8 posts and columns on Keith Nilsson

Yahoo's Ad Talent Loss Is Groupon's Gain: Lee Brown Will Be Social Buying Phenom's Head of National Sales

in News on December 8, 2010 at 11:28 am PT

Lee Brown, who heads up Yahoo’s advertising efforts in its key New York region, is taking a post at Groupon as an SVP, focused on national accounts such as Gap and others that the start-up has recently begun targeting. Groupon, which has been around only since 2008, has built a giant business in a short time by linking customers with mostly local merchants via daily discounted deals.

Another Top Yahoo to Depart: Global Initiatives Head Keith Nilsson

in News on December 2, 2010 at 6:54 pm PT

Earlier today, BoomTown reported on the departure of Yahoo’s M&A exec, Andrew Siegel, from the company. Tonight, I got a call that another top Yahoo–Global Initiatives Group SVP Keith Nilsson–was also leaving the Silicon Valley Internet giant. Nilsson, a 12-year Yahoo veteran, had run emerging markets for the company, until he was appointed in January to his new job. Reporting directly to CEO Carol Bartz, Nilsson was focused on supporting global relationships and alliances, as well as revenue partnerships.

Actual News on Earnings Call: Yahoo Disables Annoying "Hover" Tool on Homepage, Restructures International Ops

in News on January 26, 2010 at 3:18 pm PT

News was actually committed during Yahoo’s fourth-quarter earnings conference call today when CEO Carol Bartz noted that the company would disable its irksome “hover interaction” on the homepage and that the Internet giant has restructured its international business. Yahoo reported results earlier today that slightly exceeded expectations in the fourth quarter, but it was no blowout.

Hopefully, the Yahoo Experience in Arabic Won't Include a "Maktoooooo-ooob!" Yodel

in News on August 25, 2009 at 5:30 am PT

Online ad spending in the Middle East is expected to increase between 35 and 45 percent this year. Little wonder then that Yahoo is pushing hard into the market there. This morning, the company said it is acquiring Maktoob.com, an Arabic online portal that boasts some 16 million users.
acquisitions1

Hopefully, the Yahoo Experience in Arabic Won’t Include a “Maktoooooo-ooob!” Yodel

in News on August 25, 2009 at 5:30 am PT

Online ad spending in the Middle East is expected to increase between 35 and 45 percent this year. Little wonder then that Yahoo is pushing hard into the market there. This morning, the company said it is acquiring Maktoob.com, an Arabic online portal that boasts some 16 million users.
acquisitions1

Yahoo Poised to Name New International Head–After Five-Month Look-See at the Crowned Web Heads of Europe

in News on August 17, 2009 at 11:24 am PT

Yahoo is closer to naming a new international head, according to sources, the last big slot left in the top management structure of CEO Carol Bartz. While BoomTown is endeavoring to get the name of this international man of mystery, the suspect list is long, since Yahoo’s headhunter for the job–Heidrick & Struggles–has pretty much talked to the gamut of international Web muckety-mucks since the search started six months ago. In a memo to Yahoo staff after her reorganization in February, Bartz said that “international growth is critical for Yahoo!, which has become too reliant on its U.S. business over the years.”
austin_danger_powers_mike_myers

One Last Yahoo Reorg Missive: Bartz Tells Employees What She Already Said. Again.

in News on February 26, 2009 at 4:00 pm PT

Goodness gracious, make it stop! You must know by now how much BoomTown loves internal Yahoo memos. But this is getting ridiculous. It’s been like a flash flood after a long drought at Sunnyvale HQ today, as Yahoo CEO Carol Bartz turns on the firehose of a whole lot of communicating. “I know you guys have reorg fatigue,” wrote Bartz in the latest email to employees about the management reorganization finally announced this morning. Also memo fatigue at All Things Digital HQ, if you can believe it.
Photobucket

Yahoo Reorg Will Be Announced Thursday

in News on June 25, 2008 at 10:22 pm PT

As expected, Yahoo will announce its reorg tomorrow morning, along the same lines as BoomTown outlined in detail last week. The only issue that arose was over the appointment of Ash Patel to head the new Global Products group. His appointment was greeted with internal dissent, but Yahoo CEO Jerry Yang was said to have insisted that Patel remain on as planned. Last week, I outlined the sweeping internal changes at Yahoo, which will again dramatically change the structure of management.