wi-Fi hotspots. After a successful six-month pilot program on 15 planes, the airline will expand its in-flight Wi-Fi service to 300 more over the next two years.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/03/laptopheadsock.jpg" alt="" title="" width="250" height="250" class="alignright size-full wp-image-15743" />American Airlines (AMR) domestic passenger jets are fast becoming a fleet of airborne Wi-Fi hotspots. After a successful six-month pilot program on 15 planes, the airline will <a href="http://online.wsj.com/article/SB123845252094471255.html">expand its in-flight Wi-Fi service to 300 more</a> over the next two years.</p>
<p>Provided by Aircell, the service will cost laptop users $9.95 for flights of less than three hours and $12.95 for longer flights. Travelers using Internet-ready handsets will pay $7.95 regardless of the length of their flight. And make no mistake, the data show they will pay. Apparently, $10 is a pittance for distraction when you&#8217;re trapped in a center seat on a packed flight with &#8220;Paul Blart: Mall Cop&#8221; as your only in-flight entertainment.</p>
<p>&#8220;[People are] working, they&#8217;re doing their e-mail, they&#8217;re going into their corporate networks, they&#8217;re going to their Facebook page, they&#8217;re Twittering, they&#8217;re doing YouTube and other video sites, but they&#8217;re in fact doing more of it,&#8221; <a href="http://www.dallasnews.com/sharedcontent/dws/bus/stories/033109dnbusaawifi.3824428.html">Aircell CEO Jack Blumenstein told the Dallas Morning News</a>. &#8220;The data shows that people use almost twice as much of data during the course of a session and stay on almost twice as long as when they&#8217;re at a hotel or a hotspot on the ground. People clearly are engaged by it when they&#8217;re flying.&#8221;</p>
<p>[<em>Image credit: <a href="http://www.flickr.com/photos/bekathwia/2462986853/in/set-72157604381050339/">Flickr/Bekathwia</a></em>]</p>
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		<title>Insert Bad "Wi-Fli" Pun Here&#8230;</title>
		<link>http://allthingsd.com/20090331/insert-bad-wi-fli-pun-here-2/</link>
		<comments>http://allthingsd.com/20090331/insert-bad-wi-fli-pun-here-2/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 18:39:46 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Media]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/?p=15741</guid>
		<description><![CDATA[American Airlines domestic passenger jets are fast becoming a fleet of airborne Wi-Fi hotspots. After a successful six-month pilot program on 15 planes, the airline will expand its in-flight Wi-Fi service to 300 more over the next two years.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2009/03/laptopheadsock.jpg" alt="" title="" width="250" height="250" class="alignright size-full wp-image-15743" />American Airlines (AMR) domestic passenger jets are fast becoming a fleet of airborne Wi-Fi hotspots. After a successful six-month pilot program on 15 planes, the airline will <a href="http://online.wsj.com/article/SB123845252094471255.html">expand its in-flight Wi-Fi service to 300 more</a> over the next two years. </p>
<p>Provided by Aircell, the service will cost laptop users $9.95 for flights of less than three hours and $12.95 for longer flights. Travelers using Internet-ready handsets will pay $7.95 regardless of the length of their flight. And make no mistake, the data show they will pay. Apparently, $10 is a pittance for distraction when you&#8217;re trapped in a center seat on a packed flight with &#8220;Paul Blart: Mall Cop&#8221; as your only in-flight entertainment. </p>
<p>&#8220;[People are] working, they&#8217;re doing their e-mail, they&#8217;re going into their corporate networks, they&#8217;re going to their Facebook page, they&#8217;re Twittering, they&#8217;re doing YouTube and other video sites, but they&#8217;re in fact doing more of it,&#8221; <a href="http://www.dallasnews.com/sharedcontent/dws/bus/stories/033109dnbusaawifi.3824428.html">Aircell CEO Jack Blumenstein told the Dallas Morning News</a>. &#8220;The data shows that people use almost twice as much of data during the course of a session and stay on almost twice as long as when they&#8217;re at a hotel or a hotspot on the ground. People clearly are engaged by it when they&#8217;re flying.&#8221;</p>
<p>[<em>Image credit: <a href="http://www.flickr.com/photos/bekathwia/2462986853/in/set-72157604381050339/">Flickr/Bekathwia</a></em>]</p>
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		<title>The Captain Has Turned Off the &quot;No Streaming&quot; Sign</title>
		<link>http://allthingsd.com/20080805/delt/</link>
		<comments>http://allthingsd.com/20080805/delt/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 13:01:02 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Mobile]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/20071207/in-flight-internet/</guid>
		<description><![CDATA[Airline passengers will soon have a new option for getting wired at 30,000 feet. This morning, Delta Air Lines said it will offer wireless Internet access across its entire domestic fleet by mid-2009. Provided by Aircell’s Gogo, Delta’s in-flight broadband will offer 3.1Mbps connectivity for $9.95 on flights three hours or less, and $12.95 on flights of more than three hours.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2008/08/airplane.jpg" style="border: 1px solid #000;" alt="" title="airplane" width="350" height="207" class="aligncenter size-full wp-image-2955" /></p>
<p>Airline passengers will soon have a new option for getting wired at 30,000 feet.</p>
<p>This morning, Delta Air Lines said <a href="http://news.delta.com/article_display.cfm?article_id=11127">it will offer wireless Internet access across its entire domestic fleet by mid-2009.</a> Though much larger in scale, the service is identical to the one used American Airlines (AMR), which <a href="http://ptech.allthingsd.com/20080619/internet-a-gogo-airlines-to-offer-in-flight-access/">Walt reviewed earlier this year</a>.</p>
<p>Provided by Aircell&#8217;s Gogo, Delta&#8217;s (DAL) in-flight broadband will offer 3.1Mbps-connectivity for $9.95 on flights three hours or less, and $12.95 on flights of more than three hours. Not an unreasonable price. According to a 2007 survey by Forrester Research, 26 percent of leisure travelers would pay $10 for Internet access on a two- to four-hour flight and 45 percent would pay that on a flight longer than four hours. For business travelers, the percentage is quite a bit higher.</p>
<p>&#8220;Time on an airplane was either time lost or time found,&#8221; <a href="http://online.wsj.com/article/SB121788491128311271.html">said Tim Mapes, Delta&#8217;s vice president of marketing</a>. &#8220;This is going to totally change the dynamics of what a business trip is. Our customers are demanding of us the same type of wireless service they have on the ground.&#8221;</p>
<p>And they may even be able to use it, <a href="http://digitaldaily.allthingsd.com/20080802/dhs-terrorism-we-thought-you-said-war-on-tourism/">if they can get their laptops past The Department of Homeland Security</a> &#8230;</p>
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		<title>The Captain Has Turned Off the "No Streaming" Sign</title>
		<link>http://allthingsd.com/20080805/delt-2/</link>
		<comments>http://allthingsd.com/20080805/delt-2/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 13:01:02 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
				<category><![CDATA[Mobile]]></category>
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		<guid isPermaLink="false">http://digitaldaily.allthingsd.com/20071207/in-flight-internet/</guid>
		<description><![CDATA[Airline passengers will soon have a new option for getting wired at 30,000 feet. This morning, Delta Air Lines said it will offer wireless Internet access across its entire domestic fleet by mid-2009. Provided by Aircell’s Gogo, Delta’s in-flight broadband will offer 3.1Mbps connectivity for $9.95 on flights three hours or less, and $12.95 on flights of more than three hours.]]></description>
			<content:encoded><![CDATA[<p><img src="http://digitaldaily.allthingsd.com/files/2008/08/airplane.jpg" style="border: 1px solid #000;" alt="" title="airplane" width="350" height="207" class="aligncenter size-full wp-image-2955" /></p>
<p>Airline passengers will soon have a new option for getting wired at 30,000 feet.</p>
<p>This morning, Delta Air Lines said <a href="http://news.delta.com/article_display.cfm?article_id=11127">it will offer wireless Internet access across its entire domestic fleet by mid-2009.</a> Though much larger in scale, the service is identical to the one used American Airlines (AMR), which <a href="http://ptech.allthingsd.com/20080619/internet-a-gogo-airlines-to-offer-in-flight-access/">Walt reviewed earlier this year</a>.</p>
<p>Provided by Aircell&#8217;s Gogo, Delta&#8217;s (DAL) in-flight broadband will offer 3.1Mbps-connectivity for $9.95 on flights three hours or less, and $12.95 on flights of more than three hours. Not an unreasonable price. According to a 2007 survey by Forrester Research, 26 percent of leisure travelers would pay $10 for Internet access on a two- to four-hour flight and 45 percent would pay that on a flight longer than four hours. For business travelers, the percentage is quite a bit higher. </p>
<p>&#8220;Time on an airplane was either time lost or time found,&#8221; <a href="http://online.wsj.com/article/SB121788491128311271.html">said Tim Mapes, Delta&#8217;s vice president of marketing</a>. &#8220;This is going to totally change the dynamics of what a business trip is. Our customers are demanding of us the same type of wireless service they have on the ground.&#8221;</p>
<p>And they may even be able to use it, <a href="http://digitaldaily.allthingsd.com/20080802/dhs-terrorism-we-thought-you-said-war-on-tourism/">if they can get their laptops past The Department of Homeland Security</a> &#8230;</p>
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		<title>You Are Now Free to Roam About the Internet</title>
		<link>http://allthingsd.com/20071207/ddv20071207/</link>
		<comments>http://allthingsd.com/20071207/ddv20071207/#comments</comments>
		<pubDate>Fri, 07 Dec 2007 19:00:11 +0000</pubDate>
		<dc:creator>John Paczkowski</dc:creator>
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