1 posts and columns on Internet Quarterly

Voices

The Next Target for Google: Corporate IT Budgets

in News on March 20, 2009 at 4:15 pm PT

There’s an old debate in the Valley about whether Google is really a media company or a technology company. In a sense, it is a silly debate, which is mostly a matter of semantics. A better question is this: Now that Google has become one of the world’s largest media companies, at least as measured by advertising dollars, what does it do next?