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		<title>No to YESS -- Yahoo Employee Satisfaction Survey Shows Morale Morass</title>
		<link>http://allthingsd.com/20111026/no-to-yess-yahoo-employee-satisfaction-survey-shows-morale-morass/</link>
		<comments>http://allthingsd.com/20111026/no-to-yess-yahoo-employee-satisfaction-survey-shows-morale-morass/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 19:07:53 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
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		<category><![CDATA[Yahoo Employee Satisfaction Survey]]></category>
		<category><![CDATA[YESS]]></category>

		<guid isPermaLink="false">http://allthingsd.com/?p=136394</guid>
		<description><![CDATA[Apparently, Yahoos can't get no satisfaction.]]></description>
			<content:encoded><![CDATA[<p><a href="http://allthingsd.com/20111026/no-to-yess-yahoo-employee-satisfaction-survey-shows-morale-morass/no_satisfaction/" rel="attachment wp-att-137024"><img src="http://allthingsd.com/files/2011/10/no_satisfaction.png" alt="" title="no_satisfaction" width="380" height="285" class="alignright size-full wp-image-137024" /></a></p>
<p>It should probably come as no surprise to the board and top managers of Yahoo that the just-released annual poll of its workers &#8212; called the Yahoo Employee Satisfaction Survey &#8212; paints a picture of a deeply demoralized workplace. </p>
<p>Apparently, Yahoos can&#8217;t get no satisfaction.</p>
<p>The YESS questions went out to employees the week that the company fired CEO Carol Bartz, with most of the responses gathered in the ensuing weeks. </p>
<p>One major drop &#8212; not much of a shockeroo &#8212; was the employee assessment of senior leadership, under the question of whether &#8220;Yahoo is an effectively managed well-run organization.&#8221; That dropped 11 percent from last year. </p>
<p>Also troubling, according to numerous sources who have recounted the results to me, was that 19 percent of employees said they planned to leave the company within less than a year, in case a better opportunity arises.</p>
<p>(I like to call that the <em>anywhere-but-here</em> question.)</p>
<p>This is a large figure for any tech company for such a survey, which is commonly done throughout the industry. Typically, those numbers are around 10 percent, according to several human resources execs I queried, although Yahoo&#8217;s chart noted that the industry benchmark was 14 percent.</p>
<p>In any case, this YESS is Yahoo&#8217;s highest percentage of negatives for departure intent in several years.</p>
<p>Worse, it is higher in the product unit, where most of Yahoo&#8217;s engineers work and which is key to any technology company&#8217;s viability. Intent not to stay is 21 percent in the division.</p>
<p>On the plus side, numbers for manager effectiveness, teamwork and accountability did grow year over year in the product unit.</p>
<p>YESS documents sentiments I have been hearing widely and ever louder anecdotally from a plethora of mid-level managers at the Silicon Valley Internet giant. </p>
<p>Most are worried that they cannot hold onto critical employees as Yahoo is conducting a <a href="http://allthingsd.com/20110914/yahoo-for-sale-big-bidders-circling-including-marc-andreessen-as-board-pressure-mounts/">major strategic review</a> of its businesses, either to sell it or make sweeping changes.</p>
<p>The uncertainty has put its employees on edge and there has been a spike in attrition throughout the company. </p>
<p>And worry. At a <a href="http://allthingsd.com/20111006/yahoos-interim-ceo-in-internal-meeting-time-is-a-constraint-also-blame-the-media/">recent meeting with its staff</a>, interim CEO Tim Morse was buffeted with questions about the fate of employee stock options and other similar issues.</p>
<p>Despite all the turmoil, Yahoo has surprisingly not yet put an overall new plan into place for retention, although it has given some employees more money and other benefits.</p>
<p>&#8220;Can a company collapse from attrition?&#8221; one exec joked to me recently.</p>
<p>Yes, it can, which has to be of prime concern to the board of Yahoo, as it seeks to right itself. I cannot stress enough how many talented and committed employees remain at the company, desperately hoping for some effective leadership to finally take hold.</p>
<p>Because for all the swirl of what will happen to the whole company, one truism of technology innovation in Silicon Valley remains, if you want to survive: It&#8217;s still all about the talent.</p>
<p>[<strong>UPDATE:</strong> Here are some more YESS stats, according to sources:</p>
<p>"Yahoo is innovative": 42 percent agree, 27 percent neutral, 31 percent disagree.</p>
<p>"Yahoo anticipates changing customer needs and wants": 33 percent agree, 37 percent disagree, five points worse than the previous year.</p>
<p>But here is the hopeful kicker: 79 percent feel proud to say they work for Yahoo.] </p>
]]></content:encoded>
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		<title>Microsoft&#039;s Bing Makes More UI Changes&#8211;And Checks In With Foursquare</title>
		<link>http://allthingsd.com/20100325/microsofts-bing-makes-more-ui-changes-and-checks-in-with-foursquare/</link>
		<comments>http://allthingsd.com/20100325/microsofts-bing-makes-more-ui-changes-and-checks-in-with-foursquare/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 12:45:36 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=25958</guid>
		<description><![CDATA[Today, Microsoft's search engine-that-could, Bing, will begin rolling out another significant upgrade to the user interface seen by consumers.

Microsoft also announced it would integrate hot geolocation start-up Foursquare into its maps.

Will the moves help Bing keep growing its share?]]></description>
			<content:encoded><![CDATA[<p><img src="http://kara.allthingsd.com/files/2010/03/bing-logo-275x202.png" alt="" title="bing-logo" width="275" height="202" class="alignright size-medium wp-image-25974" /></p>
<p>Today, Microsoft&#8217;s search engine-that-could, Bing, will begin rolling out another significant upgrade to the user interface seen by consumers.</p>
<p>The software giant also <a href="http://www.bing.com/community/blogs/search/archive/2010/03/24/new-stuff-coming-from-bing-this-spring.aspx">announced on its Bing blog</a> and at an industry conference that it would integrate status data from hot geolocation start-up Foursquare into its Bing maps as an app.</p>
<p>Bing has already been <a href="http://kara.allthingsd.com/20091021/exclusive-guess-who-else-is-coming-to-dinner-twitter-microsoft-bing-deal-confirmed-but-so-is-facebook-bing">weaving updates from a variety of social networking sites</a>, such as Twitter and Facebook, into its services.</p>
<p>The New York-based Foursquare, a location-based social networking site that has been growing quickly recently, lets its users &#8220;check in&#8221; from a variety of locations. In Bing, it will be accessible via &#8220;Map Apps.&#8221;</p>
<p>Wrote Bing&#8217;s Todd Schwartz on the service&#8217;s blog in a post titled, &#8220;New Stuff Coming From Bing This Spring&#8221;:</p>
<blockquote class="memo"><p>The foursquare map app is a powerful combination of the spatial canvas that Bing Maps provides, combined with foursquare&#8217;s user reputation service ability to see who has unlocked specific badges, where and who has been crowned mayor of certain locations making it easier to explore any city in the world as if you were a local. Let&#8217;s say you&#8217;re travelling to New York City for the week, but you don&#8217;t know what&#8217;s hot in Greenwich Village. Selecting the foursquare Map App in Bing Maps, and zooming into to Greenwich Village will get you tips that show you what locals are saying about the hot spots in that area. It&#8217;s like an interactive day planner, designed to help find the best things to do in that area. And if you have questions, you can always contact users through foursquare to get the inside scoop.</p></blockquote>
<p><a href="http://kara.allthingsd.com/files/2010/03/4760.foursquare2_thumb_2ACABFD8.jpg" rel="lightbox" <img src="http://kara.allthingsd.com/files/2010/03/4760.foursquare2_thumb_2ACABFD8.jpg" alt="" title="4760.foursquare2_thumb_2ACABFD8" width="275" height="188" class="aligncenter size-full wp-image-25993" /></a></p>
<p>More interesting, though, is the continuing drive to innovate Bing.</p>
<p>Starting today, pages served up by Bing&#8211;which you can see below compared with the old ones&#8211;will be more focused, with a range of new navigational elements meant to gauge search &#8220;intent&#8221; better.</p>
<p>This means relocating its &#8220;Quick Tabs&#8221; functionality to the top of searches from the side, for example, as well as a more defined &#8220;Bing Box,&#8221; which pulls information together better.</p>
<p>The goal, said Bing Director Stefan Weitz: To differentiate as much as possible from dominant search rival Google (GOOG).</p>
<p>&#8220;Google and Bing are diverging more than ever,&#8221; he said in an interview yesterday with BoomTown. &#8220;Google is focusing on gathering all the world&#8217;s information and we are focused on delivering knowledge based on a user&#8217;s intent.&#8221;</p>
<p>While it sounds a little like goobledygook, it&#8217;s probably a good competitive strategy for Microsoft (MSFT) to avoid competing directly with Google in search.</p>
<p>And so far, it seems to have worked, with Bing&#8217;s share growing slowly but surely over the year since its launch, mostly at the expense of Yahoo (YHOO).</p>
<p>Weitz calls the new look on the pages&#8211;which will start with a focus on celebrity, auto and travel searches and reach about five percent of U.S. users initially&#8211;&#8220;not a radical departure, but an evolution.&#8221;</p>
<p>And, indeed, new page results from searches for Lady Gaga and Miami Beach, for example, look only slightly different, with added navigational tabs on top and a more task-oriented feel.</p>
<p>In contrast, though, a search for Ford Mustang is dramatically different, with a more visual feel that is almost like a really informative brochure.</p>
<p>Here are screenshots of the befores and afters (click to enlarge):</p>
<h4 class="subhed">Miami Beach (old):</h4>
<p><a href="http://kara.allthingsd.com/files/2010/03/miami2-584x600.jpg" rel="lightbox" <img src="http://kara.allthingsd.com/files/2010/03/miami2-584x600.jpg" alt="" title="miami2" width="282" height="300" class="aligncenter size-large wp-image-25959" /></a></p>
<h4 class="subhed">Miami Beach (new):</h4>
<p><a href="http://kara.allthingsd.com/files/2010/03/MiamiBeach-600x463.jpg" rel="lightbox" <img src="http://kara.allthingsd.com/files/2010/03/MiamiBeach-600x463.jpg" alt="" title="MiamiBeach" width="300" height="231" class="aligncenter size-large wp-image-25960" /></a></p>
<h4 class="subhed">Mustang (old):</h4>
<p><a href="http://kara.allthingsd.com/files/2010/03/mustang2-544x600.jpg" rel="lightbox" <img src="http://kara.allthingsd.com/files/2010/03/mustang2-544x600.jpg" alt="" title="mustang2" width="272" height="300" class="aligncenter size-large wp-image-25961" /></a></p>
<h4 class="subhed">Mustang (new):</h4>
<p><a href="http://kara.allthingsd.com/files/2010/03/Visual-Search-Car-Specs-600x467.png" rel="lightbox" <img src="http://kara.allthingsd.com/files/2010/03/Visual-Search-Car-Specs-600x467.png" alt="" title="Visual Search Car Specs" width="300" height="233" class="aligncenter size-large wp-image-25962" /></a></p>
<h4 class="subhed">Lady Gaga (old):</h4>
<p><a href="http://kara.allthingsd.com/files/2010/03/gaga2-529x600.jpg" rel="lightbox" <img src="http://kara.allthingsd.com/files/2010/03/gaga2-529x600.jpg" alt="" title="gaga2" width="265" height="300" class="aligncenter size-large wp-image-25963" /></a></p>
<h4 class="subhed">Lady Gaga (new):</h4>
<p><a href="http://kara.allthingsd.com/files/2010/03/NewUILadyGaga-583x600.png" rel="lightbox" <img src="http://kara.allthingsd.com/files/2010/03/NewUILadyGaga-583x600.png" alt="" title="NewUILadyGaga" width="292" height="300" class="aligncenter size-large wp-image-25964" /></a></p>
]]></content:encoded>
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		<slash:comments>6</slash:comments>
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		<title>Google&#039;s Brin Says He Is &quot;Always Optimistic&quot; About China Solution</title>
		<link>http://allthingsd.com/20100212/googles-brin-says-he-is-always-optimistic-about-china-solution/</link>
		<comments>http://allthingsd.com/20100212/googles-brin-says-he-is-always-optimistic-about-china-solution/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 19:47:34 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[News]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=24416</guid>
		<description><![CDATA[Google's Sergey Brin took the stage at the TED conference this morning for a brief discussion about the search giant's recent declaration that it will pull out of the country if it has to continue to censor results.

"We want to find a way to work within the Chinese system," said Brin, but without having to censor political search terms. "A lot of people might think I am naive and that might be true."]]></description>
			<content:encoded><![CDATA[<p><em>Please see <a href="http://allthingsd.com/about/kara-swisher/ethics/">this disclosure</a> related to me and Google.</em></p>
<p><img src="http://kara.allthingsd.com/files/2010/02/sergey_brin_lg-275x179.jpg" alt="" title="sergey_brin_lg" width="275" height="179" class="alignright size-medium wp-image-24427" /></p>
<p>Google&#8217;s Sergey Brin took the stage at the TED conference this morning for a brief discussion about the <a href="http://kara.allthingsd.com/20100113/does-it-matter-why-google-did-it-the-real-point-is-chinas-appalling-internet-behavior">search giant&#8217;s recent declaration that it will pull out of the country</a> if it has to continue to censor results.</p>
<p>Google <a href="http://digitaldaily.allthingsd.com/20100210/a-month-after-debut-googles-new-approach-to-china-still-a-lot-like-the-old-one/">has been quiet about its plans in China</a> since it said a month ago that it was contemplating leaving the country over a range of issues centered on onerous censorship laws there.</p>
<p>Explaining Google’s “new approach” to China in a Jan. 12 blog post, chief legal officer David Drummond wrote:</p>
<p>&#8220;We have decided we are no longer willing to continue censoring our results on Google.cn, and so over the next few weeks we will be discussing with the Chinese government the basis on which we could operate an unfiltered search engine within the law, if at all. We recognize that this may well mean having to shut down Google.cn, and potentially our offices in China.&#8221;</p>
<p>While not adding a lot more to what has been said, Brin did shed some light on his own and Google&#8217;s thinking.</p>
<p>While the Google (GOOG) co-founder would not directly blame the Chinese government for the security attacks on his company, or for others, he did note that the entity was so huge that there was no telling where they came from.</p>
<p>&#8220;It might represent a fragment&#8221; of the government, he said, although he did not give any specifics, in a short Q&#038;A interview with curator Chris Anderson at TED, which has been taking place this week in Long Beach, Calif.</p>
<p>Brin also noted that he wished all those who underwent cyberattacks, as Google claims it has, would go public.</p>
<p>&#8220;If all companies came forward, we&#8217;d all be better,&#8221; he said.</p>
<p>As to where Google goes from here, after declaring its &#8220;intent&#8221; to withdraw from China, Brin said the company would definitely not censor political results in the future.</p>
<p>That said&#8211;nearly a month after the original statement, Google does continue to censor search results in China.</p>
<p>This will end, Brin seemed to indicate, although he did allow that other kinds of censorship around porn or gambling barred by Chinese law, similar to what Google does in other countries, would remain in place.</p>
<p>Brin said he did not know how the situation would turn out or if Google would come to some kind of compromise.</p>
<p>But he said he is &#8220;always optimistic&#8221; about some kind of detente with China.</p>
<p>&#8220;We want to find a way to work within the Chinese system,&#8221; said Brin, but without having to censor political results. &#8220;A lot of people might think I am naive and that might be true.&#8221;</p>
]]></content:encoded>
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		<title>Yahoo Search Guy Raghavan Speaks! (Actually, He WOOs!)</title>
		<link>http://allthingsd.com/20090520/yahoo-search-guy-raghavan-speaks-actually-he-woos/</link>
		<comments>http://allthingsd.com/20090520/yahoo-search-guy-raghavan-speaks-actually-he-woos/#comments</comments>
		<pubDate>Wed, 20 May 2009 09:58:04 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Mobile]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=13772</guid>
		<description><![CDATA[Yesterday, Yahoo's top search execs had a little sit-down with reporters and bloggers, including BoomTown, about some of the search innovations it has been working on.

After the presentation, which focused on open, mobile, consumer intent and the "Web of objects, not pages," which Yahoo is calling WOO (no, really, WOO), I got a chance to chat with Yahoo's Prabhakar Raghavan, head of Yahoo Labs and Yahoo Search Strategy, about all that, as well as competition with Microsoft and search leader Google.]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/05/pr_big.gif"><img src="http://kara.allthingsd.com/files/2009/05/pr_big.gif" alt="pr_big" title="pr_big" width="200" height="300" class="alignright size-full wp-image-13774" /></a></p>
<p>Yesterday, <a href="http://kara.allthingsd.com/20090519/liveblogging-the-yahoo-search-chalk-talk-kill-the-10-blue-links/">Yahoo&#8217;s top search execs had a little sit-down with reporters and bloggers</a>, including BoomTown, about some of the search innovations it has been working on.</p>
<p>It was no coincidence, since Microsoft (MSFT) <a href="http://digitaldaily.allthingsd.com/20090519/microsoft-to-debut-new-search-at-d-all-things-digital/">is expected to launch a massive overhaul of its search offering</a> next week at the <strong>D: All Things Digital</strong> conference that <a href="http://walt.allthingsd.com">Walt Mossberg</a> and I host annually.</p>
<p>After the presentation, which focused on open, mobile, consumer intent and the &#8220;Web of objects, not pages,&#8221; which Yahoo (YHOO) is calling WOO (no, <em>really</em>, WOO), I got a chance to chat with Yahoo&#8217;s Prabhakar Raghavan, head of Yahoo Labs and Yahoo Search Strategy, about all that, as well as competition with Microsoft and search leader Google (GOOG).</p>
<p>I also got him to cheer: &#8220;WOO!&#8221; My work is done.</p>
<p>Here&#8217;s the video interview:</p>
<p><div class="video-wsj"><object width="640" height="360"><param name="movie" value="http://s.wsj.net/media/swf/microPlayer.swf"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><param name="flashvars" value="videoGUID=8B935E7D-ACCB-4466-BDB8-2620E6F7FE58&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/"name="microflashPlayer"></param><embed src="http://s.wsj.net/media/swf/microPlayer.swf" bgcolor="#FFFFFF" flashVars="videoGUID={8B935E7D-ACCB-4466-BDB8-2620E6F7FE58}&playerid=4001&plyMediaEnabled=1&configURL=http://m.wsj.net/video-players/&autoStart=false" base="http://s.wsj.net/media/swf/" name="microflashPlayer" width="640" height="360" seamlesstabbing="false" type="application/x-shockwave-flash" swLiveConnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed><br />[ See post to watch video ]</div></object></p>
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		<slash:comments>3</slash:comments>
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		<title>Liveblogging the Yahoo Search &quot;Chalk Talk&quot;: Kill the 10 Blue Links!</title>
		<link>http://allthingsd.com/20090519/liveblogging-the-yahoo-search-chalk-talk-kill-the-10-blue-links/</link>
		<comments>http://allthingsd.com/20090519/liveblogging-the-yahoo-search-chalk-talk-kill-the-10-blue-links/#comments</comments>
		<pubDate>Tue, 19 May 2009 19:05:15 +0000</pubDate>
		<dc:creator>Kara Swisher</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Mobile]]></category>
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		<category><![CDATA[blue link]]></category>
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		<guid isPermaLink="false">http://kara.allthingsd.com/?p=13726</guid>
		<description><![CDATA[BoomTown liveblogged Yahoo's "chalk talk" about search earlier today, which was an update of what the Internet giant is up to in the competitive space that includes Google and Microsoft.

Presenting at the event were Prabhakar Raghavan, head of Yahoo Labs and Yahoo Search Strategy; Larry Cornett, VP of Consumer Products; and Marc Davis, chief scientist of Yahoo Mobile.

In summary: Kill the blue links! Intent! Objects! Open! Mobile! And, most of all, WOO!]]></description>
			<content:encoded><![CDATA[<p><a href="http://kara.allthingsd.com/files/2009/05/faster_pussycat_kill_kill.jpg"><img src="http://kara.allthingsd.com/files/2009/05/faster_pussycat_kill_kill-227x300.jpg" alt="faster_pussycat_kill_kill" title="faster_pussycat_kill_kill" width="227" height="300" class="alignright size-medium wp-image-13732" /></a></p>
<p>BoomTown <a href="http://kara.allthingsd.com/20090519/get-ready-for-a-liveblog-of-the-yahoos-search-chalk-talk-no-word-yet-on-erasing-googles-market-share/">liveblogged Yahoo&#8217;s &#8220;chalk talk&#8221; about search earlier today</a>, which was an update of what the Internet giant is up to in the competitive space that includes Google and Microsoft.</p>
<p>Presenting at the event were Prabhakar Raghavan, head of Yahoo Labs and Yahoo Search Strategy; Larry Cornett, VP of Consumer Products; and Marc Davis, chief scientist of Yahoo Mobile.</p>
<p>At its HQ in Silicon Valley last week, Google put on a similar show-off, called <a href="http://digitaldaily.allthingsd.com/20090512/live-google-searchology/">&#8220;Searchology,&#8221;</a> about its own latest search innovations.</p>
<p>And although they are clearly No. 1 and No. 2 in the search space, both Google (GOOG) and Yahoo (YHOO) are bracing for the launch a major overhaul of the Microsoft&#8217;s (MSFT) search offering, which is <a href="http://digitaldaily.allthingsd.com/20090519/microsoft-to-debut-new-search-at-d-all-things-digital/">expected next week at the <strong>D: All Things Digital</strong> conference</a> and code-named &#8220;Kumo.&#8221;</p>
<p><strong>11:45 a.m. PDT:</strong> A delightful lunch was offered to a room full of tech reporters at the San Francisco offices of Yahoo&#8217;s outside PR firm, Outcast Communications.</p>
<p>But all the munching was quickly swept aside by the aggressive tone of the speech to be delivered by the normally gentle-looking Yahoos.</p>
<p>Apparently, top Yahoo execs want to &#8220;kill the 10 blue links.&#8221;</p>
<p><em>Yipes!</em></p>
<p>&#8220;Nobody really wants to search,&#8221; said Raghavan, describing a broken consumer experience and how Yahoo wanted to fix it. This has been a bell he has been ringing from last fall, in fact.</p>
<p>But we all were soon deep in the weeds of tech, as he noted that Yahoo wanted to move from a &#8220;Web of pages to a Web of objects.&#8221;</p>
<p>It still sounded very, very Webby.</p>
<p><strong>12:01 p.m.:</strong> Soon, Raghavan started to talk about Yahoo products, such as Build Your Own Search Service (BOSS), which he says has generated almost as many daily queries as Microsoft&#8217;s whole search offering.</p>
<p><em>Snap!</em></p>
<p>Next up was Cornett, who began talking about intent and how Yahoo was trying to weave what a consumer wants in with what is displayed.</p>
<p>That means &#8220;helping users accomplish that goal by connecting objects in the real world.&#8221;</p>
<p>He trotted out Yahoo&#8217;s Search Pad offering, which is simply a way for people to keep track of their searches online, instead of on a dopey scrap of paper that the dog eats.</p>
<p>Cornett also showed how embedded music, video and other structured data are inserted into mostly dull search results.</p>
<p>Yahoo, in other words, is going to know what we want and give it to us&#8211;even before we know we want it. Sounds like my mother!</p>
<p><strong>12:15 p.m.:</strong> Cornett reeled off lots of stats about its SearchMonkey technology, which is a year old.</p>
<p><a href="http://kara.allthingsd.com/files/2009/05/searchmonkey.jpg"><img src="http://kara.allthingsd.com/files/2009/05/searchmonkey.jpg" alt="searchmonkey" title="searchmonkey" width="140" height="193" class="alignleft size-full wp-image-13768" /></a></p>
<p>There was a picture of a monkey with a birthday hat, natch! (See here!)</p>
<p>SearchMonkey, according to Yahoo, is a &#8220;framework for creating small applications that enhance Yahoo search results with additional data and structure.&#8221;</p>
<p>Cornett then invited up Facebook software engineer Alex Moskalyuk to talk about building apps with SearchMonkey.</p>
<p>Lots of tech talk that was actually incomprehensible to the reporters gathered, although they all scribbled away (I, at this juncture, chose to eat another sandwich).</p>
<p>Here is one line: &#8220;Originally used XPath extractor, switched entirely to hCard.&#8221;</p>
<p>Welcome to my world! It&#8217;s like some telephone guy talking apart a handset and explaining the guts of the device, when I am only interested in making a call.</p>
<p><strong>12:23 p.m.:</strong> Next up: Matthew Hertz of Pipl.com, a people search engine built on Yahoo&#8217;s BOSS.</p>
<p>People search was, he said, a &#8220;deep Web challenge.&#8221; Indeed, there needs to be an easier way of finding out about a potential date online!</p>
<p>Actually, Pipl is a nice service and useful too, and Hertz is right that Pipl should not have to reinvent the search wheel to take advantage of all the data already available on big search services.</p>
<p><strong>12:29 p.m.:</strong> Yahoo&#8217;s chief mobile geek Marc Davis was up, talking about &#8220;answers, not just links.&#8221;</p>
<p>Now they&#8217;re talking!</p>
<p>Actually, mobile is a key search arena with the increasing popularity of smart phones.</p>
<p>That means knowing everything from movie times to weather to flights to cheap gas prices nearby immediately.</p>
<p><em>Twittery humanity needs to know now!</em></p>
<p>Yahoo&#8217;s offering is called oneSearch. which is also a good product. It better be. &#8220;For many people in the world, their phone is the way to access&#8221; the Internet, said Davis.</p>
<p><strong>12:40 p.m.:</strong> Now, the Yahoos summed up &#8220;What&#8217;s Next?&#8221;</p>
<p>Let&#8217;s review: Kill the blue links! Intent! Objects! Open! Mobile!</p>
<p><a href="http://kara.allthingsd.com/files/2009/05/woo-hoo.jpg"><img src="http://kara.allthingsd.com/files/2009/05/woo-hoo-211x300.jpg" alt="woo-hoo" title="woo-hoo" width="211" height="300" class="alignright size-medium wp-image-13751" /></a></p>
<p>Raghavan then gave me a great joke by using the term: WOO, which is Web of objects. Apparently, they go around Yahoo talking about getting to the WOO.</p>
<p>It sounded naughty and I liked it.</p>
<p>Time for Q&#038;A!</p>
<p>A question was posed about how quickly Yahoo rolls out these technologies, which are often limited in &#8220;bucket tests&#8221; of smaller groups of users.</p>
<p>As soon as they can, of course.</p>
<p>Next question was about how WOO impacts online ads. &#8220;It takes us away from a marketplace of keywords to a marketplace of intent,&#8221; said Raghavan.</p>
<p>That means advertisers can eventually make better ads. Oh, joy.</p>
<p>Then a question about when links are appropriate and when rich search should prevail.</p>
<p>Well, it depends on the user!</p>
<p>Next, a question about the currently trendy &#8220;real-time&#8221; search&#8211;a magical power that the blogosphere has, in its infinite hype-osity, bestowed on Twitter.</p>
<p>Raghavan called it a &#8220;buzzword&#8221; and I agreed.</p>
<p>Cornett added, correctly, that it should be about precision and accuracy in search, as well as serving &#8220;fresh&#8221; data. Fresh was a diplomatic word for whatever the mostly useless tweets are yammering on about at any given moment, which are most pointless.</p>
<p>The next question was about how soon a lot of this cool rich search data gets to the masses. Answer: Some of it is in testing and some is live systemwide.</p>
<p>I then asked about whether Yahoo would shove out the bells and whistles if, say, Microsoft&#8217;s new search service has a lot of the same features.</p>
<p>Cornett noted that Yahoo will only roll out after testing showed good results.</p>
<p>In other words, Yahoo will kill (or drink) no blue links before their time!</p>
<div style="margin: 15px auto 15px auto; width: 320px;"><object width="320" height="265"><param name="movie" value="http://www.youtube.com/v/bpj0t2ozPWY&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/bpj0t2ozPWY&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></div>
<p>More questions about rich data, with one that makes the point that Yahoo was originally known for &#8220;curation,&#8221; which was its original business as the Web&#8217;s first truly useful directory.</p>
<p>It was.</p>
<p><strong>1:01 p.m.:</strong> Still more questions.</p>
<p>Someone asked the Yahoos to comment on a recent post on TechCrunch that said the company was not developing for BlackBerry and focusing intently on the iPhone from Apple (AAPL). An exaggeration, said Davis, which was a diplomatic way of saying the story was wrong.</p>
<p>Blackberry users can now relax.</p>
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