Peter Kafka in Media on May 20, 2010 at 2:04 pm PT
Yes, yes, yes: Google is the latest company to try merging your TV with the Web. But here’s a very meta video mashup you don’t have to wait until next fall to see.
Peter Kafka in Media on March 26, 2010 at 8:08 am PT
The confusing clips with Jerry and Bill Gates were supposed to be confusing. You buying that?
Peter Kafka in Media on February 17, 2010 at 9:29 am PT
HBO’s new site is nice, but you can already get the same programming on the Web via Comcast’s Fancast–if you’re already paying for HBO on your TV. But what if you want to pay for HBO without paying for cable TV? Not happening.
Peter Kafka in Media on August 25, 2009 at 3:00 am PT
In the old days, Apple sometimes used bonafide celebrities to help hawk its products–either willing participants like Jeff Goldblum or, via the miracle of archival footage, icons like Einstein, Dylan and Lennon. But for its long-running “I’m a Mac” campaign, Apple has primarily relied on actors who are most famous for appearing in Apple ads. Here’s a new one that splits the difference: It features Patrick Warburton, best known as “Puddy” on Seinfeld
John Paczkowski in News on June 25, 2009 at 3:47 pm PT
World-wide PC shipments will be lousy in 2009, but not quite as lousy as previously thought. Gartner says they’ll fall six percent for the year, which is an improvement over the 6.6 percent drop it forecast last month and the 9.2 percent decline it projected back in March.
John Paczkowski in News on June 25, 2009 at 3:47 pm PT
World-wide PC shipments will be lousy in 2009, but not quite as lousy as previously thought. Gartner says they’ll fall six percent for the year, which is an improvement over the 6.6 percent drop it forecast last month and the 9.2 percent decline it projected back in March.
Peter Kafka in Media on May 8, 2009 at 7:13 pm PT
Well, Google can’t say it’s not in the content business anymore. Here are 11 ads the company has commissioned to promote its Chrome browser. Most are designed to be “viral videos,” though you might see one of them on TV because Google will be buying some airtime for the spot using its TV Ads platform.
Kara Swisher in News on January 13, 2009 at 10:00 am PT
With a new administration coming into power, it makes a lot of sense for Microsoft to launch its new “Microsoft on the Issues” blog this week.
But, so far, with only two posts and few comments, it’s a tad dry–and, by that, I actually mean dull–and in desperate need of some spicy sauce to jazz up the joint.
Here are some modest BoomTown suggestions for livelier posts (including a Ballmer “BOMB-er” blog).
Peter Kafka in Media on October 29, 2008 at 8:50 am PT
Microsoft’s new ads–assembled from video clips uploaded by Windows users themselves–are the latest creative effort by superstar agency Crispin Porter + Bogusky, and they’re great.
(MediaMemo actually liked all of the agency’s efforts, even the Seinfeld ads.)
But what do
you think?
