5 posts and columns on J.C. Penney

Apple Stores Will Be Just Fine Without Ron Johnson

in News on June 15, 2011 at 4:30 am PT

Retail guru Ron Johnson’s departure from Apple is a blow to the company. But it doesn’t really change anything.
johnsonjobs

Penney Pinches Apple’s Retail Guru; Genius Bars in the Jeans Department?

in News on June 14, 2011 at 9:05 am PT

Ron Johnson, Apple’s retail store guru, leaves behind some big shoes to fill at Apple. And Cupertino’s already on the hunt for his replacement.
jcpenny-genius

Apple's Ad Service Off to Bumpy Start

in News on August 16, 2010 at 5:00 am PT

Apple Inc. is facing some early challenges in its closely watched mobile advertising foray, with some ad campaigns experiencing delays as agencies attempt to learn the new system amid Apple’s tight control over the creative process, according to ad executives.

Target Targets Your Cellphone

in News on March 11, 2010 at 12:00 am PT

Your iPhone can now save you $1 on cheese. Giant discount retailer Target announced on Wednesday that it was rolling out a program to beam coupons directly to customers’ smartphones. The mobile coupons work just like their old-fashioned paper cousins: the checkout clerk scans them right from a barcode on your cellphone screen.

Google Decides to Find Its Creative Side

in News on October 6, 2009 at 5:00 am PT

Google Inc., a champion of the belief that advertising should be less about art and more about science, is embracing its inner creative side. As it searches for new growth, the company in recent months has focused more on creating custom ad campaigns spanning multiple Google services for big spenders including Hewlett-Packard Co. and Ford Motor Co.